Retail security Improve retail profitability and operational performance - Large to enterprise sized applications
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Retail security
Improve retail profitability
and operational performance
Large to enterprise sized applications
Answers for infrastructure.
1
Effective loss prevention through
multi-layered retail security
Crime affects the profitability of retail businesses of all sizes all over the world,
from small individual shops to large multi-storey shopping centres. Small
wonder, then that most retailers have made loss prevention a major priority.
While several practical measures can be put into place to limit the opportunity
for theft during opening hours such as addressing blind spots on shopfloors –
the real key to bringing about a substantial reduction is the building of a
multi-layered approach to retail security – during and after working hours.
Electronic systems have an integral part to play in this multi-layered approach.
The installation of video surveillance has often proven effective. As well as
enabling the detection of intruders after hours, the presence of video systems
can deter unauthorised access to vulnerable areas during opening hours. And,
even greater benefits can be achieved through the integration and interoper-
ability between video surveillance, access control and intruder alarm systems.
At Siemens, we understand that the level of sophistication and functionality
required in such systems is driven by the size of the business they cover. The
scalable products and systems we offer interoperate seamlessly to provide cost-
effective security which will not impact negatively on the retail environment.
2
Retail security: good for staff, good for
customers and great for profitability
“Multi-layered” approach to security Protect cash Reduce Health & Safety risks
Adopting common sense procedures – The handling of cash is a major issue Using access control systems to restrict
such as locking stockrooms and limiting within the retail industry. It provides a entry to certain areas such as warehouses,
staff and customer access during stock constant temptation not only for employ- stockrooms etc., also can ensure that
takes – is fundamental to a more secure ees regularly handling small amounts, only personnel trained in Health & Safety
retail environment. Through training, but also for serious criminals wherever (H&S) policies are allowed to proceed.
staff should be encouraged to remain ob- substantial takings start to accumulate. This should reduce the number of acci-
servant and to be on the lookout for sus- Again video surveillance and alarm dents in the workplace.
picious or unusual behaviour. Once these systems, fitted with panic buttons to
kind of basic practices are put into place, summon the police, have a proven deter- Security – all around improvement
electronic systems are the effective final rent effect. Improved security is the key to a safer re-
layer of security – both during and out- tail environment for customers and staff,
side opening hours. Tighten out-of-hours security but it also brings a measurable return on
Much vandalism and theft – and most investment – with fewer losses, and im-
Interoperability for all break-ins – occur under the cover of proved customer and staff retention.
Electronic security systems from Siemens darkness, outside normal working hours.
have inherent interoperability capability, Implementing overt electronic systems
meaning that regardless of the system will help deter offenders and implement- Highlights
size, the components can interact and be ing covert ones will help identify, appre-
controlled from one central point at all hend and successfully prosecute them.
times. So all retailers can benefit from Siemens’ access control, intruder detec- Better overall security leads to an im-
centralised security management which tion and video surveillance systems are proved retail experience for customers
focusses on their specific risks and priori- flexible enough to cater for differing lev-
ties. els of security during and after opening Electronic security systems can also
times. Times of greater vulnerability such contribute to an improvement in
Clamp down on shoplifting as evenings, weekends and public holi- Health & Safety performance
In any attempt to reduce shoplifting, pro- days can be designated as needing
viding an active deterrent is a key objec- greater security and alarms set to trigger Use electronic security measures –
tive. This can be achieved by a combina- video recording equipment or locking combined with common sense prac-
tion of article tagging and the overt doors. tices – to deliver increased protection
positioning of video surveillance cam- for assets, staff and premises
eras. And, when thieves are not deterred, Improve customer service
the latest video systems from Siemens By relieving them of routine security pro- Reduce shrinkage by reducing the
will ensure that clear, visual evidence is cedures, the implementation of electron- opportunity for theft
recorded, easily retrieved and readily ic security measures gives staff more
available to support any prosecution. The time for customers. So with a safer, im- Protect cash with physical restrictions
installation of access control for offices, proved service, the likelihood of repeat and interoperable access control and
stockrooms and other sensitive areas will business is greatly enhanced. video surveillance systems
also limit the opportunity for thieving.
Improve out-of-hours security with
Reduce employee theft opportunities interoperable video surveillance/record-
It is estimated that 35%(1) of retail theft is ing and intruder detection systems
committed by employees. This involves
activities that range from the removal of
stock from displays to dishonest handling
of cash and fraudulent till manipulation.
Again, a combination of Siemens’ fixed
video cameras linked to digital recording
equipment, POS systems and access con-
trol of critical locations will provide an
effective deterrent to staff who may be
tempted. It also provides irrefutable
evidence if they succumb to temptation
anyway.
(1) Global Retail Theft Barometer 2007.
3
Large retailers face the challenge of securing
and monitoring larger areas and over multiple lo-
cations, often resulting in the requirement for
central monitoring, either self-managed or out-
sourced. Interoperable access control, video sur-
veillance and intruder alarm systems with cen-
tralised and remote monitoring therefore come
into their own for large retail organisations, en-
abling them to implement anti-theft measures
and procedures across all areas and locations: as
security threat profiles and trends are more easi-
ly identified and gathered through centralised
monitoring, staff can be better trained on anti-
theft strategies. Interoperable security systems
also have the added benefits of bringing with
them the possibility of ‘best-practice’ sharing,
economical use of resources and even monitor-
ing of marketing campaigns. For a truly positive
impact on the bottom line.
Large to enterprise-sized retail outlets
Shopping centres, airports’ shop-in-shop, national supermarket chains, city centre
shopping areas/redevelopments …
Know your customers apprehended. Even organised criminals surveillance systems from Siemens, it is
Speed dome cameras from Siemens pro- can be effectively combatted and sales possible to monitor premises cost-effec-
vide a 360° view. With high-speed pan- staff given a greater sense of security tively at night, manage and verify alarms
ning and easy control, they can facilitate and safety. and elicit an appropriate response. The
the monitoring of retail premises giving Intrunet intruder alarm systems offer
warning of suspicious customers. As sus- Eliminate cash-register theft sophisticated partitioning functionality
pected shoplifters or known criminals are Linked to EPOS systems, Siemens’ video (500 “corridors”, 20 “calendars”), allow-
spotted by personnel in the control room, cameras and recording systems can pro- ing defined areas to be protected differ-
information can be passed onto security vide highly effective till monitoring and ently depending on the time of day – or
staff. In this way, the suspect can be many benefits: till activity monitoring night. The integration with access control
tracked discreetly throughout the entire can be a big deterrent to those who systems enable the alarm system to be
site. Highest quality SISTORE recording might otherwise be tempted, whilst set/unset at certain times or deactivated
systems will also gather video evidence. recorded video images can be matched only upon the badging a valid access
to till receipts and POS data to provide ir- card. Remote central viewing through an
Improve intelligence gathering refutable evidence should the need arise. integrated SISTORE video surveillance
Central logging of security incidents, and system enables alarm-activated recording
their continual analysis is an effective In addition, because honest staff know to be set up. This provides an effective
way to identify suspicious customers. But that they are seen to be honest – and yet economical use of resources by re-
it can also lead to the awareness of de- that dishonest staff will be apprehended moving the need for security guards dur-
velopments in criminal activity such as – the installation of cameras can bring ing the night. Alarms are quickly verified
orchestrated shoplifting. Interactive about better staff morale. A further ben- via live video images transmitted via
Video Management (IVM) from Siemens efit is the monitoring of staff perfor- Internet Protocol (IP).
provides additional tools to monitor the mance in relation to the quality of cus-
progress of incidents: site maps ensure tomer service provided, enabling training Investment with a measurable return
that images from the exact location can gaps to be identified and filled. Interoperable security brings many bene-
be accessed instantly and the correct fits in terms of return on investment:
cameras controlled for optimum tracking After-hours monitoring seamless integration of functionality and
of the incident. Therefore, full image and With stores open increasingly longer remote monitoring provide more effi-
data documentation of any event is hours, it is vital to monitor areas only op- cient overall monitoring, and therefore
effectively gathered. erated during standard working hours measurable cost savings. The security
(such as offices or warehouses) separate- system can utilise existing unused net-
In shopping centres or malls, the infor- ly from the shopping floors. By integrat- work cabling infrastructure to create a
mation can be passed on to all outlets, ing SiPass access control, Intrunet intrud- dedicated security network, – and hard-
security staff mobilised and wrongdoers er detection and SISTORE video ware such as switching matrices can be
4
Access control Intrusion detection
Interoperable controllers
SiPass integrated Intrunet SI410
SiPass integrated is a powerful and flexible access control SI410 forms the heart of easy-to-operate
system that provides a very high level of security without able intrusion detection systems. Combi
compromising convenience and ease of use. It is built to range of high performance Siemens det
meet access control needs that range in complexity from dio or video components, the SI410 syst
medium to very high, and fully supports the integration rich and reliable security. Sophisticated
of video surveillance, intruder alarm and fire alarm sys- processes ensure a high detection accur
tems. SiPass integrated is extremely scalable and can false alarm immunity. Easy system expa
cater for large and very complex applications. through functional integration with DMS
video surveillance and access control sy
08h00 – Some of the shops are opened in the 3 large Colour camera Glass break detector Dual tech
buildings which constitute the shopping centre. Each shop
can activate or deactivate the alarm independently but all
Interoperability in action – shopping centre
are linked to the Intrunet SI410 intrusion system, which
secures the whole shopping centre. The system is also CCBS1337 AGB600 IRO840T
connected to outdoor and indoor domes and cameras, and
to a SISTORE CX codec video recording system. The 3 Prox and PIN reader
buildings are monitored by a central control room located
10 km away. The control room staff can access live and
recorded images over IP, and manage the complete securi-
ty and safety system using the Siemens MM8000 Danger AR6181-MT
Management System.
08h30 – The security team is checking all areas before the
opening at 09h00. They can access their offices and the local
control room on the third floor with SiPass access cards.
The system is also implemented in 2 other shopping centres Auto focus camera
in the area, and as the team moves from one site to the
other, their cards give them access to all 3 sites as required.
As the same system is used, the transfer of people is opti-
mised, and start-up and down time is reduced significantly.
CCAS1415-LPO
10h30 – A well known shoplifter has been sighted. The Access controller Multi-partition keypad Digital
ground team has advised the control room by radio, who are
also tracking him using Siemens speed domes positioned
strategically throughout the shopping centre and inside the
shops. Real-time recording ensures high-resolution images
ACC5100 SAK94 SISTORE
can be gathered for evidential purposes.
Proximity and PIN reader with a robust Heavy duty weatherproof readers External motion detectors –
design and metal casing for vandal re- Ideal for use in outdoor applications the first line of defense
sistance. Access granted by card only or and in warehouse environments (vandal Perimeter surveillance is paramount fo
card + PIN for additional security. resistant). large or enterprise systems, providing
the first line of defense against intrud-
Proximity readers ers. Siemens external motion detectors
Field devices
Ideal for controlling access to doors in enable an alarm to be triggered as soo
offices by use of card only. as intruders set foot on restricted out-
door areas, allowing for intervention to
Hands-free readers take place before access to critical area
Ideal for food preparation areas to pre- or buidlings has been gained.
vent contamination or warehouse areas
as it is possible for the reader to read your Control keypads
card from a greater distance (up to 1 m). A complete range of 2-line display key-
pads with up to 16 characters. Displays
for system states, such as on/off, parti-
tion “unset”, “part set”, etc.
5 5
Video surveillance
SISTORE CX
e, modular and scal- SISTORE CX is an intelligent digital video codec (encoder and
ined with the wide decoder) for video transmission and recording. Using the lat-
ectors, sensors, au- est Siemens IT technology, it is particularly suited for applica-
tem delivers feature tions requiring video transmission or as video sensor in IP
alarm verification network installations. SISTORE CX provides excellent scalabil-
racy and unparalleled ity and transparent communication using client stations lo-
nsion is achieved cated throughout the network. It can be used to build a “vir-
S, and with Siemens tual video matrix”, providing video over IP streams for display
stems. on analogue output devices or PC-based software decoders.
hnology detector Ultrasonic detector Solaris speed dome 14h00 – A fire alarm is manually triggered in one of the
underground car parks. The Danger Management Sys-
tem, which allows control of the complete security sys-
tem through one interface, automatically brings up live
T UP370 CCDS1415-DNX images of the alarm point on screen and a graphical
overview of the site, also used to track the evacuation
progress in case of a valid fire alarm. The live images
show no sign of fire. After a rapid search for the event,
the pre-event recording reveals that the manual call
point was maliciously activated. A security officer is dis-
patched to the area for further checks. The control room
TFT Monitors operator resets the system to normal operation, ensur-
ing all access controlled areas are still active.
20h00 – The shops are closed, but customers are still lin-
gering. The central security team checks all areas via the
video surveillance system to allow ground teams to rush
the last shoppers out before closing the centre. All shops
are now under alarm, whilst the cleaning staff are busy
in the main atriums.
Control software:
– Records of those entering the room
– Video playback linked to each record Interoperability – System Control Software
video recorder
SiPass
integrated Intrusion Video Access
CX Software Detection Surveillance Control
Motion detectors for complex Super high-resolution cameras TFT/LCD displays
environments Offering the highest detailed images for With various sizes of screen and perfor-
r The range of Siemens internal motion evidential use, the range of super high- mance of display – the range of TFT dis-
detectors caters for all environments. resolution models are sure to impress. plays is suitable to create “video-walls”
The range includes the award winning for use in a control room or as public
s Eyetec dual motion detector, the only Vandal resistant domes display monitors.
n motion detector on the market with an For areas with the highest risk, either
antiblocking functionality which com- in- or outdoors, these IP66 vandal resis- Control keyboard
o plies with EN50131-2 Grade 4. All tant domes can withstand a blow up to Able to remotely control both the digital
as Siemens motion detectors offer the 1000 kg on the impact resistant poly- recording system and speed domes, the
highest detection rate and false alarm carbonate-protective bubble. CKA4820 keyboard offers ease of use
immunity. and flexibility for quick and simple play-
Solaris speed domes back or searching of events.
- Solaris domes offer accuracy, speed,
s reliability and high-quality images by
- day or night, with 18x or 26x zoom.
6
replaced by virtual software equivalents. image. This is possible because remote tance etc.). Management tools such as
With centralised access control, entry monitoring makes it possible to follow up graphical visualisations, time-scheduled
rights can follow the cardholder from merchandising campaigns in real time. It activities (activate shift changes –
one location to another – this keeps the is also possible to study staff perfor- day/night) are included within the soft-
number of cards required – and the time mance, enhance training and thereby ware program.
it would otherwise take to manage or bring about effective sharing and imple-
change user rights in multiple locations – mentation of Health & Safety best prac-
to a minimum. It also allows for the tices and significant improvements in Highlights
central control of car parks, lifts and customer service.
entrances (to floors, offices and other
secure areas) on multi-purpose retail Integrated danger management Better investigation and evidence
complexes. The Danger Management System from gathering
Siemens allows larger retailers and shop-
Last, but not least, as sales personnel are ping centres to take advantage of Improved operator performance at tills
relieved of routine tasks – such as en- around-the-clock availability of security and checkouts
abling/disabling alarm systems – they control centres. In this way, Siemens’ se-
can focus their attention on serving the curity systems can be monitored cost-ef- Remote monitoring supports follow-up
customer better. fectively, without the expense of on-site of merchandising campaigns and im-
guards. Siemens’ Danger Management plementation of Health & Safety and
Real-time resource management System (DMS) also facilitates the man- best practices procedures
The monitoring of entrances to any retail agement of data from the various sys-
premises is essential. Siemens’ access tems including fire detection systems. Es- Lifting of staff morale
control systems will help secure sensitive cape routes are pre-determined and the
areas such as cash-boxes and cashier-pas- management station guides the operator Effective response to incidents
sages. It will also provide useful separa- through response-steps. Clear procedures
tion of customer and staff access and can are displayed on screen, subsystem func-
be linked to “Time & Attendance” and tionality is activated and monitored ac-
payroll applications. With surveillance of cordingly (eg: switch on/off alarm, start
tills and entrances, peaks in customer real-time video recording, request assis-
activity are readily apparent and staffing
levels increased accordingly.
Improving operational performance
Retail chains have the difficulty of imple-
menting security strategies across a num-
ber of stores, as well as offices, ware-
houses and distribution centres. Through
increased control and improved compli-
ance with requirements, the chains can
dramatically improve their operational
performance. This improves transparency
and can also help with the consistent
communication of the desired brand
7
The new corporate headquarters were opened in
2006 and cover about 19,500 m2. An architectur-
al jewel, the building is the set of a remarkable
display of famous cars and offers visitors a diver-
sified portfolio of branded products and services.
The site includes a repair and accessories shop,
and is a recognised centre of competence for the
repair of classic cars. The company has been a
family run business for over five decades and
employs 2,000 qualified employees in Hungary
and Austria. More details: http://www.pappas.at/
Case study: Georg Pappas Automobil AG –
integrated safety and security
Project requirements The IP-based video surveillance system
Highlights Optimum fire detection system, flexible sits on the Gbit Ethernet LAN, and com-
gas extinguishing system, acoustic and prises of 15 analogue cameras, 54 IP
alarm system for the whole area, reliable cameras and 2 central video servers.
Access control – 86 readers video surveillance, modern access con-
trol. A modern fire detection system and a
Audio/evacuation – 72 loudspeakers flexible gas extinguishing system were
System description installed too.
Fire detection The access control system includes
amongst others 57 proximity readers, The acoustic and alarm system includes
Fire protection/extinguishing 29 proximity readers with PIN and 17 72 loudspeakers with approximately
escape route terminals. The system also 6,000 W. The transfer of the signals is
Intrusion detection – 30 detectors provides elevator control functionality. effected over a 100 Mbit Ethernet LAN.
Video surveillance (CCTV) – The intrusion detection system consists The security control centre WinGuard
69 cameras of two Intrunet SI420 subsystems, com- with data interface to the maintenance
prising 12 control panels, around 30 groups fire, video, alarm and access con-
alarm sensors and several infrared barri- trol provides fast response times.
ers and magnetic contacts.
Customer benefits
Highest possible safety and security for
staff, customers, and material assets via
a fully interoperable system.
8
Systems overview
Remote
Access control Intruder detection Video surveillance
monitoring
SiPass standalone Intrunet SI120 with SISTORE AX DVR and Via alarm
Small to medium
and codelocks, or single or dual fixed cameras and receiving
SiPass Entro Lite with technology motion domes centre
prox & PIN readers detectors and
door/window
contacts
SiPass Entro Lite or Intrunet SI220 with SISTORE MX DVR + Own or
Medium to large
Entro with a wide dual technology NVS + NVR with fixed outsourced
range of readers motion detectors, and PTZ IP cameras control room
(prox & PIN, proximi- glass break detectors and domes
ty, hands-free and and multi-partition
heavy-duty) keypad
SiPass Entro or Intrunet SI410 with SISTORE CX DVR with MM8000
Large to enterprise
SiPass integrated external detectors, fixed and PTZ DMS – own
combined with a internal motion de- cameras and domes or out-
wide range of read- tectors with Grade 4 + IVM software sourced
ers (prox & PIN, antiblocking, and
proximity, hands-free multi partition key-
and heavy duty) pads with key switch
and annunciation
modules
Welcome to the world of
innovative thinking
Innovation Interoperability
For the last 160 years, Siemens has been Interoperable systems are now supplied
investing a great deal in both manpower alongside such basic requirements as
and research and development. This has lighting, heating and water in a building.
ensured a constant stream of new insights, As a company, we know that integration
technologies and inventions that enable supports the business environment
us to continuously improve the reliability through the interaction of products and
of our products and systems to make systems. We break down the barriers
them easier to install and operate. between our access control, intrusion
detection and video surveillance product
Advances in digital technologies are lines in our security portfolio and listen to
creating a whole new world of possibili- what the market actually wants. We then
ties. Siemens has been at the leading develop to deliver both fully integrated
edge of progress in this field and contin- and interoperable security systems, based
ues to redefine both current and future on our 30 years of know-how in security.
technologies.
9
Siemens Switzerland Ltd
Building Technologies Division
International Headquarters
Gubelstrasse 22
6301 Zug
Switzerland
Tel +41 41 724 24 24
Fax +41 41 724 35 22
Siemens Pte Limited
Siemens Building Technologies Building Technologies
A Division of Siemens Ltd (Australia) The Siemens Center
885 Mountain Hwy 60 MacPherson Road
Bayswater, VIC, 3153 348615
Australia Singapore
Tel +61 3 9721 2000 Tel +65 6490 6000
Fax +61 3 9720 9966 Fax +65 6490 6001
Siemens Limited Siemens Building Technologies
Building Technologies Security Products
Units 1006-10 Brecon House
10/F, China Resources Building Llantarnam Park
26 Harbour Road Cwmbran
Wanchai NP44 3AB
Hong Kong United Kingdom
Tel +852 2870 7888 Tel +44 871 386 0800
Fax +852 2407 4457 Fax +44 871 386 0888
The information in this document contains general descriptions of technical options available,
which do not always have to be present in individual cases. The required features should therefore
be specified in each individual case at the time of closing the contract.
Subject to change • © Siemens Switzerland Ltd • A518 EN • 10809
www.siemens.com/retailsecurity
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