Rate Card F.A.Z. Digital - effective April 1, 2021 - REPUBLIC
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Portrait Journalistic excellence in digital space Digital, excellent, credible. Soundly researched information, smart commentary and space for objective debate are what draws users to the digital offers of the Frankfurter Allgemeine – from FAZ.NET and F.A.Z. Der Tag to F.A.Z. Einspruch and F.A.Z. Digitec, all the way to the podcasts and the digital editions of the print media in F.A.Z. Kiosk. Especially on the web, content with substance is crucial. This is why the digital media brand Frankfurter Allgemeine is in such high demand. The high performers in our society are the core users of the brand in the digital realm as well. Through its digital channels the Frankfurter 2 Allgemeine also taps into significantly younger potentials among this premium target group, affirming the lasting power of journalistic excellence that guarantees independence and freedom on the web. Environments trusted by decision makers are ideally suited for credible brand campaigns. Digital storytelling, innovative branded content formats and other individual solutions by REPUBLIC additionally attract the attention of influential multipliers. You will find further information at » www.republic.de/english Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Target group 16 million unique users on FAZ.NET average per month1 29 years 3,210 Euro 3 and younger: 61 % HHNI per month on FAZ.NET of listeners of F.A.Z. podcasts 2 users of total digital offer 3 83 % Score of 1.9 > 30 minutes academics among digital subscribers for digital editions acitve use by 62 % of readers Most users of the digital editions have a 84 % give a score of (very) good4 of digital editions per weekday4 university degree 4 64 % 46 years use the app F.A.Z. Der Tag average age on FAZ.NET several times a day5 users of total digital offer3 1 AGOF Daily Digital Facts, Average value January to November 2020; 2 iqd Podcast Base study 2020; 3 b4p 2020 I, Total digital offer FAZ.NET (users per month); 4 User survey digital subscribers 2018, 1,069 respondents; 5 F.A.Z. Der Tag – User survey 2019, 629 respondents Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
FAZ.NET Quality journalism online Reliable information is in demand, especially among sophisticated target groups. This is why they use FAZ.NET – for quick news updates as well as backgrounds, analyses and current breaking news. As classic articles with multi-media features or with the innovative read-aloud function in the FAZ.NET app. Brand communication benefits from this credible environment and state-of-the-art technology: Thanks to in-view load, display formats are not started until they appear in the user’s view and are always optimised for online and mobile viewing. A variety of attractive options are available for the placement of advertising formats on FAZ.NET: 4 • With Homepage Exclusive Booking, advertisers can secure a daily fixed placement on the homepage – also available as a standalone booking. • CPM Booking is particularly suitable for limited budget or limited time campaigns: The advertiser can freely choose the number of ad impressions – depending on duration and budget. Video Ad formats are used to communicate messages emotionally and ensure even greater involvement. • Volume Booking combines flexible times with a fixed number of ad impressions: Brands can specifically book topically relevant sections (also standalone) or the Selected Rotation. With an F+ Booking, advertisers receive a fixed placement in all F+ articles to specifically address the paying users on FAZ.NET. Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Homepage Exclusive Booking Discover the ad formats at » www.republic.de/digital-gallery Advertisers attract attention right at the start with the Homepage Exclusive Booking: as an exclusive daily fixed placement in an ad slot on the home page or even as a Standalone solution as the only advertiser on the entire page. Homepage Exclusive1 Rate Duration 1 day (Mon–Thu) 1 day (Fri) 1 weekend Guaranteed volume 1,350,000 AI/day 1,215,000 AI/day 2,285,000 AI/weekend Daily fixed placement Standard 48,825 43,943 73,478 Homepage Standalone2 Rate Duration 1 day (Mon–Thu) 1 day (Fri) 1 weekend Guaranteed volume 1,350,000 AI/day 1,215,000 AI/day 2,285,000 AI/weekend Daily fixed placement Standard 61,031 54,929 91,848 5 Daily fixed placement Premium 68,719 61,847 105,272 All rates in euro (€) exclusive value added tax Ad formats Mobile Standard 6:1 Banner, 4:1 Banner, 3:1 Banner, 2:1 Banner, 1:1 Banner (Mobile High Impact Ad), Panorama Ad, Carousel Ad Mobile Premium Premium Rectangle (with Reminder), Pushdown Video Ad, Brand Value Ad, Rollover Event, Mobile Movie Ad Online Standard Wallpaper, Billboard, Sitebar, Fireplace, 4:1 Banner, 3:1 Banner Online Premium Pushdown Billboard, Billboard with Reminder, Cinema Ad, Doppel Sitebar, Dynamisches Fireplace, (Dynamisches) Brand Value Ad, Take Over, Rollover Event 1 Daily fixed placement on one ad slot. 2 Daily fixed placement on one (Standard) or more (Premium) ad slots, always standalone on the entire homepage, except publisher advertising. Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
CPM Booking Discover the ad formats at » www.republic.de/digital-gallery The cost per mille rates allow for flexible campaign design: Depending on the budget, desired duration and ad format, an individual solution can be configured. Choose a particular section or rotation across the entire portal for your communication. Section Rate (CPM) Rotation Rate (CPM) Online small inside Online large inside Online outside Online small inside Online large inside Online outside Mobile small 45 58 61 Mobile small 30 40 42 Mobile large 58 70 73 Mobile large 40 50 52 Ad formats Mobile small 2:1 Banner, 3:1 Banner, 4:1 Banner, 6:1 Banner, Native Teaser Click-Out Mobile large 1:1 Banner (Mobile High Impact Ad), Medium Rectangle, Premium Rectangle, Halfpage Ad, Interscroller, Carousel Ad, Panorama Ad 6 Online small inside 6:1 Banner, 8:1 Banner, 10:1 Banner, Medium Rectangle, Wide Rectangle, Superbanner, Native Teaser Click-Out All rates in euro (€) exclusive value added tax Online large inside Billboard, 2:1 Banner, 3:1 Banner, 4:1 Banner, Skyscraper, Halfpage Ad Online outside Wallpaper, Sitebar Targeting options Placement Rate Socio-demographic (e.g. age, status, HHNI, profession) Section or Rotation 15 % surcharge added to CPM rate Decision makers (e.g. position, industry, company size) Rotation The section CPM rate has to be used Rate for Ad Bundle and further Targeting options upon request. The minimum booking volume is 3,500 Euro. Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
CPM Booking Video Ad Formats Discover the ad formats at » www.republic.de/digital-gallery Video ads: Moving campaigns Ad formats Rate (CPM) Rate (CPCV)1 in in up to up to With moving images, your campaign draws even more attention from Section Rotation 20 seconds 30 seconds your target group: The special video ads are adapted to the various devices and offer lots of space for your message. InStream up to 20 seconds – 80 – – InStream ads are published as a classic PreRoll Ad before an editorial InStream up to 30 seconds – 105 – – video, meaning they are integrated in the video player. OutStream 70 50 0.15 0.22 OutStream ads are shown in a specially created ad space, so they blend into the user’s reading flow within the editorial content. Ad formats InStream PreRoll Ad OutStream Content Video Ad, Mobile Content Video Ad, Mobile InTXT Square, Mobile InTXT Vertical 7 All rates in euro (€) exclusive value added tax 1 CPCV = Cost Per Completed View The minimum booking volume is 3,500 Euro. Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Volume Booking Section / Selected Rotation Discover the ad formats at » www.republic.de/digital-gallery With a fixed number of ad impressions and a duration of up to six weeks, volume packages are perfectly suited to larger campaigns – with free choice of all ad formats and attractive special rates compared to booking on the CPM basis. Section: Politics, Business, Finance, Feuilleton, Sports, Society, Technology & Automotive, Science, Rhein-Main Rate Duration 1–6 weeks 1–6 weeks 1–6 weeks Guaranteed volume 500,000 AI 1,000,000 AI 2,000,000 AI Wallpaper Billboard Wallpaper Billboard Wallpaper Billboard Mobile High Impact Ad 21,900 21,000 36,500 35,000 58,400 56,000 Mobile 3:1 Banner 18,300 17,400 30,500 29,000 48,800 46,400 Section: Karriere & Hochschule (incl. digital Job market), Travel Rate 8 Duration Karriere & Hochschule / Travel 1–6 weeks / 2–6 weeks Guaranteed volume 150,000 AI All rates in euro (€) exclusive value added tax Wallpaper Billboard Up to 65 % price advantage1 Mobile High Impact Ad 8,213 7,875 Mobile 3:1 Banner 6,863 6,525 Selected Rotation: Politics, Sports, Society, Science, Rhein-Main Rate Duration 1–6 weeks 1–6 weeks 1–6 weeks Guaranteed volume 500,000 AI 1,000,000 AI 2,000,000 AI Wallpaper Billboard Wallpaper Billboard Wallpaper Billboard Mobile High Impact Ad 9,100 8,750 18,200 17,500 36,400 35,000 Mobile 3:1 Banner 7,350 7,000 14,700 14,000 29,400 28,000 1 Price advantage for the CPM. The discount is already included in the prices above. Exemplary range. Additional ad formats, rates and combinations upon request. The duration can be defined between one to six weeks (and two to six weeks in Travel). The volume must be used continously. Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Standalone Section Bookings Discover the ad formats at » www.republic.de/digital-gallery With a Standalone Section Booking, advertisers enjoy undivided attention in one of the selected FAZ.NET sections – for an entire week. Feuilleton Rate Sports Rate Duration 1 week (Mon–Sun) Duration 1 week (Mon–Sun) Guaranteed volume 950,000 AI/week Guaranteed volume 900,000 AI/week Online Standard Online Premium Online Standard Online Premium Mobile Standard 46,812 52,062 Mobile Standard 35,876 44,626 Mobile Premium 49,262 54,512 Mobile Premium 41,476 50,226 Style Rate Technology & Automotive Rate Duration 1 week (Mon–Sun) Duration 1 week (Mon–Sun) Guaranteed volume 300,000 AI/week Guaranteed volume 350,000 AI/week 9 Online Standard / Online Premium Online Standard Online Premium All rates in euro (€) exclusive value added tax Mobile Standard / Mobile Standard 21,438 25,812 21,438 Mobile Premium Mobile Premium 23,188 27,562 Ad formats Mobile Standard 2:1 Banner, 3:1 Banner Mobile Premium 1:1 Banner (Mobile High Impact Ad), Premium Rectangle, Carousel Ad, Panorama Ad, Interscroller Online Standard Wallpaper, Billboard, Sitebar, 3:1 Banner, 4:1 Banner Online Premium Take Over Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Fixed Placement F+ Discover the ad formats at » www.republic.de/digital-gallery Digital premium target groups read F+ The F+ Subscription offers access to all exclusive articles on FAZ.NET, including sound analyses and comprehensive coverage. About 70,000 subscribers are currently using the offer – that number is rising steadily.1 They are willing to pay for high-quality content and can afford it: they have above average incomes and education levels.2 With F+, advertisers address a particularly attractive target group in an exclusive environment. The F+ package includes: • Fixed placement in the top ad slot of all F+ articles • With a combination package additional integration in a section of the digital editions • 400,000 guaranteed ad impressions per week 10 • Documentation with extensive reporting All rates in euro (€) exclusive value added tax (ad impressions, clicks, click rates) Placement Ad format Duration Guaranteed AI Rate 1 week 400,000 16,000 Fixed placement in all F+articles Billboard and Mobile 2:1 Banner 4 weeks 1,600,000 48,000 Fixed placement in all F+articles and Billboard, Mobile 2:1 Banner and Full Page Ad 1 week 400,000 22,240 in a Standard Section of the digital F.A.Z. and F.A.S. 1 Publisher information 08/20 2 User survey F+ 2019 Further information on the digital editions of F.A.Z. and F.A.S. » see page 11 Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Digital Editions Discover the ad formats at » www.republic.de/digital-gallery Present in the e-paper and multi-media edition The print media of the Frankfurter Allgemeine appear digitally in the F.A.Z. Kiosk app, both as an e-paper and additionally for the F.A.Z. and F.A.S. as multi-media editions optimised for all devices. Mobile target groups greatly appreciate the digital editions: They give them an average score of 1.9.1 Advertisers benefit from the increasing reach of the digital edition. And: Full Page ads now reach even more readers, because it is displayed not only on the tablet, but also on the smart phone – right on page 2 or in related topics in the sections. The package includes: • Fixed placement in the chosen medium 11 • Documentation with extensive reporting All rates in euro (€) exclusive value added tax (ad impressions, clicks, click rates) • Placement of the Full Page Ad between the pages in the e-paper and between the section and article pages in the multi-media edition Full Page Ad Digital Digital Digital Digital F.A.Z. Magazin (upright / across) F.A.Z. and F.A.S. F.A.Z. F.A.S. (exclusive placement with 3 ad slots) Placement Number of ads Rate Number of ads Rate Number of ads Rate Number of ads Rate Premium page 2 7 15,660 6 10,730 1 5,120 1 2,500 Section Standard 7 12,480 6 8,580 1 4,090 Weekly sections2 8 8,580 – – – – – – 1 User survey digital subscribers 2018, 1,069 respondents 2 Beruf und Chance, Technology & Automotive, Travel, Nature & Science, Property/ Living (Duration: 4 weeks) Different rates apply for Full Page ads in the Feuilleton by publishers, music labels, film distributors as well as museums or galleries. Rates upon request. Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
F.A.Z. Der Tag Discover the ad formats at » www.republic.de/digital-gallery The key news of the day in one app The most relevant topics of the last 24 hours – stunningly presented on smart phone and tablet: The F.A.Z. Der Tag app has already received several awards. The offer is supplemented with the new text-to-speech function, which users can deploy to have texts read aloud. The app accompanies users during work and leisure hours: 64 percent of them use the app several times per day.1 This is unique in Germany – and offers brands a highly focused digital environment for more attention The service package includes: • Exclusive placement with 100 % Share of Voice • PreLoading Ad2 when the app is opened as well as 12 integration on the start page and at the article level • Optional with sponsoring of the read-aloud function All rates in euro (€) exclusive value added tax in the form of a 10-second PreStream Native Ad • 1,200,000 guaranteed ad impressions • Documentation with extensive reporting (ad impressions, clicks, click rates) Placement Ad format Duration Guaranteed AI Rate Exclusively in the entire app Mobile PreLoading Ad and Mobile High Impact Ad 1 week 1,200,000 26,000 Exclusively in the entire app Mobile PreLoading Ad, Mobile High Impact Ad 1 week 1,200,000 32,500 incl. sponsoring text-to-speech and PreStream Native Ad3 1 F.A.Z. Der Tag user survey 2019, 629 respondents 2 PreLoading Ad with frequency cap 1x per day per user. 3 Plus production costs for the PreStream Native Ad of 650 Euro (not eligible for discounts or AE). Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
F.A.Z. Einspruch Discover the ad formats at » www.republic.de/digital-gallery All about the state, law and taxes Legal and tax issues affect nearly all sectors of society, so they have always played a major part in the media of the Frankfurter Allgemeine – 3:1 Banner today they are focused and continuously updated in a unique app and web-version: F.A.Z. Einspruch. The offer combines up-to-date informa- tion and exclusive background knowledge with informative and inspiring articles. In this top-notch environment, companies can be certain of the attention of a premium target group: Users of the app access about nine articles every day – and each time they do, they see exclusive advertising. Mobile Mobile High The package includes: High Impact Ad Impact Ad • Exclusive placement with 100 % Share of Voice • Integration on all devices 13 • Integration on the start and section pages All rates in euro (€) exclusive value added tax and at the article level • Documentation with extensive reporting (ad impressions, clicks, click rates) Placement Ad format Duration Rate Exclusively in the entire app and in the web-version 3:1 Banner and Mobile High Impact Ad 1 week 2,500 1 Publisher information, average values 1st half-year 2020 Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
F.A.Z. Digitec Discover the ad formats at » www.republic.de/digital-gallery The future is Digitec Digitec – the name stands for digitalisation and technology, for the digital economy and Industry 4.0. At the interface between professional and news media, the Frankfurter Allgemeine delivers relevant information 3:1 Banner under this heading on all channels: in a separate app and in the FAZ.NET section as well as in a weekly page and regular editorial insert in the F.A.Z. With F.A.Z. Digitec, advertisers address a crucial target group: people who are among the pioneers in technology markets, who help shape our future and want to be well informed – for their professional success and in their private lives. Mobile Mobile High The app can be booked together with FAZ.NET. The combination 3:1 Banner Impact Ad package includes: 14 • Exclusive placement in the app with 100 % Share of Voice All rates in euro (€) exclusive value added tax • Fixed placement digitally in the FAZ.NET Digitec section • Documentation with extensive reporting (ad impressions, clicks, click rates) Placement Ad format Duration Guaranteed AI Package rate F.A.Z. Digitec App, exclusively in the entire app Mobile High Impact Ad and Mobile 3:1 Banner 1 week 200,000 13,050 FAZ.NET Business section, Subsection Digitec 3:1 Banner and Mobile 3:1 Banner Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
F.A.Z. Podcasts Audio on the go Approximately one third of all Germans listen to podcasts.1 That propor- tion will continue to increase in the future. With its podcasts on political and social issues, health questions or legal and technology topics, the Frankfurter Allgemeine reaches the younger potentials among high performers2 – an attractive target group for brands. Advertising in the F.A.Z. podcasts is integrated as a mid-roll native audio ad directly after the editorial intro or as a post-roll at the end of the episode. It is perfectly integrated into the listening situation and enjoys the highest possible level of attention. Production of the Audio Ad including text with a speaker of your choice is included in the package.3 The following options are available for F.A.Z. podcast audio ads: 15 • Exclusive booking: Advertisers are placed in all episodes of the chosen All rates in euro (€) exclusive value added tax podcast. For the booked period, they can choose between mid-roll or mid- and post-roll in combination, ensuring exclusive access to the podcast audience. • CPM booking: Clients can allocate their budget flexibly on a CPM basis, choosing between a specific podcast or the podcast rotation. 1 BitkomResearch 2020; Podcast usage in Germany; 2 iqd Podcast Base study 2020; 3 at extra charge Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
F.A.Z. Podcasts Exclusive booking Advertisers are exclusively placed in a selected podcast: for a set period and with a guaranteed reach. Clients can choose between two options: mid-roll directly after the editorial introduction, or a combination of mid-roll and post-roll. Rate2 Ad medium Reach 1 Day of publication Duration Mid-roll 3 Mid-roll and post-roll4 F.A.Z. Podcast für Deutschland 100,000 Mon–Fri 5 episodes 18,000 22,500 F.A.Z. Einspruch 35,000 Wed 1 episode 8,400 10,500 F.A.Z. Digitec 13,000 Fri 1 episode 3,120 3,900 F.A.Z. Gesundheit 8,000 Sun (every two weeks) 1 episode 1,920 2,400 F.A.Z. Wissen 6,000 Thu 1 episode 1,440 1,800 16 F.A.Z. Finanzen & Immobilien 6,000 Tue 1 episode 1,440 1,800 All rates in euro (€) exclusive value added tax Wie erkläre ich‘s meinem Kind 4,000 Fri 1 episode 960 1,200 F.A.Z. Bücher 3,000 Sun 1 episode 960 1,200 Entry in the show notes and banner booking on the corresponding podcast page incl. link: 1,500 Euro per duration CPM booking CPM2 Ad medium Mid-roll Post-roll Clients can allocate their budget flexibly on a CPM basis, choosing F.A.Z. Podcast (individual) 90 60 between a specific podcast or the podcast rotation. F.A.Z. Podcast (rotation) 60 40 1 Reach: total number of downloads and streams per booking period. 2 The minimum booking volume is 3,500 Euro. Plus production costs for Native Audio Ad of 1,000 Euro for the mid-roll or 1,700 Euro for mid- and post-roll (not eligible for discounts and AE). Production includes a text draft (incl. one feedback loop), speaker, audio production (incl. two final recordings to choose from) and integration. 3 Mid-roll: following the intro of the episode; 4 Post-roll: after the episode Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
F.A.Z. Newsletter Discover the ad formats at » www.republic.de/digital-gallery Always up to date Button Sponsoring Bar ... on a range of topics from politics to business, from finance to literature and science: The editorial newsletter informs readers several times a day or week. The various newsletters are sent to interested recipients who have specifically subscribed to them. Apart from banner ads in the content, advertisers can also present the newsletters exclusively. In that case they appear in the head of the newsletter – for even more attention from an interested target group. Content Breaking Ad 17 Rate exclusively All rates in euro (€) exclusive value added tax Reach Rate Content Breaking Ad, Newsletter Publication date per booking Minimum booking period Content Breaking Ad Sponsoring Bar, Premium Button Frühdenker – Newsletter für Deutschland Mon–Fri, 6.30 a.m. 450,000 1 week (5 days) 11,250 14,063 F.A.Z. Der Tag Combo Mon–Sun, 8.00 a.m./12.00 p.m./8.00 p.m. 149,800 1 week (7 days / 3 mailings a day) 7,490 9,363 Covid-19 Mon–Sun, 12.30 p.m. 140,000 1 week (7 days) 7,000 8,750 Business Mon–Fri, 3.00 p.m. 77,000 2 weeks (10 days) 3,850 4,813 Politics Mon–Fri, 9.15 a.m. 58,000 2 weeks (10 days) 2,900 3,625 Finance Mon–Fri, 2.00 p.m. 55,000 2 weeks (10 days) 2,750 3,438 Literature Fri, 4.00 p.m. 18,000 2 weeks (2 days) 1,800 2,250 Science Wed, 12.00 p.m. 15,000 2 weeks (2 days) 1,500 1,875 Hauptwache – Rhein-Main am Abend Mon–Fri, 9.00 p.m. 65,000 2 weeks (10 days) 3,250 4,063 Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Manufaktur Smart concepts and unique campaigns ... are developed by the F.A.Z. Media Solutions Manufaktur. They create individual solutions for advertisers and agencies including all-round service and intensive consulting. The experts of the Manufaktur offer customized service packages that meet the highest demands – from idea and concept to graphics, text, programming, shooting and film production, all the way to success monitoring. From advertorials and info-graphics to digital storytelling and branded content, all the way to events and ad specials – these tailor-made solutions put brands at the very top of the agenda with prime target groups. 18 The Manufaktur ... • offers ideal conditions for strong content marketing: The Frankfurter Allgemeine compels with credible journalism and highest standards. • uses all communication channels from print to digital to high-profile event formats. • analyses markets, target groups and brands based on individual requirements and develops cross-media communication programmes specific to the customer’s needs. • is a one-stop partner for implementing the solutions: with a team of communication and content experts, market researchers, event specialists, graphic designers, web programmers, photographers, film makers and illustrators. Discover exciting cases at » www.republic.de/best-cases or simply contact us directly. Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Publisher information / creative costs Publisher Internet Creative costs for online advertising Frankfurter Allgemeine Zeitung GmbH » www.republic.de/english The REPUBLIC team will be glad to design ads for your campaign and Postal address 60267 Frankfurt am Main implement them in various formats. Please feel free to get in touch Office address Hellerhofstraße 2–4 General terms and conditions with your sales representative. 60327 Frankfurt am Main » www.republic.de/english Rate Place of publication Bank accounts Frankfurt am Main Deutsche Bank Advertising Static Animated IBAN DE96 5007 0010 0037 8398 00 BIC DEUTDEFFXXX Creation from 290 from 580 Advertising Marketing Commerzbank Design and creation from 720 from 950 REPUBLIC Marketing & Media Solutions GmbH IBAN DE39 5004 0000 0590 4917 00 Creative costs are not eligible for discounts or AE. No cash discounts on creative BIC COBADEFFXXX Mittelstraße 2-4, 10117 Berlin costs. The costs include creation in HTML5, Flash and gif (animated ads) or as jpg Note on pricing information (static ads). Materials must be supplied by the customer. Updates to the ads will Managing Directors result in additional costs (upon request). All prices in this rate card are presented in Euro (€) Ingo Müller, Jürgen Maukner and do not include currently applicable VAT. 19 Trade registry Terms of payment All rates in euro (€) exclusive value added tax HRB 225441 B, Local court Charlottenburg All rates/invoices are in Euro (€). Invoices are payable in full within ten days of receipt. In the event of default in payment or deferral, VAT-ID No. the publisher reserves the right to request payment in advance for DE 338 853 389 new advertisements. Tax-ID No. Agency commission For information on technical specifications 30/490/50859 The agency commission is 15 % and only granted to and data delivery please contact your registered advertising agencies. » sales representative Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Frankfurter Allgemeine More information at Media brand for top target groups » www.republic.de/english 20 Frankfurter Allgemeine Frankfurter Allgemeine F.A.Z. Magazin – F.A.Z. Quarterly – FAZ.NET – Zeitung – the daily paper Sonntagszeitung – at home the most beautiful inspiration and impulses F.A.Z. Metropol – quality journalism any of top performers with the top performers pages of F.A.Z. for the world of tomorrow business in Rhein-Main time and anywhere F.A.Z. Digitec – all there is to FAZ.NET-App – F.A.Z. Der Tag – know about digitalisation and F.A.Z. Podcasts – always soundly informed, the key news of the day technology from the world of F.A.Z. Einspruch – all about audio on demand for F.A.Z. Newsletter – with personalisation function in an app the F.A.Z. state, law and taxes mobile target groups always up to date Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
Frankfurter Allgemeine Cross Media Brand Reach 17.3 million users per month Other Print Media 21 F.A.Z. Quarterly: 60,000 copies F.A.Z. + F.A.S. FAZ.NET m.faz.net + F.A.Z. Apps Print run 3.9 Mio. + 4.6 Mio. + 8.8 Mio. F.A.Z. Metropol: 20,000 copies Distributed circulation Print + Online Print + Online + Mobile/Apps = 8.5 Mio. = 17.3 Mio. Source: b4p 2020 I, Readers per month/Users per month (print data refers to a 30-day month with 26 F.A.Z. editions and 4 F.A.S. editions), net reaches Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
We are always at your disposal. You can find your contact person at » www.republic.de/english 22 Homepage Manufaktur | Portrait CPM Booking Volume Booking Apps Podcasts Newsletter Contacts and booking Exclusive Booking Publisher information
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