PREMIUM OOH MEDIA IN THE HEART OF NEW YORK - foxpointmediaco.com - Foxpoint Media
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PREMIUM OOH MEDIA
IN THE HEART OF
NEW YORK
foxpointmediaco.com
THE MARKET: NEW YORK
New York is the #1 DMA in the US
Times Square draws 50 Million Visitors a Year
-more than any other US attraction
Mostly pedestrian traffic allowing for longer dwell
time with media
340,000 pedestrians pass through Times Square
on a typical day
Global hot spot for New Year’s Eve celebrations and other
events throughout the year
#2 Most Instagrammed locations in the world
THE LOCATION: NOVOTEL HOTEL
With a premium central Manhattan location and iconic sweeping views of Times
Square, the Novotel New York Times Square hotel is situated in close proximity
to the Broadway Theater district, Central Park, Rockefeller Center, World-class
shopping, and ‘Must-See’ Landmarks.
TIMES SQUARE: NEW YORK
NEW JERSEY UPPER
COLUMBUS CIRCLE WEST SIDE
CENTRAL PARK
UPPER
EAST SIDE
51 st
STR CENTRAL PARK
EET
HELL’S
Y
DWA KITCHEN
BROA
MUSEUM OF ART TIMES SQUARE
TIMES RADIO CITY MUSIC HALL MIDTOWN
GRAND CENTRAL
EMPIRE STATE BUILDING
SQUARE
ROCKEFELLER CENTER MADISON
SQUARE GARDEN
CHELSEA
MANHATTAN
BRYaNT PARK
SOHO
NYSE
BATTERY PARK
STATUE OF LIBERTY
THE MEDIA: DIGITAL & STATIC
CROSSROADS OF THE WORLD
Combined static and digital media
Postioned between Times Square and Cen-
tral Park along Broadway
636,136 daily impressions
Static Display Size: 2,930 sq ft
Digital Display Size: 1,680 sq ft
Multiple displays facing
various directions
Environment friendly to long dwell times &
activation
FOR RENDERING PURPOSES
THE MEDIA: DIGITAL & STATIC
THE MEDIA: DIGITAL
PANEL ID: NY-327 TAB: 30883608 FACING:
DIMENSIONS: 21’ H X 80’ W SOUTH & EAST
LATITUDE: 40.762197 ILLUMINATION:
LONGITUDE: -73.983713 24 HOURS
SOUTH VIEW
NEW YORK NOVOTEL DIGITAL SPEC
VIEWABLE AREA: LOCATION: Hotel Novotel – 226 W. 52nd Street, New York, NY 10019
South Face: 20’ 11 15/16” x 58’ 10 7/8”
H W
PANEL ID: NY-327
East Face: 20’ 11 15/16” H x 21’ 1 1/16” W
640
1792 640
2432
ARTWORK/VIDEO REQUIREMENTS
• Digital Resolution: 640 h x 2432 w (pixels)
• All rendered artwork: (1.0)px @ 72 dpi
• Color Mode: RGB
• STATIC content format: .jpg (72dpi at 100% pixel dimension)
• MOTION GRAPHIC content format: .mp4 (H.264 codec)
Contiguous display follows building façade as shown above • Audio: Not Supported
SEND FILES TO: graphicstech@foxpointmediaco.com
THE MEDIA: STATIC
NY-324
NY-323
NY-325
NY-326
PANEL ID: NY-323 TAB: 30830664 PANEL ID: NY-325 TAB: 30883606 DAILY IMPRESSIONS:
DIMENSIONS: 20’H x 48’ W DIMENSIONS: 20’H x 60’ W 636,136
LATITUDE: 40.72264 LATITUDE: 40.762249 FACING:
LONGITUDE: -73.983903 LONGITUDE: -73.983537 SOUTH & EAST
PANEL ID: NY-324 TAB: 30883605 PANEL ID: NY-326 TAB: 30883607 ILLUMINATION:
DIMENSIONS: 20’H x 48’ W DIMENSIONS: 20’H x 60’ W 24 HOURS
LATITUDE: 40.762139 LATITUDE: 40.762519
LONGITUDE: -73.983609 LONGITUDE:
SOUTH -73.983364
VIEW
NEW YORK NOVOTEL STATIC SPEC
LOCATION: Hotel Novotel – 226 W. 52nd Street, New York, NY 10019
PANEL ID: NY-323 PANEL ID: NY-325
20’8” 20’ LIVE AREA 20’8” 20’ LIVE AREA
48’ 60’
48’8” 60’8”
TOTAL AREA INCLUDING BLEEDS AND POCKETS TOTAL AREA INCLUDING BLEEDS AND POCKETS
PANEL ID: NY-324 PANEL ID: NY-326
20’8” 20’ LIVE AREA 20’8” 20’ LIVE AREA
38’6” 60’
39’2” 60’8”
TOTAL AREA INCLUDING BLEEDS AND POCKETS
TOTAL AREA INCLUDING BLEEDS AND POCKETS
SHIP VINYL TO: VINYL PRODUCTION:
North Shore Neon Sign Co. Attn: Jessica Mercado Circle Graphics
46-49 54th Avenue Maspeth@northshoreneon.com syang@circlegraphicsonline.com
Maspeth, NY 11378 718.937.4848 303-951-1324THE MEDIA: STATIC
NY-329
PANEL ID: NY-329 TAB: 30830668 IMPRESSIONS:
DIMENSIONS: 28’ H X 40’ W 377,628
LATITUDE: 40.762519 FACING:
LONGITUDE: -73.983364 NORTH
ILLUMINATION:
24 HOURS
SOUTH VIEWNEW YORK NOVOTEL STATIC SPEC
LOCATION: Hotel Novotel – 226 W. 52nd Street, New York, NY 10019
PANEL ID: NY-329
28’8” 28’ LIVE AREA
40’
40’8”
TOTAL AREA INCLUDING BLEEDS AND POCKETS
SHIP VINYL TO: VINYL PRODUCTION:
North Shore Neon Sign Co. Attn: Jessica Mercado Circle Graphics
46-49 54th Avenue Maspeth@northshoreneon.com syang@circlegraphicsonline.com
Maspeth, NY 11378 718.937.4848 303-951-1324WHY OUT OF HOME? OOH is immune to being skipped, blocked or turned off. OOH remains a mass reach medium, reaching at least half of consumers in most markets and as much as 90% in some. OOH audience measurement continues to improve. OOH media continues to advance with digital displays encouraging direct engagement and interaction. OOH allows advertisers to execute unique campaigns that stay top of mind with consumers.
WE GET YOUR POINT ACROSS
833-4-OUTDOOR
info@foxpointmediaco.com
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