PARTNER PACKAGE - Run For Rocky

PARTNER PACKAGE
Five Run for Rocky events took place annually beginning in April of 2013 with the FINALE event taking place
on April 9th 2017. The fundraising efforts through this event has established a Legacy Fund that helps to
support Gay Straight Alliances in local high schools and post-secondary schools in Windsor-Essex County. This
financial support includes GSA grants, GSA scholarships, funds students and educators to go to GSA educa-
tional conferences, supplies educational resources that help support parents and educators and accommo-
dates Diversity Training for educators. The Run for Rocky Legacy Project continues to collect donations and
sanction approved third party events to ensure the legacy of this event continues and the funding model
remains intact.

Without funding, it is difficult for Gay-Straight Alliances to reach their full potential & educate the community.

This invitation is an opportunity to be a partner with the Legacy Project for Windsor Pride - Run for Rocky, and
offers schools, corporations and businesses the ability to convey the message directly to our community that
they support LGBTQ diversity in Windsor- Essex, as well as ensure that Run for Rocky funding will continue into
the future to support LGBTQ youth, their families, and our educators. Partnership with the Windsor Pride - Run
For Rocky Legacy Project will deliver a strong message that your organization is cognizant and dedicated to
being socially responsible in supporting diversity through the GSA’s and LGBTQ youth programs, their familes
and allies.

                                      For more information:
                                      www.runforrocky.com
                            www.facebook.com/RunForRocky

HISTORY OF THE R4R
 RUN FOR ROCKY, 5K CHARITY RUN

Rocky Campana passed away after attempting to take his own life in August of 2012. He had paved the
groundwork for his family in regards to human rights issues as well as LGBTQ youth issues that needed attention.
The Campana family is committed to carrying out the work Rocky began.

Rocky Campana was truly compassionate about taking care of those who were treated unjustly and worked
tirelessly to educate all on LGBTQ issues and basic human rights. Rocky volunteered on a continuous basis
while in high school and also while attending the University of Western Ontario in Medical Sciences before
graduating from the Richard Ivey Business School. For the last three years of his life, Rocky ran in the Pride and
Remembrance Run, bringing in a significant amount of funds each year for Toronto-area LGBTQ organizations.
His desire was to educate youth on acceptance and the difficulty youth can face in their high school and
post-secondary years through the newly-formed GSAs in Ontario.

Rocky’s death brought the issue of blood and organ donation policies for the MSM population to the forefront
and his family initiated the “All Healthy Canadians Should be Able to Donate” petition throughout Canada.
This petition was tabled in the House of Commons in the spring of 2014 and is the first step in making a change
to Canadian policy. Rocky Campana was awarded the Bill Graham Award posthumously at the 2013 Toronto
Pride - Pride and Remembrance Run. The Bill Graham Award was established in 2008 by the Pride and
Remembrance Association to recognize service to the LGBTQ community through demonstrated volunteerism
and community leadership.

Run for Rocky has raised over $395,000.00 on the Run/Walk and has distributed a total of $190,500.00 on
LGBTQ & GSA projects in our community to date.

ABOUT WINDSOR PRIDE
OUR MISSION, VALUES & VISION

Windsor Pride Resource, Education & Community Centre was a co-founder of Run for Rocky with Rocky’s
parents Nancy & Rob Campana.

OUR MISSION
        •        To educate and increase public awareness and understanding of the diversity of biological sex,
                 gender identity and sexual orientation
        •        To provide information, courses, seminars, and workshops about Lesbian, Gay, Bisexual,
                 Transgendered, Two Spirited, Intersex, Queer, and questioning (LGBTIQ) communities
        •        To train teachers, school administrators, social workers, health, and home care providers, as
                 well as the business community on the needs of LGBTIQ communities
        •        To operate a community, educational, and resource centre for the LGBTIQ communities and
                 the public, which offers a resource library and operates as a drop-in centre for LGBTIQ seniors
                 and youth

OUR VISION
We envision an integrated community of Windsor and Essex County that is progressive in its willingness to
learn about, and from, its LGBTQ members; that will not tolerate prejudice, discrimination, hatred, or harm
perpetrated against its LGBTQ members; and that affords a standard of living and sufficient resources and
opportunities to enable its LGBTQ residents to develop to their full potential and enjoy the highest quality of
life possible.

OUR VALUES
                 •      Every human being respected equally, regardless of social status
                 •      Mutual respect and mutual support
                 •      Human diversity and free expression of individuality
                 •      Open minds and open hearts
                 •      Social change for the advancement of social justice education
                 •      Freedom from prejudice, discrimination, hatred, and harm

FUNDING MODEL
 R4R REVENUE DISTRIBUTION

Windsor Pride and the Campana family know that the money distributed for education through the Run for
Rocky to GSA programs has saved students’ lives and has improved open communication about youth LGBTQ
mental health.

YOUTH SCHOLARSHIPS FUNDING
A yearly scholarship program for students graduating from a Windsor or Essex County high school who have
played an active role in their schools‘ GSA and will be continuing on in their education at a college, university,
or apprenticeship program. A scholarship in Rocky’s name has been offered at the Richard Ivey Business
School, where Rocky graduated from, and where some of the best Canadian business leaders are educated.

REGIONAL ANNUAL CONFERENCE
Funding to support local GSA Conferences held annually for high school GSA members and their educators in
the Windsor-Essex County area.

GSA SCHOOL DEVELOPMENT
Yearly grant applications are made available in September for schools in the Windsor-Essex County region.
Grants can be used to further the education of the recipient and create positive change in the school climate
for LGBTQ students and their allies. These grants will aid education projects that focus on gay-straight alliance
issues, teenage mental health issues, anti-bullying messages, or motivational-focused issues.

PARENT EDUCATIONAL PROGRAMS
A much-needed educational program will be created to support and educate parents of high school-aged
children who are LGBTQ, or may be LGBTQ, to ensure high school students have the support that they require
at home as well as at school.

EDUCATORS TRAINING AND CONTINUED EDUCATION
Training for educators on LGBTQ issues so that high school students have access to both safe places at their
schools and educator mentors that are knowledgeable about LGBTQ issues and the complexities of youth
coming out in their high school years. This funding provides diversity training to guidance counsellors and
coaches upon request as well as purchases LGBTQ training and education resources for teachers’ use within
the school setting.

FUNDING MODEL
 RUN FOR ROCKY REVENUE DISTRIBUTION

CREATING TOMORROW’S LEADERS
Funding for students to attend the biennial OUTShine National GSA Summit. The first summit of its kind took
place in Toronto in 2013. The Windsor-Essex region sent the largest contingent of students to the summit
outside of Toronto, where the conference was held, thanks to funding help from Run for Rocky. The second
summit took place in May 2015, and the Run for Rocky funded twenty-six students and educators from our
area to attend the conference in Winnipeg. The third GSA OUTShine Conference was held in Windsor in 2017.
This was billed as the First International GSA Conference. Run for Rocky funded 78 students and educators to
attend this conference. In the Spring of 2019 Run for Rocky will fund 26 educators and students to attend
OUTShine in Fredericton, NB.

LEGACY SPONSOR
$20,000.00 OR MORE

You have witnessed and understand the difference Run for Rocky has made in the community and in your workplace
for your employee, in your home for your child, or in your school for students. This legacy is important to you
and you want to ensure that a Legacy Fund is set up so that the Run for Rocky GSA Funding Model continues
in our community. Your company is viewed as a dependable business and a leader in the Windsor Essex County
community.

You are a Run for Rocky LEGACY Sponsor!
       •      Your company logo will go on all events moving forward into the Legacy Years including
              scholarship presentation events, educational seminars and workshops for GSA and youth in
              our high schools, OUTShine grand presentations, and any other event associated with Run for
              Rocky activities as the Legacy Fund is distributed in future years
       •      Run for Rocky continuous social media promotion on Instagram & Facebook.
       •      Company logo on the LEGACY Sponsor sign that will hang in the window of the Windsor
              Pride Centre for all years that Run for Rocky funds are being distributed.
       •      A media event will be held to announce your support as a Legacy Sponsor.

*Please note that payments can be committed on a 4 year span of $5000 a year.

RUN FOR ROCKY DAY PLEDGE SPONSOR
     $5,000.00

    You understand how Run for Rocky has changed the Windsor Essex Community and the importance of this
    Legacy carrying on. You want to ensure your business name is front and centre in the lead up and promotion
    to Run for Rocky Day on April 9th.

                  Your company’s logo will be placed in all Run for Rocky Day print, digital, and radio
•
                  advertising.
                  Your company logo will be in all paid Social Media advertising for the Donation Campaign the
•
                  week of April 9th.
                  Your company name will be mentioned as a sponsor in all Media Releases, all radio
•
                  interviews and at all Press conferences leading up to the day.
                  Your logo will be placed predominantly on the Run for Rocky Day sponsorship sign that is
•
                  used at Run for Rocky events, scholarship recipient announcement day and diversity training
                  days sponsored by R4R.

PARTNER SPONSOR
HOST A PARTNER EVENT AND RAISE FUNDS FOR THE R4R LEGACY PROJECT

CORPORATE/BUSINESS/SCHOOL RUN FOR ROCKY DAY EVENT SPONSOR
You want to continue funding R4R in our region with staff and students. Plan an event on April 9th Run for
Rocky Day, and be part of the continued Legacy to fund Gay Straight Alliances and be the change in our
community that you want to be part of. You can help be part of the Legacy Fund by initiating one of these
ideas on Run for Rocky Day - April 9th or during the entire week. Simply request a R4R Donation Canister
to collect donations or be part of creating an event in your school or workplace.

Your GSA or place of business can host a Run for Rocky Day lunch hour RUN/WALK
Contact our office to receive your Run for Rocky Walk/Run kit. High school GSA’s will be able to raise money
by hosting a R4R run or walk at your school on April 9th or during the month of April. If something simpler
works better in your workplace Run for Rocky can provide you with an R4R Donation Canister to display in
your workplace and collect donations during the month of April.

Corporate “Rock Your Rainbow” Day
In place of a Dress down Day make April 9th a staff/student “Rock your Rainbow” Day. Encourage staff/stu-
dents to donate $2 to Run for Rocky on April 9th and wear bright rainbow colours to work that day. R4R
Donation Canister will be provided.

R4R Restaurant Week
Restaurants and bars can become an official Run for Rocky Day Partner during the week of April 9th by
donation a portions of their proceeds from an appetizer, dessert or signature drink to Run for Rocky.

R4R Yoga & Fitness Day
Yoga studios, fitness clubs and personal trainers can add an R4R Donation Canister to your counter on April
9th and collecting donations for Run for Rocky.

CREATE YOU OWN IDEA
Do you have a unique idea to raise money within your school or workplace on April 9th-Run for Rocky Day?
Contact our office and let’s talk!! Nancy at nancyc@runforrocky.com or 519-978-0676

SOCIALLY RESPONSIBLE PARTNER
MINIMUM DONATION • $1,000.00

You are an association, a not-for-profit, or an educational institute and you want to ensure the continued
support of GSAs in the Windsor-Essex County community. You understand the importance of identifying your
organization with this cause.

You are a SOCIALLY RESPONSIBLE company and would like to donate $1,000.00 to continue being part of
the Run for Rocky Legacy in Windsor-Essex.

SPONSORSHIP AGREEMENT
BECOME A PROUD PARTNER OF THE RUN FOR ROCKY DAY

Organization Name: _________________________________________

Contact Name: _____________________________________________

Address: ___________________________________________________

City: ___________________ Province: ____________ Postal Code: _____________________

Phone: ______________________________ Fax: _____________________________________

Email: _______________________________ Website: _________________________________

Choose your level of sponsorship by selecting the appropriate box.
___ LEGACY Sponsorship ($20,000)
___ Run for Rocky Day Pledge Sponsor ($5,000)
___ SOCIALLY RESPONSIBLE Sponsorship ($1,000)

R4R Event Day/Week Partner
Choose the event that you are interested in:
___ Walk/Run
___ Rock Your Rainbow Day (Dress Up Day)
___ R4R Restaurant Week
___ R4R Yoga/Fitness Fundraiser
___ R4R Donation Canister
___ Original Idea

If you would like to purpose your own idea please outline it here in the space provided.

__________________________________________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

__________________________________________________________________________________

SPONSORSHIP AGREEMENT
BECOME A PROUD PARTNER OF THE RUN FOR ROCKY DAY

SPONSOR DETAILS
Advertising and promotion will begin once a sponsorship application is received with your sponsorship committment to be a
part of Run for Rocky Day.

Windsor Pride - Run for Rocky is not responsible for providing sponsors any promotional opportunities based on verbal agreements.
Signed documentation and payments must be received as outlined. Sponsors will be attained on a first come, first signed basis only. All
donation/sponsorship cheques should be made out to Windsor Pride - Run for Rocky and mailed to 1280 Woodmont Crescent, LaSalle
Ontario N9J 3H9

______________________________________________                                   _______________________________________
         Business/Organization Name                                                               Date

______________________________________________                                   _______________________________________
         Run for Rocky Representative                                                             Date
                                                                            *Sponsorship levels include benefits listed in this package.

RUN FOR ROCKY
Nancy Campana - Rocky’s Mom
519-978-0676 • nancyc@runforrocky.com