New Consultant Great Start Packet for - How to Contact Your MK Director: Lisa Kensler - Back4App
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New Consultant Great Start Packet for Dream Book How to Contact Your MK Director: My MK Lisa Kensler Call: 541-892-1000 Msg: 541-286-5656 Email: Lisakensler.pink@gmail.com Unit Website: www.lisakensler.pink
Checklist 1: Get Organized First Schedule your New Consultant Orientation with Lisa to go over your Great Start Packet. Set up your www.marykayintouch.com account. Consultant #:_______ Password:___________ Make a List of 50+ women on page 3 of this packet. Log into www.marykayintouch.com & set up your MK Website Log into www.marykayintouch.com & set up your ProPay Account. Download the following Apps onto your phone: My Unit App (username: star, password: shine) MyCustomers MK E-Catalog Mary Kay Great Start App Zoom Voxer WhatsApp Friend me on Facebook, so I can add you to our private Kensler Unit Page. If you are on Instagram, here are a few of my MK faves to follow: @lisa_kensler, @amyhayes.pink, @amyhayes15, @michellej.mk, @holly_bartz, @ton_rene, @lindatoupin, @mrsksharpe Go over the Great Start—Ready Set Sell Brochure & inventory options with Lisa Watch the Inventory Options video. (Click the link on our MyUnit App or www.lisakensler.pink) Complete the Inventory Worksheet on page 3 My 15 Day Free Color Look Welcome Gift deadline is: ______________________ Make your 24hr inventory decision — contact Lisa with your decision and any questions. Fill out the Success = Personal Use Worksheet Schedule your Launch Party or first facial party, live or virtual. Date: ___________ Time: ________ Send Lisa a picture of completed Checklist #1 to Lisa’s office: 541-286-5656 for your first prize! BONUS PRIZE: Place Your Product Order Place your first MK Product order & win your zippered money bag! Place a $600 wholesale and win the MK Monthly Prize! Place a STAR order ($1800 wholesale or more) and win a STAR Prize! Page 2
Fill out & text a pic to Lisa New Independent Beauty Consultant Inventory Worksheet Before reviewing the ordering options, you may want to discuss this worksheet with Lisa. The worksheet is designed to assist you in determining your ideal inventory investment. 1. What are your Mary Kay goals? Check the answers that best apply to you: Desired Monthly Earnings Selling Appointments _______$1,200+ = 4 points _______3 or more appointments per week = 4 points _______$800 to $1,199 = 3 points _______1 to 2 appointments per week = 3 points _______$400 to $799 = 2 points _______2 to 3 appointments per month = 2 points _______$100 to $399 = 1 point _______1 appointment per month = 1 point MK Training _______I am committed to attending weekly training = 3 points _______I plan to attend twice a month = 2 points _______I plan to attend when they fit into my schedule = 1 point Goals (check all that apply) _______I would like to build a solid base of customers = 2 points _______I would like to earn the use of a Mary Kay Career Car = 2 points _______I would like to become an Independent Sales Director = 2 points _______I would like to replace my full-time income = 2 points _______I would like to have a little extra spending cash = 1 point 2. Calculate your points to see the suggested inventory category for you.* 13 points or more $3,600 wholesale category or more 12 points $3,000 wholesale category 11 points $2.400 wholesale category 8 to 10 points $1,800 wholesale category 5 to 7 points $1,200 wholesale category 2 to 4 points $600 wholesale category TOTAL POINTS ___________________________________________ * This inventory worksheet provides suggestions to assist you in determining your ideal inventory investment. Your ultimate deci- sion is completely up to you and will likely depend on multiple factors that may not be represented on this page. Page 4
= As a beauty consultant, you’ll want to be using the fabulous products you YOUR PERSONAL USE have to offer head to toe, so let’s go! Review the following, see what you want to include in your order. Become a walking billboard for your business! Many consultants find that they sell that they My Travel Roll Up Bag use, which makes perfect sense. You know how POCKET 1: to use the product, order of application and the • Cleanser benefits of each, giving you confidence, • Moisturizer knowledge, and excitement when wearing them • Eye Cream and sharing them! • Oil Free Eye Makeup Remover STEP 1 — Toss out all the other brands in your • Tone Correcting/Replenishing Serum+C skin care and cosmetic drawer! Could you imagine • Skinvigorate Sonic Brush & Massager someone asking you what shade your lip or eye color is and having to tell them it’s “brand X.” So be POCKET 2: true to your business—and go in all the way! • Charcoal Mask STEP 2 — Look at the product list on the left, check • Microdermabrasion Set/Repair Facial Peel off all you are currently using. Then grab a copy of • Foundation Primer the current Look Book and go shopping for any • Eye Primer unchecked items. Use the form below for your color • Foundation selections and items you aren’t yet using. • Concealer Skin Care: Supplements: • Undereye Corrector POCKET 3: • Compact w/ 3 Eye Colors, Cheek Color Foundation: Concealer: • Brushes Powder: Compact: • Loose Powder • Lip Liner, Lipstick, Lip Gloss Eye Colors Cheek Colors • Lash Primer & Mascara • Eyeliner, Brow Liner, Gel Tint • Finishing Spray POCKET 4: • Satin Lips Eyeliner: Lip Liner • Satin Hands Lipstick: • Body Care: Shea or Simple Solutions Mascara: Lip Gloss: • Targeted Action Toning Lotion Fragrance: Body Care: • Sun Care Brush Set: __YES __NO Skinvigorate Set: __YES __NO • Fragrance Page 5
Checklist #2: Get Down to Business First Continued Set up a personal checking account to just use for your MK business. Attend your first 4 Monday Night Training on zoom or at Lisa’s. 6pm PST/7pm MST Complete the training modules on Mary Kay InTouch under the Education tab Legal Education module Skin Care Confident Training module Color Confident Training module Clinical Solutions Training module MK University Assemble your Customer Service Notebook: 3 ring binder (1-2” recommended) 30 Clear page protectors 28 Post it tabs Print out Customer Service Guide & Scripts from My Unit App or www.lisakensler.pink Take out products for yourself off your shelf and record on a sales ticket “Personal Use.” Take out products to demo (Satin Lips, fragrance, etc.) and record on a sales ticket “Demo.” Go over Launch Party Checklist with your recruiter. Use the Scripts on page 7 to book your Launch Party or first facials. Track your Faces on page 8. Send Lisa a picture of completed Checklist #2 to Lisa’s office: 541-286-5656 for your next prize! BONUS PRIZE: Complete your Triple 3 Complete your first Triple 3! 3 Parties (or 9 faces) $300 in Sales 3 Sharing Appointments Send Lisa a picture of each completed Triple 3 to Lisa’s office: 541-286-5656 for your Page 6
10 Miracle Set Customers Or 30 Faces, whichever comes first! 10 Miracle Set Customers X $110 per set $1,100 Retail Total $550 X 50% profit = Profit! 1. __________________ 2. __________________ 3. __________________ 17. __________________ 4. __________________ 18. __________________ 5. __________________ 19. __________________ 6. __________________ 20. __________________ 7. __________________ 21. __________________ 8. __________________ 22. __________________ 9. __________________ 23. __________________ 10.__________________ 24. __________________ MARY KAY 11.__________________ 25. __________________ 12.__________________ 26.__________________ 13.__________________ 27.__________________ 14. __________________ 28.__________________ 16.___________________ 29.__________________ 30. __________________ Page 8
Purpose of the Launch Party: 1. To debut your Mary Kay store of products. Mary Kay Launch Party 2. To show your family and friends you starting a BUSINESS and will have the product to service them. 3. To book your first 30 faces. _____ Schedule your Launch Party within your first 2 – 3 weeks of business. You will want to plan to have your inventory in stock before your Launch Party. _____ Decide if you will hold your Launch Party on Zoom or in your home. _____ Invite all the people on your “Contact List”. This should be a minimum of 40+ people. (You can expect 5-10 to attend with proper follow-up.) _____ Call each guest on your “Contact List”. Your attendance will be in direct proportion to the number of guests that you personally speak with 24 hours prior to the event. Remember, if they cannot come to your Launch Party, you’ll want to either schedule an appointment with them and/or invite them to the next unit event. ______ 24 hours prior to your party– send your RSVP list to your Director or Recruiter with names and numbers– must be completed or Launch Party will be rescheduled. _____ Text a reminder to everyone who RSVP'd the day of or day before your Launch Party to remind them & send the Zoom Link. Checklist for the day of the event: _____ If in person, provide abundant refreshments. You’ll want to delegate the hosting/serving to someone special in your family or a close friend so you are able to help your guests schedule appointments and learn more about your Mary Kay business. _____ If on Zoom, check your zoom link. Make sure you have a quiet place without distractions to zoom from. _____ Mark your datebook with everything that you have going on in your life. Then highlight the times and dates that you have dedicated to your Mary Kay business. Be sure to dress professionally in a skirt or dress. _____ If in Person, Your recruiter/director will arrive 1/2 hour before the program. She will bring hostess packets and help you set up the product display. She’ll need a big table. You’ll want to arrange the seating in a semi-circle in front of the table. Have the following supplies available: ______ Pens and profile cards on hand for each guest to complete as they arrive. ______ Look Books stamped with contact information. ______ Sales tickets and a calculator ______ 3 wrapped product gifts from your inventory ($15 or less) WHAT YOU CAN EXPECT DURING THE PROGRAM: • All the guests will introduce themselves, tell how long they have known you and what their experience with Mary Kay has been, if any. • The recruiter/director will share her “I” story and her relationship with you. • No one will actually receive a makeover that day because that is what you’ll be offering at their party. This is a show and tell type event, your director or recruiter will go over the products in the Look Book and demo Satin Hands on everyone • At the close, guests will have an opportunity to earn chances for door prizes by making a purchase, scheduling a facial (and or party) and listening to the Marketing Information. Page 9
Share the Time to share with your girls! Let’s do six! Use the script once you’ve book a facial or party with them: Yay! I’m so excited to get together 1._____________________ on Thursday! One more quick question? I also need to practice sharing the Mary Kay story with 2._____________________ my sales director. Would it be okay if after our appointment we 3._____________________ facetimed her for about 15-20 minutes, so I could hear how she presents it and take notes? I’m 4._____________________ not above bribery! How does a 50% off mascara sound? :-) 5._________________________ 6._________________________ 1. ____________________ 6.______________________ 2.____________________ 7.______________________ 3.____________________ $100 Bonus!!! 8.______________________ 4.____________________ 9.______________________ 5.____________________ 10._____________________ Eligible to go On-Target for Car Eligible to go into Director Qualifications Page 10
Activity Status What does being an ACTIVE Consultant mean?? Page 11
Customer Service Follow-Up Scripts Mary Kay teaches the 2+2+2 Customer Service approach: Follow up in 2 Days, 2 Weeks, & 2 Months. Then follow up every 3 months as the seasons change, their skin changes, and our products change (new products)! 2 Day Follow up: “Hi Diane! Evette with Mary Kay checking in with you on your new Miracle 3D (Repair, etc.) How is it working out? Are you loving your skin and how it feels?? Any questions?? Thanks, girl!” 2 Week Follow Up: “Hey Diane! Quick check-in, your skin should be feeling awesome and you should be seeing some results from your (Miracle 3D, Repair, etc.) Did you remember to take a selfie? Super fun to watch the changes over time!! Let me know if you have any questions or concerns, k?? ;)” 2/3 Month Follow Up (personalize it based on each client): “Hi Diane, Evette your MK Girl here, hope you are doing well. :) I wanted to check in with you regard- ing you products, everything holding out okay? Is there anything I can do for you? Thank you!” 3 Month Mascara Follow Up: “ Hi Diane, Evette with MK just checking in with you about your mascara! My records show that you are possibly getting close to needing a new one. :) Remember that when you purchase 4 in a 12-month peri- od, your 5th is on me!! FREE! Holler if I can help you out. Have a great evening!” Helpful tips: • Can use these scripts to text (add a few fun emoji's), email, call, or leave a message! • Refer to call/text flow chart for how to respond if they don’t respond. • When calling, always have a smile on your face! Page 12
Money Management Tips: • Set up a separate MK checking account • Always deposit all funds in your MK account • Place your 50% product replacement funds in your checking account • Use these funds for reordering product ONLY • Place your 50% profit & expenses in your savings account • The funds in your profit account will be used to: Pay Yourself Pay off your inventory purchase Pay for business expenses Pay for Section 2– Sales Aids Pay for Seminar, Career Conference and Retreats Pay to enroll your customers into the Preferred Customer Program Pay for any additional expenses For growing your inventory Date Deposit 50% Replace Inventory Sold 50% Profit & Expenses Page 13
Meet Lisa • 2646 Fairway Dr., Klamath Falls OR 97601 • Call: 541-892-1000, Message: 541-286-5656 • Lisakensler.pink@gmail.com • Unit Website: lisakensler.pink • Friend me on Facebook: Lisa (Hatmaker) Kensler Director Information Unit Information • Started MK Career: September 22, 1997 • Unit Number: JR67 • Debuted as a Sales Director: November 2000 and April 2008 • Seminar Division: Emerald • National Area: Mary Kay Emerald National Area • 6 time National Queen’s Court of Sales Family Information • 4 time Grand Achiever Unit • Married to Phill since August 1993 • Son, Kyler married to Pamela; Daughter, Marissa; Son, Keaton We Asked Lisa • Favorite MK Memory: Earning our 4th Mary Kay Car with my daughter, Marissa • Before MK: worked in management & HR at Hewlett Packard • Favorite Food: Chips & Salsa • Favorite Vacation: Hawaii and cruising the Mediterranean • Hobbies: Traveling, hiking, watching my kids play sports • My Enneagram Number: 1 • What I LOVE about My Business: The life long friendships and mentoring women to become all God intended them to be. Page 14
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