MEDIA KIT 2022 OMNIBUSREVUE Technology Better in management, technology and tourism www.omnibusrevue.de - Vev
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MEDIA KIT 2022 © Milos Muller/shutterstock OMNIBUSREVUE Technology Better in management, technology and tourism www.omnibusrevue.de Status as of: April 1st, 2022
SHORTFACTS MEDIA KIT 2022 2 WHAT DOES THE OMNIBUSREVUE OFFER? The OMNIBUSREVUE is the guidepost for the bus industry and other providers of group travels. It supports entrepreneurs and managers with sound contributions tailored to the industry, tips for the everyday business, current legal articles, detailed vehicle tests and technical novelties plus useful information about group tour trends and destinations. This magazine is completed by a broad online supply of the latest news, a vehicle database and movies on BUS TV. THE BRAND OMNIBUSREVUE COMPRISES • Magazine • Online Portal • Newsletter • Books • BUS TV
SHORTFACTS MEDIA KIT 2022 3 monthly PUBLISHING HOUSE: Verlag Heinrich Vogel Springer Fachmedien München GmbH 10 ISSUES Aschauer Straße 30, 73. year 81549 Munich, Germany Phone +49 89 203043-0 2022 E-mail sales.vhv@springernature.com www.omnibusrevue.de www.springerfachmedien-muenchen.de WEB ADDRESS (URL) CHIEF EDITOR: bdo, RDA, VPR Gerhard Grünig Phone +49 89 203043-2184 MEMBERSHIP Fax +49 89 203043-32184 gerhard.gruenig@springernature.com DEPUTY CHIEF EDITOR AND Investment-ready readership: CONTENT RESPONSIBLE: Anja Kiewitt 70 % of the readers use advertisements as Phone +49 89 203043-2120 Fax +49 89 203043-32120 an information source for investment decisions. anja.kiewitt@springernature.com Source: Readership structure analysis 2016/TNS Infratest Medienforschung GmbH, Bielefeld
CIRCULATION & ACCESSES MEDIA KIT 2022 4 7,000 7,661 PRINT RUN OMNIBUSREVUE* VISITS** (average of three months, April to June 2021) 6,762 PRINT ACTUAL DISTRIBUTED CIRCULATION (ADC):* DIGITAL 16,969 PAGE IMPRESSIONS** (average of three months, April to June 2021) 2,458 2,040 PAID CIRCULATION* NEWSLETTER SUBSCRIBERS*** (August 2021) 69 % of the professional decision-makers use the specialist media in both print and digital form (crossmedial). Source: B2B decision-maker analysis 2017/Deutsche Fachpresse (German Trade Press), Frankfurt am Main * Circulation figures: own data collection ** Online access control: IVW certified (ausweisung.ivw-online.de) *** Dispatch: own data collection, current figures on request
SHORTFACTS MEDIA KIT 2022 5 DISTRIBUTION BY NIELSEN AREAS: Find out more about the regional circulation distribution of your target group! Distribution range of the magazine OMNIBUSREVUE: Nielsen region Actual distributed inland circulation* I 676 II 916 III a 981 III b 1,084 IV 1,673 V 669 VI 232 VII 336 Total 6,567 * own data collection
SHORTFACTS MEDIA KIT 2022 6 WHO ARE THE READERS OF OMNIBUSREVUE? SUBSCRIPTION ISSN 1436-9974 Considerably more than three quarters of all readers of the Annual subscription price OMNIBUSREVUE occupy top positions in their companies. Inland: € 134.30 incl. packing/posting plus statutory VAT. They are mostly owners, chief executives or managers and European countries: € 146.30 incl. packing/posting plus statutory VAT. possess a high level of decision competency. Phone Subscription service: +49 89 203043-1100 Fax Subscription service: +49 89 203043-2100 E-mail vertriebsservice@springernature.com General conditions: As an objective and trustworthy trade magazine for Please note the General Terms and Conditions you can find at www.mediacentrum.de. the group travel industry, the OMNIBUSREVUE primarily Bank account: targets proprietors and senior managers who are key UniCreditBank AG, Munich, Germany players in the industry IBAN: DE02 7002 0270 1830 2092 00 BIC: HYVEDEMMXXX 93 % act as direct decision-makers. Payment terms: within 10 days 2 % prompt payment discount, Source: Readership structure analysis 2016 carried out by TNS Infratest Medienforschung GmbH, Bielefeld. within 30 days from date of invoice net VAT no. DE 152942001
TIME SCHEDULE & TOPICS MEDIA KIT 2022 7 TECHNOLOGY-TOPICS MANAGEMENT-TOPICS FAIRS ISSUE 1 Bus glass Software Brussels Motor Show, Brussels, 14.01.-23.01.2022 Fuel & service cards Digitalization CMT, Stuttgart, 15.01.-23.01.2022 AD 01.12.21 Bus trailers VPR VIP-Treff, Bremen, 03.02.-05.02.2022 CD 14.12.21 PD 11.01.22 ISSUE 2-3 GPS & telematics Maintenance contracts VDV-Academy Electric Bus Conference, E-mobility/Hydrogen Bus booking portals Berlin, 02.03.-03.03.2022 AD 27.01.22 Fuels/Drives/Hybrids Travel insurances IT-TRANS, Karlsruhe, 08.03.-10.03.2022 CD 09.02.22 Fire Protection PD 01.03.22 Driving safety ISSUE 4 Preview BUS2BUS Catalogue design & online presence BUS2BUS, Berlin, 27.04.-28.04.2022 AD 10.03.22 Camera systems and radar systems CD 23.03.22 Maintenance & repair • Industry Compass 2022 PD 12.04.22 Autonomous driving ISSUE 5 Galleys and interior decoration Driver training and advanced education AD 04.04.22 Passenger information systems for drivers and entrepreneurs CD 20.04.22 Planning software PD 10.05.22 AD: Ad Deadline | CD: Closing Date Printing Materials | PD: Publication Date PRINT
TIME SCHEDULE & TOPICS MEDIA KIT 2022 8 TECHNOLOGY-TOPICS MANAGEMENT-TOPICS FAIRS ISSUE 6 E-mobility: vehicles & drive technology E-ticketing & apps Air conditioning systems & technology AD 03.05.22 Supply and disposal solutions CD 16.05.22 Barrier-free buses: ramps & lifts PD 07.06.22 ISSUE 7 E-mobility: charging infrastructure Fuel and service cards AD 31.05.22 Onboard entertainment, seats & seating systems CD 14.06.22 Galleys PD 05.07.22 Door systems ISSUE 8 Washing facilities & vehicle cleaning Hydrogen Fleet management Shortage of drivers AD 30.06.22 Wear parts, bus glass CD 13.07.22 Tyres PD 02.08.22 ISSUE 9 Preview IAA Nutzfahrzeuge (Commercial Vehicles) Leasing & renting IAA Nutzfahrzeuge (Commercial Vehicles), Preview InnoTrans Hanover, 20.09. - 25.09.2022 AD 08.08.22 Driver assistance systems InnoTrans, Berlin, 20.09.-23.09.2022 CD 23.08.22 Maintenance & repair PD 13.09.22 E-mobility ISSUE 10 Follow-up report IAA Workwear Follow-up report InnoTrans Receivables management AD 07.09.22 Bus of the Year Winner CD 20.09.22 Fit for the winter season PD 11.10.22 Exhaust optimisation AD: Ad Deadline | CD: Closing Date Printing Materials | PD: Publication Date PRINT
TIME SCHEDULE & TOPICS MEDIA KIT 2022 9 TECHNOLOGY-TOPICS MANAGEMENT-TOPICS FAIRS Outfit for long-distance coaches Insurances ISSUE 11-12 Onboard entertainment Tourguides AD 13.10.22 Mini and midi buses Driver’s further training CD 27.10.22 Alternative gears PD 17.11.22 Sustainabilty & exhaust technology • Annual calendar • Who is Who Bus ISSUE 1/23 Bus glass Software CMT, Stuttgart, 21.01.-29.01.2023 AD 30.11.22 Fuel & service cards Digitalization CD 13.12.22 PD 10.01.23 This overview of planned topics for 2022 is intended to facilitate your advanced planning. The editor reserves the right to make changes. AD: Ad Deadline | CD: Closing Date Printing Materials | PD: Publication Date PRINT
AD FORMATS MEDIA KIT 2022 10 MAGAZINE FORMAT 230 X 300 mm MAIN MAGAZINE FRONT COVER 1/1 PAGE 1/2 PAGE PORTRAIT 1/2 PAGE LAND- 1/3 PAGE PORTRAIT 1/3 PAGE LAND- SCAPE SCAPE Type area (w x h) –– 199 x 268 mm 97 x 268 mm 199 x 134 mm 63 x 268 mm 199 x 90 mm Bleed size (w x h) 230 x 186 mm** 230 x 300 mm* 115 x 300 mm* 230 x 152 mm* 81 x 300 mm* 230 x 108 mm* MAIN MAGAZINE 1/4 PAGE BLOC 1/4 PAGE PORTRAIT 1/4 PAGE LAND- 1/8 PAGE BLOC 1/8 PAGE PORTRAIT 1/8 PAGE LAND- SCAPE SCAPE Type area (w x h) 97 x 134 mm 46 x 268 mm 199 x 67 mm 97 x 67 mm 46 x 134 mm 199 x 34 mm Bleed size (w x h) 115 x 152 mm* 64 x 300 mm* 230 x 85 mm* – – – * + 3 mm bleed ** Placement address label: from below 4 cm, from left 2 cm; size address label: 85 mm x 50 mm (width x height) PRINT Printing and binding process: Offset print, staple binding, 70 line/cm screen | Printing material delivery in digital form
AD PRICES MEDIA KIT 2022 11 FORMAT 4-COLOURS IN € DISCOUNTS: Front cover 6,340.00 For insertions within one insertion year (begins with the publication of the first ad) 2./3./4. cover page 6,155.00 1/1 page 5,520.00 FREQUENCY SCALE QUANTITY SCALE Junior page 3,785.00 3 times 3% 3 pages 5% 1/2 page 3,130.00 6 times 5% 6 pages 10 % 1/3 page 1,970.00 9 times 10 % 9 pages 15 % 1/4 page 1,620.00 12 times 15 % 12 pages 20 % 1/8 page 980.00 All surcharges do qualify for discounts. Front covers are not subject to discounts. Surcharge placement: Binding placement instructions 765.00 CLASSIFIED ADS FORMAT PER COLUMN AND MM B/W IN € 4-COLOURS IN € TECHNICAL SPECIFICATIONS PRINT Agency price 1 column 43 mm wide 3.88 7.47 In the case of supplying digital printing Direct price 1 column 43 mm wide 3.30 6.35 materials please note the information on Job-wanted 1 column 43 mm wide 2.15 --- our data ticket. You can find all information summarized here in a PDF. Box number fee € 13.00 The currently valid VAT must be added to all prices. Ad price list no. 62 valid from January 1st, 2022. PRINT
SPECIAL AD FORMATS MEDIA KIT 2022 12 LOOSE INSERT ADVERTORIAL CIRCULAR AD BANDEROLE AD SPECIAL FEATURE SPECIAL FEATURE SPECIAL FEATURE SPECIAL FEATURE • Number of inserts available on request • Content is editorially prepared • Eye-catcher through prominent • Central placement, therefore • Partial inserts possible at press run and published positioning in the middle of editorial highest attention of 5,000 copies • High attention through editorial content • Ads of a third party not allowed appearance • No other ads on this page • On request: As an additional service, printing • Alternative to a classic ad FORMAT of loose and inbound inserts possible. • 460 mm width x 108 mm height in the FORMAT FORMAT bleed plus 3 mm bleed on all outer edges FORMAT • 1/2 advertorial page • max. Ø 90 mm • Max. 223 mm width x 295 mm height • 1/1 advertorial page • 2/1 advertorial page PRICE PRICE (not discountable) • 2/1 premium page (poster appearance) PRICE • € 4,570.00 • Up to 25 g total weight per thou. € 295.00 • € 1,925.00 • Up to 50 g total weight per thou. € 470.00 PRICE • Per further 5 g total weight per thou. € 35.00 • on request The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PRINT
ANNUAL CALENDER MEDIA KIT 2022 13 WALL CALENDAR VERLAG HEINRICH VOGEL www.om ni busrevue.de Premium ad Premium ad Feature your business with an ad on the 190 x 85 mm 190 x 85 mm 2023 OMNIBUSREVUE wall calendar, BE SSER I N MAN AGEMEN T, T ECH N I K, T OU RI S T I K and stay visible to your customers all year round! JANUAR FEBRUAR MÄRZ APRIL MAI JUNI JULI AUGUST SEPTEMBER OKTOBER NOVEMBER DEZEMBER 1 Di Neujahr 1 1 Fr 1 Fr 1 Mo 14 1 Mi Tag der Arbeit 1 Sa 1 Mo 27 1 Do 1 So 1 Di 1 Fr *Allerheiligen 1 So 1. Advent 2 Mi 2 Sa 2 Sa 2 Di 2 Do 2 So 2 Di 2 Fr 2 Mo 36 2 Mi 2 Sa 2 Mo 49 3 Do 3 So 3 So 3 Mi 3 Fr 3 Mo 23 3 Mi 3 Sa 3 Di 3 Do Tag der Dt. Einheit 3 So 3 Di 4 Fr 4 Mo 6 4 Mo Rosenmontag 10 4 Do 4 Sa 4 Di 4 Do 4 So 4 Mi 4 Fr 4 Mo 45 4 Mi 5 Sa 5 Di 5 Di Fastnacht 5 Fr 5 So 5 Mi 5 Fr 5 Mo 32 5 Do 5 Sa 5 Di 5 Do 95 x 173 mm 95 x 173 mm SCHEDULE/FORMATS/CIRCULATION 6 So *Heilige Drei Könige 6 Mi 6 Mi Aschermittwoch 6 Sa 6 Mo 19 6 Do 6 Sa 6 Di 6 Fr 6 So 6 Mi 6 Fr 7 Mo 2 7 Do 7 Do 7 So 7 Di 7 Fr 7 So 7 Mi 7 Sa 7 Mo 41 7 Do 7 Sa 8 Di 8 Fr 8 Fr 8 Mo 8 Mi 8 Sa 8 Mo 8 Do 8 So 8 Di 8 Fr 8 So Publication date 15 28 17.11.2022 2. Advent 9 Mi 9 Sa 9 Sa 9 Di 9 Do 9 So Pfingstsonntag 9 Di 9 Fr 9 Mo 37 9 Mi 9 Sa 9 Mo 50 10 Do 10 So 10 So 10 Mi 10 Fr 10 Mo Pfingstmontag 24 10 Mi 10 Sa 10 Di 10 Do 10 So 10 Di (Supplement in 11 Fr 11 Mo 7 11 Mo 11 11 Do 11 Sa 11 Di 11 Do 11 So 11 Mi 11 Fr 11 Mo 46 11 Mi rlin , Be op sh ork BW 12 Sa 12 Di 12 Di 12 Fr 12 So 12 Mi 12 Fr 12 Mo 33 12 Do 12 Sa 12 Di 12 Do BT OMNIBUSREVUE 11-12/2022) 13 So 14 Mo 3 13 Mi 14 Do 13 Mi 14 Do 13 Sa 14 So 13 Mo 14 Di 20 13 Do 14 Fr 13 Sa 14 So 13 Di 14 Mi 13 Fr 14 Sa . 13 So 14 Mo 42 13 Mi 14 Do 13 Fr 14 Sa Ad deadline 15 Di 04.10.2022 15 Fr 15 Fr 15 Mo 16 15 Mi 15 Sa 15 Mo 29 15 Do *Mariä Himmelfahrt 15 So 15 Di 15 Fr 15 So 3. Advent 16 Mi 16 Sa 16 Sa 16 Di 16 Do 16 So 16 Di 16 Fr 16 Mo 38 16 Mi 16 Sa 16 Mo 51 17 Do 17 So 17 So 17 Mi 17 Fr 17 Mo 25 17 Mi 17 Sa 17 Di 17 Do 17 So 17 Di Closing date 12.10.2022 18 Fr 18 Mo 8 18 Mo 12 18 Do 18 Sa 18 Di 18 Do 18 So 18 Mi 18 Fr 18 Mo 47 18 Mi 19 Sa 19 Di 19 Di 19 Fr Karfreitag 19 So 19 Mi 19 Fr 19 Mo 34 19 Do 19 Sa 19 Di 19 Do printing materials 95 x 85mm 95 x 85mm 20 So 20 Mi 20 Mi 20 Sa 20 Mo 21 20 Do *Fronleichnam 20 Sa 20 Di 20 Fr 20 So 20 Mi *Buß- und Bettag 20 Fr 21 Mo 4 21 Do 21 Do 21 So Ostersonntag 21 Di 21 Fr 21 So 21 Mi 21 Sa 21 Mo 43 21 Do 21 Sa 22 Di 22 Fr 22 Fr 22 Mo 17 22 Mi 22 Sa 22 Mo 30 22 Do 22 So 22 Di 22 Fr 22 So Format Ostermontag 4. Advent 800 x 540 mm 23 Mi 24 Do 23 Sa 24 So 23 Sa 24 So 23 Di 24 Mi 23 Do 24 Fr 23 So 24 Mo 26 23 Di 24 Mi 23 Fr 24 Sa 23 Mo 24 Di 39 23 Mi 24 Do 23 Sa 24 So 23 Mo 24 Di 52 Heiligabend Circulation 7,000 copies 25 Fr 25 Mo 9 25 Mo 13 25 Do 25 Sa 25 Di 25 Do 25 So 25 Mi 25 Fr 25 Mo 48 25 Mi 1. Weihnachts- feiertag 26 Sa 26 Di 26 Di 26 Fr 26 So 26 Mi 26 Fr 26 Mo 35 26 Do 26 Sa 26 Di 26 Do 2. Weihnachts- feiertag 27 So 27 Mi 27 Mi 27 Sa 27 Mo 22 27 Do 27 Sa 27 Di 27 Fr 27 So 27 Mi 27 Fr 28 Mo 5 28 Do 28 Do 28 So 28 Di 28 Fr 28 So 28 Mi 28 Sa 28 Mo 44 28 Do 28 Sa 95 x 85mm 29 Di 30 Mi 29 Fr 30 Sa 29 Mo 30 Di 18 29 Mi 30 Do Christi Himmelfahrt 29 Sa 30 So 29 Mo 30 Di 31 29 Do 30 Fr 29 So 30 Mo 40 29 Di 30 Mi 29 Fr 30 Sa 29 So 30 Mo 1 95 x 85mm 31 Do PRICE ON REQUEST 31 So 31 Fr 31 Mi 31 Sa 31 Do *Reformationstag 31 Di Silvester 2023 *nicht in allen Bundesländern 95 x 85mm 190 x 85 mm 190 x 85 mm 190 x 85 mm 95 x 85mm The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PRINT
INDUSTRY COMPASS MEDIA KIT 2022 14 AN OMNIBUSREVUE SPECIAL TO THE SCHUNK Stromübertragungslösungen ANZEIGE ANZEIGE Stromübertragungslösungen SCHUNK FUTURE DEVELOPMENT OF THE BUS AND » „Dem Elektroantrieb Der Anteil der Dieselbusse im innerstädtischen Betrieb ist rückläufig, Elektrobusse sind auf dem Vormarsch – dennoch müssen Betreiber und Städte mutiger werden. « gehört die Zukunft“ Timo Staubach, Key Account/Produktmanagement Ladesysteme für batteriebetriebene Fahrzeuge, COACH INDUSTRY Schunk Bahn- und Industrietechnik GmbH Für das schnelle, sichere Aufladen von OR: Herr Staubach, Ihr Unternehmen bietet kleinere Gemeinden mit geringeren Reich- benen Elektrobussen. Der sogenannte Knee- TS: Ich erwarte, dass wir bis Ende 2019 einen den aber auch hierzulande 2019 deutlich bereits seit 2014 ausgereifte Ladetechnologien weiten ist das aber eine praktikable Lösung. ling-Effekt, also das seitliche Neigen des Busses gemeinsamen Standard für Stecker und mehr Elektrobusse fahren. Nicht nur wegen Elektrobatterien sind die innovativen für Elektrobusse. Die Branche arbeitet derzeit beim Halten, wird durch die Wippenkonstruk Wippenkonstruk- Schnittstellen verabschiedet haben. Daran der Reduzierung des CO₂-Ausstoßes, son- PRINT Alongside the editorial element of the special, we will also be Stromübertragungslösungen der Schunk noch mit zwei unterschiedlichen Ladekonzep- OR: Für beide Konzepte bietet Schunk Strom- tion des Dachstromabnehmers kompensiert, arbeitet Schunk zusammen mit anderen An- dern auch, weil sie weniger Geruch und Bahn- und Industrietechnik GmbH markt- ten: der Gelegenheitsladung auf der Strecke und abnehmer an, die erwähnten Pantographen. sodass es zu keinen Ladeunterbrechungen bietern bereits in verschiedenen Standardi- Lärm in den Innenstädten produzieren. Dem kommen kann. Zu sehen ist das übrigens heu-- sierungskomitees. Und ich wünsche mir, Elektroantrieb gehört sicherlich die Zukunft! spezial der Depotladung. Wie unterscheiden sich diese? Welchen Vorteil bieten die gegenüber der her- führend. Produktmanager Timo Staubach Timo Staubach: Die Gelegenheitsladung, kömmlichen Stecker-Lösung? te schon in vielen Städten weltweit, beispiels- dass Städte, Kommunen und Betreiber in erklärt, wo die Elektromobilität heute steht das sogenannte Opportunity Charging, fin- TS: Unsere Pantographen eignen sich so- weise in Amsterdam in den Niederlanden, wo Deutschland insgesamt mutiger werden. det an strategischen Haltestellen statt. Dazu wohl zum Nachladen an Haltestellen als bereits 100 Busse in dieser Konfiguration seri-- Von unseren europäischen Nachbarn könn könn- Mehr Informationen: giving our partners the opportunity to set out their own views und was er für die nahe Zukunft erwartet. kontaktiert der auf dem Fahrzeugdach be- auch zur Übernachtladung im Depot – statt enmäßig betrieben werden und der Einsatz ten deutsche Städte einiges lernen. Als AnAn- www.schunk- festigte Pantograph eine am Haltepunkt an der Haltestelle findet sich der Kontakt weiterer Busse in Planung ist. bieter haben wir jahrelange Erfahrung und smartcharging.com montierte Gegenstelle. Der Vorteil liegt dar- dann eben in den Betriebshallen. Betreiber längst den Status des Ausprobierens und der in, dass eine vergleichsweise kleinere Batte- mit vielen Bussen wollen abends natürlich OR: Zeit für einen Ausblick: Was erwarten Sie Prototypen hinter uns gelassen und sind im Folgen Sie uns auf JETZT IM HEFT rie eingebaut werden kann, weil immer nur nicht mehr jeden Bus einzeln „anstöpseln“. vom Jahr 2019 in Sachen Elektromobilität? Serienbetrieb angekommen. Definitiv wer wer- LinkedIn (QR-Code). and predictions through advertorials featuring interviews or verhältnismäßig wenig Energie gespeichert Deswegen sind wir davon überzeugt, dass werden muss – bis zum nächsten die manuellen Steckerlösungen keine Zu- Stopp. Besonders geeignet ist diese kunft haben. Ob sich aber Opportunity oder Variante für Städte mit Linien mit ho- Depot Charging besser eignet, hängt häufig hen Reichweiten. Die Nachtladung, von der jeweiligen Ladestrategie, der Anzahl das Depot Charging, findet dagegen der zu elektrifizierenden Fahrzeuge, der Lini- articles on subjects which will be key to their future. nach Dienstende im Fahrzeugdepot enwahl und den Linienanforderungen ab. statt. Die deutlich größeren Batterien Hier gilt es immer, die individuellen Anfor- mit entsprechenden Ladekapazitäten derungen der Kunden zu berücksichtigen. Branchenkompass 2021 brauchen mehr Platz und erzeugen schnell mal einige Tonnen Zusatz- OR: Im laufenden Betrieb hat die Einhaltung gewicht je nach Reichweitenbe- des Busfahrplans oberste Priorität. Welche tech- darf. Dadurch haben weniger nischen Herausforderungen mussten Sie als Fahrgäste Platz im Bus. Für Anbieter meistern, um das zu gewährleisten? Include an interview or article to present your assessment of TS: Beim Parken eines Busses an der Lade- station müssen die Toleranzen möglichst groß Der Dachstromabnehmer SLS 102 ist so gewählt werden. Im Alltag können Busfahrer konstruiert, dass er das seitliche Neigen des Busses beim Halten ausgleicht. So wird der ja nicht millimetergenau parken. Die von Ladevorgang nicht unterbrochen Schunk entwickelten Dachladestromabneh- how the industry will develop in your field of business, indicate mer bieten sehr hohe Parktoleranzen. Eine vi- suelle Orientierungshilfe reicht bereits aus, um das Fahrzeug in die entsprechende Position zu bringen. Außerdem verbindet sich der Strom- abnehmer in nur fünf Sekunden automatisch mit der Ladeinfrastruktur und macht mit Charging Up the Future Besuchen Sie uns auf der what innovations will help you shape the future, and reveal ElekBu in Berlin 800 Ampere eine hohe Stromübertra- 5.-6. Februar 2019 gung möglich. Dadurch gehören unse- Führende Ladetechnologien für E-Busse Estrel Congress Center | re Systeme zur derzeit führenden Stand 18 Schunk Smart Charging ist eine der weltweit führenden Ladetechnologien für Opportunty- und ausgereiftesten Nachlade- Fotos: Schunk Charging von batteriebetriebenen Elektrobussen. Mit unseren wegbereitenden Lösungen technologie im öffentlichen tragen wir maßgeblich dazu bei, Elektromobilität e effektiv auf die Straße zu bringen. what drives your company. You can define the interview Nahverkehr mit batteriebetrie- Steigen Sie ein! schunk-carbontechnology.com 18 OMNIBUSREVUE extra 2.2019 questions yourself, or in consultation with our editorial department. The OMNIBUSREVUE special „Industry Compass“ will be published as a “magazine-within-a-magazine”in the issue 4/2022. PRICE: 2/1 page € 4,490.00 (For example a 1/1 page interview in combination with a 1/1 page classical advert or a 2/1 page interview.) PRINT AND ONLINE PRESENCE In addition, we can also present your company contribution as an online advertorial on omnibusrevue.de in the appropriate environment. With an surcharge of € 249.00 you can further advertise target-oriented on the online services DIGITAL of the trade magazine. The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PRINT AND ONLINE
WHO IS WHO BUS MEDIA KIT 2022 15 PRINT: PORTRAITS OF IMPORTANT KEY PLAYERS Anyone listet in this company and service provider guide will Who is Who Bus be in focus of bus entrepreneurs, when it comes to finding + PRINT the right vehicles and qualified business partners. The OMNIBUSREVUE special Who is Who Bus is supplemented to the issue 11-12/2022. ONLINE: INDUSTRY DIRECTORY The industry directory technology of OMNIBUSREVUE offers a permanently locatable web presence in one of the leading online services of the bus industry. Here, the user can find information from A to Z to alternative drives, sup- FORMAT PRICE pliers in workshop areas, finance and insurance providers DIGITAL 1/2 page portrait € 600.00 incl. premium online entry and suppliers, right up to suppliers of tyres and washing in the industrial directory facilities or telematics providers. Simple and clear structures offer the seekers a quick and efficient overview of existing 1/1 page portrait € 1,005.00 incl. ultimate online entry in the industrial directory enterprises on the market. Online entry starting from € 299.00 On page 19 you can find further information about the online industry directory. Your company portrait will be listet online for 12 months. The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PRINT AND ONLINE
ONLINE AD FORMATS MEDIA KIT 2022 16 1 2 FURTHER FORMATS ON REQUEST. We‘ll be happy to advise 1 2 1 you! 1 2 2 TECHNICAL SPECIFICATIONS ONLINE You can find all information summarized here in a PDF. 1 BILLBOARD 1 MEDIUM RECTANGLE 1 SKYSCRAPER FORMAT or VIDEO MEDIUM FORMAT • 950 x 250 px (max. 80 KB) RECTANGLE • 160 x 600 px (max. 80 KB) CPM* FORMAT CPM* • € 150.00 • 300 x 250 px (max. 80 KB) • € 95.00 CPM* 2 SUPERBANNER • € 95,00 FORMAT • 728 x 90 px (max. 80 KB) 1 + 2 HALF PAGE CPM* FORMAT • € 95.00 • 300 x 600 px (max. 80 KB) CPM* • € 150.00 *CPM = cost per 1,000 impressions. The currently valid VAT must be added to all prices. Valid from January 1st, 2022. ONLINE
NEWSLETTER MEDIA KIT 2022 17 Every Thursday, OMNIBUSREVUE informs the deciders and managers with an up-to-date and informative online newsletter. 1 REGISTRATION: newsletter.springerfachmedien-muenchen.de/or DIGITAL DURATION/PLACEMENT: Duration, number and date of the advert placement can be varied according to your needs and are subject to availability. A selection by postcode areas or 2 industry sectors is not possible. AD FORMAT PLACEMENT SIZE IN PX PRICE IN € 3 Cross/Full-Size Banner* 1 650 x 150 275.00 TextAd** 2 650 x 366 275.00 Medium Rectangle** 3 300 x 250 275.00 * on all placements possible **starting from the 2nd spot TECHNICAL SPECIFICATIONS NEWSLETTER You can find all information summari- zed here in a PDF. The currently valid VAT must be added to all prices. Valid from January 1st, 2022. ONLINE
ONLINE ADVERTORIAL MEDIA KIT 2022 18 The online advertorial appears among the current news on the portal of www.omnibusrevue.de. DIGITAL PRESENTATION: • Lead picture (1,180 x 664 px, .jpg) + • Company logo (372 x 90 px, .png) • Headline: max. 70 keystrokes Teaser: ca. 400 keystrokes • Body text with about 3,000 keystrokes • OPTIONAL: Text for short infobox, e.g. above your company • OPTIONAL: Up to three highlight quotes • OPTIONAL: Linking to websites or videos • OPTIONAL: Pictures with captions for deco or a slideshow (1,180 x 664 px, .jpg) • Note: Article is marked as an advert! AD FORMAT PLACEMENT DURATION PRICE IN € Online Advertorial omnibusrevue.de 1 week 1,570.00 The currently valid VAT must be added to all prices. Valid from January 1st, 2022. ONLINE
INDUSTRY DIRECTORY TECHNOLOGY MEDIA KIT 2022 19 At www.omnibusrevue.de/branchenverzeichnis/technik the bus entrepreneur can find information in several categories from A to Z, from alternative drives to suppliers - hence your company as well. Simple and clear structures offer the seekers a quick and DIGITAL efficient overview about existing enterprises on the market. OPTIONS • Premium entry: displays your logo and comprises the most important contact details of your company. • Ultimate entry: Enhance your visibility! You have the possibility to embed pictures and texts in your company presentation. Through the direct contact button a potential customer can request a return call, further information and brochures. Furthermore, the integration of Google Maps ENTRIES PRICE IN € allows to view the company location. Basic (address) free Premium (address + URL + Further information at: portrait: products, references, www.omnibusrevue.de/branchenverzeichnis/preise photo gallery, contact form) 299.00 Ultimate (premium + detailed company presentation) 599.00 The currently valid VAT must be added to all prices. Valid from January 1st, 2022. ONLINE
VIDEO – BUS TV MEDIA KIT 2022 20 YOUR ADVERTISING OPTIONS WITH PRESENTATION AS TOP ARTICLE PRESENTATION IN THE MEDIA LIBRARY FOR ONE WEEK FOR FURTHER SIX MONTHS MOVING PICTURES At omnibusrevue.de you have the possibility to make an innovative expansion to your ad campaign with your own video. DIGITAL OFFERS: • Insertion of your video • Booking of Manager-TV (short interview shot at your location) • Booking of a video film incl. on-site shooting and insertion • Implementation of individual campaign wishes with moving pictures incl. linking of the printed ad in the e-paper to individual contents PRICE AND TECHNICAL DETAILS ON REQUEST The currently valid VAT must be added to all prices. Valid from January 1st, 2022. ONLINE
PACKAGE ADVERTORIAL MEDIA KIT 2022 21 YOUR MESSAGE IN EDITORIAL MEDIA PACKAGES STYLE: THE PLATFORM FOR YOUR ADVERTISING MEANS NATIVE ADVERTISING ULTIMATE PREMIUM BASIC+ In a print advertorial, a special editorial format is PRINT & ONLINE PRINT & ONLINE PRINT & ONLINE PRINT styled like an article. Publikation The ideal complement is accompanying magazine 1x 1x 1x publication of the content as a digital advertorial Print on the trade magazine portal. PDF for your own use Web-PDF Web-PDF Web-PDF Online-PDF In addition to your advertorial, choose your Publication as preference package of advertising means! Online 1 week 1 week Advertorial DIGITAL Newsletter placement 3x 2x TextAd 4 pages digital print 1,000 copies Special print 1/2 € 4,620.00 1/2 € 2,850.00 2/1 € 9,150.00 1/1 € 5,900.00 1/1 € 4,240.00 2/1 € 8,220.00 2/1 € 6,720.00 The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PACKAGE OFFERS Special publications are not subject to agency discount or other discounts.
PACKAGE ONLINE ADVERTORIAL MEDIA KIT 2022 22 NATIVE CONTENT IN TOP FORM: MEDIA PACKAGES SPECIAL EDITORIAL FORMATS ON ADVERTISING MEANS THE TRADE MAGAZINE‘S ONLINE ULTIMATE PREMIUM BASIC+ PORTAL Online An online advertorial places your message in the Advertorial 7 days 7 days 7 days DIGITAL style of native advertising, with the layout of an Startpage online article. Newsletter placement 5x 4x 1x TextAd In addition to your online advertorial, choose your preference package of SocialMedia placement 3x 2x 1x advertising means! Posting Browser placement 2x 1x CleverPush Banner placement 30‘PI 20‘ PI Rectangle SocialMedia ad service € 1,000.00 Promotion € 9,900.00 € 6,290.00 € 2,790.00 The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PACKAGE OFFERS Special publications are not subject to agency discount or other discounts.
PACKAGE WEBSPECIAL MEDIA KIT 2022 23 DIGITAL INNOVATION: EDITORIAL MEDIA PACKAGES WEB SPECIAL ON THE MAGAZINE ADVERTISING MEANS PORTAL ULTIMATE PREMIUM BASIC+ A web special, presented by the respective trade Expert editorial magazine on an individually designed website, text + layout Full Full Full service service service draws attention to products and services. Startpage As a native advertising format, the web special 6 4 1 Number of stands for itself, presents a beacon topic quickly chapters chapters Extent chapters chapters (onepager) and prominently and is easy to be teasered and linked via all digital channels. Duration 8 weeks 6 weeks 6 weeks In addition to your web special, choose your Newsletter preference package of advertising means! placement 8x 6x 6x TextAd SocialMedia placement 4x 2x Posting Portal placement 100‘ PI Banner € 34,500.00 € 29,900.00 € 16,500.00 The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PACKAGE OFFERS Special publications are not subject to agency discount or other discounts.
PACKAGE WHITEPAPER MEDIA KIT 2022 24 BACKGROUND KNOWLEDGE MEETS MEDIA PACKAGES INDUSTRY PROFESSIONALS: A ADVERTISING MEANS WHITE PAPER BRINGS CONTENT ULTIMATE BASIC+ AND USER TOGETHER Expert editorial In a white paper beneficial content is processed text + layout Full Customer service delivers PDF as a digital online publication. The PDF is Full service avalaible for download on the online presence of the trade magazine and uses its range for 8 4 Duration generating leads. Lead generation weeks weeks Newsletter placement 8x 4x In addition to your white paper, choose your TextAd preference package of advertising means! SocialMedia placement 4x 2x Posting Startpage placement 100´ PI 50´ PI Banner Clever Push 1x 1x Notification € 25,500.00 € 15,500.00 The currently valid VAT must be added to all prices. Valid from January 1st, 2022. PACKAGE OFFERS Special publications are not subject to agency discount or other discounts.
CONTACT MEDIA KIT 2022 25 ANDREA VOLZ STEPHAN BAUER Head of Sales Teamleader Sales OMNIBUSREVUE Springer Fachmedien München stephan.bauer@springernature.com andrea.volz@springernature.com Phone +49 89 203043-2107 Phone +49 89 203043-2124 Fax +49 89 203043-2398 Fax +49 89 203043-2398 FLORIAN MERZ RALF SCHMIDT Account Manager Classified Adverts Account Manager ralf.schmidt@springernature.com florian.merz@springernature.com Phone +49 8742 9199-94 Phone +49 89 203043-2702 Fax +49 8742 9199-95 Fax +49 89 203043-2398 JULIA SHAYESTEH AMELIE BECKER Advertising Service Print Campaign Manager busmarkt@springernature.com amelie.becker@springernature.com Phone +49 89 203043-2596 Phone +49 89 203043-2511 Fax +49 89 203043-2100 Fax +49 89 203043-2100 Verlag Heinrich Vogel | Springer Fachmedien München GmbH | Aschauer Straße 30 | 81549 Munich | Germany | omnibusrevue.de
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