LORI ANN HARRINGTON - Top Agent Magazine
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LORI ANN HARRINGTON Lori Harrington will tell you that the joy of real estate isn’t they’re trying to sell. From her hometown of Camillus in about property—it’s about people, and her clients would upstate New York, she serves clients in and around the agree. “When people imagine getting into this business, Syracuse area with Howard Hanna Real Estate Services, what they’re often attracted to is the idea of making a lot of averaging a sales volume of between five and ten million a money or a flexible schedule or getting to look at beautiful year as a solo agent. Lori has won the National Sales Excel- houses all day. And those can all be true. But what I love is lence Award for four years running, an honor given to only the opportunity to get to know my clients and their families, the top five percent of sales associates in the country. An being able to help them by anticipating needs they may not enviable seventy-five percent of her business comes from have even thought about.” referrals or repeat clients, who praise her personable nature, market knowledge, and thoughtfulness about providing the After an early career working crazy hours in the hospital- resources they need through every stage of the process. ity industry, Lori wanted to make a change that would allow Even beyond. her to strike a balance between work and family, while still “I’m about becoming a friend by drawing upon the people skills the end of it,” Lori explains. “I’m that, for her, came naturally. trying to build a relationship as After discussing this dilemma opposed to just closing a trans- with a friend who is in the action. I’m outgoing and I love real estate business, it was getting to know people. I can’t suggested that she consider imagine doing anything differ- becoming a real estate agent. ent!” She stays in touch with all After much thought, Lori real- those new friends the same way ized this career move could everyone does, through social offer her more time with her media and frequent phone calls family, while carrying out her or texts. For a time that can be life mission… helping others. extremely difficult and stressful for clients, Lori’s can-do, posi- Eighteen years later, she still tive, infectious demeanor makes enjoys helping people find the buying and/or selling pro- that dream home or negoti- cess seamless, with a guarantee ate a great offer for the home that with every interaction there Copyright Top Agent Magazine
will be laughs. The client testimonial below explains just that: “Just from our first meeting with Lori, we knew we chose the perfect agent to help us sell our house and find our dream home. She made what could have been a long and frustrating process so easy and enjoyable. She stood by us every step of the way, offering her knowledge and advice on all subject matters, and even provided additional contacts to help get our house ready to sell. Lori was very patient with us throughout the process and answered all questions we had, always making herself available when needed. We never felt pressured into making a quick deci- sion as she made sure to point out certain details of the houses we viewed knowing that the smallest detail could have a major impact on our decision. We are now living in our dream home, all thanks to Lori. At first, she was our real estate agent but now she is a lifelong friend.” As for marketing her listings, Lori is flexible, chang- ing her strategy to meet the needs of the moment. “It’s very different today than it was even three or four years ago. Because inventory is so low, we often sell houses even before they hit the market. If it does go live, we’ll get twenty offers immediately. But typically you reach out to your client base, post the listings to your web- site and social media platforms, host open houses, and send flyers to the other homes in the neighborhood. The properties are selling too fast for us to do all of those things right now, but we’ll return to them when the mar- ket warrants it again.” It isn’t only the connections you make with clients, but also other agents, which in this competitive market makes all the difference. Having the most up-to-date intel on houses through word-of-mouth amongst agents, helps clients receive a “sneak peek” on what’s to come, especially when offers are being made before houses hit the market. When not working, Lori is active in her community, sponsoring the Geddes Little League and she served as the PTA president for her daughter’s middle school. In honor of her father, who died from amyloidosis, Lori actively participates in fundraising for the Amyloido- sis Foundation, including organizing local races in his honor. Leisure time is spent mostly with her children, her greatest accomplishments, but she also enjoys reading and vacationing. Most of her friends will tell you, during the summer when she isn’t putting up “sold” signs, you can find Lori sitting by her pool, soaking up the sun while listening to country music. Going forward, she simply wants to continue doing what she loves and maintain the balance she’s found between work and family. “I don’t really want to retire. I see Contact Lori at 315-727-3406 myself doing this for the next twenty years at least. After or her office at 315-487-0040. that, we’ll see.” Email loriharrington@howardhanna.com Copyright Top Agent Magazine
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