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www.bfi-photokina.com March 2 – 3, 2016 · Congress Centre North, Koelnmesse BUSINESS FORUM I M AG I N G COLOGNE Trends · Innovations · Networking p res en t ed by pres “Memories, dynamics, innovations” Organizers: INTERNATIONAL CONTACT · Photo Imaging News Partners: Photoindustrie-Verband e.V. · GfK Retail and Technology Information: www.bfi-photokina.com · e-Mail: bfi@photokina.de · Fax: +49 221 821-3995
“Memories, dynamics, innovations” March 2 – 3, 2016 in Cologne presented by Trends · Innovations · Networking register now! The photokina trend congress The photo and imaging market is getting bigger Growth through innovations “Memories, dynamics, innovations” – the new title of the Business Forum Imaging Cologne, which will take place March 2 and 3 at the Congress Centre North of Koelnmesse, perfectly describes the current and future imaging market. In fact, our industry is not shrinking but growing. Not only digital networks and the Internet of Things are driven by imaging technologies. For consumers and pros, the options are also practically unlimited. The top-caliber international speakers at the Business Forum Imaging Cologne 2016 will share compelling ideas how retailers, service providers, professional photographers, video producers and manufacturers can take advantage of this dynamic development. International conference: On the first day, it is all about innovations. Experience which new ideas are driving the growth in imaging and understand how you can ride the wave to drive your own business. Leading scientists, executives of imaging companies and analysts will share their findings and ideas. The focus will be not only on new products, but also on software-driven solutions and higher customer satisfaction. On the second day, the focus of the conference will be today’s challenges and opportunities for retailers. Get first-hand advice how to stand out from the crowd and compete successfully with megastores on the one hand and online vendors on the other. Sponsor Presentation: Meet the Gold and Silver sponsors of the event in the networking zone in the lobby of the Congress Centre North where they will be presenting their latest innovations and services. Networking: On March 2, photokina will host an evening event with ample opportunities for informal meetings and discussions between visitors and speakers. Gold sponsors Silver sponsors
Program Gold Sponsors Wednesday, March 2, 2016 8:30 – 9:30 a.m. Registration open / Coffee served / Sponsor presentation 9:30 – 9:45 a.m. Opening remarks 9:45 – 10:30 a.m. Keynote: Professor Dr. Christiane Hipp, Brandenburg University of Technology, Cottbus-Senftenberg Dynamic enterprises: New business models through innovations 10:30 – 11:15 a.m. Heribert Tippenhauer, Global Director Photo, Office and Stationery, Consumer Choices, GfK, Retail and Technology Imaging Bestseller – Dynamics through innovations 11:15 – 11:45 a.m. Coffee break / Sponsor presentation 11:45 – 12:30 p.m. Jörg Schamuhn, COO, Yuneec Europe GmbH Sky rising imaging innovations 12:30 – 1:15 p.m. Sebastian Vögel, CEO/Managing Director, ip.labs GmbH (Division of Fujifilm Group) Picture boom 4.0: Opportunities for personalized photo services Silver Sponsors 1:15 – 2:15 p.m. Lunch break / Sponsor presentation 2:15 – 3:00 p.m. Lee Bonniface, EMEA Marketing Director Consumer Imaging, Canon Europe The imaging consumer 3:00 – 3:45 p.m. Holger May, Managing Director On-Site Finishing, Cewe Dynamic photo retailing: Extended target groups by instant printing 3:45 – 4:15 p.m. Coffee break / Sponsor presentation 4:15 – 5:00 p.m. Hans Hartman, President, Suite 48 Analytics On stage: The dynamics of innovative photo and video apps 5:00 – 5:45 p.m. Andrzey Heeb, CMO & Business Innovation, Imaging Solutions AG Selling picture products through apps 6:30 p.m. – midnight Evening event Thursday, March 3, 2016 8:30 – 9:30 a.m. Registration open / Coffee served / Sponsor presentation 9:30 – 9:35 a.m. Opening remarks 9:35 – 10:15 a.m. Keynote: Michael Krisch, Managing Director MichaelundAlbert, Lecturer in marketing, communication and creativity Be different! Marketing is not magic – or is it? 10:15 – 11:00 a.m. Lee Palmer, General Manager of Imaging EAMER, Kodak Alaris Nearly 12 billion photos lost 11:00 – 11:30 a.m. Coffee break / Sponsor presentation 11:30 – 12:15 p.m. Martin Krolop, Krolop & Gerst Photography The dynamics of a new breed of pictures 12:15 – 1:00 p.m. Thomas Görner, Managing Director, Foto Koch Photo retailing 2016: “The rumors of my death are greatly exaggerated.” 1:00 – 2:00 p.m. Lunch break / Sponsor presentation 2:00 – 2:45 p.m. Dr. Jens Rothenstein, Senior Project Manager, IFH, Cologne Successful local retailing – it’s possible! 2:45 – 3:45 p.m. Ron Kubara, Director Worldwide Strategic Sales & Planning, Noritsu Works Retail printing: A software-driven business 3:45 – 4:00 p.m. Closing remarks 4:00 – 4:30 p.m. Coffee served Subject to alterations
Fax ax x +449 221 821-3995 “Memories, dynamics, March 2 – 3, 2016 in Cologne innovations” presented by Trends · Innovations · Networking Please submit this form to Fax: +49 221 821-3995, Attn. Barbara Klomps e-mail: bfi@photokina.de Registration form 1. Full registration · Two days, March 2 and 3, 2016 Please complete the name and address information below for the person to whom Regular fee 850.00 EUR all registration confirmations should be sent. Discounted fee 650.00 EUR Name: 2. One-day registration · March 2, 2016 Position: (including evening event) Regular fee 500.00 EUR Company: Discounted fee 375.00 EUR Street: 3. One-day registration · March 3, 2016 Town/Post- (including evening event on March 2, 2016) code/Country: Regular fee 500.00 EUR Discounted fee 375.00 EUR Phone: Fax: 4. One-day registration · March 3, 2016 Regular fee 400.00 EUR e-mail: Discounted fee 275.00 EUR Signature: German VAT at 19 % will be added to all registrations. Payment: Visa MasterCard If you are based in the EU, you may be able to recover this, so please enter your VAT number in the form and it will be Card Number: Expir. Date: included on the invoice sent to you. Cardholder’s VAT number (for invoicing companies based in the EU): name: Signature: Bill me Registration includes: Attendance to all conferences and sponsoring presentations, coffee breaks and lunches, evening event on March 2, 2016 (except one-day registration March 3, 2016) and the files of the presentations. Hotel reservations and charges are the responsibility of each conference registrant. Discount policy: The discounted prices apply for photokina 2014 main exhibitors, members of Photoindustrie-Verband, GfK customers (requires a member/customer code), multiple registrants from the same company. Media registration: A limited number of registrations are available for authorized media representatives at no charge. For details, please contact bfi@photokina.de. Booking policy: Cancellations will be accepted with a 100 percent refund if made on or before December 30, 2015. Substitutions may be made at any time. Hotel booking form Please book immediately – limited availability! The organizers have reserved a limited number of rooms in three hotels within walking distance of the Koelnmesse Congress Centre North, Cologne. Reservations will be dealt with in the order of their arrival. There can be no legal claim to a reservation once allocations have been exhausted. Radisson Blu Hotel ★★★★ Superior Please forward my hotel registration: Messe Kreisel 3, 50679 Cologne Single room incl. breakfast: 160.00 EUR/night Single: Double: Double room incl. breakfast: 180.00 EUR/night Arrival date: Departure: (incl. currently applicable VAT) Ibis Köln City Messe Arena ★★ Brügelmannstr. 1, 50679 Cologne For a confirmed hotel reservation, credit card payment and March 1 – 3, 2016 a valid e-mail address is required. Single room incl. breakfast: 82.00 EUR*/night Double room incl. breakfast: 93.00 EUR*/night Payment: Amex Diners Visa MasterCard *(71.00 EUR plus 11.00 EUR breakfast/person) March 3 – 4, 2016 Card Number: Expir. Date: Single room incl. breakfast: 89.00 EUR*/night Cardholder’s name: Double room incl. breakfast: 100.00 EUR*/night *(78.00 EUR plus 11.00 EUR breakfast/person) Signature: (incl. currently applicable VAT) Book further hotels simply and fast at: www.bfi-photokina.com – > Travel and accommodation –> Partner hotels
Speakers kers and Topics Day one – Wednesday, March 2, 2016 Opening Keynote: Professor Dr. Christiane Hipp Brandenburg University of Technology, Cottbus-Senftenberg Dynamic enterprises: New business models through innovations Christiane Hipp is Vice-President for Research at the Brandenburg University of Technology, Cottbus-Senftenberg, Germany. During her work as Chairholder at the University’s Institute of Economics, she concentrated many years on innovation management as an essential part of modern corporate governance and explored the impact of digital connectivity as well as the increasing importance of service and personalization. Using case studies from various industries, Christiane Hipp will demonstrate how innovations not only affect existing business models, but also bring new opportunities for future-oriented enterprises – if they are managed dynamically. Heribert Tippenhauer, Global Director Photo, Office and Stationery, Consumer Choices, GfK Retail and Technology Imaging Bestseller – Dynamics through innovations Everybody talks about the decline of entire segments of the camera market – positive developments, on the other hand, are rarely discussed. But in fact, there are product segments that are growing because they are driven by innovation. This is not only true of premium compacts and mirrorless system cameras – completely new product categories such as drones and multicopters as well as the combination of photography and video filming offer consumers new options and can bring new customers into the photo shops. Presenting the latest market figures, Heribert Tippenhauer will show which products are selling well and which are not, and which innovations can create new dynamics in the photo market. Jörg Schamuhn, COO, Yuneec Europe GmbH Sky rising imaging innovations Yuneec, the specialist in innovative aircraft technology, has become one of the leading suppliers of aerial photo/video multicopters. The dynamics of this fast growing product category depend not only on the right combination of aviation and imaging technologies, but also on innovative software. After Intel has invested US-$ 60 million in Yuneec International, the company is perfectly set to develop amazing new applications for its smart multicopters. In his presentation, Jörg Schamuhn will outline how photographers and photo retailers can take advantage of the growing multicopter business, address some legal aspects and present future perspectives for sky rising imaging innovations. Sebastian Vögel, CEO/Managing Director, ip.labs GmbH (Division of Fujifilm Group) Picture boom 4.0: Opportunities for personalized photo services While the usage of digital photos is exploding, the increased volume of images has not yet had corresponding effects on the demand for personalized picture products. Sebastian Vögel shows new ways for imaging service providers to monetize the ongoing photo trends, and he explains opportunities to attract customers by leveraging the changing consumer behaviour. He will also focus on important technical developments such as the disappearance of Flash which has influenced the entire industry. Finally, Vögel will present solutions that enable photo retailers to generate more sales and to focus on their core business. All speakers/speeches subject to alteration. Please check www.bfi-photokina.com for program updates. Conference languages are English and German; simultaneous translation is provided.
Speakers kers and Topics Lee Bonniface, EMEA Marketing Director Consumer Imaging, Canon Europe The imaging consumer The photo and imaging industry has been driven by technology for more than 150 years. In the digital age, however, the consumer has taken the driver seat and controls which products and services they buy and which products remain on the shelf with no relevance to their needs in this changing imaging world. Addressing the whole industry, Lee Bonniface highlights these consumer trends and shares insights into possible solutions companies and the industry can take to promote and develop industry offerings to these consumers. Holger May, Managing Director On-Site Finishing, Cewe Dynamic photo retailing: Extended target groups by instant printing Cewe stands for the joy of photography and is known as Europe‘s leading image provider and capable online print partner. The company’s photofinishing portfolio includes Cewe Instant Photos, which create high value for retailers through the Cewe Photo Station. It attracts not only traditional photographers, but also mobile smartphone photographers of all ages. Through innovative ordering options such as the Order@Home software and the Mobile Cewe Apps, the Cewe Photo Station also connects customers conveniently with the shop. With trends and examples, Holger May will unfold how customer-oriented retailers can leverage the joy of photography with instant photo services and the Cewe Photo Station. Hans Hartman, President, Suite 48 Analytics On stage: The dynamics of innovative photo and video apps After the European premiere at the Business Forum Imaging Cologne 2015, Hans Hartman, the founder and Chair of the Mobile Photo Connect conference in San Francisco, will again have qualified developers to demo their photo or video apps in a fast-paced show and tell session. In exactly four minutes each, the presenters will have the opportunity to explain the features of their apps and their business model; for another minute or two, they will face Hans’ tough questions. Look forward to an entertaining and enlightening session on what‘s dynamic and innovative with the latest photo and video apps. Andrzey Heeb, CMO & Business Innovation, Imaging Solutions AG Selling picture products through apps As a leading manufacturer of systems for the industrial production of picture products, Imaging Solutions permanently watches the market developments. Andrzey Heeb presents examples how print service providers can leverage apps not only to sell more photo products, but also to reach new, young customers. To make an app successfull, less can even be more: It is essential to offer exactly the products that match the preferences of the respective target group. Day two – Thursday, March 3, 2016 Michael Krisch, Managing Director MichaelundAlbert, Lecturer in marketing, communication and creativity Be different! Marketing is not magic – or is it? Each enterprise faces competition, because others are doing similar or even the same. Success depends on the details that make a company unique. What do you do differently? Why should people be interested in your offerings? Only someone having clear answers to these questions is able to invest in marketing successfully. Fortunately, this is not magic – or is it? In his interactive presentation, the consultant for communication and marketing, lecturer, author and active magician Michael Krisch presents effi cient ways to reach people sustainably and successfully differentiate your business from the competition. All speakers/speeches subject to alteration. Please check www.bfi-photokina.com for program updates. Conference languages are English and German; simultaneous translation is provided.
Speakers kers and Topics Day two – Thursday, March 3, 2016 Lee Palmer, General Manager of Imaging EAMER, Kodak Alaris Nearly 12 billion photos lost Billions of photos are captured and shared every day. Lee Palmer will present the results of a new survey carried out in the UK and Germany, on people’s relationship with their photos and their phone, revealing some expected and some surprising fi ndings. Lee will also outline how retailers – through the new Kodak Moments App and by connecting cloud and web services to kiosks – can help consumers easily create a wide range of picture products and ensure they can preserve and relive their Kodak Moments. Martin Krolop, Krolop & Gerst Photography The dynamics of a new breed of pictures Martin Krolop is a passionate photographer and a successful coach. During the past few years, he has supplemented the capture of first-class photos with the production of 4K videos. The movies with a resolution of 8 MP per frame not only allow the viewer to deeply plunge into the event; they can also be transformed into picture products that show exactly the right moment and the most beautiful expression. Find out firsthand which new opportunities this technology offers for photographers and specialty retailers. Thomas Görner, Managing Director, Foto Koch Photo retailing 2016: “The rumors of my death are greatly exaggerated.” As one of the leading privately owned specialty photo retailers in Germany, Foto Koch is at the center of competition with electronics stores on the one hand and online vendors on the other. The company has responded to the challenges with entrepreneurial courage and significant investments: In the past year, Foto Koch completely remodeled its shop, developed a new corporate design and laid ground for a new Online shop. Thomas Görner explains the strategies and ideas behind the investments and how they have been implemented successfully. Dr. Jens Rothenstein, Senior Project Manager, IFH, Cologne Successful local retailing – it’s possible! The expert for retailing in the digital age at the Cologne-based IFH not only watches closely the development of the retailing sector, but has also a close eye on consumer preferences. Based on recent research, Dr. Jens Rothenstein explains how local retailers can run their businesses sucessfully by making a difference to other retailing channels. The key is to create positive shopping experiences for the customers and to offer the right products in an attractive environment. Ron Kubara, Director Worldwide Strategic Sales & Planning, Noritsu Works Retail printing: A software-driven business February 26, 2016, the acquisition of Noritsu’s imaging business by investment company Japan Lifestyle Limited Partnership will be completed. Ron Kubara will outline how Noritsu will position itself under the new ownership and present world wide innovations and market strategies. Photofinishing is now a software-driven business; Ron Kubara will show on screen and in prints how Noritsu as well as 3rd party software features that can be easily utilized to significantly improve print quality and enable retailers to attract new customers. He will also provide little known information about inkjet media that is important to successful high quality printing. All speakers/speeches subject to alteration. Please check www.bfi-photokina.com for program updates. Conference languages are English and German; simultaneous translation is provided.
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