HDFC Bank provides better service by reducing IT downtime
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Customer success story HDFC Bank provides better service by reducing IT downtime Customer profile Industry: Financial services Company: HDFC Bank Business Challenge Solution Benefit HDFC Bank has more than Quality customer service HDFC Bank deployed CA The bank has been able to 1,725 branches and offers a is essential in the Service Desk Manager, increase the window of wide range of commercial transaction-intensive CA Workload Automation service available to and transactional banking financial services sector. and CA NSM which enable customers. As a result, services and treasury HDFC Bank must be able real-time monitoring of the HDFC Bank is able to products to wholesale to ensure a responsive bank’s IT infrastructure, provide a quicker and more and retail customers and consistent service simplifies change predictable service, which in India. while maintaining management and reduces will support its growth. profitability. manual operational errors. we can
HDFC Bank Business The future of Indian banking HDFC Bank offers a wide range of commercial and transactional banking services and treasury products to wholesale and retail customers in India. It was one of the country’s first private banks when it started in 1994 and now has more than 1,725 branches and 4,232 ATMs in 779 Indian cities. The company’s Compound Annual Growth Rate (CAGR) has been consistently over 30 percent for the past few years. The bank’s single-minded focus on product quality and service excellence has helped garner the appreciation of both national and international organisations. This success has helped the bank land a number of industry and international accolades. In 2006, it was cited as one of Asia Pacific’s best 50 companies by Forbes Magazine, while Business Today awarded the company the title of Best Bank in India. In the 2009 Asian Banker Awards, HDFC Bank was awarded the following: • Best Retail Bank in India Award • Best Automobile Lending Award • Achievement Award for M&A Integration • Best Technology Implementation Award. To continue its impressive growth, HDFC Bank is looking at new business opportunities with small and medium enterprises as well as promoting financial inclusion for under-privileged and rural communities in India. “IT is fundamental to the customer experience across all our banking channels.” Harish Shetty Executive Vice President-IT, HDFC Bank 02
HDFC Bank Challenge Meeting customer expectations In the transaction-intensive financial services sector, the long-term sustainability of business growth depends to a large extent on the robustness of an organisation’s operational processes and the quality of its customer service. As a result, HDFC Bank provides a range of customer banking channels – all of which are reliant on technology. As Harish Shetty, Executive Vice President-IT at HDFC Bank, explains, “IT is fundamental to the customer experience across all our banking channels and underpins the majority of financial transactions. Our customers increasingly expect to be able to execute these transactions 24/7 and with minimum effort and disruption.” With the bank’s strategic advantage and customer services so closely interlinked with its IT capabilities, HDFC Bank must be able to ensure the availability and performance of its IT infrastructure. This, however, was becoming more and more difficult for the bank. “To ensure the required level of predictability for our customers, we needed to find a way to prevent downtime on our IT infrastructure and maximise the efficiency of the support services we provide to the business,” comments Shetty. Solution Minimising the risks for business continuity To improve visibility and control, HDFC Bank has deployed a business service management solution from CA Technologies. Following are the CA Technologies solutions that have helped HDFC Bank in various ways: • CA NSM: This solution has helped in providing proactive alerts. Proactive performance monitoring has helped in executing proactive capacity planning. Using this tool the bank monitors 280 business applications consisting of around 2,400 servers in its datacentre. This tool’s capability to send alerts instantly through different mechanisms like SMS, emails and banners based on threshold definition, has helped HDFC Bank predict potential issues and resolve them well before they hamper business users. • CA Spectrum Infrastructure Manager and CA eHealth Performance Manager (PM): These CA Technologies solutions have helped HDFC Bank in monitoring network links spanning India and providing proactive link down alerts, ensuring backup link availability and thereby reducing branch isolations. Using this tool, the bank is currently monitoring around 2,800 network links and around 500 MPLS links. CA eHealth PM’s ability to measure the bandwidth utilisation every five minutes has helped the bank’s network team to carry out analysis and manage future link capacity upgrades. 03
HDFC Bank • CA AutoSys Workload Automation (WA): This CA Technologies solution has helped in eliminating operational errors and reducing operational delays, thereby ensuring timely release of system and availability to HDFC Bank customers. “Using CA AutoSys WA, we have automated 82 business applications for end-of-day processing, which consist of around 360 workflows and 9,750 jobs,” comments Shetty. “The benefits reaped by using this CA Technologies solution is considerable, with 600 operational tasks being eliminated and 40 operational hours being saved daily through automation.” CA Service Desk Manager/CA CMDB: These solutions helped in addressing 99 percent of requests raised internally within the agreed SLA. This also followed the ITIL® method for reduction in repeated incidents. Currently using this tool means the bank has five different helpdesks servicing its internal branch users, as well as external customers. CA Service Desk Manager is being utilised across more than 1,725 branches with approximately 55,000 branch users and 1,200 analysts providing service to around 75,000 requests per month. The solution’s capability of escalating unattended requests or requests breaching different SLA definitions has helped timely service to HDFC Bank’s customers. CA CMDB has helped in providing a central repository with relationship mapping of configuration items (CI) so that full impact analysis can be carried out. As Shetty explains, “Whenever a change is requested, we are able to conduct a thorough evaluation to understand what interconnected CIs might be impacted. This helps to avert unplanned downtime and ensure the continuity of business applications. CA CMDB has helped us plan and schedule changes in a more appropriate manner with least impact on business.” Since HDFC Bank introduced the tool it has been used to capture and register datacentre servers, storage, applications, operating systems and databases as CIs. To date the bank has incorporated 1,200 CIs with 2,000 relationships defined. 40 operational hours have been saved each day by automating 82 business applications with CA AutoSys WA 04
HDFC Bank CA Desktop and Server Management (DSM) has helped in giving complete visibility and control of desktops, servers and software deployed at different branches of the bank. It has helped to mitigate risks and support compliance initiatives. Today HDFC Bank has close to 55,000 desktops and 3,300 servers using CA DSM, which is helping to maintain the organisation’s hardware and software inventory. The bank is now progressing towards exploring the software delivery option feature of CA DSM which will help reduce the TAT on software deployment and in turn expenditure incurred for small business application deployment. Benefit Fast and predictable banking services The ability to take such a proactive approach using the CA Technologies solutions has enabled HDFC Bank to lessen the number of system outages considerably. By preventing IT problems from occurring, the bank has managed to increase the window of service that is available to its customers. “We now experience less IT downtime, which means the bank’s staff and services are more efficient,” adds Shetty. By optimising the performance of its IT infrastructure and services, the bank is able to: • Ensure the availability of multiple customer banking channels • Offer a higher quality of customer service and products • Maintain high standards of corporate governance and regulatory compliance. These factors are all vital if HDFC Bank is to achieve its goals for business growth and ongoing product innovation. “With an optimised IT infrastructure, the bank can provide a quicker and more predictable service to its customers, which is a key strategic advantage,” concludes Shetty. CA Technologies solution has also provided the bank with a framework where the interaction between IT and business can deliver greater value both in the short and long term. Copyright ©2010 CA Technologies. All rights reserved. All trademarks, trade names, service marks and logos referenced herein belong to their respective companies. This document is for your informational purposes only. CA assumes no responsibility for the accuracy or completeness of the information. To the extent permitted by applicable law, CA provides this document “as is” without warranty of any kind, including, without limitation, any implied warranties of merchantability, fitness for a particular purpose, or non-infringement. In no event will CA be liable for any loss or damage, direct or indirect, from the use of this document, including, without limitation, lost profits, business interruption, goodwill or lost data, even if CA is expressly advised in advance of the possibility of such damages.
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