GROWING THE FRANKLIN ECONOMY - WORKING TOGETHER FOR OUR FUTURE ECONOMIC DEVELOPMENT TOWN CENTRE MANAGEMENT - Auckland Transport
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GROWING THE FRANKLIN ECONOMY
Both of the activities in this group support economic development in the District
• ECONOMIC DEVELOPMENT
• TOWN CENTRE MANAGEMENT
WORKING TOGETHER FOR OUR FUTURE
51GROUP OF ACTIVITIES Assets and groups of assets required by
this group of activities
GROWING THE FRANKLIN ECONOMY The public assets in the Town Centres such as streets, street
furniture and lighting are held as Council assets.
Activities and major issues: WHAT WE MUST DO
“Economic growth without social progress lets
the majority of the people remain in poverty, Economic Development The key pieces of legislation affecting this group of activities are
primarily the:
while a privileged few reap the benefits of rising
• Partnering with Enterprise Franklin Development Trust (EFDT)
abundance.” • Local Government Act 2002 setting out the purpose, role
• Town Centre Management
John F Kennedy, 1961. and powers of local government, including Council’s ability to
• Redevelopment Projects (Pukekohe, Tuakau and Waiuku) undertake work in the road reserve.
• Maintenance of town centres The key regional strategies affecting this group of activities are
primarily:
What we do Major issues:
• Auckland regional policy statements
Economic Climate: during the development of this draft LTCCP
This group of activities contributes to the outcome of an • Auckland Regional Economic Development Strategy – Auckland
2009-19, the world economic outlook has taken a severe downturn.
economically strong community by supporting economic Region’s Metro Project.
Council has taken this into account in preparing the draft LTCCP,
development initiatives across our major economic sectors, and by
and will be working with its Economic Development Agency EFDT
supporting attractive townships as centres of economic activity. Both key strategies
to continue to support businesses during what is expected to be a
activities help to foster Franklin’s special character outcome, and
difficult time ahead. • Franklin Economic Growth & Innovation Framework
contribute to the well-managed growth outcome.
• District Growth Strategy, including business land use.
Town Centre development is seen to be a major contributor to
Active rural and urban economic sectors, including active and safe
sustained economic and social wellbeing of the District’s towns.
public areas, contribute to economic and social wellbeing.
Group of activity performance measures
While some projects have been deferred, the programme of
development will continue. 1. 7,500 new jobs created by 2021 (baseline = 2007)
2. 50% of residents work in Franklin.
significant negative effects
There are no significant negative effects from this group of activities.
52What we do ECONOMIC DEVELOPMENT
Economic development is about ensuring and enabling a community’s
economic well-being and at the same time enabling economic growth.
Enterprise Franklin Development Trust is an independent charitable What we must do What we are going to do in the future
trust that was established in 2004 to operate in partnership with Franklin
Franklin straddles two regions (Auckland and Waikato) and Over the next three years, this Activity will focus on:
District Council to foster, facilitate, influence, initiate, develop and
so this activity must take into consideration the policies and
implement the economic development of Franklin. • Economic Development Facilitation, Advice and
strategies affecting economic development in both regions,
Economic Monitoring (EFDT core service)
The Franklin Economic Growth and Innovation Framework, adopted such as the Auckland Region Economic Development Strategy,
by Council in 2007, as well as Franklin’s economic performance, One Plan version 1 and the Regional Policy Statements of both This workstream includes:
has provided the context for the work streams within the economic regional councils.
- Provision of Business Advice & Support.
development activity. These include:
Economic development is also influenced by central - Support to businesses locating in Franklin.
• Economic development facilitation, advice and economic monitoring Government’s Economic Transformation Agenda, NZ Fast
- Monitoring Franklin’s economic performance.
(EFDT core services). Forward, NZ Tourism Strategy, and the Digital Strategy.
- Undertaking Economic Impact Assessments on events:
• Provision of visitor information services, product/business This Activity also identifies with national and international
economic development proposals.
development and District promotion (EFDT core services). initiatives that would lead to innovation and job creation in the
Franklin district. - Provision of economic advice and support to FDC.
• Co-ordination of business and rural industries infrastructure, such as
broadband. - Hosting an annual Property Forum.
Council adopted the Franklin Economic Growth
Partnering and Innovation Framework in 2007. This
• Facilitation and co-ordination of Franklin’s Community - Hosting a Business Leaders Forum.
with EFDT
economic trading clusters. outcome Framework included action plans for two of
- Participation in and contribution to regional economic
themes Franklin’s high growth economic sectors; Visitor
• Facilitation of the take up and development forums.
Economically strong 44 Experience and Horticulture (Rural Innovation).
development of Franklin’s business land. community EFDT seek to connect investment and people, - Support to Franklin’s Business Associations.
Easy to get around business, and organisations to enable the - Establishing business clusters.
This activity impacts on some of Council’s Safe, healthy and active 4 fundamentals in the Framework to be achieved.
community
activities and services, more specifically: Council has also led the development of the
Cultural, social, vibrant, 44 • Provision of Visitor Information Services, product/
inclusive community District Growth Strategy and the Business Land
• Town centre development business development and District promotion (EFDT
Special character, Strategy. These strategies provide the basis for
core service)
• Open spaces, parks and recreation healthy, natural the workstreams in this Activity.
environment This workstream includes:
• Asset planning for business land
Well-managed growth for 4
infrastructure quality living environment - Provision of Visitor Information Services, i-sites – Bombay
Educated and enabled 4 and Pukekohe VIN Accredited.
• Strategy and policy development.
community
- The Waiuku Information Bureau.
53- Marketing and promoting the District so that it becomes the targeted rate on the business community – this is mostly based on
Working with: destination of choice for Aucklanders. the location of the business).
- Business associations - Product development. EFDT is an independent charitable trust which can therefore
- Enterprise Franklin Development
- Sourcing and promotion of Events. leverage funding from the public and private sector for the work
Trust
streams it undertakes. Currently FDC provides approximately 60%
Where the money comes from of EFDT’s funding through a grant.
This Activity is funded from a mixture of general rates and a targeted The table in the Revenue and Finance Policy in Volume 2 contains
rate on businesses. funding rationale in more detail.
Why is it funded this way? Significant Negative Effects
Economic development initiatives are considered to benefit both the There are no significant negative effects from this activity.
general district (so some costs are supported by the general rate),
and the business community (so some costs are supported by a
Measuring how well we’ve delivered the activity
Economic Development
PERFORMANCE TARGETS (FOR THE FINANCIAL YEAR)
Baseline 2012/2013-
How we measure our performance overall 2009/10 2010/11 2011/12
2008/09 2018/2019
To be
Local business confidence in Franklin economy As per the As per the
Baseline to reviewed in
shows high levels of confidence compared with New baseline set baseline set
be set subsequent
national trends in 2009/10 in 2009/10
LTCCP’s
54The services provided below are undertaken and performance monitored by Enterprise Franklin Development Trust under a funding agreement with Council.
Measuring how well we’ve delivered the service
Support the implementation of Franklin District’s growth and economic strategies, specifically;
- Attract businesses to locate in Franklin and provide business advice and support
- Provide economic advice, support and monitoring
- Support business associations
- Advocate for improved business infrastructure
- Provide visitor information services and support for events and district wide promotions.
PERFORMANCE TARGETS (FOR THE FINANCIAL YEAR)
How it contributes to community Baseline 2012/2013 -
How we measure our performance 2009/10 2010/11 2011/12
outcomes 2008/09 2018/2019
Stimulating economic investment into Percentage of businesses and investors who receive advice and a New 70% 70% 70% 70%
the District and facilitating economic range of business services and support that indicate that as a result
development through initiatives, events, of EFDT’s intervention their needs were met and business capability
advice, support and provision of visitor increased.
information services and enhancement Percentage of respondents to the annual retail business health check New 70% 70% 70% 70%
to visitor experiences assists to build an undertaken in Pukekohe, Waiuku and Tuakau that indicate high levels of
economically strong community which is confidence in the vitality and health of their town centre.
also culturally and socially vibrant and
inclusive. Percentage performance achieved by Franklin’s two i- SITES in the VIN* 71.5% 75% 75% 75% 75%
mystery shopper accreditation.
Number of significant events supported annually that support the New 2 2 2 2
District’s rural identity.
Franklin gains positive economic benefits from events with an increase New Targets to be set Targets met Targets met Targets met
in event support and participants visiting business centres.
* VIN Inc (Visitor Information Network Incorporated) is an official provider of independent visitor information within New Zealand.
Measuring how well we’ve delivered the service
Undertake cluster development initiatives focusing on equine, food industry and motorsport
PERFORMANCE TARGETS (FOR THE FINANCIAL YEAR)
How it contributes to community Baseline 2012/2013 -
How we measure our performance 2009/10 2010/11 2011/12
outcomes 2008/09 2018/2019
Industry clusters assist with gaining Clusters established. New Effects of Effects of Effects of None
initiatives initiatives initiatives
efficiencies, sharing information and
Public/Private partnerships established. reported to reported to reported to
greater levels of innovation which Council Council Council
lead to a strengthened local business
community and employment levels.
55ECONOMIC DEVELOPMENT - OPERATING STATEMENT
FORECAST
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19
$’000
Operating Revenue
District Wide Rates 354 361 471 481 492 503 514 526 539 552
Targeted Rates 646 658 765 782 799 817 836 855 875 897
Total Operating Revenue 1,000 1,019 1,236 1,263 1,291 1,320 1,350 1,381 1,414 1,449
Operating Expenditure
District Promotions - Council 33 34 35 35 36 37 38 39 40 41
Economic Development 967 985 1,201 1,228 1,255 1,283 1,312 1,342 1,374 1,408
Total Operating Expenditure 1,000 1,019 1,236 1,263 1,291 1,320 1,350 1,381 1,414 1,449
Operating Surplus (Deficit) 0 0 0 0 0 0 0 0 0 0
56What we do TOWN CENTRE MANAGEMENT
This activity provides for two aspects of Town Centre management –
capital projects which upgrade and extend central business areas and
maintenance of the three urban town centres of Pukekohe, Waiuku and
What we must do What we are going to do in the future
Tuakau. The purpose is to make the town centres attractive and inviting
places for citizens to visit, shop and carry out business in. There is no specific legislation over and above the Local Town Centre redevelopment is a continuing cycle which requires
Government Act 2002 that guides this activity. an initial upgrade, followed within 10 years by a review of
The Town Centre Management Activity provides:
previous developments which may lead to a “refreshment”
Urban design protocols, regulations and best practice for
• Cleaning and maintenance of Pukekohe, Waiuku and Tuakau town of existing surfaces and structures or more detailed work. As
the formation, function and upkeep of footpaths, streets and
centres. community and retail areas grow, so will the needs of their town
accessibility are followed. The town centre working parties and
centres to provide safe public spaces, through elements such as
• A limited service to Pokeno, Clarks Beach, Waiau Pa and partnering groups are focused on providing safe, attractive and
paving, landscaping, streetscape and lighting.
Patumahoe townships. clean town centres in which the community can work and play
and businesses can trade. Key projects over the next 10 years:
• Capital works upgrades of the Pukekohe, Waiuku and Tuakau town
centres. • Continued redevelopment of Pukekohe Town Centre for the
Impacts on other activities: next six years.
• Continued redevelopment of Waiuku Town centre for
This activity impacts other activities of
Redevelopment Maintenance another two years.
Council through the town centre upgrade Community projects
programme, in particular: outcome (Pukekohe, Tuakau, • The Pukekohe northern gateway, the Edinburgh St/ Stadium
themes Waiuku) Drive area, will be completed.
• Water
Economically strong 44 4
• Tuakau Town Centre redevelopment will commence in year 5.
• Wastewater community
Easy to get around 4 • Renewals programmes for Pukekohe and Tuakau.
• Transport.
Safe, healthy and active 44
• Renewals programme for Waiuku will commence post-
There are minor impacts on the open community
2014.
space and solid waste activities. Cultural, social, vibrant, 4
inclusive community
• Town Centre cleaning and maintenance will be ongoing.
Special character, 44
healthy, natural
environment
Well-managed growth for 44
quality living environment
Educated and enabled
community
57Where the money comes from Significant Negative Effects
Funding is provided for capital improvements and town centre There are no significant negative effects of this activity. Minor
maintenance mostly from targeted rates (business and residential) disruptions such as noise, dust, inconvenience, and loss of custom
with some from general rates. may occur during construction and cleaning activities, but these will
be of short duration, and every endeavour will be made to minimise
Why is it funded this way? their impact on businesses.
This activity mostly benefits businesses in the town centres, with
some general public benefit.
Measuring how well we’ve delivered the activity
Continuing growth of existing town centres and the profitability Town Centre Management
of small villages growing to such a size that they require “town
centre upgrades” means there will be a need for regular capital PERFORMANCE TARGETS (FOR THE FINANCIAL YEAR)
requirements in future LTCCP’s. The cost of maintenance and Baseline 2012/2013-
How we measure our performance overall 2009/10 2010/11 2011/12
cleaning will also increase over time as new areas are included. 2008/09 2018/2019
Increasing to
The table in the Revenue and Finance Policy in Volume 2 contains 90% when
Percentage of residents that agree that Franklin
New 80% 80% 80%
funding rationale in more detail. town centres are attractive and well maintained upgrades
complete
Measuring how well we’ve delivered the service
- our service: Delivery of upgraded and well-maintained town centres
PERFORMANCE TARGETS (FOR THE FINANCIAL YEAR)
How it contributes to community Baseline 2012/2013 -
How we measure our performance 2009/10 2010/11 2011/12
outcomes 2008/09 2018/2019
High quality, well maintained town Programme of town centre redevelopments progressed
centres, support and enhance
- Pukekohe Complete Complete stage Complete Complete None
business activity and growth through
attracting more people to shop and do service lanes 5a – Eastern stage 5b and King St lanes,
business in the District’s town centres. and some Gateway 6. Eastern Ring Western Ring
internal streets Rd/Massey Ave Rd
- Waiuku Complete stage Complete Complete River None None
1+2 Waiuku Lower Queen, Lane
mainstreet Bowen St and
Town Square
- Tuakau None None None None Commence
s2013
Average rating achieved by cleaning and maintenance contractor 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
across a broad range of performance standards (eg: cleanliness of
litter bins, presence of weeds, and soiling of walkway canopies)
58TOWN CENTRE MANAGEMENT - OPERATING STATEMENT
FORECAST
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19
$’000
Operating Revenue
District Wide Rates 408 496 604 670 716 745 789 802 812 823
Targeted Rates 1,532 1,882 2,316 2,579 2,762 2,880 3,055 3,108 3,150 3,191
Total Operating Revenue 1,940 2,378 2,920 3,249 3,478 3,625 3,844 3,910 3,962 4,014
Operating Expenditure
Pukekohe Town Centre Maintenance 946 1,112 1,357 1,605 1,762 1,850 1,995 2,002 2,005 2,007
Waiuku Town Centre Maintenance 531 743 940 947 952 957 963 968 974 980
Tuakau Town Centre Maintenance 248 263 293 315 335 349 363 376 379 380
Village Maintenance 25 25 25 25 25 25 25 25 25 25
Total Operating Expenditure 1,750 2,143 2,615 2,892 3,074 3,181 3,346 3,371 3,383 3,392
Operating Surplus (Deficit) 190 235 305 357 404 444 498 539 579 622
Operating surplus transferred to (from):
Loan Repayments 190 235 305 357 404 444 498 539 579 622
Total Transfers 190 235 305 357 404 444 498 539 579 622
TOWN CENTRE MANAGEMENT - CAPITAL AND RESERVES FUNDING REQUIREMENTS
FORECAST
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19
$’000
Capital Expenditure
Asset Renewal 659 875 476 374 182 417 62 65 20 105
Level of Service 2,036 3,240 1,904 1,336 648 1,408 168 0 0 0
2,695 4,115 2,380 1,710 830 1,825 230 65 20 105
Loans Repaid 190 235 305 357 404 444 498 539 579 622
Total Funding Required 2,885 4,350 2,685 2,067 1,234 2,269 728 604 599 727
Funded by:
Operating Surplus ( via reserve) 190 235 305 357 404 444 498 539 579 622
Depreciation Reserves 659 875 476 374 182 417 62 65 20 105
Loans Raised 2,036 3,240 1,904 1,336 648 1,408 168 0 0 0
Total Funding Applied 2,885 4,350 2,685 2,067 1,234 2,269 728 604 599 727
59TOWN CENTRES - CAPITAL WORKS PROGRAMME
FORECAST
RENEWALS
LEVEL OF
GROWTH
SERVICE
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18 2018/19
Project Id Project Description % $’000
TCT01 001 Tuakau Town Centre Redevelopment 0 80 20 0 0 30 60 60 60 40 0 0 0
TCT02 Tuakau Town Centre Upgrade
TCT02 001 Tuakau Town Centre U/G - Stage 1 0 80 20 0 0 0 30 0 0 0 0 0 0
TCT02 002 Tuakau Town Centre U/G - Stage 2 0 80 20 0 0 0 0 150 150 0 0 0 0
TCT02 003 Tuakau Town Centre U/G - Stage 3 0 80 20 0 0 0 0 0 0 170 0 0 0
TCT03 001 Tuakau Town Centre Capital Renewals 0 0 100 0 25 0 0 0 25 0 25 0 25
TCP01 001 Pukekohe Town Centre Redevelopment 0 80 20 1,273 2,150 2,350 1,580 600 1,550 0 0 0 0
TCP03 001 Pukekohe Town Centre Capital Renewals 0 0 100 150 40 0 40 0 40 0 40 0 40
TCW01 001 Waiuku Town Centre Redevelopment - Stage 1 0 80 20 1,272 1,900 0 0 0 0 0 0 0 0
TCW03 001 Waiuku Town Centre Capital Renewals 0 0 100 0 0 0 0 20 0 20 0 20 40
2,695 4,115 2,380 1,710 830 1,825 230 65 20 105
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