2018 Media Kit - Grand Strand Gift & Resort ...
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PRODUCT PREVIEW GUIDE PLUS REGISTRATION Product Preview Guide Plus ............................................2 Registration Sponsorship.........................................11 Express Pass Confirmation Sponsorship ..............11 TABLE OF CONTENTS ADVERTISING OPPORTUNITIES Badge Pouch/Lanyard ..............................................12 Digital & Print Publication Advertising.........................3 Handout at Registration ..........................................12 Preview Guide & Pocket Directory Advertising...........4 Addendum Advertising.....................................................4 SIGNAGE Print Advertising Specs.....................................................5 Banner / Column Wrap............................................13 Stand Alone...............................................................13 PROMOTIONAL PACKAGES Floor Decals...............................................................13 New Exhibitor....................................................................6 Silver Sponsorship Package............................................7 ONSITE Gold Sponsorship Package..............................................7 Show Bag...................................................................14 Social Media Sponsorship Package................................8 Restroom Rejuvenation .........................................14 Goody Bag Sponsorship..........................................14 WEBSITE | DIGITAL Product Preview Area..............................................14 Exclusive Page Peel ..........................................................9 Welcome Ad .......................................................................9 INSERTION ORDER FORM ...................................15 Website Banners................................................................9 Show Daily Eblast Product Spotlight...........................10
Preview Guide Plus Package > Product Preview Guide & Social Media Spotlight - $100 Digital guide featuring your supplied product image, description and company information on the Grand Strand Gift Show website with a live link to your company website Included in pre-show email messages to pre-registered and prospective buyers Included in Express Pass email confirmations sent to every registered buyer Your image, description and social handles will be featured in one of the weekly exhibitor spotlights on Grand Strand Gift Show's Facebook, Instagram and Twitter accounts Deadline to Submit September 17 See Next Page for complete details! 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 2
Print Publications Offer Fabulous Exposure > What is the Show Pocket Directory? The pocket directory is only available on show site and it is handed out on show site to all registered attendees during check-in. The directory features an alphabetical listing of companies and lines and products by category. > What is the Directory Addendum? The addendum listing is inserted into every pocket directory handed out at registration and include the most updated even information as well as late listings. > Custom Line Listing in the Show Directory -$150 Inclusion in the line and category listings in the printed show directory and the online exhibitor listing on the show website. Participation in the custom ebanner and evite program with personalized registration code - invite your buyers and get $25 for every new company that comes to the event through your code. See Next Page for complete details! Pocket Directory Cover Your Show Directory Ad Here 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 3
Advertising Upgrades DIGITAL PRODUCT SHOW DEADLINE PREVIEW GUIDE DIRECTORY Full Page Color Ad $650 N/A Preview Guide - September 14 Half Page Color Ad $500 N/A Quarter Page Color Ad $400 N/A Premium Full Page Color Ad- Preview Guide - September 14 $800 $300 Inside Front or Inside Back Cover Directory- October 10 Premium Full Page Color Ad- Preview Guide - September 14 $1000 $500 Outside Back Cover Directory- October 10 Full Page Black/White Ad N/A $250 Directory- October 10 Half Page Black/White Ad N/A $150 Directory- October 10 Custom Line Listing N/A $150 Directory- October 10 Additional Print Advertising Option: Exclusive Directory Addendum Sponsor $500 - Company logo and information prominently displayed on the official show directory addendum insert. Deadline: November 7, 2018 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 4
PRINT ADVERTISING SPECS PREVIEW GUIDE AD SPECS MATERIAL SPECIFICATIONS TRIM: 7” x 10” Digital files only are accepted in the format listed below. DO NOT send film or BLEED: 7.25” X 10.25” separations. FULL PAGE (Non bleed): 6.5“ x 9.5” PDF: Acrobat PDF files are accepted at high resolution (300 dpi) HALF PAGE (Vertical): 3.25” Wide X 9.5” High Quark Xpress 4.1 or higher: Provide high resolution (300 dpi or higher) images HALF PAGE (Horizontal): 6.5” Wide X 4.75” H in position, along with proof. Include all fonts, tifs and eps files. QUARTER PAGE: 3.25” Wide X 4.75” High Fully composed Photoshop or Illustrator files: Provide in native files (as, psd or .ai file) with all supporting fonts and images. E-MAILING: If you are e-mailing your ad you must first compress it (ZIP or POCKET DIRECTORY AD SPECS Stuffit). As above you must include all components of the ad (fonts, images, TRIM (final size of publication): 4” wide X 8 1/2” deep etc.) Please identify the ad or representatives’ name. FULL PAGE AD (no bleed): 3 1/2” wide X 7 3/4” deep FTP Site: Contact Amy Dufour for FTP information. Email: adufour@urban- (Bleeds should exceed trim size by 1/2”) expo.com or call 678.285.0597 for more information. HALF PAGE AD: 3 1/2” wide X 3 3/4” deep An extra $25 will apply to all specific page requests other than the Covers A $75 fee will be added to all ads that are not camera ready All ads must be paid prior to publishing All rates are net. Send Ad Materials to: Urban Expositions Show Management reserves the right to reject any advertising at any given time. Phone: (678) 285-0597 Fax: (678) 831-4581 E-mail: adufour@urban-expo.com Attention: Amy Dufour 1690 Roberts Blvd., Suite 111 Kennesaw, GA 30144 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 5
Promotional Packages: New Exhibitor Custom-tailored to first-time exhibitors, this package makes the most of your new show experience. For $150, you'll receive: • Inclusion in New Exhibitor Listing on official show website NEW • Listed on at least two promotional emails to pre- registered attendees prior to show (contingent on date signed up) • Inclusion in a special New Exhibitor listing handed out to all buyers at check in at the registration desk EXHIBITOR • Listing on New Exhibitor stand-alone sign at show entrance • Floor sticker indicating you as a new exhibitor • Participation in New Exhibitor Product Preview Area 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 6
Promotional Packages: Silver & Gold BUNDLE & SAVE! Expand your brand and attract even more attention and booth traffic with enhanced promotional opportunities available through special show promotional packages. Silver Package Gold Package $300 $500 Company logo and product image inclusion in 1 pre-show email sent to all pre-registered attendees Company logo and product image inclusion in email to all pre-registered VIP attendees with a special invitation to visit your booth Social Media Spotlight - Product photo and custom message for show attendees on the show's Facebook, Twitter & Instagram accounts. Featured exhibitor rotating website banner included on all interior pages of the show website. "Preferred Exhibitor" listing on the show website 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 7
Promotional Packages: Social Media We've created an all-inclusive social media marketing package to help you engage with our audience prior to the show and live at the show to drive traffic to your booth and increase your sales. These bundled package opportunities are guaranteed to get you exposure both before the show and onsite. Take the stress out of planning by letting us help promote your company's participation in the show through our social media channels. SOCIAL MEDIA PACKAGE: $350 (Limited to 5 Exhibitors) 5 Facebook, Instagram, and Twitter Posts 5 months pre-show 1 Boosted Facebook post 4-6 weeks pre-show (Boosted posts are paid posts that appear higher on the audience's news feed. Logo added to Social Connection section of the website for 6 months. OCTOBER/NOVEMBER POST: $200 PER SLOT (Limited to 20 slots) (1) Facebook Post (1) Twitter Post (1) Instagram Post 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 8
Website / Digital LE LE MP EXCLUSIVE Welcome Ad- $1,500 Gain the attention of each person MP XA who comes to the website with a XA E prestitial ad. This large, dramatic, E high impact banner allows your message to be seen by each unique visitor to the site. Exclusive to one advertiser. Runs 6 months. Ad size: 600 x 500 pixel banner Website Banners- $500 Website banners are featured on every interior page of the site – offering EXCLUSIVE- Page Peel $1,500 LE maximum exposure to you. P Position your company on every page of AM the website with a page peel. Your Banner Size: 345 x 236 (w x h) – Image EX sponsorship will appear behind an active only (.gif or .jpg) peel away image in the upper right hand Runs 6 months. Up to 3 advertisers. corner of every page of the website. Exclusive to one advertiser. Runs 6 months. Peel Size -- Full image 550pxl x 550pxl -- of which the preview corner is 100 x 100. Recommend keeping full content portion to half the space for optimum viewing. Website Listing Including Video $200 Website listing and your supplied video along with your(3976) 678.285.EXPO II www.grandstrandgiftshow.com II #GSgiftshow company listing on show website and mobile app. 9
Website / Digital (cont.) OTHER DIGITAL SPONSORSHIP OPPORTUNITIES INCLUDE: Product Spotlight | Show Daily Eblast- $200 Feature your product shot in one of our show LE daily eblasts. Sent out each morning of the show, MP these email messages go out to all pre-registered XA and prospective attendees providing details of E the show’s daily events and news. - Your Company Here! 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 10
NEW! Official Registration Sponsor Total package PACKAGE INCLUDES: Exclusive PRE-SHOW BRANDING opportunities price of: $2000 (Limited to 1 company) 234 x 60 Web Banner Registration is the one place that ALL buyers Ad Specs 300 W x 600 H go through to receive their credentials. Put your brand in front of buyers as they register ExpressPass™ Email Confirmation Registration Landing Page for the event, when they check-in at the event And AT-SHOW BRANDING opportunities and as they walk the show floor, by being our official registration sponsor. SEE NEXT PAGE FOR PACKAGE DETAILS Badge/Lanyard 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 11
NEW! Official Registration Sponsor PACKAGE DETAILS: Your company banner and brand message will be on our registration landing page, top of key online registration pages and the final page of the registration will include a clickable banner taking the buyers to your website. Web Banner Ad Specs 300 W x 600 H Grand Strand Gift Show Your company's clickable banner will also receive prominent ExpressPass™ placement on the ExpressPass™ email confirmation received by 234 x 60 all buyers registering for the show. Your logo will be on all buyer badges and lanyards, essentially a walking billboard for your company, worn by all buyers on the show floor. Production of the lanyards not included. Lanyards must have double clips. 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 12
Signage Banner and Column Wrap One Side- $125 Where available, sponsor’s logo and booth number featured on one side of column on show floor or on a show banner. Call for additional details and pricing. Exhibitor provides print-ready artwork. Production and labor charges not included. Sample Hand Out at Registration- $250 Your company’s sample available to all attendees at the registration counter before they enter the exhibition area. Stand Alone Board- $200 Visible through lobbies and on the main show floor aisles, these stand-alone boards provide the perfect opportunity for a quick brand impression for buyers. Exhibitor provides print-ready artwork. Price does not include production/labor charges. Floor Decals- $250 Create custom artwork to create a dramatic presentation featured in key areas thoughout the show floor. Call for additional details. Exhibitor provides print-ready artwork. Production and labor charges are not included 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 13
Onsite Sponsorships EXCLUSIVE Restroom Rejuvenation Sponsor- $300 Geared toward companies looking to provide products (featuring company name/booth#), including aromatherapy, lotions, sanitizers, soap or scents in the restrooms surrounding the show floor. Product Preview Area - $50 The #1 reason buyers are coming to Grand Strand is to see what's NEW! The high trafficked Product Preview Area is the perfect place to showcase your newest designs and drive buyers to your booth. (Note, if you have signed up for the New Exhibitor Promotional Package, a space in the Product Preview Area has already been reserved for you, and is included in your package fee.) EXCLUSIVE Show Bag- $750 A walking brand message sure to catch buyers’ eyes.This exclusive opportunity allows you to showcase your brand message on our official show bags. Sponsor logo co-branded with show logo. Production not included. Minimum number of bags required. Goody Bag Giveaway - Bag Sponsorship- $500 This exclusive opportunity allows you to showcase your brand message on the official show goody bag - handed to the first 100 stores to arrive at the show on the first 2 days. Sponsor logo co-branded with show logo. Production not included. Minimum number of bags included. 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 14
Rent Runway Sponsorships Rent The Runway Sponsorship | $100 per Mannequin (Supplied by Your Company) During the Grand Strand Gift & Resort Merchandise Show, we will station your mannequins in and around the lobby. These mannequins will be dressed with your products for the duration of the show. Whether you want to highlight apparel, jewelry or other fashion accessories, this sponsorship puts your product front and center for all buyers walking the show! Want to customize your sponsorship? Contact Christina Bell at cbell@urban-expo.com | 678.370-0335 **DISCLAIMER: TO PARTICIPATE, YOU MUST PROVIDE YOUR OWN MANNEQUIN** ** To purchase a sponsorship, please complete and return the insertion order on the last page with payment information ** 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 15
INSERTION ORDER December 2-5, 2018 Myrtle Beach, SC REGISTRATION ON-SITE SPONSORSHIPS PROMOTIONAL PACKAGES □ EXCLUSIVE Registration Sponsorship $2000 □ EXCLUSIVE Show Bag $750 □ New Exhibitor Package $150 □ EXCLUSIVE Registration Express Pass™ □ EXCLUSIVE Restroom Rejuvenation Sponsor $300 □ Silver Package $300 Confirmation Sponsorship $1000 □ Goody Bag Giveaway - Bag Sponsorship $500 □ Gold Package $500 □ EXCLUSIVE Badge Pouch/Lanyard $500 □ Product Preview Area $50 □ Social Media Package $350 □ Sample Hand Out At Registration $100 □ Rent Runway Sponsorship $100 □ October/November Post $200 WEBSITE | DIGITAL PRINT ADVERTISING | SHOW POCKET DIRECTORY □ Preview Guide Plus Package $100 □ EXCLUSIVE Page Peel $1500 □ Inside Front Cover $400 □ EXCLUSIVE Welcome Ad $1500 □ Inside Back Cover $300 Return form and payments to: □ Website Banner $500 □ Outside Back Cover $500 Fax: 678.831.4582 □ Show Daily Eblast Product Spotlight $200 □ Interior Full Page $250 Email: cbell@urban-expo.com SIGNAGE □ Interior Half Page $150 Mail: Attention Christina Bell □ Banner or Column Wrap $125 □ Custom Line Listing $150 □ EXCLUSIVE Pocket Directory Urban Expositions □ Stand Alone Board $200 Addendum Sponsorship $500 1690 Roberts Blvd NW, Ste 111 □ Floor Decals $250 Kennesaw, GA 30144 PRINT ADVERTISING | PRODUCT PREVIEW GUIDE □ Full Page Color Ad $650 □ Half Page Color Ad $500 RETURN THIS FORM with payment to Urban Expositions or provide credit card info below: □ Quarter Page Color Ad $400 □ Inside Front/Back Cover $800 Exhibiting Company Name: ________________________Contact Name: __________________________ □ Outside Back Cover $1000 Billing Address:____________________________City________________State:________Zip:_____________ Phone: _______________________________________ Fax:__________________________________________ **Selected sponsorship Email :_________________________________________ Web:_________________________________________ must be paid in full prior to publishing.** Option to Pay by Credit Card: *All Credit Card GRAND TOTAL (Amount To Be Charged) _________ □ Visa □ Mastercard □ Discover □ American Express Payments Will Incur a Expiration Date: ____________ Name of Card Holder:__________________________________________________________ 2.5% Convenience Fee* Card Number: _________________________ Security Code: ___________ Zip Code of Cardholder: __________________ 678.285.EXPO (3976) II www.grandstrandgiftshow.com II #GSgiftshow 16
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