GOODWOOD RACECOURSE FAMILY RACE DAY - IN ASSOCIATION WITH WELLCHILD - PARTNERSHIP OPPORTUNITY
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GOODWOOD RACECOURSE
FAMILY RACE DAY
IN ASSOCIATION WITH WELLCHILD
SUNDAY 7 TH JUNE, 2020
PA R T N E R S H I P O P P O R T U N I T Y
GOODWOOD RACECOURSE FAMILY RACE DAY WellChild’s strong background in racing makes the charity a perfect partner for the 2020 Goodwood Racecourse Family Race Day, building on the success of 2019 which saw a fantastic day of racing attract more than 10,000 people to the iconic racecourse – raising significant funds for the charity’s work for seriously ill children and young people. ITV Sport’s Ed Chamberlin and Oli Bell are both WellChild Ambassadors and have worked with the charity at Cheltenham and Ascot to host successful events for racing enthusiasts and novices alike, making WellChild a natural partner for this prestigious event. The benefits for our Platinum Sponsor at the 2020 Goodwood Racecourse Family Race Day includes outstanding hospitality for 18 people and the chance to name five of the day’s races – making this an ideal client or customer entertainment and marketing opportunity. In addition, there is also the option to use the partnership for staff engagement with 40 tickets available for the Gordon Enclosure, or to have an extended party with family and friends. In addition to the action-packed afternoon of top class racing, this fixture also features hands-on workshops, farrier demonstrations, a chance to walk the course, trips to the start line, and behind-the-scenes tours.
PLATINUM SPONSOR PACKAGE - £20,000 In 1802, the 3rd Duke of Richmond introduced horseracing to Goodwood for the amusement of local army officers. Situated five miles north of Chichester, the racecourse hosts one of the highlights of the British flat racing calendar, the annual Glorious Goodwood meeting in late July and early August. Our Platinum Package offers you the chance to name five races – after your company, family members or friends – at the country’s most idyllic racecourse whilst receiving VIP hospitality treatment for up to 18 guests on Sunday 7th June 2020. The benefits include: Full hospitality for 18 guests including three-course meal with afternoon tea and unlimited refreshments in the WellChild private box Full inclusion in the event media and marketing, prior to and on the day, and including social media A full page advert in the Race Card for each of your five races Individual race naming rights, printed in the race card with your logo for each of the five races Parade Ring Advertising Board Logo on co-branded Presentation Backdrop Two Winners Panels – two branded boards either side of the winners enclosure where the top three horses gather after the race Winners Sheet for each race – branded rug placed on winning horse for each of your five races On day promotion Q&A on PA System VIP visit to the Parade Ring for you and four guests per race Judging and presentation of best turned out horse for each race Watch your sponsored races with a glass of bubbly from the invitation only Duke’s Box Post-race trophy presentation to the winning trainers in the Winners Enclosure for each race Photos in front of the Presentation Backdrop in the Winner’s Enclosure 40 tickets to give to family, friends, employees etc to the Gordon Enclosure for the days racing Four tickets to the prestigious WellChild Awards in London for 2020 First refusal to sponsor 2021 event
EVENT MEDIA & MARKETING
Full inclusion in the event media and marketing, prior to and on
the day, including:
Online acknowledgement and branding, regular news and
updates across Goodwood / WellChild platforms and
social media
WellChild: Facebook 13,015, Twitter 17,253 and Instagram
17,468
Goodwood: Facebook 57,808, Twitter 43,424 and
Instagram 14,519
Media releases and features including you as a sponsor
Opportunity to integrate into your communication plan
Exclusive photos (surrounding your races), and to use within
your own marketing
Attendees include 42% from the Mid-Market and 38% from the
Up-Market socio-economic profiles.
ABOUT WELLCHILD WellChild is the national charity for seriously ill children and their families. More than 100,000 children and young people are living across the UK with serious or exceptional health needs. Many spend months, even years in hospital simply because there is no support enabling them to leave. Meanwhile those who are at home face inconsistent and inadequate levels of support. Through a nationwide network of children’s nurses, home and garden transformation projects and family support services, WellChild exists to give this growing population of children and young people the best possible chance to thrive: at home, together with their families. WellChild helped over 3,000 children, young people and families in 2018/2019. With your help, we can reach many more in the year to come. To discuss partnership opportunities please contact: Abby Guilding T 01242 530007 E abbyguilding@wellchild.org.uk WellChild, 16 Royal Crescent, Cheltenham, GL50 3DA wellchild.org.uk Charity Registered in England and Wales 289600 and Scotland SC045010.
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