FBLA COMPETITIVE EVENTS GUIDELINES 2020-2021 - FBLA-PBL
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FBLA COMPETITIVE EVENTS GUIDELINES 2020-2021
INTRODUCTION TO COMPETITIVE EVENTS FBLA Division Competitive events at the National Leadership Conference play an integral role in the mission of FBLA-PBL. They prepare students for successful careers in business by providing opportunities to apply classroom concepts in a workforce-simulated competitive environment. The competitive event guidelines and competencies that follow were created for competitors, advisers, and event judges. Guidelines Guidelines are grouped by component (i.e., objective tests, production tests, performance) and include an event overview, eligibilities, and instructions on how to compete. Specific guidelines are identified within the table, and general guidelines are identified following the table. New, Modified, & Retired Events To propose a new event, recommend an event modification, or suggest retiring an event, complete and submit the Recommendation for New/Modified Competitive Events form. Submit your recommendations. Questions? Contact the FBLA-PBL National Center or email kscholl@fbla.org. MEMBERS COMPETE TO ... • Demonstrate career competencies, business knowledge, and job skills • Expand leadership skills • Display competitive spirit • Receive recognition for achievements and scholarships for winners • Travel • Network C R E D I T : C o p y r i g h t F B L A -P B L 2 0 2 0 . A l l R i g h t s R e s e r v e d . D e s i g n e d b y : F B L A -P B L .
TABLE OF CONTENTS Changes for 2020-2021 Membership Year Overview of FBLA Competitive Events Components General Competitive Event Guidelines General Performance Event Guidelines Objective Test Events and Competencies Accounting I Accounting II Advertising Agribusiness Business Calculations Business Communications Business Law Computer Problem Solving Cyber Security Economics Health Care Administration Insurance & Risk Management Introduction to Business Introduction to Business Communication Introduction to Business Procedures Introduction to FBLA Introduction to Financial Math Introduction to Information Technology Introduction to Parliamentary Procedure Journalism Networking Infrastructures Organizational Leadership Personal Finance Political Science Securities & Investments Supply Chain Management Production and Objective Test Events Computer Applications Database Design & Application Spreadsheet Applications Word Processing Collaborative Objective Test and Role Play Events Banking & Financial Systems Entrepreneurship Hospitality & Event Management International Business Introduction to Event Planning Management Decision Making Management Information Systems Marketing Network Design Sports & Entertainment Management Individual Objective Test and Role Play Event: Help Desk Individual Objective Test and Team Role Play Event: Parliamentary Procedure Prejudged Reports and Presentation Events American Enterprise Project Business Financial Plan Business Plan Community Service Project Local Chapter Annual Business Report Partnership with Business Project Prejudged Projects and Presentation Events 3-D Animation Digital Video Production
TABLE OF CONTENTS (continued) Demonstration Events Coding & Programming Computer Game & Simulation Programming E-business Mobile Application Development Website Design Interview Events Future Business Leader Job Interview Speech Events Impromptu Speaking Introduction to Public Speaking Public Speaking Presentation Events with Equipment Broadcast Journalism Electronic Career Portfolio Graphic Design Introduction to Business Presentation Introduction to Social Media Strategy Public Service Announcement Publication Design Sales Presentation Social Media Strategies Presentation Events without Equipment Business Ethics Client Service Team Performance Events LifeSmarts Virtual Business Finance Challenge Virtual Business Management Challenge Appendix: Alphabetic List of Competitive Events
CHANGES FOR 2020-2021 MEMBERSHIP YEAR The following list highlights the most significant changes made for the current membership year. Check with your state to see if the new events will be offered at the state level this year. New Events • Introduction to Event Planning—9th/10th grade event, individual/team event, preliminary round objective test, final round role-play for top 15 in objective test • Introduction to Social Media Strategy—9th/10th grade event, individual/team event, topic posted on website, preliminary round presentation for all competitors at NLC • Supply Chain Management—objective test, individual event Name Changes • International Business (formerly known as Global Business) • Networking Infrastructures (formerly known as Networking Concepts) • Social Media Strategies (formerly known as Social Media Campaign) Modified Events • Digital Video Production and Public Service Announcement—these videos must be original content; competitors may not use previously published video clips in the videos they submit for competition • Hospitality and Event Management (formerly known as Hospitality Management)—addition of event management competencies and case studies to the existing hospitality management competencies and case studies • Sales Presentation—now individual/team event Retired Events • Emerging Business Issues Updated Procedures • All members and advisers are responsible for reading and following competitive event guidelines. • If competitors are late for a competitive event, there are no guarantees they will get to compete. Competitive event schedules cannot be changed. PLEASE NOTE that competitive events start before the opening session of NLC. • Picture identification (drivers’ license, passport, state-issued identification, or school-issued identification) is required when checking in for competitive events. • Competitors may be disqualified if they violate competitive event guidelines. • Five points may be deducted for each instance of not following guidelines. • No animals (except authorized service animals) will be allowed for use in any competitive events. • Please note that Internet reliability at any conference venue cannot be guaranteed. Always have a backup plan in case Internet connections go down. • Participants using laptops or other devices that do not have a VGA port or HDMI port will need to provide their own adapters. • All rating sheets contain changes/modifications • The Format Guide has been updated for use in 2020-2021 competitive events
OVERVIEW OF FBLA COMPETITIVE EVENTS PROGRAM COMPONENTS Below is a description of the different types of national competitive events. The states may modify the events offered at the district/ region and state level. Always check your state guidelines if competing at the district/region and/or state level competition. Test Components Description Objective Test A 60‑minute test administered during the National Leadership Conference. Production & Objective Test Two parts: a production test administered and proctored at a designated school-site prior to the NLC and a 60-minute objective test administered onsite at NLC. Competitors must complete both parts for award eligibility. Collaborative Objective Test & Role A 60-minute objective test will be administered during the National Play Leadership Conference. Team competitors will take one objective test collaboratively. Individual Objective Test & Role Play A 60‑minute test administered during the National Leadership Conference. Competitors will test individually. This category relates to Help Desk and Parliamentary Procedure (test portion only). Performance Components Description Presentation with Equipment The presentation of a project. Competitors may use equipment and/or visual aids as part of the presentation. Presentation without Equipment The presentation of a project. Competitors may not use equipment and/or visual aids but can bring prepared notes of any type to the presentation. Interview The employer (judge) interviews the applicant (competitor) by asking typical job interview questions. Speech A business speech based on FBLA‑PBL goals, current events, and/or relevant business topics created and articulated by competitors. Demonstration The demonstration of a project on a specific topic provided in the event guidelines. Prejudged Reports & Presentation-- Report content is prejudged before the conference. The presentation of the report Individual, Team, or Chapter is judged during the conference. Prejudged Projects & Presentation— Project content is prejudged before the conference. The presentation of the Individual or Team project is judged during the conference. Role Play Competitors receive a role play scenario 10 or 20 minutes prior to their scheduled event times. Judges receive a copy of the role play along with suggested questions to ask during each performance (role play). Team Performance Specialized events (LifeSmarts and Virtual Business Challenges) sponsored by our educational partners. Refer to specific event guidelines. Open Events Open, online testing events are open to any FBLA member present at the National Leadership Conference. Prerequisites or registration is not required. The open event tests differ each year. The top winner of each open event is recognized during the awards ceremony. Pilot Events From time to time new events will be piloted before being added to the regular competitive events program. Those events will be noted in the list of events with the word “Pilot” after the event name. A person competing in a pilot event is eligible to compete in another individual or team event. The top five winners are recognized during the awards ceremony.
GENERAL COMPETITIVE EVENT GUIDELINES The general event guidelines below are applicable to all FBLA national competitive events. Please review and follow these guidelines when competing at the national level. When competing at the state level, check the state guidelines since they may differ. All members and advisers are responsible for reading and following competitive event guidelines. Eligibility • Dues: Competitors must have paid FBLA national and • Team Events: One competitor of the team may have state dues by 11:59 p.m. Eastern Time on March 1 of competed in the same event at one previous NLC; the current school year. however, they may not compete more than twice in the • NLC Registration: Participants must be registered event at the national level. for the NLC and pay the national conference • Chapter Events: Competitors may compete in a registration fee in order to participate in competitive chapter event more than once (American Enterprise events. Project, Community Service Project, Local Chapter • Deadlines: The state chair, or designee, must register Annual Business Report, and Partnership with each state competitor on the official online entry Business Project). forms by 11:59 p.m. Eastern Time on the second Friday • Individual Entry: A competitor who competed as in May. an individual entry in a team event at the national level • Each state may submit four entries in all events except may compete in the same event a second time as part LifeSmarts,Virtual Business Finance Challenge, of a team, but not a second time as an individual. and Virtual Business Management Challenge. • Parliamentary Procedure: Two competitors of the • Each competitor can only compete in one individual/ team may have competed in this event at a previous team event and one chapter event. NLC; however, they may not compete more than • Each competitor must compete in all parts of an twice at the national level. event for award eligibility. • Pilot Event: Competition in a pilot event does not • A team shall consist of two or three members. disqualify a competitor from competing in the same Exceptions are Parliamentary Procedure which event if it becomes an official competitive event. The must be a team of four or five members, and participant may compete in another event as well as a LifeSmarts which must be a team of two members. pilot event. • All members of a team must consist of individuals from the same chapter. Breaking Ties • If competitors are late for a competitive event, • Objective Tests: Ties are broken by comparing the there are no guarantees they will get to compete. correct number of answers to the last 10 questions on Competitive event schedules cannot be changed. the exam. If a tie remains, the competitor who PLEASE NOTE that competitive events start before the opening session of NLC. completed the test in a shorter amount of time will • Competitors may be disqualified if they violate place higher. If this does not break the tie, answers to competitive event guidelines. the last 20 questions will be reviewed and determine • Picture identification (drivers’ license, passport, the winner. state-issued identification, or school-issued • Objective and Production Tests: The production test identification) is required when checking in for scores will be used to break a tie. competitive events. • Objective Tests and Performances: The objective test score will be used to break a tie based on the Repeat Competitors tie‑breaking criteria of objective tests. Competitors are not permitted to compete in an event more than once at the NLC unless one • Reports/Projects and Performances: The of the following circumstances applies: report/project scores will be used to break a tie. • Modified Events: A competitor may compete in the • Performances: Judges must break ties and all same event when the event is modified. Note, if judges’ decisions are final. the only modification is a name change, competitors may not compete in the renamed event.
GENERAL COMPETITIVE EVENT GUIDELINES (continued) National Deadlines National Awards • State chair/adviser must register all competitors for NLC • The number of competitors will determine the competitive events online by 11:59 p.m. Eastern Time on number of winners. The maximum number of winners the second Friday in May. for each competitive event is 10. • All prejudged components (reports and projects) must be received by 11:59 p.m. Eastern Time on the second Americans With Disabilities Act (ADA) Friday in May. • FBLA‑PBL meets the criteria specified in the Americans • All prejudged projects and reports must be submitted with Disabilities Act for all participants who submit an electronically. accommodation form. • All production tests must be received at FBLA‑PBL by • The form must be submitted by 11:59 p.m. Eastern 11:59 p.m. Eastern Time on the third Friday in May Time on the second Friday in May. • All production tests must be uploaded online on the required platform. Recording of Presentations • State chair/adviser may make name changes only (no • No unauthorized audio or video recording devices will be additional entries) by 11:59 p.m. Eastern Time on the first allowed in any competitive event. Participants in the Friday in June. Competitor drops are the only changes performance events should be aware the national allowed after this date and onsite. association reserves the right to record any performance for use in study or training materials.
GENERAL PERFORMANCE EVENT GUIDELINES Performance Guidelines Performance Competencies • Fifteen competitors/teams or an equal number from • Demonstrate excellent verbal communication skill. each section in the preliminary round will advance to the • Display effective decision‑making and final round. When there are more than five sections of problem‑solving skills. preliminary performances for an event, two • Express self‑confidence and poise. competitors/teams from each section will advance to • Work well as a team when applicable. the final round. • Exhibit logic and systematic understanding. • In the case of team events, all team members are • Conduct a professional business presentation. expected to actively participate in the performance. • Answer questions effectively (when applicable). • Competitors cannot be replaced or substituted for prejudged events except for the chapter events— Penalty Points Deducted by Judges American Enterprise Project, Community Service • Competitors may be disqualified if they violate Project, Local Chapter Annual Business Report, and competitive event guidelines. Partnership with Business Project. • Five points are deducted if competitors do not follow • If competitors are late for a competitive event, the dress code. there are no guarantees they will get to compete. • Five points may be deducted for presentations over Competitive event schedules cannot be changed. the allotted time. PLEASE NOTE that competitive events start • Five points may be deducted for each instance before the opening session of NLC. of not following guidelines. • All competitors must comply with the FBLA‑PBL dress code. Audience • Prejudged materials and résumés will not be returned. • Preliminary performances are not open to • No animals (except authorized service animals) will conference attendees. be allowed for use in any competitive events. • Final performances/demonstrations may be open to conference attendees, space permitting Technology Guidelines (except for interview and prep/case events). Finalists • Competitors present directly from a laptop/device in the may not view other competitors’ preliminary round. Screens and projectors are not performances/demonstrations in their event. allowed for use during preliminary round competition, • Recording performances/demonstrations is prohibited. and competitors are not allowed to bring their own. • All electronic devices must be turned off. Power will not be available. • All attendees must follow the dress code and wear • The following will be provided for the final round their name badge; however, the badge may be of technology presentation events: screen, power, removed when presenting. table, and projector. It is up to final round competitors • All attendees are asked to remain quiet while in to determine if they wish to use the provided competitive event areas. technology. • Participants using laptops or other devices that do not have a VGA port or HDMI port will need to provide their own adapters. • Internet access will be provided for: • 3‑D Animation • Coding & Programming • Computer Game & Simulation Programming • Digital Video Production • E‑business • Electronic Career Portfolio • Introduction to Social Media Strategy • Mobile Application Development • Public Service Announcement • Social Media Strategies • Website Design • Internet access may not be Wi-Fi, so competitors should plan appropriately when selecting laptops/devices on which to present. • Please note that Internet reliability at any conference venue cannot be guaranteed. Always have a backup plan in case Internet connections go down. NO
OBJECTIVE TEST EVENTS Overview NLC Registration These events consist of a 60‑minute test administered Participants must be registered for the NLC and pay the during the National Leadership Conference (NLC). national conference registration fee to participate in competitive events. Eligibility Each state may submit four entries. Competitors must have paid FBLA national and state dues by 11:59 p.m. Eastern Time on March 1 of the current school year. Event Name Objective Test Competencies Accounting I Journalizing | account classification | terminology | concepts and practices | types Participants must not have had more of ownership | posting | income statements | balance sheets | worksheets | bank than two (2) semesters or one (1) semester reconciliations | payroll | depreciation | manual and computerized systems | ethics equivalent to a full year in block scheduling in high school accounting instruction. Accounting II Financial statements | corporate accounting | ratios and analysis | accounts receivable and payable | budgeting and cash flow | cost accounting/manufacturing | purchases and sales | journalizing | income tax | payroll | inventory | plant assets and depreciation | departmentalized accounting | ethics | partnerships Advertising Personal selling & sales promotion | traditional & alternative advertising media | consumer behavior | basic marketing functions | branding & positioning | economy | advertising plan | legal & ethical issues | diversity & multicultural market | public relations | creation of advertisement | consumer‑oriented advertising | financial planning | communication | consumer purchase classifications | target market | market segmentation | product development | product life cycle | price planning | channels of distribution | marketing research | effective advertising & promotional messages | budget | financing advertising campaigns | demographics | history & influences | advertising industry & careers | supply chain management | distribution logistics | Internet | self‑regulation | careers | advertising workplace | leadership, career development, & team building | risk management Agribusiness Economics | finance and accounting | health, safety, and environmental management | management analysis and decision making | marketing | terminology and trends Business Calculations Consumer credit | mark‑up and discounts | data analysis and reporting | payroll | interest rates | investments | taxes | bank records | insurance | ratios and proportions | depreciation | inventory Business Communication Nonverbal and verbal communication | communication concepts | report application | grammar | reading comprehension | editing and proofreading | word definition and usage | capitalization and punctuation | spelling | digital communication Business Law Legal systems | contracts and sales | business organization | property laws | agency and employment laws | negotiable instruments, insurance secured transactions, bankruptcy | consumer protection and product/personal liability | computer law | domestic and private law Computer Problem Solving Operating systems | networks | personal computer components | security | safety and environmental issues | laptop and portable devices | printers and scanners Cyber Security Defend and attack (virus, spam, spyware) | network security | disaster recovery | email security | intrusion detection | authentication | public key | physical security | cryptography | forensics security | cyber security policy Economics Basic economic concepts and principles | monetary and fiscal policy | productivity | macroeconomics | market structures | investments and interest rates | government role |types of businesses/economic institutions | business cycles/circular flow | supply and demand | international trade/global economics
Event Name Objective Test Competencies Health Care Administration Managing office procedures | medical terminology | legal and ethical issues | communication skills | managing financial functions | health insurance | records management | infection control | medical history | technology Insurance & Risk Management Risk management process | property and liability insurance | health, disability, and life insurance | insurance knowledge | decision making | careers | ethics Introduction to Business Money management, banking, and investments | consumerism | characteristics and 9th & 10th grade only organization of business | economic systems | rights and responsibilities of employees, managers, owners, and government | career awareness | global business | ethics | insurance Introduction to Business Grammar | punctuation and capitalization | oral communication concepts | reading Communication comprehension | word definition and usage | proofreading and editing | spelling 9th & 10th grade only Introduction to Business Procedures Human relations | technology concepts | business operations | communication skills | 9th & 10th grade only information processing | decision making/management | career development | database and information management | ethics and safety | finance Introduction to FBLA FBLA organization | bylaws and handbook | national competitive events guidelines | 9th & 10th grade only national publications | creed and national goals Introduction to Financial Math Basic math concepts | consumer credit | data analysis | probability | fractions | 9th & 10th grades percentages | discounts | decimals Introduction to Information Technology Computer hardware and software | operating systems | common program functions | 9th & 10th grade only word processing | spreadsheets | presentation software | networking concepts | email and electronic communication Introduction to Parliamentary Parliamentary procedure principles | FBLA bylaws Procedure 9th & 10th grade only Journalism Economics of journalism | grammar & format | law & ethics | business of journalism | history of journalism Networking Infrastructures General network terminology and concepts | network operating system concepts | network security | equipment for network access | OSI model functionality | network topologies | connectivity Organizational Leadership Leadership concepts | leadership managerial roles | behavior & motivation | networking | communication skills | leader & follower relations | team leadership | self‑managed teams | strategic leadership for managing crises & change | levels of leadership | leadership theory | traits of effective leaders | personality profile of effective leaders | leadership attitudes | ethical leadership | relationship between power, politics, networking, & negotiation | coaching | managing conflict | team decision making | organizational politics | team skills | charismatic & transformational leadership | stewardship & servant leadership | diverse settings Personal Finance Credit and debt | earning a living (income, taxes) | managing budgets and finance | saving and investing | banking and insurance | financial principles related to personal decision making | buying goods and services Political Science Political science terms & concepts | history & role of political science | civil liberties & civil rights in political science | forms of government & legislatures | electoral systems & presidential elections | the powers & elections of Congress | federal judicial system | federal bureaucracy | mass media & politics | public opinion & culture | political science law | public & social policy | government fiscal policy | government foreign & defense policies | international relations concepts Securities & Investments Investment fundamentals | personal investing | retirement and estate planning | financial services industry | financial assets & markets | financial services regulation | stock market | mutual funds
Event Name Objective Test Competencies Supply Chain Management Channels of distribution | essential supply chain management concepts | supply chain topics | characteristics for successful supply chain managers | improving supply chain network performance | production planning, control | supply chain planning and design | supply chain process | product portfolio management | coordination and decision making for the flow or products, services, and information | supply chain management contemporary issues Objective Test Guidelines • No materials may be brought to the testing site. • No calculators may be brought into the testing site; calculators will be provided. • Electronic devices must be turned off and out of sight. • Bring a writing instrument.
PRODUCTION AND OBJECTIVE TEST EVENTS Overview NLC Registration These events consist of two parts: a production test Participants must be registered for the NLC and pay the administered and proctored at a designated school‑site national conference registration fee to participate in prior to the NLC, and a 60‑minute objective test competitive events. administered onsite at the NLC. Eligibility Each state may submit up to four entries. Competitors must have paid FBLA national and state dues by 11:59 p.m. Eastern Time on March 1 of the current school year. Event Name Production Production Test Competencies Objective Test Competencies Test Time Computer 2 hours Create, search, and query databases | Basic computer terminology and concepts | Applications spreadsheet functions and formulas | text presentation, publishing, and multimedia slide graphics and presentations | applications | email, integrated and business graphics | word processing collaboration applications | netiquette and legal issues | spreadsheet and database applications | security | formatting, grammar, punctuation, spelling, and proofreading Database Design 1 hour Multiple table database design | table Data definitions/terminologies | query & Application creation, inserting data into tables | table development | table relationships | form SQL statements | creation of development | reports and forms forms/reports Spreadsheet 1 hour Basic mathematical concepts | data Formulas | functions | graphics, charts, reports Applications organization concepts | creating formulas | purpose for spreadsheets | pivot tables | functions | generate graphs for analysis and advanced tools | macros and templates purposes | pivot tables | create macros | | filters and extraction of data | format and filter and extract data print options Word Processing 1 hour Production of all types of business forms | Related application knowledge | advanced letters and mail merge | memos | tables | applications | document formatting rules and reports (including statistical) | materials standards | grammar, punctuation, spelling, from rough draft and unarranged copy | and proofreading | printing email messages Production Test Guidelines Objective Test Guidelines • Documents produced for this event must be prepared • No materials may be brought to the testing site. by the competitor without help from the adviser or • No calculators may be brought into the testing any other person. site; calculators will be provided. • Administration of the production test is determined • Electronic devices must be turned off and out of sight. by the state chair/adviser. • Bring a writing instrument. • Calculators cannot be used on the production test. • The production score will constitute 85% of the final event score. • The production test score will be used to break a tie. • Tests must be uploaded online by 11:59 p.m. Eastern Time on the third Friday in May.
COLLABORATIVE OBJECTIVE TEST AND ROLE PLAY EVENTS Overview NLC Registration These events consist of two parts: an objective test and Participants must be registered for the NLC and pay the an interactive role play. A 60‑minute objective test will national conference registration fee to participate in be administered onsite at the NLC.Teamcompetitors will take competitive events. one objective test collaboratively. Finals Eligibility The top fifteen scoring individuals/teams advance to Each state may submit up to four entries. Competitors the final round. must have paid FBLA national and state dues by 11:59 p.m. Eastern Time on March 1 of the current school year. Event Equipment Prep Time Performance Warning Time Penalty Q&A Setup Time Time Up Over Time Time Banking & Financial Systems NA 20 min. 7 min. 6 min. 7 min. NA NA Entrepreneurship NA 20 min. 7 min. 6 min. 7 min. NA NA Hospitality & Event Management NA 20 min. 7 min. 6 min. 7 min. NA NA International Business NA 20 min. 7 min. 6 min. 7 min. NA NA Introduction to Event Planning NA 20 min. 7 min. 6 min. 7 min. NA NA Management Decision Making NA 20 min. 7 min. 6 min. 7 min. NA NA Management Information Systems NA 20 min. 7 min. 6 min. 7 min. NA NA Marketing NA 20 min. 7 min. 6 min. 7 min. NA NA Network Design NA 20 min. 7 min. 6 min. 7 min. NA NA Sports & Entertainment Management NA 20 min. 7 min. 6 min. 7 min. NA NA Event Name Objective Test Competencies & Case Overview Banking & Financial Competencies: Concepts and practices | basic terminology | government regulation of financial services | Systems impact of technology on financial services | types/differences of various institutions | ethics | careers in financial services | taxation Case: A problem or scenario encountered in the banking or financial business community. Entrepreneurship Competencies: Business plan | community/business relations | legal issues | initial capital and credit | personnel management | financial management | marketing management | taxes | government regulations Case: A decision‑making problem encountered by entrepreneurs in one or more of the following areas: business planning, human relations, financial management, or marketing. Hospitality & Event Competencies: Manage the strategic plan for a meeting or event | hospitality marketing Management concepts | types of hospitality markets and customers | hospitality operation and management functions | customer service in the hospitality industry | human resource management in the hospitality industry | hotel sales process | project management | develop financial resources | meeting design and layout | event site selection and management | marketing the event | communication and professionalism | legal issues, financial management, and budgeting for the hospitality industry | current hospitality industry trends | environmental, ethical, and global issues for the hospitality industry | manage the event | develop financial resources | manage the event budget | human resources | train and manage staff and volunteers | design the program | manage stakeholder relationships | engage speakers and performers | food and beverage sales | managing movement of attendees Case: A scenario in the hospitality management and event planning industry. International Competencies: Basic international concepts | ownership and management | marketing | finance | Business communication (including culture and language) | treaties and trade agreements | legal issues | human resource management | ethics | taxes and government regulations | currency exchange | international travel | career development Case: A problem encountered in the international/global arena.
Event Name Objective Test Competencies & Case Overview Introduction to Event Competencies: Event management customer service skills | management skills for successful Planning event planners | event staffing | legal aspects of event planning | convention management | 9th & 10th grade only designing and executing an event | crowd control at an event | pricing for events | event planning careers | supply chain management for an event Case: A scenario in the event planning industry. Management Decision Competencies: Information and communication systems | human resource management | financial Making management | business operations | management functions and environment | business ownership and law | strategic management | ethics and social responsibility | marketing | economic concepts | careers Case: A problem encountered by managers in the following areas: human resource management, financial management, marketing management or information systems management. Competitors will assume the role of management and present a solution to the case study. Management Competencies: Systems analysis and design | database management and modeling concepts | Information Systems object‑oriented analysis and design | user interfaces | system controls | defining system and business requirements Case: A decision‑making problem outlining a small business’ environment and needs. Competitors will analyze the situation and recommend an information system solution to address the issues raised. Marketing Competencies: Basic marketing functions | economics | selling and merchandising | channels of distribution | marketing, information research, and planning | promotion and advertising media | marketing information, research, and planning | e-commerce | legal, ethical, and social marketing aspects Case: A marketing problem is proposed, and a solution is discussed. Network Design Competencies: Network installation—planning and configuration | problem solving and troubleshooting | network administrator functions | configuration of Internet resources | backup and disaster recovery | configuration of network resources and services Case: An analysis of a computing environment situation and recommendation for a network solution that addresses the issues provided. Sports & Competencies: Sports and entertainment marketing/strategic marketing | facility and event Entertainment management | promotion, advertising, and sponsorship | planning, distribution, marketing, pricing, and Management selling of events | basic functions of management | human resource management (labor relations) | management strategies and strategic planning tools | financing and economic input | sports law | marketing/management information technology and research | leadership and managing groups and teams | communication in sports and entertainment (media) | ethics | licensing | sports governance | careers Case: A problem outlining the understanding and awareness of sports and entertainment issues within today’s society. Performance Guidelines—Final Round Objective Test Guidelines • Two 4” x 6” note cards will be provided to each • Team members will take one test collaboratively. competitor and may be used during event • No materials may be brought to the testing site. preparation and performance. Information may be • No calculators may be brought into the testing site; written on both sides of the note cards. Note cards calculators will be provided. will be collected following the presentation. • Electronic devices must be turned off and out of sight. • No additional reference materials allowed. • Bring a writing instrument. • Flip charts are provided for Management Information Systems and Network Design. Penalty Points Deducted by Judges • Individuals/teams should introduce themselves, • Competitors may be disqualified if they violate describe the situation, make their recommendations, competitive event guidelines. and summarize their cases. • Five points are deducted if competitors do not follow the • If participating as a team, all team members are dress code. expected to actively participate in the performance. • Five points may be deducted for each instance of not • All questions raised in the case must be following guidelines. addressed during the presentation. • Turn off all electronic devices. • Objective test scores will be used to break a tie. • Final performances are not open to conference attendees.
INDIVIDUAL OBJECTIVE TEST AND ROLE PLAY EVENT: HELP DESK Overview NLC Registration This event consists of two parts, an objective test, Participants must be registered for the NLC and pay the and an individual role play. A 60‑minute objective national conference registration fee to participate in test will be administered onsite at the NLC. competitive events. Eligibility Finals Each state may submit up to four entries. Competitors The top fifteen scoring individuals advance to the final must have paid FBLA national and state dues by 11:59 round. p.m. Eastern Time on March 1 of the current school year. Event Equipment Prep Time Performance Warning Time Time Up Penalty Over Q&A Setup Time Time Time Help Desk NA 10 min. 5 min. 4 min. 5 min. NA NA Event Name Objective Test Competencies & Case Overview Help Desk Competencies: Support center infrastructure and procedures | customer management | help desk operations and procedures | communication | professional career and leadership skills Case: An interactive role‑play scenario will be given based on customer service in the technical field. Performance Guidelines—Final Round Objective Test Guidelines • Two 4” x 6” note cards will be provided to each • No materials may be brought to the testing site. competitor and may be used during event • No calculators may be brought into the testing site; preparation and performance. Information may be calculators will be provided. written on both sides of the note cards. Note cards • Electronic devices must be turned off and out of sight. will be collected following the presentation. • Bring a writing instrument. • No additional reference materials allowed. Penalty Points Deducted by Judges • Individuals should introduce themselves, describe the • Competitors may be disqualified if they violate situation, make their recommendations, and summarize competitive event guidelines. their cases. • Five points are deducted if competitors do not follow • All questions raised in the case must be the dress code. addressed during the presentation. • Five points may be deducted for each instance of not • Turn off electronic devices. following guidelines. • Objective test scores will be used to break a tie. • Final performances are not open to conference attendees.
INDIVIDUAL OBJECTIVE TEST AND TEAM ROLE PLAY EVENT: PARLIAMENTARY PROCEDURE Overview NLC Registration The Dorothy L. Travis Award for Parliamentary Procedure Participants must be registered for the NLC and pay the consists of two parts, an objective test and a meeting national conference registration fee to participate in presentation. A 60‑minute objective test will be competitive events. administered onsite at the NLC. Questions for the parliamentary procedure principles section of the exam will Finals be drawn from the National Association of The top fifteen scoring teams advance to the final round. Parliamentarian's official test bank. The team score is determined by the average scores of its members. National Parliamentarian Candidate The highest scoring underclassman on the Eligibility parliamentary procedures exam who submits an Each state may submit four teams composed of four or five officer application and meets all appropriate criteria persons (a president, vice president, secretary, treasurer, and becomes the new national parliamentarian. an additional member). No more than two members may have participated at a prior NLC. Competitors must have paid FBLA national and state dues by 11:59 p.m. Eastern Time on March 1 of the current school year. Event Equipment Prep Time Performance Warning Time Up Penalty Q&A Setup Time Time Time Over Time Parliamentary Procedure NA 20 min. 9–11 min. 8 min. 11 min. Yes NA Event Name Objective Test Competencies Parliamentary Procedure Competencies: Parliamentary procedure principles | FBLA Bylaws Case: The role play scenario will be given to simulate a regular chapter meeting. The examination and performance criteria for this event will be based on Robert’s Rules of Order, Newly Revised, 11th edition. Performance Guidelines—Final Round Objective Test Guidelines • Parliamentary procedure reference materials may be • No materials may be brought to the testing site. used during the preparation period but not during • No calculators may be brought into the testing the performance itself. The following items may be site; calculators will be provided. taken into the prep and performance room: a copy • Electronic devices must be turned off and out of sight. of the problem for each team member, the treasurer’s • Bring a writing instrument. report, and a copy of the minutes from a preceding Penalty Points Deducted by Judges meeting. • Competitors may be disqualified if they violate • Performances must include presentation of procedures competitive event guidelines. that are used in a complete regular meeting of the • Five points are deducted if competitors do not follow the chapter from the time the meeting is called to order dress code. until it is adjourned. Items designated in the case • Deduction of one point for each full 30 seconds under must be included in the appropriate order of business, nine or over 11 minutes. but other items also should be taken up during the • Five points may be deducted for each instance of not meeting. The secretary will take notes, but notes will following guidelines. not be transcribed into minutes. • The problem may or may not include class of motions, but all five (5) classes of motions—main, subsidiary, privileged, incidental, and motions that bring a question again before the assembly—must be demonstrated during the performance. • No reference materials, visual aids, or electronic devices may be brought to or used during the performance. • Final performances are not open to conference attendees.
PREJUDGED REPORTS AND PRESENTATION EVENTS Overview NLC Registration These events consist of two parts: a prejudged report and Participants must be registered for the NLC and pay the a presentation. Competitors are required to complete both national conference registration fee to participate in parts for award eligibility. competitive events. Eligibility Finals States may submit four entries. Competitors must have Fifteen finalists, or an equal number from each group in the paid FBLA national and state dues by 11:59 p.m. preliminary round, will advance to the final round. Eastern Time on March 1 of the current school year. Event Number of Equipment Prep Performance Warning Time Penalty Q&A participants Setup Time Time Time Time Up Over (3 min.) (timer starts Time when 5 min. (5 pts) are up) American Enterprise Project 1–3 (chapter) 5 min. NA 7 min. 6 min. 7 min. Yes Yes Business Financial Plan 1–3 (I or T) 5 min. NA 7 min. 6 min. 7 min. Yes Yes Business Plan 1–3 (I or T) 5 min. NA 7 min. 6 min. 7 min. Yes Yes Community Service Project 1–3 (chapter) 5 min. NA 7 min. 6 min. 7 min. Yes Yes Local Chapter Annual Business Report 1–3 (chapter) 5 min. NA 7 min. 6 min. 7 min. Yes Yes Partnership with Business Project 1–3 (chapter) 5 min. NA 7 min. 6 min. 7 min. Yes Yes Event Name Submission by # of Specific Guidelines 2nd Friday in May Pages American PDF must be 15 • The project must promote an awareness of some facet of the American Enterprise uploaded enterprise system within the school and/or community and be designed for Project chapter participation. • Reports must describe chapter activities conducted between the previous State Leadership Conference and the current State Leadership Conference. Business PDF must be 15 • Establish and develop a complete financial plan for a business venture by Financial Plan uploaded writing a report on the topic below. • A one‑page description of the plan should be the first page of the report (not included in page count). 2021 NLC Topic: Create a Business Financial Plan for a new school store/school-based enterprise. You need to identify a specific objective for the store (i.e. to fund/promote a specific club, organization, program, event, or cause). The new store should be specifically targeted for your school and demographics. The Business Financial Plan should include but is not limited to equipment, inventory, facilities, and operations management.
Event Name Submission by # of Specific Guidelines 2nd Friday in May Pages Business Plan PDF must be 15 An effective business plan should include the following information: uploaded • Executive Summary provides a brief synopsis of the key points and strengths included in the plan. • Company Description includes basic details of the business, including an overview, location, legal structure, and organization. • Industry Analysis provides an analysis of the larger industry in which the business will belong; analyzes key trends and players in the industry; demonstrates an understanding and awareness of external business decisions. • Target Market provides a brief overview of the nature and accessibility of the targeted audience. • Competitive Analysis includes an honest and complete analysis of the business’ competition and demonstrates an understanding of the business’ relative strengths and weaknesses. • Marketing Plan and Sales Strategy demonstrates how the business’ product or service will be marketed and sold; includes both strategic and tactical elements of the marketing and sales approach. • Operations provides an overview of business operations on a day‑to‑day basis, including production processes, physical facility reviews, use of technology, and processes followed to ensure delivery of products or services. • Management and Organization describes the key participants in the new business venture and identifies human resources the business can draw upon as part of the management team, employee pool, consultants, directors, or advisers. It also portrays the role each will play in the business’ development and discusses compensation and incentives. • Long‑Term Development gives a clear vision of where the business will be in three (3), five (5), or more years. It offers an honest and complete evaluation of the business’ potential for success and failure and identifies priorities for directing future business activities. • Financials indicate the accounting methodology to be used by the business. Discuss any assumptions made in projecting future financial results. Present projections honestly and conservatively. • Appendix includes copies of key supporting documents (e.g., certifications, licenses, tax requirements, codes, letters of intent or advance contract, endorsements, etc.). • Note: Business must not have been in operation more than 12 months. Community PDF must be 15 Reports must describe one chapter project that serves the community. The Service uploaded project must be in the interest of the community and designed for chapter Project participation. Include: • description of the project • chapter member involvement • degree of impact on the community • evidence of publicity received • project evaluation Local Chapter PDF must be 15 • Report should include the chapter’s program of work. Annual uploaded • Report describes activities of the chapter that were conducted between Business the start of the previous State Leadership Conference and the current State Report Leadership Conference.
Event Name Submission by # of Specific Guidelines 2nd Friday in May Pages Partnership PDF must be 15 Demonstrate the development and implementation of an innovative, creative, and with Business uploaded effective partnership plan. Include: Project • description of the partnership goals and planning activities • roles of business leaders and chapter members in developing and implementing the partnership • results, concepts learned, and impact of the project • provide degree of involvement (hours spent, personal contact, executives and department heads contacted) • examples of publicity and recognition received as a result of the partnership Report Guidelines Performance Guidelines • Competitors must prepare reports. Advisers and • Visual aids related to the project may be used; others are not permitted to write reports. however, no items may be left with the judges or • The state chair/adviser must upload a PDF of the report audience. by 11:59 p.m. Eastern Time on the second Friday in • Final performances may be open to conference May. attendees, space permitting. Finalists may not view • Front cover is not counted against page limit. other competitors’ performances in their event. • American Enterprise Project, Community Service, Local Chapter Annual Business Report, and Technology Guidelines Partnership with Business Project should include the • Internet access will not be provided. name of school, state, name of the event, and year • Five minutes will be allowed to set up equipment or (20XX–XX) on the cover. Business Financial Plan and presentation items. When five minutes have Business Plan should also include the names of elapsed, the timer will automatically start the participants. seven-minute performance clock. • Divider pages and appendices are optional and must • See General Performance Event Guidelines for be included in the page count. additional Technology guidelines. • Reports must include a table of contents and page numbers. Penalty Points Deducted by Judges • Pages must be numbered and formatted to fit • Competitors may be disqualified if they violate on 8½” x 11” paper. competitive event guidelines. • Chapter reports start from previous State • Five points are deducted if competitors do not follow Leadership Conference to current State Leadership the dress code. Conference. • Five points may be deducted for presentations over • Follow the rating sheet sequence when writing the the allotted time. report. • Five points may be deducted for each instance • If information is not available for a criterion, include a of not following guidelines. statement to that effect in your report. • Points will be deducted if the written project does not adhere to the guidelines. • Project content is prejudged before the NLC. The presentation of the project is judged at the NLC. • Prejudged materials, visual aids, and samples related to the project may be used during the presentation; however, no items may be left with the judges or audience. • The report scores will be used to break a tie. • Reports must be original, current, and not submitted for a previous NLC. • Reports submitted for competition become the property of FBLA‑PBL, Inc. These reports may be used for publication and/or reproduced for sale by the national association.
PREJUDGED PROJECTS AND PRESENTATION EVENTS Overview NLC Registration These events consist of two parts: a prejudged project and Participants must be registered for the NLC and pay the a presentation. Competitors are required to complete both national conference registration fee to participate in parts for award eligibility. competitive events. Eligibility Finals Each state may submit four entries. Competitors must Fifteen finalists, or an equal number from each group in the have paid FBLA national and state dues by 11:59 p.m. preliminary round, will advance to the final round. Eastern Time on March 1 of the current school year. Event Event Type Equipment Prep Performance Time Time Penalty Q&A Setup Time Time Time Warning Up Over Time (3 min.) (timer starts (5 pts) when 5 min. are up) 3-D Animation I or T 5 min. NA 7 min. 6 min. 7 min. Yes Yes Digital Video Production I or T 5 min. NA 7 min. 6 min. 7 min. Yes Yes Event Name Submission by Specific Guidelines 2nd Friday in May (prejudged) 3-D Animation Video must be • The presentation is designed to be an explanation of equipment used, software used, uploaded as a URL the development process, an overview of how copyright laws were addressed, and challenges experienced during the process. • Animated video should be no longer than three (3) minutes. • The video should be shown to the judges. 2021 NLC Topic Often, members’ lives have been changed because of their involvement in FBLA. Create a 3-D animation video that describes how FBLA has impacted them for the future. Cite at least two testimonials or quotes from current or past FBLA members. Digital Video Video must be • The production must be original content; competitors may not use previously Production uploaded as URL published video clips in the videos they submit for competition. • The production may use any method to capture or create moving images. • The presentation should include sources used to research the topic; development and design process; use of different video techniques; a list of equipment and soft‑ ware used; and copyright information for pictures, music, or other items. • Video may be no longer than two minutes. • The video should be shown to the judges. 2021 NLC Topic Create a video promoting your school to the community. The video should include co- curricular, extra-curricular organizations, and points of pride. All video content must be original.
Project Guidelines Technology Guidelines • Competitors must prepare projects. Advisers and • Five minutes will be allowed to set up equipment or others are not permitted to help. presentation items. When five minutes have • The state chair/adviser must submit all projects elapsed, the timer will automatically start the electronically by 11:59 p.m. Eastern Time on the seven-minute performance clock. second Friday in May. • See General Performance Event Guidelines for • Competitors are expected to follow all applicable additional Technology guidelines. copyright laws. Refer to the Format Guide for copyright guidelines. • Project content is prejudged before the NLC. Penalty Points Deducted by Judges The presentation of the project is judged at • Competitors may be disqualified if they violate the NLC. competitive event guidelines. • Competitors are responsible for ensuring their • Five points are deducted if competitors do not follow project can be shown to judges. the dress code. • Any photographs, texts, trademarks, or names used • Five points may be deducted for presentations over must be supported by proper documentation and the allotted time. approvals indicated on the project. • Five points may be deducted for each instance • When applicable, the use of templates must of not following guidelines. be identified. • Projects submitted for competition become the property of FBLA‑PBL. These projects may be used for publication and/or reproduced for sale by the national association. Performance Guidelines • Presentation of the entry must be conducted by competitors who authored the event. • Visual aids related to the project may be used; however, no items may be left with the judges or audience. • Final performances may be open to conference attendees, space permitting. Finalists may not view other competitors’ performances in their event.
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