Exhibitor information 2 - 4 February 2021 Karlsruhe Trade Fair Centre - Learntec

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Exhibitor information 2 - 4 February 2021 Karlsruhe Trade Fair Centre - Learntec
29th International Trade Fair and Convention
                                                               Exhibitor information

                                         Europe‘s      #1
                                         in digital learning

                            2 – 4 February 2021
                            Karlsruhe Trade Fair Centre

Conceptual partner:   Premium partner:

                                                                         learntec.de/en
Exhibitor information 2 - 4 February 2021 Karlsruhe Trade Fair Centre - Learntec
Review LEARNTEC 2020
                                             Trade Fair and Convention
                                                                                                                                                                                                                                                                       88,8 %
                                                   > 15,000 industry visitors
                                                   413 exhibitors from 17 countries
                                                                                               Corporate learning

                                                                                                     corporate@LEARNTEC
                                                                                                                                                                                                 90,1 %                                                           of the exhibitors rate their

                                                                                                                                                       #1
                                                   35,000 sqm of exhibition space                    > 100 presentations                                                                 of the exhibitors plan to                                               participation as profitable.*
School

   school@LEARNTEC
                                                                                                     3 trade fair forums
                                                                                                                                 Europe‘s                                                    return next year.*

   50 workshops and presentations
   3 round table discussions            Universities
                                                                                                                                 in digital learning                                                                                     92,6 %
   3 panels                                                                                                                                                                                                                         of the trade visitors would
                                            university@LEARNTEC
   1 Makers’ Area                                                                                                                                                                                                                   recommend LEARNTEC.*
                                            16 presentations in Branchenforum
                                            One-day conference

           Specialist visitors                                                                                                                                                                                         Exhibition space
                                                          15,000
                                                                                                                                                                                                                                                        (sqm)                      11.185
  15,000
                                                                                                                                                                                                           11.000

  12,500
                                         11,600                                                                                                                                                             9.000
                                                                              Visitor structure*                                 Exhibitors*                                                                                                                             8.338

                             10,000                                                                                                                                                                                                                     7.286
  10,000
                                                                                                   9,47 %           university                               school
                                                                                                                                                                                                            7.000
                                                                                                                    school                                   corporate/university
                                                                                                        21,46 %     corporate                         27 %
                     7,500
                                                                                                                                                                                                                            4.990               5.534
   7,500     7,250
                                                                                                                                                                                                            5.000

            2016      2017       2018       2019        2020                                                                                                                                                               2016          2017             2018       2019         2020
                                                                                                    69,07 %
                                                                                                                                               73 %

                                                                                                                                                                     *Source: visitor and exhibitor survey LEARNTEC 2020
Exhibitor information 2 - 4 February 2021 Karlsruhe Trade Fair Centre - Learntec
Meet the industry                                         “LEARNTEC is a family gathering and exchange of                                          How much does a stand cost?
                Let us introduce you to a highly qualified audience.      expertise at the same time. We are impressed with
                Meet purchasing decision makers from business,            the great atmosphere and the interested visitors. We
                academia and politics, and speak to your target           can feel that analogue and digital fit together here                  Are you interested in having your own stand? You can do so for as
                group across the three days of the event.                 like two pieces of a puzzle and complement one another beautifully.   little as € 244/sqm! The stand fee is graded according to stand shape:
                                                                          Digital learning underpins its analogue counterpart and offers new
                                                                          exchange of experience and added value. Anyone who wants to expe-       Row stand                                     244,– € (one side open)
                                                                          rience the future of tomorrow must come to Karlsruhe today.”            Corner stand                                  284,– € (two sides open)
                                                                                                                                                  Head stand                                    294,– € (three sides open)
                                                                          Ralf Hoffmann, district manager of the German Red Cross,                Island stand                                  304,– € (four sides open)
                                                                          City of Herford section (DRK Kreisverband Herford-Stadt e.V.)         Plus 1 Mbit Internet-supply (cable) € 99 (Upgradeable)

                                                          #1
Experience Europe’s leading
digital learning event                    Europe‘s                                                                                              Plus AUMA fee of € 0.60/sqm, general auxiliary hall costs of € 7.50/sqm and
                                                                                                                                                ­marketing fee of € 265 (all prices subject to VAT at 19%).
Come to where the leading providers       in digital learning                                                                                    The minimum stand area is 9 sqm.
of digital learning solutions meet.
Take advantage of Europe’s largest trade fair, a comprehensive                            Wide range of communication options                   Registration form online:
programme and more visitors from the world of digital learning                            LEARNTEC offers a variety of ways for you to          www.learntec.de/registrationforms
than anywhere else.                                                                       present your solutions and message to your tar-
                                                                                          get group. From workshops and presentations
                                                                                          to sponsoring and other marketing tools, we
                                                                                          have a wide selection of tailored options.
                                                                                                                                                      “The mix is right. LEARNTEC is the place where
                                                                                                                                                      we find the target group we need: decision-makers
                                                                                                                                                      from the mid-sized sector, large corporations, and
                                                                                                                                                      institutions of higher education. And the digital
                                                                                                                                                      approach, moving away from the didactical focus,
                                                                                                                                                      corresponds precisely with the developments in the industry and is
         Our tip for you: Successful trade fair appearances require a careful planning – invite your customers early. Print and online                portrayed well here.”
         promotional materials will be available for you from September 2020 – the perfect opportunity to promote your trade fair
         appearance in advance!                                                                                                                       Björn Carstensen, co-founder and managing director of
                                                                                                                                                      Lemon Systems GmbH
Exhibitor information 2 - 4 February 2021 Karlsruhe Trade Fair Centre - Learntec
87,1 %
          Target group                                                                           der Fachbesucher wollen    In 2020, decision-makers came from
                                                                                                   die Messe auch 2021
                                                                                                    wieder besuchen!*       abas Software GmbH ADAC e.V. Alfred Kärcher GmbH & Co. AUDI AG Beiersdorf AG BMW AG Bundeswehr Carl Zeiss AG Daimler AG
                                                                                                                            Deutsche Bahn AG Deutsche Bundesbank Deutsche Lufthansa AG EnBW Energie Baden-Württemberg AG ERGO Group AG Ernst & Young
LEARNTEC is the only place where you can meet such a high concentration of highly qualified industry visitors, including:   GmbH GIZ Deutsche Gesellschaft für Internationale Zusammenarbeit IG Metall Bildungszentrum Lidl Dienstleistung GmbH & Co. KG LinkedIn
                                                                                                                            Germany GmbH MAN Truck & Bus AG Miele & Cie. KG Orthomol pharmazeutische Vertriebs GmbH Robert Bosch GmbH Roche Diagnostics
 Decision makers from the worlds of business, academia and politics        Planners from educational institutes             Deutschland GmbH SAP Deutschland SE & Co. KG Siemens AG SRH Schulen GmbH Steinbeis Innovation gGmbH Thyssenkrupp AG
 HR managers, directors and trainers                                       Independent trainers and coaches
 Education and professional development specialists                        Data center managers
 IT managers and specialists                                               IT managers at universities                                                                                                                                          *Source: Results of visitor survey 2020

 Decision makers from sales and marketing                                  University lecturers

    Who is already a step ahead?
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                                                                                                                                                                                                                                                 As of 05/2020
                                                                                                                                                                                                                                                            Stand: 03/2019
Exhibitor information 2 - 4 February 2021 Karlsruhe Trade Fair Centre - Learntec
Attractive environment and excellent support
                                                                                                      For more information, please visit:
     We are always here to help and can support you with any questions or                             www.learntec.de/exhibitor
     ­requests you have related to the trade fair and convention.

                                                                                                                                            Date: May 2020 | Subject to changes and errors | Image credits: Behrendt und Rausch, KMK, fotolia.com
      The ­Karlsruhe region is known as a hub for technology, providing an
      ­attractive e
                  ­ nvironment and the foundations of a successful event for
       ­exhibitors. We look forward to seeing you!

                    René Naumann
                    Project Manager
                    Tel.: +49 721 3720-5145
                    rene.naumann@messe-karlsruhe.de

                    Stefanie Ruf                                               Franzi Eigl
                    Project Officer Trade Fair                                 Project Officer Convention
                    Tel.: +49 721 3720-5082                                    Tel.: +49 721 3720-5142
                    stefanie.ruf@messe-karlsruhe.de                            franzi.eigl@messe-karlsruhe.de

Jetzt netzwerken:

#LEARNTEC2021          /Learntec           /LEARNTEC_NEWS                 /company/learntec

learntec.de            /net/learntec       /user/LEARNTECkarlsruhe
                                                                                         Organiser:
                                                                                         Karlsruher Messe- und Kongress GmbH
                                                                                         Festplatz 9 | 76137 Karlsruhe, Germany
                                                                                         Tel.: +49 721 3720-5000 | messe-karlsruhe.de
Exhibitor information 2 - 4 February 2021 Karlsruhe Trade Fair Centre - Learntec
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