ENABLING A DIGITAL FUTURE - INNOVATING - M1

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ENABLING A DIGITAL FUTURE - INNOVATING - M1
ENABLING
                 A DIGITAL
                 FUTURE

INNOVATING              PARTNERING   DIGITALISING

             Annual Report 2017
CONTENTS

OUR BUSINESS
M1 is Singapore’s most vibrant and
                                        BUSINESS REVIEW

                                        At a Glance                        08
                                                                                 02
dynamic communications company,

                                                                                 INNOVATING
                                        Performance Highlights             10
providing mobile and fixed services
                                        Business Model                     12
to over 2 million customers. Since
the launch of commercial services in    Letter to Shareholders             14
1997, M1 has achieved many firsts,      Operating Review                   18
including the first operator to offer   Financial Review                   27
nationwide 4G service, as well as
ultra high-speed fixed broadband,       GOVERNANCE
fixed voice and other services on
the Next Generation Nationwide
Broadband Network (NGNBN). With         Board of Directors                 32
a continual focus on network quality,   Senior Management                  36
customer service, value and             Particulars of Directors           42

                                                                                                       04
innovation, M1 links anyone and         Particulars of Senior Management   49
anything; anytime, anywhere.            Corporate Governance Summary       50
                                        Corporate Governance Report        57
For more information, visit             Investor Relations                 80
www.m1.com.sg

                                        SUSTAINABILITY REPORT                                   PARTNERING
OUR VISION                              Board Statement                     84
To be the leader in communications,     Introduction                        85
distinguished by innovativeness and     Our Business                        94
dedication to our customers, people     Our People                          99
and shareholders.                       Our Community                      103
                                        Our Environment                    106
                                        GRI Content Index                  109

OUR MISSION                             FINANCIALS
Linking anyone and anything;
anytime, anywhere.
                                        Financial Statements               113

                                        ADDITIONAL INFORMATION

                                        Major Properties                   177
                                                                                 06
                                                                                 DIGITALISING
                                        Statistics of Shareholdings        178
                                        Corporate Information              180
INNOVATING
The telecommunications
sector powers digital
transformation across
                                                         NB-IoT
                                                                                                                      Largest Wireless@SG Network
                                                                                                                                        More than 10,000 access points                                 4.5G
                                                          Southeast Asia’s                                                                                                                            HetNet
industries, connecting cities,                     first commercial nationwide
                                                                                                                                                                                                     More than 300 small
                                                NB-IoT (Narrowband Internet of
people and machines;                                   Things) network offers                                                                                                                    cell/WiFi network deployed
anytime, anywhere. As a                           hyper-connectivity to millions                                                                                                                   at high-traffic hotspots
                                                of devices, sensors, and services,
leading communications                             to catalyse smart solutions,
service provider, we
continue to innovate
                                                      innovation, and support
                                                   Singapore’s transformation                                                                                                               Next-Generation
to bring customers new
                                                        into a Smart Nation
                                                                                                                                                                                           Unified Operations
technologies, fresh                                                                                                                                                                        Monitoring Centre
                                                                                                                                                                                            Real-time information for monitoring
solutions and quality                                                                                                                                                                       of network services, IT infrastructure,
services to cater to their                                                                                                                                                                    IoT and digital solutions in private
evolving needs in the                                                                                                                                                                                 and public clouds

digital era

UNIQUE                                                            From 300Mbps to 10Gbps service plans to satisfy
                                                                    light users, hardcore gamers, SOHO dwellers,
                                                                                                                                       The world’s first symmetrical 10Gbps connectivity
                                                                                                                                            with ultra fast upload and download

PROPOSITIONS
                                                                                 enterprises and more                                                   speeds islandwide

M1 DATA PASSPORT                                                                                                    M1 MOBILE GUARD – ASIA’S FIRST NETWORK-BASED
Unique roaming service                                                                                              MOBILE MALWARE DETECTION SOLUTION
with affordable rates for

                                                                                                                    T
customers to use their local
data bundle overseas                                                                                                        he smartphone has become

                                                                                                                                                                                                                 400%
                                                                                                                            an essential part of users’ lives,
                                                                                                                            be it to make financial transactions
                                                                                                                            or as a store for personal and
                                                                                                                    professional information. To help                                                            increase in

            S$10 56
                                                                                                                    customers protect themselves from                                                            smartphone
                                                                                                                    cyber threats, M1 Mobile Guard is a                                                          infections
                                                                                                                    network-based anti-malware solution
                                                                                                                                                                                                                 in 2016*
                                                                                                                    that offers always-on protection in a
            a month              popular                                                                            convenient and affordable way
            onwards              destinations                                                                                                                                                                    * Nokia Malware Report
                                 worldwide                                                                                                                                                                         (March 2017)

02   ENABLING A DIGITAL FUTURE                                                                                                                                                                       M1 LIMITED Annual Report 2017    03
PARTNERING
                             Our partnerships with leading technology and digital
                             solution companies enable us to jointly develop and
                             acquire new approaches and capabilities to capture
                             opportunities in the digital economy

                                                                      NB-IoT ENERGY MANAGEMENT
                                                                      AND UTILITIES METERING
                                                                      SOLUTIONS WITH ANACLE

                                                                     M1
                                                                                           and Anacle jointly offer NB-IoT Energy
                                                                                           Management and Utilities Metering
                                                                                           solutions. Power and water
                                                                                           consumption can be intelligently
                                                                      collected and efficiently processed through our NB-IoT
                                                                      network and presented sensibly to end users through
                                                                      smart use of data analytics. This allows our commercial,
                                                                      industrial and even residential customers to effectively
                                                                      monitor their energy usage and at the same time,
                                                                      facilitates sustainable planning and reduction of carbon
                                                                      footprint by planning agencies

ADVANCED DATA ANALYTICS
                                  PROFILE AND
                                                                                                     TRANSPORTATION                     Vicinity Crowd

                                  BEHAVIOUR DATA                                                     ANALYTICS                          0      2000      4000     6000
                                                                                                     WITH TERALYTICS
                                 VIDEO ANALYTICS                                                     TO IMPROVE
                                 WITH TRAKOMATIC                                                     COMMUTERS’
                                 FOR RETAIL INDUSTRY                                                 LIVES
                                 M1, in partnership with Trakomatic, enables retail
                                 businesses and shopping malls to discover ways                      With a growing population
                                 consumers interact in a physical retail environment                 and the pursuit of a car-lite
                                 using video and sensor technology. These                            environment in Singapore,
                                 innovative video analytics can be applied to video                  there is a need to improve the
                                 feeds from M1’s digital signage and retailers' shop                 efficiency and responsiveness
                                 front CCTV. Consumer footfall, browsing and                         of public transportation. M1
                                 purchasing patterns, as well as other consumer                      and Teralytics teamed up to
                                 profiles can be analysed and provide useful and                     use telco-enabled data analytics
                                 actionable insight to Retail and F&B Outlets and                    to empower day-to-day
                                 Shopping Mall operators. This enhances their                        operational effectiveness
                                 marketing and advertising capabilities, shopfront                   and forward planning of public            WiFi             Mobile Data
                                 mercantile displays and attractiveness based on                     transport networks
                                 consumer preferences and trends

04   ENABLING A DIGITAL FUTURE                                                                                                                M1 LIMITED Annual Report 2017   05
DIGITALISING
                                                                                                                                                                                                   MY M1 APP
                                                                                                                                                                                                   From monitoring data usage,
                                                                                                                                                                                                   subscription of value-added services
                                                                                                                                                                                                   to bill payments, customers can easily
                                                                                                                                                                                                   manage their services with M1 from
                                                                                                                                                                                                   their mobile devices
From driving online and app services, advancing in-house
data analytics capability, to ongoing paperless and network

                                                                                                                                                                       EXPANDED DIGITAL CHANNELS
virtualisation initiatives, we are accelerating our journey
into a digital society

                                                                                                             ASK
                                                                                                            MINDY
                                                                                                                                                                                                              John 98888888

     EMBRACING                                                               MY
                                                                                                                                             ONLINE
     DIGITALISATION                                                         M1 APP
                                                                                                                                          SIGN-UP AND
                                                                                                                                          RECONTRACT
                                                                                                                                                                                                             Account 888888888                     View Bill

                                                                           UPGRADE
                                                                                                                                                                                                              Date   of bill: 11 Jan 2018

M1
                                                                                                                                                                                                           20 kWh                                  October 7, 2017

                                                                                                                                                                                                             Payable Amount                        $54.10

                                                                                                                                                                                                             Your Payment                          $54.10

     is a forward-looking
     company at the forefront                                                                                                                                                                                                   Pay Bill
     of digitalisation. We
                                                                                                                                                                                                              Upon bill payment, our records will be
     promote a culture of                                                                                                                                                                                     updated in a few minutes.
     continuous innovation                                                                                                                              COMPANY-WIDE
     with regular reviews                                    NETWORK                                                                                      ELECTRONIC
     to improve operational                               VIRTUALISATION                                M1'S                                              DOCUMENT
     efficiencies, business                                                                         DIGITALISING                                         MANAGEMENT                                      Past months' bills                 Sign Up For eBill
     systems and customer                                                                             JOURNEY
     experience. Ongoing                                                                                                                                                                                 December                                    $56.85
     digitalisation efforts
     will further enhance                                                                                                                                                                                November                                    $56.60
     our customer touch-
     points, reduce costs and                                                                                                                                                                            October                                     $65.95
     shorten time-to-market
     of new products and
     services, providing a                                                                                                                                                                               Account      Usage     Roaming     Bill         More
     seamless digital
     experience for                                                          M1                                                               M1
     our customers                                                          REMIT                                                            MOBILE
                                                                                                                                             GUARD
                                                                                                         eBILLS AND
                                                                                                         PAPERLESS                                                                                 M1 REMIT
                                                                                                       TRANSACTIONS
                                                                                                                                                                                                   With our mobile remittance service,
     BENEFITS                                                                                                                                                                                      customers can securely transfer
                                                                                                                                                                                                   money to major banks and cash pick-up
     Increased Activities                                          Environment                  Seamless Customer             Faster                                                               outlets in 9 countries on their mobile
     on Digital Channels            Cost Savings                   Footprint Reduction          Experience                    Time-to-Market
                                                                                                                                                                                                   phones anytime, anywhere
     • 56% of total transactions    Digitalisation of shops and    Through driving adoption     From simple online            With more streamlined
       were made online in 2017     customer service channels      of eBills and paperless      ordering of the latest        operations and increased
     • 78% of smartphone            led to higher efficiency and   transactions at all shops,   handsets to a host            digital capabilities, there
       customers use My M1 App      headcount reduction            we have greatly reduced      of seamless and easy          is greater agility in
       to manage their services                                    our paper usage and
                                                                   environmental impact
                                                                                                self-help digital services,
                                                                                                customers enjoy greater
                                                                                                                              launching new products
                                                                                                                              and services                                                                              No More Queues
     • 2.8 times increase in
                                                                                                convenience and                                                                                                         Remit funds on mobile devices
       My M1 App bill payment
                                                                                                reduced wait times
       amount in 2017

06      ENABLING A DIGITAL FUTURE                                                                                                                                                                                                   M1 LIMITED Annual Report 2017    07
AT A GLANCE

WHAT WE DO
M1 offers a wide range of mobile and fixed communications services
to consumers and corporate customers

             CONSUMER                                                                                                                         CORPORATE
Mobile                           Fixed                           Value-Added Services                                         Total                       Fibre Broadband,           Corporate Mobile          ICT, Digital and Data          IoT Solutions
• Broad range of postpaid        • Fibre broadband               • Host of mobile and fixed                                   Communications              Managed Services           • Enterprise mobile       Analytics Solutions            • IoT connectivity
  and prepaid mobile               connectivity services with      value-added services to                                    • Mobile, fixed and a       and Cloud Services           plans with attractive   • Integrated service             solutions with
  services enabling                up to 10Gbps speeds, voice,     cater to customers’                                          suite of converged        • Up to 10Gbps               data and roaming          provider with                  Southeast Asia’s first
  customers to call, message,      WiFi, home network and          evolving needs, including                                    communication               symmetrical PON            packages                  end-to-end                     nationwide NB-IoT
  access internet and apps,        security solutions              mobile remittance,                                           services to support         connectivity services                                service delivery               network
  stream music and videos,                                         cybersecurity protection,                                    the needs of our          • Unified                                            • Advanced analytics,          • Partnerships in
  whether at home or                                               and My M1 App for                                            corporate customers,        Communications                                       data management,               offering end-to-end
  travelling overseas                                              account-related services                                     who range from            • Wireless@SG                                          data visualisation,            IoT solutions across
                                                                                                                                small businesses to       • SIP Trunk                                            and data discovery             sectors such as
                                                                                                                                large multinational       • Virtual server                                       solutions                      Retail, Fintech,
                                                                                                                                companies and               and storage                                        • Digital signage                Transportation
                                                                                                                                government agencies       • Backup-as-a-Service                                                                 and Smart Nation
2017 HIGHLIGHTS

                                                                                               MOBILE DATA AS A %                 CASH DISTRIBUTION                            CAPITAL EXPENDITURE                            NET DEBT/EBITDA
                                                                                               OF SERVICE REVENUE                PER SHARE (DECLARED)

                                   MOBILE                                                          55.7%                             11.4 cents                                     S$151m                                         1.3x
                                   CUSTOMERS                                                            54.0% 55.7%                    12.9 cents
                                                                                                                                                                                           S$151m
                                                                                                                                                                                      S$141m
                                   (End 2017)                                                                                                 11.4 cents
                                                                                                                                                                                                                                    1.2x
                                                                                                                                                                                                                                                1.3x

                                   2.03m
                                   +19,000
                                                                                                          2016 2017                        2016 2017                                     2016 2017                                  2016 2017

                                                                                                  OPERATING                             SERVICE                                 MOBILE CUSTOMER/                            FIXED RESIDENTIAL AND
                                                                                                REVENUE MIX (%)                     REVENUE MIX (%)                              REVENUE MIX (%)                            CORPORATE CUSTOMER/

                                   FIBRE                                                                                                                                                                                       REVENUE MIX (%)

                                   CUSTOMERS                                                           22.7

                                                                                                                                     6.7
                                                                                                                                           15.7

                                                                                                                                                                                          63.4
                                                                                                                                                                                                                                                 51.9

                                   (End 2017)                                                                                                                                                    90.6                                  89.8

                                   189,000
                                                                                                12.1                  60.0

                                                                                                                                                                                                                                                 48.1
                                                                                                   5.2                                                                                    36.6

                                   +29,000
                                                                                                                                                  77.6
                                                                                                                                                                                                  9.4                                  10.2

                                                                                                Mobile Telecommunications            Mobile Telecommunications                      Customer     Revenue                      Customer      Revenue
                                                                                                International Call Services          International Call Services                      Postpaid     Postpaid                     Residential   Residential
                                                                                                Fixed Services                       Fixed Services                                   Prepaid      Prepaid                      Corporate     Corporate
                                                                                                Handset Sales

08   ENABLING A DIGITAL FUTURE                                                                                                                                                                                                M1 LIMITED Annual Report 2017         09
PERFORMANCE
HIGHLIGHTS

               OPERATING AND                                                        EBITDA                               NET PROFIT AFTER TAX                                       OPERATING HIGHLIGHTS
              SERVICE REVENUES
                                                                                                                                                                                                                                                  2017       2016               Change (%)

                                                                                                                                                                                    Mobile Telecommunications
                                                                                                                                                                                    Number of mobile customers ('000)
                          1,157                                                        41.6%                                   21.2%         21.7%
                                                                            40.4%
              1,076                                1,071          38.1%                          38.7%                                                                               Postpaid                                                    1,292      1,247                           3.6
                                      1,061                                                              36.5%    19.5%
 1,008                                                                                                                                                     18.6%                     Prepaid                                                       747        772                          -3.3
                                                                             336        342
                                                                                                                                                                       16.0%         Total                                                       2,038      2,019                           1.0
        820         831         822                    828         312                            312     302                  176           179
                                          806                                                                                                                                       Market share1 (%)
                                                                                                                  160
                                                                                                                                                          150                        Postpaid                                                     25.2       24.8                            –
                                                                                                                                                                       133
                                                                                                                                                                                     Prepaid                                                      22.0       22.5                            –
                                                                                                                                                                                     Overall                                                      24.0       23.8                            –
                                                                                                                                                                                    Singapore mobile penetration rate1 (%)                       149.6      149.8                            –
                                                                                                                                                                                    Average revenue per user (ARPU, S$ per month)
                                                                                                                                                                                     Postpaid (excludes Data plan)                                55.8       58.0                          -3.8
                                                                                                                                                                                     Postpaid (excludes Data plan and adjusted)2                  48.7       50.3                          -3.2
     2013       2014        2015        2016         2017          2013      2014      2015      2016    2017     2013         2014          2015         2016         2017          Data plan                                                    12.7       14.8                         -14.2
                                                                                                                                                                                     Prepaid                                                      10.7       12.2                         -12.3
                                                                                                                                                                                    Non-voice services as a % of service revenue                  55.7       54.0                             –
                                                                                                                                                                                    Average monthly churn rate (%)                                 1.3        1.0                             –
       Operating revenue (S$m)                                      EBITDA margin on service revenue                Net profit after tax margin on service                           Acquisition cost per postpaid customer (S$)                   404        369                            9.5
       Service revenue (S$m)                                        EBITDA (S$m)                                    revenue
                                                                                                                    Net profit after tax (S$m)
                                                                                                                                                                                    Fixed Services
                                                                                                                                                                                    Number of fibre customers ('000)                               189        160                         18.1
                                                                                                                                                                                    ARPU (Fibre, S$ per month)                                    43.5       45.1                          -3.5

                                                                                                                                                                                    1    Based on IMDA statistics as at November 2017
                                                                                                                                                                                    2    After adjustment for ARPU allocated to handset sales
              CASH FLOW AND                                              EARNINGS AND                                 CASH DISTRIBUTION
            CAPITAL EXPENDITURE                                    FREE CASH FLOW PER SHARE                          PER SHARE (DECLARED)
                                                                                                                                                                                    FINANCIAL HIGHLIGHTS
                                                                                                                                                                                                                                                  2017       2016               Change (%)

                                       335                          19.1 18.8         19.0                                                                                          Operating revenue (S$m)                                     1,071.1   1,060.9                           1.0
 302                                                             17.4                                                                                                                 Mobile telecommunications                                   642.5     640.0                           0.4
                                                                                                16.1
              273                                                                                                                                                                     International call services                                  55.9      61.3                          -8.9
                                                    259
                          239                                                                      13.9 14.3             7.1                                                          Fixed services                                              129.7     104.2                          24.5
                                                                                                           11.5                                                                       Handset sales                                               243.0     255.4                          -4.9
                                                                                         11.3
                                                                               10.0                                                   11.9                                          EBITDA (S$m)                                                  302.4     312.1                          -3.1
                    140                      141
                                                           151                                                                                      8.3                             Net profit after tax (S$m)                                    132.5     149.7                         -11.5
       125                      133                                                                                      7.1                                     5.9
                                                                                                                                                                                    Free cash flow (S$m)                                          106.7     129.6                         -17.6
                                                                                                                                                                              6.2
                                                                                                                                                                                    Net assets (S$m)                                              428.9     403.4                           6.3
                                                                                                                                                                                    Net debt (S$m)                                                403.5     390.0                           3.5
                                                                                                                         6.8          7.0           7.0          7.0
                                                                                                                                                                              5.2   Financial ratios
                                                                                                                                                                                      Net debt/equity (x)                                          0.9        1.0                            –
     2013      2014         2015        2016          2017        2013      2014       2015      2016    2017     2013         2014          2015         2016         2017
                                                                                                                                                                                      Net debt/EBITDA (x)                                          1.3        1.2                            –
                                                                                                                                                                                      EBITDA/interest (x)                                         30.6       46.2                            –
                                                                                                                                                                                      ROE (%)                                                     31.8       36.7                            –
      Net cash flow from operating                                   Earnings per share (basic) (cents)              Interim dividend (cents)                                            ROCE (%)                                                  16.9       19.9                            –
      activities (S$m)                                              Free cash flow per share (cents)                 Final dividend (cents)
      Capital expenditure (S$m)                                                                                     Special dividend (cents)
                                                                                                                                                                                    Note: Figures may not add up due to rounding

10      ENABLING A DIGITAL FUTURE                                                                                                                                                                                                                         M1 LIMITED Annual Report 2017      11
BUSINESS MODEL

HOW WE CREATE VALUE

     We Capitalise on              and Focus on                  to Create Value for
     Our Key Resources...          Our Strengths...              Our Stakeholders

Capital Efficiency                Investments in Spectrum,      Customers
and Investments                   Networks and Infrastructure   Superior customer experience

                                  Passionate and                Shareholders
Talent                            Committed Staff with          Sustainable financial performance,
                                  a Drive to Innovate           dividends and long-term value

Relationships                     High Standards of             Employees
and Partnerships                  Corporate Governance          Enjoyable, challenging, rewarding work

                                                                Community
Innovation                        Customer-Centric Focus        Enriching and empowering
                                                                communities

                                  Uniquely Invaluable
                                  Network Data

                                  A Strong and
                                  Renowned Brand

                                  Partnerships Network

                                  Conduct Business
                                  Responsibly, Ethically
                                  and Sustainably

12    ENABLING A DIGITAL FUTURE                                                          M1 LIMITED Annual Report 2017   13
LETTER TO                        In 2017, we celebrated our 20th
                                 anniversary. As we reflect on our journey
                                                                              personalised offerings, improve
                                                                              network performance and enhance
                                                                                                                               PERFORMANCE HIGHLIGHTS
                                                                                                                               M1’s total customer base grew to
                                                                                                                                                                          App were also made available to enable
                                                                                                                                                                          our prepaid customers to conveniently
SHAREHOLDERS                     and plan our future, we are mindful
                                 that our business environment today
                                                                              the customer experience. In B2B
                                                                              terms, M1 is able to use our unique
                                                                                                                               2.23 million as at end 2017.               check balances, top up and purchase
                                                                                                                                                                          data packs that meet their needs.              A YEAR OF
                                 is more complex than it has ever been.       anonymised data to provide big data              Postpaid customer base increased                                                          PROGRESS
                                                                              solutions to corporate customers.                by 45,000 year-on-year to 1.29 million.    Fibre customer base increased by
                                 Almost every industry is undergoing                                                           To cater to our customers’ growing         29,000 to 189,000, driven by our
                                 major changes, catalysed by the latest       We will continue to invest in our                mobile data needs, we launched the         competitive service plans, tactical
                                 wave of disruptive technologies.             information and communications                   mySIM3 plans to offer more value,          promotions and bundled solutions
                                 From virtual or augmented reality, to        technology (ICT) capabilities and                including Singapore’s first unlimited      such as mesh WiFi systems.
With great ambition              the Internet of Things (IoT), advances
                                 in data analytics, cloud solutions and
                                                                              strengthen our portfolio of digital
                                                                              services to transform to a Smart
                                                                                                                               data 4G mobile plan, as well as mySIMe
                                                                                                                                                                          We continued to make inroads into
                                                                                                                               plans with bundled handsets.
and optimism, we                 more, digital disruption is building an      Communications Provider to capture                                                          the corporate and government
look forward to our              exciting new future. We see the
                                 emergence of new industries and
                                                                              new opportunities that the digital
                                                                              economy brings. Our ongoing
                                                                                                                               We also expanded our unique M1             segment with major contract wins.
                                                                                                                                                                          This segment continues to grow

                                                                                                                                                                                                                         2.8%
                                                                                                                               Data Passport service for customers
next 20 years and                ground-breaking business models              digitalisation to improve operational            with the launch of two new regional        and currently makes up around 50%
our role in enabling             across all industries. The telecom           efficiencies will generate cost savings          Data Passports – one for nine ASEAN        of our fixed services revenue. We have
                                                                                                                                                                          also strengthened our product and
                                 sector is not spared. Today, we have         while providing our customers with a                                                                                                       higher service
a digital future for all         to reckon with new competitors from          seamless digital experience.
                                                                                                                               destinations and the other for 23 Asia
                                                                                                                               destinations. With the M1 Data             service offerings, and capabilities in         revenue year-on-year,
                                 outside our industry. As we evolve, we                                                        Passport made available in 56 popular      areas such as ICT solutions. In October,       closing the year
                                 too are adopting disruptive technologies     With great ambition and optimism, we                                                        we launched the world’s first symmetrical
                                                                                                                               destinations worldwide, the number                                                        at S$828.1m
                                 and building new capabilities quickly.       look forward to our next 20 years and            of M1 customers using our data             10Gbps PON (passive optical network)
                                                                              our role in enabling a digital future for all.   roaming services has increased more        connectivity service, as well as our
                                 At M1, it is deeply embedded in our                                                           than 50% in 2017, with roaming traffic     next-generation unified operations
                                 culture to challenge and push                FINANCIAL HIGHLIGHTS                             increasing more than 150%.                 monitoring centre for real-time
                                 boundaries, be ready to quickly adopt                                                                                                    monitoring of network services and
                                                                              In 2017, service revenue posted
                                 new practices, and to collaborate                                                             For corporate customers, we made           IT infrastructure in both private and
                                                                              consecutive quarter-on-quarter growth
                                 cohesively and with agility in executing                                                      available M1 Enterprise Mobile             public clouds.
                                                                              to close the year at S$828.1 million,
                                 our strategic plans. These virtues have                                                       plans in April, offering unlimited local
                                                                              2.8% higher year-on-year. Fixed services
                                 been integral to our success in the past                                                      messaging and voice calls, as well as      OUTLOOK
                                                                              revenue grew by a strong 24.5% to
                                 20 years, and they will continue to serve                                                     up to 12GB data bundles usable
                                                                              S$129.7 million, and this accounted                                                         In the near term, market conditions

                                                                                                                                                                                                                         1.3
                                 us well in this rapidly-changing market.                                                      across 56 overseas destinations at
                                                                              for 15.7% of service revenue compared                                                       will remain challenging.
                                                                              to 12.9% a year ago. This growth was             attractive rates.
                                 Since M1’s launch in 1997, we have
                                                                              driven by a larger customer base and                                                        The anticipated entry of new mobile            times net
                                 built a strong reputation for our                                                             During the year, we introduced two
                                                                              contribution from the corporate                                                             service providers in 2018 is likely to
                                 innovation, excellent service and                                                             new digital services to enhance                                                           debt-to-EBITDA
                                                                              segment. International call services                                                        ramp up competitive intensity. As a
                                 network quality. In our short history,                                                        customers’ digital lifestyle. In April,                                                   as at end 2017
                                                                              revenue decreased 8.9% to                                                                   highly customer-centric company
                                 we have constantly challenged the                                                             we launched a new mobile remittance
                                                                              S$55.9 million, on continued mobile                                                         backed by quality assets and strong
                                 status quo and stayed ahead of the                                                            service – M1 Remit. Now, our mobile
                                                                              data substitution. Operating revenue                                                        capabilities, M1 is poised to compete.
                                 curve in anticipating industry trends –                                                       customers can access real-time
                                                                              increased 1.0% to S$1,071.1 million.                                                        We will continue to improve our
                                 first to offer nationwide 4G service,                                                         exchange rates and remit funds             services, deepen our segmented
                                 as well as ultra high-speed fixed                                                             anytime, anywhere, through a mobile
                                                                              EBITDA decreased by 3.1% to                                                                 offerings and deliver superior
                                 broadband, fixed voice and other                                                              app or a browser on their smart device.
                                                                              S$302.4 million mainly due to higher                                                        customer experience to attract and
                                 services on the Next Generation                                                               In September, we launched Asia’s first
                                                                              handset loss. Net profit after tax for                                                      retain customers.
                                 Nationwide Broadband Network                                                                  network-based mobile malware
                                                                              the year decreased by 11.5% to
                                 (NGNBN). Most recently, in August                                                             detection solution – M1 Mobile Guard
                                                                              S$132.5 million as a result of increased                                                    We are well-placed to capture new
                                 2017, we launched Southeast Asia’s                                                            to offer always-on protection.

                                                                                                                                                                                                                         2.23m
                                                                              depreciation and amortisation                                                               opportunities in the IoT and Smart
                                 first commercial nationwide NB-IoT
                                                                              expenses and higher interest expense.                                                       Nation space. As a leading IoT solutions
                                 (Narrowband Internet of Things)                                                               Our prepaid customer base decreased        provider, we continue to partner
                                 network, the second such network                                                              by 25,000 to 747,000, following the                                                       total customer
                                                                              Mobile data usage continued to grow,                                                        world-class solution providers to
                                 worldwide. We are proud of our                                                                shutdown of the 2G network in the                                                         base as at end 2017
                                                                              with 2017 revenue from mobile data                                                          expand the suite of IoT products and
                                 leadership in innovation, and will                                                            second quarter of 2017. During the
                                                                              increasing 1.7 percentage points                                                            services for various sectors. However,
                                 continue to pioneer more firsts in                                                            year, we continued to enhance our
                                                                              year-on-year to 55.7% of service                                                            as it is a new technology and the
                                 the telecom industry.                                                                         prepaid propositions to cater to
                                                                              revenue. Average data usage per                                                             ecosystem is evolving, mass adoption
                                                                              postpaid smartphone customer                     customers’ changing preferences for        will take time.
                                 In this digital age, one of our key assets                                                    digital and over-the-top (OTT) services.
                                                                              increased to 4.3GB per month in the
                                 is network data. With advances in data                                                        New prepaid roaming plans, with
                                                                              fourth quarter of 2017, compared to                                                         Our Corporate and ICT business will
                                 analytics, we can obtain both macro                                                           choice of roaming to 12 or 17 popular
                                                                              3.6GB per month a year ago.                                                                 continue to grow. We are building and
                                 and micro insights into customer                                                              destinations, including Australia, Hong    acquiring competencies, and forming
                                 behaviour, usage patterns, preferences                                                        Kong, Japan, New Zealand and the
                                                                              The Group’s balance sheet remains                                                           key partnerships with technology and
                                 and interests as they happen. These                                                           United States, were launched in June.
                                                                              healthy, with net debt-to-EBITDA at                                                         solution providers, to strengthen and
                                 insights allow us to create increasingly                                                      The M1 Prepaid Portal and M1 Prepaid
                                                                              1.3 times as at end 2017.                                                                   expand our corporate solutions, such

14   ENABLING A DIGITAL FUTURE                                                                                                                                                                                        M1 LIMITED Annual Report 2017   15
LETTER TO                        as in areas of managed infrastructure
                                 and security solutions, Smart Nation
                                                                             and broaden their skill sets through
                                                                             in-house training programmes, as well
                                                                                                                        years, we have sponsored schools and
                                                                                                                        community netball initiatives from
                                                                                                                                                                     will not be seeking re-appointment.
                                                                                                                                                                     As Chairman of the Audit Committee
SHAREHOLDERS                     initiatives, as well as cloud and
                                 data analytics.
                                                                             as external courses and longer-term
                                                                             learning such as post-graduate study.
                                                                                                                        primary schools to national level.
                                                                                                                        Combining our support for netball
                                                                                                                                                                     and member of the Remuneration and
                                                                                                                                                                     Risk Committees, he has contributed              CORPORATE
                                                                             Reflecting this aim, the number of         with our support for underprivileged         significantly to the M1 Board, particularly      CITIZENSHIP
                                 From strengthening our core                 training courses attended by M1            children and youths-at-risk, we              on audit, risk management and
                                 connectivity infrastructure, building       employees rose by 30% in 2017              organised a charity exhibition match         governance matters.
                                 digital and ICT capabilities, to            compared to the previous year.             between M1 management and
                                 digitalising our operations, we are                                                    Singapore Members of Parliament in           We welcome Mr Tan Wah Yeow to
                                 on track to transform into a Smart          We celebrate workplace equality and        2017, and in appreciation, pledged           the Board as our new Independent
As a leading IoT                 Communications Provider and build
                                 new revenue streams that will deliver
                                                                             diversity – rewarding people on their
                                                                             capabilities and experience – regardless
                                                                                                                        S$50,000 to the beneficiaries of our
                                                                                                                        adopted charities.
                                                                                                                                                                     Non-Executive Director and look
                                                                                                                                                                     forward to tapping his varied skills
solution provider,               growth and long-term value for              of gender, age or ethnicity. We have a                                                  and deep experience.
we are well-placed               our stakeholders.                           strong culture of collaboration across
                                                                             functions, with robust processes
                                                                                                                        Further fundraising activities during
                                                                                                                        the year raised more than S$500,000          In closing, we wish to thank our
to capture new                   CORPORATE CITIZENSHIP                       and policies in place to support           for these charities, while staff             customers and shareholders for                   OUR BUSINESS
opportunities in                                                             organisational growth. This enhances       volunteers dedicated their time to           making the journey with us, as well as           Supplier code of
                                 M1 is committed to responsible and
                                                                             our ability to innovate and adapt to       organising regular outings for the           all staff of M1 who put forward their            conduct which sets
the IoT and Smart                sustainable business practices, as well
                                                                             change. With active staff engagement,      underprivileged young beneficiaries.         best at work every day, undeterred by            ethical standards
                                 as creating shared value for both our
Nation Space                     business and society at large. Corporate
                                                                             we align our people to our corporate                                                    the relentless pace of competition and           implemented across
                                                                             objectives and motivate them to work       DISTRIBUTION TO                              industry shifts. With M1’s collective            M1’s entire supply chain
                                 social responsibility is embedded in our
                                                                             together to achieve our goals.                                                          strength, we will forge ahead to
                                 corporate governance framework at M1.                                                  SHAREHOLDERS
                                                                                                                                                                     strengthen our market position in the
                                 Through long-term partnerships and                                                     M1 remains committed to maintaining
                                                                             We continually review our business                                                      digital world, excited about our
                                 regular engagements with stakeholders                                                  a sustainable dividend policy that will
                                                                             operations to identify ways to reduce                                                   opportunities and confident in meeting
                                 and beneficiaries, we strive to achieve                                                enhance long-term shareholder value.
                                                                             our impact on the environment while                                                     a vibrant future.
                                 sustained positive outcomes in                                                         For 2017, the Board of Directors has
                                                                             still increasing productivity and
                                 empowering individuals and                                                             proposed a final dividend of 6.2 cents,
                                                                             delivering consistent quality service
                                 enriching communities.                                                                 bringing total dividends declared to
                                                                             to our customers. For example, an
                                                                             increase in the use of recycled NEWater    11.4 cents, representing a payout of
                                 We constantly update our products                                                      80% of our full-year net profit after tax.
                                                                             for equipment cooling purposes at
                                 and services to offer meaningful value
                                                                             various M1 sites has reduced our
                                 to customers and society at large. In
                                 our multi-year partnership with
                                                                             consumption of potable water, from
                                                                                                                        In determining the dividend payout, the                                                       OUR PEOPLE
                                                                                                                        Board of Directors took into
                                                                             100% in 2014 to 77% in 2017. We will                                                                                                     M1 employees
                                 Info-communications Media                                                              consideration the Company’s cash flow,
                                 Development Authority (IMDA) as the
                                                                             continue our efforts to conserve                                                                                                         attended 30% more
                                                                                                                        financial leverage, investment
                                                                             resources in our networks, facilities                                                                                                    training courses
                                 appointed vendor for its NEU PC Plus                                                   requirements and the resources
                                                                             and general operations.                                                                                                                  in 2017
                                 Programme, Home Access Programme                                                       available to pursue new business
                                 and Digital TV Assistance Scheme, M1                                                   opportunities which may arise in the
                                                                             Within the community, we continue to
                                 has helped to enable thousands of                                                      near or medium term, as well as the
                                                                             focus on our support of the arts, sports
                                 students and underprivileged                                                           outlook on the competitive landscape
                                                                             events and adopted charities. In 2017,
                                 households to access and enjoy the                                                     and economy.
                                                                             we contributed more than S$1.9 million
                                 benefits of communications technology.
                                                                             to the community, through direct
                                                                             sponsorships, donations and                A NOTE OF THANKS
                                 In all our business operations, we act
                                                                             funds raised.                              Firstly, on behalf of the Board, we
                                 responsibly and ethically, complying
                                 with laws and regulations, and supporting                                              would like to thank former Chairman
                                                                             Since launching commercial operations      Mr Choo Chiau Beng for his strong
                                 voluntary and best practice guidelines.
                                                                             in 1997, M1 has supported the arts as      leadership, dedication and
                                 Aligning with our own business values
                                 and principles, our Supplier Code of
                                                                             we believe a thriving arts scene is        invaluable contribution to M1 during                                                          OUR
                                 Conduct sets out the ethical standards
                                                                             important in enriching quality of life
                                                                             and strengthening social bonds in our
                                                                                                                        his three years on the Board. Mr Choo,                                                        COMMUNITY
                                 we expect our suppliers to meet or                                                     who stepped down from the Board on                                                            More than S$1.9 million
                                                                             multi-cultural nation. In 2017, we were    1 January 2018, strategically guided
                                 exceed regarding issues such as
                                                                             accorded the National Arts Council                                                                                                       contributed to
                                 human rights, health and safety,                                                       the Company through a fast-evolving
                                                                             Patron of the Arts Award for the 18th                                                                                                    community programmes
                                 and environmental protection.                                                          telecommunications market with his
                                                                             consecutive year in recognition of our     dedicated service, business acumen           DANNY TEOH LEONG KAY
                                                                             sustained contribution to the arts.        and drive.                                   Chairman
                                 Our people are key to the success
                                 of our business, and we offer every
                                                                             The importance we place on the values
                                 opportunity for them to realise their                                                  The Board would also like to thank
                                                                             that are instilled by sports has driven
                                 potential at M1, progressing their                                                     Mr Alan Ow for his dedicated service
                                                                             our ongoing support for netball in
                                 careers in a safe, welcoming and                                                       to the M1 Board since February 2009.
                                                                             Singapore. Our association with the                                                     KAREN KOOI LEE WAH
                                 inclusive environment. Employees are                                                   Mr Ow retires from office at the Annual
                                                                             sport began in 2009 and, over the                                                       Chief Executive Officer
                                 encouraged to further their knowledge                                                  General Meeting on 11 April 2018 and

16   ENABLING A DIGITAL FUTURE                                                                                                                                                                                     M1 LIMITED Annual Report 2017   17
OPERATING                        Since the launch of commercial services
                                 in 1997, M1 has achieved many firsts,                                                                                          OUR
REVIEW                           including the first operator to offer
                                 nationwide 4G service, as well as ultra
                                                                                                                                                                MILESTONES
                                 high-speed fixed broadband, fixed                                                                                              SINCE
                                 voice and other services on the Next                                                                                           ESTABLISHMENT
                                 Generation Nationwide Broadband
                                 Network (NGNBN). With a continual
                                 focus on network quality, customer
                                 service, value and innovation, M1’s                                                                                            •   Commercial launch of mobile
                                                                                                                                                                    services in April 1997
M1 is Singapore’s                mission is to link anyone and anything;
                                 anytime, anywhere.
most vibrant                                                                                                                                                    •   Achieved 10% mobile market
                                                                                                                                                                    share within a month of launch,
and dynamic                      The M1 Group holds Facilities-Based
                                 Operator and Services-Based                                                                                                        and profitability in the first full
communications                   Operator licences for the provision                                                                                                year of operations in 1998

company, providing               of telecommunication systems and
                                                                                                                                                                •   Listed on the Singapore
                                 services, a Telecommunication Dealer’s
mobile and fixed                 Class Licence, for the import and sale
                                                                                                                                                                    Exchange in December 2002

services to more                 of telecommunication equipment, and
                                                                                                                                                                •   First operator in Singapore
                                 a Remittance Licence to provide
than two million                 outward remittance services.
                                                                                                                                                                    to launch:

customers. 2017                                                                                                                                                     –– 3G mobile services
                                 M1 operates nationwide 4.5G/LTE
marked the 20th year             (Long Term Evolution) Advanced and
                                                                                                                                                                       commercially in
                                                                                                                                                                       February 2005
of M1’s launch in                3G/High Speed Packet Access (HSPA)
                                                                                                                                                                    –– Nationwide mobile
                                 networks, capable of download speeds
Singapore                        of up to 300Mbps. We offer customers a
                                                                                                                                                                       broadband services
                                                                                                                                                                       in December 2006
                                 wide range of data, voice and value-
                                 added mobile services, with or without                                                                                             –– Fibre broadband services on
                                 a device. Both mobile and fixed-line                                                                                                  the NGNBN commercially
                                 customers can access our International                                                                                                in September 2010
                                 Direct Dial (IDD) services through the                                                                                             –– Mobile broadband service
                                 002, 021 and 033 prefixes. M1 also                                                                                                    on our 4G network in
                                 trades wholesale voice minutes with                                                                                                   June 2011
                                 other international and local service                                                                                              –– Nationwide 4G service
                                 providers, and provides dark fibre                                                                                                    in September 2012
                                 services to carriers and data centres.                                                                                             –– Singapore’s fastest
                                                                                                                                                                       corporate broadband
                                 In the fixed space, M1 has a range of                                                                                                 service on the NGNBN
                                 residential fibre broadband services                                                                                                  in May 2014
                                 that offer speeds of up to 10Gbps,                                                                                                 –– Nationwide LTE-Advanced
                                 including fixed voice and other value-                                                                                                service in December 2014
                                 added services.
                                                                                                                                                                    –– Commercial nationwide
                                                                                                                                                                       NB-IoT (Narrowband
                                 For the corporate segment, M1’s
                                                                                                                                                                       Internet of Things) network
                                 extensive suite of mobile and fixed
                                                                                                                                                                       in August 2017
                                 services includes symmetrical
                                 connectivity solutions of up to 10Gbps,                                                                                            –– Symmetrical 10Gbps PON
                                 managed services, cloud solutions,                                                                                                    (passive optical network)
                                 cybersecurity solutions, Internet of                                                                                                  corporate connectivity
                                 Things (IoT) and data centre services.                                                                                                service in October 2017
                                 Our dedicated and highly-committed
                                 team of corporate account managers,
                                 along with our technical crew, provide
                                 customers with reliable support,
                                 round-the-clock.

                                 2.03m                                     First NB-loT                    189,000                     +24.5%
                                 total mobile customer base                commercial nationwide network   total fibre customer base   year-on-year
                                 as at end 2017                            in Singapore                    as at end 2017              fixed services revenue

18   ENABLING A DIGITAL FUTURE                                                                                                                                       M1 LIMITED Annual Report 2017        19
OPERATING                        For 2017, M1’s operating revenue
                                 increased 1.0% year-on-year to
                                                                           MOBILE
                                                                           TELECOMMUNICATIONS
                                                                                                                       enabling mySIM3 and mySIMe
                                                                                                                       customers to share their plan bundles
                                                                                                                                                                  network and services in April. In terms
                                                                                                                                                                  of usage trend, we continued to see
                                                                                                                                                                                                            local data, 5,000 local SMS and 3,000
                                                                                                                                                                                                            local voice minutes. Besides local
REVIEW                           S$1,071.1 million. Service revenue
                                 continued its quarterly growth trend      POSTPAID MOBILE
                                                                                                                       with up to two other lines.                the substitution of traditional voice
                                                                                                                                                                  services including IDD by the usage
                                                                                                                                                                                                            usage, tourists can enjoy 5GB roaming
                                                                                                                                                                                                            data in Hong Kong, Indonesia, Macau,
                                 to close the year at S$828.1 million,     Our postpaid mobile segment                 Stepping up our payment and cyber          of OTT (over-the-top) services via        Malaysia and Taiwan, and up to 50
                                 2.8% higher year-on-year. Fixed           continues to be the key contributor to      security service offerings continues to    cellular or WiFi networks, as well as     voice minutes of international calls.
                                 services revenue increased 24.5%          our revenue, making up 63.4% of our         be a priority. In March, M1 customers      increasing preference for data-
                                 year-on-year to S$129.7 million,          total mobile customer base as at end        gained the convenience of paying for       centric services.                         As a user experience enhancement,
                                 and accounted for 15.7% of service        2017 and 90.6% of our 2017 mobile           purchases, from the App Store and for                                                we launched M1 Prepaid portal in
                                 revenue compared to 12.9% a year          telecommunications revenue. In 2017,        Apple Music and iTunes, directly from      During the year, we enhanced our          March 2017, and the M1 Prepaid App
M1 launched the                  ago. Mobile data revenue increased
                                 1.7 percentage points year-on-year
                                                                           we added 45,000 postpaid customers          their postpaid mobile service accounts.
                                                                                                                       To offer consumers always-on cyber
                                                                                                                                                                  prepaid propositions to cater to
                                                                                                                                                                  customers’ changing preferences. We
                                                                                                                                                                                                            in November. Now, our prepaid
                                                                                                                                                                                                            customers can conveniently check
                                                                           to bring our postpaid base to 1,292,000.
world’s first                    to 55.7% of service revenue.                                                          protection, in September we launched       also strengthened our services and        balances, top up and purchase data
symmetrical 10Gbps               Net profit after tax decreased 11.5%
                                                                           Driven by faster networks and devices,      M1 Mobile Guard, Asia’s first network-
                                                                                                                       based mobile malware detection
                                                                                                                                                                  tariffs in addition to the distribution
                                                                                                                                                                  of cards and top-ups on digital and
                                                                                                                                                                                                            packs on the go.
                                                                           mobile data usage grew in 2017.
PON connectivity                 year-on-year to S$132.5 million, mainly   Average data usage per smartphone           solution. Subsequently, in December,       traditional channels.                     FIXED SERVICES
service, as well as              due to higher handset loss, as well as    customer increased to 4.3GB per             we unveiled our new and improved M1
                                                                                                                                                                  In 2015, we enabled our prepaid
                                                                                                                                                                                                            In 2017, we added 29,000 customers
                                 higher depreciation and amortisation,     month in the fourth quarter of 2017,        Cyber Guardian self-help portal.
next-generation                  and interest expenses. Net profit after   up from 3.6GB per month a year ago.         Enhanced features empower parents to       customers to use their data bundles
                                                                                                                                                                                                            to bring our fibre customer base to
                                                                                                                                                                                                            189,000. This increase was driven by
unified operations               tax margin on service revenue closed                                                  monitor online time and content for        in Malaysia and Indonesia, and
                                                                                                                                                                                                            our competitive service plans, tactical
                                 2.6 percentage points lower at 16.0%.     Through the year, we continued to           their children across all their devices.   three more destinations were
monitoring centre for            Free cash flow decreased 17.9% to         enhance and expand our products                                                        added in 2016. In June 2017, we
                                                                                                                                                                                                            promotions and bundled solutions such
                                                                                                                                                                                                            as mesh WiFi systems.
real-time monitoring             S$106.4 million as a result of working    and services.                               For corporate customers, we released       enhanced the prepaid roaming plans
                                 capital changes and higher capital                                                    M1 Enterprise Mobile plans in April. The   with the unique feature of bundled
of network services              expenditure. Net debt-to-EBITDA as at     In February 2017, to provide customers      service offers unlimited local messaging   voice minutes for making short
                                                                                                                                                                                                            The majority of our fibre base are
                                                                                                                                                                                                            residential customers. They can choose
and IT infrastructure            end 2017 remained healthy at 1.3 times.   more flexibility and value in using their   and voice calls, as well as data bundles   important calls when overseas.
                                                                                                                                                                                                            from a wide range of M1’s home fibre
                                                                           local data bundles in overseas              of up to 12GB, usable across 56 popular    In addition, we launched two new
in both private and              As at end 2017, M1 had a total of         destinations, we launched two new           business destinations at                   plans offering the options to roam
                                                                                                                                                                                                            broadband plans and value-added
public clouds                    2,227,000 customers, comprising           regional Data Passports – one for nine      attractive rates.                          to 12 or 17 popular destinations,
                                                                                                                                                                                                            services, from the lowest priced plan
                                                                                                                                                                                                            at S$29 a month for 300Mbps to the
                                 1,292,000 postpaid, 747,000 prepaid       ASEAN destinations and the other for                                                   including Australia, Hong Kong, Japan,
                                                                                                                                                                                                            ultra-fast 10Gbps plan at S$189
                                 and 189,000 fibre customers.              23 Asia destinations. With M1 Data          We continued to partner device             New Zealand and the United States.
                                                                                                                                                                                                            per month.
                                                                           Passport available in 56 popular            manufacturers to make a selection of       These plans come with 2GB data
                                 MARKET DEVELOPMENTS                       destinations worldwide, the number          new handsets, tablets, wearables and       and 10 voice minutes.
                                                                                                                                                                                                            The corporate fixed services
                                                                           of M1 customers using our data              accessories available to our customers.
                                 Based on Info-communications Media                                                                                                                                         business is a growth segment. While
                                                                           roaming services increased by more          Key models launched during the year        To meet our prepaid customers’
                                 Development Authority’s (IMDA)                                                                                                                                             it made up 10% of our fibre base,
                                                                           than 50% in 2017, with roaming traffic      include Apple iPhone X, iPhone 8 and       growing data needs, we launched
                                 statistics as at end November 2017,                                                                                                                                        the segment contributed around 50%
                                                                           growing by more than 150%.                  iPhone 8 Plus, Samsung Galaxy S8, S8+      M Cards that are bundled with larger
                                 Singapore’s mobile market penetration                                                                                                                                      of fixed services revenue for the year
                                                                                                                       and Note 8, Huawei Mate 10, Mate 10        data bundles in August 2017. 300MB,
                                 rate was 149.6%, compared to 149.8%                                                                                                                                        2017. For this segment, we continued
                                                                           During the year, we made available          Pro, P10 and Nova lite, LG V30+ and G6,    500MB and 2GB data were bundled
                                 as at end 2016. There were a total of                                                                                                                                      to strengthen our product offerings
                                                                           several innovative large data plans to      Oppo R11s and R11s Plus, as well as        with the S$2, S$5 and S$15
                                 8.4 million mobile subscriptions                                                                                                                                           and competencies in areas such
                                                                           cater to consumers’ growing data needs      Sony XZ Premium.                           M Card activations respectively. In
                                 comprising 60.6% postpaid and                                                                                                                                              as ICT solutions. In October,
                                                                           for social networking, and video and                                                   September, we further enhanced the
                                 39.4% prepaid subscriptions.                                                                                                                                               M1 launched the world’s first
                                                                           music streaming services on the move.       PREPAID MOBILE                             attractiveness of data bundles by
                                                                                                                                                                                                            symmetrical 10Gbps PON connectivity
                                                                           In August, we launched Singapore’s first                                               introducing larger data packs with free
                                 For fixed broadband, the residential                                                  M1’s prepaid mobile service is mainly                                                service, as well as next-generation
                                                                           unlimited data 4G mobile plan, mySIM3                                                  incoming calls, such as 7-day, 2GB Data
                                 broadband penetration rate was                                                        used by the migrant worker community,                                                unified operations monitoring
                                                                           98 at S$98 a month. This was followed                                                  Packs and 30-day, 6GB Data Packs. We
                                 94.5% as at end November 2017.                                                        transient visitors to Singapore such as                                              centre for real-time monitoring of
                                                                           in October by the introduction of our                                                  also offered two new M Card Top-ups
                                 From end 2016 to November 2017,                                                       business travellers and tourists, and                                                network services and IT infrastructure
                                                                           mySIMe plans, with subsidised handsets                                                 bundled with more data, SMS, local
                                 the total fibre market including                                                      resident customers including parents                                                 in both private and public clouds. We
                                                                           included. The four new mySIMe                                                          and international talktime.
                                 both residential and corporate                                                        who want to manage their children’s                                                  also expanded our fibre-to-the-building
                                                                           plans start from 5GB data, 100 minutes
                                 subscriptions grew 0.9% to 1,468,700.                                                 mobile usage.                                                                        infrastructure with full redundancy
                                                                           of voice calls and 100 SMS at S$40 a                                                   In November, we introduced a new
                                 Over the same period, cable and digital                                                                                                                                    capability to more than 55 shopping
                                                                           month, to unlimited data, voice calls                                                  Tourist SIM Card. With a validity
                                 subscription line (xDSL) subscriptions                                                In 2017, our prepaid customer base                                                   malls, offices and commercial
                                                                           and SMS, at S$118 a month. We also                                                     period of 10 days, the S$50 Tourist
                                 fell 23.8% to 185,800, and 47.0% to                                                   decreased by 25,000 to 747,000,                                                      buildings to better manage provision
                                                                           released our mySIMs share plan,                                                        SIM comes bundled with 100GB
                                 35,000, respectively.                                                                 largely due to the cessation of 2G                                                   of service end-to-end.

                                 4.3GB                                     M1 Data                                     M1 Prepaid                                 10% of our
                                 per month                                 Passport                                    App                                        Fibre Base
                                 average postpaid data usage per           available in                                launched in November 2017                  are corporate customers,
                                 smartphone customer                       56 destinations                                                                        contributing ~50% of
                                                                                                                                                                  fixed services revenue

20   ENABLING A DIGITAL FUTURE                                                                                                                                                                                    M1 LIMITED Annual Report 2017   21
OPERATING                                                                                                                                   data and 10 voice minutes available
                                                                                                                                            on both plans are valid for 10 days
                                                                                                                                                                                      •   All-in-one cyber parental control:
                                                                                                                                                                                          Launched in December, M1 Cyber
REVIEW                                                                                                                                      from the activation date.                     Guardian is a network-based
                                                                                                                                                                                          all-in-one solution that enables
                                                                                                                                        •   Enhanced mySIM plans: The new                 parents to monitor online time
                                                                                                                                            data-centric MySIM3 98 and MySIMe             and content for their children across
                                                                                                                                            118, launched in August and                   all their devices at home and on the
                                                                                                                                            October respectively, offer our               go. Previously known as Internet
                                                                                                                                            postpaid customers unlimited local            Parent Control, this enhanced
                                                                                                                                            data bundle. With the new mySIMe              service packs additional features
PRODUCTS AND SERVICES                                                                                                                       plans, customers have the option to           including a self-help portal that
                                                                                                                                            get their favourite smartphone or             enables parents to better customise
M1’s innovative and exciting products
                                                                                                                                            tablet at a more affordable price.            and manage a healthier internet
and services launched in 2017 include:
                                                                                                                                            We also introduced the mySIMs                 usage experience for their children.
•    Mobile remittance service:                                                                                                             share plan, which enables mySIM3
     Launched in April, M1 Remit offers                                                                                                     and mySIMe customers to share             •   M1 Enterprise Mobile: To better
     a fully digital experience for money                                                                                                   their plans with up to two other lines.       serve the needs of corporate
     remittance. This service enables                                                                                                                                                     customers, we released two M1
                                                                                                                                        •   Mobile malware detection                      Enterprise Mobile plans in April.
     customers to access real-time
                                                                                                                                            solution: In partnership with Nokia,          M1’s Enterprise Mobile 6, priced at
     exchange rates and remit funds to
                                                                                                                                            we launched M1 Mobile Guard,                  S$61 a month, comes with a 6GB
     their designated recipients anytime,
                                                                                                                                            Asia’s first network-based mobile             data bundle, as well as unlimited
     anywhere, through a mobile
                                                                                                                                            malware detection solution in                 local voice minutes and messaging.
     application or a browser on their
                                                                                                                                            September. Powered by Nokia’s                 The Enterprise Mobile 12 plan,
     smart device. Recipients are able
                                                                                                                                            NetGuard Endpoint Security                    priced at S$75 a month, offers
     to cash-out as quickly as within an
                                                                                                                                            network-based anti-malware                    12GB of data for corporate
     hour of the transaction, from over
                                                                                                                                            solution, M1 Mobile Guard offers              customers that require even more
     23,000 cash agents and 640 banks
                                                                                                                                            users the convenience of always-on            data. A key feature on both plans
     in the destination countries – the
                                                                                                                                            protection and device health                  is the unique M1 Enterprise Data
     biggest cash-out network for any
                                                                                                                                            assessment, detecting, alerting and           Passport enabling the customer’s
     mobile remittance service in
                                                                                                                                            eliminating any threats found. The            data bundle to be used across
     Singapore. M1 Remit currently
                                                                                                                                            service is available at S$2 per month.        56 popular business destinations.
     offers nine remittance destinations
     – Bangladesh, India, Indonesia,                                                                                                                                                      International voice calls are also
                                                                                                                                        •   True gaming experience: M1                    available at an affordable S$0.10
     Myanmar, Malaysia, Sri Lanka,
                                                                                                                                            GamePRO 1Gbps is a customised                 per minute through M1’s unified
     Pakistan, Philippines and Thailand.
                                                                                                                                            broadband plan for gamers.                    communications service.
                                                                                                                                            Running on a dedicated network
•    M Card roaming services:
                                                                                                                                            with managed custom routing to            •   Next-generation symmetrical
     Launched in June, the prepaid
                                                                                                                                            overseas gaming servers, GamePRO              connectivity: M1 made available
     roaming plans enable M Card
                                                                                                                                            users will enjoy a smoother                   the world’s first symmetrical
     customers to stay connected during
                                                                                                                                            gameplay with the highest                     10Gbps PON in October. The new
     their holidays and avoid the hassle
                                                                                                                                            prioritisation in data traffic and            symmetric PON service enables
     of queuing to buy a local prepaid
                                                                                                                                            lower latency. In December,                   M1 to deliver highly reliable,
     card upon arrival. The plans, priced
                                                                                                                                            GamePRO was bundled with the                  low-latency symmetrical 10Gbps
     at S$15 and S$28, are usable across
                                                                                                                                            Linksys WRT32X gaming router; this            upload and download speeds with
     12 and 17 popular holiday
                                                                                                                                            enables serious online gamers to              guaranteed bitrates islandwide.
     destinations respectively, including
                                                                                                                                            enjoy an optimised gaming                     Enterprises can leverage on this
     Australia, Hong Kong, Japan, New
                                                                                                                                            experience while simultaneously               connectivity for cloud computing,
     Zealand and the United States – the
                                                                                                                                            managing other online traffic in the          software-defined networking
     widest selection of destinations of
                                                                                                                                            home to ensure other devices and              (SDN), 4K/8K video transfers, and
     any prepaid roaming plan. The 2GB
                                                                                                                                            activities are not compromised.               other applications.

                                            M1 Remit                        MySIM3 98                     M1                            M1
                                            remit funds anytime, anywhere   first unlimited local data
                                                                            4G mobile plan for postpaid   GamePRO                       Enterprise
                                                                            customers                     optimises gaming experience
                                                                                                                                        Mobile Plans
                                                                                                                                        up to 6GB data bundle with
                                                                                                                                        unlimited local voice calls and data
                                                                                                                                        roaming across 56 destinations

22     ENABLING A DIGITAL FUTURE                                                                                                                                                             M1 LIMITED Annual Report 2017   23
OPERATING                        •   Unified Operations Monitoring
                                     Centre (UOMC): Launched in
                                                                                deployment of containerised
                                                                                workloads across private and
                                                                                                                         another amazing and captivating Big
                                                                                                                         Top production, to Singapore.
                                                                                                                                                                       M1 staff received 16 Star, 48 Gold, and
                                                                                                                                                                       106 Silver awards compared to 11 Star,
                                                                                                                                                                                                                      The solution also enables dynamic
                                                                                                                                                                                                                      and more efficient use of network
REVIEW                               October, our next-generation
                                     UOMC enables our customers to
                                                                                public clouds. Digital start-ups
                                                                                can shorten the innovation cycle         In June 2017, a new brand campaign,
                                                                                                                                                                       41 Gold, and 94 Silver awards in the
                                                                                                                                                                       previous year. EXSA, a national award
                                                                                                                                                                                                                      resources to support wide-ranging
                                                                                                                                                                                                                      Smart Nation use cases, and
                                     access real-time information not           and go to market faster, while           entitled “I’M1” was launched on TV,           that recognises individuals for their          shortens the time to market in the
                                     just for network services, but also        saving on investment in                  print, online and outdoor advertising         outstanding service, is managed by             deployment of new IoT services. It
                                     IT infrastructure in both private          on-premise infrastructure.               channels. The campaign showed the             seven industry bodies and supported            will significantly improve network
                                     and public clouds. Advanced                                                         inspirational story of M1, which has          by SPRING Singapore.                           performance and enhance
                                     technology built into the               SALES AND DISTRIBUTION                      challenged industry status quo and                                                           customer experience.
                                     architecture will deliver predictive                                                championed choice for our customers           The Contact Centre Association of
                                                                             As at end 2017, we operated 11
M1 launched                          information such as early warning
                                     of impending equipment failure.
                                                                             M1 Shop outlets, to provide
                                                                                                                         for generations. Together, we have
                                                                                                                         become the changemakers from all
                                                                                                                                                                       Singapore Awards 2017 also honoured
                                                                                                                                                                       our staff with both the Best Contact
                                                                                                                                                                                                                  •   NB-IoT network: M1 launched
                                                                                                                                                                                                                      Southeast Asia’s first and the
Southeast Asia’s                     This enables customers to take
                                                                             customers with convenient access
                                                                                                                         walks of life.                                Centre Team Leader and Best Customer           world’s second commercial
                                                                             to our products and services. To
first and the world’s                proactive action to rectify potential
                                                                             further expand our reach and                We continued to build affinity for the
                                                                                                                                                                       Service Professional of the Year awards.       nationwide NB-IoT network. This
                                                                                                                                                                                                                      network will catalyse smart
                                     faults before they occur. The
second commercial                    UOMC can also partner and
                                                                             accessibility, we also partnered            brand, as well as our products and            Our continued efforts to better serve          solutions innovation and support
                                                                             exclusive distributors such as
nationwide NB-IoT                    inter-operate with other security
                                                                             Arrow Communications, Big Box
                                                                                                                         services through engagement
                                                                                                                         programmes with our customers on
                                                                                                                                                                       our customers have shown results with
                                                                                                                                                                       an improved score year-on-year in the
                                                                                                                                                                                                                      Singapore’s transformation into a
                                     operating centres (SOCs), to                                                                                                                                                     Smart Nation. The IoT, in enabling
network. This                        address increasingly advanced
                                                                             Singapore, and Handphone Shop,              social media channels.                        Customer Satisfaction Index of                 hyper-connectivity to millions of
                                                                             and conducted regular roadshows
network will catalyse                cyber threats and to streamline
                                                                             at high-traffic locations such as
                                                                                                                                                                       Singapore for 2017, in both the Mobile         devices, sensors and services, is a
                                     IT incident management.                                                             CUSTOMER EXPERIENCE                           Telecoms and Broadband segments.               key Smart Nation building block.
smart solutions                                                              shopping malls, migrant worker
                                                                                                                                                                                                                      With the launch of M1’s NB-IoT
                                                                                                                         We continued to strengthen the
innovation and                   •   High-speed fibre network to
                                                                             dormitories, and major consumer
                                                                             technology events.                          customer experience across all touch          NETWORKS                                       network, solution providers and
                                     buildings: M1 has expanded its                                                                                                                                                   businesses can now develop and
support Singapore’s                  fibre network to enable high-speed
                                                                                                                         points throughout the year.                   M1 has invested more than S$2.0 billion
                                                                                                                                                                                                                      deploy new IoT-enabled solutions,
                                                                                                                                                                       in our mobile and fixed networks since
transformation into                  corporate connectivity services at
                                                                             M1’s e-Shop exists to meet our
                                                                             customers’ increasing preference to         Our postpaid customers are now using          our inception. Through continual
                                                                                                                                                                                                                      such as smart energy management
a Smart Nation                       more than 55 shopping malls,
                                     offices and commercial buildings.
                                                                             engage with us online. Through our          the refreshed My M1 App to obtain             investment in new networks and
                                                                                                                                                                                                                      for buildings, asset tracking and
                                                                                                                                                                                                                      fleet management. This will also
                                                                             online pre-order and collection system,     near real-time usage information and          technology, we enhance the customer
                                     This network enables M1 to better                                                   self-manage their account-related                                                            fuel the development of many more
                                                                             they enjoy a better service experience                                                    experience, improve business
                                     manage provision of services                                                        services, such as roaming and value-                                                         solutions in the future.
                                                                             with the ability to: choose their                                                         productivity and offer our customers
                                     end-to-end, such as shorter                                                         added service subscriptions. To date,
                                                                             preferred product models, make                                                            the latest products and services, often
                                     activation within seven to 10 days                                                                                                                                           •   Cessation of 2G services and
                                                                             payment, and select their preferred         78% of our smartphone customers use           ahead of competition.
                                     of sign-up compared to the current                                                                                                                                               retirement of 2G network: The
                                                                             location for collection or make             My M1 App to manage their services.
                                     14 days, and provide service level                                                                                                                                               evolving technology landscape has
                                                                             arrangements for delivery. Customers        Adding to the success of the My M1            Key network initiatives in 2017 include:
                                     agreement of up to 99.999%.                                                                                                                                                      seen consumers migrating to 3G
                                                                             who choose to collect their handsets        App, we introduced a similar App for
                                                                                                                                                                       •   35Gbps in 5G trial: Together with          and 4G technologies to enjoy more
                                                                             from M1 Shop outlets enjoy shortened        our prepaid customers.
                                 •   Cloud services for digital start-                                                                                                     Huawei, M1 successfully                    services and higher data speeds. This
                                                                             collection times of as low as 10 minutes.
                                     ups: In November, M1 made                                                           We also adopted leading-edge Artificial           demonstrated Singapore’s highest           has brought along the retirement of
                                                                             Customers also have the flexibility of
                                     available a new cloud offering                                                      Intelligence technology to launch our             5G transmission speeds of 35Gbps.          the 2G network and cessation of 2G
                                                                             collecting their handsets outside of our
                                     designed for Singapore’s digital                                                    very own Chatbot, Mindy, who assists              5G technology will support a               services, an exercise which was
                                                                             outlet operating hours as we offer the
                                     start-ups and Small and Medium                                                      customers with queries on our                     massive number of low-latency              conducted in the second quarter of
                                                                             option of delivering to POP Stations
                                     Enterprises. The service empowers                                                   products and services.                            connections critical to driving the        2017. Working closely with IMDA,
                                                                             islandwide for pick-up anytime, 24
                                     users to rapidly develop software-                                                                                                    next wave of virtual/augmented             M1 partnered community groups to
                                                                             hours a day, seven days a week.
                                     based products and grow their                                                       The streamlining of the online                    reality and IoT applications such as       reach out to seniors and other 2G
                                                                             During the year, we saw an increase
                                     businesses without hefty up-front                                                   Registration of Interest and Pre-Order            autonomous driving, and powering           mobile users. At no additional cost,
                                                                             in utilisation of the online channel,
                                     infrastructure expenditure. M1 also                                                 for the purchase of newly-launched                smart applications that will               we assisted their transition to
                                                                             especially during the launch of popular
                                     enhanced its next-generation                                                        handsets was also warmly received                 fundamentally transform lives of           3G/4G services without the need
                                                                             models. Online transactions made up
                                     Software-Defined Data Centre                                                        by customers. Our new purchase flow               Singaporeans in a ‘Smart Nation’.          to re-contract to any plan; a range
                                                                             56% of total transactions in 2017,
                                     (SDDC) portfolio, powered by the                                                    involves less steps and clicks for a faster                                                  of affordable handsets was also
                                                                             compared to 49% in the previous year.
                                     VMware Cloud Provider™                                                              and smoother purchase experience.             •   Cloud-based virtual core network:          made available for their use. First
                                     programme, with container support                                                                                                     Together with Huawei, M1                   introduced to Singapore in 1994,
                                     through Pivotal Container Service™      BRAND                                       At the heart of our excellent customer            introduced Singapore’s first               the retirement of the 2G network
                                     (PKS). This new cloud offering allows   2017 marked the 20th year of M1’s           service is our staff. Their positive              cloud-based virtual Enhanced               has allowed for the re-allocation of
                                     access to production-grade              launch in Singapore. To celebrate our       engagements with our customers were               Packet Core (vEPC) network                 scarce radio frequency spectrum to
                                     Kubernetes and natively-supported       anniversary, we partnered Cirque du         duly recognised at the highly-regarded            solution, to enhance M1’s core             meet increasing demand for
                                     toolkits, which supports faster         Soleil once again to bring KOOZA, yet       annual Excellent Service Awards (EXSA).           network robustness and resiliency.         higher-speed mobile services.

                                 55                                          KOOZA                                       I'M1                                          16 Star
                                 additional shopping malls,
                                 offices and commercial buildings
                                                                             in partnership with Cirque du
                                                                             Soleil to celebrate our 20th
                                                                                                                         brand campaign
                                                                                                                         embodies M1's                                 48 Gold
                                 connected with M1's fibre network           anniversary                                 inspirational story
                                                                                                                                                                       106 Silver
                                                                                                                                                                       EXSA awards received
                                                                                                                                                                       by M1 staff

24   ENABLING A DIGITAL FUTURE                                                                                                                                                                                           M1 LIMITED Annual Report 2017   25
OPERATING                                   FINANCIAL
REVIEW                                      REVIEW

•    Integrated Small Cell/WiFi             OPERATING REVENUE
     (HetNet): Customer demand for
     data continues to grow, driven by                                                                                               Group
     faster networks and high-bandwidth                                                                                      Year Ended 31 December
     mobile applications such as video                                                                                             2017            2016             YoY
     streaming, social media and online                                                                                            S$’m            S$’m          Change
     gaming. Heterogeneous Network
                                            Operating Revenue
     (HetNet), the integration of large
                                            Mobile telecommunication services                                                     642.5           640.0            0.4%
     and small cells with different
     wireless radio technologies, such as   International call services                                                            55.9            61.3           -8.9%
     cellular and WiFi, enables M1 to       Fixed services                                                                        129.7           104.2           24.5%
     provide the best coverage and          Total service revenue                                                                 828.1           805.5            2.8%
     network capacity to meet this          Handset sales                                                                         243.0           255.4           -4.9%
     growing demand. M1 is the largest      Total                                                                                1,071.1        1,060.9                1.0%
     Wireless@SG WiFi operator in
     Singapore with more than 10,000        For 2017, service revenue increased 2.8% to S$828.1 million, driven by higher Fixed Services revenue. Handset sales were
     access points. To complement our       4.9% lower due to lower sales volume. Accordingly, operating revenue was 1.0% higher at S$1,071.1 million for FY2017.
     advanced 4.5G network, M1
     deployed an overlay of integrated
                                            MOBILE TELECOMMUNICATIONS REVENUE
     small cells and WiFi equipment to
     300 high-traffic hotspots                                                                                                       Group
     nationwide, including MRT/LRT                                                                                           Year Ended 31 December
     stations, bus interchanges, major                                                                                             2017            2016             YoY
     commercial buildings, malls and                                                                                               S$’m            S$’m          Change
     popular outdoor areas around
     Marina Bay.                            Mobile telecommunications revenue
                                            Postpaid                                                                              582.3           569.7             2.2%
•    Drones on 4.5G HetNet: As drones       Prepaid                                                                                60.2            70.3           -14.3%
     become more commonplace today,         Total                                                                                 642.5           640.0                0.4%
     M1 and Nanyang Technological
     University have conducted
     successful trials and embarked         ARPU (per month)
     on research to develop M1’s 4.5G       Postpaid (excludes Data Plan)                                                           55.8           58.0            -3.8%
     Heterogeneous Network (HetNet)         Postpaid (excludes Data Plan and adjusted)1                                             48.7           50.3            -3.2%
     for the traffic-management of          Data plan                                                                               12.7           14.8           -14.2%
     unmanned aerial systems (UAS)          Prepaid                                                                                 10.7           12.2           -12.3%
     in Singapore’s urban environment       Fibre Broadband                                                                         43.5           45.1            -3.5%
     and its surrounding sea-to-shore
                                            Mobile data contribution as a % of service revenue                                    55.7%           54.0%
     coverage. The findings will
     provide valuable insights for          1   After adjustment for ARPU allocated to handset sales
     unmanned operations using
     the future 5G Ultra-Reliable
                                            Mobile telecommunications revenue increased 0.4% to S$642.5 million. On a segmental basis, postpaid revenue increased
     Low-Latency Communication
                                            2.2% to S$582.3 million due to increased subscription revenue from take-up of higher-end plans and wholesale revenue
     (URLLC) network.
                                            contribution from MVNO. Prepaid revenue at S$60.2 million was 14.3% lower year-on-year due to lower voice traffic.

                                            Mobile data usage continued to grow with average smartphone data usage increasing to 4.3GB per month in the fourth
                                            quarter of 2017 from 3.6GB per month a year ago. Accordingly, mobile data revenue increased 1.7 percentage points to
                                            55.7% of service revenue.

26     ENABLING A DIGITAL FUTURE                                                                                                       M1 LIMITED Annual Report 2017      27
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