DON'T MISS ANOTHER SALE - Sell your products online all year long with Equishopper! www.equishopper.com - EQUITANA USA
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DON’T MISS ANOTHER SALE Sell your products online all year long with Equishopper! www.equishopper.com
WHAT IS THE EQUITANA USA MARKETPLACE? The opportunity to connect with customers in-person at EQUITANA USA is invaluable. However, we also want to help you reach your target audience well before and after our three-day event. So, we partnered with Equishopper—an equestrian-focused, e-commerce platform—to create the EQUITANA USA Marketplace, powered by Equishopper! By participating, you’ll get the chance to reach and sell your products to equestrian consumers 365 days a year. Start to build your relationships with customers now, then continue to build loyalty and drive sales when they physically experience your products at the show. Let us help you get started today! The Marketplace also gives you the opportunity to reach thousands of equestrians globally who cannot attend our in-person event.
WHAT IS EQUISHOPPER? Equishopper is the first-of-its-kind, equestrian-focused marketplace that provides a unique shopping experience, connecting equestrians with experts, professionals, and service providers (think Amazon, but purely equestrian!) Launching a new business or brand, or maybe want new exposure for an existing one? Equishopper is a great way to do it! With this online platform, equestrian brands have an unprecedented opportunity to enhance your brand’s online presence and product presentation, execute multi-media online merchandising, and leverage multiple digital channels. EQUITANA USA EXHIBITORS Connect with your target audience in- person and online by packaging your EQUITANA USA booth with an Equishopper storefront. Meet them at EQUITANA USA and continue engaging and selling throughout the year. (Rotating sponsored homepage banners available!)
BENEFITS OF AN EQUISHOPPER SHOWROOM There are multiple advertising • Increase revenue and exposure by creating an opportunities to promote your products online showroom available 24/7 on a high- within Equishopper! For example, custom profile online marketplace. Connect with homepage ads: customers anytime, anywhere, on any device • Be discovered by equestrians who are already shopping for products like yours on Equishopper • Simplify your life. Equishopper’s white glove service enables you to build the showroom of YOUR your dreams without the overhead, high cost, and AD HERE hassle of building your own e-commerce site • Gain valuable insights about your audience and sales trends with Equishopper data • Manage your inventory by featuring seasonal product lines and closeouts Drive buyers to your product page from other locations on the site!
SHOWROOM LANDING PAGE PACKAGES (See page 7 for package pricing) BASIC BRAND LANDING PAGE PREMIUM BRAND LANDING PAGE ONE (1) TEMPLATE OPTION FIVE (5) TEMPLATE OPTIONS
WAYS TO SELL ON EQUISHOPPER STANDARD MARKETPLACE MODEL CONSIGNMENT WHOLESALE MODEL FULFILLMENT BY FULFILLMENT BY OPTION BRAND EQUISHOPPER • Fulfillment options: • Brand is the JIT (Just in Time) or • Brand is the Vendor • Same features as Vendor of Record Dropship of Record Fulfillment by Brand, • Items placed on • Equishopper is the • Brand maintains but…takes away the consignment and Vendor of Record ownership of labor! shipped to PA • Purchased items products & ships • Equishopper packs, warehouse for either shipped to PA directly to ships, and accepts sale on warehouse or drop customers, and returns for Vendor Equishopper, shipped depending services returns if (for a fee) (popular for on agreement, need • Items stored in PA closeout items) order size, and • Commission of warehouse • Brand splits urgency 20% + other admin • Perfect for brands proceeds 50/50 • Billed on NET fees for each item without US presence with Equishopper payment terms sold or not setup to ship retail
PACKAGE PRICING Prices include package of your choice through December 31, 2021 THE SOONER YOU JOIN, THE MORE VALUE YOU GET! EQUITANA USA EXHIBITORS Exhibit at EQUITANA USA and save money on Equishopper! Basic Showroom Package - $725 Premium Showroom Package - $925 • Basic Brand Landing Page • Premium Brand Landing Page (5 premium • Feature your brand catalog on Equishopper templates to choose from) • Unlimited product uploads • Feature your brand catalog on Equishopper • Choose a standard JIT model or marketplace • Unlimited product uploads • Choose Standard JIT model or Marketplace COMPANIES NOT EXHIBITING AT EQUITANA USA (YET!) Basic Showroom Package - $1250 Premium Showroom Package - $1450 • Basic Brand Landing Page • Premium Brand Landing Page (5 premium • Feature your brand catalog on Equishopper templates to choose from) • Unlimited product uploads • Feature your brand catalog on Equishopper • Choose a standard JIT model or marketplace • Unlimited product uploads • Choose Standard JIT model or Marketplace
PROFESSIONAL SERVICES - FREE OF CHARGE Are you a trainer, photographer, veterinarian, artist, or any other kind of service provider? Equishopper also offers a LinkedIn-style professional services community, where brands can promote equine-related services online to help grow their business for FREE! You also have the option to upgrade for $300, placing your service listing in the top 3 spots of your respective equine segment. PROFESSIONAL SERVICE PROFILE PROFESSIONAL SERVICE LISTING
ADDITIONAL ADVERTISING ON EQUISHOPPER Ask us about even more advertising options on Equishopper! S P O N S O R A P R O D U C T C AT E G O R Y SHOP THE LOOK H O M E PA G E F E AT U R E D B A N N E R
ADDITIONAL ADVERTISING ON EQUISHOPPER Ask us about even more advertising options on Equishopper! SPOTLIGHT VENDOR EMAIL – 1 SENT OUT PER WEEK • Template supplied by Equishopper, content supplied by vendor • Email is sent to Equishopper vendor database • Advertising vendor must have products for sale on Equishopper Please reach out to Kaitlyn Fritz to learn more about additional features, sponsorships, and to start selling on the EQUITANA USA Marketplace! kfritz@reedexpo.com | 203-840-5968
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