BLACKPOOL TOWN CENTRE - BUSINESS PLAN FOR 2021 2026 - Blackpool BID
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B USINESS PL AN F OR B L AC K P O O L TOW N C E N T R E BUSINESS IMPROVEMENT DISTRICT (BID) BLACKPOOL BID A better town centre for everyone 2021 - 2026
CONTENTS PAGE 03 THE VISION THE VISION FOR BLACKPOOL TOWN CENTRE 04 CHAIRMANʼS WELCOME 06 EXECUTIVE SUMMARY To i mpr ove the vi si tor experi ence 08 WHAT IS A BID? and to pr omote Bl ackpool Town 09 BID AREA Centr e as a safe, cl ean pl ace to do 10 THE CHALLENGE busi ness, wor k, vi si t, shop and di ne. 12 COVID-19 CHALLENGE 14 CONSULTATION RESULTS 16 AIMS OF THE BID 22 WHAT A “NO” VOTE MEANS 24 BID ACHIEVEMENTS 26 FINANCE 28 FURTHER INFORMATION 30 GOVERNANCE 35 THE BID BALLOT
CHAIRMAN’S WELCOME It is hard to believe that the BID will cease to exist… unless businesses vote to retail unit, Imax ready cinema and restaurant and it’s been nearly five see the excellent work continue. the acquisition and refurbishment of Abingdon Street years since the Blackpool Market, to complement other investments already A ‘YES’ vote means a To w n C e n t r e B u s i n e s s Since February 2020 we have been hard at work to underway which will increase footfall and diversify joint investment in the Improvement District (BID) gauge opinion within the 400+ strong membership activity within the BID area. town for the next five was renewed. This term on what projects you would like to see after April has been a huge success 2021. We have now collated the information we have years; an investment A ‘No’ vote will simply mean all BID funding for which will continue to and all of us involved received from consultation questionnaires along with are very proud of its feedback from 1:1 visits with BID staff. This proposal infrastructure, such as elements of BID CCTV deliver the great range achievements. outlined here shows how your continued investment in operators, on street security wardens, BID of services (and more) B l a c k p o o l To w n C e n t r e w i l l d e l i v e r t h e p r o j e c t s t h a t o u r cleaning services etc, will end in March 2021. that you have come to Whilst I appreciate members have asked to see. We w a n t B l a c k p o o l To w n C e n t r e t o c o n t i n u e t o expect from the BID. that 2020 has been be a fantastic place to work, live and visit. So the toughest and most B u t m o s t i m p o r t a n t l y, a ‘ Y E S ’ v o t e m e a n s a j o i n t challenging year for us investment in the town for the next five years; an I strongly urge you to carefully consider the all, I do believe that 2021 investment which will continue to deliver the great B u s i n e s s P l a n a n d v o t e i n f a v o u r. brings improved hope range of services (and more) that you have come to a n d o p p o r t u n i t i e s . T h i s F e b r u a r y, y o u r v o t e t o r e n e w expect from the BID and which will be essential to Thank you for your continued support. the BID will mean a vote to continue with our aim to s u p p o r t t h e To w n C e n t r e ’ s r e c o v e r y f r o m t h e C o v i d - 1 9 . p r o m o t e t h e B l a c k p o o l To w n C e n t r e a r e a w i t h i n t h e retail, leisure and hospitality sectors. Over the past 12 months, the BID has been involved with and added leverage to the council’s applications M Williams Everyone is obviously seriously concerned about the for government funding for the redevelopment of short, medium and long term effects of Covid-19. As t h e To w n C e n t r e t h r o u g h t h e G e t t i n g B u i l d i n g F u n d , Michael Williams a BID we have been here throughout the lockdowns, a n d t h e To w n D e a l . T h e r e c e n t a n n o u n c e m e n t o f t h e C h a i r, B l a c k p o o l B I D providing our services and we have included our success of these applications means that there will be response to date and recovery plan. over £30million total investment which will be used on p r o j e c t s i n t h e To w n C e n t r e , i n c l u d i n g p h a s e 2 o f t h e From April 2021 all of the current services provided by Houndshill redevelopment scheme, including a large 5
EXECUTIVE SUMMARY There are over 300 BIDs across the UK, cumulatively In March 2021 Blackpool’s current BID expires and all By voting ‘YES’ you will be contributing to support your Over the past five years the BID has provided investing £132.5million in projects decided upon by the services will cease to exist unless it is renewed. It is To w n C e n t r e t o e n a b l e u s t o d e l i v e r o u r a i m s . o v e r £ 1 . 7 5 m i l l i o n o f s e r v i c e s t o t h e To w n C e n t r e business community itself. up to businesses to decide collectively if they wish to that are above and beyond the service levels continue with the BID. This will be done via a ballot of Added to the fantastic redevelopment schemes planned w i t h i n t h e n e x t B I D p e r i o d , B l a c k p o o l To w n C e n t r e currently provided by Blackpool Council and In October 2005 the first Business Improvement District businesses in February/March. We are asking you to should be well on the way to full recovery from Covid Lancashire Police. i n B l a c k p o o l To w n C e n t r e w a s e s t a b l i s h e d a n d s i n c e vote ‘YES’ to ensure a bright future by renewing the then local businesses have invested over £4million BID for a further five year term from 1st April 2021. and the economic downturn that has followed. worth of additional services to improve the trading environment, attract more shoppers and visitors to the THE AIM IS: To w n C e n t r e . B I D h a s a l s o p r o v i d e d e s s e n t i a l s u p p o r t and services that are above and beyond the levels To e n h a n c e t h e s a f e t y o f B l a c k p o o l To w n C e n t r e provided by Blackpool Council and Lancashire Police. To d e v e l o p a m o r e a t t r a c t i v e a n d w e l c o m i n g To w n In 2019 alone annual visitor numbers have Centre street environment r i s e n t o 1 1 . 1 9 m i l l i o n i n t h e To w n C e n t r e a n d Blackpool as a whole hit 18.1million visitors. To g i v e m e m b e r s a c o l l e c t i v e v o i c e a n d p r o m o t e T h e B I D a n n u a l l y d e l i v e r s t h e To w n C e n t r e C h r i s t m a s t h e To w n C e n t r e lighting displays and switch on event. We have also provided on-street security and cleaning services year round along with a growing marketing, & social media To i m p r o v e t h e e n v i r o n m e n t i n t h e To w n C e n t r e campaign. The BID Board of Directors would like to build on the successes of the past five years to make sure that Blackpool continues to thrive, attract more customers and maintain its national position in the UK visitor 7 e c o n o m y.
WHAT IS A BID? BID AREA BIDs have been operating across the UK for over a MAP Abingdon Street decade and there are now over 300 BIDs established Adelaide Street a r o u n d t h e c o u n t r y. A d e l a i d e S t r e e t We s t Albert Road [part] Businesses within a BID area contribute to and vote Back Church Street on the adoption of a 5 year Business Plan to address Bank Hey Street issues and opportunities for the area that they have Birley Street helped to define. Subject to this ballot the BID Caunce Street [part] Company and its Board oversee and deliver the BID Cedar Square objectives. All businesses above an agreed rateable Charles Street [part] value threshold within the defined BID area contribute Cheapside a levy to deliver the initiatives set out in this plan. Church Street [to junction of Cookson Street] Clifton Street The concept is well received in the UK and we have Cookson Street completed our third year term delivering some fantastic Coronation Street projects for business. Corporation Street Deansgate The Levy is calculated as a small % of the business Dickson Road p r o p e r t y R a t e a b l e Va l u e [ R V ] . F o r m a n y b u s i n e s s e s t h i s E a s t To p p i n g S t r e e t amounts to less than £5 per week. Edward Street King Street O v e r t h e l a s t y e a r, t h e t e a m h a v e b e e n t a l k i n g t o Houndshill Centre businesses to establish the priorities, improvements and Leopold Grove o p p o r t u n i t i e s f o r B l a c k p o o l To w n C e n t r e b u s i n e s s e s . Market Street Milbourne Street [part] Queen Street This business plan is an expression of this extensive South King Street consultation. The BID can bring in over £1million Strand investment over the next 5 years. Ta l b o t R o a d To p p i n g S t r e e t O n l y a ‘ Y E S ’ Vo t e w i l l e n s u r e i t s d e l i v e r y Victoria Street 9 We s t S t r e e t
THE CHALLENGE T h e b u s i n e s s e s i n t h e To w n C e n t r e h a v e a n o p p o r t u n i t y through a BID to increase their market share. In 2019 r et ai l uni t , I m a x c i n e m a a n d r e s ta u r a n t a s w e l l a s th e r ef ur bi shm en t o f A b i n g d o n S tr e e t M a r k e t a n d s u r r o u n d i n g “ B l a c k p o o l B I D w i l l e n s u r e t h a t B l a c k p o o l To w n CHALLENGES & OPPORTUNITIES Centre businesses benefit from the substantial a l o n e a n n u a l v i s i t o r n u m b e r s h a v e r i s e n t o 11 . 1 9 m i l l i o n ar ea. Thi s wi l l a ttr a c t m o r e p e o p l e i n to th e to w n a s w i l l additional funding of over £1.3million Wh i l e w e f a c e t h e s e c h a l l e n g e s , w e m u s t ma k e t h e mo s t i n t h e To w n C e n t r e a n d B l a c k p o o l a s a w h o l e h i t t he pr oposed r e d e v e l o p m e n t o f th e B l a c k p o o l C e n tr a l s i te (excluding voluntary contributions) over the of our opportunities to: 18.1million, it is important that we continue to t o a wor l d cl a s s l e i s u r e a ttr a c ti o n . encourage those people to visit and spend in the BID area. The BID seeks to secure the independent sector The BI D pl an s to b e c l o s e l y c o n n e c te d to th e s e p r o j e c ts . next five years to deliver these benefits “ I n c r e a s e f o o t f a l l t h r o u g h t a r g e t e d ma r k e t i n g w h i c h w i l l a t t r a c t mo r e s h o p p e r s i n t o t h e To w n C e n t r e as well as the major retail, leisure & hospitality offers in the area, solidifying the complete offer for visitors to I mp r o v e t h e s t r e e t e n v i r o n me n t b y d r e s s i n g t h e s t r e e t s t h e To w n C e n t r e . t h r o u g h o u t t h e d i ff e r e n t s e a s o n s t o p r o v i d e a v i b r a n t and attractive area for residents and visitors alike.. BLACKPOOL FACES IMMEDIATE CHALLENGES Enhance the shopping and visitor experience by We co mpete with major shopping cent r es such as i mp r o v i n g s e c u r i t y a n d r e d u c i n g c r i m i n a l a c t i v i t y a n d Presto n, Lancaster, the Trafford C ent r e, M anchest er & a n t i - s o c i a l b e h a v i o u r, b o t h d a y a n d n i g h t Li verp ool city centres. Wo r k w i t h t h e c o u n c i l a n d t h e p o l i c e t o i m p r o v e On to p o f th at, the recent Covid Pandem i c has had existing statutory services such as street cleaning and a drastic effe ct on all sectors and we now f ace an p r o v i d e b e t t e r s u p p o r t f o r t h e w i d e r s t r e e t c o mmu n i t y unpre cedente d downturn in the nat i onal econom i c si t uation. Build relationships with property owners to address t h e i s s u e o f e m p t y p r e mi s e s i n o r d e r t o i mp r o v e t h e I t i s th e BID ’s aim to work closely wi t h t he counci l t o street environment showca se Bla ckpool as the national ‘ GoTo’ dest i nat i on f or both leisu re, hospitality and re t ai l . I n additio n to the ongoing develop m ent of t he Tal bot Gat eway, the government support r ecent l y obt ai ned t o f urt her d evelo p the Houndshill Cent r e, addi ng a l ar ge 11
COVID-19 CHALLENGE I n th e p ast 12 months, each time t he UK ent er ed l ockdown we act ed t o s u p p o r t y o u a n d w e r e s p o n d e d to your requests. T he BID provided gui dance and suppor t and cr eat ed a cl e a r s tr a te g y to e n s u r e th e s a fe “ T H I S H AS B E E N A V E RY C H A L L E N G I N G Y E A R F O R A L L O F U S . T H E P R E S E N C E O F B I D D U R I N G A L L LO C K D OW N S A N D T H E N and su sta in able reopening of the Town Cent r e. E S P EC I A L LY I N T H E E A R LY W E E K S O F R EO P E N I N G WAS N OT O N LY R E AS S U R I N G B U T A R E A L P R AC T I C A L H E L P TO O U R B U S I N E S S ” RESPONSE REO PEN • REC OVER Rob Wynne - West Coast Rock With the closure of all non- As l ockdown eased our f ocus We h a v e s ta r te d to fo c u s o n th e esse ntial business our immedia t e shi f t ed t o put t i ng pl ans i n pl ac e l o n g e r te r m r e c o v e r y o f th e to w n , response was to provide t o ensur e t he publ i c f el t saf e a n d w i th p r o j e c ts th a t e n c o u r a g e businesses with support in clos i ng, wel com e when r et ur ni ng t o t he fo o tfa l l b a c k i n to th e To w n C e n tr e and u p to d ate information Town Cent r e P r o v i d e d fr e e tr a i n i n g a n d R egula r co mmunications I m pl em ent ed a ‘ keep l ef t ’ syste m g u i d a n c e o n h o w to c r e a te a s a fe highlighting the most up to date and assessed pi nch poi nt s and w o r k i n g e n v i r o n m e n t e n s u r i n g th a t sup port, a dvice and guidance queue syst em s acr oss t he t ow n to b u s i n e s s e s w e r e w o r k i n g w i th i n gui de pedest r i an f l ow and supp o r t government guidelines D ire ctly su pported Members in soci al di st anci ng acce ssin g COVID-19 grants O p e r a te d a fa r r a n g i n g ‘ S h o p Cr eat ed a ‘ We ar e Open’ Town Local’ social media campaign C onsta ntly provided security Cent r e cam pai gn t o wel com e a d v e r ti s i n g b u s i n e s s e s th r o u g h patrols around the town to ensur e vi si t or s saf el y back and r ei nf o r c e o ffe r s & c o m p e ti ti o n s to t he se curity of vacant premises soci al di st anci ng d i s c o u r a g e th e i n c r e a s e d u p ta k e during lockdowns of on-line shopping Wor ked wi t h our par t ner s t o suppor t and pr om ot e a nat i ona l cam pai gn t o encour age vi si t or s t he t own 12 13
CONSULTATION RESULTS We have now collated the information received from OUR TOP PRIORITIES multiple-choice consultation questionnaires, along with feedback from 1:1 visits with BID staff. This Business Plan shows how your continued investment in Events B l a c k p o o l To w n C e n t r e w i l l d e l i v e r t h e p r o j e c t s t h a t o u r members have asked to see. 16.17% Security CONSULTATION RESULTS Street Decorations 84.19% & Lighting 33.08% 450 272 Environment 54.04% 572 As the Covid pandemic is likely to limit public gatherings for months to come, we plan to suspend 0 100 200 300 400 500 600 promoting events until such time that social distancing guidelines are relaxed. We will review this in line with feedback from our members and will promote events at a suitable date in the future. Liaison visits undertaken during the consultation period Questionnaires completed Businesses currently trading in the BID Area 14 15
AIMS OF THE BID • TO ENHANCE THE SAFETY OF “ B L A C K P O O L B I D H A V E B E E N E X T R E M E LY “ ON BEHALF OF BLACKPOOL & THE FYLDE BLACKPOOL TOWN CENTRE P R O A C T I V E I N H E L P I N G TA C K L E S E C U R I T Y A N D STREET ANGELS, I WOULD LIKE TO THANK ASB ISSUES IN AND AROUND OUR PREMISES. E V E R Y O N E AT B L A C K P O O L B I D F O R T H E I R H E L P ACTION PLAN: T H E I R VA LU E A N D CO M M I T M E N T I S E X E M P L A RY A N D S U P P O R T O F O U R S T R E E T O U T R E A C H T H AT AND I WOULD URGE ALL BID MEMBERS TO W E H A V E D E V E LO P E D W I T H T H E N I G H T T I M E Continue to provide a visual presence of on-street B I D Wa r d e n s a c r o s s t h e To w n C e n t r e S U P P O R T T H E M I N T H E F O R T H C O M I N G B A L LOT ” ECONOMY OF BLACKPOOL TOWN CENTRE OVER T H E L A S T E I G H T Y E A R S . S U P P LY I N G U S W I T H Julia Blackett - Sainsbury’s Store Manager LINK RADIOS, INVITING US TO BE PART OF THE Continue to provide security support between 9am LO C A L P U B W AT C H M E E T I N G S . M A K I N G U S F E E L and 8pm [summer time] and 8.30am until 6pm [winter time] 7 days a week W E LC O M E D W I T H I N T H E N I G H T T I M E I N I T I AT I V E S T H AT H E L P B L A C K P O O L T O B E A S A F E R P L A C E C o n t i n u e t o p r o v i d e B I D o p e r a t o r s i n To w n C e n t r e Since BID3 was established in 2015, BID FOR MANY RESIDENTS AND VISITORS IS VERY CCTV room daily members have consistently rated the Street M U C H A P P R E C I AT E D ” Wa r d e n s ’ s e r v i c e s a s g o o d o r e x c e l l e n t , w i t h Continue to operate and grow the Shopwatch 85% responding to the 2020 survey saying the Paul Rawson - business retail against crime initiative, utilising the Wa r d e n s w e r e a s u c c e s s a n d s h o u l d b e a t o p CEO Blackpool & the Fylde Street Angels national DISC database approved by ACPO priority going forward. Continue to operate and grow the Pubwatch Scheme to safely promote the early evening and night-time economy C o n t i n u e t o w o r k c l o s e l y w i t h t h e l o c a l a u t h o r i t y, police and other bodies for intelligence gathering to enable action to be taken against anti-social behaviour and other unacceptable actions 17
AIMS OF THE BID TO IMPROVE THE ENVIRONMENT IN TO DEVELOP A MORE ATTRACTIVE BLACKPOOL TOWN CENTRE “ T H E B I D A R E E X C E P T I O N A L LY R E A C T I V E TOWN CENTRE STREET ENVIRONMENT W H E N E V E R C A L L E D U P O N T O H E L P R E S O LV E I S S U E S A R I S I N G F RO M WAS T E M A N AG E M E N T A N D ACTION PLAN: ACTION PLAN: GENERAL DEBRIS. THEY ARE RELIABLE AND OFFER Provide additional daily cleaning service across the A G R E AT S E R V I C E W H E N E V E R N E E D E D . ” Investigate the viability of adding seasonal whole of the BID area decorations throughout the BID area, such as floral Ly n d a B a k e r - F r o n t o f H o u s e M a n a g e r planters and bunting etc Winter Gardens Continue with the removal of graffiti and fly-posting In partnership with others, explore the potential to create casual areas that visitors can utilise in their Ta k e a p p r o p r i a t e a c t i o n r e g a r d i n g i l l e g a l f l y - t i p p i n g leisure time Continue to maintain and improve street furniture C o n t i n u e t o c l e a n To w n C e n t r e s t r e e t f u r n i t u r e Work with landlords and authorities to improve the Investigate the viability of expanding and improving street visuals by the provision of attractive decals our cleaning services on the windows of empty premises Continue to identify and report faults in the street Continue to regularly clean the shopfronts of empty environment and lighting premises During the consultation process it became abundantly clear that our Members were unhappy We i n t e n d t o c o n t i n u e a n d i f p o s s i b l e e x t e n d with the overall street appearance and environment. this level of service going forward as during Our aim is to improve the overall appearance of consultation 54% of respondents highlighted the Town Centre to make it a vibrant and attractive this as one of their top priorities place to encourage visitors to return. 19
AIMS OF THE BID TO G I V E ME MBE R S A C O LL ECTIV E VOICE & P R O M O T E T H E T O W N CEN TRE To c o n t i n u e l o b b y i n g t h e l e a d e r s o f t h e l o c a l a u t h o r i t y, p o l i ce a n d ce n t r a l g ove r n m e n t , ACT I O N P L A N : where appropriate, to influence and add l e v e r a g e i n d e c i d i n g h o w t h e To w n C e n t r e i s U se o ur independent resources and t he f i nanci al managed. Over the next five years we aim to cap acity to influence and inform key deci si ons t hat ar e provide a continued powerful voice for over vita l to the Town Centre 4 0 0 b u s i n e s s e s i n t h e To w n C e n t r e . We w ill lobby B lackpool Council and ot her r egi onal age ncie s o n behalf of Town Cent r e busi nesses We w ill h ave regular meetings wi t h seni or Bl ackpool C ouncil p olitical leaders and off i cer s t o r obust l y represent the views of the BID com m uni t y Provide a focus point for ideas and collaboration b e t w e e n a l l To w n C e n t r e b u s i n e s s e s r e g a r d l e s s o f sector C ontinue to gain growth across soci al m edi a pl at f or m s t o e nhance and promote the To wn Cent r e busi nesses 20
WHAT A “NO” VOTE MEANS A ‘NO’ VOTE WILL IMMEDIATELY STOP THE FOLLOWING: All security All BID funding for All supported Christmas festivities, services infrastructure safety initiatives lighting and support for Including street patrols, Shopwatch & Such as elements of BID CCTV Such as DISC, plus close partnerships discounted parking Pubwatch schemes and the town operators working with Blackpool Council & schemes wide radio link scheme Lancashire Constabulary (See Page 24) WET FLOOR All BID cleaning & Marketing, promotions & Schemes to encourage Early evening economy environmental services social media campaigns visitors from a wide area to engagement visit the town 23
BID ENVIRONMENT ACHIEVEMENTS BID SAFETY ACHIEVEMENTS During the course of the last 5 years, it became abundantly clear that ATTENDED 170 1600+ BID members wanted us to concentrate on tackling ASB & environmental issues. This is what you asked for and this is what we have delivered: Shopwatch Exclusion Orders barring offenders from over Incidents of thefts 80 stores in the BID area from Members’ premises CLEANED 57,200 since 2016 Vacant property windows HOURS 17,940 on a weekly basis. UPGRADED SHOPWATCH PROVIDED Of BID Warden street time Successfully launched the digital HOURS Negotiated with BT to arrange to upgrade outdated and damaged kiosks SUPPORT Shopwatch scheme utilising the national DISC database approved Of BID cleaning services by ACPO TRIPLED to businesses 7 days a week ASB 4000+ Cleaning staff to provide a PHONE 7 day-a-week service Incidents handled BOXES Business doorways since 2016: DIGITAL 7 street drinking: 347 Cleaned on a cleaned of detritus rough sleeping: 487 begging: 5,135 Upgraded the town wide PHONELINE Set up a dedicated phone weekly basis. analogue radio scheme to line for quick response during a fully digital system business and out of hours. INTRODUCED 395 STREET FURNITURE BID CCTV operators manned the town £81K 38 £ wide camera system 7days a week Provided Intelligence which 19,240 Occasions we removed A quick response service Cleaned on a weekly basis . 24 Hours of CCTV Worth of stolen goods returned has directly lead to 38 via radio control flyposting and graffiti monitoring by BID staff with a 60% recovery ratio Criminal Behaviour Orders
FINANCE The levy that provides the BID’s funding is governed by a set of BID rules. THE BUDGET THE BID RULES I n co m e & e x p e n d i t u r e 2 0 2 1-2 0 2 6 b a s e d o n c u r r e n t B I D d a t a s u b j e c t t o c h a n g e i f T B I D i s s u cce s s f u l Year 1 Year 2 Year 3 Year 4 Year 5 Total Th e BID te rm will be a period o f f i ve year s f r om 1st Ther e i s no d i s ti n c ti o n to b e m a d e b e tw e e n o c c u p i e d Ap ril 2 021 until 31st March 202 6 or unoccup i e d h e r e d i ta m e n ts Income (£) +(1.25%) +(1.5%) BID Levy 215,000 215,000 217,687 217.687 220,864 1,086,238 Th e BID le vy will be applied to r at ed pr oper t i es i n t he The BI D l e v y w i l l n o t b e a ffe c te d b y th e s m a l l b u s i n e s s Additional Income + 50,000 50,000 50,625 50,625 51,384 252,634 BID d istrict with a rateable value of £10, 000 or m or e r at e r el i ef s c h e m e Voluntary Contributions - - - - - - Total Income 265,000 265,000 268,312 268,312 272,248 1,338,872 Th e levy w ill be a fixed rate of 1% r at eabl e val ue as The BI D l e v y w i l l n o t b e i n c r e a s e d o th e r th a n a s Expenditure (£) at 1 Ap ril 2 021 using the 2017 l i st f or al l el i gi bl e r at e speci f i ed i n th e l e v y r u l e s Security * 125,000 125,000 125,000 125,000 125,000 625,000 paye rs, rising to 1.25% in 2023 and 1. 5% i n 2025 Environment * 50,000 50,000 50,000 50,000 50,000 250,000 The BI D l e v y r u l e s , a n d B ID a r e a c a n n o t b e a l te r e d Marketing & Promotion 40,000 40,000 40,000 40,000 40,000 200,000 Pro perties that come into the rat i ng l i st dur i ng t he BI D wi t hout an a l te r a ti o n b a l l o t Management & Admin ** 40,000 40,000 40,000 40,000 40,000 200,000 t erm w ill b e subject to the BID l evy f r om t he eff ect i ve Contingency (5%) 10,000 10,000 10,000 10,000 10,000 50,000 date that the property is brought i nt o t he r at i ng l i st Total Expenditure 265,000 265,000 265,000 265,000 265,000 1,325,000 and the ra teable value effective at t hat t i m e Every penny of the levy collected will be used Surplus 0 0 +3,312 +3,312 +7,248 +13,872 to deliver the projects in this Business Plan. Wh ere the rateable value for an i ndi vi dual This is in contrast to Uniform Business Rates BUDGET NOTES: here ditament changes and resu l t s i n a l ower BI D l evy, (UBR) where Blackpool businesses have no say t hen this comes into effect only f r om t he st ar t of t he B u d g e t f i g u r e s a r e i n d i c ative based on the anticipated levy industry benchmark of 20%, currently reflecting at 18.5% of f i n ancia l year in which the change i s m ade and no on how the money is actually spent. i n c o m e u s i n g 2 0 1 7 R a t e able Values. Assumed 3% annual expenditure. We seek to leverage voluntary income, which will i n f l a t i o n a r y i n c r e a s e a n d 100% levy collection rate. Levy help enable more of our Members’ contributions to be allocated refu nds w ill be made for previous year s. Thi s i s known i n c o m e m a y f l u c t u a t e i n r elation to occupancy and is subject to to work programmes, which directly benefit business and the as th e closed year rule t h e m a r k e t a t t h e t i m e o f the ratings assessment. local area in general. A l l o c a t i o n s r e f l e c t c u r r e nt priorities; these may change causing *Includes salaries & costs to deliver safer/greener/cleaner Th e levy w ill assume an annua l gr owt h r at e f or v a r i a n c e s a n d r e - a l l o c a t i ons across the five-year term. Any projects in flation o f 3% to be applied 1st Apr i l each year m a t e r i a l v a r i a t i o n s o f t h e budget will be approved by the Board. C o n t i n g e n c y b a s e d u p o n 5% of BID Levy. **Includes all professional fees. Th ere w ill be no VAT charged on t he BI D l evy 26 O u r m a n a g e m e n t a n d o v erhead will be maintained beneath the + Includes Shopwatch & Pubwatch memberships & promotions
FURTHER INFORMATION The Local Government Act 2003 enables the Local A u t h o r i t y t o i s s u e a b i l l f o r a B I D L e v y. T h e L o c a l “ B Y S U P P O R T I N G T H E B I D , W E A R E J O I N T LY I N V E S T I N G I N O U R LO C A L A R E A S O T H AT Authority shall collect the BID levy and hold such sums in the BID Revenue Account E V E RYO N E C A N E N J OY A S A F E , C L E A N A N D AT T R A C T I V E T O W N C E N T R E F O R Y E A R S T O The levy will be charged according to chargeable day procedures. It will be based on the ratings list taken on COME ” 1st April 2021 capture point for each hereditaments in the BID. The data capture point is referred to in the Operating Joanne Duff - Agreement with Blackpool Council which any potential levy Manager Marks & Spencer payer may request Businesses may become liable to pay the levy where they w e r e n o t p r e v i o u s l y, f o r e x a m p l e w h e r e a h e r e d i t a m e n t in the BID area that was absent from the ratings list is subsequently added. In such cases, the rate payer for that hereditament will become liable for the levy on the same date as the Business Rates bills are issued by Blackpool Council. New hereditaments will not be retrospectively charged for previous BID years If a business leaves the BID area in the BID period, they will be removed from the list at the next billing run The non-payment of the BID levy will be pursued via all available mechanisms There will be no discounts applied and no other adjustments of the BID levy For further information please visit www.blackpoolbid.org 28 29
GOVERNANCE Observers can be appointed by the Board subject to ORGANISATIONAL MODEL ORGANISATION STRUCTURE CURRENT BOARD MEMBERS r a t i f i c a t i o n b y B I D me mb e r s a t a n n u a l me e t i n g s o f t h e The Blackpool BID provides an effective organisational A vol unt ar y B o a r d o f D i r e c to r s w i l l l e a d a n d g u i d e DEBBS LANCELLOT HOUNDSHILL c o m p a n y. K e y g r o u p s m a y i n c l u d e p u b l i c a u t h o r i t i e s a n d m o d e l w h i c h b r i n g s t o g e t h e r t h e b u s i n e s s c o m m u n i t y, t he wor k of t h e B l a c k p o o l B ID w h i c h i s c h o s e n fr o m the police. both occupiers and owners, and public authorities, to t he busi nesse s w h i c h fo r m th e c o n s ti tu e n c y o f th e or gani sat i on. T h e B o a r d w i l l h a v e th e a p p r o p r i a te JOHN BARNETT MBE INDEPENDENT MEMBER The Blackpool BID will seek to embrace the business w o r k t o g e t h e r f o r t h e b e n e f i t o f B l a c k p o o l To w n C e n t r e . bal ance of sk i l l s , e x p e r i e n c e , i n d e p e n d e n c e a n d a n d w i d e r c o m m u n i t y w i t h a p r o g r a mme o f w o r k w h i c h knowl edge t o e n a b l e th e m to d i s c h a r g e th e i r r e s p e c ti v e me e t i t s s t a t e d a i m s a n d o b j e c t i v e s . To h e l p g u i d e t h e The Blackpool BID is a company limited by guarantee. JULIA BLACKETT SAINSBURYS dut i es and r e s p o n s i b i l i ti e s e ffe c ti v e l y. It w i l l a l s o BID in this pursuit Board sub-groups may be set up to The company is the legal entity that will run the seek di ver si t y a n d e n s u r e a r e p r e s e n ta ti v e m i x o f i ts encourage participation and help to add value to the activities of the BID following its renewal. The BID will m em ber shi p. KATE SHANE MERLIN decision making of the BID. Areas of focus may include have two categories of membership: F i n a n c e & G o v e r n a n c e , S t r e e t O p e r a t i o n s a n d Ma r k e t i n g . The Boar d wi l l m e e t q u a r te r l y a n d d r i v e th e s e t a i m s BID levy payers - commercial occupiers liable to and obj ect i ve s o f th e B ID , a s w e l l a s m a i n ta i n i n g g o o d MARTIN HEYWOOD VIVA BLACKPOOL COUNCIL pay the Blackpool BID levy gover nance, o v e r s e e i n g th e b u d g e t a n d m o n i to r i n g per f or m ance. T h e B o a r d w i l l c o n s i s t o f b e tw e e n 1 2 - 1 6 MATTHEW HUGHES BONNY STREET MARKET A key relationship will exist between the BID and the Vo l u n t a r y m e m b e r s – b u s i n e s s e s a n d non- Execut i ve D i r e c to r s i n c l u d i n g th e C h a i r. D i r e c to r s local council. Blackpool Council is the main determining wi l l be appoi n te d b y th e B o a r d s u b j e c t to r a ti fi c a ti o n b y organisations that are not BID levy payers authority in respect of the streets and properties in the t he BI D M emb e r s a t a n n u a l m e e ti n g s o f th e c o m p a n y. MICHAEL WILLIAMS WINTER GARDENS approved by the BID Board area of the BID. Two important legal agreements will exist Fur t her det ai l s a v a i l a b l e i n th e C o m p a n y A r ti c l e s o f between the BID and the council: The nomination of voluntary members will be supported Associ at i on MIKE SIMMONS INDEPENDENT BUSINESS OWNER by either an annual financial contribution (cash or in- An Operating Agreement which outlines how the BID levy monies are collected, administered and passed kind) or their strategic importance to the delivery of the BL ACKPOOL B I D TEAM NICK GERRARD BLACKPOOL COUNCIL Blackpool BID’s business objectives. Key groups may over to the BID include smaller businesses that fall below the threshold The del i ver y o f th e B ID ’s b u s i n e s s p l a n w i l l b e l e d b y a of rateable value, businesses outside M anagi ng Di r e c to r a n d th e i r te a m , a c c o u n ta b l e to th e PHILIP HOUGH SUBWAY A Baseline Agreement which specifies the level of council led service provision in the area, ensuring that of the BID’s geographic boundary and Chai r m an and B o a r d . T h e r o l e w i l l w o r k w i th th e B o a r d any services the BID provides are additional property owners. and sub- gr ou p m e m b e r s , p a r tn e r s a n d s p e c i a l i s t s e r v i c e PHILIP WELSH BLACKPOOL COUNCIL pr ovi der s t o e n s u r e th e e ffe c ti v e i m p l e m e n t a t i o n o f t h e To view the Operating Agreement and Baseline Agreement go to agreed annual action plan. ROBERT WYNNE INDEPENDENT BUSINESS OWNER www.blackpoolbid.org
GOVERNANCE A STRATEGIC APPROACH FOR BLACKPOOL VOLUNTARY MEMBERS As part of the BID development strategy for wider T h e C h a i r m a n a n d o n e o t h e r D i r e c t o r o f t h e To w n C e n t r e Blackpool, a two BID model has been proposed for BID Board will sit on the Strategic Board together with Businesses of all sizes and location are important i m p l e m e n t a t i o n d u r i n g 2 0 2 1 w h e r e b y t h e To w n C e n t r e r e p r e s e n t a t i o n f r o m t h e To u r i s m B I D , B l a c k p o o l C o u n c i l , B I D w i l l b e j o i n e d b y a To u r i s m B I D ( T B I D ) f o c u s i n g B u s i n e s s i n t h e C o m m u n i t y, L a n c a s h i r e L o c a l E n t e r p r i s e to the Blackpool BID. The BID will maintain a o n t h e l e i s u r e s e c t o r. T h e e s t a b l i s h m e n t o f t h e T B I D i s P a r t n e r s h i p , B l a c k p o o l Tr a n s p o r t a n d M a r k e t i n g voluntary membership scheme for businesses falling planned for 1 July 2021. Lancashire. beneath the BID levy threshold or outside of the B I D ’ s g e o g r a p h i c a l a r e a . I n p a r t i c u l a r, t h i s w i l l On the assumption that both BIDs are successful a two- T h e To u r i s m B I D w i l l s e e k a s u c c e s s f u l b a l l o t o f provide smaller businesses the opportunity to engage tier governance structure is proposed which will take the businesses in June 2021. with, and benefit from, the BID, while not being form of one single company covering both BIDs, rather c o m p e l l e d t o c o n t r i b u t e a m a n d a t o r y l e v y. B y e n a b l i n g than having a separate company for each BID. This will be led by a Strategic Board (Company Board) which will businesses with a rateable value of less than £10,000 drive the longer-term ambitions of Blackpool for both to provide a voluntary levy the BID will be able to its leisure and retail sectors. It will have the primary enhance the level of the annual budget. responsibility of setting the strategic agenda, providing leadership and leveraging investment, in support of PROPERTY OWNERS d e v e l o p i n g f u r t h e r t h e B l a c k p o o l v i s i t o r e c o n o m y, w h i l e the two individual BIDs will focus on tactical delivery and the fulfilment of objectives set out in their specific Property owners in the area will be encouraged to join business plans. the BID on a voluntary basis and help inform the more longer-term objectives of the organisation. As set out This model will provide clarity of leadership, sector in the membership criteria, membership will be on the f o c u s a n d c o s t e ff i c i e n c y. T h e o p e r a t i n g c o s t s o f b o t h basis of a financial contribution towards the overall BIDs being reduced by adopting a single management management of the BID or towards specific projects structure and general overhead. the BID seeks to advance. STRATEGIC BOARD (Company Board) IT’S YOUR VOTE PLEASE USE IT TOWN CENTRE TOURISM BID BID (Management Board) (Management Board) 33
THE BID BALLOT USING YOUR VOTE Al l qual i fy i ng non- dom e s t i c ra t e p a y i n g b u s i n e s s e s w i t h i n the pr opos ed BID ar ea w i l l b e e l i g i b l e t o v o t e o n t h i s pr opos al . Bl ac k pool To w n C e n t re B I D L t d i s t h e p ro p o s e r and w i l l m anage the BI D i f s u c c e s s f u l . Your bal l ot paper s w i l l b e p o s t e d n o l a t e r t h a n t h e 1 8 t h F ebr uar y 2021 You w i l l need to c as t a n d re t u rn y o u r p o s t a l v o t e b y A MAJORITY ‘ N O ’ VOT E 5pm on 19th M ar c h 2 0 2 1 T he r es ul t of the ball o t w i l l b e a n n o u n c e d s h o rt l y a f t e r Each in dividual heredi t ament has o nly o ne vote regardless of its size. The Ballot wi ll have to meet W I L L S TO P two tests: ALL EXISTING A s i m pl e m aj or i ty ( ab o v e 5 0 % ) o f t h o s e v o t i n g mu s t v ote i n fav our BID ACTIVITIES FROM T hos e v oti ng i n fav o u r mu s t re p re s e n t a ma j o ri t y o f t h e aggr egate r ateabl e v a l u e o f t h e h e re d i t a me n t s v o t i n g 31ST MARCH 2021 Gi v en a m aj or i ty v ote b o t h b y n u mb e r a n d ra t e a b l e v a l u e of thos e v oti ng, the BID w i l l c o mme n c e o n t h e 1 s t A p ri l 2021, for a fi v e y ear pe ri o d . O n c e t h e v o t e i s s u c c e s s f u l , the l ev y bec om es m and a t o ry o n a l l d e f i n e d ra t e p a y e rs and i s a s tatutor y debt. Th e ru l e s f o r a d mi n i s t e ri n g t h e bal l ot c an be found i n t h e B u s i n e s s I mp ro v e me n t D i s t ri c t s ( Engl and) R egul ati ons 2 0 0 4 . 35
CONTACT DETAILS Blackpool Town Centre @BlackpoolBID info@blackpoolbid.org 01253 476204 www.blackpoolbid.org Empress Buildings 97 Church Street Blackpool FY1 1HU Photo Credits: Phil Salisbury Photography, Mark Rangeley Photography, Sirge Smart Mankind Designerwear, Visit Blackpool
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