BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve

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BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
OUR BRANDS

GUILD NEWS

                                      BEAUTYSERVE
                                            The home of Guild Press Ltd

         YOUR DEFINITIVE PATHWAY TO
           THE BEAUTY INDUSTRY

             BEAUTY EXHIBITIONS
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
Print
    Digital
Exhibitions
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
Content Focused
Putting industry-based content at the forefront,
with the latest news, product releases and
business advice.

Acknowledging Trends
Recognising industry trends and reflecting these
within editorial content, digital publications and
through exhibition features.

Relevant & Informative
Committed to content that is useful and beneficial
to our audience, whether personally or to their
business.

Building Relationships
Using Guild News’ existing credentials as a
trusted publication to deliver authoritative online
content and exhibitions.

Cross-Platform Delivery
Delivering content across social platforms, digitally
through BeautyServe.com and in print, providing
360 degree coverage for our advertisers.
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
16,000+       168,000+       125,000+    60,000+
Print         Digital        Email       Social
Circulation    Circulation    Database    Followers
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
REACH
                                               184,000+
                                                 decision makers
                                                   each month

Guild News is the UK’s highest
circulating trade publication for the
beauty, nails, tanning and spa
industries.
Established in 1997, the magazine provides informative, business
focused content to qualified professionals of all levels.

16,000+ Print Circulation

168,000+ Digital Circulation

REACH 184,000+ decision makers each month

Unrivalled editorial support for advertisers

Receive 360 degree coverage with print, digital and social stories
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
NEW           GUILD NEWS HAS RESIZED
A5 SIZE               Guild News has changed to an A5 format
WITH GATEFOLD       making it easier to carry and deliver, as well as
3 PAGE COVER         adopting new eco-friendly principles via its
                         printing and packaging measures.

                              ECO FRIENDLY
                              HANDBAG SIZE
                              QUICK & EASY DELIVERY
                              NEW EXCITING ADVERTISING OPPORTUNITIES
                              UNIQUE OPENING 3 PAGE COVER DESIGN
                              PACKAGING ADVERTISING OPTIONS
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
PRINT RATE CARD
                                                      Front Cover
                                                      £3000 The cover format is a 5 page gatefold, which also includes
                                                               a double page spread advert.

                                                      Double Page Spread
                                                      x1 £1595 x3 £1495 x6 £1395 x10 £1295

                                                      Single Page
                                                      x1 £995       x3 £925        x6 £855        x10 £795

                                                      Half Page
                                                      x1 £550       x3 £495        x6 £450        x10 £395

                                                      Inserts
                                                      From £120 per 1,000 inserts. A5 Size only.

                                                      Digital Edition Only Advertising
                                                      Double Page Spread £500 + VAT
                                                      Your advertisement included ONLY in our digital edition,
                                                      sent to over 168,000 + professionals each month.

                                                      Editorial – Product Inclusion plus Social Post
                                                      £150 + VAT
All prices are per advertisement, exclusive of VAT.
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
Average advert
                                                               Impressions
                                                             55,000 per month
                                                             Average Click-Through
                                                                  Rate: 6.9%

BEAUTYSERVE                              f Guild Press Ltd

Reach thousands of professionals
each month by advertising on
BeautyServe.com, our digital platform.
Professionals return time and again for their daily source of beauty, nails,
tanning and spa news, in addition to reading the digital edition of Guild
News magazine and discovering business focused content. As the
hub for all of Beauty Exhibitions brands, BeautyServe.com is home
to Guild News, Beauty UK, Hair UK, Holistic Health, Scottish Hair &
Beauty, Scottish Hair & Barber, Look Good Live and the Virtual Hair
& Beauty Show.

Advertising options include:
- Banner Adverts
- Sponsored News Stories
- Sponsored Video Stories
- Monthly Digital Takeovers
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
OPEN RATES BETWEEN                                                                                         sent to
 3.6% - 13.1%                                                                                          125,000+
AVERAGE OPEN RATE                                                                                        PROFESSIONALS
      6.2%

                           BESPOKE EMAIL
                           MARKETING

                          Utilise the industry’s largest and more
  Click through rates     accurate database to promote your brand
between 2.5% - 20%
                          messages across the sector, targeting your
 AVERAGE CLICK THROUGH
      RATE 6.1%
                          key buyers and attracting new leads.
      *of emails opened
                          Whether you’re looking to launch a new range, promote a special offer to new
                          customers, highlight your attendance at a trade exhibition or redirect visitors to
                          your website, our bespoke email marketing solutions, sent to over 125,000
                          professionals, are ideal.
BEAUTY EXHIBITIONS THE BEAUTY INDUSTRY - GUILD NEWS - Beautyserve
DIGITAL RATE CARD
Website Banner - £695 Top – £495 Middle

Sponsored Newsdesk Story – £125 + VAT
Includes social media coverage. Story will remain ‘featured’ on
our homepage for one month following publication, and can
include image or video content.

Monthly Digital Takeover – £2385 + VAT
Includes 2 x web banners, 2 x sponsored news stories,
4 x social media posts including 1 boosted/sponsored and
1 x bespoke email to our database of 125,000 professionals.

Bespoke Email Campaign
x1 £1195 x3 £995 x6 £895 x12 £795
All prices are per advertisement, exclusive of VAT.
Exhibitions
                 Exhibitions provide the ultimate opportunity to get your products in
                 front of industry professionals, with 56% of consumers stating that
                 they prefer to purchase their beauty products in person*.

                 Whether you’re looking to launch a new product or service, expand
                 your client database, network with existing customers or find new
                 leads for your business, a trip to one of our leading exhibitions is
                 sure to be worthwhile.

                     TRADE
                     Beauty UK Show
                     22nd & 23rd May 2022, Coventry Building Society Arena

                     16,000+ Predicted Visitors
                     Scottish Hair & Beauty with Scottish Barber
                     12th & 13th June 2022, SEC Glasgow

                     8,200+ 2019 Visitors

                     CONSUMER
                     Look Good Live
                     25th, 26th & 27th November 2022, Coventry Building Society Arena

                     20,000+ Predicted Visitors
*Facebook 2018
CONTACT US   MANAGING DIRECTOR
             Gary Hackett
             Gary@BeautyServe.net
             01332 227680 / 07866410148

             INTERNATIONAL
             ACCOUNT MANAGER
             Shaun Peaty
             Shaun@BeautyServe.net
             01332 227693

             SALES MANAGER
             Stephanie Sandford
             Stephanie@BeautyServe.net
             07771 706107

             ACCOUNT MANAGER
             Edward Kemplen
             EKemplen@BeautyServe.net
             01332 227699

             GUILD NEWS EDITOR
             Samantha Lloyd
             Sam@BeautyServe.net
             01332 227687

             DESIGN STUDIO
             01332 227681
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