ANNIVERSARY - BGC Partners

2021 APPLICATION
                                           LONDON, UK

    20TH
ANNIVERSARY
   YEAR
Friday 10 September

                      On Friday 10 September 2021 BGC Partners will mark the 20th
                      Anniversary of the World Trade Centre Attacks by holding its 17th
                      Annual Charity Day to commemorate the colleagues lost.

                      Since 2004, we have supported hundreds of charities and we are proud
                      to have raised over $170 million globally. Our Charity Day each year is
                      a much anticipated event for all employees and partners of BGC. We
                      again hope to build on the success of previous years and continue to
                      make a real difference to many people’s lives on a day that pays respect
                      to those we have lost.

                      We would be delighted for you to apply to be one of our 2021
                      charities, but before you do so please take some time to look at our
                      Charity Day website where previous year’s videos and photos are
                      displayed (links
                      below).

                      BGC Charity Day has evolved into an exciting, uplifting day! Celebrity
                      attendance (participation in person or virtually) is extremely helpful as
                      it substantially adds to the spirit of the day and ultimately drives the
                      business. High profile personalities can raise significant sums by trading
                      with our clients, raising millions of dollars for our charities around the
                      world.

                      www.bgcpartners.com/charity-day
                      www.youtube.com/bgccharitydayvideos

                      Your application should be completed and returned to us by:
                      Friday 28 May.

2020 AMBASSADORS
                   INCLUDED:

Andy Cole, Former Footballer
Carlton Cole, Former Footballer
Cherie Blair, CBE QC, QC and Wife of former PM
Dame Julie Walters, Actor
Damian Lewis, Actor
Daniel Sturridge, Footballer
Danny DeVito, Actor
Darren Gough, Former Cricketer
David Moyes, West Ham Manager
David Walliams, Comedian\Actor\Writer
Davina McCall, TV Presenter\Journalist
Dennis Wise, Former Chelsea Legend
Dwight Yorke, Former Footballer
Eric Dier, England & Tottenham Footballer
Francesco Molinari, Golfer
Gabby Logan, Sports Presenter
Harry Kane, England Captain & Tottenham Striker
Holly Willoughby, TV Presenter and Personality
Jack Wilshere, Bournemouth Football Player
Jodie Comer, Actor
José Mourinho, Spurs Football Manager
Jude Law, Actor
Kelly Osbourne, TV Personality
Keira Knightley, Actor
Mason Mount, Chelsea Footballer
Nile Rodgers, Musician
Penny Lancaster, Model and TV Personality
Roberto Martínez, Belgium Football Manager
Rod Stewart, Musician
Sir Mervyn King, Former Governor of Bank of England
Stephen Fry, Actor\Comedian\Author
Tony Blair, Former PM
Tony Cottee, Former West Ham Legend
Tyson Fury, Boxer
Will Greenwood MBE, Former English Internation Rugby Player

APPLIC ATION FORM COVER PAGE
       PLEASE COMPLETE AND RETURN THIS INFORMATION WITH YOUR APPLICATION

 NAME OF CHARITY:                                     REGISTERED CHARITY NUMBER IN THE UK:

 CHARITY REPRESENTATIVE CONTACT DETAILS
 Name:			                               Telephone:

 Email:

 WEBSITE ADDRESS:

 HEAD OFFICE ADDRESS:

 MOST RECENT ANNUAL INCOME FROM DONATIONS:

 DETAILS OF ANY STATUTORY / GOVERNMENT FUNDING:

 BREAKDOWN OF INCOME SPEND AS FOLLOWS:
 •   % of charitable spend:
 •   % of fundraising:
 •   % of other costs:
 Please feel free to include any additional (brief) notes to support this information

          Please tick the box to confirm the charity will accept payment by stock or cash

ADDITIONAL APPLICATION REQUIREMENTS
•    Please include mission statement / nature of charity’s work

•    Application should be no more than 2 to 3 pages long

•    Details of specific projects the charity is looking to deliver in 2021 / 2022 and the funds required

•    Name/s of celebrity patrons / ambassadors who have confirmed that they would support your
     charity on the day (if diaries allow) if your application is successful. Please also state whether their
     support would be virtual or in person if government guidelines permit
•
•    A prospect list of other celebrity patrons / ambassadors with whom you have a current
     relationship and who would be a potential ambassador if you were successful

CHARITY DAY APPLICATION SUBMISSION
Please email your application to the Charity Day team at: charitydaylondon@bgcpartners.com
by Friday 28 May

FAQ
WHO IS BGC PARTNERS?
BGC Partners is a pioneering global brokerage company serving the financial services and real estate markets
delivering world-class products to our diverse customer base on a daily basis. Our Financial Services business
provides a full range of trade execution and broker-dealer services.

WHAT IS CHARITY DAY?
Charity Day is held every year on 11 September, or the closest working day to it, in memory of the 658
colleagues lost in the World Trade Centre attacks in 2001. It is a day on which we commemorate those no
longer with us by raising funds for charitable works worldwide.

HOW DO WE RAISE THE MONEY?
All BGC revenues worldwide on Charity Day, together with those of our sister companies GFI, Aurel, RP
Martin and Sunrise Brokers are donated to selected charities, as are all broker commissions for the day.

HOW DOES THE DAY WORK IN THE UK?
Usually the UK Charity Day takes place at the BGC and GFI London offices with celebrity ambassadors
visiting the trading floors throughout the day and meeting the 1000 brokers working there. Celebrity
ambassadors that attend on behalf of the charities are invited to take part in trades by speaking to clients
over the phone.

Due to the global pandemic, Charity Day 2020 was held virtually with celebrity ambassadors taking part in
video calls with our brokers and clients. It is likely Charity Day 2021 will be hosted virtual once again, but
we are keeping a close eye on the evolving government guidelines and hope by September we will be able to
welcome a small number of guests to our Canary Wharf office.

WHAT IS EXPECTED OF THE CELEBRITY AMBASSADORS?
We request that each celebrity ambassador:
-    dials into our Virtual Green Room for approximatley 1 hour between 8am - 5pm on Friday 10
     September
-    takes part in video calls with clients hosted by us (for 5 minute cheery chats)
-    takes part in internal interviews (please see our Charity Day videos for examples)
-    uses their own social media platforms to promote the Charity they are supporting as well as
     the BGC Charity Day in the run up to and on the day itself by tweeting, re-tweeting, following
     and sharing etc.
-    takes part in interviews with selected media present on the day (if they are happy to do so)

WHAT ABOUT THE NON-CELEBRITY ATTENDEES?
The BGC Charity Day is a fun day. We very much enjoy welcoming our charities and their beneficiaries to
our offices, however it may not be possible this year.

We would like to encourage the selected charities to still get involved with the event virtually by joining in
with video calls, sending good luck messages, internal interviews and supporting the event on social media
channels.

HOW ARE THE DONATIONS CALCULATED?
The Charity Day donations are allocated by BGC’s senior management. Many factors are taken into account
from the annual revenue of the charity to the way in which the charity and their celebrity ambassadors
engage with the day. It is BGC’s aim to distribute the Charity Day donations within 12 months of each
Charity Day by way of either cash or stock transfer.