Advertise to UniSA Students - USASA
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A unique and valuable opportunity to connect with the 36,000+ UniSA students throughout the entire 2021 year • Promote your brand on to UniSA campuses • Benefit from USASA’s strong relationship with students • Engage with the valuable student Advertise demographic to UniSA Students.
Who The University of South Australia Student Association (USASA) is a non-profit organisation that provides essential services to more than are 36,000+ UniSA students. USASA are one of the few ways in which businesses can advertise on UniSA campuses. We are a trusted we? touch point for students across 6 campuses (4 metropolitan and 2 regional). By advertising with USASA you are supporting students and the services we provide, such as free academic advocacy and more than 90 student clubs. Student Demographic USASA enables your brand to reach the diverse UniSA student demographic.** Background Gender Age 82% : Domestic Students 58% : Female 65% : 24 years and under 18% : International Students 42% : Male 35% : Over 24 years ** 2020 University SA Demographic Data
Digital and Print Platforms Through our print and digital channels USASA is able to connect your brand directly with UniSA’s students. These platforms allow your brand to reach students with your message at a time that suits your communications plan. Digital and Print Ads Bundle Price Individual Price Specs and details - Fortnightly distribution eNewsletter Banner $500 + GST - Specific dates available (26,500+ subscribers) - 600px wide x 230px high $1,050 + GST Full page ($200 saving) - Full colour / Full Page Verse Magazine Ad - Distributed across 6 campuses $750 + GST (2,000 circ. per edition. and online + online circ.) - 170mm wide x 240mm high - 2 week duration Homepage Banner - Visit USASA.sa.edu.au (4,000- 6,000 av. $900 + GST for a visual views p/w) - Placement in first 3 slides Student Discounts Page - Full year *included with (4,000- 6,000 av. $200 + GST - visit USASA.sa.edu.au/ other bookings views p/m) StudentDiscounts Please note ads placed during the O-Week period (Feb 25 - Mar 10) will incur a 20% premium eNewsletter: USASA’s fortnightly email newsletter is sent to 26,500+ subscribers providing them with the latest student news, event info and frequent giveaways. The newsletters student-oriented tone, is a refreshing presence in student inboxes. Student Magazine: Verse Magazine is a publication created by UniSA student submissions and a team of student editors. Verse is published 6 times per year in both print and online format, 13,000 printed copies are circulated on campus each year as well as 2,000+ online impressions. Website Banner: The USASA website, receiving an average 42,000 visits each month, is mobile responsive and visually engaging. The homepage (4,000- 6,000 average pageviews per week) features a prominent feature slider reserved for key USASA messages and select advertisers. Contact USASA.marketing@unisa.edu.au for bookings and enquiries.
Campus Distribution USASA can distribute your printed collateral on campus, providing your brand a unique opportunity to cut- through and access the student demographic in their University setting. Posters can be distributed on USASA poster boards across UniSA metropolitan campuses. Our staff distribute your collateral to these high-traffic notice boards across campus. Flyers can be distributed via USASA Service counters located on metropolitan campuses. The counters are a social information hub staffed 10am-4pm weekdays. They a highly trafficked location for students seeking information or a friendly face. The campuses are monitored continuously for unsolicited advertising material, which if not endorsed by the University or USASA, is promptly removed. Multi Campus Distribution 4 Campus Bundle 4 Campus distro Specs and details - Distribution across campus Campus Poster Boards $500 + GST - Appearance on 80+ boards (20,000+ students) ($100 saving) - Period of 2 months x100 posters $725 + GST - Posters must be supplied ($125 saving) USASA Campus Service - Placement at USASA Service Counters $350 + GST Counters and Stands (4000+ student visits) ($50 saving) - Period of 2 months x400 flyers - Flyers must be supplied Per Campus Per Campus Single Campus Distribution Specs and details Bundle distro - Distribution across campus Campus Poster Boards - Appearance on 20+ boards (6,000 - 10,000 students) $150 + GST - Period of 2 months x25 posters $200 + GST - Posters must be supplied USASA Campus Service ($50 savings) - Placement at USASA Service Counters Counters $100 + GST (400 - 1600 students) - Period of 2 months x 100 flyers - Flyers must be supplied Please note ads placed during the O-Week period (Feb 25 - Mar 10) will incur a 20% premium Contact USASA.marketing@unisa.edu.au for bookings and enquiries.
2021 Student Diary Advertise in the 2021 USASA Diary to reach UniSA students throughout the year. 70% of students use the diary every week*, giving you a chance to gain thousands of impressions throughout the year. Contact: USASA.marketing@unisa.edu.au for orders and queries before September 17. Ad positions are limited, and usually sell-out early. Please note that adverts booked over orientation weeks will incur a 10% premium on prices listed below. *2020 Diary Survey, 200 responses 2020 Diary Ads Individual Price Specs and Details Full Page Diary Ad - Full colour page $1290 + GST (10,000 circulation) - 148mm wide x 210mm high - Full colour banner Diary Banner Ad - Located at top of page $400 + GST (10,000 circulation) - Specific Weeks Available - 125mm wide x 25mm high 4x banner ads $1300 + GST (save $300) - Full colour advert and banner 1x full page ad and 1x banner ad - Located at top of page Ad Bundles $1450 + GST (save $240) - Specific Weeks Available - Specs as above 1 x full page ad and 4x banner ad $1990 + GST (save $600) 1x voucher $700 + GST - Full colour Voucher - Perferated voucher 3 x Vouchers $1800 (save $300) - 43mm wide x 64mm high Contact USASA.marketing@unisa.edu.au for bookings and enquiries.
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