ABOVE 6000' - COMMUNITY PROJECT UPDATES 2020 TAHOE CHAMBER RECAP 2021 TAHOE CHAMBER INITIATIVES LIFESTYLE: YOUR FIRST LINE OF DEFENSE
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ABOVE 6000’ BUSINESS WITH ALTITUDE | SPRING 2021 | VOL. 4 ISSUE 1 COMMUNITY PROJECT UPDATES 2020 TAHOE CHAMBER RECAP 2021 TAHOE CHAMBER INITIATIVES ABOVE 6000’ LIFESTYLE: YOUR FIRST LINE OF DEFENSE 1
DECISIONS GUIDED BY TAHOE CHAMBER STAFF VALUES AND GOALS S T E V E T E S H A RA Chief Executive Officer by Steve Teshara, Tahoe Chamber CEO 775.588.1728 x301, Steve@TahoeChamber.org E M I LY A B E R N AT H Y Chamber programming and decisions are Director of Operations based on a variety of inputs - communications 775.588.1728 x303, Emily@TahoeChamber.org with members, the recommendations of ZACH FIORE Chamber committees, and the actions of our Membership Services Director board of directors. Fundamentally, we are 775.588.1728 x305, Zach@TahoeChamber.org guided by our core values, core competencies, ANNIE HANDRICK and strategic goals. These include: Communications and Marketing Manager them through the process. We successfully 775.588.1728 x312, Annie@TahoeChamber.org • Committed to action and continuous advocated for financial assistance programs J E N N Y S K E L LY improvement in support of our members from the City of South Lake Tahoe and through Administrative Assistant and community. El Dorado and Douglas counties. We created 775.588.1728 x300, Jenny@tahoechamber.org • Understanding the value of partnerships the COVID-19 Business Resource Guide on the JORDAN LUGIBIHL in achieving our Vision and Mission. homepage of our website so businesses could Layout & Design • Professionally deliver on our commitments easily access the most up to date information Colorado Mountain News Media to action and partnerships. on current regulations, operational guidance MEET THE BOARD • Be recognized throughout the region as a and assistance programs. There was so much thoughtful, active and influential voice for information our businesses needed to know the needs and contributions of the and the Tahoe Chamber was there to help. The Tahoe Chamber Board of Directors is comprised South Shore business community. of 15 business leaders who are dedicated to driving As we advance into 2021, our focus is on a vibrant economy and supporting the South Shore’s One year ago, we had just released our Tahoe economic and community recovery from the diverse business community. 2025: A South Shore Community Vision pandemic and continued advocacy in support of when the COVID-19 shutdown was ordered the vision document. We will continue to seek less than a week later. Grappling with the and secure resources to help businesses rebound pandemic and its impacts changed so many from the impacts of COVID-19 and respond things, but it did not alter our commitment to the changing needs of the community we to our members and community. In fact, it serve. We will focus renewed attention on the strengthened our resolve to serve and support. needs of those in our workforce, including workforce development and affordable housing. We immediately transitioned to virtual programs and educational forums that provided vital Our Board has endorsed several new initiatives, BOB ANDERSON information to business owners so that they including a quarterly Women in Leadership Chair, Fromarc F RA N K G E R D E M A N could make informed decisions quickly. We roundtable and monthly Town Hall forums. Insurance Agency ADVANCE helped businesses understand the CARES For more information about our 2021 Tahoe Act federal Paycheck Protection Program and T I F F A N Y Z A B A G LO J A M E S G RA N T Chamber initiatives, please see page 9 Chair-Elect, Lake Tahoe Heavenly Mountain Economic Injury Disaster Loans and connected and be sure to join us for our State of the Resort Hotel Resort them to a variety of agencies that worked with South Shore address on February 25th. LY N D S AY B R YA N T DA R I N H AWO RT H Immediate Past Chair Summit to Shore Lake Tahoe, Boat Rides Chiropractic CONTENTS ANDREA DREW Treasurer, Drew L U CA S H U F F Bently Heritage 3 Enhance Your 8 2020 Tahoe 11 Blue Ribbon Consulting, Inc. Distillery Ecommerce Chamber Recap Award Winners A L L E G RA B OY D KEN JILLSON 5 2021 Community 9 2021 Tahoe 14 Lifestyle: Your First Individual Member Alling & Jillson Attorneys Project Updates Chamber Initiatives Line of Defense B RA D D E E D S N ATA S H A S C H U E Lake Tahoe Barton Health Community College Cover photo by Vail Resorts ABOVE 6000’ JUDE WOOD S COT T F A I R Boys & Girls Club NAI Tahoe Sierra of Lake Tahoe Thank you to our Chairman’s Circle Platinum Members for making Above 6000’ possible: R O B G A L LO W AY Tahoe Daily Tribune 2
ENHANCE YOUR ECOMMERCE WEBSITE OPTIMIZE YOUR L AYOUT Your website is your new storefront, and it must provide the same level of experience to your customers as your brick-and-mortar location. A simple, intuitive layout with clear navigation and product pages provides the useful information potential buyers need to make a decision, and clear calls-to-action make purchasing simple. When auditing your site, remember that the more steps you can remove from the buying process, the more you increase chance that users will make a purchase. CREATE ENGAGING CONTENT You might have added ecommerce to your website, but that doesn’t mean your content should consist only of product descriptions and calls to action. In order to attract traffic and engage a long-term user base, you need more enticing content. Add a blog section to the site and keep it regularly updated with industry information, new products and offerings, and behind the scene looks at your business and team. Your blogs, paired with enticing visuals and targeted keywords, can help you communicate your expertise, boost SEO, and attract customers. FOCUS ON LOCAL SEO Now that you’ve optimized your website, you need to reach your targeted audience. Learning search engine optimization strategies can feel overwhelming, so start small and build your knowledge. Focusing on Local SEO, and specifically your Google My Business (GMB) Profile, will help promote the visibility of your business online for free. Make sure you claim your GMB listing and fill out all your business information, including new COVID-19 operations and distinguishing features. As customer reviews and questions come in, respond in a timely matter to boost your online presence and connect with local customers. BOOST TRAFFIC WITH GOLOCALTAHOE.COM The Tahoe Chamber launched the NEW GOLocalTahoe.com website to act as a one- stop, local shopping and dining guide for residents and visitors. The new site features South Shore restaurants and retailers in a user-friendly digital marketplace that helps drive traffic directly to business websites, while also educating visitors on the importance of spending locally. ABOVE 6000’ If your business hasn’t joined the new site, please contact info@tahoechamber.org to be added. 3
COLD WATER BRE W ERY & GRILL FACES OF TAHOE SPORT S FISHING RESILIENCE COACHM AN HOTEL EM A NATE G A LLERY THIRD M A N TA PHOUSE OV ERL A ND ME AT & SE AFOOD CO. ABOVE 6000’ G AIA LICIOUS SOUTH L AKE BRE WING COMPA N Y 4
2021 COMMUNITY PROJECT UPDATES Each year, working with our Tahoe Chamber Government Affairs Committee and Board of Directors, we identify a number of advocacy priorities. For 2021, these include: HOUSING SUG AR PINE VILL AGE The lack of adequate, affordable local housing is a major concern for both business owners and members of our workforce. To quantify the need for all types of housing, Tahoe Chamber was an engaged participant in SUG A R PINE VILL AGE developing the South Shore Region Housing Needs and Opportunities report (October 2019) and the subsequent and securing the required also be home to the new ARTS, South Shore Housing Action permits, the 248 units are to City Recreation and Aquatic ENTERTAINMENT, Plan (Spring 2020). be constructed in two phases, Center. Dubbed Envision AND CULTURE starting in May 2022 with 56, plan development is One of our current housing the full project scheduled for a collaboration between TA HOE SOUTH advocacy priorities is Sugar completion in the fall of 2024. the City of South Lake E V ENT S CENTER Pine Village, a proposed Tahoe, El Dorado County, The Tahoe South Events Center mixed use affordable RECRE ATION and the California Tahoe is a transformational project community to be constructed AND COMMUNIT Y Conservancy to create a intended to significantly on State of California property INFR A STRUC TURE signature recreation and elevate our region as an arts, just west of the South Tahoe civic space in the heart of entertainment and cultural “Y”. The project is being EN VISION 56 ACRES the South Lake Tahoe. destination. Funding for the designed to support active There is a great deal of construction of this 132,000 transportation, encouraging community enthusiasm as A series of workshops will be square foot center has been biking, walking, access to the City leads development held this year to solicit input secured from a variety of transit and connections with of a Master Plan for the so- from the public. The Tahoe authorized sources. Preliminary nearby trails for residents and called “56-acre tract” in the Chamber, and many of our site work began last summer their families. Currently in the mid-town area across from members, will be participants and construction will accelerate planning and design phase Lake Tahoe. This area will in the planning process. this spring, with completion ABOVE 6000’ EN VISION 56 ACRES TA HOE SOUTH E V ENT CENTER 5
2021 COMMUNITY PROJECT UPDATES CONT. scheduled for some time in NEIGHBORHOOD 2023. Tahoe Chamber was a INFRASTRUCTURE consistent advocate during the planning and project approval K AHLE DRIVE COMPLETE process, the process of securing STREETS PROJECT funds, and is committed to help In addition to supporting multi- ensure the project remains on modal and other improvements K A HLE DRIV E COMPLE TE schedule for its grand opening. along US 50 and other major S TREE T S PROJEC T South Shore roadways, Tahoe The market analysis for this Chamber is an advocate for project found that the center transforming key local streets include sidewalks, bike complete and proponents could host approximately 130 that serve neighborhoods lanes, and other features are seeking the final funding events per year, including into “Complete Streets.” A that create a more livable, necessary to prepare the sports tournaments, up to 30 great local example is the multi-modal community. final design and construct concerts annually, and cultural Sierra Boulevard Complete the project. Tahoe Chamber events, as well as corporate Streets project finished Kahle Drive is the main is proud to be one of the and association meetings, by the City of South Lake street serving the Oliver project proponents. The banquets, and receptions Tahoe in the fall of 2019. Park neighborhood of Lower Kahle Drive complete streets serving up to 1,200 attendees. Kingsbury. It was never project is a centerpiece of The facility will be owned and There is no singular design constructed properly. It the larger Expanded Kahle operated by the Tahoe Douglas prescription for Complete lacks proper drainage, has Drive Vision that will provide Visitors Authority (TDVA). You Streets; each one is no sidewalks or other safety a blend of Class 1 multi-use can take a virtual tour of the unique, responding to the features for pedestrians trails and sidewalks that Tahoe South Events Center needs and context of the or cyclists. The design to safely link Stateline, Lower by visiting the TDVA website community in which they transform Kahle Drive into Kingsbury and Elks Point Road at tahoedouglasva.org are located. Typically, they a complete street is nearly along the US 50 corridor. The Level UP Webinar Series will bring the latest business resources and topics to the South Shore business community to assist members as they navigate the unprecedented pandemic. FEBRUARY TOPIC UPCOMING DATES Taking Your Business Online- Are You Ready? March 17th February 17 | 1:00 – 2:30 PM April 21st Facilitated by Lani Lott, May 19th ABOVE 6000’ President of L. L. Consulting Upcoming topics will include digital marketing, workplace wellness, customer service, and employee training. Save the date and register on tahoechamber.org. 6
MEMBER OUTREACH OPPORTUNITIES Right now, it’s crucial to make sure we are using the connections we have as members of the Chamber. Keeping Tahoe money in Tahoe is imperative to our continued economic growth and our ability to bounce back after this pandemic. There are a couple of easy-to-use resources as part of your Tahoe Chamber Member Portal that can help us help each other. POS T MEMBER-TO - MEMBER DE A L S CRE ATING A JOB POS TING UPLOADING YOUR E V ENT S Now is a great time to tell your fellow With so much uncertainty around staffing While most of us are still missing in- members what services or goods at the moment, local businesses need person events, this is a great way to you might have that you can sell, extra help finding good folks to keep their utilize our communal calendar to shout share, or trade. You can upload deals teams running. As a member, you can post out what your business has going on! to run for a certain amount of time any job you are trying to fill, and after Have a deal of the day? Celebrating through your member portal. Posting approval, the position will be posted to a Customer Appreciation Day or deals is a great way to work and our site for any potential jobseeker to find! Anniversary? Upload your event! We partner with your fellow members! regularly approve all submissions, so make sure to include yours. Contact Zach@TahoeChamber.org for more member opportunities ABOVE 6000’ 7
2020 CHAMBER RECAP MEMBERSHIP MEMBERSHIP SURVEY SUMMARY THE DIGITAL REPORT 47 New Members Over 90% of our membership thinks we are (Tahoe Chamber, GO Local Tahoe, 534 Total Members excelling at: Sample the Sierra) 91% Membership Retention Rate • Being a proven hub of reliable information Constant Contact Subscribers: 1,802 (85.6% is the industry average) • Keeping up with the times and changing Followers business needs • Facebook: 9,086 • Being a trusted convener leaders • Instagram: 3,560 and influencers • Twitter: 4,272 Website Traffic: 150,075 COVID-19 RESPONSE The Tahoe Chamber’s partnership with the Since the beginning of the COVID-19 pandemic, the Tahoe Chamber team Sierra SBDC contributed to has worked continuously to gather and share resources, create new virtual serving 94 business clients programing, and offer support and advocacy for our local businesses. from the South Shore, which resulted in 306 business coaching hours during the fiscal year. The Tahoe Chamber helped to shape the Resilience Fund Tahoe and the Small Business Relief Fund through the El Dorado Community Foundation. SIGNATURE EVENTS AND PROGRAMS SAMPLE THE SIERR A BLUE RIBBON AWARDS GO LOCAL TAHOE The 11th Annual Sample the The 13th annual Blue Ribbon The new GOLocalTahoe.com website Sierra festival went virtual to Awards celebrated and honored launched in November to be a one- feature Sierra Nevada businesses South Shore businesses, stop guide to local shopping and with a week long of promotions. professionals and non-profits dining and host the annual GO Local & Win Holiday contest. • 54 Businesses Participated • 190 Nominees ABOVE 6000’ • 3,100 Viewers of the 9th • 9 Award Recipients • $39,134 of Local Spending Annual Sierra Chef Challenge Submitted • 71 Participating Businesses 8
2021 TAHOE CHAMBER INITIATIVES In 2021, Tahoe Chamber is committed to actions that support the economic recovery of our businesses and the community we serve. We will continue to serve as a CATALYST for strengthening business and community resiliency, a CONVENER of leaders and influencers as partners in this work, and a CHAMPION for the resources necessary to support resiliency We will continue to produce our educational programs designed for all businesses, and creatively work to bring people back together safely at our signature events. In response to the current needs of our community due to the COVID-19 pandemic, we are launching some new programs in 2021 and bringing some important resources back. WOMEN IN LEADERSHIP VIRTUAL TOWN HALLS LEVEL UP WEBINARS LEADERSHIP L AKE TAHOE The Women in Leadership The monthly Virtual Town The Level UP Webinar Series The Leadership Lake Tahoe meetings will help to Hall series will address the will continue to cover a Program will return in 2021 address and find solutions key areas of focus in the variety of timely topics in to support future leaders to the devastating impact of Vision 2025 document with response to the needs of the through a comprehensive COVID-19 on women in the updates from local experts business community and their program designed to increase workplace, further exacerbated and a dialogue with the employees. knowledge and awareness of by the lack of adequate child community. community challenges. care and family support. TAHOE 2025, A SOUTH SHORE COMMUNITY VISION In the fall of 2019, Chamber representatives began the process of soliciting input from local government officials, public agencies, non-profit groups, and other key stakeholders. With guidance from our community vision, the Tahoe Chamber will focus on the following initiatives in 2021. ECONOMIC RECOVERY AFFORDABLE HOUSING COMMUNIT Y INFR ASTRUCTURE • Connect businesses with local, state, • Continue working as an active member IMPROVEMENTS and federal grant and loan programs of the Housing Tahoe Partnership • Promote and convene local • Provide timely information, resources to advocate for affordable housing organizations to advance key and assistance in support of recovery planning and project implementation infrastructure projects including 56- • continue acting as a catalyst for new • Support the community outreach acre Master Plan, new City Recreation and expanding programs to stimulate and planning phases of the Sugar Pine and Aquatics Center, and the Tahoe the local economy Village project South Events Center • Participate in consensus-based efforts ABOVE 6000’ to develop a new source of sustainable transportation revenue to fund the TRPA’s Regional Transportation Plan update 9
RENEWING MEMBERS: OCTOBER-DECEMBER 30+ Years Port of Subs #63 South Tahoe Airporter Utility Telecom Kalani’s at Lake Tahoe Best Western Station House Inn Lake Tahoe Golf Course Barton - Tahoe Orthopedics SellMyTimeshareNow.com & Sports Medicine Tahoe.com South Tahoe Association of REALTORS Southwest Gas Corporation South Lake Brewing Company Tahoe Telephone Directories Dollar Signs and Graphics Sidellis Lake Tahoe Rollston, Henderson ALPINE SMITH, Inc. & Johnson, Ltd Marcus Ashley Galleries 2+ Years Chase Intl Distinctive Props. Lew Mar Nel’s Tahoe Weekly Bank of the West Wulstein Financial Services The Loft NEW MEMBERS: 20+ Years Brownstein/Hyatt/Faber/Schreck Tahoe Valley Townhomes Coachman Hotel Lake Tahoe Pacific Coast Iron OCTOBER- Heavenly Valley Townhouse Association Small Business Dev. Cntr Servpro of Carson City/Douglas The Crossing at Tahoe Valley WildHorseSite.com DECEMBER Mike’s Chevron Forest Suites Resort H & R Block Tax Services, INC. County/South Lake Tahoe TechTastic Zephyr Point Presbyterian Lakeside Park Association Pacific Development Group Crazy Good Bakery and Café Alpine Asset Management LLC Blue Ribbon Personnel Services Conf. Center Emanate Gallery LLC Crepes & Craft Outside TV Meeks Bay Resort & Marina 5+ Years Tahoe Perfect Workout Chase Bank Lake Tahoe Unified School Belfor Property Restoration Fox & Hound Smokehouse Rah Hair Studio District Grill & Bar Tahoe Resource Conservation District HVR Acquisitions LLC Freshies Restaurant & Bar Tahoe Spirits, LLC 1 Year Marissa Fox (Individual Tahoe Fund Tahoe Heartbeat Membership) 10+ Years Lake Tahoe Bleu Wave, LLC Clearly Tahoe Elements Spa gastromaniac Lake Tahoe Resort Hotel Weavil Law PC CALSTAR Air Medical Services, LLC Zambelli Fireworks Mfg. Gunbarrel Tavern and Eatery KR Squared Productions Affordable Business Services Benko Art Gallery Hatchback Creative Coldwell Banker Select Real MacLean Financial Group Azul-Latin Kitchen Estate - Anthony Laurian FastFrame 4 Seasons Wedding Chapel Artemis Lakefront Cafe Elevate Wellness Center Blue Sky Events Carpet Cops Tahoe Toys and Treasures Lake Tahoe Business Services Lake Valley Properties Pacaso In each edition of Above 6000', we recognize our new and returning members from the previous quarter. Be sure to check out each edition to see all four quarters of Chamber Membership! Thank You ABOVE 10 10 6000’ ABOVE6000’
2020 BLUE RIBBON AWARD WINNERS The 13th Annual Blue Ribbon Awards Show aired on Lake Tahoe Television and local restaurants to celebrate and honor the 190 nominees and 9 award winning local businesses, non-profits, and professionals that make the South Shore such a unique community. Congratulations to all of our 2020 winners and nominees! TOURISM AWARD: Clearly Tahoe Honorable Mention: Roundhill Pines Beach Resort ENTREPRENEUR AWARD: Melinda Choy / Elevate Wellness Center Honorable Mention: Rachel and Greg Carlson / Black Bear Lodge CUSTOMER SERVICE AWARD: Belen Urrutia / Sierra-at-Tahoe Honorable Mention: Cassidy Hoehn / Barton Health PUBLIC SERVICE AGENC Y AWARD: Kelley Edwards / City of South Lake Tahoe Honorable Mention: Brad Zlendick / Lake Valley Fire Protection District EXCELLENCE IN BUSINESS AWARD: Overland Meat & Seafood Co. Honorable Mention: Sierra-at-Tahoe Resort COMMUNIT Y ENRICHMENT AWARD: Boys & Girls Club of Lake Tahoe Honorable Mention: Bread & Broth NEW BUSINESS OF THE YE AR AWARD: Blue Granite Climbing Gym Honorable Mention: High Mountain Greenery VOLUNTEER OF THE YE AR AWARD: Katie Keith Honorable Mention: Carol Gerard TALL AC ACHIE VEMENT AWARD: Lake Tahoe Community College Mobility AMBA SSADOR OF THE YE AR AWARD: Nicole Marsel ABOVE 6000’ NOMINATIONS NOW OPEN FOR THE 14TH ANNUAL BLUE RIBBON AWARDS ON TAHOECHAMBER.ORG 11 Photos by Boys & Girls Club of Lake Tahoe; Brian Cohen, Overland Meat & Seafood Co.; Cassidy Hoehn, Barton Health; Emcees Meg Peart and Chris Fiore, Jeff Defranco, LTCC
BOOST BUSINESS WITH THE GO LOCAL TAHOE CARD You are invited to join the GO Local Tahoe E-Gift Card program to drive revenue at your business at no-cost to you. The Tahoe Chamber and City of South Lake Tahoe have partnered to launch the GO Local Tahoe Gift Card program to drive local economic recovery and support South Shore businesses through the COVID-19 restrictions. Through this program, the Chamber will multiply the City’s $75,000 investment by 3 times to directly support local businesses. BONUS CARDS INCENTIVIZE PURCHASING Buy $25 or more, get a $10 bonus gift Buy $50 or more, get a $20 bonus gift Buy $100 or more, get a $40 bonus gift Email Emily@TahoeChamber.org to sign up as a participating business Tahoe Chamber is now accepting nominations for the 40 under 40 program which will highlight and honor the South Shore’s brightest young community leaders and business professionals’ accomplishments, community involvement, and leadership. Do you know an outstanding young professional that checks all these boxes? Visit TahoeChamber.org and submit a nomination for the Tahoe Chamber’s 40 Under 40 program today! Volunteer Leader Advocate Professional Innovator VISIT TAHOECHAMBER.ORG ABOVE 6000’ AND NOMINATE FOR 40 UNDER 40 TODAY! 12
ELEVATE YOUR SUPPORT OF THE SOUTH TAHOE RESTAURANT ASSOCIATION 17 The members of the South Tahoe Restaurant Association continue to show their resilience through the pandemic as they work together to feed the community, gather new ideas, and create opportunities for 16 each other. Now it’s time to give back to them! Please support our local 14 restaurants in every way you feel comfortable. 1 13 5 1. The Beacon Bar & Grill 6. Cold Water Brewery & Grill 11. Artemis Lakefront 16. Edgewood Tahoe camprichardson.com tahoecoldwaterbrewery.com artemislakefrontcafe.com edgewoodtahoe.com (530) 541-0630 (530) 544-4677 (530) 542-3332 (855) 681-0119 2. Burger Lounge 7. Off the Hook Sushi 12. Café Fiore 17. Beach Bums Bar & Grill burgerloungeintahoe.com offthehooksushi.com cafefiore.com roundhillpinesresort.com (530) 542-2010 (530) 544-5599 (530) 541-2908 (775) 588-3055 3. South Lake Brewing Co. 8. Revive Coffee & Wine 13. 10 Crows BBQ southlakebeer.com revivecoffeewine.com 10crows.com (530) 578-0087 (530) 600-4007 (530) 539-4064 4. Verde Mexican Rotisserie 9. Freshies 14. South of North Brewing Co. verdemexicanrotisserie.com freshiestahoe.com southofnorthbeer.com (530) 573-0700 (530) 542-3630 (530) 494-9805 5. Chicken in a Barrel 10. Riva Grill 15. The Baked Bear chickeninabarrel.com rivagrill.com thebakedbear.com (530) 600-4480 (530) 542-2600 (530) 600-0129 Liberty Is Making Renewable Energy Goals A Reality. Did you know that, at many times throughout the year, you are already using 100% solar energy? That's right! When the sun is shining, Liberty's solar farms produce an equal and sometimes greater amount of power than what customers consume. Your goals, your schedule, Liberty continues the pursuit of 100% renewable energy with its solar farms: • 50-megawatt Luning Solar Energy Center your life — our team • 10-megawatt Turquoise Solar Facility Are you looking for a new career, promotion within your current career, ready to earn your high school diploma, or enter college? Our trained and professional staff can assist and support you through the process of identifying your goals and map out your personalized path to meeting them. To learn more about how we might be a good fit, please visit our website advance-learnearngrow.org or contact us via email at ABOVE 6000’ info@advance-learnearngrow.org Have questions? To learn more please contact: Jennifer Guenther Jennifer.guenther@libertyutilities.com 13
LIFESTYLE: YO U R F I R S T L I N E O F D E F E N S E by Amy Smith, FNP Supporting the immune system has become a popular topic during the pandemic. At the foundation of a balanced immune system are your daily lifestyle choices. Consider the following as you strive for better immunity. SLEEP: Sleeping less than five hours per night • Vitamin A food sources include carrots, sweet potatoes, broccoli, increases your chances of becoming ill when spinach, salmon, cantaloupe, apricots, and dairy products. exposed to viruses. Aim for eight hours and go to bed and rise at the same time each day. • Vitamin D is found in salmon, tuna, mackerel, egg yolks, fortified foods, and mushrooms. EXERCISE: Getting 30 minutes of moderate intensity exercise five days per week • Vitamin B6 food sources include turkey, supports a healthy immune response. Consider a chicken, salmon, tuna, pinto and garbanzo brisk neighborhood walk or nature hike. beans, avocados, and grains. STRESS MANAGEMENT: Stress • Zinc is found in red meat, poultry, oysters, crab, lobster, beans, hormones can suppress the immune whole grains, and nuts. system by decreasing the number of lymphocytes, a type of white blood cell that • Vitamin C-rich foods help stimulate the formation of antibodies. helps fight off infection. Stress management Citrus fruits, strawberries, papaya, kiwi, red bell peppers, broccoli, and relaxation practices include journaling, Brussels sprouts, and spinach are all rich in vitamin C. gratitude, deep breathing, and meditation. As you take these steps, pour yourself a glass NUTRITION: Maintain a healthy diet including a variety of water – 8 to 10 glasses per day – and of whole foods that contain nutrients to support your immune toast yourself for creating a strong defense system. Foods rich in vitamin C, vitamin A, vitamin D, vitamin B6, and through healthy lifestyles. zinc have been shown to benefit the immune system. ABOVE 6000’ Amy Smith, FNP, is an integrated medicine practitioner at the Barton Center for Orthopedics & Wellness. Visit BartonOrthopedicsAndWellness.com to learn more, and to make an appointment, call 530.539.6620. 14
TAHOE CHAMBER ANNUAL MEETING STATE OF THE SOUTH SHORE COMMUNITY ADDRESS THURSDAY, FEBRUARY 25 5:30 to 7:30 PM VIRTUAL ZOOM PLATFORM REGISTER AT TAHOECHAMBER.ORG MORE DINING TAHOE’S ONLY Ciera Steak + Chophouse celebrates AAA FOUR DIAMOND its 9 th year RESTAURANT of winning the A A A OPEN THURSDAY – SUNDAY Four Diamond award 5:30PM – CLOSE by bringing you our $ 50 and $ 60 Prix Fixe Menus. $ 50 & $60 PRIX FIXE MENUS AVAIL ABLE ON THURSDAY, FRIDAY & SUNDAY ABOVE 6000’ MONTBLEURESORT.COM Not valid on Holidays or Special Events. Please play responsibly. Must be 21 years of age or older. MontBleu reserves all rights. 15 MBR-137-Tahoe-Chamber-Ciera-Ad-Rev3.indd 1 1/11/21 11:09 PM
PO Box 17181 South Lake Tahoe, CA 96151 ThankThank YouYouYou Thank Thank You Chairman’s Chairman’s Circle Circle MembersMembers Chairman’s Chairman’sCircle CircleMembers Members INNOVATORS INNOVATORS INNOVATORS INNOVATORS TRAILBLAZERS TRAILBLAZERS TRAILBLAZERS TRAILBLAZERS PIONEERS PIONEERS PIONEERS PIONEERS PARTNERS PARTNERS PARTNERS PARTNERS ABOVE 6000’ 16
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