AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries

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AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL MEDIA KIT
                                               SEPTEMBER 2021–SEPTEMBER 2022
                                               Reach Decision Makers and Influencers

                                               Publications
                                               eCommunications
                                               AALLNET
                                               AALL Annual Meeting & Conference

1 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL MEDIA KIT 2021/2022
ABOUT AALL MEMBERS

R      each more than 4,000 law
       librarians and other legal
information professionals who
are the decision makers and
influencers on everything from
licensing electronic information to
managing print subscriptions to
purchasing library supplies
and services.

MEMBERS BY LIBRARY TYPE

44% 36% 15%
LAW SCHOOL                             LAW FIRM/CORPORATE                             GOVERNMENT

                                               OTHER   5%
REACH DECISION MAKERS*

                  28%
                                         REPRESENT DEANS, DIRECTORS, CHIEF
                                         LIBRARIANS, AND CIOS

                                                            *Based on data from the 2019 AALL Salary Survey & AALL State of the Profession

                                       4%
                                                       REPRESENT ASSOCIATES, DEPUTIES,
                                                       ASSISTANT DIRECTORS, AND CHIEFS
                                                       OF BRANCH

                                                                        *Based on members who self-reported their positions.

2 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL MEDIA KIT 2021/2022
ABOUT AALL MEMBERS

$2.47 BILLION OF INFORMATION BUYING POWER
AVERAGE INFORMATION BUDGETS BY LIBRARY TYPE

                                2.04M
                                                                                              LAW FIRM/CORPORATE
                                                                                              LIBRARIES

                          $
                                                                      $990,434
                                                                                                                   LAW SCHOOL
                                                                                                                   LIBRARIES

                             $422,898
                                                                                    GOVERNMENT LAW
                                                                                    LIBRARIES

83% OF AALL MEMBERS STRONGLY AGREE OR AGREE THAT AALL IS THE

         83%
RECOGNIZED AUTHORITY IN THE FIELD OF LEGAL INFORMATION

TOTAL LAW LIBRARY BUDGET

       3.03M
                                                                                                            ADVERTISING REPRESENTATIVE

                                                                                                                                BILL SPILMAN
                                                                                                          320 West Chestnut Street, PO Box 399

$
                                                                                                                          Oneida, Illinois 61467
                                                                                                                           309.483.6467 Phone
                                                                                                                             309.483.2371 Fax
                                                                                                            bill@innovativemediasolutions.com

*Based on data from the 2019 AALL Salary Survey & AALL State of the Profession 2021 report.

3 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL MEDIA KIT 2021/2022
ADVERTISING OPPORTUNITIES

                                           PUBLICATIONS, ECOMMUNICATIONS, AALLNET

                                                                                   AALL’s new eLearning platform provides members with the
                                                                                   flexibility to access past, current, and future education
                                           AALL eLearning
                                                                                   opportunities in one place, such as webinars, partner webi-
                                           digital
                                                                                   nars, coffee chats, and live education. It averages more than
                                                                                   5,000 unique page views per month.

                                           AALL Spectrum                           AALL’s bimonthly member magazine is designed to further
                                           digital                                 professional development and education. The open-access
                                                                                   digital version reaches beyond members.

                                                                                   AALL’s quarterly journal, published since 1908, includes
                                           Law Library Journal
                                                                                   scholarly articles on law, legal materials, and librarianship, as
                                           digital
                                                                                   well as practice-oriented articles.

                                                                                   AALL’s monthly member newsletter includes brief news items
                                           AALL eNewsletter
                                                                                   and important reminders about upcoming events and deadlines; it
                                           digital
                                                                                   boasts an average open rate of 38%.

                                                                                   Delivered every Monday except the third week of every month
                                           AALL Weekly
                                                                                   (when the monthly eNewsletter is sent), the AALL Weekly
                                           eNewsletter
                                                                                   eNewsletter is a one-stop shop for AALL members, with an
                                           digital
                                                                                   average open rate of 33%.

                                                                                   Delivered every weekday to members and subscribers,
                                           KnowItAALL
                                                                                   KnowItAALL highlights product news and other legal
                                           digital
                                                                                   information topics; it boasts a click-through rate of 39%.

                                                                                   AALLNET averages more than 95,00 unique page views per
                                           AALLNET
                                                                                   month. Don’t miss out—there are only one homepage and two
                                           digital
                                                                                   sitewide opportunities available each quarter.*

                                           AALL ANNUAL MEETING & CONFERENCE

                                           Preconference                           Six monthly preconference updates include information about
                                           eUpdates                                events, programs, and features to expect at the
                                           digital                                 conference, and tout the benefits of attendance.

                                           eDailies                                Sent each day of the conference, eDailies provide
                                           digital                                 attendees with must-have information for the day ahead.
                                                                                   For those unable to attend, the eDailies provide highlights.

                                           Conference Program                      Distributed to 1,400+ attendees, the program lists educational
                                           print                                   programs, exhibitors, meetings, and events. Exhibitors who
QUESTIONS                                                                          advertise in the program receive a highlighted listing. *Programs
Bill Spilman                                                                       will not be printed in the case of a virtual conference.
bill@innovativemediasolutions.com
                                           Additional                              More advertising opportunities for AALL 2022—such as hotel
309.483.6467                               Opportunities                           key cards, floor clings, registration bag promo items, and
                                                                                   more—will be announced soon.

                                       *Sitewide does not include third-party integrations such as the job board.

4 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL SPECTRUM DIGITAL                                                                                AALL MEDIA KIT 2021/2022

A
         ll AALL Spectrum ads are linked to the
         advertiser’s website in the digital flip-
book.Since the switch to digital-only in Janu-
ary 2021, the digital issues receive an average
2,587 unique visitors and 33,126 impressions
are made per issue.

V   endor Voice - Sponsored content opportunity! Re-
    ceive a three-page Q&A advertorial to be organized
by AALL to showcase a new product of your choosing,
directly to decision makers. AALL will work with vendors
to organize the interview before the article is profession-
ally designed by AALL’s designers. This is an exclusive
opportunity! Only one vendor voice will be published per
issue. Advertisers are limited to one vendor voice annu-
ally. $3,000

EDITORIAL THEMES                              AD SPACE AND MATERIAL DEADLINES
September/October
Innovation                                     Volume 26                               Space Close            Material Due
November/December
                                               No. 1 September/October 2021            July 13                July 20
Data Analytics
January/February                               No. 2 November/December                 September 7            September 14
Leadership/Career Development
March/April                                    No. 3 January/February 2022             November 9             November 16
Education
                                               No. 4 March/April                       January 18             January 25
May/June
Technology                                     No. 5 May/June                          March 8                March 15
July/August
Diversity, Inclusion & Recruitment             No. 6 July/August                       May 10                 May 17

DIGITAL RATES
                                               Premium Positions              1x       3x            6x                 12x
All rates are per insertion and include 4/C
and URL links in PDF and flipbook versions.    Full Page (pages 4-9)          $2,175   $2,120        $2,060             $1,960

                                               Back Cover                     $2,635   $2,560        $2,480             $2,350

                                               Inside Front Cover             $2,505   $2,435        $2,360             $2,240

                                               Inside Back Cover              $2,375   $2,310        $2,240             $2,130

                                               Vendor Voice                   $3,000   $3,000        $3,000             $3,000

5 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL MEDIA KIT 2021/2022

DIGITAL RATES, CONTINUED
All rates are per insertion and include 4/C
                                                  Standard Positions                1x               3x              6x                 12x
and URL links in PDF and flipbook versions.
                                                  Full Page (after page 9)          $2,045           $1,995          $1,940             $1,850
REQUIREMENTS
                                                  2/3 Page                          $1,980           $1,930          $1,880             $1,795
Files accepted in Mac-compatible digital
format only. PDFs or JPGs preferred; CMYK         1/2 Page                          $1,585           $1,550          $1,515             $1,460
only, all PMS/spot colors must be converted
                                                  1/3 Page                          $1,390           $1,365          $1,335             $1,290
to CMYK by the advertiser; must be 300 dpi
or higher; fonts must be embedded or con-         1/4 Page                          $1,325           $1,300          $1,275             $1,235
verted to outlines. When submitting files,
include URL for ad link.                       SPECIFICATIONS                                 1/2 Page, No Bleed
                                                                                              Horizontal: 7.375 x 4.75 inches
Please contact                                 Full Page with Bleed
                                                                                              Vertical: 3.8125 x 9.875 inches
Heather Haemker at                             Live area: 7.625 x 10.125 inches
hhaemker@aall.org                              Trim size: 8.375 x 10.875 inches               1/3 Page, No Bleed
with materials questions.                      Bleed size: 8.875 x 11.375 inches              Vertical: 2.675 x 9.875 inches
                                               (.25-inch bleed on all four sides)
                                                                                              1/4 Page, No Bleed
                                               Full Page, No Bleed                            Vertical: 4.5278 x 4.5278 inches
                                               7.375 x 9.875 inches

                                               2/3 Page, No Bleed
                                               Vertical: 5.025 x 9.875 inches

FLIPBOOK-ONLY OPTIONS
                                                 Flipbook Positions                 1x                    3x                     6x
Flipbook-only ads are time specific, not
                                                 Splash Screen Sponsor              $750                  $750                   $750
issue specific, and can be purchased in
two-month increments that correlate with         Banner/Leaderboard                 $750                  $700                   $675
the issues (e.g., January/February); the ads
apply to all issues for the purchased period     Menu Sponsor                       $300                  $250                   $225
of time. Material deadlines are the same as
                                                 Wrapper/Skyscraper                 $750                  $700                   $750
those for print.

REQUIREMENTS                                   SPECIFICATIONS                                 Menu Sponsor
Image files accepted in JPG, PNG, or GIF                                                      This ad appears within the menu of the
                                               Splash Screen Sponsor
formats only; must be in RGB; and must be                                                     AALL Spectrum edition.
                                               Displays as the AALL Spectrum edition loads
no larger than 80k. When submitting files,     on desktop, mobile or tablet. The image will   300 x 250 pixels
include URL for ad link or link to your Goo-   be contained within the space directly below
gle Ad Manager (DFP) account.                                                                 Wrapper/Skyscraper
                                               the logo.
                                                                                              The ‘wrapper’ or ‘skyscraper’ ad will appear
                                               300 x 250 pixels                               on either side of the publication.

                                               Banner/Leaderboard
                                                                                              160 x 600 pixels
                                               Displays below the publication on desktop,
                                               mobile and tablet devices.

                                               728 x 90 pixels

6 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL MEDIA KIT 2021/2022
DIGITAL RATES, CONTINUED

A
         n issue announcement email blast that is sent to AALL’s entire mem-
         bership list six times per year to announce an issue has been published and
is now online. Delivered to over 3,400 AALL members, the AALL Spectrum blasts
boast an average open rate of 41%.

AD SPACE AND MATERIAL DEADLINES

REQUIREMENTS                                   Volume 26                        Space Close                     Material Due

Files accepted in JPG, GIF, or PNG formats     No. 1 September/October          July 13                         July 20
only; must be in RGB and no larger than        2021
80k. When submitting files include URL for
                                               No. 2 November/December          September 7                     September 14
ad link.
                                               No. 3 January/February 2022      November 9                      November 16

                                               No. 4 March/April                January 18                      January 25

                                               No. 5 May/June                   March 8                         March 15

                                               No. 6 July/August                May 10                          May 17

RATES

All rates are net per insertion.
                                               Positions                       1x               3x              6x             12x

SPECIFICATIONS                                 Premium Leaderboard             $500             $500            $500           $500
Premium Leaderboard
                                               Medium Rectangle                $400             $375            $350           $300
616 x 100 pixels

Medium Rectangle
300 x 250 pixels

                                             Premium Leaderboard: Placement at top of newsletter. Limit one per issue.
                                             Medium Rectangle: Placement in body of newsletter. Limit two per issue.

7 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT SEPTEMBER 2021-SEPTEMBER 2022 Reach Decision Makers and Influencers - American Association of Law Libraries
AALL MEDIA KIT 2021/2022
LAW LIBRARY JOURNAL DIGITAL

P        ublished in winter, spring, summer, and fall,
         AALL’s Journal features articles on signifi-
cant developments, trends, and other topics of
interest to law librarians and legal information
professionals. Law Library Journal ads are linked
to the advertiser’s website.

AD SPACE AND MATERIAL DEADLINES

REQUIREMENTS                                         Issue                                   Space Close            Material Due

Halftones up to 133 line screen                      Vol. 113 No. 4 Fall 2021                October 4              October 25
acceptable.
                                                     Vol. 114 No. 1 Winter 2022              January 17             February 1

                                                     Vol. 114 No. 2 Spring                   March 28               April 18

                                                     Vol. 114 No. 3 Summer                   July 1                 July 22

                                                     Vol. 114 No. 4 Fall                     October 3              October 24

                                                     Vol. 115 No. 1 Winter 2023              January 16             February 6

RATES                                              *PDF versions on the AALL website only.

All rates are per insertion. All ads now include
                                                     Premium Positions                       1x            2x                    4x
4/C.
                                                     Full Page (pages 1-9)                   $650          $620                  $585
SPECIFICATIONS
                                                     Back Cover                              $1,610        $1,565                $1,520
Full Page
Live Area: 5 x 8.25 inches (maximum size)            Inside Front Cover                      $1,545        $1,505                $1,465
Trim Size: 6.625 x 9.875 inched
                                                     Inside Back Cover                       $1,485        $1,450                $1,410
1/2 Page
Vertical: 2.5 x 8.25 inches
Horizontal: 5 x 4.125 inches
                                                     Standard Positions                      1x            3x                    6x
1/4 Page
Vertical: 5 x 2 inches                               Full Page (after page 9)                $600          $570                  $540
Horizontal: 2 x 4.125 inches
                                                     1/2 Page                                $425          $400                  $375

                                                     1/4 Page                                $300          $285                  $270

8 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
DIGITAL RATES, CONTINUED

A
         n issue announcement email blast that is sent to AALL’s entire mem-
         bership list four times per year to announce an issue has been published
and is now online. Delivered to over 3,400 AALL members, the Law Library Journal
blasts boast an average open rate of 38%.

AD SPACE AND MATERIAL DEADLINES

REQUIREMENTS                                   Issue                           Space Close                      Material Due
Files accepted in JPG, GIF, or PNG formats
                                               Vol. 113 No. 4 Fall 2021        October 4                        October 25
only; must be in RGB and no larger than
80k. When submitting files include URL for     Vol. 114 No. 1 Winter 2022      January 17                       February 1
ad link.
                                               Vol. 114 No. 2 Spring           March 28                         April 18

                                               Vol. 114 No. 3 Summer           July 1                           July 22

                                               Vol. 114 No. 4 Fall             October 3                        October 24

                                               Vol. 115 No. 1 Winter 2023      January 16                       February 6

RATES

All rates are net per insertion.
                                               Positions                       1x               3x              6x             12x

SPECIFICATIONS                                 Premium Leaderboard             $500             $500            $500           $500
Premium Leaderboard
                                               Medium Rectangle                $400             $375            $350           $300
616 x 100 pixels

Medium Rectangle
300 x 250 pixels

                                             Premium Leaderboard: Placement at top of newsletter. Limit one per issue.
                                             Medium Rectangle: Placement in body of newsletter. Limit two per issue.

9 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
AALL ENEWSLETTER DIGITAL

D        elivered the third Thursday of every month, the AALL eNewsletter is a
         one-stop shop for AALL members. Delivered to over 3, 400 AALL members,
it boasts an average open rate of 38% and an average of 52 clicks per ad.

AD SPACE AND MATERIAL DEADLINES

REQUIREMENTS
                                               Issue                           Space Close                      Material Due
Files accepted in JPG, GIF, or PNG formats
only; must be in RGB and no larger than        September 16, 2021              September 6                      September 10
80k. When submitting files include URL for
                                               October 21                      October 11                       October 15
ad link.
                                               November 18                     November 8                       November 12

                                               December 16                     December 6                       December 10

                                               January 20, 2022                January 10                       January 14

                                               February 17                     February 7                       February 11

                                               March 17                        March 7                          March 11

                                               April 21                        April 11                         April 15

                                               May 19                          May 9                            May 13

                                               June 16                         June 6                           June 10

                                               July 21                         July 11                          July 15

                                               August 18                       August 8                         August 12

                                               September 15                    September 5                      September 9

RATES

All rates are net per insertion.
                                               Positions                       1x               3x              6x             12x

SPECIFICATIONS                                 Premium Leaderboard             $500             $500            $500           $500
Premium Leaderboard
                                               Medium Rectangle                $400             $375            $350           $300
616 x 100 pixels

Medium Rectangle                               Skyscraper                      $500             $475            $450           $400
300 x 250 pixels

Skyscraper
120 x 450 pixels                             Premium Leaderboard: Placement at top of newsletter. Limit one per issue.
                                             Medium Rectangle: Placement in body of newsletter. Limit two per issue.
                                             Skyscraper: Placement in right-hand margin under “Quick Links” section.
                                             Maximum of two run in each issue and rotated on a monthly basis.

10 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
AALL WEEKLY ENEWSLETTER DIGITAL

D        elivered every Monday except the third week of every month (when the
         monthly eNewsletter is sent), the AALL Weekly eNewsletter is a
one-stop shop for AALL members. Delivered to over 3, 400 AALL members, it
boasts an average open rate of 33% and an average of 22.6 clicks per ad.

AD SPACE AND MATERIAL DEADLINES

REQUIREMENTS
                                               Issue*                                  Space Close                     Material Due
Files accepted in JPG, GIF, or PNG formats
only; must be in RGB and no larger than        Every Monday, except the                Wednesday prior to start date   Friday prior to start date
80k. When submitting files include URL for     third week of the month.
ad link.                                     * No issues on public holidays when AALL headquarters are closed.

RATES

All rates are net per insertion.
                                                Positions                              1x                  3x          6x               12x
SPECIFICATIONS                                  Premium Leaderboard                    $500                $500        $500             $500
Premium Leaderboard
                                                Medium Rectangle                       $400                $375        $350             $300
616 x 100 pixels

Medium Rectangle                                Skyscraper                             $500                $475        $450             $400
300 x 250 pixels

Skyscraper
120 x 450 pixels

                                             Premium Leaderboard: Placement at top of newsletter. Limit one per issue.
                                             Medium Rectangle: Placement in body of newsletter. Limit two per issue.
                                             Skyscraper: Placement in right-hand margin under “Quick Links” section.
                                             Maximum of two run in each issue and rotated on a monthly basis.

11 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
KNOWITAALL DIGITAL

D        elivered every weekday to members and subscribers, KnowItAALL highlights
         new products, legal reports, industry trends, and technology, library, and ca-
reer development topics; it boasts a click-through rate of 39%. Contact Megan Mall
(mmall@aall.org), AALL director of content strategy with questions.

AD SPACE AND MATERIAL DEADLINES

REQUIREMENTS
                                               Issue*                                  Space Close                     Material Due
Files accepted in JPG, GIF, or PNG formats
only; must be in RGB and no larger than        Sold by the week, Monday                2 Mondays prior to start date   Monday prior to start date
80k. When submitting files include URL for     through Friday
ad link.                                     * No issues on public holidays when AALL headquarters are closed.

RATES

All rates are net per insertion.
                                               Positions                                               Weekly Rate

SPECIFICATIONS                                 Premium Leaderboard                                     $1,000
Premium Leaderboard
                                               Medium Rectangle—Position A                             $750
600 x 100 pixels

Medium Rectangle                               Medium Rectangle—Position B                             $650
300 x 250 pixels
                                               Medium Rectangle—Position C                             $550

                                             Premium Leaderboard: Placement at top of newsletter. Limit one per issue.
                                             Medium Rectangle: Placement in body of newsletter. Limit three per issue; positions A-C,
                                             from top to bottom.

          LIVERED
        DE AILY
          D

12 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
AALLNET DIGITAL

T        he information and communications hub for members, AALLNET
         averages more than 95,000 unique page views per month. Only one
homepage and two sitewide opportunities are available each quarter.

AD SPACE AND MATERIAL DEADLINES

Ads do not rotate with other advertisers.
                                                 Space Close                                                   Material Due*

REQUIREMENTS                                     2 weeks prior to start date                                   1 week prior to start date

Files accepted in JPG and GIF formats only;   * Ads can be changed monthly if desired. Materials are due one week prior to the first day of the month.
must be in RGB, 72 dpi (dots per inch), and
no larger than 80k. When submitting files
include URL for ad link.

RATES

SPECIFICATIONS
                                                 Position                                 1 months              3 months           6 months              12 months
Ad Size
                                                 Homepage                                 $300                  $850               $1,600                $3,000
Homepage 728 x 90 pixels
Sitewide Sidebar 260 x 260 pixels                Sitewide Sidebar**                       $1,500                $4,275             $8,000                $15,000

                                              **Sitewide sidebar ads do not appear on mobile devices such as tablets and smart phones, on the homepage, on the AALL Annual
                                              Meeting microsite, or third-party integrations such as the job board.

13 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
AALL ELEARNING DIGITAL

T
        he AALL eLearning website provides members with the flexibility to access past,
        current, and future education opportunities in one place, such as webinars, part-
ner webinars, coffee chats, and live education. It averages more than 5,000 unique
page views per month.

AD SPACE AND MATERIAL DEADLINES

Ads do not rotate with other advertisers.
                                                 Space Close                                                   Material Due*

REQUIREMENTS                                     2 weeks prior to start date                                   1 week prior to start date

Files accepted in JPG and GIF formats only;   * Ads can be changed monthly if desired. Materials are due one week prior to the first day of the month.
must be in RGB, 72 dpi (dots per inch), and
no larger than 80k. When submitting files
include URL for ad link.

RATES

SPECIFICATIONS
                                                 Position                                 1 months             3 months           6 months               12 months
Ad Size
                                                 Scrolling Homepage                       $300                 $850               $1,600                 $3,000
Rotating Homepage Banner 870 x 250 pixels

14 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
AALL ANNUAL MEETING & CONFERENCE
PRECONFERENCE UPDATES DIGITAL

S        ix monthly preconference updates get
         your company or product messaging to
attendees and prospective attendees. Include
your booth number, exhibitor showcase times,
and more. AALL Annual Meeting updates have
an average open rate of 42%.

AD SPACE AND MATERIAL DEADLINES

REQUIREMENTS
                                                Issue                            Space Close                      Material Due
Files accepted in JPG, GIF, or PNG formats
only; must be in RGB and no larger than         February 16, 2022                February 9                       February 11
80k. When submitting files include URL for
                                                March 23                         March 16                         March 18
ad link.
                                                April 20                         April 13                         April 15

                                                May 18                           May 11                           May 13

                                                June 22                          June 15                          June 17

                                                July 6                           June 22                          July 1

RATES

All rates are net per insertion.
                                               Positions                         1x                    3x                    6x

SPECIFICATIONS                                 Premium Leaderboard               $500                  $500                  $500
Premium Leaderboard
                                               Medium Rectangle                  $400                  $375                  $350
616 x 100 pixels
                                               Skyscraper                        $500                  $475                  $450
Medium Rectangle
300 x 250 pixels

Skyscraper
120 x 450 pixels
                                             Premium Leaderboard: Placement at top of newsletter. Limit one per issue.
                                             Medium Rectangle: Placement in body of newsletter. Limit two per issue.
                                             Skyscraper: Placement in right-hand margin under side column buttons and “Quick Links” section.

15 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
AALL ANNUAL MEETING & CONFERENCE
EDAILIES DIGITAL

M          ust-have information when they need it,
           eDailies provide conference attendees with
updates and information to prepare them for the
day ahead. For those unable to attend, the eDailies
keep them in the loop with conference highlights
and program recordings.

              FOURIES                         AD SPACE AND MATERIAL DEADLINES
             EDAIL
                                                Issue                              Space Close                    Material Due

                                                All issues (July 16, 17, 18, 19)   June 27                        July 5

RATES

All rates are net per insertion.
                                                Positions                          1x                  2x                   4x

REQUIREMENTS                                    Premium Leaderboard                $500                $500                 $500
Files accepted in JPG, GIF, or PNG formats
                                                Medium Rectangle                   $400                $375                 $350
only; must be in RGB; and must be no larg-
er than 80k. When submitting files, include     Skyscraper                         $500                $475                 $450
URL for ad link.

SPECIFICATIONS
Premium Leaderboard                           Premium Leaderboard: Placement at top of newsletter. Limit one per issue.
616 x 100 pixels
                                              Medium Rectangle: Placement in body of newsletter. Limit two per issue.
Medium Rectangle                              Skyscraper: Placement in right-hand margin under side column buttons and
300 x 250 pixels                              “Quick Links” section.
Skyscraper
120 x 450 pixels

16 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AALL MEDIA KIT 2021/2022
AALL ANNUAL MEETING & CONFERENCE
PROGRAM PRINT

D        istributed to 1,400+ attendees, the
         program is the go-to guide for all things
Annual Meeting. Educational program
descriptions, an exhibitor guide, and a meetings
and events index help attendees make the
most of their conference experience.

AD SPACE AND MATERIAL DEADLINES

                                                  Space Close                                    Material Due

                   %                              May 10                                         May 20
             han 50
      More t embers
            Lm
     of AAL the AALL
       attend Meeting
              l
        Annua ear.*
           each y
                                               Visit bit.ly/AALL22advertising to learn more about our AALL Annual Meeting
                                               & Conference on-site advertising opportunities.

                                               *According to the 2020 AALL Member Survey.

RATES

All rates are per insertion and include 4/C.
                                                 Premium Positions                                Standard Positions

REQUIREMENTS                                     Back Cover                   $2,625              Full Page                 $2,050
Files accepted in Mac-compatible digital
                                                 Inside Front Cover           $2,490              1/2 Page                  $1,575
format only. PDFs preferred; CMYK only,
all PMS/spot colors must be converted            Inside Back Cover            $2,360
to CMYK by the advertiser; must be 300
dpi or higher; fonts must be embedded or
converted to outlines.

SPECIFICATIONS
Full Page                                      1/2 Page Horizontal
Trim Size: 6 x 8.5 inches                      Trim Size: 6 x 4.25 inches
Live Area: 5.5 x 8.75 inches                   Live Area: 5.5 x 3.75 inches
Bleed Size: 6.25 x 8.75 inches                 Bleed Size: 6.25 x 4.5 inches.

17 AALL MEDIA KIT 2021/2022 / WWW.AALLNET.ORG
AMERICAN ASSOCIATION OF LAW LIBRARIES

2021/2022 ADVERTISING CONTRACT
AD PLACEMENT
AALL eLearning                          AALL eNewsletter
4 1 Month                               4 September 2021
4 3 Months                              4 October
4 6 Months                              4 November
4 9 Months                              4 December
                                        4 January 2022
AALL Spectrum Vol. 26
                                        4 February
4 September/October 2021
                                        4 March
4 November/December
                                        4 April
4 January/February 2022
                                        4 May
4 March/April
                                        4 June
4 May/June
                                        4 July
4 July/August
                                        4 August

AALL Spectrum Blast
                                        AALLNET
4 _____________________
                                        4 1 Months
4 _____________________
                                        4 3 Months
4 _____________________
                                        4 6 Months
4 _____________________
                                        4 9 Months

Law Library Journal
                                        2022 AALL Annual Meeting Preconference Updates
4 Winter
                                        4 February
4 Spring
                                        4 March
4 Summer
                                        4 April
4 Fall
                                        4 May
                                        4 June
Law Library Journal Blast
                                        4 July
4 _____________________
4 _____________________
4 _____________________                 2022 Annual Meeting eDailies
4 _____________________                 4 July 16
                                        4 July 17
AALL Weekly eNewsletter                 4 July 18
4 _____________________                 4 July 19
4 _____________________
4 _____________________
4 _____________________                 2022 AALL Annual Meeting Program
                                        4 July 16-19, 2022
KnowItAALL
4 _____________________
4 _____________________
4 _____________________
4 _____________________
AMERICAN ASSOCIATION OF LAW LIBRARIES

2021/2022 ADVERTISING CONTRACT
                                                                          IMPORTANT NOTES
PLEASE COMPLETE A SEPARATE FORM FOR EACH ADVERTISING OPPORTUNITY
                                                                          3 Advertiser and advertising is sub-
Advertising Opportunity:                                                    ject to approval by the American
                                                                            Association of Law Libraries.

Company:                                                                  3 Individual ads cannot be canceled
                                                                            after space close deadline.

Ad Size:                                                                  3 Any files that do not follow the
                                                             Frequency:     requirements are subject to an
                                                                            additional production charge.
Ad Position:
                                                             Rate:
                                                                          3 A 15% commission is allowed to
                                                                            recognized advertising agencies.
Purchase Order Number:

Contract Authorized by (print):

                                                                          ADVERTISING REPRESENTATIVE
Authorized Signature:                                                     Bill Spilman
                                                             Date:
                                                                          Email: bill@innovativemediasolutions.com
                                                                          320 West Chestnut Street
ADVERTISING CONTACT                                                       PO Box 399
Name:                                                                     Oneida, Illinois 61467
                                                                          Phone: 309.483.6467
                                                                          Fax: 309.483.2371
Company:

Address:

City/State/Zip:

Phone:
                                                             Fax:

Email:

BILL TO (if different from advertising contact)

Name:

Company:

Address:

City/State/Zip:

Phone:
                                                             Fax:

Email:
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