A Beginner's Guide to the Baltic Sea Region Strategy - Save the sea Connect the region Increase prosperity

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A Beginner's Guide to the Baltic Sea Region Strategy - Save the sea Connect the region Increase prosperity
A Beginner’s Guide to
the Baltic Sea Region Strategy

Save the sea
   Connect the region
Increase prosperity
              Finland Latvia
         Russia  Germany Lithuania Belarus
               Iceland Poland
                              Denmark
                    Estonia Norway
                         Sweden
A Beginner's Guide to the Baltic Sea Region Strategy - Save the sea Connect the region Increase prosperity
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A Beginner's Guide to the Baltic Sea Region Strategy - Save the sea Connect the region Increase prosperity
Are you curious about what
the EU Strategy for the Baltic Sea
Region is and how cooperation
might benefit you? Then this is
the brochure for you!

                                     3
A Beginner's Guide to the Baltic Sea Region Strategy - Save the sea Connect the region Increase prosperity
The EU Strategy for the
Baltic Sea Region in brief

Why is it so important to cooperate with other Baltic Sea States? What is
the difference between the EU Strategy for the Baltic Sea Region, Europe
2020 and the Baltic Sea Region Programme, and how do they all fit
together?
This brochure provides answers to these questions and more. You’ll learn
more about the common objectives that the region is striving to achieve,
and what to do if you want to work on a project.

What is the EU Strategy for the Baltic Sea Region?
The European Union Strategy for the Baltic Sea Region (EUSBSR) is about
joint problem-solving – and taking advantage of the opportunities that
greater cooperation provides. The Strategy is an agreement between Mem-
ber States of the EU and the European Commission to deepen cooperation
between the Baltic Sea States in order to tackle joint challenges facing the
countries in the region today, such as cleaning up a polluted sea, mitigation
against the impacts of climate change, and fighting cross-border crime.

4
A Beginner's Guide to the Baltic Sea Region Strategy - Save the sea Connect the region Increase prosperity
Baltic Sea Region Strategy
objectives and sub-objectives

Save the sea
• Clear water in the sea                                             SAVE THE SEA
• Rich and healthy wildlife
• Clean and safe shipping

Connect the region
•   Good transport conditions
•   Reliable energy markets
•   Connecting people in the region                               CONNECT THE REGION
•   Better cooperation in fighting cross-border crime

Increase prosperity
• EUSBSR contributing to the implementation of Europe 2020
• Improved global competitiveness of the Baltic Sea Region
• Climate change adaptation, risk prevention and management

                                                                  INCREASE PROSPERITY
Read more about the three objectives on pages 10–12!
                                                              5
Is the EU Strategy for the Baltic Sea
Region a strategy only for the sea?

No. The Strategy covers many other joint challenges and oppor-
tunities that are specific to the EU countries on the Baltic Sea
rim and are better solved together.

The Strategy primarily affects the Member States of the EU in the region:
Germany, Poland, Lithuania, Latvia, Estonia, Finland, Sweden and Den-
mark.
Non-EU countries are also participating actively in work with the Baltic
Sea Region Cooperation. These include Norway, which is often involved the
work, and Russia, an important partner country. In addition, Iceland and
Belarus are sometimes involved.

6
Does the Baltic Sea Region
What use may the Baltic Sea Region                                                 Strategy concern all municipalities
                                                                                   and regions?
Strategy be to a municipality, region or                                           Yes. Most of the questions taken up
                                                                                   by the Baltic Sea Region Strategy
organisation?                                                                      concern, and may involve opportuni-
                                                                                   ties for, all municipalities and regions
                                                                                   in the countries in the Baltic Sea
                                                                                   Region. So it doesn't only concern
                                                                                   those with a shoreline to the Baltic
It allows you, for example, to:                                                    Sea, although the coastal regions
• Work with urban planning and sustainability issues from a broader perspective,   may find it easier to see the
                                                                                   connection and are affected by more
• Solve important issues for the future that are fundamental to the develop­       of the Strategy's Priority Areas.
  ment of tourism and other related industries for example,
• Collaborate on transport issues or maritime safety,
• Work with business development to assist enterprises to develop export
  markets and international partnerships close by,
• Get ideas about working smart with Green Public Procurement,
• Cooperate on energy issues and other issues that bring together the
  environment and the economy,
• Gain inspiration on how to help young people who have left before
  completing their schooling
• Streamline work with emergency plans and crisis management,
• Help gaining support for important development projects from government
  agencies and authorities at different levels … and much more.

                                                                            7
Seven reasons to increase cooperation
in the Baltic Sea Region

Well-prepared cooperation in the Baltic Sea Region has many advantages.
Here are seven examples of what you can gain from this kind of cooperation.

1. Smarter problem-solving                                         4. Bigger market
Better conditions for solving common problems that require         A bigger market for the products and services of local enter-
actions from all involved, for example, the environmental          prises, as well as better opportunities to push issues that
problems in the Baltic Sea, inadequate transport routes or         facilitate export and import, for example, transport issues.
access to energy.
                                                                   5. Increased knowledge and bigger networks
2. Smarter ways of working and methods                             Increased market knowledge and contacts that make enter-
Greater access to ways of working with, for instance, labour       prises stronger on the global market.
supply and sustainability, which are relevant to all countries
covered by the Baltic Sea Region Strategy.                         6. Safety and security
                                                                   Cooperation within areas such as crisis management and
3. Better cooperation on environmental issues                      crime prevention.
More opportunities for cooperation on how to prevent
flooding and other issues to do with climate change                7. More resources
adaptation.                                                        By joint ventures you can pool knowledge and financial
                                                                   resources.

In addition, there is the opportunity to become a model for Europe and the world when it comes to solving problems across borders!
                                             8
Working with the Baltic Sea Region Strategy
                  Why Baltic Sea Region cooperation?                     What advice would you give to others
                  – The County Council has identified demo-              interested in starting some form of
                  graphics as an important issue for the future.         cooperation in the Baltic Sea Region?
                  We have a high average age in Norrbotten               •   Don’t allow it to remain just an idea.
                  and saw the opportunity to analyse this issue              Make it a reality!
                  together with others in the Baltic Sea Region in
Ewa Hedkvist      a similar situation. We wanted to learn and from
                                                                         •   Look beyond the administrative obstacles.
Petersen
                  this develop methods so that we can become             •   Have the attitude that there is a lot to learn.
Project manager
Norrbotten        forerunners.                                           •   Language is not a problem. Everyone speaks
County Council                                                               English, but no one has English as their first
Photo: PRO                                                                   language.
                  What are the most rewarding
                  aspects of the cooperation?
                  – It is very rewarding: not only working with
                  different countries, but also with different skills.
                  You learn different ways to tackle a problem and
                  different ways of thinking. At the same time, we
                  have in common that we all want to improve
                  ”our” region.
What do the three objectives mean?

                              The EU Strategy for the Baltic Sea Region has three main
   SAVE THE SEA
                              objectives: saving the sea, connecting the region and
                              increasing prosperity.
• Clear water in the sea
• Rich and healthy wildlife   Save the sea
• Clean and safe shipping     We can only save the Baltic Sea together – one of the world’s most polluted
                              seas, and greatly in need of remedial action. This objective concerns the
                              Baltic Sea’s vulnerability to eutrophication, pollution and over-fishing for
                              example, which place particularly high demands on cooperation within the
                              region. The objective Save the sea is about achieving a good environmental
                              status and biological diversity in the sea and making the Baltic Sea Region
                              a model region for clean shipping.
                              A clean Baltic Sea not only provides better conditions for the people who
                              live and work around it. It also provides opportunities to develop the
                              tourism and hospitality industry – an industry that is growing and thus
                              becoming increasingly important for the economy and employment.

                              10
Connect the region
Large parts of the Baltic Sea Region are sparsely populated with long dis-
tances to other markets. For historical reasons, its transport systems and
energy markets have developed independently of each other and are not yet
sufficiently integrated to take the best advantage for the region’s potential in
                                                                                    CONNECT THE REGION
terms of competitiveness and its quality of life. Better cooperation is needed
to improve the region’s transport systems and to secure its energy supply.
Connecting the region is also about bringing people closer together to be          • Good transport
able to take advantage of a larger critical mass when it comes to knowledge,         conditions
ideas and enterprise. This can be achieved through student and research
exchanges and business contacts for instance, or by developing the region’s
                                                                                   • Reliable energy markets
potential as a tourist destination.                                                • Connecting people
                                                                                     in the region
It might also be about concrete partnerships for fighting cross-border crime
such as human trafficking and the smuggling of contraband, etc.
                                                                                   • Better cooperation
                                                                                     in fighting cross-border
                                                                                     crime

                                                                              11
Increase prosperity
                              Develop the Baltic Sea Region – create a region of growth! With the enlar-
                              gement of the European Union in 2004, today eight of the nine Baltic Sea
                              States are also members of the EU and thus part of the EU’s single market.
                              This means greater opportunities for trade and exchanges of skills and
 INCREASE PROSPERITY          knowledge. Trade between the Baltic Sea States is already substantial, but
                              could increase.

• EUSBSR contributing to      The Baltic Sea States can improve their competitiveness and increase pros-
  the implementation of       perity by cooperating more on R&D and deepening and fulfilling the single
  Europe 2020 Strategy        market in various ways.
• Improved global             Strong sectors in the Baltic Sea Region include IT, environmental techno-
  competitiveness of the      logies, health, and the wood and forest products industry. Through better
  Baltic Sea Region
                              partnerships including clusters in areas of common strength, the region can
• Climate change adapta-      be developed into a stronger global player.
  tion, risk prevention and
  management

                              12
The Action Plan for                                                               Good to know about the
                                                                                  Baltic Sea Region!
the Baltic Sea Region Strategy                                                    • The Baltic Sea Region is one
                                                                                    of the most competitive
                                                                                    regions in the world.
There is an Action Plan for the EU Strategy for the Baltic Sea Region which       • By 2020, it is anticipated
details the three objectives. Priority areas are identified for each of the ob-     that almost EUR 10 billion
jectives with appointed responsible government agencies and ministries in           will be converted into more
the different Baltic Sea Region States.                                             than 1000 projects within
                                                                                    the EU’s territorial coopera-
The Action Plan, which is now available in all the languages of the region          tion programmes.
and English, also describes Flagship projects which are intended to serve as
inspiration. One way of using this Action Plan is to search in it for words
that best correspond to your area of interest.
You can download the Action Plan from www.balticsea-region-strategy.eu

  For example,
  you could         Culture
  search for
  the words …       Transport
                    Business

                                                                             13
Our main trading partners
         are in our neighbouring
         area. We can stand
         stronger globally by
         working together.

Save the sea
   Connect the region
Increase prosperity                      The Baltic Sea is a resource
                                         for human health and
                 Finland Latvia          well-being. But it also

            Russia Germany Lithuania
                                         provides great potential
                                       Belarus
                                         for job creation and
                  Iceland Poland
                                 Denmark growth.

                       Estonia Norway
                         14
                            Sweden
Partnership
gives us the
opportunity
to share
each other’s
knowledge,
ideas and
solutions.

               15
What do I do if I want to work
Could town twinning          with a EUSBSR project?
provide an opening?
Many municipalities have
twin towns in another
Baltic Sea Region States.    • Start from your own development needs.
These contacts can
provide an opening for       • Get help from others who have experience of cooperation projects,
establishing partnerships.     for example, those described in this brochure.
                             • Attend thematic conferences and make contacts.
                             • Ensure that you have all the stakeholders essential to achieving your
                               goals with you from the start.

                             You find contact information to key stakeholders in the
                             Baltic Sea Region at www.balticsea-region-strategy.eu

                             16
How your work with the Baltic Sea
Strategy is promoted!

How is a municipality’s or region’s implementation of a project
                                                                                The Baltic Sea Strategy
in line with the Baltic Sea Strategy promoted?                                is firmly established with
                                                                                    all Member State
There is great interest from the EU and stakeholders around the Baltic Sea            governments.
Region in learning about projects that contribute to the Strategy.
It means that you are welcome to share information about your project to
others. At www.balticsea-region-strategy.eu you find tools to help you com-
municate your Baltic Sea Region project.

                                                                         17
Working with the Baltic Sea Region Strategy
                       Why Baltic Sea Region cooperation?                   What advice would you give to others who
                       – We want to help develop the whole Baltic Sea       are interested in starting some form of
                       region into the ’domestic’ market for our mem-       cooperation in the Baltic Sea Region?
                       ber enterprises.                                     •   Be persistent, patient and present.
                       – There is huge growth potential for environ-        •   Think from the customer’s perspectives.
                       mental technologies in the region, especially if
Håkan Knutsson
                       you include Russia, Belarus and even Ukraine.
                                                                            •   Approach markets and people with sincerity
CEO                                                                             and respect. They are generally well-educat-
Sustainable Business
Hub, Malmö             – The countries south of the Baltic are generally        ed, serious and have outlooks that can enrich
                       very positive to our region. So we have advan-           us, besides the purely commercial gains.
                       tages there that we shouldn’t neglect.

                       What is the most rewarding aspect
                       of the cooperation?
                       – There is a positive attitude to change and
                       improvement.

                       – Meeting with people and entrepreneurs from
                       neighbouring but nonetheless different cultures.
                       We have many similarities but there are also
                       stimulating differences. There will be interesting
                       work to do there for the foreseeable future.

                                        18
Working with the Baltic Sea Region Strategy
                       Why Baltic Sea Region cooperation?                   Port of Gävle developed a method for converting
                       – We’ve based our actions on our Vision 2025 and     contaminated dredging spoil into building mate-
                       our municipal objectives, ’docking’ them from a      rials. A further example is Bridging Baltic, a project
                       multi-level perspective to the Baltic Sea Strategy   using culture to reach out to new target groups.
                       and Europe 2020. In areas that coincide, we look
                       for opportunities for cooperation with others.
                                                                            What advice would you give to others who
Annika Lundqvist                                                            want to work with cooperation in the Baltic
Head of Unit           Can you give an example of issues                    Sea Region?
International office
                       where working from a Baltic Sea Region
Gävle Municipality                                                          • Have faith that cooperation with others leads to
                       perspective adds value?                                development.
                       – We share many of the challenges we are facing
                       with cities and regions in other Baltic Sea Region   • Start from your own objectives and plans, place
                                                                              them in a wider context and find opportunities
                       States. In this programming period, we have par-
                                                                              for cooperation.
                       ticipated in several projects with connections to
                       the Baltic Sea Region Strategy. These are projects   • Utilise existing, developed contacts (for exam-
                       where cooperation with others has led to con-          ple, town twinning and international networks
                       crete development and benefits, both locally and       such as the Union of Baltic Cities) and seek out
                       transnationally.                                       new contacts by participating in thematic con-
                                                                              ferences.
                       – An example is the Baltic Climate project stud-
                       ying the impacts of climate change: on the one       • Invest in your own project organisation – steer-
                       hand to provide input for changes in building          ing group, project management, finance and
                       permit regulations for example, and on the other       accounting. This is useful in running a project
                       hand to review potentials for developing new           and positive for an effective implementation of
                       services and products. In the SMOCS project, the       the project results in your own organisation.

                                                                                19
Working with the Baltic Sea Region Strategy
                 Why Baltic Sea Region cooperation?                   What are the most rewarding aspects of
                 – Trelleborg Municipality is dependent on a          the cooperation?
                 living sea for its economy and good quality of       – The new knowledge and new perspectives
                 life. We are seeing the clear impacts of eutrophi-   that come from the cooperation.
                 cation in the form of changing ecosystems with
                                                                      – Opportunities to seek joint funding from
                 more filamentous algae, for example. We also
Matilda Gradin                                                        the EU and thus gaining the opportunity to
                 have a large port with cargo and ferry services
Environmental                                                         implement bigger and better environmental
                 to Poland and Germany, which are important for
Strategist                                                            measures that there is no room for in a munici-
Trelleborg       the municipality but, at the same time, impact
Municipality
                                                                      pal budget.
                 the environment. Because we share a common
                 sea, it is obviously important to cooperate on
                 issues relating to discharges of effluent, coun-     What advice would you give to others who
                 ter-measures, rules for shipping, etc.               are interested in starting some form of
                                                                      cooperation in the Baltic Sea Region?
                                                                      •   Be thorough in the application phase and
                                                                          try to find good partners who have similar
                                                                          objectives.
                                                                      •   Don’t get too stressed about the administra-
                                                                          tion.
                                                                      •   Don’t be afraid to test things out, it’s fun and
                                                                          often a boost for the organisation.

                                  20
Working with the Baltic Sea Region Strategy
                   Why Baltic Sea Region cooperation?                   can develop regions located in the shadow of
                   – As early as 1996, the East Sweden Regional         large metropolitan areas. Here, we cooperated
                   Council pointed out the importance of coop-          with partners in Finland, Lithuania and Poland.
                   eration in the Baltic Sea Region. This led to us
                                                                        In the Baltic Eco Mussel project, we are cooper-
                   establishing a special function that provides
                                                                        ating with Finland, Estonia and Latvia on how
                   support to the Regional Council’s areas of activi-
Hans Bjurbäck
                                                                        mussel cultivation can be used to both create
                   ty and its members in monitoring issues related
East Sweden                                                             jobs in the archipelago and clean the water in
                   to the Baltic Sea Region. It’s about stimulating,
Regional Council                                                        the Baltic Sea.
                   developing and coordinating relationships;
                   about skills, information and collaborative pro-
                   jects (in particular from EU programmes) with        What advice would you give to others who
                   partners from the Baltic Sea Region.                 are interested in starting some form of
                                                                        cooperation in the Baltic Sea Region?

                   Can you give an example of issues where              •   Get yourself a good network of partners that
                   working from a Baltic Sea perspective adds               you can rely on and keep your network alive.
                   value?                                                   Monitor how your own ideas for cooperation
                   – We use our well-developed networks in the              match up with the EU programmes.
                   Baltic Sea Region to work with issues that are       •   Don’t hesitate to take advantage of oppor-
                   important to us, for example, regional develop-          tunities for seed finance available to develop
                   ment planning. One project dealt with how we             your project idea.

                                                                             21
Is there funding available in the Baltic
                                   Sea Region Strategy?

                                   The Baltic Sea Strategy comprises strategic guidance and assistance in
                                   prioritising joint actions – there is no specific funding allocated to the
                                   Strategy. However, there are programmes where you can apply for funding
Read more about                    to support cooperation actions among the Baltic Sea Region States.
funding sources at:
                                   For the 2014–2020 programming period, you can apply for funding for
                                   cross-border cooperation in most of the EU programmes, such as pro-
www.balticsea-region-strategy.eu   grammes under the European Regional Development Fund and Social
                                   Fund programmes, and the European Agricultural Fund for Rural
                                   Development.

                                   22
How it all fits together!
Different strategies, plans and programmes affect work with development
issues locally and regionally. But this does not mean that there is any con-
flict between them. On the contrary. They build on each other. Working
with the Baltic Sea Strategy also means, for example, working towards the
objectives of Europe 2020.

       1             Europe 2020      Cohesion
                                      Policy

      2            Macro
                   regional level
                                      Macro regional
                                      strategies

     3         Member State
               level
                                      1. National plans
                                      2. National programmes

    4     Regional level
                                      Structural Fund
                                      programmes

                                                                               23
Why a common strategy
for the Baltic Sea Region
                                How does the Baltic Sea Strategy
in particular?                  relate to Europe 2020?
• Our main trading partners
  are found in the Baltic Sea
  Region.                       Europe 2020 is about smart, sustainable growth for all. It is an overall
• We have common                strategy for the entire EU that is consistent with the ambitions of the
  challenges related to         EU Strategy for the Baltic Sea Region.
  the environment, growth
  and demographics.             The Baltic Sea Region Strategy complements Europe 2020 by taking as its
                                starting point in what is specific to the Baltic Sea Region, and which can
• We have opportunities         best be implemented jointly among these eight northern EU countries.
  to position the region in
                                So there is no conflict between the two strategies. On the contrary, the
  a global context.
                                Baltic Sea Strategy aims to make it easier for the Baltic Sea Region States
                                to achieve the Europe 2020 targets.

                                                                            2020
                                                         0
                                               Europe 202

                                                              tegy
                                                        a Stra
                                               Baltic Se

                                24
What is the difference between
the Baltic Sea Region Strategy and
the Baltic Sea Region Programme?
                                                                                There is good general information
The Baltic Sea Region Strategy is a strategic document for issues that are of   in English here:
                                                                                www.balticsea-region-strategy.eu
particular importance for the region. The Baltic Sea Region Programme is
one of many EU programmes that actors can access for cross-border coop-
eration. The Baltic Sea Region Programme is the only one of these pro-
grammes that covers the entire Baltic Sea Region, and thus it is common
therefore to apply for funding for actions within the Baltic Sea Strategy
from this programme. But all EU programmes in the region are intended
to contribute to the Baltic Sea Region Strategy, for example the Europe-
an Agricultural Fund for Rural Development Programme, the European
Regional Development Fund Programmes and the European Social Fund’s
programmes. It is therefore important to point out other opportunities, and
to consider a combination of different EU programmes.

                                                                           25
Want to access more detailed information?
                                   If you would like to access more detailed information about the
                                   EU Strategy for the Baltic Sea Region, you can look in the Action Plan
                                   (the address is in the margin of this page). Below is a list of the 17
                                   different priority areas in the Action Plan. Each point corresponds
       There is good               to a section that you can easily search for.
    general information
      in English here:
                                   Save the sea
www.balticsea-region-strategy.eu        Agri – Reinforcing sustainability of agriculture, forestry and fisheries
                                        Bio – Preserving natural zones and biodiversity, including fisheries
                                        Hazards – Reducing the use and impact of hazardous substances
                                        Nutri – Reducing nutrient inputs to the sea to acceptable levels
                                        Safe – To become a leading region in maritime safety and security
                                        Secure – Protection from emergencies and accidents on land
                                        Ship – Becoming a model region for clean shipping

                                   Connect the region
                                        Crime – Fighting cross-border crime
                                        Energy – Improving the access to, and the efficiency and security of the energy
                                        markets
                                        Transport – Improving internal and external transport links
                                   26
Increase prosperity
  Culture – Developing and promoting the common culture and cultural identity
  Education – Developing innovative education and youth
  Health – Improving and promoting people’s health, including its social aspects
  Innovation – Exploiting the full potential of the region in research and innovation
  Internal market – Removing hindrances to the internal market                                         SAVE THE SEA
  SME – Promote entrepreneurship and strengthen the growth of SMEs
  Tourism – Reinforcing cohesiveness of the macro-region through tourism

Horizontal actions
Actions to bring the countries in the region closer together
and thus reinforce the cooperation in the Baltic Sea Region Strategy
                                                                                                    CONNECT THE REGION
           Strengthening multi-level governance including involving civil society,
INVOLVE
           business and academia.

                To increase the co-operation with neighbouring countries to tackle joint
NEIGHBOURS
                challenges in the Baltic Sea region.

PROMO      Boosting joint promotion and regional identity building actions.

SPATIAL      Encouraging the use of Maritime and Land-based Spatial Planning in all Member States
PLANNING     around the Baltic Sea and develop a common approach for cross-border cooperation.

SUSTAINABLE DEVELOPMENT
                                Sustainable development with a focus on climate change.             INCREASE PROSPERITY
AND BIO-ECONOMY

                                                                                               27
Read about some
                                                                          of the projects in
                  Working with the                                        the Baltic Sea Region
                  Baltic Sea Region Strategy                              on the following
                                                                          pages.
                  Why Baltic Sea Region cooperation?
                  – The Baltic Sea Region is an important market for
                  our enterprises and the contacts we have with indus-
                  try organisations can be of great help in commercial
Erika Hinz        contexts. The Baltic Sea Region has great develop-
General Manager   ment potential and we believe that partnerships
Teknikdalen       strengthen both us and our enterprises in the global
Foundation
Borlänge          market.

                  What are the most rewarding aspects
                  of the cooperation?
                  – Exchange of experience on incubators and financing.

                  What advice would you give to others who
                  are interested in starting some form of
                  cooperation in the Baltic Sea Region?
                  •   Create networks with similar organisations.
                  •   Be open to learning and being influenced by the
                      experiences of others.

                                    28
Best practise

Critical mass important for the                                                     “This has worked very well and has led to
development of nanotechnology                                                               many new, innovative products.”

–There is great potential for   We have established good cooperation                      region, allowing them to be devel-
growth in the economy when      mainly with Denmark, northern Ger-                        oped.
it comes to nanotechnology      many and the Baltic States through a
and smart materials, says       number of projects in recent years.                       An example is the University of Tartu,
Lars Montelius, professor at                                                              Estonia, which invites local enterprises
the University of Lund.         Besides the research environments in                      in to be informed about the research.
                                the different countries, this coopera-
                                tion extends to municipalities, regions,                  –This has worked very well and has
                                and business and industry. Lars Mon-                      led to many new, innovative products,
                                telius stresses that above all the pro-                   says Lars Montelius. We have the same
                                jects give a legitimate reason to gather                  kind of cooperation with Swedish en-
                                together actors that do not normally                      terprises. We have built up a network
                                cooperate closely with each other.                        of more than 2000 names of individu-
                                                                                          als working in enterprises and organ-
                                – For example, the cooperation has                        isations in the greater Öresund area
                                contributed to us having opened up                        that have activities related to smart
                                research infrastructure to SMEs in the                    materials and nanotechnology.
                                If you would like more information, you can contact professor Lars Montelius at lars.montelius@ftf.lth.

                                                                                     29
Best practise

Demonstration farms pave the way for
environment-friendly agriculture

The Baltic Deal project spreads
knowledge about concrete meas-
ures to mitigate the environmental
impacts of agriculture.
The project’s long-term objective is
to reduce emissions of the nutrients
nitrogen and phosphorus from
farms in the Baltic Sea Region in
order to reduce eutrophication.
Eutrophication leads to a string of
problems that destroy the environ-
ment for both humans and animals.
Sweden, through the Federation of
Swedish Farmers (LRF), is one of
the seven partners in the project.

                                       30
“The project’s long-term objective is to reduce emissions
                               of the nutrients nitrogen and phosphorus.”

Baltic Deal has built up a network    But investments cost, and some
of 118 demonstration farms in the     form of aid may be needed to pro-
Baltic Sea States in order to show    vide farmers with opportunities to
how environmental impacts can be      invest in new fertilizer spreaders,
reduced while farmers retain their    new manure tanks, renovating their
profitability and competitiveness.    stables or other things to make their
                                      farms more environment-friendly.
– We have a good knowledge of
what needs to be done, says Stina
                                      If you would like more information about Baltic
Bergström, LRF. Through Baltic        Deal, go to the Federation of Swedish Farmers’
Deal, we’ve created important         website. You can also contact Stina Bergström
knowledge transfer between farmer     at stina.bergstrom@lrf.se

organisations, advisory organi-
sations and farmers both within
the countries and across national
borders.

                                                                                   31
Best practise

Multi-level governance                                              “We need to gain a better understanding of the
for more effective planning                                    different planning cultures in the Baltic Sea Region.”

In order to achieve well-planned        – In the worst case, planning done          – We have received aid from all the
and efficient transport in the Baltic   on one side of a border doesn’t con-        transport ministries in the Baltic Sea
Sea Region, it’s not enough for one     nect at all with what is happening on       Region to develop more effective
region or municipality to identi-       the other side, says Mathias Roos,          working methods for the planning
fy the needs and be responsible         responsible for the BSR TransGov-           and implementation of transport
for the planning. The state level       ernance project in Region Blekinge.         infrastructure, says Mathias Roos.
generally also needs to contribute                                                  One of the objectives is to develop a
finance and expertise.                  – We need to gain a better under-           common forum where we can raise
                                        standing of our different planning          cross-border planning issues. Today,
This is called multi-level govern-      cultures in the Baltic Sea Region           there is no such forum.
ance, and is about how the best         and who does what in planning and
decisions are made through interac-     implementation.
tion between different levels in the
community. Multi-level governance       The project involves 23 partners
is a pathway to resource efficiency     from all of the EU Baltic Sea States
in activities. We must also plan with   and Norway.
other countries if the transport sys-              Read more about the project at
                                                www.transgovernance.eu or contact
tem as a whole is to function well.               mathias.roos@regionblekinge.se

                                        32
Best practise

Easier car                                                        “We have increased the proportion of pedestrian passengers
free travel                                                                         by 9 per cent thanks to this cooperation.”

Better information to passengers,                 – We’ve increased the proportion of
coordinated timetables and the                    pedestrian passengers by 9 per cent
expansion of connecting services                  thanks to this cooperation, says Leif
is making it easier to travel with-               Petersson in Karlskrona munici-
out a car in the Baltic Sea Region.               pality. Besides improved service for
                                                  passengers, because many are now
Previously, it was unusual to use the             leaving their cars at home, we’ve
ferry services between Karlskrona                 been able to free up space on the
and Gdynia if you were not driving                ferries for goods. All in all, it means
a car. But thanks to a cooperation                we can utilise the ferry services
project, this has now become an op-               more efficiently. This is important
tion, and the results are appreciable.            because the volume of goods is
                                                  rising and we want to be able to
                                                  reduce our environmental impact.

Would you like more information? Visit www.interfaceproject.eu/

                                                                                       33
Best practise

Joint solutions for an
ageing population structure

The demographic trend in the Bal-       She views cooperation between the       we can learn from. And Germany has
tic Sea Region of an ageing popu-       countries as quite natural, because     been working for a long time on the
lation with fewer younger people        the problems are the same through-      issue of age management in the work-
demands innovative thinking in all      out the region.                         place, says Ewa Hedkvist Petersen.
the Baltic Sea States.
                                        – We have the same challenges. In       The Best Agers project has shown
– We can’t just hope that more peo-     any case, outside the metropolitan      that older people can contribute to
ple will move here. We must look        areas.                                  economic activities and innovation
after the people we have, otherwise                                             processes not only by remaining in
we won’t be able to provide public      According to Ewa Hedkvist Peters-       the labour market, but also in many
services in our rural areas, says Ewa   en, there is a lot of knowledge in      other roles. For example, as men-
Hedkvist Petersen of the Norrbotten     our neighbouring countries that we      tors, senior advisers or contractors.
County Council, who worked with         can benefit from.
the demographics issue in the Baltic                                            – For this to work well demands a
                                        – Finland is at the forefront of re-    change in outlook and attitudes, in
Sea Region in one finished project,     search on the elderly while Norway
with another in the pipeline.                                                   particular when it comes to man-
                                        has a policy for senior citizens that   agement.

                                        34
“We must look after the people
we have, otherwise we won’t be
able to provide public services
in our rural areas.”

This issue is the subject of the new
project, Best Agers Lighthouses,
where age management will be test-
ed in eight enterprises and public
institutions in the Baltic Sea Region.
The project is intended to result in
good examples of how, in order to
facilitate generation renewal, enter-
prises can retain older employees
and promote cooperation between
different age groups.

Would you like to read more
about the Best Agers project?
Go to www.best-agers-project.eu/

                                         35
Info 0551. Production: Ordförrådet. Printed by: DanagårdLiTHO. Print run 1,000 copies, March 2014. Then print on demand.
Tillväxtverket
Swedish Agency for Economic and Regional Growth
Tel 08-681 91 00
www.tillvaxtverket.se

                                                  A Beginner’s Guide to
                                                  the Baltic Sea Region Strategy
                                                  Are you curious about what the EU Strategy for
                                                  the Baltic Sea Region is and how it might benefit you?

                                                  This brochure is for those who want a quick and easy overview
                                                  of the Baltic Sea Region Strategy. Why is it important to coop-
                                                  erate with others in the Baltic Sea Region in particular, and
                                                  why has the EU developed a strategy for the region? What is
                                                  the difference between the EU Strategy for the Baltic Sea
                                                  Region, Europe 2020 and the Baltic Sea Region Programme,
                                                  and how do they all fit together?
                                                  You’ll find answers to these and many more questions in this
                                                  brochure. Above all, it describes what use stakeholders can
                                                  make of the Baltic Sea Region Strategy and what to do if you
                                                  want to work with a project.
You can also read