TROOP COOKIE MANAGER GUIDE 2019 -2020 - Girl Scouts Western PA
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TROOP COOKIE MANAGER GUIDE 2019 –2020
WHAT'S NEW for 2020
Shhh ... COOKIE CONFIDENTIAL: You're one of the first to know about the new
Lemon-Ups™ cookie. Please help us keep the new cookie and its packaging
SECRET until January 7, 2020 when GSUSA will share the news nationally.
NEW! UP THE
Remember to keep the new
Lemon-Ups™ cookie confidential
until January 7, 2020.
WOW
FACTOR with NEW Lemon-Ups™!
Meet the positively fun new Girl Scout Cookie™
New cookie packaging builds brand relevance, elevates the Girl Scout Cookie Program and
highlights that proceeds stay local to power amazing girl experiences.
The eBudde Dashboard tab has a new,
dynamic look! You’ll be able to see your
troop’s data at-a-glance.
Friendly, plus
powerful
eBudde Troop App Plus
TM
features make managing the
cookie season on-the-go easier
than ever!
2
TABLE OF CONTENTS
getting started 5
proceeds 8
IMPORTANT:
All troops are REQUIRED to have a Bank recognitions 9
Account Information and ACH Electronic digital cookie 10
Debit/Credit Authorization form on-file.
Established troops will not be activated in safety guidelines 11
eBudde until this form is on-file.
cookie booths 13
See pg. 29 for FAQs.
promotions/contests 18
eBudde 19
finances 28
web resources 31
glossary 32
TCM form 33
calendar & checklist 36
Digital Cookie Girl
Delivery Option now
extended! This year, girls
can continue to take girl
delivery orders through
March 13.
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Thank you!
With every Girl Scout Cookie sold, today’s girls are becoming tomorrow’s leaders, and this couldn’t happen
without you. Your hard work and dedication help girls have new adventures and life-changing opportunities.
Thanks so much for all you do to make the Girl Scout Cookie Program soar.
Get Ready to WOW the WORLD this Girl Scout Cookie Season!
Something amazing happens when a girl participates in the Girl Scout Cookie
Program. She gains the power to WOW the WORLD and build lifelong skills!
She’s going places. Power her success with the Girl Scout Cookie Program.
Chocolaty, crunchy, crispy, gooey, buttery, or zesty… each cookie inspires a special
kind of passion among Girl Scout Cookie lovers. And all of them are baked with a
purpose—to fuel learning and power WOW experiences for each entrepreneurial girl
who sells them.
How the Girl Scout Cookie Program Benefits Girls
Our Girl Scouts aren’t just selling Girl Scout Cookies, they’re doing their part to make their communities better
places as they prepare for successful futures. They'll also be building lifelong skills, friendships, and confidence
along the way.
Over the course of more than 100 years, generations of girls have built the Girl Scout Cookie Program into a
beloved tradition and the largest girl-led entrepreneurial program in the world. Girls learn 5 SKILLS during the
cookie program.
The Girl Scout Cookie Program is also essential to Girl Scouts Western Pennsylvania (GSWPA) Girl Scouts by:
• providing troops with proceeds to fund their troop activities and service projects;
• keeping camp affordable by subsidizing registration costs;
• supporting the Girl Scout experience by providing girl programming, curriculum, and events; and
• providing scholarships to girls with financial barriers so Girl Scouting is available to all girls.
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Getting Started
Cookie Program Materials
Here's what you need as a troop to make the cookie program happen, including resources for troop use and
for distribution to families. For additional materials, visit gswpa.org/cookies, vipetraining.littlebrownie.com, or
contact your service unit cookie manager (SUCM).
Troop Resources:
99 this handbook
99 one package of Lemon-Ups™ for troop sampling (unless the SUCM kept this package for the service unit
cookie rally)
99 receipt book (for recording cookie pick-ups and money transactions with families)
99 Operation: Sweet Appreciation (OSA) box wrap
Resources for Families:
99 Family Guide—where you’ll find the Parent/Guardian Financial Responsibility and Permission Form, which
must be signed and collected for each girl before she starts selling. Troops must keep these forms on file until
Dec. 31, 2020. GSWPA will request your copies in the event of a girl/parent delinquency.
99 girl order card (1 per girl)
99 money envelope (1 per girl)
99 Goal Getter Order Card—Distribute to girls after their initial orders are turned in or if a girl requests an
additional order card. The Goal Getter Order Card can be downloaded at vipetraining.littlebrownie.com.
Print as many as you need!
Communications
Cookie Bytes
It’s important to stay connected with GSWPA for cookie program updates and reminders throughout the entire
cookie season. Look for eBudde emails and Cookie Bytes, a GSWPA enewsletter with helpful hints and reminders
emailed to eBudde users. Please note: You’re responsible for information contained in these communications.
Please don't unsubscribe from any GSWPA or eBudde emails or you’ll miss essential information.
If you accidently unsubscribe from Cookie Bytes or emails generated through eBudde:
1. Go to the Contacts tab in eBudde.
2. Click on the purple ‘Edit’ box next to your information.
3. Check the box that says ‘Receives Email.’
4. Click ‘Update My Preferences’.
"
Troop Inspiration: Cookie proceeds earned
by Troop 52905 helped pay for two days of
camping at Hershey Park!
The GSWPA Girl Scout Cookie Program begins Jan. 10, 2020.
Girls are on their honor not to sell before this date. 5
Engaging girls of all experience levels
Cookie Rookies
If your girls are new to the cookie program, there’s a fun, 10-minute video to help them
understand the basics.
Show the video and discuss it afterward—or stop after each section for discussion and
activities. It’s up to you and the girls! See a summary of the show and activity ideas that
reinforce the learning in the Run of Show (available on the Little Brownie Baker Volunteer
Blog). Find the video on the Little Brownie YouTube channel or at gswpa.org/cookie-rookie.
Girls learn:
Patch available at
GSWPA shops. • how the sale works • cookie booth essentials
• cookie names • safety rules
• easy ways to ask a customer to buy • how to set goals
Cookie Captains
Experienced teens are great mentors for first-time sellers.
Accomplished girls/troops pair up with first-time cookie sellers/troops
to show them the ropes. Younger girls will be thrilled that older girls
are helping them learn to sell Girl Scout Cookies. And, it’s a great
way for older girls to earn service or
leadership hours.
Cookie Captains can provide support
by helping at rallies, cookie booths,
and more! Ask your SUCM to connect
you with a troop in your service unit.
Patch available at
GSWPA shops.
Cookie Rallies
What’s a Cookie Rally?
It's an event that combines learning and cookie fun to inspire and
prepare girls to have a great cookie season. Research shows that girls
who attend a cookie rally have much higher cookie sales than those
who don’t get the chance. Certainly, they have more confidence in
their sales and lots of fun!
How It Works
This year’s rally theme is all Rallies usually start with the girls in a large group and then break into
about celebrating friends and smaller groups to visit activity stations. Girls gather again at the end
what girls can achieve when they for a high-energy send off.
fly together. It will surely inspire
girls to set their goals sky-high! Connect with your SUCM to see if a service unit cookie rally is
planned in your area. If there isn't one, host one for your troop!
6 Find awesome rally activity ideas on littlebrownie.com.
Family Cookie Meeting
When families are involved, girls succeed. Holding a family cookie meeting is part of being a troop cookie
manager (TCM). When families are unaware of policies and procedures, troops are often faced with frustration,
increased financial risk, and disappointed girls. It's critical to the cookie program's success for families to gain key
information, including deadlines, and for them to understand their responsibilities and the troop's expectations.
Family Review Checklist: Use this list to guide you at your family cookie meeting.
ɆɆ Remind parents the Girl Scout Cookie Program is much more than a fundraiser. The program helps girls learn
5 Skills: goal setting, decision making, money management, people skills, and business ethics.
ɆɆ Stress to parents that all proceeds stay within our council, helping their Girl Scout, troop, service unit,
and GSWPA.
ɆɆ Hand out the Family Guide (Parent/Guardian Financial Responsibility and Permission Form). Make sure
families understand their responsibilities. Parents/guardians must sign the permission form before girl
materials are distributed. Collect and keep the form until Dec. 31, 2020.
ɆɆ For Junior, Cadette, Senior, and Ambassador troops: Discuss if your troop chose the additional proceeds
option or are receiving the recognitions.
ɆɆ Let parents know that order taking starts Jan. 10, 2020. Everyone is on their honor not to sell before Jan. 10.
ɆɆ Remind families of the need for timely communication, and let them know how you’ll communicate with
them—email, phone call, take-home flyers, etc.
ɆɆ Make sure families understand they are held financially responsible for all cookies they order.
ɆɆ Review the money collection procedures, making note of due dates for orders and money due. Explain that
money is collected throughout the sale in order for your troop to meet payment deadlines.
ɆɆ Review safety guidelines at gswpa.org/en/cookie-resources and see page 11.
ɆɆ Discuss parent/guardian volunteer opportunities, like helping to pick-up your initial order, sorting cookies
and recognitions, and transporting girls to and from cookie booths (must be an approved volunteer driver
with clearances to transport girls).
ɆɆ Digital Cookie—Let families know to watch for their Digital Cookie invitation which will be sent to the email
address provided to GSWPA in mid-to-late December. Also, be sure to review the Girl Delivery Option.
m
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Appreciation (OSA) Being a Girl Scout parent/guardian during the cookie program
comes with its own set of responsibilities. Before your Girl
Permission Form
Progra s a specia
inspire them are baked entrepreneur g camp costs;Cookie is a fun, educational tool that helps girls run
ationand Last year, Girl Scouts in GSWPA sent
keepin manage their Girl Scout Cookie business online. Scout can participate, you must sign this Parent/Guardian Please complete this form (front and back) and
cookie
And all
of for each • izing registr experience over 47,000 boxes of cookies to our U.S.
lovers. ences subsid Girl Scout
mming,
Permission Form and submit it to your troop leader. return it to your troop leader or cookie manager.
WOW experi rting the Watch for your invitation email to get started. Emails are military active duty and veteran service members through
power • suppo ing girl progra ; and to each girl and cannot be shared. If you do not
specific Make it official. I give permission for my daughter,
by provid and events this virtual gift of caring program. Customers can place
lum, to girls
receive anwith
email by Jan. 1, go to digitalcookie.girlscouts.org OSA orders on the girl’s order card, the girl’s Digital Cookie Girls must be registered members of GSUSA to participate and ,
curricu rships ng is should wear their membership pins or Girl Scout attire while selling.
ing schola and
Girl click
Scouti the “Forgot password/Need a registration” email link. web page, or by donating online at gswpa.org/military. to participate in the 2020 Girl Scout Cookie Program,
$5/box
• provid ial barriers so and I agree not to sell cookies before Jan. 10, 2020.
financ to all girls.Digital Cookie Girl Delivery Option Be safety conscious.
ieties— le OSA Troop Challenge: Your Girl Scout can help her My daughter is:
8 var n-Ups™
cookie
and availab Customers can pay for their cookies with a credit card and troop earn a Go-getter Cookie Booth Kit! Ask your troop Adults must accompany Girl Scouts in grades K-5 while taking
Line-up:
a registered member of Girl Scout
new Lemo : have your Girl Scout deliver the cookies to their door. Don’t leader for more details. orders and delivering cookies. Girls in grades 6-12 must be
nt Info
Cookie
The worry—as a parent, you’ll need to approve these orders supervised by an adult and should never sell alone. Girls should Troop #
IAL:
CONFIDENTuntil Jan. 7,
2020.
™! Importa forger: safety and practicality reasons. Ask your troop leader not enter homes or vehicles while selling/delivering cookies.
on-Ups
Mana an Indie Girl Scout (not in a troop)
COOKIE ET Cookie Calling all Cookie Rookies! Follow safe pedestrian procedures.
Shhh... ging are SECR ut Lem go WOW! Troop for more information. NEW! The Girl Delivery option is
its packa up abo cookie line-up lemon cookies extended! This year, girls can continue to take girl delivery New to the cookie program? This fun, Understand your financial role.
I’ve read the cookie program responsibilities
Pumped is making the s, these crispges to lift your Phone
#: orders until March 13.
by:
10-minute video can help your Girl Scout As a parent/guardian, you’re financially responsible for all
and agree to abide by them. My daughter and I
will meet all deadlines.
cookie reneur
A new entrep inspiring messa cookie. troop understand the basics. Find it on our Cookie cookies ordered on your Girl Scout’s order card and any
Inspire
d by girl Eight lemon Email: New!the
due to
Digital Cookie Girl Delivery and eBudde (the online
Rookie page at gswpa.org/cookie-rookie. additional cookies you receive to fulfill her additional orders.
I accept financial responsibility for all cookies
ely fun! in this crispy Initial
Order cookie management system) will ‘talk’! GSUSA is aiming ordered through and/or received by my
are positiv baked right each week. • Cookies cannot be returned or exchanged.
for girlisdelivery ordersby:to automatically be ordered/
are y due troop daughter, and I will submit all money due from
spirits
TANT: Mone postedtotothe eBudde – that means you won’t have to put it NEW! Cookie Entrepreneur Family • Have a plan for safeguarding money. (Avoid walking around
with large amounts of cash or keeping it at home or school.)
the sale to the troop leader (or GSWPA for my
last a IMPOR due
enton your Girl Scout’s initial order card. While we don’t have Indie Girl Scout).
Bring the whole family together for tons of
s that will Final paym specific details as of this printing, ask your troop leader for • Payment is made to the troop throughout the program, as
ls for Girl
tial skills fun and learning with the new Girl Scout directed by your troop leader. In the event that I fail to pay on time, I
s 5 essen et. additional clarification.
5 Key Skil
Troop m teache reneurial minds
Super a.org Cookie Program pin collection. Learn more at • You should obtain a receipt for all cookies received and understand I am liable for the amount not paid,
Progra them. 55 ⚬ gswp plus all costs, interest, and legal collection
Cookie p an entrep to reach
800-248-33
Please note: Girl Delivery cookies purchased through Digital girlscoutcookies.org/entrepreneurfamily. payments made. You may be asked to produce these receipts
Scout develo a plan a team. fees incurred by GSWPA in the collection of
The Girl help girls and createown and as Cookie do NOT count toward Digital Cookie recognitions.
in the event of a dispute.
e and goals • Customers pay for their cookies when they’re delivered (not this debt. In addition, I will be ineligible to be
lifetim to set on their money. customer
learn how decisions t and handle T: However, they will count toward the final recognitions. Helpful Selling Tips appointed as a volunteer or participate in any
ANFriend
h ordered), except for Operation: Sweet Appreciation and Troop
9 Girls
My RT
make throug volunteer/program/camp position, and my Girl
learn to
IMPO Cookie
a budge confidence • Encourage goal-setting. Ask your Girl Scout about her Gift of Caring donation cookies.
9 Girls create • Girls should never take credit card numbers. Scout cannot participate in future product
learn to voice and build
may not
in life. Girls enter a fun-filled world featuring the troop’s goals and help her set personal goals.
9 Girls ss and • For online payments, customers must purchase cookies sales, nor will she be approved for any financial
find their
Girls ers for
G I R L S C O U TS
®
in busine WOW the WORLD butterfly mascot. There, • Support her! Ask her questions and help her practice assistance, until the debt is paid.
9 Girls ctions. lly, both through your Girl Scout’s Digital Cookie link.
take ord before
they’ll find games, videos, and activities her sales message.
intera act ethica • Any fees incurred due to non-negotiable checks will be
learn to Date s that inspire and engage them. Check out • Use the Goal Getter Order Card after you turn in your assessed back to the parent/guardian.
9 Girls
2020 Key begins
cookies 20 littlebrowniebakers.com for this and initial order card. Continue taking orders to meet your Parent/Guardian Signature Date
ry 10, 20
order taking nd other fun resources. Girl Scout’s goal. If your financial obligation is not fulfilled, you’ll be ineligible to be
Cookie y
Janua
deliver Weeke appointed as a volunteer or participate in any volunteer/program/ Address
Cookie Girl Scout Cookie • Canvas your community with cookies! Load up the
Jan. 10 Nation
al
sales Super Sellers, Mystery Awaits! sled, wagon, or turn the family vehicle into a cookie- camp position until the debt is paid. In addition, your Girl Scout
City State Zip
Feb. 19-27 rch 1 Cookie
booth
m ends end mobile. (Be sure to keep safety rules in mind.) cannot participate in future product sales, nor will financial
Feb. 28-Ma rch 22 progra If your Girl Scout sells 600 or more boxes of
Cookie donati
ons • Visit neighborhoods one more time before the assistance be approved, until the debt is paid. Driver’s License # State
Feb. 28-Ma cookies, she’ll receive the Super Seller patch
22 OSA online cookie season ends. Give your customers a second
March AND an exclusive invite to the 2020 Super Protect your Girl Scout’s privacy. Email
May 25 Seller celebration. This year, GSWPA Super chance to stock up before cookies are gone for Girls’ names, addresses, and email addresses should never be
Sellers will enjoy the Museum Masquerade another year. Tip: Leave a door hanger including an given to customers. Use a group contact number or address Daytime Phone #
Gala interactive mystery dinner. This event will include a adult’s contact info. (gswpa.org/cookie-resources) overseen by an adult for customers to request information,
• Become a registered volunteer. Her troop needs help reorder, or give comments. Protect customer privacy by not Evening Phone #
fun-filled afternoon of mystery, intrigue, and suspense at
The Chadwick in Wexford on June 7, 2020. chaperoning booth sales, picking up cookies, and more. sharing their information.
• Say thank you! Add a thank you note with an adult’s
Please Note: The Super Seller event is a girl recognition. While Be Internet wise. Staying safe is our priority.
attending the event is free for your Super Seller Girl Scout,
contact information when delivering cookies so customers
can order more! (gswpa.org/cookie-resources) Girls are permitted to email friends and family to promote their sales
Personalized
there is a fee for one accompanying adult, if adult attendance and where customers can get cookies. Before girls start any online Crossover Patch
activities, girls should read and discuss the Girl Scout Internet Safety
is desired. Adult attendance is not required. Transportation to/
from the event is not provided by GSWPA.
How the Cookie Crumbles Pledge. Download the pledge at gswpa.org/cookie-resources. Sales Get a fun crossover patch for participating
Troop proceeds, girl recognitions, and may not occur online (for example, through online auction sites
Cost of in both the MagNut and cookie programs:
service unit bonuses— 23%
NEW! Have more than one Girl Scout in your household? cookies or public sale sites such as eBay, Facebook Marketplace, and • Created your avatar during the
24% Cost of cookie program
Sisters can team up for more fun! If both girls sell a combined support—3% Craigslist) outside of Digital Cookie. MagNut program
total of 900 packages (300 min./girl), both girls will be invited to • Sent 15 emails during the MagNut program
the Super Seller event. Look for an online form on gswpa.org Council-sponsored programs, events, Learn more about the cookie program and find resources for • Sell 250 packages in the 2020 cookie program
properties, training, and scholarships—50%
(avail. Mar. 30) to let us know your Girl Scouts met the criteria. your Girl Scout at gswpa.org/cookies.
Troop and Girl Goals
An important lesson girls learn from selling cookies is how to set and reach their goals. Help girls keep goals
realistic, but optimistic. It’s never too early to start the conversation. It’s important to work with girls as a group
and individually. (This is a great way to involve a parent or new volunteer.)
Camp S'more is published in the winter for GSWPA families and leaders. Setting cookie program goals is a great
way to make Girl Scout programs (including camp) even more affordable. Remember, Girl Scout Bucks are
worth double when used toward a GSWPA-sponsored camp! 7
Cookie Line-UP $
5/box
Shhh... Cookie Confidential: Every year, we have NEW and EXCITING information to help us promote the start of
Girl Scout Cookie season. GSUSA has asked for your help keeping the new Lemon-Ups™ cookie and its packaging a
secret until they’re ready to announce it to the public on Jan. 7, 2020.
NEW!
Pumped up about Lemon-Ups™!
A new cookie is making the cookie line-up go WOW! Inspired by girl entrepreneurs, these
crisp lemon cookies are positively fun! Just like a G.I.R.L. (Go-getter, Innovator, Risk-taker,
Leader), each cookie has something bright and motivating to say. One of eight inspiring
messages to lift your spirits are baked into each one.
Troop Proceeds
Troop proceeds help fund a troop’s community service projects and activities.
This year, troops can earn up to $.98 per package!
Troop Proceed Tiers
Troops earn the following proceeds for participating in the 2020 Girl Scout Cookie Program:
$.80 per package Base rate for troop proceeds
$.85 per package Super Troop—Troops that reach a PGA* selling of 175 packages or more
$.90 per package Super Troop—Troops that reach a PGA* selling of 225 packages or more
Additional $.05 per package Additional Proceeds Option (see below)
$.02 per package MagNut Troops that reach a PGA* selling of $175 in the MagNut program and a PGA* selling of 160
bonus packages in the cookie program will receive a $.02 bonus per package of cookies.
$.03 per package MagNut Troops that reach a PGA* selling of $250 in the MagNut program and a PGA* selling of 160
bonus packages in the cookie program will receive a $.03 bonus per package of cookies.
*PGA = Per Girl Average
Additional Proceeds Option
Junior, Cadette, Senior, and Ambassador troops can opt out of receiving individual recognitions and earn an
additional $.05 per package sold. The entire troop must participate in this option, because opting out can’t be done
on a girl-by-girl basis.
To decline recognitions and receive additional proceeds:
1. Submit the Opt-Out Form to your SUCM by the deadline, March 13.
2. Check the Opt out for additional proceeds box on the Settings tab in eBudde. If selecting additional proceeds,
verify this box is checked before the troop lockout. Changes will not be accepted after the lockout.
3. Allocate cookies to girls through the Girl Orders tab in eBudde. For troops opting out of recognitions, girls will
still receive all patches, the initial order recognitions, the Super Troop T-shirt, and any of the 1,000-package level
and above recognitions, if earned.
8
Service Unit Bonus
Help your service unit earn a $.01 per package bonus on all sales for the service unit treasury. Last
year, 16 service units earned a total of $3,300 for their treasuries!
Service unit requirements to earn the bonus:
99 have a combined troop sales increase of 5% or more
99 host a cookie rally before or at the beginning of the cookie program
99 all troops must be paid in-full by April 17, 2020 or have submitted the required girl delinquency paperwork
by April 6, 2020.
Check with your SUCM throughout the sale to see how close your service unit is to reaching the bonus goal!
Recognitions
Along with the 5 Key Skills girls learn through the cookie program and proceeds earned by troops, girls earn individual
recognitions for their efforts. They can choose between specific items or Girl Scout Bucks at select levels. Check out
the Family Guide and order card for recognitions and levels.
$5 Girl Scout Bucks
In recognition of the 2020 Girl Scout Cookie Program
Girl Scout Bucks
Have your girls thought about Girl Scout Bucks as a recognition choice? Use them as
This certificate is awarded to
Troop # Service Area #
Girl Scout Bucks may be used as payment for OFFICE USE ONLY
council-sponsored programs and camps, annual
payment toward any GSWPA-sponsored camp or service unit day camp, at camp Trading
REDEEMED AT:
registration, service unit day camps, and purchases DATE:
at GSWPA Shops and Camp Trading Posts. No change
gswpa.org will be given when redeemed. Awards that are not Expires: September 30, 2020
redeemed by the expiration date are void. Lost Acct. # 8136-320-1300
800-248-3355 �Used at 2X value
certificates will not be replaced.
Posts, at GSWPA Shops, and for annual membership fees processed through GSWPA.
Remember: Girl Scout Bucks are doubled when used toward a GSWPA-sponsored camp. See your Camp S'more
for camp details.
Please note: Girl Scout Bucks expire Sept. 30, 2020.
Super Troop T-Shirt
When troops reach a PGA (per girl selling average) of 165 packages or more, each
girl selling receives a Super Troop T-shirt, and two T-shirts are allotted for troop
volunteers. Additional volunteer T-shirts are available for purchase, if your troop
earns them. Log on to gswpa.org/cookie-resources or vipetraining.littlebrownie.com
to download the order form. Order forms MUST be received by the deadline date to
ensure order fulfillment.
Girls who don’t participate in the cookie program aren’t included in the PGA selling
calculation even though they're listed in eBudde on the Girls tab. Check your troop’s
PGA selling on the Sales Report tab in eBudde throughout the program to monitor
your progress.
Tip: Additional cookies are available at cookie cupboards to help reach Super Troop status. You can
9
also get additional cookies from another troop; ask your SUCM to do a troop-to-troop transfer.
Girl Delivery Option
Extended! This year, girls can
continue to take girl delivery
Girl Delivery Option orders through March 13.
in Digital Cookie
Customers can pay for cookies with a credit card through
Digital Cookie and have your Girl Scouts deliver the cookies to
The iconic Girl Scout Cookie Program you their door. Don’t worry—parents must approve these orders
know and love has gone beyond the booth for safety and practicality reasons.
and allows girls new ways to learn 21st
century business skills. It’s easy, safe, and Please note: Girl Delivery cookies purchased through Digital
full of FUN! Last year, more than 5,200 girls in Cookie DO NOT count toward Digital Cookie recognitions.
GSWPA created their personalized web page.
Parents receive an email from email@email.girlscouts.org
Through Digital Cookie, a girl can: with the subject “You have a Digital Cookie in-person delivery
• share her cookie story approval request!” letting the parent know their Girl Scout has
received an order for delivery.
• earn recognitions
• access Cookie Business badges online The parent must approve this order within 5 days or
• track customer info, orders, and data risk losing the sale. If the parent has not approved the
sale within 5 days, the customer’s second choice for the
• send cool, ready-to-use marketing emails
order is selected. The customer’s second choice could be
• use the smart goal-setting calculator Cancel, Ship, or Donate. The parent should approve the
• make it easy for friends and family near and order before delivering it to make sure the customer’s
far to get their favorite Girl Scout Cookies payment is accepted. Download a tip sheet of steps for
parents to approve a girl delivery order from gswpa.org/
Digital Cookie will email* parents and troop cookie-resources and vipetraining.littlebrownie.com.
leaders a registration link in mid-to-late
December to the email address identified
in the parent’s/leader’s ‘MyGS’ membership
profile. Registration emails are specific to
NEW! Digital Cookie Girl Delivery and eBudde will
each girl and cannot be shared with others.
‘talk’! GSUSA is aiming for girl delivery orders to now
The email will come from “Girl Scout Cookie
automatically be ordered in eBudde—that means parents
Program” (email@email.girlscouts.org). Be
won’t have to put it on their Girl Scout’s initial order card.
sure to have parents check their junk/spam/
While we don’t have specific details as of this printing,
promotions inboxes.
we’ll provide additional clarification in Cookie Bytes.
*If a parent doesn't receive an invitation
email by Jan. 1, direct them to digitalcookie.
girlscouts.org to click the “Request a Digital Be sure to communicate with parents on the status of
Cookie registration email” link. the troop’s cookie inventory. Your troop may need to get
additional cookies from another troop or from a cookie
cupboard. Only registered eBudde users can place a
pending order to a cupboard; however, anyone can be
designated to pick-up the cookies (even the parent that
needs them!). To allow the parent to pick-up the cookies
from a cookie cupboard, edit the information in the ‘Contact
Info’ box to the parent's name and phone number.
Troop Inspiration:
The go-getters from Troop 16229
used their cookie proceeds to go
kayaking and paddle boarding in
North Park! More information on Digital Cookie will be
10 communicated through Cookie Bytes.Safety Guidelines
All girls selling cookies must follow Girl Scouts of the USA (GSUSA) safety guidelines:
• Show you’re a Girl Scout. Wear a Girl Scout membership pin and/or Girl Scout clothing
over your coat to identify yourself as a Girl Scout.
• Buddy up. Always use the buddy system. It’s not just safe; it’s more fun!
• Be street wise. Become familiar with the areas and neighborhoods where you’ll sell cookies.
• Partner with adults. Adults must accompany Girl Scouts in grades K-5 when taking orders, selling, and
delivering product. Girls in grades 6–12 must be supervised by an adult when selling door-to-door and must
never sell alone. Approved volunteers must be present at cookie booths in any public place at all times.
• Plan ahead. Always have a plan for safeguarding money. Girls should avoid walking around with large
amounts or keeping it at home or school. Girls should give cookie money to supervising adults who will
deposit it in the troop’s bank account as soon as possible. Girls should never take credit card numbers.
• Do not enter. Girls should never enter the home or vehicle of a person when selling or making deliveries
and should avoid selling to people in vehicles or going into alleys.
• Sell in the daytime. Sell only during daylight hours, unless accompanied by an adult.
• Protect privacy. Girls’ full names, addresses, and email addresses should never be given out to customers.
Use a group contact number or address overseen by an adult for customers to request information, reorder,
or give comments. Protect customer privacy by not sharing their information.
• Be safe on the road. Always follow safe pedestrian practices, especially when crossing at intersections
or walking along roadways. Be aware of traffic when unloading product and passengers from vehicles.
• Be net wise. Take the GSUSA Internet Safety Pledge (find it at gswpa.org/cookie-resources) before going
online and follow the specific guidelines related to marketing online. Girls can’t collect money online
(except through Digital Cookie).
Guidelines for Online Selling
• Girls can use the internet to market the cookie program to friends and family.
• The Girl Scout Cookie Program is a girl-led program and online marketing and sales efforts should
always be led by a girl while also being supervised by her parents or caretakers.
• Girls ages 13 and older can use social networking sites that are closed communities, such as
Facebook groups, to market cookies. For safety purposes, online marketing activities should always
be done through accounts set to “private."
• Sales may not occur online (for example, through a site that has an electronic shopping
cart, online auction sites, or public sale sites such as eBay, Craigslist, Facebook Marketplace,
garage sale sites, etc.) outside of Digital Cookie.
• Remember: Girls may NOT take orders before Jan. 10, 2020. All online activities before this date
should clearly note the Jan. 10, 2020 start date.
• Parents, girls, and volunteers should contact and collaborate with GSWPA in advance on any
news media opportunities.
• GSWPA reserves the right to intervene, request removal, or remove any post.
11Cookie Cupboards
Troops can use cookie cupboards to get additional cookies or
to exchange damaged product. Cookie cupboards are located
throughout the council at GSWPA offices and volunteers’ homes.
NEW! Cupboard Locations Map—Check out the new cupboard
locations map on the troop dashboard.
You can also find a complete list of cookie cupboards on the
eBudde Reports tab, Cupboards. We consolidate the number of
cupboards throughout the sale by moving cookies to well-used
locations. The Cupboard report automatically updates when
cupboards open/close.
Who Can Pick Up Cookies?
• Troops can take full cases and/or single packages from a
When a troop places an order, the eBudde
cookie cupboard. user placing the order can designate
• Have damaged packages? Take them to your local cupboard anyone to pick up those cookies. Enter
to exchange for the same variety. the name and contact information of
• Troop-owned cases/packages can’t be exchanged for a the person picking up the cookies in the
different variety or returned. contact section when you place your
pending order.
• Troops must place a pending order through eBudde on the
Transactions tab to the cupboard for additional cookies.
Please place your order by Monday at 9 a.m., so we can Volunteer Cookie Cupboards
facilitate the movement of cookies to the desired locations. These cupboards are typically located
While you can still place orders after Monday at 9 a.m., in volunteers’ homes with their own
these orders may not be included in the cookie distribution hours of operation. After you place your
planning for the upcoming weekend. pending order through eBudde, check
• Cupboards will "gray out" cookie varieties when they are no the Cupboard Report (on the Reports
longer available. tab) to see if your selected cupboard has
any requests to verify the pending order,
• Only select GSWPA offices and select volunteer cupboards i.e., call before coming, use back door,
will be restocked. text communicate only, etc. (Look for a
• When you pick up the cookies, you’ll sign and receive a copy tip sheet in Cookie Bytes for details on
of the receipt. how to place a pending order.)
• Troops are financially responsible for all cookies
they pick up. Verify all cupboard receipts against the GSWPA Cookie Cupboards
Transactions tab in eBudde. GSWPA cookie cupboard hours will be
• Keep all receipts until Dec. 31, 2020. communicated in Cookie Bytes and
listed on the eBudde Cupboard Report.
Please note: There’s a limited availability of Lemon-Ups™, Girl
Scout S'mores®, and Toffee-tastic™ at cookie cupboards.
Edinboro—Cupboard #001
Greensburg—Cupboard #005
Service units are encouraged (but not required) to place a small Johnstown—Cupboard #006
service unit cookie order to help troops in that service unit easily Kittanning—Cupboard #007
access additional cookies instead of going to a cupboard. Contact Pittsburgh—Cupboard #009
your SUCM to see if an order has been placed in your area OR
check out the Cookie Exhange tab in eBudde to see if a troop in
your area has the cookies you need.
12National Girl Scout Cookie Weekend
National Girl Scout Cookie Weekend is Feb. 28-March 1! This special weekend is also the start of
GSWPA’s booth sales. It’s a great opportunity to share the news about the Girl Scout Cookie Program.
On National Girl Scout Cookie Weekend, Girl Scouts across the nation will celebrate and promote the
5 Skills girls learn while participating in the Girl Scout Cookie Program. Special marketing campaigns Patch available in
will run to help promote this weekend. Get a jump start on booth sales by holding your own booth sale GSWPA shops.
during National Girl Scout Cookie Weekend.
Cookie Booths
Booth sales are a great way to increase your troop’s and service unit’s success. Cookie booths are girl-operated
direct sale opportunities where customers purchase cookies from the troop. Booth sales can be scheduled
Feb. 28-March 22. All Girl Scout grade levels (Daisies-Ambassadors) can participate in booth sales. Adequate
volunteer-to-girl ratio is required at all cookie booths.
GSWPA-Arranged Cookie Booths
GSWPA-arranged cookie booths are set up by the product sales team or submitted to GSWPA by SUCMs and are entered
in eBudde. All GSWPA-arranged cookie booths are available to all GSWPA Girl Scout troops.
Service Unit and Troop-Arranged Booths
All booth sales at large businesses and outside of GSWPA-sponsored booths are considered to be service unit booth
sales. Select booth sale sites are set up by your SUCM or service unit booth coordinator, who will tell you how and
when to sign up.
SUCMs enter all service unit booth sales on the Booth Scheduler in eBudde. This allows the booth sale to be
posted on the online Cookie Locator, as well as the Cookie Finder and Cookie Locator smartphone apps! (It’s extra
marketing just for you!)
13IMPORTANT: Troops may NOT approach large businesses/big box stores (i.e., Walmart, Giant Eagle, etc.) for cookie booths.
When a service unit sets up cookie booths, they’re able to request multiple days and times to accommodate the most
troops and girls. This avoids multiple troops approaching busy retail managers and double scheduling.
Troops may only approach small businesses (i.e. local hair salons, small gift shops, family-owned businesses,
etc.). If there is a site outside of your service unit area that you're interested in scheduling a booth sale at,
contact your SUCM or service unit cookie booth coordinator so they can connect with the other service unit.
Follow the steps below to set up your troop’s booth sale.
1. Verify with your SUCM that the site is not part of the service unit's schedule or too close to a service unit location.
2. Ask permission from the location.
3. Enter the details on the Booth Sites tab in eBudde thereby allowing your booth sale to be posted in the online
Cookie Locator, as well as the Cookie Finder and Cookie Locator smartphone apps!
4. Submit your request in eBudde to the SUCM for approval.
5. Your SUCM must confirm or deny the request. Possible reasons for denial include that the site location is
inappropriate for girls or prohibited by GSWPA or the booth site location is out of your service unit area.
Cookie Booth Locations Guidelines
We encourage volunteers to use their best judgment in setting up cookie booths in locations that will be open,
accessible, and safe for all girls and potential customers.
• Certain locations may be inappropriate for young girls based on the standards of the local community, may
negatively impact the cookie program experience for girls, and/or may negatively impact the Girl Scout Cookie
brand in the community.
• For additional clarity, girls should not sell in front of establishments that they themselves cannot legally patronize.
Booth Scheduler
The eBudde Booth Scheduler will open on Jan. 16, 2020, at 7 p.m. This time-slot scheduler lists
GSWPA-arranged sites and sites submitted to GSWPA by SUCMs. It operates on a first-come,
first-served basis. Available booth time slots will be shown in green. Your troop may sign up for
one time slot the first week the scheduler opens, one additional slot the second week, two more
additional slots the third week, and an unlimited number of slots beginning the fourth week.
Check back! More sites may have been added, or a troop may have cancelled.
Booth-Specific Information
Most Booth Scheduler time slots will show specific information in the Notes section regarding the location of the
booth within the store, including if it's indoors or outdoors and what you may need to bring with you. Do not contact
businesses with questions about booth time slots or booth-specific information. Please contact the individual
identified on the Booth Scheduler with any questions (most likely your SUCM).
Cancelling a Time Slot in the Booth Scheduler
If you need to cancel a cookie booth assigned to you in the Booth Scheduler, please do so as soon as you know by going
to the Council Sales section of the Booth Sites tab. This gives other troops an opportunity to sign up for the time slot.
Think Beyond the “Booth”
A cookie booth doesn’t have to be a table set up in front of the grocery store. Maybe girls want
to sell with wagons through the neighborhood or have a drive-up cookie booth. Girls will have a
lot of ideas. Just ask them! Remember, be sure to involve your SUCM in your booth sale plans.
14All approved booth sales are automatically uploaded to Little Brownie Baker’s online Cookie Locator
(cookielocator.littlebrownie.com). The Cookie Locator allows customers to search for nearby cookie booths by
zip code. Be sure to follow the procedures regarding cancelling either Booth Scheduler or service unit/troop-
arranged cookie booths as soon as you’re sure your troop cannot make it. This ensures the Cookie Locator
remains accurate for hungry customers.
How to Run a Successful Cookie Booth Sale
Supplies to Bring to Your Cookie Booth Include:
ɆɆ at least one cash box/bag with an appropriate amount of change
(Remember, cash cannot be withdrawn at an ATM from a troop account.)
ɆɆ calculator
ɆɆ poster with troop number and troop goal(s)
ɆɆ Operation: Sweet Appreciation display or Troop Gift of Caring box
(Details on pg. 18.) Booth sale patches are
ɆɆ 5 for Five! promotional materials (See pg. 18.) available for purchase at
ɆɆ anything extra to Bling your Booth (See pg. 18.) GSWPA shops and online.
While at Your Cookie Booth:
ɆɆ Check in with store management when you arrive. They’ll let you know where you'll be located. Be careful
not to block doorways and entrances.
ɆɆ Only plan to stay for the time you’re scheduled. There may be other troops scheduled before or after you.
Please be patient and allow for transition time between troops.
ɆɆ If there’s a conflict or if there was an error made in scheduling troops, it was surely unintentional. The
troop with the printout from the ‘Current Signups’ page from the Booth Scheduler corresponding with the
time and location in dispute has priority. Remember, conflicts among volunteers and parents are evident
to the girls, the public, and the business management. Do not bring the business management into the
conflict. It could risk future booth sales at this location.
ɆɆ Girls should not yell at or disrupt customers. Always be kind.
ɆɆ Leave the area cleaner than you found it. Do not leave anything behind (empty boxes, bags, paper, pens, etc.).
ɆɆ Girls may not sell products other than Girl Scout Cookies.
ɆɆ Girls must stay at their designated booth location. No wandering through the store or other nearby areas.
Accepting Credit Cards
Many customers don’t carry cash and rely on their debit/credit cards. Troops report an
increase in sales when they accept debit/credit cards at booth sales. It’s a great way
to increase your sales while at the booth sale! GSWPA encourages troops to explore
using a swipe device to accept credit cards at booth sales. Please note: GSWPA will
NOT reimburse swipe fees. Accepting credit cards and paying all fees associated is a
troop decision.
15Operation: Sweet Appreciation Operation:
Sweet
and Troop Gift of Caring Appreciation
Girl Scouts have a tradition of giving back to their communities. One way girls can give back is through GSWPA's
two cookie donation programs—Operation: Sweet Appreciation (OSA) and Troop Gift of Caring (TGOC). Troops can
choose to participate in one or both donation programs.
Cookie Donation Programs Summary
Cookie Donation
Inventory Source for Donation Recipient eBudde Cost
Program
Cookies are ordered and shipped Active military and
Operation: Sweet
directly from the bakery and GSWPA. veteran support OSA $5
Appreciation
(Troops won’t handle cookies.) organizations
Troops deliver donated cookie Organization
Troop Gift
packages to the organization of their selected by TGOC $5
of Caring
choice using troop inventory. the troop
Cookie donations are tax deductible. Look for cookie donation receipts at gswpa.org/cookie-resources and
vipetraining.littlebrownie.com.
Operation: Sweet Appreciation
In this program, GSWPA cookie customers purchase cookie packages to donate to our U.S. military active duty and
veteran service member organizations. Last year, GSWPA customers donated more than 47,000 packages of cookies!
Promote Operation: Sweet Appreciation to your customers door-to-door and at booth sales!
How does Operation: Sweet Appreciation work?
1. Customers make donations to girls at any time during the cookie season and at booth sales.
2. Girls collect $5 per package and turn it in to the troop leader.
3. Operation: Sweet Appreciation donations are recorded in eBudde on the Girl Orders tab in the OSA column.
Operation: Sweet Appreciation orders are included in the sales totals for recognitions.
4. Girl Scout troops never take physical possession of these cookies. These cookies are delivered to support
organizations directly from the bakery and GSWPA.
Troop OSA Cookie Challenge
Earn a Go-Getter Cookie Booth Kit for your troop! The kit includes:
• Thin Mint cookie costume
• Thin Mint jumbo box
• chalkboard tabletop sign
• button pins 15” tall!
Requirements to earn the Troop OSA Cookie Challenge:
99 Troops must have a minimum of two girls participating in the cookie program.
99 Troops must have an OSA PGA selling (for all girls selling cookies) of 20 boxes or more.
16OSA and Star Patches Troop Gift of Caring
Do your girls already have the OSA patch? Girls can add a In this program, customers make a donation of
star patch (placed next to the OSA patch) to signify each Girl Scout Cookies from the troop's inventory
year they participate in OSA. There are no requirements to to a worthy organization, such as a local
purchase this patch. food pantry, shelter, care center, or hospital.
Encourage your troop to learn about the
organization to truly provide the girls with a full
OSA and star patches are
community service experience.
available for purchase at
GSWPA shops!
How does Troop Gift of Caring work?
1. Please verify in advance that the
organization can take cookies.
2. Customers purchase cookies from girls at
Operation: Sweet Appreciation any time during the cookie season.
Online Promotion 3. Girls collect $5 per package and turn it in
From Jan. 10 through Memorial Day (May 25), troops can to the troop leader.
earn credit for cookies purchased online. 4. Troop Gift of Caring donations are recorded
Here's how it works: in eBudde on the Girl Orders tab in the TGOC
column. Troop Gift of Caring orders are
• Customers make donations in $5 increments through
included in the sales totals for recognitions.
gswpa.org/military.
5. These orders are filled from the troop's
• Customers can select a specific girl or troop to
extra cookies at the end of the cookie
benefit from their donation.
program. If your troop needs additional
• For donations made after March 22, troops and cookies to fulfill the Troop Gift of Caring
Indie Girls receive proceeds or program rewards, donation program, please place a pending
respectively, for six or more donated packages. order with a cookie cupboard or use
Donations less than six packages will support the Cookie Exch tab to get cookies from
GSWPA programming. another troop.
• Cookies sold through this online promotion don’t 6. The troop delivers these cookies directly
count toward recognitions if the donation was made to their Troop Gift of Caring project
after March 22. organization.
Troop Inspiration: Troop 20074 used
three years worth of cookie proceeds
to take a trip to Washington, DC in July
2019. They took an Amtrak train to DC
and visited numerous national museums.
They also held a Court of Awards outside
the Martin Luther King Memorial and
completed their bridging from Girl Scout
Cadettes to Seniors over the Kutz Bridge.
175 for Five! Customer Contest
5Five!
FUN PROMOTIONS! The 5 for Five! contest helps girls and troops exceed their goals. When taking
individual orders and/or making sales at cookie booths, ask Girl Scout Cookie lovers for
to purchase five packages of cookies to participate in the drawing to win five cases
of their favorite Girl Scout Cookies. Last year, we received over 4,700 entries!
• The 5 for Five! promotion runs the entire cookie program—Jan. 10-March 22.
• For every five packages purchased, customers can enter at gswpa.org/5for5 for a chance to win five
cases of cookies. Note: Winners must pick up their cookies at a GSWPA office.
• Troops can print their supply of 5 for Five! entry forms to give to customers. Entry forms are sent as
an attachment in Cookie Bytes or can be downloaded from vipetraining.littlebrownie.com.
• The drawing will be held in April 2020. This is a council-wide GSWPA drawing. Five winners will be
randomly selected and announced online at gswpa.org.
• Volunteers and members are eligible to win, but GSWPA employees and members of their
immediate family aren’t eligible.
This is a great way to boost your booth sales and encourage customers to learn
about the 5 Key Skills girls learn from participating in the cookie program.
GSWPA Bling Your Booth Contest
How does my troop enter? Use your imagination and get creative
to design a blinged-out booth to spice up your booth sales. Each troop may submit one photo by
visiting gswpa.org/bling and completing the entry form. The deadline to enter is Sunday, March
29, at 11:59 p.m. Please send a photo with girls at the booth, and be sure to have a photo release for
each girl pictured.
How does voting work? Photo entries will be posted to the GSWPA Facebook page (facebook.com/gswpa)
the week of March 30, and voting will be open for one week after the photos are posted. Friends, family,
and cookie customers can vote for your booth by “liking” your troop's photo on our page. The three photos
receiving the most votes (likes) will win!
What can my troop win? Winning photos will be featured on the GSWPA Facebook page.
First Place—$100 GSWPA Shop certificate; Second Place—$75 GSWPA Shop certificate; Third
Place—$50 GSWPA Shop certificate
GSUSA Cookie Pro Contest 2020
Twenty-four lucky Girl Scouts will embark on an exciting trip to Orlando, FL for full VIP
access to G.I.R.L. 2020, the largest event for girls in the world, Oct. 23-25, 2020!
Who is eligible to participate? Registered Girl Scout Cookie Program participants from
GSWPA and other opted-in Girl Scout councils who are selling cookies during the 2019/2020 season
When can girls enter? Feb. 1– March 31, 2020
How do girls participate? By submitting a complete entry at girlscouts.org/cookiepro, which will include
answering a set of required questions and uploading a personal photo
What will girls win? 24 girls nationwide—4 per Girl Scout grade level—will win an exciting trip to Orlando, FL for the
Cookie Entrepreneur Experience of a lifetime at G.I.R.L. 2020! The 24 lucky winners will get an opportunity to:
• travel to sunny Orlando, FL for an epic Cookie Entrepreneur Experience with their parent/guardian
• enjoy full VIP access to all G.I.R.L. 2020 activities
• have breakfast with GSUSA CEO and council CEOs
• embark on epic adventures at a local amusement park
• attend a Girl Scout alum coaching session to build entrepreneurial skills
18 • get recognized on the EXPO Hall main stage and through a featured story at the Entrepreneurship PavilioneBudde
Proven and reliable, eBudde makes the Girl Scout Cookie
season quick, easy, and inspiring for all. Available on a
desktop and as a mobile app, eBudde is the command
center for your troop’s cookie season. eBudde is where
you place your troop’s initial order, track cookie packages,
credit payments received from girls, record troop cookie
transactions, and select girl recognition items.
And it keeps getting better… The eBudde Dashboard tab
has a new, dynamic look! You’ll be able to see your troop’s
data at-a-glance.
eBudde Help Center
The eBudde Help Center is a dedicated website that
provides even more direct support for digital and
traditional sales. You can access this resource by clicking
the Help Center tab on the troop's dashboard.
eBudde Troop App Plus
The app makes it a snap! The eBudde Troop App Plus makes it easy to be a Girl Scout
Cookie volunteer. It has everything you need to manage orders on the go, all from your
mobile phone or tablet!
If you are using eBudde on a mobile device, you must use the Troop App Plus
for full functionality. Please note: Because the Booth Sale Recorder is now offered
through eBudde, it has been retired as a standalone app for 2020.
eBudde Users and Girls
All eBudde users MUST be registered, approved GSWPA volunteers* and should
self identify their troop cookie manager role in their myGS profile. GSWPA will
process an initial upload of troop leaders. If you're a troop leader not included
in the upload, please ask your SUCM to add you. All troop cookie chairs (i.e. cookie
moms) must be manually entered into eBudde by the troop leader.
*With the exception of Indie Girl Scout parents managing their daughter's cookie sales.
Girls must be registered members to sell Girl Scout Cookies. Only GSWPA can add girls to eBudde. GSWPA will begin
uploading registered girls in December and will continue to regularly upload girls throughout the cookie season.
Please note: If a girl transfers troops during the cookie program, GSWPA will not transfer cookies after Feb. 28.
After Feb. 28, cookies will stay with the troop where they were originally ordered, and the parent must make
payment to the original troop and new troop, if applicable.
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