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Print Media Rates 2020 The magazine of the creative scene Design. Code. Business. ↗ www.page-online.de PAGE rate card No. 34, valid from 1.1.2020
02 Profile PAGE – The magazine for the creative scene Design. Code. Business. PAGE is the professional magazine for creative media design, publishing and trends. Month by month PAGE provides leading figures in the creative industry with what they need to know developments in classic and digital media. PAGE acts both as a source of inspiration and a guide to investment. The readers of PAGE Gabriele Günder Publisher and are young, tech savvy professionals with senior decision-making power who are Editor-in-Chief constantly looking for new ideas, inspiration and solutions for their work. PAGE is not just a magazine. It is also a forum for designers and techies. The early PAGE // PAGE rate card No. 34, valid from 1.1.2020 Ebner Media Group adopters and trendsetters in the design, communication and digital industry GmbH & Co. KG Borselstrasse 28 share their ideas and their know-how via PAGE Print, PAGE Online and the PAGE 22765 Hamburg Germany Newsletter as well as through the PAGE social media networks. Integration is the Phone order of the day. No other German language design and publishing magazine +49 (0)40 85183-400 Fax comes close to matching the reach of PAGE. +49 (0)40 85183-449 E-mail info@page-online.de Web www.page-online.de page-online.de PAGE Newsletter PAGE Shop eDossiers AppStore pagemag
03 Multi-Channel-Family Reach September 2019 PAGE is the German-language design and Print subscribers¹ 8,623 (IVW Q2/2019) publishing magazine with the greatest reach³ Sold copies² 14,749 (IVW Q2/2019) Visits/month 336,504 (IVW July 2019) Page impressions/month 574,517 (IVW July 2019) Newsletter subscribers 26,580 PAGE eDossier downloads 169,378 Facebook fans PAGE rate card No. 34, valid from 1.1.2020 54,985 Multi-Channel-Family Twitter follower 9,607 Xing follower 21,016 Pinterest follower 6,886 Instagram follower 11,271 ¹Including 2 ePaper, ²Including 4,593 ePaper, ³IVW
04 Customer Statements »PAGE is innovative, varied, in »As a web host that specializes in agencies step with the times and always it is not only important for us to under- hits the nail on the head. PAGE stand our customers but also to stay gives us a handle on and a close up constantly up-to-date. For years, there- view of all aspects of the world of fore, PAGE has been more than just the design. Fedrigoni’s presence in PAGE is the ideal advertising partner for us. It is ideal way to inspire our customers and to get both an inspiration and a tool for cons- them excited about our range.« tantly improving our performance.« Yvonne Galas, Marketing FEDRIGONI Deutschland Nadja Krakow, Media Designer | Marketing at Mittwald »Thank you for your Lead Generation. I must confess we’ve »PAGE is Innovative, relevant, trendsetting - PAGE been all very excited both digital reaches the creative community through its with the results. This was only and also inspiring contributions and gives it a constant possible due to the professi- PAGE rate card No. 34, valid from 1.1.2020 the title that source of inspiration. PAGE has been an onalism of everyone involved integral part of our media planning, for years. generates of your team. Please feel free It represents the ideal medium for us, the strongest to pass along my compliments as an online print shop, to reach response for our and a great thank you to our existing and future clients in printed inserts. If everyone at PAGE. Now... It’s the creative industries. Print up to us! To make these con- you want to reach or digital - PAGE manages to tacts into business.« German creatives inspire across all channels. Catarina Mendes, Marketing PAGE is a must.« Antje Bischler Mendes, marke- Coordinator, Extensis Europe Olaf Hartmann – ting manager D/A/CH region Managing Director, (Germany, Austria, Switzerland) at Touchmore Onlineprinters.
05 Native Advertising Native Advertising – Content is King! Today, anyone who wants to catch the customer’s attention needs a mix of editorial content and advertising or brand messages, in a nutshell: Native Advertising! How does Native Advertising work? ● Leads to longer time spent on the site and higher Native Advertising is storytelling. Your advertising or involvement with your brand as well as your message brand message is published in our platforms’ editorial and creates long-term effects environment by means of an editorial plot (story). Or ● The only way to reach your target group across all your company (offer) is an integrated element of an edi- relevant communication channels (print, online, social torial topic, without directly engaging in direct product media) and avoiding ad blockers in the process advertising. Native Advertising sustainably supports you ● Helps to reach your company’s and products’ whole in building and extending your company’s and your pro- target group by creating a larger audience for your topic PAGE rate card No. 34, valid from 1.1.2020 ducts’ leading position in your relevant target groups. ● Allows for customised communication to the target group, which is relevant for you, due to clear persona What does Native Advertising achieve at PAGE? definition and positioning of PAGE ● Your content receives high attention and involvement ● Supports your company in establishing itself as an opi- from our community due to the high credibility and nion leader for your target group on the relevant topics reach of our media brand ● Improves the visibility of your brand in search engines ● Publication of your content within the look & feel of and social media channels using SEO optimised our editorial environment. We are happy to handle multimedia storytelling (editorial, images, graphics, the content creation for you video)
06 Process for a Native Advertising Campaign BRIEFING ▸ Content is king and we are the topic champions Together with We are the content specia- the client: • KPI analysis • Campaign goals lists for our target group • Evaluations & learnings • Topic analysis and know exactly which • Feedback round • Topic analysis / ▸ Selection of topic(s) topics our community is CON ING • Market and target group analysis interested in. Simply leave O RT C the storytelling of your Online EPT message to us. We will REP ION make sure that your topics Print Social reach our community ef- ▸ fectively. • Communication We will take over the cam- Events Webinar conception • Mutichannel publishing PAGE rate card No. 34, valid from 1.1.2020 paign conception, the • Campaign management • Content goals • Campaign controlling • Campaign schedule content creation, the mul- News- • Feedback round letter tichannel publishing, the campaign management and the reporting. A one- stop full service – from ON • Platform-specific your target group’s content ◂P content creation TI UB • SEO optimisation • Design R EA specialists. C LI NT • Image & video SH editing E IN G • Feedback round O NT C ◂
07 Reader data Professional roles PAGE reaches the creative 3D designers, art buyers, art industry’s decision makers directors, image editors, book designers, corporate Graphic designers, media designers, communication designers and developers in all the key concept, designers, editorial design and production roles in both service providers and customers. They may be working independently as designers, entrepreneurs, freelancers or be employed in agencies or businesses. They may be trainees or students or providing services photographers, game to the design, advertising and media industries. designers, print, web & 92% app designers, business 22% 52% founders, human resour- ces, illustrators, industrial designers, infographic crea- have been reading tors, interaction designers PAGE for a year read three quarters of an issue (online, mobile, offline), 67% 85% interface designers, creati- PAGE rate card No. 34, valid from 1.1.2020 of PAGE’s readers and users are ve directors, layout artists, highly satisfied and would recommend marketing managers, moti- PAGE to their colleagues on designers, post 80% production editors, print buyers, product designers, read between programmers, project 6 and 12 issues a year of readers keep their copies of PAGE managers, artwork artists/ DTP operators, start-ups, strategy consultants, copywriters, type designer/ spend up to 100 minutes reading an issue 28% have been reading PAGE for over 10 years typographer, UX designers *Source: PAGE, SENSORPRO User survey 10/17 (total participants: 889)
08 Reader data What the community The PAGE community offers a unique interdisciplinary mix of thinks influential trendsetters in the creative industry and the future design stars and innovators of tomorrow. “Very interesting and 72% up-to-date magazine Age that delivers answers 2% Up to 19 years old to any question. I really 26 % 20 to 29 years old like the dossiers that you can buy online.” 27 % 30 to 39 years old 23 % 40 to 49 years old “You’re doing a great 16 % 50 to 59 years old job.” Designers, creators, developers* 5% 60+ 52% “It’s great to have you. 8% As somebody coming into the profession I had to prove myself Account executive and consultants* PAGE rate card No. 34, valid from 1.1.2020 right away in a seni- or position and I had Position in company PAGE as my creative of readers are men* 37 % Senior level guide.” 20% 34 % Independent 16 % Young professional, junior level 11 % Trainee, junior, intern Owners/CEOs 2% Director *Source: PAGE, SENSORPRO User survey 10/17 (total participants: 889)
09 Reader data What the community Almost half of all PAGE readers and users are in companies with fewer than 5 employees, thinks which means they are often involved in making important decisions and investments. 73% 42% “Absolutely my favourite magazine. I find every article interesting and that’s not something I can say about any other magazine. Thanks for the good work. work in companies with fewer than 28% of PAGE readers participate in bu- 5 employees (21% work in companies “Thanks for your work, ying decisions* with more than 100 employees)* your knowledge, for the networking and your are joint decision makers* 31% support for the indu- Areas of investment* stry.” 71 % Print, paper, substrates PAGE rate card No. 34, valid from 1.1.2020 “PAGE has been by my 64 % Buying photos, footage side since my training and unlike many marke- 62 % Hardware, software ting magazines I’ve 61 % Marketing, advertising material are sole decision makers* never found it irrele- 56 % Training, seminars vant. The magazine helps to keep me on the 55 % Office and agency equipment PAGE Print and PAGE online ball and your contents 28 % Human resources reach different communities. provide great input 50% of the Online users never 11 % Other or rarely read PAGE Print.* for creative processes. Thanks for this.” *Source: PAGE, SENSORPRO User survey 10/17 (total participants: 889)
10 Circulation, themes and sections PAGE sections/themes “I like PAGE and PAGE likes Signals. Inspiration for creatives. Themes. Trends in and the News. Images, paper and me. Weʼve been having a lot Award winning work, visionary background to corporate design, technology. Exciting developments of fun together for years!” concepts, interdisciplinary user experiences and campaigns. together with readers’ tips for projects, lively discussions. designers and developers. Johannes Erler, ErlerSkippeTönsmann PAGE rate card No. 34, valid from 1.1.2020 Projects. Sneak peeks. Tool. Tools, methods, tutorials. Industry. What gets freelancers, Professionals from agencies The creative process is becoming agencies and entrepreneurs going. and companies lift the curtain more complex and demands Business advice, job profiles and on their own work. technical and design expertise. salaries, insights. “Thereʼs nothing in Circulation analysis Subscription AboPlus: Print + Digital Germany today that could Quarter 02/2019 Germany: EUR 120.20 replace PAGE as a design Austria: EUR 134.20 Print run: 14,850 copies Switzerland: CHF 212.00 magazine.” Circulation: 15,019 copies (including ePaper = 4,593) Erik Spiekermann, Sales: 14,749 copies (including ePaper = 4,593) Publication frequency edenspiekermann Subscribers: 08,623 copies (including ePaper = 2) monthly
11 Dates & topics & keywords 2020 Issue Date of Ad order Copy Delivery of Shows and events Dates 2020 publication deadline deadline inserts etc. Keywords and themes in PAGE 01.2020 04.12.2019 08.11.2019 13.11.2019 19.11.2019 viscom, Dusseldorf 07.01. – 09.01. 3D-printer, agency software, 02.2020 10.01.2020 06.12.2019 11.12.2019 13.12.2019 imm cologne, Cologne 13.01. – 19.01. Paperworld, Frankfurt 25.01. – 28.01 animation, AR, training, awards, banners, picture 03.2020 07.02.2020 10.01.2020 15.01.2020 20.01.2020 TOCA ME, Munich 07th March agencies, cods, content 04.2020 06.03.2020 07.02.2020 12.02.2020 18.02.2020 MCBW, Munich 07.03. – 15.03. marketing, digital design, Internet World, Munich 10.03. – 11.03. Forward Festival, Munich 13th March digital imaging, digital 05.2020 03.04.2020 06.03.2020 11.03.2020 17.03.2020 See#15, Wiesbaden 18th April video, digital printing, colour PICTAday, Munich 23th April and colour management, OFFF, Barcelona 23.04. – 25.04. employer branding, footage, Beyond Tellerrand, Dusseldorf 27.04. – 29.04. photography, gadgets, game 06.2020 08.05.2020 10.04.2020 15.04.2020 21.04.2020 fmx, Stuttgart 05.05. – 08.05. design, integrated campaigns, re:publica, Berlin 06.05. – 08.05. interactive design, iPad, OMR, Hamburg 12.05. – 13.05. iPhone, mobile Internet, ADC Festival, Hamburg 12.05. – 24.05. monitors, multi-function Photokina, Cologne 27.05. – 30.05. Forward Festival, Berlin 29th May devices, native advertising, 07.2020 05.06.2020 08.05.2020 13.05.2020 19.05.2020 netbooks, online services, PAGE rate card No. 34, valid from 1.1.2020 online advertising, paper, 08.2020 03.07.2020 05.06.2020 10.06.2020 16.06.2020 Forward Festival, Hamburg 09.07. – 10.07. Comic Con Germany, Stuttgart 11.07. – 12.07. post-production, presentation 09.2020 07.08.2020 10.07.2020 15.07.2020 21.07.2020 Gamescom, Cologne 25.08. – 29.08 technology, print, project management, proofing 10.2020 04.09.2020 07.08.2020 12.08.2020 18.08.2020 dmexco, Cologne 23.09. – 24.09. NEXT Conference, Hamburg 17.09. – 18.09 printers, RIA, type, shop 11.2020 02.10.2020 04.09.2020 09.09.2020 15.09.2020 Book Fair Frankfurt 14.10. – 18.10. design, smart phones, Social Creative Paper, Munich 29.10. – 30.10. media, story boarding, Designers Open, Leipzig 23.10. – 25.10. typography, UX design, 12.2020 06.11.2020 09.10.2020 14.10.2020 20.10.2020 Native Advertising DAYS 2020 November finishing, VR, web TV, web 01.2021 04.12.2020 06.11.2020 11.11.2020 17.11.2020 design, web-to-print, and 02.2021 08.01.2021 04.12.2020 09.12.2020 15.12.2020 imm cologne, Cologne January 2021 much, much more.
12 Prices 2020 Editorial Section Position ads Advertorial/Native Ad/ Format Width x hight in mm Prices Sponsored Content Type are with bleed 4c You supply the text and image and we 1 x 2/1 390 x 272 420 x 297 € 9,960 place your content in our layout and produce an advertorial that has the look 1 x 1/1 185 x 272 210 x 297 € 5,880 & feel of PAGE. Advertorials are identified 1 x 2/3 185 x 175 horizontal 210 x 188 € 4,720 with the word »Sponsored Content«. 120 x 272 vertical 132 x 297 Price on request 1 x 1/2 185 x 130 horizontal 210 x 143 € 3,620 90 x 272 vertical 102 x 297 1 x 1/3 185 x 85 horizontal 210 x 98 € 2,940 56 x 272 vertical 68 x 297 1 x 1/4 185 x 62 horizontal 210 x 75 € 2,420 44 x 272 vertical 56 x 297 90 x 130 2 columns 102 x 143 2nd Cover 210 x 297 € 7,060 4th Cover 210 x 297 € 7,460 Opening 2nd Cover+ 420 x 297 € 11,760 Spread 3rd Page PAGE rate card No. 34, valid from 1.1.2020 Discounts Advertorial Frequency discounts Quantity discounts from 03 ads 3% from 3 pages 5% from 06 ads 6% from 6 pages 10 % from 09 ads 9% from 9 pages 15 % from 12 ads 12 % from 12 pages 20 % Job Market Special placement surcharge: Job market information, 10 % for preferred positioning in the magazine refer to page 16 (no discounts apply) All prices subject to VAT
13 Technical data and ad formats Printing/binding process Web offset, 2/1 page across gutter 1/3 page horiz. W 185 x H 085 perfect bound / hotmelt Type area W 390 x H 272 Bleed* W 210 x H 098 Paper Bleed* W 420 x H 297 80g UPM Ultra SH 1/3 page vert. W 056 x H 272 Magazine format Bleed* W 068 x H 297 210 mm x 297 mm high Digital copy xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx PDF: PDF/X-3 Colour: CMYK 1/1 page 1/4 page horiz. W 185 x H 062 Profile: ISO Coated v2 300% Type area W 185 x H 272 Bleed* W 210 x H 075 Pictures: 300 dpi Bleed* W 210 x H 297 1/4 page 2 col. W 090 x H 130 Bleed: 4 mm Bleed* W 102 x H 143 Copy delivery E-mail: xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx page-anzeigen@alphabeta.de FTP-Client/FTP-Server: 2/3 page horiz. W 185 x H 175 1/4 page horiz. W 044 x H 272 ftp.alphabeta.de PAGE rate card No. 34, valid from 1.1.2020 Bleed* W 210 x H 188 Bleed* W 056 x H 297 Internet-Browser: http://ftp.alphabeta.de/login 2/3 page vert. W 120 x H 272 Access: Bleed* W 132 x H 297 User: page-anzeigen Password: 569bkf xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx Loose and bound inserts to: ADV SCHODER 1/2 page horiz. W 185 x H 130 Important: for PAGE job market other PAGE No. XX/XX Bleed* W 210 x H 143 formats are valid! Aindlinger Str. 17-19 86167 Augsburg, Germany 1/2 page vert. W 090 x H 272 Bleed* W 102 x H 297 * Bleed: Trim area on the outer edges: 4 mm
14 Ad Specials: loose, bound and glued inserts Loose inserts Up to 25 grams weight € 4,680 full run € 3,680 split run max. W 200 x H 287 mm Per additional 5 gram € 100 additional charge Minimum order: total subscription Position unspecified. Loose inserts are to be stacked loose on Euro pallets and packaged securely for transportation. Bound inserts Length Paperweight Price for total run Price for split run 2 to 4 pages 100 g to 150 g paper € 4,680 € 3,680 max. W 210 x H 297mm 8 pages 60 g to 180 g paper € 5,480 € 4,480 5 mm head trim 12 pages 60 g to 180 g paper € 6,180 € 5,180 5 mm foot trim 16 pages 60 g to 180 g paper € 6,780 € 5,780 4 mm outside trim 3 mm spine trim Minimum order: total subscription! Positioning unspecified. Bound inserts have to be delivered like our specifications. Otherwise, all additional manual preperation will be charged to the customer. Glued inserts To glue cards, samples, mailings and others Price on request Only possible in connection Minimum order: full run, only! with 1/1 page The price depends from the weight, form and format of each sample. It has to be calculated seperately. PAGE rate card No. 34, valid from 1.1.2020 Multi-page catalogs Minimum order: full run, only! For technical reasons, no consideration can be given to placement requests Format Color 4c for multi-page catalogues. No discount and no agency commission on postage 8/1 € 23,480 and additional technical costs. 16/1 € 37,760 Delivery terms/Samples Loose, bound and glued inserts are to be delivered in such a way that no additional manual preparation is required. All inserts are to be delivered stacked loosely on euros pallets (ONLY) and protected from moisture and dirt. A banding of supplements with paper or plastic strips or rubber band is not permitted. The resulting additional costs will be invoiced separately. A binding sample of the loose, bound and glued insert, and if necessary a layout with size and weight specifications, must be submitted to the publisher prior to acceptance of the order. Delivery quantities and delivery addresses can be found in the respective order confirmation. All prices subject to VAT
15 Ad Specials Half cover inc. back cover Gatefolder Special forms of advertising require advance planning and individual coordination of every technical question. A firm booking should be made as early as possible. Prices on request. Backfolder Gatefolder and backfolder Maxi cover page Bookmark Bookmark Wrap Lose cover PAGE rate card No. 34, valid from 1.1.2020 Gatefold cover Belly band Belly band with double page Adhesive notes
16 Job Market – Print & Online Recruitment advertising Print Job Market formats and prices in the leading publishing and design magazine Advertisements in the Format Width x height in mm Prices printed magazine will also without bleed b/w 2c 3c 4c Publishers such as Pro- automatically appear online for 1/1 180 x 246 3,990 € 4,240 € 4,490 € 4,740 € SiebenSat1, Bertelsmann, 6 weeks at no extra charge. 3/4 vert. 133 x 246 horiz. 180 x 184 2,990 € 3,240 € 3,490 € 3,740 € Spiegel-Verlag, companies www.page-online.de 1/2 vert. 87 x 246 horiz. 180 x 121 2,290 € 2,540 € 2,790 € 3,040 € like Mercedes Benz, REWE 3/8 vert. 87 x 184 horiz. 133 x 121 1,890 € 2,140 € 2,390 € 2,640 € or Amazon, agencies like 1/4 vert. 41 x 246 horiz. 180 x 058 1,390 € 1,640 € 1,890 € 2,140 € METK, Jung von Matt and 1/4 2col. 87 x 121 1,390 € 1,640 € 1,890 € 2,140 € Scholz & Volkmer have all 1/8 vert. 41 x 121 horiz. 87 x 058 1,290 € 1,540 € 1,790 € 2,040 € successfully used PAGE for years as an efficient recruit- ment medium. http://stellenmarkt.page-online.de Bestseller Bronze Silver Gold Platinum • Unformatted text ad • Job ad based on • An individual job ad in your • An individual job ad in your CD/CI Your contact for the PAGE without logo templates incl. logo CD/CI • Job-Link incl. ID-Number in the next PAGE rate card No. 34, valid from 1.1.2020 Job Market: • Job-Link incl. ID- • Job-Link incl. ID- • Job-Link incl. ID-Number in issue of PAGE Sabine Vockrodt, Number in the next Number in the next the next issue of PAGE • PAGE Newsletter integration: direct link Job Market Director, issue of PAGE issue of PAGE • PAGE Newsletter to PAGE job market • PAGE Newsletter • PAGE Newsletter integration: direct link to • 50% discount for start-ups Phone +49 (0)89/2183 7049 integration: direct link integration: direct link PAGE job market • Personal contact person Fax +49 (0)89/2183 7864 to PAGE job market to PAGE job market • 50% discount for start-ups • Logo display in the search result list stellenangebote@wuv.de • 50% discount for • 50% discount for • Personal contact person • Refresh and date update after 3 weeks All prices subject to VAT Verlag Werben & Verkaufen start-ups start-ups • Logo display in the search • Video integration included • Personal contact • Personal contact result list • Marked as “Top-Job “ GmbH for PAGE // Ebner person person • Refresh and date update • A free extension of 60 days and 50% Verlag GmbH & Co KG • Logo display in the after 3 weeks off the list price, if the job ad must be search result list • Video integration for an repeated within 12 months additional charge 60 days online price 770 € 60 days online price 870 € 60 days online price 1,195 € 60 days online price 1,395 €
17 Contact Ad Sales Management Alexander Herz Sabine Vockrodt Ad Sales & Native Ad Director Job Market Director (Print/Web/Mobile/Social Media) (Print/Web/Mobile) Phone +49 (0)40 85183-480 Phone +49 (0)89 2183-7049 Fax +49 (0)40 85183-489 Fax +49 (0)89 2183-7864 alexander.herz@page-online.de stellenangebote@wuv.de Magdalena Lezon Ad Sales Administration (Print/Web/Mobile/Social Media) Phone +49 (40)85183-482 Fax +49 (40)85183-489 PAGE rate card No. 34, valid from 1.1.2020 magdalena.lezon@page-online.de Postal address PAGE // Ebner Media Group GmbH & Co. KG Phone +49 (0)40 85183-400 Borselstrasse 28 Fax +49 (0)40 85183-489 22765 Hamburg, Germany anzeigen@page-online.de
Design. Code. Business. Ad Sales Management (Print/Web/Mobile/Social Media) Phone +49 (0)40 85183-480 Fax +49 (0)40 85183-489 E-mail anzeigen@page-online.de www.page-online.de Terms and Conditions for Print http://www.ebnermedia.com/agb/print/d Terms and Conditions für Online http://www.ebnermedia.com/agb/online/d
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