2021 Print The magazine of the creative scene Design. Code. Business. www.page-online.de - PAGE online
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Print Media Rates 2021 The magazine of the creative scene Design. Code. Business. ↗ www.page-online.de PAGE rate card No. 35, valid from 1.1.2021
02 Profile
PAGE – The magazine for the creative scene
Design. Code. Business.
PAGE is the professional magazine for creative media design, publishing and
trends. Month by month PAGE provides leading figures in the creative industry
with what they need to know developments in classic and digital media. PAGE
acts both as a source of inspiration and a guide to investment. The readers of PAGE
Gabriele Günder
Publisher and
are young, tech savvy professionals with senior decision-making power who are
Editor-in-Chief
constantly looking for new ideas, inspiration and solutions for their work.
PAGE is not just a magazine. It is also a forum for designers and techies. The early
PAGE //
PAGE rate card No. 35, valid from 1.1.2021
Ebner Media Group adopters and trendsetters in the design, communication and digital industry
GmbH & Co. KG
Borselstrasse 28 share their ideas and their know-how via PAGE Print, PAGE Online and the PAGE
22765 Hamburg
Germany Newsletter as well as through the PAGE social media networks. Integration is the
Phone order of the day. No other German language design and publishing magazine
+49 (0)40 85183-400
Fax comes close to matching the reach of PAGE.
+49 (0)40 85183-449
E-mail
info@page-online.de
Web
www.page-online.de page-online.de PAGE Newsletter PAGE Shop eDossiers AppStore pagemag
03 Multi-Channel-Family
Reach October 2020
PAGE is the German-language design and
Print subscribers1
7,941 (IVW 03/2020)
publishing magazine with the greatest reach
Sold copies2
12,711 (IVW 03/2020)
Visits/month
341,885 (IVW 09/2020)
Page impressions/month
565,422 (IVW 09/2020)
Newsletter subscribers
26,217
PAGE eDossier downloads
172,213
Facebook fans
PAGE rate card No. 35, valid from 1.1.2021
66,383 Multi-Channel-Family
Twitter follower
10,005
Xing follower
23,525
Pinterest follower
10,558
Instagram follower
16,483
1Including 211 ePaper, 2Including 3,834 ePaper
04 Customer Statements
»PAGE is innovative, varied, in
»As a web host that specializes in agencies
step with the times and always
it is not only important for us to under-
hits the nail on the head. PAGE
stand our customers but also to stay
gives us a handle on and a close up
constantly up-to-date. For years, there-
view of all aspects of the world of
fore, PAGE has been more than just the
design. Fedrigoni’s presence in PAGE is the
ideal advertising partner for us. It is
ideal way to inspire our customers and to get
both an inspiration and a tool for cons-
them excited about our range.«
tantly improving our performance.«
Yvonne Galas, Marketing FEDRIGONI Deutschland
Nadja Krakow, Media Designer | Marketing
at Mittwald
»Thank you for your
Lead Generation. I
must confess we’ve
»PAGE is Innovative, relevant, trendsetting - PAGE
been all very excited
both digital reaches the creative community through its
with the results. This was only
and also inspiring contributions and gives it a constant
possible due to the professi-
source of inspiration. PAGE has been an
PAGE rate card No. 35, valid from 1.1.2021
the title that onalism of everyone involved
integral part of our media planning, for years.
generates of your team. Please feel free
It represents the ideal medium for us,
the strongest to pass along my compliments
as an online print shop, to reach
response for our and a great thank you to
our existing and future clients in
printed inserts. If everyone at PAGE. Now... It’s
the creative industries. Print
up to us! To make these con-
you want to reach or digital - PAGE manages to
tacts into business.«
German creatives inspire across all channels.
Catarina Mendes, Marketing
PAGE is a must.« Antje Bischler Mendes, marke-
Coordinator, Extensis Europe
Olaf Hartmann – ting manager D/A/CH region
Managing Director, (Germany, Austria, Switzerland) at
Touchmore Onlineprinters.
05 Native Advertising
Native Advertising – Content is King!
Today, anyone who wants to catch the customer’s attention needs a mix of
editorial content and advertising or brand messages, in a nutshell: Native Advertising!
How does Native Advertising work? ● Leads to longer time spent on the site and higher
Native Advertising is storytelling. Your advertising or involvement with your brand as well as your message
brand message is published in our platforms’ editorial and creates long-term effects
environment by means of an editorial plot (story). Or ● The only way to reach your target group across all
your company (offer) is an integrated element of an edi- relevant communication channels (print, online, social
torial topic, without directly engaging in direct product media) and avoiding ad blockers in the process
advertising. Native Advertising sustainably supports you ● Helps to reach your company’s and products’ whole
in building and extending your company’s and your pro- target group by creating a larger audience for your topic
● Allows for customised communication to the target
PAGE rate card No. 35, valid from 1.1.2021
ducts’ leading position in your relevant target groups.
group, which is relevant for you, due to clear persona
What does Native Advertising achieve at PAGE? definition and positioning of PAGE
● Your content receives high attention and involvement ● Supports your company in establishing itself as an opi-
from our community due to the high credibility and nion leader for your target group on the relevant topics
reach of our media brand ● Improves the visibility of your brand in search engines
● Publication of your content within the look & feel of and social media channels using SEO optimised
our editorial environment. We are happy to handle multimedia storytelling (editorial, images, graphics,
the content creation for you video)
06 Process for a Native Advertising Campaign
BRIEFING ▸
Content is king and we
are the topic champions
Together with
We are the content specia- the client:
• KPI analysis • Campaign goals
lists for our target group • Evaluations & learnings • Topic analysis
and know exactly which • Feedback round • Topic analysis /
▸
Selection of topic(s)
topics our community is
CON
ING
• Market and target
group analysis
interested in. Simply leave
O RT
C
the storytelling of your Online
EPT
message to us. We will
REP
ION
make sure that your topics Print Social
reach our community ef-
▸
fectively.
• Communication
We will take over the cam- Events Webinar conception
• Mutichannel publishing
• Content goals
PAGE rate card No. 35, valid from 1.1.2021
paign conception, the • Campaign management
• Campaign schedule
• Campaign controlling
content creation, the mul- News- • Feedback round
letter
tichannel publishing, the
campaign management
and the reporting. A one-
stop full service – from
ON
• Platform-specific
your target group’s content ◂P
content creation
TI
UB
• SEO optimisation
EA
CR
specialists. • Design
LI • Image & video T
SH editing EN
IN • Feedback round N T
G
CO
◂
07 Reader data
Professional roles PAGE reaches the creative
3D designers, art buyers, art industry’s decision makers
directors, image editors,
book designers, corporate Graphic designers, media designers, communication designers and developers in all the key concept,
designers, editorial design and production roles in both service providers and customers. They may be working independently as
designers, entrepreneurs, freelancers or be employed in agencies or businesses. They may be trainees or students or providing services
photographers, game to the design, advertising and media industries.
designers, print, web &
92%
app designers, business
22% 52%
founders, human resour-
ces, illustrators, industrial
designers, infographic crea-
have been reading
tors, interaction designers
PAGE for a year read three quarters of an issue
(online, mobile, offline),
67% 85%
interface designers, creati-
PAGE rate card No. 35, valid from 1.1.2021
of PAGE’s readers and users are
ve directors, layout artists,
highly satisfied and would recommend
marketing managers, moti- PAGE to their colleagues
on designers, post
80%
production editors, print
buyers, product designers, read between
programmers, project 6 and 12 issues a year of readers keep their copies of PAGE
managers, artwork artists/
DTP operators, start-ups,
strategy consultants,
copywriters, type designer/
spend up to 100 minutes reading an issue 28% have been reading PAGE for
over 10 years
typographer, UX designers *Source: PAGE, SENSORPRO User survey 10/17 (total participants: 889)
08 Reader data
What the community The PAGE community offers a unique interdisciplinary mix of
thinks influential trendsetters in the creative industry and the future design
stars and innovators of tomorrow.
“Very interesting and
72%
up-to-date magazine Age
that delivers answers 2% Up to 19 years old
to any question. I really
26 % 20 to 29 years old
like the dossiers that
you can buy online.” 27 % 30 to 39 years old
23 % 40 to 49 years old
“You’re doing a great 16 % 50 to 59 years old
job.” Designers, creators, developers*
5% 60+
52%
“It’s great to have you.
8%
As somebody coming
into the profession I
had to prove myself Account executive and consultants*
PAGE rate card No. 35, valid from 1.1.2021
right away in a seni-
or position and I had Position in company
PAGE as my creative of readers are men* 37 % Senior level
guide.”
20%
34 % Independent
16 % Young professional, junior level
11 % Trainee, junior, intern
Owners/CEOs 2% Director
*Source: PAGE, SENSORPRO User survey 10/17 (total participants: 889)
09 Reader data
What the community Almost half of all PAGE readers and users are in companies with fewer than 5 employees,
thinks which means they are often involved in making important decisions and investments.
73% 42%
“Absolutely my favourite
magazine. I find every
article interesting and
that’s not something I
can say about any other
magazine. Thanks for
the good work.
work in companies with fewer than
28%
of PAGE readers participate in bu- 5 employees (21% work in companies
“Thanks for your work,
ying decisions* with more than 100 employees)*
your knowledge, for the
networking and your
are joint decision makers*
31%
support for the indu- Areas of investment*
stry.”
71 % Print, paper, substrates
PAGE rate card No. 35, valid from 1.1.2021
“PAGE has been by my 64 % Buying photos, footage
side since my training
and unlike many marke- 62 % Hardware, software
ting magazines I’ve 61 % Marketing, advertising material are sole decision makers*
never found it irrele-
56 % Training, seminars
vant. The magazine
helps to keep me on the 55 % Office and agency equipment PAGE Print and PAGE online
ball and your contents 28 % Human resources
reach different communities.
provide great input 50% of the Online users never
11 % Other or rarely read PAGE Print.*
for creative processes.
Thanks for this.”
*Source: PAGE, SENSORPRO User survey 10/17 (total participants: 889)
10 Circulation, themes and sections
PAGE sections/themes
“I like PAGE and PAGE likes Signals. Inspiration for creatives. Themes. Trends in and the News. Images, paper and
me. Weʼve been having a lot Award winning work, visionary background to corporate design, technology. Exciting developments
of fun together for years!” concepts, interdisciplinary user experiences and campaigns. together with readers’ tips for
projects, lively discussions. designers and developers.
Johannes Erler,
ErlerSkippeTönsmann
PAGE rate card No. 35, valid from 1.1.2021
Projects. Sneak peeks. Tool. Tools, methods, tutorials. Industry. What gets freelancers,
Professionals from agencies The creative process is becoming agencies and entrepreneurs going.
and companies lift the curtain more complex and demands Business advice, job profiles and
on their own work. technical and design expertise. salaries, insights.
“Thereʼs nothing in Circulation analysis PAGE+ Premium PAGE+ Digital
Germany today that could Quarter 03/2020 12.90 Euro/month 9.90 Euro/month
replace PAGE as a design 129.00 Euro/year 99.00 Euro/year
Print run: 11,050 copies (IVW 03/2020)
magazine.”
Circulation: 12,894 copies (IVW 03/2020, including ePaper = 4,045)
Erik Spiekermann, Sales: 12,711 copies (IVW 03/2020, including ePaper = 4,045) Publication frequency
edenspiekermann Subscribers: 07,941 copies (IVW 03/2020, including ePaper = 211) monthly11 Dates & topics & keywords 2021
Issue Date of Ad order Copy Delivery of Shows and events Dates 2021*
Keywords and publication deadline deadline inserts etc.
themes in PAGE
01.2021 04.12.2020 06.11.2020 11.11.2020 18.11.2020 viscom, Dusseldorf 12.01. – 14.01.
3D-printer, agency software,
animation, AR, training, 02.2021 08.01.2021 04.12.2020 09.12.2020 16.12.2020 imm cologne, Cologne 18.01. – 24.01.
awards, banners, picture 03.2021 05.02.2021 08.01.2021 13.01.2021 20.01.2021 TOCA ME, Munich 6th March
agencies, cods, content 04.2021 05.03.2021 05.02.2021 10.02.2021 17.02.2021 MCBW, Munich 06.03. – 14.03.
marketing, digital design, Internet World Expo, Munich 09.03. – 10.03.
digital imaging, digital South by Southwest, (Digital) 16.03. – 20.03.
video, digital printing, colour
05.2021 09.04.2021 12.03.2021 17.03.2021 24.03.2021 PICTAday, Hamburg 14th April
and colour management,
Forward Festival, Vienna 15.04. – 16.04.
employer branding, footage,
Paperworld, Frankfurt 17.04. – 20.04.
photography, gadgets, game See#15, Wiesbaden 24th April
design, integrated campaigns,
06.2021 07.05.2021 09.04.2021 14.04.2021 21.04.2021 ADC Festival, Hamburg 03.05. – 07.05.
interactive design, iPad,
fmx, Stuttgart 04.05. – 07.05.
iPhone, mobile Internet,
OMR, Hamburg 04.05. – 05.05.
monitors, multi-function
OFFF, Barcelona 06.05. – 08.05.
devices, native advertising,
Beyond Tellerrand, Dusseldorf 10.05. – 12.05.
netbooks, online services,
PAGE rate card No. 35, valid from 1.1.2021
07.2021 04.06.2021 07.05.2021 12.05.2021 19.05.2021
online advertising, paper,
post-production, presentation 08.2021 02.07.2021 04.06.2021 09.06.2021 16.06.2021 Forward Festival, Hamburg 01.07. – 02.07.
technology, print, project 09.2021 06.08.2021 09.07.2021 14.07.2021 21.07.2021 Gamescom, Cologne, 25.08. – 29.08
management, proofing hybrids format
printers, RIA, type, shop
10.2021 03.09.2021 06.08.2021 11.08.2021 18.08.2021 dmexco, Cologne 22.09. – 23.09.
design, smart phones, Social
11.2021 01.10.2021 03.09.2021 08.09.2021 15.09.2021 Book Fair, Frankfurt 20.10. – 24.10.
media, story boarding,
typography, UX design, 12.2021 05.11.2021 08.10.2021 13.10.2021 20.10.2021 Comic Con Germany, Stuttgart 27.11. – 28.11.
finishing, VR, web TV, web 01.2022 03.12.2021 05.11.2021 10.11.2021 17.11.2021
design, web-to-print, and 02.2022 07.01.2022 03.12.2021 08.12.2021 15.12.2021 imm cologne, Cologne January 2022
much, much more.
*Conditional. As of Oktober 202012 Prices 2021
Editorial Section Position ads Advertorial/Native Ad/
Format Width x hight in mm Prices Sponsored Content
Type are with bleed 4c You supply the text and image and we
1 x 2/1 390 x 272 420 x 297 € 9,960 place your content in our layout and
produce an advertorial that has the look
1 x 1/1 185 x 272 210 x 297 € 5,880 & feel of PAGE. Advertorials are identified
1 x 2/3 185 x 175 horizontal 210 x 188 € 4,720 with the word »Sponsored Content«.
120 x 272 vertical 132 x 297 Price on request
1 x 1/2 185 x 130 horizontal 210 x 143 € 3,620
90 x 272 vertical 102 x 297
1 x 1/3 185 x 85 horizontal 210 x 98 € 2,940
56 x 272 vertical 68 x 297
1 x 1/4 185 x 62 horizontal 210 x 75 € 2,420
44 x 272 vertical 56 x 297
90 x 130 2 columns 102 x 143
2nd Cover 210 x 297 € 7,060
4th Cover 210 x 297 € 7,460
Opening 2nd Cover+ 420 x 297 € 11,760
Spread 3rd Page
PAGE rate card No. 35, valid from 1.1.2021
Discounts
Advertorial
Frequency discounts Quantity discounts
from 03 ads 3% from 3 pages 5%
from 06 ads 6% from 6 pages 10 %
from 09 ads 9% from 9 pages 15 %
from 12 ads 12 % from 12 pages 20 %
Job Market
Special placement surcharge:
Job market information, 10 % for preferred positioning in the magazine
refer to page 16 (no discounts apply) All prices subject to VAT13 Technical data and ad formats
Printing/binding process
Web offset, 2/1 page across gutter 1/3 page horiz. W 185 x H 085
perfect bound / hotmelt Type area W 390 x H 272 Bleed* W 210 x H 098
Paper Bleed* W 420 x H 297
80g UPM Ultra SH 1/3 page vert. W 056 x H 272
Magazine format Bleed* W 068 x H 297
210 mm x 297 mm high
Digital copy xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
PDF: PDF/X-3
Colour: CMYK 1/1 page 1/4 page horiz. W 185 x H 062
Profile: ISO Coated v2 300% Type area W 185 x H 272 Bleed* W 210 x H 075
Pictures: 300 dpi Bleed* W 210 x H 297
1/4 page 2 col. W 090 x H 130
Bleed: 4 mm
Bleed* W 102 x H 143
Copy delivery
E-mail:
xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
page-anzeigen@alphabeta.de
FTP-Client/FTP-Server:
2/3 page horiz. W 185 x H 175 1/4 page horiz. W 044 x H 272
ftp.alphabeta.de
PAGE rate card No. 35, valid from 1.1.2021
Bleed* W 210 x H 188 Bleed* W 056 x H 297
Internet-Browser:
http://ftp.alphabeta.de/login 2/3 page vert. W 120 x H 272
Access: Bleed* W 132 x H 297
User: page-anzeigen
Password: 569bkf xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
Loose and bound inserts to:
ADV SCHODER 1/2 page horiz. W 185 x H 130 Important: for PAGE job market other
PAGE No. XX/XX Bleed* W 210 x H 143 formats are valid!
Aindlinger Str. 17-19
86167 Augsburg, Germany 1/2 page vert. W 090 x H 272
Bleed* W 102 x H 297 * Bleed: Trim area on the outer edges: 4 mm14 Ad Specials: loose, bound and glued inserts
Loose inserts Up to 25 grams weight € 3,680 full run
Per additional 5 gram € 100 additional charge
max. W 200 x H 287 mm
Minimum order: total subscription
Position unspecified. Loose inserts are to be stacked loose on Euro pallets and packaged
securely for transportation.
Bound inserts Length Paperweight Price for full run
2 to 4 pages 100 g to 150 g paper € 3,680
max. W 210 x H 297mm
8 pages 60 g to 180 g paper € 4,480
5 mm head trim
12 pages 60 g to 180 g paper € 5,180
5 mm foot trim
16 pages 60 g to 180 g paper € 5,780
4 mm outside trim
3 mm spine trim Minimum order: total subscription
Positioning unspecified. Bound inserts have to be delivered like our specifications.
Otherwise, all additional manual preperation will be charged to the customer.
Glued inserts To glue cards, samples, mailings and others Price on request
Only possible in connection The price depends from the weight, form and format of each sample.
with 1/1 page It has to be calculated seperately.
PAGE rate card No. 35, valid from 1.1.2021
Multi-page catalogs Multi-page catalogs
For technical reasons, no consideration can be given to placement requests Format Color 4c
for multi-page catalogues. No discount and no agency commission on postage 8/1 € 23,480
and additional technical costs. 16/1 € 37,760
Delivery terms/Samples
Loose, bound and glued inserts are to be delivered in such a way that no additional manual preparation is required.
All inserts are to be delivered stacked loosely on euros pallets (ONLY) and protected from moisture and dirt.
A banding of supplements with paper or plastic strips or rubber band is not permitted. The resulting additional costs
will be invoiced separately. A binding sample of the loose, bound and glued insert, and if necessary a layout with size
and weight specifications, must be submitted to the publisher prior to acceptance of the order.
Delivery quantities and delivery addresses can be found in the respective order confirmation. All prices subject to VAT15 Ad Specials
Half cover inc. back cover Gatefolder
Special forms of advertising
require advance planning and
individual coordination of every
technical question. A firm booking
should be made as early as possible.
Prices on request.
Backfolder Gatefolder and backfolder
Maxi cover page Bookmark Bookmark Wrap Lose cover
PAGE rate card No. 35, valid from 1.1.2021
Gatefold cover Belly band Belly band with double page Adhesive notes16 Job Market – Print & Online
Recruitment advertising Print Job Market formats and prices
in the leading publishing
and design magazine Advertisements in the Format Width x height in mm Prices
printed magazine will also without bleed b/w 2c 3c 4c
Publishers such as Pro- automatically appear online for 1/1 180 x 246 3,990 € 4,240 € 4,490 € 4,740 €
SiebenSat1, Bertelsmann,
6 weeks at no extra charge. 3/4 vert. 133 x 246 horiz. 180 x 184 2,990 € 3,240 € 3,490 € 3,740 €
Spiegel-Verlag, companies
www.page-online.de
1/2 vert. 87 x 246 horiz. 180 x 121 2,290 € 2,540 € 2,790 € 3,040 €
like Mercedes Benz, REWE 3/8 vert. 87 x 184 horiz. 133 x 121 1,890 € 2,140 € 2,390 € 2,640 €
or Amazon, agencies like
1/4 vert. 41 x 246 horiz. 180 x 058 1,390 € 1,640 € 1,890 € 2,140 €
METK, Jung von Matt and
1/4 2col. 87 x 121 1,390 € 1,640 € 1,890 € 2,140 €
Scholz & Volkmer have all
1/8 vert. 41 x 121 horiz. 87 x 058 1,290 € 1,540 € 1,790 € 2,040 €
successfully used PAGE for
years as an efficient recruit-
ment medium.
http://stellenmarkt.page-online.de Bestseller
Contact PAGE Job Market:
Bronze Silver Gold
PAGE rate card No. 35, valid from 1.1.2021
Michael Borchert
Phone +49 (0)89/2183-1381 • Unformatted text ad • Job ad based on • An individual job ad in your
Fax +49 (0)89/2183-7564 without logo templates incl. logo CD/CI
• PAGE Newsletter • PAGE Newsletter • PAGE Newsletter integration:
stellenangebote@wuv.de
integration: direct link integration: direct link direct link to PAGE job market
to PAGE job market to PAGE job market • 50% discount for start-ups
• 50% discount for • 50% discount for • Personal contact person
All prices subject to VAT
start-ups start-ups • Logo display in the search
• Personal contact person • Personal contact person result list
• Logo display in the • Refresh and date update
search result list after 3 weeks
• Video integration for an
additional charge
60 days online price 770 € 60 days online price 870 € 60 days online price 1,195 €17 Contact
Ad Sales Management
Contact Job Market:
Alexander Herz Michael Borchert
Ad Sales & Native Ad Director Job Market
(Print/Web/Mobile/Social Media) (Print/Web/Mobile)
Phone +49 (0)40 85183-480 Telefon +49 (0)89 2183-1381
Fax +49 (0)40 85183-489 Telefax +49 (0)89 2183-7564
alexander.herz@page-online.de stellenangebote@wuv.de
Magdalena Lezon
Ad Sales Administration
(Print/Web/Mobile/Social Media)
Phone +49 (40)85183-482
Fax +49 (40)85183-489
PAGE rate card No. 35, valid from 1.1.2021
magdalena.lezon@page-online.de
Postal address
PAGE // Ebner Media Group GmbH & Co. KG Phone +49 (0)40 85183-400
Borselstrasse 28 Fax +49 (0)40 85183-489
22765 Hamburg, Germany anzeigen@page-online.deDesign. Code. Business. Ad Sales Management (Print/Web/Mobile/Social Media) Phone +49 (0)40 85183-480 Fax +49 (0)40 85183-489 E-mail anzeigen@page-online.de www.page-online.de Terms and Conditions for Print http://www.ebnermedia.com/agb/print/d Terms and Conditions für Online http://www.ebnermedia.com/agb/online/d
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