2020 POPCORN KICKOFF! - MICHIGAN CROSSROADS COUNCIL, BOY SCOUTS OF AMERICA
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CHANGES FOR 2020 PRODUCT LINE INDIVIDUAL RETAIL SYMBOL PRODUCT INCLUDES CASE PRICE PACKAGE COST Send a gift of popcorn to our GOLD HOMETOWN HEROES/ $50 Hometown Heroes and/or military MILITARY DONATIONS men and women Send a gift of popcorn to our SILVER HOMETOWN HEROES/ $30 Hometown Heroes and/or military MILITARY DONATIONS men and women CHEESE LOVER'S COLLECTION 1 - 9 oz White Cheddar $35 1:01 $35 (BOX) 1 - 8 oz Blazing Hot Cheddar 20 oz Sweet caramel corn with a SALTED CARAMEL (BAG) $25 perfectly balanced finish of sea salt. 1:12 $300 9 oz The Perfect combination of light, WHITE CHEDDAR(BAG) $20 crispy popcorn and rich white cheddar 1:08 $160 8 oz Bold and cheesy flavored popcorn BLAZING HOT CHEDDAR (BAG) $20 1:08 $160 with the perfect zing in every bite. Pre-popped Butter Popcorn - packaging BUTTER POPCORN (BAG) $15 and symbol currently unavailable. 1:08 $120 POPPING CORN (PLASTIC JAR) $15 28 oz Popping Corn in a Plastic Jar 1:09 $135 CLASSIC CARAMEL CORN (Bag) $10 9 oz Classic Caramel Corn 1:12 $120 Guide PG 5
CHANGES FOR 2020 – RETURN POLICY Due to the overwhelming number of returns we have received in the past, and keeping COVID19 safety in mind, MCC is instituting a new return policy. Your unit will be able to return 10% of your total invoiced, factory sealed cases as of the return date. *All returns made throughout the program will be included in this 10% Guide PG 2, 21
CHANGES FOR 2020 – COMMISSION AND WEEKLY PRIZE DRAWINGS ALL UNIT BASE COMMISSION 34% ALL UNIT ONLINE SALES COMMISSIONS 35% Commission given to those that 1) Signup for and attend a Trail's End app Webinar Trainings. Use the app to track all Unit and Scout transactions. Increase Sales by $2,500, $5,000 or $7,500! Units must submit for their Unit Growth Incentive and be paid in full by December 2, 2020 PINEWOOD DERBY PACKAGE LIGHTS AND MORE KIT PACK OR TROOP CAMPING KIT SCOUT SHOP CARD Guide PG 7
Trail’s End rewards Buy the prizes YOU want! Amazon E-cards are earned through Scout app and online accounts to be redeemable when the unit’s invoice is paid. The values of these cards are equal to or above the prize values given previously, including the value of the $750 and $1,200 rewards. Opt Out - 3% For those units that do not want to use the Trail's End Rewards Program. Guide PG 8
STOREFRONT SALES Know your location. Some places may have more than one entrance. Sell on the way out, not in. More than 1 Scout working per entrance at a time is too many but be sure to remember the COVID guidelines, rules of two-deep leadership and youth protection. Keep Scouts active. Don’t let Scouts sit idle during a storefront sale. It’s THEIR sale. They should ask potential customers to ‘support Scouting’ by buying popcorn. Always have them say “thank you”. When doing Show and Sells DO NOT BLOCK THE DOORS!! ... not with your table or by getting between customers and the door or their car. Follow the social distancing guidelines. Stay to the side. Have signs. Big smiles. Loud voices. Say “thank you,” “please,” “have a good day,” etc. Guide PG 11
STOREFRONT SALES - COVID Our “Storefront Task Force” (a group of professionals and volunteers from Michigan Crossroads Council) worked with current protocols put in place by: The Center for Disease Control (CDC), US Food & Drug Administration (FDA), Occupational Safety and Health Administration (OSHA) Michigan Farmers Market Association. For the safety of our Scouts, our Families, our Units and our Storefront Vendors: the Task Force submitted their findings to MCC’s Risk Management team for review and approval. A full guide with our necessary protocols for safe selling will be produced and published at; michiganscouting.org/popcorn2020
STOREFRONT SALES - COVID In addition to following the RESTARTING SCOUTING guidelines . . . www.michiganscouting.org/miscoutingforward We have put in place STOREFRONT SALES guidelines as well. These are available at; www.michiganscouting.org/popcorn2020 and will be emailed to leadership in each unit selling. of these protocols must be followed if you choose to do storefront sales this year.
2020 POPCORN – WAGON SALES The Trail’s End App supports all the ways our units sell. • Online Direct • Friends & Family • Wagon Sales / Door-to-Door • Parent’s Workplace • Storefronts / Booths • Locations where you can setup a table Credit card fees are paid by TIP: Marking an item as ‘Undelivered’ means you plan to return with the product later. When you do, don’t forget to update the status.
2020 POPCORN – WAGON SALES THE MOST EFFECTIVE SALES THE HOMEOWNER CAN HAVE ALWAYS BEEN THEN ORDER ONLINE WAGON SALES . WITHOUT ANY PHYSICAL CONTACT. TO REMAIN SOCIALLY DISTANT - SCOUTS CAN LEAVE BUSINESS CARDS OR DOOR HANGERS AT THE HOMES SCOUTS CAN ALSO USE THEIR APP TO RECORD TO FIND THESE FORMS GO TO; A WAGON SALE. www.michiganscouting.org/popcorn2020 Guide PG 11
2020 POPCORN – ONLINE SALE How to Fund Your Scouting Program using • Safe for Scouts – fundraise from the safety of home. • No handling of products or cash – all credit/debit card transactions. • Scouts earn DOUBLE POINTS in Trail’s End Rewards. : • Share their personalized fundraising page via Social Media, Email, Text and more. • Record orders directly in their app, great for face-to-face selling. Trail's End ships products to customers, and unit never handles products or cash. • 4 hours: 15+ orders from friends & family. • 4 hours: 15+ orders from their local neighborhood(s).
2020 POPCORN – ONLINE DIRECT Online Direct has Traditional products at traditional retail prices, plus additional Online products.
QUESTIONS? MCC website; www.michiganscouting.org/popcorn2020 FOR TRAIL’S END SYSTEM or SCHOLARSHIP QUESTIONS; support@trails-end.com For Trail’s End Webinars; www.trails-end.com/webinars FOR QUESTIONS ON THE 2020 MCC POPCORN PROGRAM; mccpopcorn@scouting.org ANY ADDITIONAL QUESTIONS; communications@michiganscouting.org
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