2020 GOLD Retailer Program - DigitalOcean

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2020 GOLD Retailer Program - DigitalOcean
2020 GOLD
Retailer Program
2020 GOLD Retailer Program - DigitalOcean
We want to be your #1!
Your #1 program, your #1 supplier, your #1 partner!
Being your #1 means more than just “rewards”. Being your #1 means gaining your
complete confidence in our product, our people, and our program. Continental’s
GOLD Program offers a spectrum of opportunities for the independent tire dealer
with a lucrative program that will maximize results.

– Marketing Line Rewards               – Credit Card Program
– Volume Bonus                         – Total Confidence Plan
– All Inclusive Incentive Trip         – Marketing and Showroom Assets
– Quarterly Promotions                 – Vendor Partnership Programs
– National Consumer Rebates            – RPM Program
– C ar Dealer, National Account, and   – Engage360 Training
  Government Fleet Programs             – And much more!

Contact 1-833-421-9584 or PLTGOLD@conti-na.com
2020 GOLD Retailer Program - DigitalOcean
GOLD Rewards are quarterly payments issued to dealers that meet their quarterly purchase objective (100
units per Retail Location). A minimum of 90% of purchases must be from the Primary Distributor in order for
GOLD Rewards and Volume Bonus to be earned on purchases from an authorized Secondary Distributor.

GOLD PROGRAM MARKETING LINE REWARDS
BRAND                                          MARKETING LINE                                                   GOLD REWARD

                                               ContiSportContact™ 2
                                               ContiSportContact™ 3
                                               ContiSportContact™ 5
                                               ContiSportContact™ 5P
                                               SportContact™ 6
                                               CrossContact™ LX 20
                                               CrossContact™ LX 25
                                               CrossContact™ UHP
                                               ExtremeContact™ DWS 06
                                               ExtremeContact™ Sport
                                               PureContact™                                                        $10.00
                                               PureContact™ LS
                                               TerrainContact™ A/T
                                               TerrainContact™ H/T
                                               TrueContact™
                                               TrueContact™ Tour
                                               VanContact™ A/S
                                               VancoFourSeason™
                                               VikingContact™ 7
                                               WinterContact™ SI
                                               ContiProContact™
                                               CrossContact™ LX Sport
                                               ProContact™ GX                                                       $6.00
                                               ProContact™ RX
                                               ProContact™ TX
                                                                                                                counts towards annual
                                               Continental OTHER                                                purchase commitment

                                               G-MAX ™ AS 05
                                               G-MAX ™ RS
                                               Grabber™ A/T X
                                               Grabber™ APT
                                               Grabber™ Arctic
                                               Grabber™ Arctic LT                                                   $7.00
                                               Grabber™ AT 2
                                               Grabber™ HD
                                               Grabber™ HTS 60
                                               Grabber™ X 3
                                               AltiMAX ™ Arctic12
                                               AltiMAX ™ RT43                                                       $5.00
                                                                                                                counts towards annual
                                               General OTHER                                                    purchase commitment

Deliveries to national accounts, authorized car dealers, and government entities will receive a separate $2.00 per Tire Payment.

All dealers are eligible to receive
VOLUME BONUS
Volume bonus rewards are paid quarterly based on annual sales tracking.

VOLUME BONUS SCHEDULE

                            Entry                       Express             Select              Elite             Premier

        Year Units         400-799                      800-1,399          1,400-2,199       2,200-3,799            3,800+

    Per Tire Bonus             $-                           $2                 $3                $4                   $5

    Volume Bonus      Eligible for Marketing
        Potential          Line Rewards             $1,600 - $2,798     $4,200 - $6,597   $8,800 - $15,196   $19,000 - No Limit
GOLD Dealers have online access to all Continental programs
– ENGAGE 360 online training center                                              – D etailed tracking tools
– R PM program - Retail Performance Motivation                                   – C onsumer rebates
– D ealer Marketing Suite                                                        – D ealer Business Suite programs
– Product information                                                            – Current GOLD Promotions
– M arketing support                                                             – N ational accounts and government programs1
– Current news & updates about Continental & General Tire                        – O nline warranty system

ACCESSING THE GOLD PAGE IS EASY!

 1      Visit www.contilink.com
                                                                   2        Enter your USERNAME
                                                                            (conti85 _ _ _ _ _ )
                                                                            and your PASSWORD
                                                                                                                    3         From here, use the links on the
                                                                                                                              left to navigate the website.

                                                                            (_ _ _ _ _ _ _ _ _ _ _)
                                                                            Click login.

 Need Help?
 Assistance is always a click away. Click on the “Contact Us” link to submit a request for help.

 Sales Tracking Access                                                                             USERNAME :   850 _ _ _ _
 To receive your sales tracking log-on access, contact Continental Tire at 1-833-421-9584
                                                                                                   PASSWORD :

1 To be eligibile to participate in CTA National Account and Government servicing dealer network, GOLD Dealers need to be authorized by CTA to process
these transactions in CONTILINK.

     Sales Tracking                                                                                             Quarterly Cash Rewards
                                                                                                                View your Quarterly Marketing
     New enhancements to our comprehensive, dealer friendly online                                              Line Rewards

     platform make it even easier for you to obtain the information                                             Report Card
                                                                                                                View all your GOLD
     you need to maximize your program success.
                                                                                                                Dealer Rewards

                                                                                                                Incentive Trip
                                                                                                                Buy 2,200+ units yearly to receive an invitation
                                                                                                                for 2 to our Annual GOLD Dealer Trip

                                                                                                                Volume Bonus
                                                                                                                View your tracking towards Annual
                                                                                                                Volume Bonus
Continental’s Retail Performance Motivation program is the industry’s most accessible offering of sales
rewards for you and your employees. With thousands of items to choose from including electronics,
home decor, outdoor equipment and much more, there is something for everyone!
The RPM program offers you the opportunity to earn valuable rewards by selling Continental and General brand tires. The process is fast
and easy. Just claim your sales at www.continentalrpm.com and you will be on your way to the best rewards.

It’s quick, easy and rewarding! Before you know it, you can order rewards like these:
Continental Credit Card
Drive Repeat Business To Your Stores with the Continental Automotive Credit Card you are able to offer your customers 6 and 12 months
Special Financing on purchases of $199 or more and $499 or more, respectively. See for yourself how offering your customers the Continental
Automotive Credit Card Special Financing is proven to drive return business, boost customer loyalty and increase average ticket size!

What you get:                                                        Enroll Today! It’s Easy!
– Low processing costs                                              Start offering your customers financing. Here’s how:
– Attractive promotions                                             – C all 1-866-209-4457
– Your store name on every card                                     – Enroll in just minutes
– N o monthly fees   2
                                                                     – H ave your Federal Tax ID ready
–A
  pplication processing incentives for you and
 your associates

What your customer gets:
– S pecial financing available for 6 or 12 months
– A dditional consumer rebates throughout the year
– C onvenient monthly payments
– C ard accepted at gas stations nationwide

                                                                     To get more information, current dealers can log onto their account via
2 Usage/transactions fees still apply                                www.contlink.com or call 1-866-209-4457 to speak with a representative.

NEW Dealer Business Suite
Leverage Continental’s industry partnerships through the Dealer
Business Suite to enjoy additional value and cost savings for all of
your business needs.
Dealer Marketing Suite
Promote Continental and General Tire Brands
with access to our logos, printed materials, videos,
promotion assets as well as order showroom
items and apparel.

                                                                                    TIRE DISPLAYS                              APPAREL
Showroom & Apparel
Continental Tire’s showroom concept is a complete sales floor
enhancement package. The basis for the showroom concept is to
allow you to customize your product selection and presentation,
from adjustable tire stands to polos, the components give you the
opportunity to arrange your show floor how you see fit.

Receive 500 points in Marketing Funds at the beginning of each
quarter to order branded materials via the Dealer Marketing Suite for
                                                                                                              BRANDED STOOL             CUSTOM TIRE
meeting your quarterly purchase objective.                                                                                                INSERT

    General branded displays also available.
    Visit contilink.com to learn more about showroom options.

    NEON CLOCK                           SIGNS                                        FLOOR MAT                       CELL PHONE CHARGER

Exterior Signage Program                                                Signs are available in:
Premier GOLD Dealers are eligible to receive a 3’X12’ Continental       – 2 ’ x 6’
                                                                                                                          Dealer Name
                                                                        – 3 ’ x 12’
or General exterior illuminated sign. CTA will provide sign and
installation at no cost. 3                                              Mounting Options                         Double Face Center Pole
                                                                        – S ingle Face Wall Mount
Elite GOLD Dealers are eligible to receive a 2’X6’ Continental          – D ouble Face Rigid Mount
                                                                        – D ouble Face Center Pole
or General exterior illuminated sign. CTA will provide sign and         – D ouble Face B/W Pole
installation at no cost. 3                                              – D ouble Face Twin Pole
                                                                                                                      Dealer Name
Any GOLD Dealer is eligible to lease an exterior illuminated            Features
                                                                        – Tough, break–resistant               Double Face Between Pole
Continental or General sign and purchase installation. Contact your     – S olar Grade Lexan
Continental Area Dealer Manager for details.                            – T hermoformed
                                                                        – S turdy cabinet housing
                                                                        – Aluminum with gloss black finish
                                                                        – Illuminated with high output
3                                                                          fluorescent lighting system
    Subject to approval
                                                                                                                  Double Face Twin Pole
                                                                                                                 (3' x 12' and 4' x 18' only)
Online Dealer Locator
Once signed on the GOLD Program, you will be listed on the Continental and General website in order to drive traffic to your
store. You will be able to update your contact information, hours, and services.

Total Confidence Plan                                                                           Road Hazard4
                                                                                                Continental’s Road Hazard Coverage is unique in the industry
Provide an extra measure of value to your customers                                             because it applies to all Continental passenger and light truck tires
who purchase Continental brand tires with the Total                                             that are purchased as replacement, and provides a comparable
Confidence Plan.                                                                                replacement tire within the first 12 months 5 .

                                                                                                Limited Warranty4
                                                                                                All Continental passenger and light truck tires are eligible for the
                                                                                                Limited Warranty for a maximum of up to 72 months from the date
                                                                                                of purchase. The Limited Warranty allows for free replacement
                                                                                                within the first 12 months 5 .

                                                                                                Customer Satisfaction Trial4
                                                                                                Continental passenger and light truck tires purchased as
                                                                                                replacement bearing the Continental name and D.O.T. serial numbers
                                                                                                are covered up to 60 days (30 days for winter and select marketing
                                                                                                lines). Please see Total Confidence Plan brochure for complete details.

                                                                                                Mileage Warranty4
                                                                                                Coverage on select replacement products up to 80,000 miles.

                                                                                                Flat Tire Roadside Assistance4
                                                                                                Three (3) year complimentary flat change or towing up
                                                                                                to 150 miles at no charge. Tires must be registered online at
                                                                                                www.totalconfidence-plan.com to qualify for Flat Tire Roadside
                                                                                                Assistance. Coverage is valid on replacement passenger and
                                                                                                light truck tire purchases made on or after February 1, 2015.

4 Restrictions and Limitations Apply. See complete Total Confidence Plan for complete coverage details.
5 Coverage is within the first 12 months from the date of purchase or the first 2/32 nds treadwear, whichever comes first.
Sponsorships
WESTCOASTCUSTOMS LOGOS
LOGO FILES - VEC TOR - REV02.04.2015

                                                                                                            Continental is a Proud Sponsor of:

                                                                                                           Continental Tire               General Tire
                                                                                                           – A MG Driving Academy        –A
                                                                                                                                            utomobile Racing
                                                                                                                                           Club of America
                                                                                                           – B MW Driving School
                                                                        WESTCOASTCUSTOMS BASEBALL LOGO
                                                                                                                                          – L ucas Oil
                                                                                                           – Collegiate Basketball
                                                                                                                                          – M ajor League Fishing
                                                                                                           – H ot Rod Power Tour
                                                                                                                                          – S aleen Automotive
                                                                                                           – L ingenfelter Performance
                                                                                                             Engineering                  – Zero1 Odysseys

                                                                                                           – M ajor League Soccer

                                                                                                           –N
                                                                                                             orth Carolina
                                                                        WESTCOASTCUSTOMS “ W ” LOGO
                                                                                                            Football Club

                                                                                                           – P etty’s Garage

                                                                                                           –U
                                                                                                             S Soccer

                                                                                                           – West Coast Customs

  GOLD Dealers are Eligible for Continental UHP Express Ship           WESTCOASTCUSTOMS WCCDESIGN LOGO

  When customers demand ultra-high performance tires that may not be in your inventory, you’ll be able to meet their needs with the UHP Express
  Program. For orders up to 5 units, Continental will expedite delivery at no additional cost to you for the following marketing lines.

  UHP Express Ship Products:           COPYRIGHT WESTCOASTCUSTOMS
                                                                    WESTCOASTCUSTOMS NEW TEXT BASED LOGO

  – C ontiSportContact™ 2
  – ContiS portContact™ 3
  – C ontiSportContact™ 5 & 5P
  – CrossContact™ UHP
  – E xtremeContact™ Sport
  – E xtremeContact™ DWS 06
  – S portContact™ 6
  – All Self Sustaining Runflats (SSR)
  – G eneral G-MAX™ RS
Inside you will find information on consumer
promotions, incentives and rewards, tools and
program updates, products and selling tips, and
training updates within Engage360.

Be on the lookout for the
GOLD Connection newsletter.

                                                                                                            $100
National Consumer Rebates                                                                                             with the purchase of
                                                                                                       4 new TerrainContact™ A/T tires!*

Help drive sales with access to Continental and General National
Consumer rebates throughout the year. You will automatically                                               October 1 - 31, 2018

receive point of sale material prior to the promotion.
                                                                                                      *Mail-In Rebate gift with Purchase OFFER
                                                                                                       D.C., or Puerto Rico between 10/01/2018 and 10/31/2018 or while supplies last. Void where prohibited by
                                                                                                       law. No rain checks. Valid with the original, dated, paid receipt for the purchase of four (4) new Continental

                                                                                                      an invalid or undeliverable mailing address will be denied. Limit two (2) Continental Tire Visa Prepaid
                                                                                                      Cards per household. Visa prepaid card is given to you as a reward, refund, rebate or gift and no money
                                                                                                      has been paid by you for the card. Card is issued by MetaBank®, Member FDIC, pursuant to a license
                                                                                                      from Visa U.S.A. Inc. No cash access or recurring payments. Can be used everywhere Visa debit cards
                                                                                                      are accepted. Card valid for up to 12 months: unused funds will be forfeited at midnight EST the last day
                                                                                                      of the month of the valid thru date. Card terms and conditions apply, see MyPrepaidCenter.com/site/
                                                                                                      visa-promo. Not responsible for late, lost, stolen, misdirected, illegible, mutilated, or postage due mail or
                                                                                                      inability to connect to the website. Any taxes, fees or costs are sole responsibility of the recipient. Allow

                                                                                                      from the amount of your available balance. Card will be issued in the name on the redemption form only.
                                                                                                      Expiration date of card is stamped on the front of card and listed on card carrier. Subject to applicable law.
                                                                                                      Card is non-transferable and non-refundable. Additional terms and conditions apply to the card. See card
                                                                                                      program website for details.
                                                                                                       Visit WWW.CONTINENTALTIRE.COM
                                                                                                      WARNING: Tampering with, altering, or falsifying purchase information constitutes fraud and could result
                                                                                                      in state and federal prosecution.

Dash for the GOLD
          One GOLD Dealer will win a trip for 2 to New York City
                                  (Airfare and hotel accommodations included)

                                                  GOLD Dealers who increase Continental
                                                  and General purchases by 10% in 2020
                                                  are eligible for a chance to win the
                                                  Dash for the GOLD.

                              THE
                                                                       A two-person team will run like
                                                                       “wild horses” through Continental’s
                                                                       fulfillment warehouse, keeping
                                                                       everything they can grab in
                                                                       60 seconds!
GOLD Incentive Trip
Elite GOLD Dealers who purchase            Premier GOLD Dealers who purchase
2,200 units annually and meet their        3,800 units annually and meet their
combined annual purchase objective         combined annual purchase objective
will receive an invitation for two for     will receive an invitation for two for
a 5 day/4 night stay at an all-inclusive   a 7 day/6 night stay at an all-inclusive
resort with round trip airfare.            resort with round trip airfare.

2018 GOLD Trip                              2019 GOLD Trip
Continental Tire the Americas, LLC
1830 MacMillan Park Drive
Fort Mill, SC 29707
PLT GOLD: 1.833.421.9584
www.continentaltire.com

                                                                                                      BR-GOLD 1/20

                                     Legal notice

                                     The marks, slogans and logos appearing herein are the property

                                     of Continental Tire the Americas, LLC and/or its affiliates.

                                     ©Continental Tire the Americas, LLC 2019. All rights reserved.
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