Women CEOs Speak Strategies for the next generation of female executives and how companies can pave the road - Canton Symphony Orchestra
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Women CEOs Speak Strategies for the next generation of female executives and how companies can pave the road. Fearless Girl Sculpture by Kristen Visbal Commissioned by State Street Global Advisors Supported by:
The CEO Pipeline Project Project leaders Core team Jane Stevenson Wendy Beecham Stu Crandell Irv Becker Chris Bowman Team leaders Kari Browne Katie Lemaire Ruth Cochran Dina Rauker Jonathan Dahl Evelyn Orr Betsy Fischer Peggy Hazard Carol Forde Krista Michalski Ilene Gochman Liz Levit Kat Hartman Michael Distefano Denise Kramp Stephanie Mitchell Tracy Kurschner Dan Gugler Melanie Kusin Beatrice Grech-Cumbo Carly Kustra Research team Kristin Mannion Evelyn Orr Bob Mintz Susanne Blazek Caroline Nahas Signe Spencer Julie Norris Shakif Chowdhury Deb Nunes James Lewis Colleen O’Neill Laurie O’Shea Tierney Remick Robin Rauzi Judy Roland Mary Elizabeth Sadd Scott Stevenson Naomi Sutherland Carolyn Vavrek
Acknowledgments The Korn Ferry Institute would like to express its deepest gratitude to the former and sitting CEOs, whose participation in the preparation of this report has been indispensable. Angela Ahrendts Shelley G. Broader Virginia (“Gina”) C. Drosos Former CEO President and CEO CEO Burberry Group plc Chico’s FAS, Inc. Signet Jewelers Limited Shellye Archambeau Michele Buck Adena Friedman CEO President and CEO President and CEO MetricStream Inc. The Hershey Company Nasdaq, Inc. Claire H. Babrowski Kathryn Bufano Christina A. Gold Former President and Interim Former President and CEO Former CEO CEO The Bon-Ton Stores, Inc. Western Union Financial RadioShack Services, Inc. Ursula Burns Cheryl Bachelder Former Chair and CEO Shira Goodman Former CEO Xerox Corporation President and CEO Popeyes Louisiana Kitchen, Inc. Staples, Inc. Wendy Clark Mary T. Barra CEO Mindy Grossman Chair and CEO DDB North America President and CEO General Motors Company Weight Watchers International, Sandra B. Cochran Inc. Angela F. Braly President and CEO Former CEO Former Chair, President, and Cracker Barrel Old Country HSN, Inc. CEO Store, Inc. Wellpoint, Inc. Veronica (“Ronee”) M. Hagen Debra A. Crew Former President and CEO Rosalind G. Brewer President and CEO Polymer Group, Inc. Group President and Chief Reynolds American Inc. Operating Officer Kimberly J. Harris Starbucks Corporation Mary Dillon President and CEO Former President and CEO CEO Puget Sound Energy Sam’s Club Ulta Beauty, Inc. Larissa L. Herda Former Chair and CEO TW Telecom, Inc. 3
Jacqueline Hinman Gretchen W. McClain Debra L. Reed Chair and CEO Former President and CEO Chair, President, and CEO CH2M Hill Xylem Inc. Sempra Energy Lisa A. Hook Sheri McCoy Paula Rosput Reynolds President and CEO CEO Former President and CEO Neustar, Inc. Avon Products, Inc. Safeco Corporation Linda P. Hudson Judy R. McReynolds Jennifer F. Scanlon Former President and CEO Chair, President, and CEO President and CEO BAE Systems, Inc. ArcBest Corporation USG Corporation Chair and CEO Amy E. Miles Sally J. Smith The Cardea Group Chair and CEO President and CEO Terri L. Kelly Regal Entertainment Group Buffalo Wild Wings, Inc. CEO Allison Moran Susan N. Story W.L. Gore & Associates, Inc. Former CEO President and CEO Ellen Kullman RaceTrac Petroleum, Inc. American Water Works Former Chair and CEO Company, Inc. DuPont Denise M. Morrison President and CEO Dr. Lisa Su Constance H. Lau Campbell Soup Company President and CEO President and CEO Advanced Micro Devices, Inc. Hawaiian Electric Industries, Anne M. Mulcahy (AMD) Inc. Former Chair and CEO Xerox Corporation Lisa W. Wardell Rochelle (“Shelly”) B. Lazarus President and CEO Chair Emeritus Deanna M. Mulligan Adtalem Global Education Former Chair and CEO President and CEO The Guardian Life Insurance Meg Whitman Ogilvy & Mather Company of America CEO Kimberly S. Lubel Hewlett Packard Enterprise Former Chair, President, and Sheryl Palmer Chair, President, and CEO Geisha J. Williams CEO Taylor Morrison Home President and CEO CST Brands, Inc. Corporation PG&E Corporation Anna Manning Patricia K. Poppe Dona D. Young President and CEO President and CEO Former Chair, President, and Reinsurance Group of America, CMS Energy Corporation and CEO Inc. Consumers Energy Company The Phoenix Companies, Inc. JoAnn M. Martin Denise L. Ramos Marita Zuraitis CEO President and CEO President and CEO Ameritas Mutual Holding ITT Inc. Horace Mann Educators Company Corporation 4
Executive Summary When roughly 94% of Fortune 1000 chief concentrated primarily on strategic career executive officers (CEOs) are men, what experiences aimed at becoming CEO. qualities drive the 6% who are women Seeking out challenge to the most elite reaches of corporate Being driven by challenge was a standout leadership? attribute for most of the women we studied. To find out, the Korn Ferry Institute studied 57 Their assessments also showed low desire for women who have been CEO—38 currently and predictability in their work. These women didn’t 19 previously—at Fortune 1000-listed companies just prefer difficult and unpredictable work and others of similar size. We analyzed assignments, they sought them out. structured interviews with all 57 women and the Motivated by purpose and culture results of psychometric assessments taken by two-thirds of them. The CEOs interviewed said they were motivated by a sense of purpose—the thought that one’s Among the key findings: company could have a positive impact on its Few set out to be CEO employees, community, or the world at large. In 68% of the interviews, CEOs gave detailed Only 12% of the women always knew they descriptions of creating a more positive wanted to be a CEO. More than half gave no culture—23% considered this among their most thought to being CEO until someone explicitly important accomplishments. told them they had it in them. A different mindset as CEO Starting out in STEM These CEOs appear to highly value the More than 40% of the CEOs started out with contributions of others, and moreover concede college degrees in science, engineering, that they can’t single-handedly bend the future or math—twice as many as those with a to their will. This showed up in assessment background in the arts and humanities (21%). scores related to humility and confidence, areas About 19% studied business/economics/finance. of the greatest divergence from our general No single path to the top CEO benchmark (which shows typical scores for CEOs who are in the 99th percentile of work We discerned four distinct career approaches engagement). the women took. While some zigzagged, eager to learn new things, and some focused on driving innovation and growth, only a few 5
Introduction CEOs may be the most scrutinized Korn Ferry’s portion of that initiative, called people outside professional athletes. the CEO Pipeline Project, seeks to learn from Magazines and data companies analyze the women who have already succeeded at becoming CEOs. What common strengths and their education, career history, tenure, areas of development can companies focus stock performance, and more. And yet too on to build robust pipelines of high-potential little is known about what distinguishes women? the women in that group. The reason Although the 100x25 initiative targets the is profound in its simplicity: Until quite Fortune 500, that list of companies didn’t recently, there were so few female CEOs include enough women for Korn Ferry’s study. that a statistically valid study wasn’t Expanding the scope to include Fortune 1000 feasible. and similar-size companies, the Korn Ferry Institute was able to enlist 38 current and 19 Only 6% of Fortune 500 CEOs are women in former CEOs for structured interviews. Two- 2017. The Rockefeller Foundation, which funded thirds of them also took Korn Ferry’s executive this research, wants to change that. The target psychometric assessment. of its 100x25 initiative is to have 100 women leading Fortune 500 companies by 2025. 57 female CEOs participated in the study 38 are 23 in the Fortune 500 43 current CEOs in publicly traded companies 18 in the Fortune 1000 19are 14 in privately 16 other former CEOs held companies companies © Korn Ferry 2017. All rights reserved. | 57 women were interviewed. 6
The experiences men and women bring to the CEO role To ground our research, the Korn Ferry Institute gathered publicly available biographical data about all female CEOs in the 2017 Fortune 1000 and compared that to a representative sample of male CEOs in similarly sized companies. In total, there were 59 individuals in each group. Seen in demographic silhouette, male and female CEOs look very similar. The differences are subtle but potentially meaningful. Diversity of experience Female CEOs 2.14 1.95 7.69 positions in positions in senior positions held diverse diverse functions industries 7.46 1.73 1.54 Male CEOs Tenure at current company Female CEOs 11.98 5.30 3.57 years at company years on board years as CEO 12.41 10.31 5.65 Male CEOs Women were 50.9 years old Advanced degrees when named Female CEOs to their first 12 30 Other degrees MBAs CEO job, 18 26 compared to 46.8 for men. Male CEOs Demographic and career data on the Fortune 1000 CEOs came from external sources including the subscription database BoardEx, and publicly available data from Bloomberg, Fortune, LinkedIn, and company websites. © Korn Ferry 2017. All rights reserved. | 59 women and 59 men included in sample.
The research was designed to develop a more The Fortune 1000 data also reveal that female nuanced understanding of CEOs are not spread evenly across industries. They are in greater numbers in consumer goods, the common personal attributes and utilities, and finance (particularly insurance), but workplace experiences that aided and less represented in industrial companies and the prepared these women to become CEOs; health and life sciences. the factors that led to promotions at key junctures in their careers; and Industry In our sample of 118 matched Fortune 1000 how the women overcame the organizational CEOs, the women were concentrated in barriers they faced utilities, consumer goods (including retail), and financial services (particularly insurance). in order to make research-based recommendations as to how organizations can 8 identify, develop, and support more women to UTILITIES 4 become future CEOs. PROFESSIONAL 3 AND BUSINESS Demographic and career SERVICES 1 differences NATURAL 4 RESOURCES 4 To ground this research, the Korn Ferry Institute gathered publicly available biographical data 6 INDUSTRIALS about all female CEOs in the 2017 Fortune 1000 13 and compared that to a parallel sample of male 6 CEOs who led companies of the same revenue HIGH/ADVANCED TECHNOLOGY 8 size. Seen in demographic silhouette, male and female CEOs look very similar. The differences HEALTH AND 1 are subtle, but they add up. LIFE SCIENCES 7 The women were, on average, four years older 10 FINANCE, BANKING, when they got their very first CEO appointment, AND INSURANCE 6 though it is worth noting that in our male 1 sample many CEOs were their company’s OIL AND GAS 0 founder. Overall, the women accrued more diverse experience by working in a greater average number of senior roles, functions, CONSUMER GOODS 19 companies, and industries. AND SERVICES 14 1 Only 24% of the women CEOs and 22% of the 19 COMMUNICATIONS men were hired as CEO directly from outside 2 the company. The rest were groomed internally. Female CEOs Of those, the women were promoted to CEO Male CEOs slightly faster, on average, than the men (11.98 years compared to 12.41 years). © Korn Ferry 2017. All rights reserved. | 59 women and 59 men included in sample. 8
| WOMEN CEOS SPEAK | 100x25? Attainable, but the The 100x25 goal is not assured, but it is possible. What we learned in studying female CEOs and pace needs to accelerate how they rose within their companies will enable us to accelerate the possible. In the higher-revenue Fortune 500, women held the CEO role at 32 companies in mid-2017, up from 12 a decade earlier and two in 1997. TAKEAWAYS FOR ORGANIZATIONS The Rockefeller Foundation’s 100x25 goal is Before becoming CEO, women have attainable, but even the current exponential rate worked in a slightly higher number of roles, of change (doubling every five years) is too slow functions, companies, and industries than to meet this target. men. This suggests that some might be catching up with key experiences, or waiting The average tenure of a CEO is eight years; or moving to be in position when a CEO hence, by 2025, an estimated 500 opportunities opening arises. will arise when a woman could be named CEO. Currently, 24% of C-suite executives are female. The pool of C-suite women is small, and that If a similar percentage of the next CEOs are situation is made more dire by how few are women, that would result in 116 female CEOs in in the roles that lead directly to CEO, and 2025. how women appear concentrated in certain industries. Of course, it is not so simple. The biographical data on Fortune 1000 CEOs show that women, on average, worked for a company for nearly 12 TAKEAWAYS FOR WOMEN years before being promoted to CEO. And not all female senior executives are truly positioned Not all C-suite roles are a path to CEO. The to ascend to CEO. Multiple studies indicate women CEOs we studied gained an edge by that 90% of new CEOs come directly from changing roles and functions more often. roles with line responsibility (defined as having profit-and-loss or direct client responsibility), most typically president, division president, or chief operating officer. Lean In and McKinsey & Company’s “Women in the Workplace 2016” study found that fewer than half of C-suite women hold those kinds of jobs. There are other wrinkles as well. Data from Korn Ferry’s Executive Search branch reveals that it currently takes 269 days on average to place a female CEO in the United States—30% longer than the 207 days to place a male CEO. There is no such delay in Europe-Middle East markets, where women are placed 14% faster than men, or in Asia-Pacific, where they are placed 22% more quickly. This suggests that boards of directors in the United States still aren’t as open to female CEOs as boards in other countries. 9
Our Research Tools For this research, Korn Ferry conducted Throughout, we compare the average scores structured interviews with the 57 CEOs, from those 38 assessments to Korn Ferry’s CEO benchmark. The CEO benchmark scores are asking about key events in each woman’s model-based and represent trait, competency, career progression, including pivotal and driver scores for CEOs who are high in work experiences, setbacks, and factors that engagement, which research shows correlates enabled or hindered her success. These with superior performance on the job. were analyzed and coded to determine common themes. We also looked at results from an executive psychometric assessment taken by 38 of those CEOs. Our assessment for executive leaders specifically measures: Traits: A person’s inclinations and aptitudes, such as personality traits and intellectual capacity. Traits also include attributes such as assertiveness, risk-taking, optimism, and confidence. Drivers: Deeply held values and internal motivators that guide a person’s actions and decisions. A desire for power, challenge, or work-life balance are things we categorize as drivers. Competencies: The observable skills essential to management success, such as resourcefulness, courage, cultivates innovation, and strategic vision. 10
The Foundation Personal fortitude and courage The right stuff. That’s what female CEOs “So you go into a job—not that exhibited in their assessment scores, you know it all—but then you starting with their traits. have a lot more to learn. And Their mean score matched our CEO benchmark then when you have that kind of on 16 of 20 traits, including persistence, need for humility, people want to help you. achievement, curiosity, focus, assertiveness, risk- taking, and empathy. They deviated from the It’s a strength to ask for help, not benchmark on humility, confidence, credibility, a weakness.” and openness to difference. “I stepped out of my do-what- Personal traits are not immutable, but they are you’re-told role and said, ‘I’m not established early in life and difficult to alter—so this close alignment to the CEO benchmark going to do this. And I am going suggests that these women had the style and to go figure that other thing mindset of a CEO early in their careers. out.’” 12
| WOMEN CEOS SPEAK | Humility and valuing others Traits female CEOs share reign over confidence with the CEO benchmark The female CEOs’ score on confidence was near On 16 of 20 traits, the female CEOs’ the mean, so they don’t lack confidence—but average assessment scores matched Korn Ferry’s CEO benchmark. our CEO benchmark is significantly higher, at the 71st percentile. Conversely, the CEO benchmark ADAPTABILITY for humility is at the 55th percentile, but the female CEO score averaged above the 70th. CURIOSITY FOCUS These two traits are intertwined. High humility scores indicate a lack of self-absorption and, RISK-TAKING more importantly, an expressed appreciation of others. Confidence scores, on the other hand, TOLERANCE OF AMBIGUITY hinge on “locus of control”—a person’s belief as OPTIMISM to whether he or she is in complete control of events and outcomes vs. at the whim of fate and COMPOSURE circumstance. SITUATIONAL SELF-AWARENESS These women are very willing to give credit to EMPATHY people and situations that contributed to their success. This came through in the interview ASSERTIVENESS findings, too. The female CEOs repeatedly made INFLUENCE note of people who’d helped and supported them. This combination of traits would suggest SOCIABILITY a leader who values the contributions of others, and moreover concedes that she can’t single- AFFILIATION handedly bend the future to her will. This, TRUST frankly, might be more attuned to the reality of running today’s large enterprises. OPENNESS TO DIFFERENCES The women’s credibility score, which is at the HUMILITY mean but not as high as the benchmark, adds an intriguing twist. Credibility is generally NEED FOR ACHIEVEMENT shorthand for delivering on your word, but in PERSISTENCE our assessment it also captures something better described as dutifulness or “good CONFIDENCE soldier” behavior. It seems understandable, and CREDIBILITY interviews confirmed, that for these women to rise to CEO, they probably didn’t always do what 0 50 100 was expected. Rockefeller Female CEOs Negative Difference Best-in-Class Target for CEOs Positive Difference © Korn Ferry 2017. All rights reserved. | 38 women were assessed with KF4D. 13
Ambition and drive grow Their outlook is optimistic out of early formative and fearless experiences Generally speaking, the women CEOs were In the interviews, we heard that these traits not at all cynical about the corporate world have deep roots. Asked about “key events in they entered. Their traits scores and interviews your career progression that contributed to both indicated that they are highly optimistic, your development as a person or a leader,” trusting, sociable, and empathetic. many spoke first not of their career but of their The interviews underscored how much emphasis childhood. In our interviews, 23% of the “key these women placed on being authentic and events” the CEOs chose to discuss were about remaining true to themselves. Compromising on personal experiences unrelated to work. their values—or on their vision—is not in their Parents instilled resilience, high expectations, makeup, even if it would mean turning down and a strong work ethic in their daughters. Some some opportunities for advancement. Some said CEOs had particularly difficult childhoods—a they didn’t feel they could give their all to a goal, parent was ill or deceased, for example—and strategy, or company that they didn’t believe in. they had to take on responsibilities when quite This independent streak may also explain their young. score on a trait called openness to difference. Many specifically gave credit to fathers who This gauges how actively one seeks out others’ believed in their ability, pushed them to speak viewpoints. Being in the minority, they may also up about what they knew and thought, and feel inundated with viewpoints different than looked past traditional notions of gender. Others their own. These women seek input at critical credited their mothers for their confidence. One stages, then solidly make up their mind. And, as CEO said her mother “taught me that ambition we’ll see in the next section, these women are is feminine.” exceptionally focused on pursuing their own vision. Some interviewees also mentioned the value of growing up with brothers and how that helped “My father held us to an them be at ease in offices where men vastly incredibly high standard. We had outnumbered women. to deliver good grades. That was More than 40% of the CEOs earned our scorecard. We had job jars undergraduate college degrees in science, for chores because the family math, or engineering. (This prevalence of STEM degrees may seem surprising, but similar rates was a team, so he promoted that are seen in male CEOs as well.) Another 19% teamwork.” studied business, economics, or finance, while 21% were in the arts and humanities. Law was a frequent area of study: 16% earned a J.D. In any of these arenas, these women would have been part of a small minority in many classes, especially in the 1970s and early 1980s, when many of them attended college. 14
| WOMEN CEOS SPEAK | “My father was probably the one that I would watch and that I aligned mostly with. He would work endlessly. That whole way of organizing your life and thinking about your life is what I then gravitated towards.” TAKEAWAYS FOR ORGANIZATIONS The traits that made these women CEO material—curiosity, willingness to take risks, persistence, and a need for achievement— were reinforced early in their lives. But these traits are not rare among women, and can be further cultivated in the workplace. TAKEAWAYS FOR WOMEN An education in science, math, or engineering sets a strong foundation for becoming a business leader. While confidence is important, tempering it with equally high levels of humility doesn’t seem to have hurt these CEOs’ careers. Women should also pay attention to the issue of openness to difference. Women who are in the minority in an office might presume they are sufficiently exposed to differing (in this case, male) points of view. But CEOs aggressively seek out others’ opinions as they shape their own strategic vision. 15
The Drive Drawn to challenge and delivering results The traits outlined in the previous section are the raw ingredients needed to become Drivers that female CEOs CEO. The next question is: What values share with the CEO and interests or motivators—referred to as drivers—guided the women’s career benchmark decisions? Female CEOs sought out challenges and independence, not predictability In a word: Challenge. (structure) in their work. Collectively, the female CEOs’ scores on BALANCE challenge were among the highest across all 60 attributes that our assessment measured. COLLABORATION “I’ve got this drive, this POWER competitive drive—but it has nothing to do with being in the CHALLENGE* spotlight or making a lot of STRUCTURE money. It’s an inner thing that’s saying, ‘Can I do it? Can I do it?’” INDEPENDENCE “I would pull all-nighters just 0 50 100 to try it. I was getting an MBA. It was incredible, the rigor, the intensity. I was young, by myself Rockefeller Female CEOs Negative Difference Best-in-Class Target for CEOs Positive Difference in New York, pulling 80-hour *Significant at p
| WOMEN CEOS SPEAK | Thriving on challenge, less This challenge-centric mindset explains a striking observation from our interviews: 63% of interested in competition the CEOs either didn’t mention organizational barriers or explicitly said they were not hindered Challenge scores on our assessment reflect the by being a woman. In some cases, organizations degree to which individuals are motivated by were seamlessly facilitating their growth and achievement in the face of tough obstacles. grooming them for leadership. But others simply Scores in this very high range—at the 79th didn’t see obstacles—including getting fired, percentile—indicate that these women don’t just being handed leadership of failing divisions, prefer formidable work assignments, they seek being excluded from all-male networks, or them out. being told to literally erase career goals from The women also had very low scores (24th a performance review—as obstacles. Instead percentile) in structure, which is a desire for they saw them as learning opportunities or as stability and predictability in their work. Taken situations that they could use to demonstrate together, these scores suggest these women their ability to deliver results. are an extreme case—deeply unmotivated by This eagerness to take on the unknown could be predictable jobs, and highly desirous of variety summed up in a phrase we heard from the CEOs and a chance to tackle new problems. more than once: “What’s the worst that could Routine job promotion may not be enough to happen?” slake this thirst for challenge. Our interviewees stepped knowingly into less-than-desirable, “If I ever felt I had a roadblock ill-defined roles because they saw potential in because I was a woman I just these opportunities, like diamonds in the rough. went a different way around it. If stifled, some found ways to create their own opportunities or leaped into an altogether new I didn’t keep trying to smash industry. There was at least some evidence of through the wall. Either I this type of courage in career decisions in 84% moved to a new company, of the interviews, and it was strong or very or disassociated myself with strong in 64%. someone, or I made a difficult We also heard from the CEOs that sometimes decision.” they were so intensely focused on whatever challenge was before them that they neglected longer-term career planning and mastering the “political” aspects of the organization. A typical refrain: “I was head-down, delivering results in my current role.” They were largely disinterested in inside-the-company competition. They preferred to let their results speak for themselves. 17
Independence balanced with Why doesn’t such drive collaboration produce more female CEOs? The assessment also revealed higher- That women must exhibit such a huge appetite than-expected scores for a driver called for challenge to reach CEO speaks volumes independence. This generally reflects an about the systemic barriers many women entrepreneurial bent, a strong desire to pursue still face. Their adaptations to that working one’s own vision. These women find it much environment, further, can harm their chances of more satisfying to set the agenda rather than to success. successfully execute a predefined strategy. We will never know, for instance, how many These scores also indicate another dynamic: women didn’t become CEO because they were These women are happy to get things done on more independent than well-networked, or their own. Our interviews suggest that some because their humility undermined how they learned this high degree of self-reliance because were perceived, or because organizations didn’t they were excluded by a “men’s club” situation. recognize their drive. Overall, however, we see the female CEOs exhibiting benchmark levels of collaboration, so Other recent research also offers some useful this hasn’t impeded their desire to foster and related insight. Far fewer women (40%) than lead teams, to build consensus, and to share men (56%) aspire to join the C-suite. This should responsibility. make organizations ask what it is about how C-suite jobs are perceived and positioned that But there is a cautionary flag here. Those who makes them unappealing or seem unattainable become overly autonomous in how they work to women in such large numbers. can later find themselves without the support, networks, or advocacy that they need around A 2017 study of 10,000 women in British them to become CEO and stay there. Many of companies found that female executives are the women we interviewed had strong late- also 1.5 times less likely than men to apply for career sponsors who pushed their careers top management jobs if they have been rejected forward, but then discovered they didn’t have before from a similar job. Rejection is inherent the broad support they needed for their agenda in trying to advance in corporations, so these as CEO. Others found themselves blindsided by effects add up. The women who made it to CEO competitive executives, or without enough allies bucked this trend, they said in interviews, by when they discovered others were waiting—or being particularly resilient. rooting—for them to fail. Finally, multiple studies have documented that women are more likely than men to leave “The more somebody tells me positions in which they are unsatisfied. That I can’t do something, the more doesn’t mean the work is difficult or unpleasant. determined I get. I developed The CEOs we interviewed quit or turned down a lot of resilience skills. And jobs when it was important to me that I the company didn’t meet their standards for not become another victim of integrity; the role lacked a sense of larger purpose; or the system that didn’t want to it was a place where people were treated accommodate me.” very poorly. 18
| WOMEN CEOS SPEAK | “It was the first time I was free to outsourcing of childcare, while choosing to stay home or take jobs with more flexibility. align my personal and my work values. They just blended and About nine in 10 of the CEOs had children, and those who did usually hired nannies and other it was so much better. I was so help with childcare and household management. free to just be the leader I always Some had to negotiate whether to uproot their wanted to be.” kids to move for a new job assignment, or stay put in a more stable role for a period of time. “After my mother died, I just Some said that their career affected what kind realized that certain things don’t of mother they were. One said, for example, matter. You start to realize that her children were resentful of her career commitments when they were young, but came it’s your friends, it’s your family to admire her accomplishments when they were that matters. I love my job, but older. there’s a balance there. And I Many pointed out that being a mother added to changed policies in the company. their abilities as executive leader. It gave them a It helped me start to create a particular grounding and sense of perspective. better environment for people, It also gave them practice on patience and compassion, setting appropriate boundaries, both male and female.” creating clear expectations, and making unpopular decisions. More motivated by work-life balance “My values and the culture I want to live in are that much greater The participants in our interviews never shied away from hard work, and they took no than whatever money I could shortcuts. But they did, on average, express make.” more desire for work-life balance than our CEO benchmark. Our CEO benchmark, at just the “I have to tell you there is a 22nd percentile for work-life balance, suggests a driving force around purpose.… person for whom career is not just a top priority, One of the things that I get to but the primary component of one’s identity. do every day is look in the mirror The female CEOs, by contrast, were at the 36th and know that my company is percentile. In interviews, they suggested that a going to make a lot of people’s healthy and supportive family life was crucial. All are or had been married, and said they had lives better.” supportive spouses, though some didn’t find that until a second marriage. Being a CEO, they acknowledge, is not a one-person job; a CEO’s partner has to “lean in” too. The partners of the women CEOs often took primary responsibility on the home front, managing the logistics and 19
Motivated by purpose and TAKEAWAYS FOR ORGANIZATIONS creating a positive culture Organizations need to recalibrate how We asked all 57 women about why they wanted they recognize ambition. The drive in high- to become CEO, and what accomplishments achieving women may not manifest as they were most proud of. Their answers also corporate-ladder climbing or jockeying for provided clues as to what their drivers are. promotion. Men, who might be motivated more by advancement, could be more In 68% of the responses, they said they were willing to take any promotion as long as it motivated by a sense of purpose—by the progresses their careers. If women hesitate thought that the company could have a positive or turn it down, this can be misconstrued impact on its community, its employees, or the by the organization as disinterest in senior world around them. Purpose and mission were leadership. central to their message as leaders. Working to create a more positive culture was a primary Organizations also have a big problem if way these women carried out purpose and women aren’t interested in the top jobs that mission in their companies. are offered. Senior leadership and C-suite roles need to be described in a way that In 23% of the interviews, CEOs indicated that captures the challenge and opportunity creating a positive culture was one of their most they present, as well as what outcomes are important accomplishments. Exactly how that possible and needed. This is what speaks was defined varied, from instilling operational to women’s sense of purpose and desire to discipline to creating a culture of honesty and contribute value and shape culture. openness, to improving how fairly and equitably workers are treated. TAKEAWAYS FOR WOMEN “Sure, shareholders made a lot of money and we hit all our To navigate into leadership roles, women have to resist inclinations to be overly targets. But success is more the self-reliant, which can be part of that other stuff. What did you do for “head-down” focus. They need to create a the communities and for your strategic network, because without those people?” relationships, they won’t have influence on the things that matter to them. Results don’t speak for themselves; some positioning and packaging is needed for people to notice. Women should seek out not just difficult challenges, but also “high- visibility” ones. Negotiating with a partner or spouse as to who takes a big job and who manages the personal side of life is crucial. This can have implications very early on, even in the kind of person one chooses as a partner. 20
The Turning Point Early identification and affirmation are paramount Five women always wanted to be CEO. “I’m very ‘keep your head down Three never wanted to be CEO, and took and do these things.’ So although the job out of a sense of responsibility. I would have aspirations, it wasn’t But the majority of the women we a clear line or anything. I came interviewed? They had not thought about being CEO at all—until someone told them into [the CEO’s] office and he they had the talent. says, ‘We’re going to name you [chief revenue officer]. I was Sometimes this revelation came early on, during a promotion or a talk with a mentor. Sometimes completely shocked.” it arrived surprisingly late in one’s career, after “It just kind of happened and already entering the CEO succession process. Four had outside mentors late in their careers then I had to make a decision. who forcefully told them to “go for it.” In eight Do I want to make that move or cases, women said they didn’t realize they not? [I thought], ‘Wow, this is wanted to be CEO until the job was offered to them. really closer than I ever thought I’d ever get to a position like These women knew that they were terrific executives, but most had a common blind spot: that.’” They didn’t envision themselves as the chief executive. When women realized they could be CEO Someone else told them they could be CEO 65% Only became clear when they reached a high role 16% They had wanted this position for a long time 12% They never actually wanted to be CEO 7% © Korn Ferry 2017. All rights reserved. | Represents the responses of the 43 women who answered this question during their interview. 22
| WOMEN CEOS SPEAK | Providing a wake-up call “I don’t know if I would have embraced cross-functional The CEOs we spoke with generally described themselves as having been intensely focused on development without a sponsor.” driving results, but not always focused on their own personal success. Late-career sponsors provide Of the women who mentioned early mentoring, crucial shepherding about 20% said a boss or outside mentor At the senior executive level, important pointed out leadership potential that the relationships shift away from mentors who offer woman hadn’t seen in herself, sparking long- encouragement and advice, often outside the term ambition. “It wasn’t until that conversation organization, to sponsors who take a hands-on that I even imagined anything past manager, role in managing career moves and promoting forget CEO,” one woman recalled. “I really just executives in front of the board. wanted a good job with a good company. That conversation was a bit of a wake-up call for me.” The CEO interviewees had much more to say about those sponsors. Many women reeled off Organizations must provide that wake-up call multiple names, most frequently including their to women. Without it, they risk letting talented predecessor CEO (15), other senior executives women drift where their curiosity and appetite (12), board members (6), and CEOs from other for challenge take them, which might not be into companies (5). Women who had board mentors senior leadership roles or general management were particularly appreciative of that insight and roles. Often women need to hear this message support. again later, too, specifically affirming they have the talent to be CEO. These relationships are not necessarily smooth and idyllic, and sometimes include tough interactions and difficult criticism. Early career coaching appears scattershot Ten women described how their sponsor arranged their career moves—but often without One woman offered this comment about discussion or explanation. Sometimes it was mentoring from male executives: They coach only in hindsight that these assignments made younger women on how to lead people, and sense as a way of rounding out their functional younger men on how to run a profitable experience, surely because many of the women business. She felt this was a big hindrance for weren’t anticipating becoming CEO. women. Some were sent to executive education Our data supports this observation to some programs. Only two, however, described what extent. From early mentors, the female CEOs we would consider best-in-class sponsorship discussed receiving performance feedback, with extensive opportunities for coaching exposure to high-level executives, coaching and development that prepared them as CEO on people and working relationships, and successors. career advice. There were far fewer mentions of learning the strategic, financial, or nuts-and- Even when sponsorship was opaque or bolts side of making the business run. haphazard, it was better than nothing. Four women mentioned an absence of sponsorship at senior levels as a hindrance to their career. 23
“She said, ‘Look, when you walk TAKEAWAYS FOR ORGANIZATIONS in that room, you are not to explain why you deserve to be External affirmation was essential to getting many of our interviewees to set their sights in that room. No man walks into on becoming CEO. Affirming women’s that room thinking he doesn’t leadership talent early in their careers— deserve to be in that room.… either one-on-one or through high-potential development programs—will help steer more Women are always sitting there of them into leadership roles. explaining why they deserve the Mentoring and sponsorship will be much seat. You are already in the seat. more effective if the mentors and sponsors Get over it. Start talking about themselves are coached on what women what you are going to do.’ It was need. Our research suggests this would include more input on core business issues key.” and perspectives that build business connectivity early in their careers, and more Even great results need board and external stakeholder experience at packaging the senior-most levels. Beyond sponsorship, some of the women underestimated how much personal TAKEAWAYS FOR LEADERS AND ALLIES endorsement they would need to reach the threshold of the CEO’s office. Men, they saw Speak up earlier to women about their in hindsight, not only sell themselves more talent and their abilities to become CEO. aggressively, they champion one another Guide women to be strategic in their career constantly. When a man positions himself to decisions so they gain critical profit-and-loss become CEO, one women noted, he talks about experience and have options for top roles. his track record—and lists 15 people who will Sponsors too can offer more transparency sing his praises. around their actions and assignments. Cross- business and cross-functional assignments, Women who have even the slightest difficulty for instance, are much more effective if the blowing their own horn don’t find it instinctual women know that they are being groomed to use their networks so blatantly to advance for top leadership. their own careers. A few avoided “playing politics” in the run-up to a CEO succession and lost out. Others found out the hard way TAKEAWAYS FOR WOMEN that results don’t, most of the time, “speak for themselves.” No one mentor can provide everything. Seek out and invest in several such relationships. A few organizations did spot outstanding talent Accept the good in each and let the from early on, and created a developmental imperfections go. glide path for the women who rose to be CEO. These are models to be emulated. Recognize that top appointments are generally based on a “personal trust and knowledge,” not just good results. 24
The Experience Factor What women have, what they need in abundance If traits and drivers are the raw ingredients People leadership (10% of experiences) of CEOs, experiences are how those For many women, learning how to lead others ingredients get cooked. started with corralling siblings, joining student council, or serving as sorority president. They To understand what experiences prepared and then honed that ability during their career. A positioned the women to become CEO, we critical lesson here was often about how to asked them to describe “key events in your leverage the expertise and efforts of other career progression that contributed to your people. development as a person and/or as a leader.” They were free to list anything, personal or Hardships (10% of experiences) professional. Early hardships women cited included growing The women discussed 136 key events. Many up poor, being children of immigrants, or cases included multiple dimensions—for experiencing racism. Several women talked example, an opportunity to develop a strategy about the pivotal experience of having a parent while building a global business—so we counted die while they were young, and watching their 201 pivotal experiences. More than half—57%— mothers pursue careers—including one who had fell into just a handful of areas. spent three decades as a homemaker. Another had asked her mother who would take care Mentors (14% of experiences) of them after her father passed away, and her The female CEOs learned what to do from their mother replied unequivocally, “You take care favorite leader, and what not to do from their of yourself.” The tenacity and resilience they worst boss. In addition to the support discussed witnessed encouraged them to keep working in the previous section, there were also hard, and especially not to take help for granted. numerous examples of bad or even unethical Education/early experiences (10% of leadership that provided pivotal experiences. experiences) Functional experience (13% of experiences) Among the pivotal early personal experiences The women became CEO after acquiring a and career decisions discussed, higher breadth of business function experience that education issues represented a significant gave them perspective on how the whole subset. A number of women were the first in organization is run. Many cited the significance their families to complete college, and many of lessons learned in the function where they got were told that college wasn’t an option. Some their start, whether it was sales or engineering women said landing in the field of study they did or law. Others cited the mind-broadening set the course for their whole career. experience of moving to an unfamiliar function. 25
“They set up a new division… the failure if they can’t right the ship. But for the CEOs we interviewed, their success with So I went from never managing turnarounds was where they sensed the strength more than eight people to having of their leadership ability. Rather than shutter a 250 people working for me factory, for instance, one woman asked for 30 overnight.” days to turn it around. She was invested in the employees and saving their jobs, and she knew “I had no idea if I wanted to be in that if she could ignite their engagement and sales... They were incredible when hard work, they would survive. She uncovered millions of dollars in savings and was able to it came to teaching not only the make the factory profitable. technical skill of professional selling and the art of persuasion, “I learned a great deal about but also leading people: the how to take something that ability to calibrate talent, the was broken and make it work. If ability to work with a team… the department or a particular the ability to really be customer process wasn’t functioning focused.” properly, I gained the ability to turn that around by engaging Turnarounds: Seizing the the workforce, engaging the opportunity employees, and achieving better Leading turnarounds—turning a failing business results. Now that was superb, or venture into a profitable one—is a known and that was very pivotal.” crucible and testing ground for corporate leaders. In our 57 interviews, seven CEOs cited “When I became a president, they saving businesses from certain failure as a sent me for a week to finance for pivotal experience. nonfinancial senior executives, For female executives, turnaround opportunities but I always had to have some epitomize the phenomenon known as the financial people around me “glass cliff.” The situation works like this: When because that was clearly not my organizations or business units are in dire straits, a woman gets tapped as the leader. Our strength.” observations from this study would suggest one underlying cause: Women who have risen to CEOs wanted more executive levels are challenge- and risk-seekers, experience in four areas and turnarounds specifically appeal to their desire to solve problems and make a difference. Important in a different way were the At the same time, the likelihood of failure experiences the CEOs did not cite, categories probably repels many other candidates. that represented 1% to 3% of cataloged experiences: operations, finance, governance, Glass cliff situations are hazardous for careers and external relations. Instead, the CEOs listed in general, as the women can get blamed for these experiences as ones that would have 26
| WOMEN CEOS SPEAK | helped them hit the ground running as CEO. Future generations of women who aspire to Competencies female CEOs become CEO should guide themselves to seek share with the CEO experiences in these areas. benchmark Operations Female CEOs use sets of related Women who had operational experience competencies in a pattern that tracked found it to be pivotal; women who didn’t closely to the Korn Ferry CEO benchmark. thought it could have helped them be more INSPIRATIONAL prepared. SELF-DEVELOPMENT Finance TEAM BUILDING Although a few CEOs built their careers in finance, those who didn’t felt they needed a MANAGING DIVERSITY strong CFO or workaround to compensate. DRIVING RESULTS Governance MANAGING COMPLEXITY Board directors can help advance a 0 50 100 strategic agenda or stall it, so it’s critical to understand how to manage a board early on. External relations Rockefeller Female CEOs Negative Difference Best-in-Class Target for CEOs Positive Difference Dealing with stakeholders and constituents © Korn Ferry 2017. All rights reserved. | 38 women were assessed with KF4D. outside the company, particularly investors and activist investors, was a pitfall for some “I realized how difficult it is to get of the women CEOs. the job done if you don’t have [board] support. I couldn’t seem The right skills at the right to get this group moving in the time right direction or aligned.” Specific experiences are crucial, in part, because they develop specific business and leadership “About three years in, they skills called competencies. In our psychometric asked me to go start a business. assessment, we measure and categorize dozens Everybody told me not to. I did it of competencies. From a high-level view— because I was bored and I wasn’t looking here at groups of thematically related competencies—the 38 female CEOs’ scores track learning anything anymore.” closely to our CEO benchmark. 27
Our interviews with 57 CEOs allowed us to hear Nimble learning in more detail which specific competencies these women were exercising at the pivotal These women always stretched themselves moments during their rise to become CEO. The on new assignments, in new roles, and in new competencies that came to the fore were: geographies. They found lessons everywhere, even from mistakes and difficult bosses. Strategic vision Seeing future possibilities and translating What boards are looking for them into actionable plans. The CEOs in future CEOs uniformly had strong visions for where they wanted to take the business. When Korn Ferry consults with boards that are in the midst of making CEO succession plans, Drives results the directors are asked to prioritize specific experiences and competencies as mission- Achieving results under difficult critical, somewhat critical, or less critical. In the circumstances was the calling card for many chart below, we outline which competencies of the CEOs. Some noted that they see the boards are designating as must-haves for CEO careers of younger women hindered by an candidates. unwillingness to go after tough roles. Engages and inspires The CEOs were proud of creating cultures that employees believed in and were willing to work for, and that had a sense of purpose. Resilience Rebounding from setbacks and adversity was vital for these women. For some, that extended to being passed over or losing a CEO role, but then getting the job at another company. Courage To become CEO, these women did what had to be done when facing some of their organizations’ knottiest problems. They also insisted on leading with integrity, and often led bold strategies. Self-awareness The CEOs had a grasp of their strengths and weaknesses, and were unafraid to ask for feedback. Most recognized how they came across and adapted to different audiences. 28
| WOMEN CEOS SPEAK | There’s little arguing with what tops the list. The skills boards are CEOs must have a strategic vision, align execution around it, engage and inspire looking for in future CEOs people to succeed, and ensure people are held When considering the skills profile for a accountable for meeting goals. CEO, boards prioritize these competencies, shown here by average ratings ranked in Two other competencies highly ranked by order from most critical to least critical. boards are worth noting: balances stakeholders and navigates networks. As mentioned Least Critical Most Critical earlier, the female CEOs’ focus on digging into challenge, producing results, and doing STRATEGIC VISION so in a self-reliant way occasionally left them undernetworked. Several also noted their own ALIGNS EXECUTION desire for more exposure to boards, investors, and outside stakeholders. These are areas that ENSURES ACCOUNTABILITY women in contention for CEO in the coming years should heed in particular. ENGAGES AND INSPIRES BALANCES STAKEHOLDERS What’s needed to fill the pipeline NAVIGATES NETWORKS To observe further down the talent pipeline, COURAGE we looked at Korn Ferry’s broader database of assessment scores, which includes PERSUADES many thousands of people at all levels of management. By analyzing data from 1,642 MANAGES AMBIGUITY female professionals—including 165 senior executives and 71 CEOs—we see that women CULTIVATES INNOVATION who become CEO are much more likely to score high on six competencies. DEVELOPS TALENT Women must become highly developed in these SITUATIONAL ADAPTABILITY six competencies as they move from manager to senior executive. Organizations can also identify GLOBAL PERSPECTIVE women with superlative skills in these areas early and intensify their development so that the MANAGES CONFLICT pipeline of future female CEOs becomes more robust. NIMBLE LEARNING © Korn Ferry 2017. All rights reserved. | Represents a sample of 1,485 CEOs and 6,866 other executives. 29
Differentiating skills for future CEOs Female CEOs were more than twice as likely to have high scores on these six competencies than middle managers. These are the skills women need to develop on their way to senior executive roles, especially if they aspire to be CEO. ENGAGES AND INSPIRES Creating a climate where people are motivated to achieve the company’s objectives. 2.64 X DEVELOPS TALENT Developing people to meet both their career goals and the organization’s goals. 2.62 X BUILDS EFFECTIVE TEAMS Assembling and leading teams that employ diverse skills and perspectives to achieve common goals. 2.62 X DIRECTS WORK Providing clear direction, delegating, and removing obstacles so work gets done efficiently. 2.41 X COURAGE Stepping up to address difficult issues and saying what needs to be said. 2.33 X MANAGES AMBIGUITY Operating effectively even when things are uncertain or the way forward is unclear. 2.09 X MIDDLE MANAGER The numbers above are odds ratios. They answer the question, “Compared to middle managers, how much more likely is a CEO to score high on the given competency?” © Korn Ferry 2017. All rights reserved. | Represents a sample of 1,642 female professionals, including 165 senior executives and 71 CEOs. TAKEAWAYS FOR ORGANIZATIONS TAKEAWAYS FOR LEADERS AND ALLIES Organizations can identify women with The female CEOs were clear about the area exceptional skills in the competencies where they felt they could’ve been better discussed here and intensify their prepared: experience with boards and with development so that the pipeline of women other external stakeholders. Sponsors of leaders is more robust. CEO candidates should help women get Turnarounds are vital experiences these vital experiences. For women who for developing CEO leadership. But are earlier in the journey to becoming organizations should take care that they CEO, rounding out operations and finance aren’t pushing women off the “glass cliff ” knowledge is critical. and losing potential CEOs if the turnaround has virtually no odds of succeeding. TAKEAWAYS FOR WOMEN There’s a theme throughout our assessment findings: courage, risk-taking, resilience, challenge, and managing ambiguity. More women need to take on tough and unpredictable job assignments that will build these characteristics. 30
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