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MAGAZINE Innovative solutions for designers, developers and engineers Industry 4.0 | Internet of Things No. 02 | Valid from 1 October 2019 MEDIA KIT 2020 WIN-Verlag GmbH & Co. KG Media Kit 2020 DIGITAL ENGINEERING Magazin 1
ers, dia plann ROI D ear me ting and lt ic h a n n el marke c h a n ged of mu e again in terms h a ve o n c r you tions, we now offe considera ing portfolio and such as the rtis ising, our adve of advert sector it io n a l fo rm s o n in the print a d d bin a ti s online. 2 e x tr a page com -Newsletter Plu U ne tand-Alo k with it! and the S Good luc EILMEIER BERND H IREC TOR ING D PUBLISH Media Kit 2020 DIGITAL ENGINEERING Magazin 2
CONTENT BASICS PRINT ONLINE ESSENTIALS Print Magazines & more 4 Advertisement price list Print 9 Lead Packages 14 Distribution Print & Online 24 Topics 5 Marketplace Print 10 Online Job Market 16 Demarcation 29 Target Group 6 Ads 11 Online Advertorials/Sponsored The Scalable Facts 7 Advertising Formats 12 Posts + Advertorial packages 17 Publishing Program 30 References 8 Special Forms of Advertising 13 Online Specials + 18 Timetable and Topic Plan 31 Display Advertising / Title Portrait 34 Banner Advertising 19 Our Publishing Programme 35 Online 20 Responsible Contacts 36 Editorial Letter 21 Newsletter 22 Stand-Alone-E-Mail & Photos: shutterstock.com; Gorodenkoff (cover), Dean Drobot (page 2), August Phunitiphat (page 3), fuyu liu Stand-Alone-E-Mail PLUS 23 (page 5), Gorodenkoff, Halfpoint, Supavadee butradee, Stokkete, wavebreakmedia (page 6), Sammby (page 14), maicasaa (page 21), Darko 1981 (page 24), GaudiLab (page 25), Wright Studio (page 27), Media Kit 2020 DIGITAL ENGINEERING Magazin 3
Event Online Print Advertising Promotion Advertising Editorial Letter Direct Mailings Whitepapers PRINT MAGAZINES Social Media & MORE Special Issues Corporate Lead Packages Publishing ePaper App Media Kit 2020 DIGITAL ENGINEERING Magazin 4
TOPICS A detailed timetable and topic plan can be found starting on page 29. 3D CAD Systems CAM Solutions Simulation PDM PLM CAD Systems for Electrical Engineering and Electronics FEM Computer Aided Optimisation Data Visualisation Parts Libraries Additive Manufacturing Quality Management Rapid Prototyping Rapid Tooling Technical Documentation Mechatronics ERP Visualisation Industry 4.0 Industrial Internet of Things (IIoT) Drive Engineering Automation and Control Electrical Engineering Fluid Technology Construction Components Connection Technology Material IT Hardware Industrial Image Processing 3D Printing Reverse Engineering Product Configuration Media Kit 2020 DIGITAL ENGINEERING Magazin 5
TARGET GROUP The DIGITAL ENGINEERING magazine provides designers and decision-mak- ers with everything they need for the development, design and operation of complex technical products and systems, such as those found in the manufactur- ing industry, including machinery and plant engineering, production engineer- ing and the automotive industry. TARGET GROUP: Designers and developers Technical sales Design managers • Managers and investment deci- sion-makers • Designers and developers • Technical sales • Design managers • Purchasing managers • Technical purchasing • Development and project managers • Decision-makers for purchasing, logis- tics and manufacturing • Technical professorships at universities and technical colleges Decision-makers for Industries: Development and purchasing, logistics and Mechanical Engineering, Automotive Technical professorships project managers manufacturing Engineering, Environmental Technology, Aerospace, Plant Engineering, Shipbuild- ing, Tool and Mould Making, Consumer Goods Industry, Medical and Laboratory Technology, Packaging Technology, Food Industry Media Kit 2020 DIGITAL ENGINEERING Magazin 6
FACTS & FIGURES DEMOGRAPHIC DATA 5h 93 % 65 % 51 % readers spend on average also use digital media of are between make the purchase decision 5 hours with one issue the Digital Engineering 30 and 59 years old alone magazine TARGET GROUP ATTAINMENT 55,416 21 8,500 up to 120,000 7,564 6,628 per annum unique visitors years on the market subscribers subscribers of the Xing follower copies sold to the editorial letter stand-alone newsletter incl. *Q1/19 media partner network Sources: WIN-Verlag reader survey, IVW, WiredMinds, Xing Media Kit 2020 DIGITAL ENGINEERING Magazin 7
ADVERTISEMENT PRICE LIST FOR PRINT Size Print Space Bleed Basic Price b/w 2C 3C 4C 2/1 pages 390 x 266 420 x 297 10,450.00 11,200.00 12,100.00 12,980.00 U2 extra 390 x 266 420 x 297 11,490.00 12,190.00 12,990.00 13,990.00 1/1 page 180 x 266 210 x 297 5,620.00 6,050.00 6,500.00 6,990.00 SURCHARGES 2/3 page high 118 x 266 135 x 297 FOR PLACEMENT: horizontal 180 x 175 210 x 195 4,500.00 4,840.00 5,210.00 5,600.00 15 % surcharge Juniorpage 132 x 187 150 x 212 4,140.00 4,450.00 4,790.00 5,150.00 for 4th cover page (back cover) 1/2 page high 90 x 266 105 x 297 10 % surcharge horizontal 180 x 130 210 x 147 3,660.00 3,940.00 4,230.00 4,550.00 for 2nd, 3rd cover page, content 1/3 page high 58 x 266 75 x 297 and editorial horizontal 180 x 86 210 x 105 2,530.00 2,720.00 2,930.00 3,150.00 10 % surcharge 1/4 page high 42 x 266 52 x 297 for placement request horizontal 180 x 65 210 x 73 1,970.00 2,120.00 2,280.00 2,450.00 corner field 90 x 130 105 x 147 1/8 page high 42 x 130 ----------- SURCHARGES FOR FORMATS: horizontal 90 x 60 ----------- 1,170.00 1,260.00 1,360.00 1,460.00 Advertisements in bleed/across Advertorials (editorial advertisements) are available in 2/1, 1/1 and 1/2 page formats at half the advertising gutter at no additional cost. price. DISCOUNTS Number Scale Quantity Scale In the case of purchase within one insertion year (beginning with the publication of the first advertise- ment). 3% 6% 10% 15% 5% 10% 15% 20% We grant up to 15% AE on all advertisements made via an advertising or media agency. This excludes starting from starting from starting from starting from starting from starting from starting from starting from orders relating to cooperation with Jobware. 2 ads 4 ads 6 ads 8 ads 2 pages 4 pages 6 pages 8 pages Media Kit 2020 DIGITAL ENGINEERING Magazin 9
MARKETPLACE PRINT PROVIDERS & SERVICE PROVIDERS Page layout with 8 fields per page Annual fee Manufacturer page 9,990.00 (in type area 180 x 257 mm) Market entry - 1 field 1,420.00 (approx. 370 - 650 characters incl. spaces) Market entry - 2 fields 2,680.00 (approx. 1,200 - 1,800 characters incl. spaces) Market entry - 3 fields 4,050.00 (approx. 2,800 - 3,200 characters incl. spaces) Market entry - 4 fields 5,420.00 (approx. 3,800 - 4,300 characters incl. spaces) Market entry - 6 fields 8,170.00 (approx. 6,600 - 7,000 characters incl. spaces) EVENTS CALENDAR Market entry - 8 fields 10,200.00 (approx. 9,000 - 9,700 characters incl. spaces) Appears automatically in print & online (logo, address, up to 500 characters 1/8 page - freely designed 4,100.00 of text) 85 x 60 mm (single display: 600.00) 1/4 page - freely designed 7,200.00 Entry in 8 issues 940.00 85 x 127 mm or 175 x 60 mm (single display: Entry in 1 issue 190.00 1,080.00) Media Kit 2020 DIGITAL ENGINEERING Magazin 10
ADVERTISEMENTS Technical Data Print MAGAZINE FORMAT: DATES: TERMS OF PAYMENT: Booklet format: 210 mm x 297 mm frequency of publication: 8x a year All prices are subject to the valid value added Type area: 180 mm x 266 mm publication dates: see timetable and topic plan tax. Invoices are due at the latest eight days af- Bleed: 3 mm on all sides ter the publication date (PD) of the issue. In case YEAR: of receipt of payment before PD: 2 % discount. PRINTING AND BINDING METHODS, volume 23, 2020 VAT ID No. DE813744143. PRINTING DOCUMENTS: For foreign customers: offset printing, saddle stitch binding. PUBLISHER: Bank transfer free of charge for the beneficiary. address: Advance payment. Printing Material: WIN-Verlag GmbH & Co. KG Data in PDF/X3 format, Johann-Sebastian-Bach-Straße 5 Bank details: other data formats on request. 85591 Vaterstetten Kreissparkasse Munich Starnberg Ebersberg Colour profile: ISO Coated v2 300% of ECI Bank Account No. : 496 208, BLZ: 702 501 50 (www.eci.org) Internet: IBAN: DE86 7025 0150 0000 4962 08 All colour elements have to be created in 4c www.digital-engineering-magazin.de BIC/SWIFT-Code: BYLADEM1KMS according to Euroscale (CMYK), special colours, e.g. HKS or Pantone, are not possible. Publishing Management: Tone value variations may occur within the Bernd Heilmeier (responsible) tolerance range of the offset process. Phone: 08106/350-251 E-mail: bh@win-verlag.de Data Transmission: E-mail to cke@win-verlag.de TERMS AND CONDITIONS: Setting costs and the preparation of the print- All contracts are based on our General Terms ready data are charged at cost price. Further and Conditions, which are available at information on data transfer on request via ad www.win-verlag.de/allgemeine-geschaeftsbedin- disposition. gungen. Media Kit 2020 DIGITAL ENGINEERING Magazin 11
AD FORMATS Sample formats for our print ads 1/1: 1/1: 1/2 high: 1/2 high: 1/2 horizontal: 1/2 horizontal: Junior page: Junior page: 180 x 266 trim size 210 x 297 90 x 266 trim size 105 x 297 180 x 130 trim size 210 x 147 132 x 187 trim size 150 x 212 1/3 high: 1/3 high: 1/3 horizontal: 1/3 horizontal: 1/4 horizontal: 1/4 horizontal: 1/4 high: 1/8 high: 58 x 266 trim size 75 x 297 180 x 86 trim size 210 x 105 180 x 65 trim size 210 x 74 trim size 52 x 297 42 x 130 1/4 corner: 1/4 corner: 1/4 high: 1/8 horizontal: 90 x 130 trim size 105 x 147 42 x 266 90 x 60 *Special formats on request Media Kit 2020 DIGITAL ENGINEERING Magazin 12
SPECIAL ADVERTISING FORMATS Cover with folded front cover Cover with folded back cover Cover flap Cover double gate fold U2 extra The page that folds out to The page that folds out 1/1 page is placed half Title can be expanded to Combination of cover the left is connected to the to the right is connected over the title and half the left and right. 2-sided. page 2 and first page cover page. 4-sided. The to the back cover page. over the back cover. The The production is carried inner part. Ad size 2/1. production is carried out 4-sided. The production production is carried out out by the publisher. by the publisher. is carried out by the by the publisher. publisher. *In addition to the advertising possibilities mentioned above, we also offer Technical data and prices for all special forms of advertising on request. individual communication solutions for our customers. From individual Talk to our Production Department about how your special forms of special issues to target-group-specific industry supplements to cross- advertising can be realised in further processing. Please clarify this before media campaigns. Our slogan „We take care of the integration of solutions“ the production of your advertising form. is not just empty words. Do not hesitate to contact us about your ideas. Inserts and tip-ons on request! Media Kit 2020 DIGITAL ENGINEERING Magazin 13
LEAD PACKAGES Acquiring New Customers Leads, leads, leads that sounds almost like the We only supply MQ leads, i.e. marketing qual- gold digging days of the Yukon, as if there was ified leads that, as the name suggests, are not only one goal left in communication. yet qualified to make the sales call. However, you have the permission of the interested party Unfortunately, it is a fact that some of our to send further information and thus convert customers today are only allowed to spend their the MQL into an SQL (Sales-Qualified-Lead) advertising money when their success is virtu- in just a few steps. ally assured. It is usually a matter of using every euro for advertising as efficiently as possible. The leads are usually generated via electron- ic mailings in which interested parties are Nevertheless, not every advertising campaign offered a whitepaper from our customer. By can be measured with all its effects, and even downloading the whitepaper, the prospec- if the specialist departments of our customers tive customer releases his or her data and know this, their hands are often tied. gives permission for further contact by our A lead address of the premium packages con- customer. All leads supplied by us therefore tains at least the following information: com- One way out of this unsatisfactory situation are meet the high requirements of the German pany name, address, company size, first name, the lead packages of our publishing house, Data Protection Act (DSGVO). last name, job function, e-mail, telephone. with which we offer our customers awareness and leads in one package. For instance, the We generate these lead addresses from our own The lead addresses for business and standard advertisement can be address database or together with partners in packages contain only the contact person and combined with a whitepaper download, or the our media network, such as Leadfactory, Burda, email address. newsletter with sponsored post and a fixed MB Medien etc., depending on the quantity and number of leads. This means that with one lead the required depth of information. Should you require further information, we package you can do one thing without losing All our cooperation partners, like us, guarantee can provide this information for an additional the other. compliance with the statutory data protection charge. We would be pleased to make you a provisions of the German Data Protection Act detailed offer. (DSGVO). Media Kit 2020 DIGITAL ENGINEERING Magazin 14
LEAD PACKAGES According to the reader target group of the DIGITAL ENGINEERING magazine you will receive guaranteed MQ leads. 100 Leads 75 Leads 50 Leads 20 Leads 15 Leads 10 Leads 5 Leads MQ leads – MQ leads – MQ leads – MQ leads – MQ leads – MQ leads – MQ leads – Premium 100 Premium 75 Premium 50 Business 20 Business 15 Standard 10 Standard 5 You will receive: You will receive: You will receive: You will receive: You will receive: You will receive: You will receive: • 1 Stand-Alone • 1 Stand-Alone • 1 Stand-Alone • Marketplace entry: • Marketplace entry: • Marketplace entry: • Marketplace entry: Newsletter Newsletter Newsletter 12 months Print + 12 months Print + 12 months Print + 6 months Print + • Marketplace entry: • Marketplace entry: • Marketplace entry: Online Online Online Online 12 months Print + 12 months Print + 12 months Print + • 2 Newsletter text • 2 Newsletter text • 2 Newsletter text • 2 Newsletter text Online Online Online ads with your white- ads with your white- ads with your white- ads with your white- • 2 Newsletter text • 2 Newsletter text • 2 newsletter text paper paper paper paper ads with your white- ads with your white- ads with your white- • Sponsored post + • Sponsored post + paper paper paper Xing Xing 1,900.00 EUR 1,100.00 EUR • Sponsored post + • Sponsored post + • Sponsored post + •W ide Skyscraper 2 •W ide Skyscraper 1 Xing Xing Xing weeks week • Wide Skyscraper • Wide Skyscraper (160x900) 2 weeks (160x900) 1 week 7,500.00 EUR 3,200.00 EUR 2,600.00 EUR 12,990.00 EUR 9,900.00 EUR Please note that the address range varies between the premium and business-/standard packages. Your advantages: Leads + Measurable results of your Guaranteed lead volume Data Protection Regulation Increased awareness Online Activity = marketing strategy in accordance with (DSGVO) for your company the German General Media Kit 2020 DIGITAL ENGINEERING Magazin 15
ONLINE JOB MARKET Range Plus TOP JOB Link Premium Job incl. Jobware Company Profile In TOP JOB Box: Exclusive: Full-service advertise- TOP employer: job title, company name, PREMIUM JOB Box: ment: placement in the own microsite with logo, location, link to job logo, job title, compa- Digital Engineering ma- picture, company details, advertisement on your ny name, location, link gazines’ job market and contact persons, detai- career website to job advertisement on at Jobware with publica- led texts, link to career your career website tion on up to 400 Jobwa- page, etc. re partner pages Homepage Job Market Newsletter: reference and link 5x 1x 1x 2x (inclusion in weekly newsletter) Publication at Jobware Additional publication on up to 400 Jobware partner websites Top Employer (logo on overview page and micropage behind) Duration 4 weeks 1 weeks 30 days 1 year Price 250.00 200.00 1,095.00 450.00 Publisher Combination: Each further WIN job exchange 125.00 100.00 300.00 Incl. 1 TOP JOB link Publication on all 1,000.00 500.00 on a job exchange! 1,750.00 7 WIN-Verlag job exchanges Media Kit 2020 DIGITAL ENGINEERING Magazin 16
ONLINE-ADVERTORIALS/SPONSORED POSTS + ADVERTORIAL-PACKAGES Are you already using the power of online advertorials? Online advertorials, also known as spon- can reach an additional 7,000 followers sored posts, differ from the currently on Xing who will be made aware of your highly stylized “native ads” primarily in online advertorial. their legal conformity, because the clear identification with the term “sponsored As part of our advertorial packages, we post” makes it clear to every reader that also offer you the option of publishing it is a purchased article. A requirement your sponsored post as an advertorial of fairness. in the print and ePaper editions. We are talking here about a maximum possible In addition, sponsored posts can be ad- editorial reach that you can benefit from. vertised via various other online media, thus increasing the number of readers enormously. We therefore offer you var- ious additional methods to increase the traffic on your online advertorial. Advertisement via our weekly editorial OUR PACKAGE PRICES: letter. For you, this means that around 8,500 subscribers to our editorial Sponsored post standard (publication of your online advertorial on 750.00 EUR letter will also be presented with the www.digital-engineering-magazin.de for one month) sponsored post on our website and will Sponsored post news+ (As previously described, but additionally 1,225.00 EUR receive a direct link to it. advertised to approx. 8,500 subscribers via our weekly newsletter) Sponsored post social+ (As described before, but also shown on our 2,500.00 EUR As a further advertising measure, we Xing channel to about 7,564 follower) offer to advertise your sponsored post Premium advertorial package (sponsored post social+ as well as the 5,790.00 EUR via our social media channels. With the publication of the advertorial in the print and ePaper edition. DIGITAL ENGINEERING magazine, you 1/1 page advertorial (approx. 4000 characters) Same as the premium advertorial package, but with 2 pages 8,690.00 EUR advertorial (approx. 8000 characters plus pictures) Media Kit 2020 DIGITAL ENGINEERING Magazin 17
ONLINE SPECIALS+ Whitepapers, Directories & Posts WHITEPAPER: POSTS: MARKETPLACE: Small: whitepaper for 3 months to 1,200.00 Calendar of events per event 190.00 Service provider for 12 months 590.00 download incl. leads (picture + teaser EUR (logo + text) EUR (logo, address block, EUR text) with advertising of whitepaper Exhibition area per year Messebereich 1,500.00 max. 500 characters text) by two text ads in the newsletter of EUR Publication of entries your choice (image + text) from the Marketplace Print Medium: with advertisement of the 1,700.00 whitepaper by EUR - four text advertisements in the newsletter according to your choice (image + text) - a medium rectangle banner for four weeks on the website Large: with advertisement of the 2,500.00 whitepapers by EUR - eight text advertisements in the newsletter according to your choice (image + text) + eight weeks medium rectangle banner (250 x 300 pixels) Media Kit 2020 DIGITAL ENGINEERING Magazin 18
DISPLAY-ADVERTISING / BANNER ADVERTISING Prices & Formats Billboard Maxi Ad Wallpaper Fullsize Banner Wallpaper Large Medium Rectangle Leaderboard Large rotating Homepage rotating rotating rotating rotating rotating 1.100 x 285 px 732 x 400 px 728 x 90 px + 468 x 60 px 1.120 x 120 px + 300 x 250 px 1.100 x 120 px 549.00 EUR 318.00 EUR 160 x 600 px 174.00 EUR 160 x 600 px 318.00 EUR 434.00 EUR per week per week 463.00 EUR per week 506.00 EUR per week per week per week per week All banners - except the Maxi Ad - will be published on the subpages. Advertisement Video Rectangle Leaderboard Skyscraper Skyscraper Wide Skyscraper Wide Skyscraper prices in Euro per rotating rotating Standard Large Standard Large insertion period, 300 px width 728 x 90 px rotating rotating rotating rotating 1 week height depending 347.00 EUR 120 x 600 px 120 x 900 px 160 x 600 px 160 x 900 px on video format per week 231.00 EUR 318.00 EUR 260.00 EUR 347.00 EUR up to 250 px per week per week per week per week 376.00 EUR per week Media Kit 2020 DIGITAL ENGINEERING Magazin 19
ONLINE ACCESS CONTROL: DATA DELIVERY: WiredMinds AG (LeadLab) Five working days before the start of the campaign by e-mail: cke@win-verlag.de ACCESS: File formats for banners: GIF, PNG, JPEG or html5 The activation is always Monday 0:00 o’clock, the booking period has to be Unique visitors: 4,618 (monthly) at least seven days. Page impressions: 12,300 (status quo July 2019) EXTERNAL ADSERVER USE: Google Ad Manager Follower on our Xing presence: approx. 7,564 Editorial letters: 8,500 subscribers, TERMS OF PAYMENT: weekly mailings Invoices are paid immediately after receipt. VAT ID No.: DE813744143. Stand-Alone Newsletter: up to 120,000 recipients, For foreign customers: Bank transfer free of charge for the beneficiary. price on request Advance payment. Bank account: Kreissparkasse München Starnberg Ebersberg, account no. : 496 208, bank code: 702 501 50, IBAN: DE86 7025 0150 0000 4962 08, SWIFT-BIC: BYLADEM1KMS Please consider the examples on the following pages. ONLINE DISCOUNTS Number Scale* 5% 10% 12% 15% 20% *No discounts are transferred from from 8x from 16x from 24x from 32x from 40x print ads Media Kit 2020 DIGITAL ENGINEERING Magazin 20
EDITORIAL LET TER DIGITAL ENGINEERIN G MAGAZINE The editorial letter is published week and provides aro ly in our compan und 8,500 subscri y information for de bers with targeted signers and deve design managers, lopers, technical technical purchasi sales, universities and tec ng, technical chair hnical colleges, de s at ject managers an velopment and pro d decision-makers - and production. for purchasing, log istics An ideal platform for placing a text opening rates are ad and/or banner. between 14% an The the thematic focus d 17%, depending of the newsletter on currently 99.82%. . The delivery rat e is The sum of all cli cks is between 25 letter. For you, thi 0 and 450 per ne s means up to 30 ws- are possible on yo clicks and much ur text ad. more SUBSCRIBE Media Kit 2020 DIGITAL ENGINEERING Magazin 21
NEWSLETTER Advertising Possibilities in our Editorial Letter Text ad with image Skyscraper Superbanner Headline, image, text (max. 500 characters 120 x 600 pixels 560 x 200 pixels incl. blanks), link text, link or video 638.00 EUR per week 808.00 EUR per week 468.00 EUR per week Media Kit 2020 DIGITAL ENGINEERING Magazin 22
STAND-ALONE-E-MAIL & STAND-ALONE-E-MAIL PLUS A Stand-Alone-E-Mail is a promotion-re- Mail on behalf of the booking company. lated form of advertising, which is usually The sender is therefore the owner of sent only once. the address and not the advertising company. Since the advertising company You have the choice to select only our is named exclusively in the mail, the level own newsletter addresses or to book the of attention is very high. entire address database of our media Your benefit in detail: network (LeadFactory, Burda, MB-Media - Traffic for your landing page without etc.). large detours - Low scattering losses due to very low The basis for the following maximum vertical addresses reach of over 110,000 recipients is our - High level of attention in the target target group: Managers and investment audience decision-makers, Designers and devel- - Exclusive presentation of the company opers, Technical sales, Design managers, - Image transfer by using our magazine Purchasing managers, Technical purchas- title in the header of the mail ing, Development and project managers, Decision-makers for purchasing, logistics It goes without saying that all our ad- and manufacturing and Technical pro- dresses and those of our partners comply fessorships at universities and technical with the strict regulations of the German colleges Data Protection Act (DSGVO). The price for the mailing according to our target With E-Mail Plus, we can also serve your group definition is 3,990.00 EUR for your individual wishes, i.e. you can make fur- own address base. The price increases by ther restrictions in the target group, such *399.00 EUR per thousand if it is sent via as company size or industry. our media network. With this form of advertising, the owner *However, in case of additional restrictions or a target of the address sends the Stand-Alone-E- group change, prices and coverage may vary. Media Kit 2020 DIGITAL ENGINEERING Magazin 23
DISTRIBUTION PRINT & ONLINE IVW & More DISTRIBUTION DIGITAL ENGINEERING MAGAZINE In addition to paid subscriptions, a stra- towards a distribution of approx. 15,000 tegic mailing list and magazine sales, we per year, with an upward trend. distribute our magazine primarily through We are constantly working on optimising events. our magazines and content distribution, People at events, seminars and trade which in an increasingly digital world is fairs are in a high-involvement situation a permanent challenge that we have so because they are actively seeking informa- far successfully managed. Continuing like tion and are therefore more receptive. this is not an option for us, we rather want to see the digital transformation as an The ratio of readers to distributed issues is opportunity. therefore similar to that of traditional mag- azine mailings, which is also confirmed by A good example of this are our Xing por- our subscription figures, a figure that has tals, with which we generate new followers been stable for years — and all this in a every day. Our title DIGITAL ENGINEERING market in which reading habits are increas- magazine already has around 7,000 fol- ingly changing. lowers, who not only read our articles, but also perceive the display advertising or the We are responding to this change by offer- integrated online advertorial. ing our magazines as ePaper apps in the WIN kiosk and as eJournals at Lufthansa, its Star Alliance partners and around 50 top hotels (details on the next page). The number of copies distributed via these channels is growing steadily, and so we are now steering the entire publishing house Media Kit 2020 DIGITAL ENGINEERING Magazin 24
... READ WHEREVER YOU WANT! All of the companies and organizations AIR Dolomiti • ATLANTIC Hotels • Austrian • ARCOTEL • Best Western Plus • Crown Plaza listed below offer their customers the Dorint • DESIGN HOTELS • Eurowings • FLEMINGS • The Flag • WESTIN • Hampton • Holiday Inn opportunity to read our trade journal as an ePaper. Hilton • Park Hyatt • Grand Hyatt • Hyatt Regency • Ibis Hotel • Hotel INDIGO • IntercityHotel This enables us to reach our target INTERCONTINENTAL • Jumeirah Hotel & Resort • Kempinski • Le MERIDIEN • Lufthansa readership not only at the workplace Louvre Hotels • Mandarin Oriental • Marriott • Mercure • neos • Oman Air • ETIHAD and at trade fairs and events, but also PrivatCityHotel • Radisson Blue • Steigenberger • SOFITEL • EL AL • Swiss • S7 Airlines • TITANIC Hotels on business trips and holidays, i.e. whenever there is time to deal with VIENNA HOUSE • virgin atlantic • WELCOME Hotels • Schweitzer Fachinformation • AIDA complex topics at leisure. Aldiana • TUI Cruises • Commundo • Lti Hotels • Iberia • British Airwaya • SunExpress Turkish Airlines • Cathay Pacific • The Ritz Carlton • Accor Hotel • SHANGRI-LA • Fairmont THE WORLD • SILVERSEA • SEABORN Media Kit 2020 DIGITAL ENGINEERING Magazin 25
DISTRIBUTION PRINT & ONLINE We always Reach our Readers Edition Distributed Paid circulation: Readers per issue: PRINT* Total media range circulation: 6,628 3.1** 83,382 10,438 copies copies Distribution ePaper 2018: Website: Editorial letter: DIGITAL XING: 1,464 55,416 8,500 7,564 copies Unique visitors subscribers follower per year *IVW Q1/2019 incl. previous reporting periods ** WIN publishing house online survey 2017 Media Kit 2020 DIGITAL ENGINEERING Magazin 26
The Digital Engineering magazine offers direct contact to our users and interested parties and is therefore very important in our advertising mix. DR. AXEL ZEIN MANAGING DIRECTOR WSCAD
The DIGITAL ENGINEERING magazine has been our reliable partner in target group communication for many years. JULIA FRICKE MARKETING MANAGER, COMSOL MULTIPHYSICS GMBH
Hardware PDM Additive Manufacturing, 3D Print- Construction ing, (Prototype Construction) Components CAD PLM Simulation / Robotics Measurement, Visualisation (Design) Control, Regulation INTERNET OF THINGS / INDUSTRY 4.0 Sensor CAM VR Factory Drive Technology Planning Technology Materials Image Processing Electrical Fluid Technology (Components) Engineering PRODUCT DEVELOPMENT ENGINEERING PRODUCTION / MANUFACTURING Automation QM/Quality Assurance Safety in production Additive Manufac- Production and Assembly Automation Quality Management and machinery safety turing (small series) MDE/DAQ Production RFID IT solutions for MES ERP Machine Data Capture Security manufacturing Manufacturing Execution Enterprise Resource / Machine Data Acqui- System Planning sition Time Recording Machine-to- Industrial machine (M2M) Communication APS PPS Advanced Planning Production Planning Industrial Personal Image Processing Handling Systems System Computer (IPC) and Testing Systems technique Media Kit 2020 DIGITAL ENGINEERING Magazin 29
The scalable publishing programme for all decision-makers Design - Product Development - Manufacturing - Production - Construction Technical Decision-Makers Industry 4.0 / KI / AR/VR Commercial Decision-Makers KI / BigData / WEB 3.0 eCommerce - Logistics - Infrastructure - Cloud Computing Media Kit 2020 DIGITAL ENGINEERING Magazin 30
TIMETABLE AND TOPIC PLAN In each issue of the DIGITAL ENGINEERING magazine you will find the following core topics: 3D CAD Systems CAM Solutions Simulation PDM PLM CAD Systems for Electrical Engineering and Electronics FEM Computer Aided Optimisation Data Visualisation Parts Libraries Additive Manufacturing Quality Management Rapid Prototyping Rapid Tooling Technical Documentation Mechatronics ERP Visualisation Industry 4.0 Industrial Internet of Things (IIoT) Drive Engineering Automation and Control Electrical Engineering Fluid Technology Construction Components Connection Technology Material IT Hardware Industrial Image Processing 3D Printing Reverse Engineering Product Configuration Dates Core Themes Specials Other Topics Events 1 • Digital twin in prod- •P LM: product • PLM 14-16/02/20 GETEC, Freiburg uct development configuration • 3D CAD solutions for mechanical 02-05/03/20 intec + Z, Leipzig PD: 13/02/20 • Simulation (incl. expert talk) engineering 03-04/03/20 AMX, Lucerne ED: 15/01/20 •A utomation and • Electrotechnical components 04-05/03/20 all about automation, Friedrichshafen AD: 28/01/20 control • Graphics, VR and AR solutions 10-13/03/20 Metav, Düsseldorf DP: 30/01/20 • I ndustry sector: • Data exchange, data integration 11-12/03/20 LogiMAT, Stuttgart machine tool and data models 17-21/03/20 e-mobility World, Friedrichshafen manufacturing • Industry 4.0 24-26/03/20 Automatisierungstreff, Böblingen 28-29/03/20 New Energy Husum, Husum 31/03-02/04/20 Aircraft interiors, Hamburg 01-04/04/20 AERO, Friedrichshafen 2 • Innovations from the • Industry 4.0 • Sensor technology 20-24/04/20 Hannover Messe, Hanover Hannover Messe and • I ndustry sector: • Automation and control 05-07/05/20 Rapid Tech and FabCon 3.D, Erfurt PD: 09/04/20 Digital Factory mechanical and • PLM solutions CE Praxistage Fachkonferenz, 05-08/05/20 ED:09/03/20 • Additive manufactur- plant engineering • Simulation( CAE) Pforzheim AD: 23/03/20 ing and 3D printing (incl. expert talk) • Rapid prototyping components for processing and 07-13/05/20 DP: 25/03/20 • Digital Factory packaging, Düsseldorf 07-13/05/20 interpack Processes and Packaging 12-14/05/20 Smart Automation, Vienna 12-15/05/20 Intertool, Vienna 13-17/05/20 ILA, Berlin May 2020 PROsecurITy, Fürstenfeldbruck Media Kit 2020 DIGITAL ENGINEERING Magazin 31
Dates Core Themes Specials Other Topics Events SI PD: 09/04/20 Special Issue Drive Technology — Systems and Components Motors, brakes, motion control, clutches, gear, linear units, bearings, belts, chains, gear wheels, vibration dampers, frequency converters, ED: 11/03/20 design and optimisation software as well as digitisation and efficiency. AD: 24/03/20 DP: 26/03/20 3 • Computational fluid •H igh performance • Product configuration 27-28/05/20 all about automation, Essen dynamics (CFD) computing (HPC) • CAM solutions 09-10/06/20 mtex, Chemnitz PD: 20/05/20 • Sensors and meas- •D rive technology • Data management in engineer- 16-19/06/20 Automatica, Munich ED: 20/04/20 urement technology • I ndustry sector: ing 16-18/06/20 Lasys, Stuttgart AD: 04/05/20 • Automation consumer goods • Cable and plug connectors 23-25/06/20 SENSOR + TEST, Nuremberg DP: 06/05/20 industry • Industry 4.0 17-18/06/20 ERP Tage, Aachen • IT security 21-25/06/20 ISC High Performance, Frankfurt • Rapid prototyping/ additive manufacturing and 3D printing 4 • Electrical engineer- • Linear technology • Rapid prototyping (3D printing) 30/06- 01/07/20 Kongress AUTOMATION, ing and switch cabi- • I ndustry sector: • Systems engineering Baden-Baden PD: 29/06/20 net construction aerospace • Simulation (CFD) ED: 26/06/20 • From 3D model to • Workstations AD: 09/06/20 digital twin • Cloud solutions DP: 15/06/20 • Mechanical and plant engineering 5 • Platforms for IoT • L ightweight con- • PLM • IT security /Cyber struction • Graphics, VR and AR solutions PD: 03/08/20 security (incl. expert • I ndustry sector: • Multiphysics simulation ED: 03/07/20 talk) ship and boat • Industrial image processing AD: 16/07/20 building • Industry 4.0 and IoT DP: 20/07/20 • Large format printing (LFP) Media Kit 2020 DIGITAL ENGINEERING Magazin 32
Dates Core Themes Specials Other Topics Events 6 • CAM solutions •H andling systems/ • CAD integration into ERP 15-19/09/20 AMB, Stuttgart • Machine tool handling technol- • Cables and wires 22-25/09.20 Wind Energy, Hamburg PD: 11/09/20 building ogy • E-Mobility 23-24/09/20 all about automation, Leipzig ED: 13/08/20 • I ndustry sector: • Product configuration 24-30/09/20 IAA Nutzfahrzeuge, Hanover AD: 26/08/20 packaging • Workstations (mobile and 24-26/09/20 FachPack, Nuremberg DP: 28/08/20 mechanical stationary) 29/09-01/10/20 Powtech, Nuremberg engineering • Sensor technology 05-08/10/20 MOTEK, Stuttgart • Operating and monitoring 06-08/10/20 Aluminium, Düsseldorf systems 07-08/10/20 Acoustex, Dortmund 7 • 3D printing and rapid •D igitisation pro- • Workstations (mobile and 20-22/10/20 eMove 360°, Munich prototyping (incl. jects in industry stationary) 27-30/10/20 EuroBLECH, Hanover PD: 15/10/20 expert talk) • I ndustry sector: • Simulation 10-12/11/20 Composites Europe, Stuttgart ED: 16/09/20 • Fluid technology commercial vehi- • Industry 4.0 and IoT 10-12/11/20 VISION, Stuttgart AD: 29/09/20 cles and machinery • Drive technology 10-13/11/20 formnext, Frankfurt am Main DP: 01/10/20 • Industrial image processing 11-13/11/20 EMPACK, Dortmund 8 • Innovations of the •A utomation (incl. • Switch cabinet construction (incl. 19-21/11/20 Get Nord, Hamburg sps trade fair (smart expert talk) software) 24-26/11/20 sps - smart production solutions, PD: 19/11/20 production solutions) • Industry 4.0 and IoT • PLM Nuremberg ED: 21/10/20 • Drive technology • Railway technology January 2021 NORTEC, Hamburg AD: 03/11/20 • Mechanical • Cable and plug connectors Beginning of 2021 INTEC/Z, Leipzig 2021 DP: 05/11/20 engineering • IT security In each issue of the DIGITAL ENGINEERING magazine you will find the following core topics: CAD, CAM, PLM, Simulation, VR/AR, Product Configuration, Data Management, Data Exchange, Rapid Prototyping, Graphics Solutions, Workstations, Large Format Printers, 3D Printing/Additive Manufacturing, High Performance Computing, Management Topics, Digitisation, Industry 4.0, IoT, Drive Engineering, Automation, MSR, Image Processing, Design Elements, Electrical Engineering, Fluid Technology, Connection Technology, Materials Media Kit 2020 DIGITAL ENGINEERING Magazin 33
TITLE PORTRAIT Over 21 years on the market BRIEF DESCRIPTION: VOLUME ANALYSIS: As one of the leading trade journals in the field of design and engineering, 2018/2019 = 8 issues (7/2018 - 6/2019) the DIGITAL ENGINEERING magazine offers designers, engineers and de- Format of the magazine: DIN A4 cision-makers a high user value. The presented solutions and application Total volume: 552 pages examples lead to the optimisation of products, processes and costs. Editorial part: 448 pages In the DIGITAL ENGINEERING magazine, designers and decision-makers Advertising section: 104 pages will find everything they need for the development, design and operation Inserts: 1 of our own (SI Drive Technology) of complex, technical products and systems, such as those found in the Tip-ons: - manufacturing industry — including mechanical and plant engineering, production engineering or the automotive industry. EDITORIAL CONTENT ANALYSIS: The DIGITAL ENGINEERING magazine articles report on innovative trends 2018/2019 = 552 pages (7/2018 - 6/2019), and support readers by presenting complex interrelationships and practi- 8 issues Pages cal application examples in an understandable way. thereof editorial pages total: 448 = 100.0% Automation & electrical engineering 98 = 21.9% The trade magazine promotes interdisciplinary understanding throughout CAD/CAM/PLM 78 = 17.4% the entire industrial value-added process, i.e. from digital product devel- Technical management opment to digital production. (incl. Industry 4.0 & IIoT) 46 = 10.3% The DIGITAL ENGINEERING magazine reports on current trends, strategies Simulation, visualisation, VR 45 = 10.0% and research results, presents application examples and shows how PLM Drive technology 41 = 9.2% solutions and the selection of suitable components can optimise costs, New products, announcements, quality and time to market. events 38 = 8.5% Rapid prototyping/ Additive production/ 3D printing 31 = 6.9% Other 28 = 6.3% Hardware 26 = 5.8% Construction elements & materials 9 = 2.0% Fluid and connection technology 8 = 1.8% Media Kit 2020 DIGITAL ENGINEERING Magazin 34
OUR PUBLISHING PROGRAMME 5/19 Juli/August 32. Jahrgang www.autocad-magazin.de ISSN-0934-1749 D, A, CH: 14,80 Euro, weitere EU-Länder: 17,00 Euro AUTOCAD & Inventor Magazine DIGITAL ENGINEERING Magazine e-commerce magazine D, A, CH: 12,70 Euro_weitere EU-Länder: 15,60 Euro | Eine Publikation der WIN-Verlag GmbH & Co. KG │ www.e-commerce-magazin.de Eine Publikation der WIN-Verlag GmbH & Co. KG & Inventor Schleppkurven-Analyse Das Praxismagazin für Konstruktion und Planung The manufacturer-independent The trade magazine for the design 03 19 The editorial staff of e-commerce Fahrmanöver berechnen und trade journal is aimed at all users and engineering sector reports on magazine sees itself as an interme- simulieren and decision-makers who work with all aspects that are important in diary between suppliers and the Autodesk software solutions. The integrated (holistic) product develop- market and reports independently, magazine provides practical support ment. The focus is on solutions and competently and critically on current for the selection, introduction and strategies for efficient engineering e-commerce trends, strategies, operation of software and hardware. as well as innovations from drive applications and solutions — both PRAXIS Know-how: Tipps und Tricks für MASCHINENBAU Digitaler Zwilling: Von AutoCAD ARCHITEKTUR Energietechnik: It also focuses on solutions in the technology, automation, electrical KI – Online-Händler sind die Pioniere in the local, national and global Lukas Gojda, shutterstock.com fields of drive technology, automa- engineering, fluid technology, con- environment. Konstrukteure und Architekten zur 3D-Simulation 26 BIM spart Strom Bilder: Transoft Solutions; Logistik der Zukunft ● Must have Instagram ● Marketing voll automatisiert ● Amazon clever analysieren ● Auslegung: Bauteil-Konfigurator TGA: Heizlast mit Von Cookies und Trackern ● CRM ● Intelligente Chatbots Im Heft: SPECIAL CAD-SCHULUNGEN beschleunigt Entwicklung Revit berechnen Bildquelle: VAlex / Shutterstock.com tion, electrical engineering, fluid nection technology and construction technology and connectivity. components. 03/19 WWW.DIGITALBUSINESS-CLOUD.DE HERBST 2018 www.win-verlag.de Eine Publikation der WIN-Verlag GmbH & Co. KG DIGITAL MANUFACTURING DIGITAL BUSINESS DAS EXPERTENMAGAZIN FÜR DIE SMART COMPANY CLOUD DIGITAL BUSINESS CLOUD B U I L D I N G I N F O R M AT I O N M O D E L I N G U N D G E B Ä U D E A U T O M AT I O N CONSTRUCTION NEWS DIGITAL MANUFACTURING focuses Whoever wants to be prepared for Provides architects, civil engineers, EFFIZIENTE BAUPROZESSE on fundamentals, methods, technical the future has to understand it. In the DURCH DIGITALE VERNETZUNG structural engineers, building trends, IT solutions and practical ap- trade magazine DIGITAL BUSINESS planners, energy planners and con- plications from the field of the digital CLOUD, experts with extensive prac- struction experts with information on Eine Publikation der WIN Verlag GmbH & Co. KG | Ausgabe-Nr.: 161 | CH: sfr 21,– | A: € 12,– | D: € 11,50 | Bild: Corona Borealis Studio/shutterstock.com process chain in production. The tical experience analyse, describe the most important innovations in magazine conveys the productivity and evaluate the current trends, the following segments: architecture, advantages that can be achieved INDUSTRIE 4.0 drivers and technologies of digital BIM, construction IT, building services Bild: © BABAROGA, shutterstock.com FOKUS GESAMTUNTERNEHMEN in production through the right CDO INSIGHT DOSSIER SECURITY INNOVATION transformation, the implications of & TGA, AVA, energy planning, facility strategies and solutions. which managers in medium-sized management, project management Jenseits neuer Technologien und - E-Mail-Angriffe abwehren Vom Geistesblitz zum Prototyp: Trends führen drei Dinge bei der - Wertschöpfung im IoT sichern In der „digitalen Garage“ lassen digitalen Transformation zum - E-Commerce-Daten schützen sich kundenfeundliche Lösungen Unternehmenserfolg - DDoS-Angriffe bei 5G erkennen schnell und leicht erproben companies need to know and assess, and controlling, mobile commu- and support them in successfully nications, energy and building shaping their business in the future. 2018 Eine Publikation der WIN-Verlag GmbH & Co. KG 2018 1/19 www.win-verlag.de www.digital-manufacturing-magazin.de www.digital-process-industry.de DIGITAL PROCESS INDUSTRY DWG solutions SPECIAL ISSUES & D, A, CH: 9,50 Euro, weitere EU-Länder: 11,70 Euro DIGITALPROCESSINDUSTRY DIGITALISIE RUNG IN DE R P RO ZE SSINDUSTR IE The trade and decision-makers’ DWG solutions Sommer 2019 The DWG format is a widely used AUFBAU UND OPTIM IERUNG IT-GESTÜTZTER PRODUK TIONSPROZESSE SAP IN DER PRODUKTION SON D ERH EFT CORPORATE PUBLISHING Hintergrundbilder: shutterstock.com magazine DIGITAL PROCESS CAD file format for design drawings. 2018 www.digital-manufacturing-magazin.de Profit from the popularity of INDUSTRY provides information on With DWG-compatible CAD pro- AUFBAU UND OPTIMIERUNG IT-GESTÜTZTER PRODUKTIONSPROZESSE MINDSPHERE S ON D ERH EFT our publications to create how processes can be optimised and grammes, users can create drawings an individual special edition production processes perfected in in DWG format. about your products and Bild: X-RAY pictures, SAP MES bei Gerolsteiner Brunnen Shutterstock.com Digitalisierung in der Produktion 2018 WWW.DIGITALBUSINESS-CLOUD.DE FÜR GOOGLE GERMANY SONDERAUSGABE CLOUD the medium run, as well as on how steigert Effizienz DAS EXPERTEN MAGAZIN services. the use of raw material resources, GOOGLE- energy and time can be made more MULTIPHYSIKMODELLIERUNG IN DER BIOPHARMAINDUSTRIE DWG-CAD-Software IoT-Betriebssystem MindSphere Jenseits der Simulation für Konstruktion und SPIRIT So nutzen Sie das volle economical. Architektur AUS DERPotenzial Ihrer Daten CLOUD Eine Publikation der WIN Verlag GmbH & Co. KG SMART, SICHER, SCHNELL – BUSINESSDATEN EFFIZIENT NUTZEN Media Kit 2020 DIGITAL ENGINEERING Magazin 35
RESPONSIBLE CONTACTS Get in touch with us Martina Summer Rainer Trummer Dipl.-Ing. (FH) Jan Bihn Dipl.-Ing. (BA) Bernd Heilmeier AD SALES MANAGEMENT CHIEF EDITOR + SITE MANAGER EDITING PUBLISHING DIRECTOR (RESPONSIBLE FOR ADVERTISING) 08106/306-164 08106/350-152 08106/350-161 ms@win-verlag.de rt@win-verlag.de jbi@win-verlag.de 08106/350-251 bh@win-verlag.de Chris Kerler Helga Wrobel WIN-VERLAG GMBH & CO. KG AD SCHEDULING SALES Johann-Sebastian-Bach-Str. 5 08106/350-220 08106/350-132 85591 Vaterstetten cke@win-verlag.de hew@win-verlag.de Publisher: Hans-J. Grohmann 08106/350-0 Dipl.-Ing. (TU) Sabine Immerfall info@win-verlag.de Andrea Lippmann COOPERATIONS MEDIA CONSULTING www.digital-engineering-magazin.de 08106/350-131 08106/350-227 si@win-verlag.de al@win-verlag.de
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