WASHINGTON HEIGHTS MANHATTAN - Commercial District Needs Assessment
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WASHINGTON HEIGHTS MANHATTAN Commercial District Needs Assessment in partnership Community League of the Heights with
ABOUT WASHINGTON HEIGHTS Background Located in Upper Manhattan, Washington Heights extends north from 155th Street to Dyckman Avenue NYC is a competitive Street, and is bordered on the west by the Hudson River and the east by the Harlem River. grant program created by the NYC Department of Small Business Broadway, a major New York City thoroughfare, runs north and south through the heart of Services to fund and build the Washington Heights, converging with St. Nicholas Avenue at 168th Street where the 1, A, capacity of community-based and C trains stop . On 178th Street is the George Washington Bridge Bus Station, a major development organizations to execute commercial revitalization transportation hub that provides easy access to multiple subway and bus lines that connect initiatives. Avenue NYC is funded visitors and commuters from New Jersey to various destinations throughout the city. through the U.S. Department of Housing and Urban Development’s The Audubon Terrace Historic District, located between 155th and 156th streets, Broadway Community Development Block and Riverside Drive, is a landmarked 20th century historical district and cultural center named Grant (CDBG) Program, which targets investments in low- and after the renowned Ornithologist John James Audubon. This is among the many cultural moderate-income neighborhoods. institutions located in Washington Heights, including the American Academy of Arts & Letters, Avenue NYC Commercial the Hispanic Society Museum & Library, and Boricua College. Located further north are such Revitalization grants provide neighborhood anchors as the United Palace, NewYork-Presbyterian hospital, and the Malcolm multi-year commitments aimed X & Dr. Betty Shabazz Memorial and Educational Center (The Shabazz Center). The center, at building the capacity of partner organizations to better understand located in the former lobby of the Audubon Ballroom where Malcolm X was assassinated, is neighborhood needs, develop dedicated to the contributions that Malcolm X and his wife Dr. Shabazz made during the civil impactful programs, and sustain rights movement. These iconic neighborhood institutions are easily accessible by various their work in the community for at least three years. means of public transportation. The Commercial District Needs Washington Heights has a rich immigrant history and is a living tribute to the immigrant Assessment (CDNA) highlights a neighborhood’s existing business experience in New York City. The opening of the 157th Street subway station in 1906 spurred landscape and consumer a major construction boom; apartments and tenements were built, attracting newly arrived characteristics. immigrants — mostly of Irish, Greek, and Jewish descent. After World War II, a secondary wave This CDNA features the of immigration occurred when a large population of Spanish-speaking immigrants arrived in Broadway and St. Nicholas Washington Heights; first Puerto Rican, followed by Cubans, and Avenue commercial finally Dominicans. corridors in Washington Heights which was conducted in partnership with the Community League of the Heights (CLOTH) between August 2018 and January 2019. Neighborhood Demographics See more on page 12 Key issues and opportunities identified through this assessment will help prioritize SBS-supported Washington Heights has a population of 92,476 residents. Approximately 48% of its residents local investments, and serve as are foreign born. The top three Latinx groups are Dominicans (62%), followed by the more an informational and marketing recent arrival of Mexicans (10.5%), and Puerto Ricans (approximately 7%). Known as “Little resource for the neighborhood. Dominican Republic,” many tourists and New Yorkers who live outside of Washington Heights come to eat and shop at the many long-standing Dominican-owned restaurants and businesses dotting Broadway and St. Nicholas Avenue. Along St. Nicholas Avenue it is not In This Report uncommon to observe an impromptu, outdoor game of dominoes along the corridor, a favorite game among members of the Dominican and Puerto Rican communities. Existing conditions, business data, and qualitative depictions of the neighborhood were gathered from more than Future Opportunities See more on page 5 395 surveys and various stakeholder meetings with neighborhood merchants, Current development projects in Washington Heights include extensive plans for office, shoppers, workers, property hotel, and retail space, as well as affordable and market-rate apartments. In the past decade, owners, and residents. new bars and restaurants have popped up along Broadway, serving the local community, Jump to... students from Boricua College, and employees of NewYork-Presbyterian. Further north on Key Findings 4-5 the Broadway corridor — near the United Palace — are quaint eateries, specialty food shops, Business Inventory 6 and grab-and-go food options reflective of the diverse population of Washington Heights. What Merchants Say 7-8 Together with an emerging nightlife that includes new and old bars and restaurants, and the Business Outlook 9-10 recent opening of the boutique Edge Hotel on 168th Street between Audubon and Amsterdam What Shoppers Say 8, 10 avenues, Washington Heights has become a destination for all. Physical Environment 11 Data Appendix 12-14 2 Avenue NYC Commercial District Needs Assessment
NEIGHBORHOOD CONTEXT Washington Heights Points of Interest W 181 ST WASHINGTON BRIDGE Assessed Commercial Corridors Incubators & Co-Working Spaces Workforce1 Career Center Washington Heights BID Arts & Entertainment NDER ALEXA TON GWB Bus HAMIL E 4 Station BRIDG Public Facilities RGE W 178 ST GEO GTON HIN WAS RIDGE BRO ST NICHOLAS AV B United ADW 7 ST Palace W 176 ST W 17 2 Notable Places AY AUDUBON AV Plaza de H Las Americas HIG J. Hood THE IDGE 1 AMSTERDAM AV Wright Park BR W 172 ST Highbridge Park HAVE W 170 ST The Malcolm X & Dr. Betty Shabazz Memorial and Educational Center N AV HE NR JUMEL PL YH W 168 ST 2 UD SO NewYork-Presbyterian Columbia University NP Medical Center KW Alianza Dominicana Y The Malcolm X & 1 Cultural Center Dr. Betty Shabazz EDGEC Memorial and W 165 ST Fort Educational Center The United Palace Theater ST Washington RIVERSIDE DR NI Park OMBE CH FT W OL 3 AS ASHIN AV AV W 162 ST Morris-Jumel GTON Mansion BROADWAY AV W 160 ST New York Public Library Hispanic Society Museum & Library A C W 157 ST 4 Hudson Boricua River College Hispanic Society Museum & Library 3 W 155 ST Trinity Church 1 Cemetery ° 0 0.15 0.3 Miles George Washington Bridge Bus Station 5 Merchant & Business Groups The Chamber of Commerce of Washington Heights & Inwood Washington Heights and Inwood Development Corporation Fort Washington Park Washington Heights Business Improvement District (BID) Washington Heights 3
KEY FINDINGS & OPPORTUNITIES Strengths High foot traffic throughout the corridor facilitated by Significant parks and greenspaces throughout the the presence of local institutions, such as the United commercial district on Broadway and St. Nicholas Palace, that provide engaging community programming Avenue, in addition to the green spaces bounding the to Washington Heights residents and visitors Washington Heights community on the east and west Accessible transportation options including the George Large employers, such as NewYork-Presbyterian Washington Bridge Bus Station, which is centrally hospital which help fuel the Washington Heights located in Washington Heights and serves as a transit economy by bringing visitors and employees into hub for commuters in and outside of New York the commercial district to purchase locally Various opportunities for entrepreneurship and small Diverse eateries and restaurants that offer residents business development via community assets like and visitors a variety of dining options La Plaza de Las Americas Strong community pride and local commitment to support small businesses in Washington Heights Challenges High number of vacant storefronts in the district as a Limited parking options for consumers along the corridor result of property speculation and poor landlord and due to existing parking regulations, including the recent tenant relationships implementation of loading zones Poor storefront conditions, including blocked windows Lack of consistent programming in parks and open and lack of signage, are uninviting for consumers and spaces, such as McKenna Square Park on St. Nicholas negatively impact local businesses Avenue, resulting in the underuse of public spaces by the community Unsightly sidewalk conditions due to scaffolding and ongoing construction on St. Nicholas Avenue and Overflowing trash cans and animal waste throughout the Broadway, which attracts trash and rodents commercial corridor negatively impacts pedestrian traffic and deters both residents and visitors from visiting the commercial district 168th Street Station Hispanic Society Museum & Library United Palace CLOTH Clean Up Day Community Event 4 Avenue NYC Commercial District Needs Assessment
Broadway Corridor CLOTH Dancing Community Event St. Nicholas Avenue Opportunities Develop programming to activate existing plazas and Collaborate with local merchants, residents, and community small park spaces, including McKenna Square, Haven stakeholders to launch a district marketing campaign Avenue Plaza, and Ilka Tanya Payán Park to foster a that celebrates and highlights the corridor’s diverse sense of place for residents cultural events, small businesses, and anchor institutions Encourage collaboration between local artists Connect Washington Heights youth to job training and small businesses to provide improvements to opportunities through innovative partnerships storefronts — particularly signage and roll-down gates Provide one-on-one technical assistance to the small Work in partnership with local businesses, community business community in Washington Heights to help them members, and other stakeholders to improve the adapt to the needs of the community quality and conditions of tree beds Develop a plan in collaboration with local community- Partner with local institutions and large employers to based organizations, property owners, and local artists, provide additional community programming and events to activate vacant storefronts and underused spaces, and to attract new retail opportunities What’s Next? To address these key findings and opportunities, Avenue NYC Grants have been awarded by SBS to nonprofit organizations. For more information, visit: nyc.gov/avenuenyc Washington Heights 5
BUSINESS LANDSCAPE Business Inventory 449 Total Number of Storefronts 18.5% Storefront Vacancy* *Note: In 2018, New York City’s 75 Business Improvement Districts reported an average ground floor Storefront & Retail Mix vacancy rate of 8.9% and median ground floor vacancy rate of 7.3% (SBS BIDs Trends Report, 2018). Vacant 83 Beauty/Nail Salons & Barbershops 41 Full Service Restaurants 36 Limited Service Restaurants 36 Clothing, Shoes, & Jewelry Stores 28 Pharmacy, Optical, & Health Stores 26 Delis/Bodegas 25 Coffee Shops/Cafés & Specialty Food Stores 21 Professional Services 20 Supermarkets & Grocery Stores 16 Cell Phone Stores & Electronic Stores 15 Medical Services 15 Bars, Clubs, & Liquor Stores 12 General Merchandise Stores 12 Dry Cleaning & Laundry Services 10 Check Cashing & Pawn Shops 9 Furniture, Hardware, & Home Goods Stores 8 Community Organizations & Government Agencies 8 Banks & Credit Unions 7 Car Service, Gas Stations, & Parking Lots 6 Florists 3 Business inventory and retail mix data Gyms 3 were gathered by the Community League of the Heights (CLOTH) through Schools 3 a comprehensive area inventory of Office Supplies, Stationery, & Gifts 2 storefront businesses located along Broadway and St. Nicholas Avenue. Other 4 (October 2018) Coogan’s Broadway Corridor Storefront Mural La Blanda Meat Market 6 Avenue NYC Commercial District Needs Assessment
What We’ve Heard from Washington Heights Merchants How many years have you been Do you own or rent your property? in business here? 30 97% 2% 1% Rent Own No Response 25 27% 27% 20 Businesses 19% 18% 15 Over the past year, has your business 10 improved, stayed the same, or decreased? 9% 5 0 0-2 3-5 6-10 11-20 21+ 19% 50% 31% Improved Stayed the Decreased Years in Business Same 12 5 5 Mean Median Mode *Note: The mean is the average of all responses, the median is the middle number when all responses are arranged in ascending order, and the mode is the most common response. How many employees do you have? 5 4 2 Mean Median Mode What changes need to occur in Washington What kinds of resources would help you grow Heights to attract more visitors/shoppers? your business? % Merchant Responses % Merchant Responses Community events 30% Marketing support 34% Parking 13% Financing 24% Safety 11% Legal/lease support 19% Better landscaping 10% Space improvements 9% Street lighting 10% New equipment 5% Storefront improvements 9% Other 4% Business-to-business communication 8% Training for staff 4% Sanitation 7% Assistance with regulatory compliance 1% Other 2% Source: Based on 67 merchant surveys conducted by the Community League of the Heights in Fall 2018. Washington Heights 7
BUSINESS LANDSCAPE What We’ve Heard from Washington Heights Merchants What do you like about the commercial corridor? “The corridor is close to the hospital, meaning a lot “I like the people, diversity, and community in this corridor.” of doctors and students rent in the neighborhood.” “Love the neighborhood.” “We are close to a lot of transit options, such as the A, 1, and C trains, as well as bus stops.” “It’s a theater community. It’s diverse and LGBT friendly.” “I’m Dominican and these are my people.” “The corridor is fast paced, with a lot of foot traffic and movement around subway stops.” “I grew up in this area and and have had “The people are friendly and the corridor is safe.” my family business here since 1961.” What would you say are the most pressing needs of businesses on this corridor? “Competition with street vendors.” “I don’t know what’s going to happen when my lease expires. I think my rent is going to be increased too much.” “Drugs are a persistent problem and sold openly. “In the summer months, sales drop for small businesses.” This affects all businesses on the block.” What We’ve Heard from Washington Heights Shoppers What changes would you suggest to improve the commercial district for residents, pedestrians, and shoppers? “We are a family of four with two adults and two small kids. “[We need] more businesses that target children There is no place to buy clothes for us, within walking and youth, such as bookstores with the purpose distance, of decent quality. We also would love to see of developing historical/social awareness.” more art galleries and live music venues for local artists.” “A well stocked supermarket with reasonable prices, and fresh “More jobs for local people.” produce. [Something that is] affordable and carries a huge selection.” Based on 67 merchant surveys and 328 consumer surveys conducted by the Community League of the Heights in Fall 2018. 8 Avenue NYC Commercial District Needs Assessment
BUSINESS OUTLOOK Washington Heights Retail Opportunity Residents spend Local businesses make Every year, $841.6M each year in $510.9M each year in $330.8M is spent outside goods and services retail sales the neighborhood Retail Leakage & Surplus Surplus $0 Leakage Grocery Stores $65.4M Gasoline Stations $58.0M Department Stores (Excluding Leased Departments) $54.4M Other General Merchandise Stores $34.2M Building Material & Supplies Dealers $21.7M Electronics & Appliance Stores $17.8M Auto Parts, Accessories, & Tire Stores $11.9M Home Furnishings Stores $9.5M Clothing Stores $8.9M Sporting Goods, Hobby, & Musical Instrument Stores $8.3M Drinking Places - Alcoholic Beverages $5.1M Office Supplies, Stationery, & Gift Stores $4.4M Retail leakage and surplus is the Used Merchandise Stores $3.6M difference between estimated spending by local residents Special Food Services $2.8M on retail goods and estimated Furniture Stores $2.8M sales by local retail businesses. Retail leakage occurs when Lawn/Garden Equipment & Supply Stores $2.4M consumer demand exceeds retail supply in a designated Specialty Food Stores $1.3M trade area. On the chart, a positive value indicates leakage Book, Periodical, & Music Stores $1.2M of retail sales and represents net -$1.4M consumer spending that is being Jewelry, Luggage, & Leather Goods Stores captured by retailers outside of Other Miscellaneous Store Retailers -$1.8M the trade area. Retail surplus occurs when retail supply Florists -$3.0M exceeds consumer demand in a designated trade area. On the Beer, Wine, & Liquor Stores -$3.4M chart, a negative value indicates a surplus of retail sales and may Health & Personal Care Stores -$3.6M signify a market where retailers Shoe Stores -$4.5M are drawing customers from outside the trade area. Restaurants & Other Eating Places -$5.4M Source: ESRI and Infogroup, January 2019. Washington Heights 9
BUSINESS OUTLOOK Business Trends Change in Total Business Sales, 2011-2018 Change in Median Sales by Business, 2011-2018 Washington Heights Manhattan NYC Washington Heights Manhattan NYC 93% 64% 61% 151% 156% 150% Washington Heights Total Business Sales Washington Heights Median Sales by Business $100M $120K $98,486,072 $96,582,778 $114,838 $110,620 $100K $80M $84,288,130 $95,672 Sales Volume Sales Volume $91,283 $80K $71,462,013 $68,744,581 $60M $77,712 $76,543 $60K $55,730,901 $54,349,445 $51,136,021 $40M $55,637 $40K $45,775 $20M $20K 0 $0K 2011 2012 2013 2014 2015 2016 2017 2018 2011 2012 2013 2014 2015 2016 2017 2018 Year Year Source: Division of Tax Policy, NYC Department of Finance What We’ve Heard from Shoppers What additional types of businesses would When do you usually shop in Washington you like to see in Washington Heights? Heights? Department stores Weekdays 48% Clothing stores Weekday evenings 13% Full-service restaurants Weekend days 16% Weekend evenings 5% Healthy, affordable grocery stores No set time 18% Shoe stores How do you usually get to Washington Heights? How often do you shop in Washington Heights? Walk 50% Daily 52% Public transportation 38% 2 to 4 times a week 19% Car 7% Once a week 8% Taxi/Ride share 3% Twice a month 9% Bike 2% Once a month 1% 3 to 6 times a year 3% Rarely/Never 7% Source: Based on 328 consumer surveys conducted by the Community League of the Heights (CLOTH) of Washington Heights in Fall 2018. 10 Avenue NYC Commercial District Needs Assessment
PHYSICAL ENVIRONMENT Storefront Vacancies W 181 ST WASHINGTON BRIDGE NDER ALEXA TON HAMIL E BRIDG RGE W 178 ST GEO GTON ! Juan Pablo Duarte Square HIN WAS RIDGE ! ! ! ! B ! BRO ! 7 ST ! W 176 ST W 17 ADW ! ST NICHOLAS AV ! ! ! ! AUDUBON AV AY ! !! H HIG ! ! ! THE IDGE AMSTERDAM AV BR ! ! ! !! ! ! ! ! W 172 ST ! ! Highbridge Vacant Storefronts !! ! Park HAVE ! ! ! ! W 170 ST N AV HE !! NR JUMEL PL YH W 168 ST UD SO NP KW Y ! Storefront Mural EDGEC W 165 ST FT W Fort ! ! Washington ST ASHIN RIVERSIDE DR Park OMBE N ! ICH ! GTON OL ! ! AV AS ! W 162 ST AV AV ! BROADWAY ! ! ! ! ! W 160 ST ! ! Litter ! ! ! ! ! ! ! ! W 157 ST Streetscape Observations ! St. Nicholas Avenue ! W 155 ST Trash overflow from garbage cans poses a health and pedestrian hazard and discourages consumers from walking along the commercial corridor. ° 0 0.15 0.3 Miles Poor storefront conditions impact perceptions on the quality of goods offered throughout commercial corridor. Poorly maintained sidewalks make it difficult for pedestrians to Vacant Lots Vacant Storefronts Parks & Open Spaces safely navigate the commercial corridor. An analysis of 449 storefronts along Broadway and St. Nicholas Avenue revealed that 35% of storefronts are in poor condition, Broadway 56% are in average condition, and 9% are in good condition. Sidewalks and storefronts along Broadway are generally clean and well maintained. Traffic congestion along the Broadway corridor creates traffic flow issues that impact Washington Heights consumers, merchants, and residents. Washington Heights 11
DATA APPENDIX Study Area Boundaries Area Demographics Assessed Commercial Washington Heights Trade Total Population Corridors Context Area Area Primary data on Washington Heights Demographic and employment Retail leakage, surplus, and 100,433 Washington Heights storefront businesses presented on data on pg. 12-13 correspond retail opportunity data on 1,634,989 Manhattan pg. 6-8 was gathered along Broadway to the Washington Heights pg. 9 correspond to the and St. Nicholas Avenue. context area. 0.25 mile trade area. 8,461,961 New York City PINE Population Density (per square mile) BENNET HUR W 184 ST 107,697 ST A Washington Heights T AV V 71,617 Manhattan T W 181 S 27,986 New York City W 180 ST W 178 ST Average Household Size Harlem RGE GEO H INGT ON W 17 7 ST 3.1 Washington Heights R S WA RIDGE iver B ST NICHOLAS AV HAV AUDUBON AV 2.09 Manhattan BRO EN A 2.65 ADW New York City V W 173 ST AY HARLEM RIV ERS Commuting Patterns IDE RIVER D HEN DR W 168 ST RY R H UD FT W SON AMSTERDAM AV EDGEC 18,730 1,635 33,089 ASHIN PKWY Work Live GTON OMBE AV AV BROADWAY W 161 ST ST N W 159 ST 18,730 Work in Washington Heights, RIVE ICHO live elsewhere RSID LAS Hudson River 1,635 Live & Work in E DR AV Washington Heights W W 155 ST 33,089 Live in Washington Heights, work elsewhere EDGECOMBE AV W 150 ST Car Ownership 21.4% Washington Heights ° 0 0.2 0.4 Miles 23% Manhattan 45% New York City 12 Avenue NYC Commercial District Needs Assessment
Area Demographics Race/Background Washington Heights Manhattan NYC Educational Attainment Washington Heights Manhattan NYC Hispanic or Latino 71% 26% 29% 12th Grade or Less, 31% 13% 19% (of any race) No Diploma White alone 12% 47% 32% High School Graduate 20% 13% 24% Black or African 12% 13% 22% Some College, No Degree 15% 10% 14% American alone Associate’s Degree 6% 4% 6% Asian alone 4% 12% 14% Bachelor’s Degree 18% 32% 36% Two or more races 1% 2% 2% Graduate or 10% 29% 15% Some other race alone 0% 0% 1% Professional Degree American Indian and 0% 0% 0% Alaska Native alone Native Hawaiian and 0% 0% 0% Other Pacific Islander Population Age Washington Heights Manhattan NYC Median Age Foreign-Born Population Under 5 Years 5% 5% 7% 34.5 Washington Heights 47% Washington Heights 5–14 Years 8% 7% 11% 36.7 Manhattan 29% Manhattan 15–24 Years 14% 12% 13% 35.9 New York City 37% New York City 25–44 Years 37% 37% 32% 45–64 Years 24% 24% 25% 65+ Years 12% 14% 13% Income Employment Median Household Income Pop. Below Poverty Line Population in Labor Force Unemployment* $40,125 Washington Heights 22% Washington Heights 65% Washington Heights 13% Washington Heights $75,513 Manhattan 18% Manhattan 68% Manhattan 6.9% Manhattan $55,191 New York City 20% New York City 64% New York City 8.6% New York City *N ote: Unemployment figures are based on data from 2012-2016. As of November 2018, the unemployment rate is 3.3% for Manhattan and 3.7% for New York City (NYSDOL); updated Local Jobs and Employment neighborhood-level data for Washington Heights is not available. Local Residents’ Employment Jobs Located in Washington Heights Educational Services, Health Care, 28% Educational Services, Health Care, 23% Social Assistance Social Assistance Accommodation, Food Services, Arts, 19% Accommodation, Food Services, Arts, 11% Entertainment Entertainment Retail Trade 12% Retail Trade 8% Professional, Scientific, & Technical Services 8% Professional, Scientific, & Technical Services 20% Finance, Insurance, Real Estate 7% Finance, Insurance, Real Estate 17% Other Services 7% Other Services 4% Transportation, Warehousing, Utilities 5% Transportation, Warehousing, Utilities 3% Construction 4% Construction 2% Manufacturing 4% Manufacturing 3% Public Administration 2% Public Administration 3% Source: US Census Bureau, 2012-2016 American Community Survey; 2014 OnTheMap Application; NYS Department of Labor, December 2018. Washington Heights 13
DATA APPENDIX Washington Heights Transportation Washington Heights Transportation WASHINGTON BX BX BX BX BX W 181 ST 3 11 13 35 36 Bus Routes BRIDGE NYC Subway 4 NDER Bicycle Lanes 98 98 ALEXA ON HA M ILT GWB 98 3 11 BX BX 5 BRIDGE Bus ion 13 35 36 BX BX BX 98 RGE Stat GEO NGTON W 178 ST Pedestrian Counts S H I WA RIDGE B West 181st Street/St. Nicholas Avenue ST NICHOLAS AV 1,386 BRO W 176 ST Weekday Morning (7 - 9 a.m.) 7 ST W 17 ADW 7,668 Weekday Afternoon (4 - 7 p.m.) AUDUBON AV 5 98 H HIG AY BX 7 AMSTERDAM AV THE DGE I 6,307 Weekend (12 - 2 p.m.) 100 BR 3 Highbridge W 172 ST Park Vehicular Traffic 4 23,606 between W. 155th Street and HAVE 101 W. 179th Street on Broadway W 170 ST 5,384 N AV between W. 173rd Street and HE NR W. 180th Street on Wadsworth Street JUMEL PL YH W 168 ST UD 2 2 SO 7 3 BX Average Weekday Subway Ridership NP 100 5 (2017) KW Y W 165 ST 10,802 1 157th Street Fort FT W Washington 25,589 A C 1 EDGEC 168th Street ST Park RIVERSIDE DR ASHIN N 4 13,217 A ICH 175th Street OMBE 5 OL GTON 10,981 A AS 181st Street BROADWAY AV AV AV 11,693 1 181st Street 4 W 160 ST 2 Bx 6 MTA Annual Bus Ridership (2017) SBS 3 100 A 4.0M M3 W 157 ST 101 C 4.5M M4 2.2M M5 W 155 ST Bx 6 SBS 5.0M M100 1 4.3M Bx7 ° 0 0.15 0.3 Miles Sources: MTA 2017; NYC DOT September 2017; NYS DOT 2015 Annual Average Daily Traffic Data. 14 Avenue NYC Commercial District Needs Assessment
Recent SBS Investments in the Neighborhood C ommercial Revitalization, Avenue NYC multi-year grant, awarded to Community League of the Heights, 2018-2021. N eighborhood Design Lab services, awarded to Community League of the Heights, 2019. P lacemaking, Avenue NYC grant of $30,000 awarded to the Washington Heights BID, 2018. Placemaking, Avenue NYC grant of $30,000 awarded to the Washington Heights BID, 2017. Business Attraction, Avenue NYC grant of $25,000 awarded to Community League of the Heights, 2016. Placemaking, Avenue NYC grant of $20,000 awarded to the Washington Heights BID, 2016. Capacity Building, Avenue NYC grant of $25,000 awarded to Community League of the Heights and Broadway United Businesses, 2015. P lacemaking, Avenue NYC grant of $20,000 awarded to the Washington Heights BID, 2015. Existing Plans & Studies Inwood Library, Community League of the Heights with NYC Department of Housing Preservation Development (HPD), 2022 (proposed completion date). Inwood NYC Planning Initiative, NYC Economic Development Corporation, 2018. Sources ESRI and Infogroup, Inc. January 2019 ESRI Retail Market Place Profile. Metropolitan Transportation Authority. 2017. Average Weekday Subway Ridership. NYS Department of Labor. December 2018. Unemployment Rate Rankings by County. NYS Department of Transportation. 2015 Annual Average Daily Traffic, using Traffic Data Viewer. NYC Department of Finance, Division of Tax Policy, using data from NYS Department of Taxation and Finance. Business sales are reported by tax year, which runs from March 1st to February 28th. Sales data are compiled from sales tax returns, which are rolled up by tax filer within a year, excluding returns with negative sales amounts. For each year, each tax filer is reported according to the address listed on their latest return. Large outliers were removed. NYC Department of Small Business Services. Fiscal Year 2018. Business Improvement Districts Trends Report. NYC Department of Transportation. September 2017. Bi-Annual Pedestrian Counts. U.S. Census Bureau. 2015. OnTheMap Application. Longitudinal-Employer Household Dynamics Program. U.S. Census Bureau. American Community Survey, 2013 American Community Survey 4-Year Estimates, using NYC Census FactFinder. Washington Heights Census Tracts: 263, 261, 253, 251, 245, 241, 243.01, 247, 255, 249, 265, 239, 237 Photo Credits: © NYC & Company: Joe Buglewicz, Alex Lopez, Will Steacy; Flickr: Brian D. Bumby, Matt Green; Community League of the Heights; NYC SBS: Madelaine Britt. Washington Heights 15
ABOUT SBS The NYC Department of Small Business Services (SBS) helps unlock economic potential and create economic security for all New Yorkers by connecting New Yorkers to good jobs, creating stronger businesses, and building thriving neighborhoods across the five boroughs. ACKNOWLEDGMENTS We would like to recognize and thank the following individuals and organizations for their contributions to the development of the Washington Heights Commercial District Needs Assessment: Manhattan Borough President Gale Brewer NYC Council Member Mark Levine NYC Council Member Ydanis Rodriguez Manhattan Community Board 12 Washington Heights Merchants Washington Heights Shoppers and Residents nyc.gov/avenuenyc
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