Vitality & Tourism Management 2010/2011
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Information Package Vitality & Tourism Management Four-year programme Bachelor of Business Administration 2010/2011
Table of Contents 1. Introduction ............................................................................................................ 3 2. HZ University of Applied Sciences: International School of professional education ....................... 3 3. Higher professional education in the Netherlands ............................................................... 3 4. Bachelor of Business Administration ................................................................................ 3 5. Market Developments and Job Opportunities ..................................................................... 3 6. Study Programme ...................................................................................................... 4 7. Contact persons ........................................................................................................ 7 8. Application procedure ................................................................................................ 7 9. Marking System - European Credit Transfer System ............................................................. 8 10. Annual plan 2010-2011 ................................................................................................ 8 11. How is the programme delivered? .................................................................................. 8 Academic year ............................................................................................... 8 European Credits (EC)...................................................................................... 8 Work placements ........................................................................................... 9 Personal Study Career Coach ............................................................................. 9 12. Academic year programmes.......................................................................................... 9 13. Course Descriptions .................................................................................................. 10 Assessments................................................................................................ 10 First Year courses ......................................................................................... 11 Second year courses ................................................................................ 16 Third Year ............................................................................................ 20 Fourth Year .......................................................................................... 21 2
1. Introduction This information package relates to the Applied Sciences programme of the Bachelor of Vitality & Tourism Management (V&TM) and contains detailed information on how to apply and whom to contact for further information. The courses of the programme are outlined in separate paragraphs, and a brief description of each course is given. Every effort has been made to explain everything as clearly as possible. Nevertheless, should you have any queries or concerns, please feel free to contact us at: study@hz.nl 2. HZ University of Applied Sciences: International School of professional education HZ University of Applied Sciences has been organizing programmes for foreign students since 1987. These students come from a wide range of backgrounds, from Business and ICT to Vitality & Tourism Management and Water Management. In total, HZ University of Applied Sciences has approximately 4,000 students, 400 of them coming from all over the world. The institution is home to a large number of Asian, German and Spanish students, as well as students from Canada, Mexico, France, Great Britain and other European countries. This mixture of nationalities presents a unique opportunity to get to know and understand different cultures, a key success factor in an international career. 3. Higher professional education in the Netherlands The higher education in the Netherlands can be divided as follows: - Higher professional education, in Dutch called “Hoger Beroeps Onderwijs” (HBO). The official name in English is Universities of Applied Sciences. - Academic education, taught at universities, which is more oriented to theoretical studies. HZ University of Applied Sciences provides students with theoretical education, but also focuses on the practical training for occupations that require higher professional qualifications. The practical component is an important part of the curriculum; you will recognize this while reading this information guide and the course descriptions. 4. Bachelor of Business Administration After graduation from HZ, you may call yourself Bachelor of Business Administration. 5. Market Developments and Job Opportunities The programme Vitality & Tourism Management offers an international environment, based on education in the fields of Management, Vitality and Wellness, Sports, Health, Spa and Hospitality. You will get an extensive chance to profile and specialize yourself. You also will learn to judge your own functioning and to assess your own actions with respect to sustainability, safety and ethics. 3
Within the field of Leisure and Tourism, but also within working contexts, new markets are evolving with great opportunities in Wellness and Vitality. People nowadays are concerned about their lifestyle; their health and their quality of life. They are looking for a healthy balance between body & mind. This programme is developed due to the growing demand for Vitality & Wellness managers within the hotel- and leisure industry and also the demand for professional advisors in a working context. Excellent service and sustainability are key factors in this upcoming sector. This market needs professionals on management level, and with HZ you will get the best opportunity to join this interesting market as Manager Vitality & Tourism Management. After completing the programme, you will be responsible for the provision of services in the field of Vitality and Wellness (health, sports, relaxation, personal care and diet & nutrition). You will know how to develop hospitality concepts, taking into account the demands of the market and the environment in which the company operates. You will recognize new trends within Vitality and Wellness and are able to translate these trends into new initiatives within the Tourism and Leisure sector or offer appropriate advice in respect to lifestyle and health in large organisations. As a manager, your leadership will inspire the team and you will take care for a positive working atmosphere. 6. Study Programme The English programme Vitality & Tourism Management starts in September 2010. From day one the official language in this study programme is English. Major courses are based on real-life cases. Immediately from the beginning of the first year you will get extensive experience in real settings: visits and short work placements within the Vitality and Tourism sector. Each semester of year 1 and 2 consists of six required courses; three major courses and three Professional Core courses. Year 1 Semester 1 credits Major courses Vision & Policy in Tourism 7.5 Hospitality & Imagineering 7.5 Vitality & Wellness 1 7.5 - Sports - Spa Management & Health, including business ethics - Work placement - Study Career Planning Professional Core courses Team work 2.5 English in Tourism 1 2.5 French/German/Spanish 1 (choice) 2.5 30,0 4
Semester 2 credits Major courses Successful Business 7.5 Innovative Leadership 7.5 Vitality & Wellness 2 7.5 - Sports - Spa Management & Health, including business ethics - Work placement - Study Career Planning Professional Core courses Training Presentations and Report writing 2.5 English in Tourism 2 2.5 French/German/Spanish 2 (choice) 2.5 30,0 Year 2 Semester 3 credits Major courses Innovation within Hospitality and Tourism 7.5 Communication in Crisis 7.5 Vitality & Wellness 3 7.5 - Sports - Spa Management & Health, including business ethics - Work placement - Study Career Planning Professional Core courses Systematic Problem Solving 2.5 English in Tourism 3 2.5 French/German/Spanish 3 (choice) 2.5 30,0 Semester 4 credits Major courses Business on the move in Tourism 7.5 Leisure and vitality around the year 7.5 Vitality & Wellness 4 7.5 - Sports - Spa Management & Health, including business ethics - Work placement - Study Career Planning Professional Core courses Basic Statistics 2.5 English in Tourism 4 2.5 French/German/Spanish 4 (choice) 2.5 30,0 5
Year 3 Minor In the third year you can choose for specializing with a minor course at HZ, but you also have the possibility to enrol for a minor programme at our partner Academy: NHTV, International University of Applied Sciences in Breda. A minor programme has the duration of one semester. You can select from one of many optional modules, but you can also decide to do a six-month programme abroad. HZ has a wide selection of partner universities, e.g. in Germany and Austria. In the sixth semester you continue your major programme with a business case and a research project. You will take part in three courses to help you carrying out these tasks. In this semester you also choose three elective courses, under the restriction that they are related to your bachelor programme. These courses are meant to specialize in the direction you have chosen, or to improve one or more languages. Semester 5 credits Minor programme Minor at HZ (choice) 30,0 - Coastal tourism - Wellness & Lifestyle - Innovation and Business management - Other choice Or Minor at NHTV (choice) - Sustainability within Tourism - Visitor Studies - Other choice Or Study abroad Semester 6 credits Major courses Business case 7.5 Research project 7.5 Supporting training: 7.5 - Methodology and research - Cross-cultural Management - Presentation, sales and business communications Elective course (free Spa Management and Health 7.5 choice) English in Tourism 5 French/German/Spanish 5 (choice) Free Composition Course 30,0 6
Year 4 Year 4 is your graduation year. It consists of a work placement and a final thesis. You can do this part abroad on the condition that you have a proficiency level in the language of the country you want to go to. Semester 7 and 8 credits Week 1-4 Orientation (HZ) Week 5-11 Preparation (Work placement) Week 12-25 Implementation (Work placement) Week 26-32 Processing (Work placement) and graduation (HZ) 60,0 7. Contact persons If you would like more information on the study programme of Vitality and Tourisn Management, or you have questions concerning the enrolment procedure, tuition fees or accommodation, please contact: HZ University of Applied Sciences International Office E-mail: study@hz.nl The programme coordinator is responsible for the implementation of the programme and he is the main contact for the overall planning of all programme-related lectures, examinations and assessments. Mr P. Kruizinga Tel +31 118 489173 / +31 6 20955299 E-mail: peter.kruizinga@hz.nl. 8. Application procedure Students interested in studying in Vlissingen can apply on-line; visit our website www.hz.nl, and choose “applying”. The closing date for applications is 30 June. If you have any question regarding enrolment procedure, college fees and accommodation, please contact the International Office: study@hz.nl - Students enrolling for the first-year programme are expected to have a diploma that meets the national university entrance requirements. - A good command of the English language is essential. English level should be equivalent to a TOEFL level of 550 (paper-based). Non-EU students need an IELTS score of 6.0 (or equivalent). 7
Based on previous education, exemptions are sometimes allowed by HZ University of Applied Sciences. 9. Marking System - European Credit Transfer System Tests and exams are marked in accordance with the ECTS grading system, which is a European grading system. Dutch marks Grading System ECTS * 10 Excellent A 9 Very Good B 8 Good C 7 Satisfactory D 5.5 or 6 Sufficient E 1 – 5.4 Fail FX / F FX = further work is required before the credit can be awarded F = considerable work is required 10. Year plan 2010-2011 The academic year starts end of August/beginning September and ends mid/end June. You can find an overview of all holidays and assessment periods in the year plan, which is published on the website (www.hz.nl) as from May of each year for the next academic year. 11. How is the programme delivered? Academic year The academic year starts at the end of August/beginning September and ends at the end June/beginning of July. The academic year consists of two periods of seventeen weeks of lectures and two weeks of examinations. European Credits (EC) The study programme consists of courses of 2.5 or 7.5 ECTS (European Credit Transfer System). Each credit represents twenty-eight hours of study. This includes contact hours, project weeks, individual study, group case studies and the writing of reports. The credits are divided as follows: Year Activity Credits 1st year Basis, foundation year; theory 60 and professional training 2nd year Basis, main body; theory and 60 professional training 3rd year Minor 30 Specialization, Major 30 4th year Work placement and Final 60 Thesis Project 8
Work placements In the first two years of study, professional (practical) training is part of the programma (128 hours per year). In the third year you carry out a business case and a research project in a real- life context. In the final year you have to apply for a work placement place in a company or organization. There, you carry out a real-life research project, which must be essential for the improvement of the performance or quality of the company or organization. The primary aim of the work placement period is to prepare you for your professional career by means of a work experience in your field of study. Secondary aims of the work placement are: - comparing your own expert knowledge alongside the actual practice and enhancing your knowledge and skills in a practice-oriented organisation; - becoming acquainted with recent developments in Vitality, Wellness and Tourism Markets; - learning to function in a professional organisation; - carrying out a significant assignment independently while under supervision; - reporting on the research results you have found. During the thesis project you have to: - prove that you are capable of dealing with the assignment that has been allotted to you by using your theoretical and practical skills; - demonstrate by means of a report that you are capable of reporting on an assignment in a careful and orderly manner; moreover, the report should be accurate in terms of content; - demonstrate by means of an oral presentation that you are able to inform others clearly about the work you have carried out and about its results; also that you are able to answer critical questions about your work. All the details on both work placements (work placement and final thesis project) you will be informed by means of handbooks. Personal Study Career Coach Being a medium size institute with around 4,000 students allows for a personal atmosphere. We therefore keep classes small and make sure that our faculty and staff are always there to help you. All students will be assigned a personal study coach (study tutor). Your study coach is present to answer your questions and help you making the right choices in your professional orientation (work placements, minor and options). 12. Academic year programmes Each semester (so 8 times) you must obtain 30 ECTS. The first four semesters have fixed programmes. In the final four semesters choices can be made, but you will have to plan and schedule these carefully. Specifically studying abroad requires good planning. After familiarizing yourself with the professional possibilities and having completed the study programme of the first two years, you will then choose a courses for your Minor semester in consultation with your personal study coach, based both on your own interests and the competences you have developed so far. Minor courses will allow you to broaden your knowledge in the field of your bachelor study by following courses outside but still related to your Major. 9
You may also choose for a Minor that will deepen your understanding of the Major topics that have your particular interest. Minors consist of four blocks of 7.5 ECTS. You may do your Minor Programme abroad at one of our partnerschools. A study and/or work placement abroad has to be organized in close cooperation with the International Office. The Office has a network of contacts with institutes and companies. Before you are allowed to embark on a programme abroad, the head of the V&TM department has to approve of your proposed study activities abroad. When you have completed your semester abroad, the partner institute will give you a Transcript of Record that indicates the number of credits you have obtained there. Exchange programme study results can thus be transferred to the HZ administration. You can find the list of HZ partner universities on the HZ web-site: www.hz.nl 13. Course Description This paragraph concentrates on the course descriptions. At the beginning of each semester, every lecturer will give detailed information on his/her course module. All study outlines are displayed on the electronic learning environment, named VLD (= Virtual Learning Desk/ “distance learning”), which is accessible on the HZ intranet called “Infonet”. More specifically, by the end of the first lecture, it should be wholly transparent how a particular course is organized and how student achievements are assessed. Each course may differ in terms of teaching methods and assessment tools used. An assessment tool may consist of an individual written test, a paper, a report, class presentation, a case study, peer assessment or an oral examination. Assessments Each course is rounded off with a form of an assessment. For most courses the assessment criteria are a set of agreed assessment criteria for work (e.g. mid term exam, a report, a presentation), which is called the assessment matrix. So, assessments take on different forms. Each part weighs in the final mark. Even “tick off” activities, which are not marked, must be completed before the grading and credits can be awarded. The final mark obtained must be sufficient; this means at least a score of 6.0 on a scale from 0 to 10. Any partial assessment must at least be 5.5. When partial assessments have been satisfactorily completed, credits will be awarded. The results are published (anonymously) on Infonet, where they can be accessed by every student. So on Infonet, you can follow your own study progress. A portfolio is a collection of all (home)work [exercises from the books and Internet] done for the course, together with formative feedback by the instructor. It is therefore a collection of your entire original and your revised material. It allows you to profile yourself and to give reflective comments on the course you followed and the progress you made. In your portfolio you can also include materials and documents you have read/worked on outside the lectures: you could, for example, include newspapers excerpts, texts, and also oral texts or interviews that interest you and for which you have written or recorded a comment explaining why the subject interest you and in which you state your opinion about the topic at hand. 3600 feedback is an important tool: for this, you have to collect feedback from other students, lecturers, your in-company mentor, etc. Based on this feedback you write a reflection report that you discuss with your study career coach. 10
Resit examinations: For students that fail one or more exams, resit examinations are scheduled in the next semester. First Year courses Semester 1 Course name: Vision and Policy in Tourism Course code: CU07488 Study load: 210 hours 7.5 EC Prerequisite: None Next course: Contents: - history & basic concepts of marketing - customer care and satisfaction - marketing tools - marketing tactics- four P’s: price, place, promotion and placing - marketing related to Vitality & Tourism - Business visit to a marketing department - marketing at macro, meso and micro level Study methods - Instructional lecture - Group lecture - Group work - Indivdiual work - Practical case study and writing report Course name: Hospitality and Imagineering Course code: CU07491 Study load: 210 hours 7.5 EC Prerequisite: None Contents: - Consumer Behaviour - (sub)Culture and Consumers - Identity, Brands and Branding - Concept and Product development - Life style, Trends and Consumers - Ethics and Sustainability Study methods - Group lecture - Instructional lecture - Group work - Individual work - Practical case study and writing report Course name: Vitality and Wellness 1 Course code: CU07492 Study load: 210 hours 7.5 EC Prerequisite: Not specified Contents: - Anatomy - Health problems and diseases - History of medical Spa’s: Roman Empire, thermal springs in Baden-Baden, hydrotherapy Kneipp, medical spa’s Hungary - Water as therapy: Thalassso, Balneo therapy, medical use of water - Sports 11
- Work placement - Study career planning Study Methods - The course will provide a full orientation on the various areas. In addition to guest lectures, exhibition visits, you will select some particular topics and give an oral presentation for your fellow students. - Group lecture - Guest Lecture by a Dermatologist - Group work - Individual work - Excursion to Spa and Wellness resorts in Germany and Austria - Reflection Course name: Teamwork Course code: CU07490 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Next course: Contents: Participating and functioning in groups is an important professional skill. You are taught how cooperate in groups with different capacities and competences, how to deal with conflicts and how to aim for results. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Professional Core; English in Course code: CU07511 Tourism 1 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Next course: English in Tourism 2 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in (professional) English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: French Course code: CU07512 in Tourism 1 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Not specified Next course: French in Tourism 2 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. 12
Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: German Course code: CU07513 in Tourism 1 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Not specified Next course: German in Tourism 2 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: Spanish Course code: CU07514 in Tourism 1 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Not specified Next course: Spanish in Tourism 2 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture – Group work - Individual work Semester 2 Course name: Successful Business Course code: CU07494 Study load: 210 hours 7.5 EC Prerequisite: Not specified Contents: - Business Plan - Market research - Financial planning - Study Project: Hotel Study methods - Instructional lecture - Group lecture - Group work - Individual work 13
Course name: Innovative leadership Course code: CU07489 Study load: 210 hours 7.5 EC Prerequisite: Not specified Contents: - Innovative leadership - Human resource management - Study project: Shiatsu sauna Spa Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Vitality and Wellness 2 Course code: CU07493 Study load: 210 hours 7.5 EC Prerequisite: Vitality and Wellness 1 Contents: - Holistic treatments: Chinese healing, Ayurveda, Spiritual healing methods, four Elements; earth, water, fire and air - Natural healing systems: homeopathy, aromatherapy, acupuncture - Body therapy - Water management: hygiene & safety regulations - Business ethics and customer care - Sports - Work placement - Study development planning Study methods - Instructional lecture - Group lecture - Guest therapist & demonstrations - Group work - Individual work Course name: Training Presentations and Course code: Report writing Study load: 70 hours 2.5 EC Teachers: Prerequisite: Next course: Contents: Learning to make a presentation and perform it for groups is an important skill. You also have to learn to make a professional report, with which you can present yourself and the firm your working for. Study methods - Instructional lecture - Group lecture - Group work - Individual work 14
Course name: Professional Core; English in Course code: Tourism 2 Study load: 70 hours 2.5 EC Teachers: Prerequisite: English in Tourism 1 Next course: English in Tourism 3 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in (professional) English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: French Course code: in Tourism 2 Study load: 70 hours 2.5 EC Teachers: Prerequisite: French in Tourism 1 Next course: French in Tourism 3 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: German Course code: in Tourism 2 Study load: 70 hours 2.5 EC Teachers: Prerequisite: German in Tourism 1 Next course: German in Tourism 3 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: Spanish Course code: in Tourism 2 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Spanish in Tourism 1 Next course: Spanish in Tourism 3 15
Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture – Group work - Individual work • Second year courses Semester 3 Course name: Innovation in Hospitality Course code: and Tourism Study load: 210 hours 7.5 EC Teachers: Prerequisite: Courses CU04081 & CU03271 Next course: or equivalent Contents: - Financial management - Study Case: ‘AGIS- impulse to innovation’ Study Methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Communication in Crisis Course code: Study load: 210 hours 7.5 EC Teachers: Prerequisite: Courses CU03180 Next course: Contents: - Crisis communication and training - Study case: ‘Legionella- danger case for fitness’ Study Methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Vitality and Wellness 3 Course code: Study load: 210 hours 7.5 EC Teachers: Prerequisite: Vitality and Wellness 2 Next course: Vitality and Wellness 4 Contents: - Spa management 3 - Anatomy 3 - Sports and Vitality 3 - Business ethics - Work placement - Study career planning 16
Study Methods - Instructional lecture - Individual work - Multimedia practice - Pair work - Seminars - Home study Course name: Professional Core; English in Course code: Tourism 3 Study load: 70 hours 2.5 EC Teachers: Prerequisite: English in Tourism 2 Next course: English in Tourism 4 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in (professional) English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: French Course code: in Tourism 3 Study load: 70 hours 2.5 EC Teachers: Prerequisite: French in Tourism 2 Next course: French in Tourism 4 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: German Course code: in Tourism 3 Study load: 70 hours 2.5 EC Teachers: Prerequisite: German in Tourism 2 Next course: German in Tourism 4 Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: Spanish Course code: in Tourism 3 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Spanish in Tourism 2 Next course: Spanish in Tourism 4 17
Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture – Group work - Individual work Semester 4 Course name: Business on the move Course code: Study load: 210 hours 7.5 EC Teachers: Prerequisite: Courses CU04081 & CU03271 Next course: or equivalent Contents: -Organization theory Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Leisure and vitality around Course code: the year Study load: 210 hours 7.5 EC Teachers: Prerequisite: Courses Next course: Contents: - E marketing & Leisure + Yield management - Study case: ‘Feel nature on your skin’ Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Vitality and Wellness 4 Course code: Study load: 210 hours 7.5 EC Prerequisite: Vitality and Wellness 3 Contents: - Spa management 4 - Anatomy 4 - Sports and Vitality 4 - Business ethics - Study career planning Study methods - Instructional lecture - Group lecture 18
Course name: Professional Core; English in Course code: Tourism 4 Study load: 70 hours 2.5 EC Teachers: Prerequisite: English in Tourism 3 Next course: Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in (professional) English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: French Course code: in Tourism 4 Study load: 70 hours 2.5 EC Teachers: Prerequisite: French in Tourism 3 Next course: Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: German Course code: in Tourism 4 Study load: 70 hours 2.5 EC Teachers: Prerequisite: German in Tourism 3 Next course: Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture - Group work - Individual work Course name: Optional language: Spanish Course code: in Tourism 4 Study load: 70 hours 2.5 EC Teachers: Prerequisite: Spanish in Tourism 2 Next course: 19
Contents: To participate and function comfortably and successfully in a professional international environment, it is increasingly necessary to be knowledgeable in at least one modern language other than English, to develop the relevant skills and be aware of cultural conventions and attitudes. Study methods - Instructional lecture - Group lecture – Group work - Individual work • Third Year Semester 5 The Minor Study Programme consists of four blocks of 7.5 ECTS of your own choice. You may also do a relevant study abroad for the duration on one semester. Semester 6 The Major part of the Study Programme also consists of four blocks of 7.5 ECTS. Course name: Business case Vitality & Course code: Tourism Management Study load: 210 hours 7.5 EC Teachers: Prerequisite: “Pass” for all first and second- Next course: year courses Contents: Study methods - Instructional lecture - Group lecture – Group work - Individual work Course name: Resarch project Vitality & Course code: Tourism Management Study load: 210 hours 7.5 EC Teachers: Prerequisite: “Pass” for all first and second- Next course: year courses Contents: Study methods - Instructional lecture - Group lecture – Group work - Individual work Course name: Supporting training Vitality & Course code: Tourism Management Study load: 210 hours 7.5 EC Teachers: Prerequisite: “Pass” for all first and second- Next course: year courses 20
Contents: - Methodology and research - Cross-cultural Management - Presentation, sales and business communications Study methods - Instructional lecture - Group lecture – Group work - Individual work Course name: Optional course Course code: Study load: 210 hours 7.5 EC Teachers: Prerequisite: “Pass” for all first and second- Next course: year courses Contents: Options: -Spa management and Health - English - French - German - Spanish - Free composition Course - Other Study methods - Instructional lecture - Group lecture – Group work - Individual work • Fourth Year Semesters 7 and 8 Course name: Graduation phase Vitality & Course code: Tourism Management Study load: 840 hours 60 EC Teachers: Prerequisite: “Pass” for all previous courses. Next course: Work placement suited to bachelor level Contents: 1. Orientation (Weeks 1 – 4) You determine on which competencies and subtasks (and business ethics and interpersonal and intrapersonal developments) you want to work during your work placement (part “function experience”). You draw up a PDP (personal development plan). You draw up a concept research proposal, discuss it and after consultation draw up a definitive research proposal/plan of approach. Your plan of approach must be approved by your supervisory teacher and checked by the lecturer Research. After that, you collect supporting and relevant literature for your research. In this period, you have to attain several refresher workshops regarding specific knowledge and skills, e.g. Research & Methodology. 21
2. Preparation (weeks 5- 11) Your definitive research proposal must be signed by your work placement company/ organization. It must contain the competencies and subtasks that you are going to work on. Your PDP is also discussed. You explore the company/organization and set up your research. During these weeks, you will be working at the company/organization and you orient yourself vis-à-vis your function experience and your research, e.g. by studying annual reports, minutes of meetings. At the end of this phase, an interim evaluation of this work placement part, i.e. the function experience and PDP, is scheduled with HZ, the company/organization and you. 3. Implementation (weeks 12 - 25) In these weeks the actual research is carried out. Next to that, you continue to acquire function experience. The division between function experience and research is 50-50. In this period, interim evaluations of the research and the function experience will take place at fixed moments by means of reflection. You must send your reflections digitally to your HZ supervisory teacher, or he/she can visit you at the work placement place to discuss them. 4. Presentation and graduation (weeks 26 - 32) In these weeks, the research data are processed and turned into a research report. Your experiences concerning the function are laid down in a reflection report. In it, you must draw clear conclusions regarding the desired competencies and subtasks (business ethics and interpersonal and intrapersonal development). Both reports must meet the level required of a graduation report. First rounding-off talk This takes place at the work placement place with the supervisory teacher, the in- company mentor and you. Based on your PDP, it is determined to what extent you have actually acquired the desired competencies. At the end of the talk you are informed whether you have passed or not. The mark is not yet made known. After this talk, the first and second examiners will assess your research. They will inform you whether it is sufficient and you will be allowed to present it orally or not (yet). Second rounding-off talk Here the examiners, an external delegate and you are present. You will now have to defend your research. The examiners and the external delegate will estimate the final mark. You will only be informed whether you may present your work or not. Oral presentation of the research Here you present your research orally and answer questions. You receive the marks for your research and for the results of your competency development laid down in the PDP. The presentation can be linked to the diploma ceremonies. Study methods - Individual work - Feedback sessions 22
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