VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership

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VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership
Fairfax County, Virginia
                     Connect with America

                    2023

 VISIT         FAIRFAX
Official Visitors Guide Media Kit

        CONNECT WITH TRAVELERS!
          VISITORS TO FAIRFAX COUNTY SPEND
               $3.84 BILLION ANNUALLY!
VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership
Visit Fairfax
MARKETING THE REGION
                                             Through a mix of paid and
                                             earned media, the Visit Fairfax
                                             team promotes Fairfax County
                                             as a vibrant, year-round
                                             destination for both domestic
                                             and international leisure,
                                             business and meeting
                                             travelers.

                                             VISIT FAIRFAX MISSION STATEMENT
                                             To market, sell and promote Fairfax County as a preferred destination for visitors in the areas
                                             of business, leisure and sports travel through exciting products, programs and activities that
                                             will distinguish Fairfax County and contribute to the overall economic and social growth for
                                             our citizens and communities.

                                                          Fairfax County Tourism
                                                           generates more than                               Supports more than

     $3.84 BILLION                                     $308 MILLION                                              31,000
      in annual visitor spending                     in state and local taxes annually                              local jobs

CAMPAIGN HIGHLIGHTS
FXVA.COM                                         PAID MEDIA                                        DIRECT EFFORTS
Promoted through paid search, search             In 2021, multiple paid digital media              The sales team will attend more than
engine optimization and social media             campaigns promoting the region resulted in        40 shows and missions this year.
outreach to approximately 60,000 followers       more than 7 million impressions to targeted
and 40 shows and missions, the website           consumers.
generates more than 1 million unique
visitors each year.
VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership
REACH MORE THAN
100,000 HIGHLY
QUALIFIED VISITORS
WHO ARE ACTIVELY PLANNING THEIR TRIP TO                                                                    More than 50% of
FAIRFAX COUNTY – OR ARE ALREADY IN MARKET!                                                              American travelers use
                                                                                                         print resources when
                                                                                                      planning trips, and print
FAIRFAX COUNTY OFFICIAL VISITORS GUIDE
                                                                                                      is equally popular among
The Fairfax County Official Visitors Guide is the primary fulfillment piece for Visit Fairfax’s
                                                                                                       all age groups. Print use
marketing efforts. There’s no better place to connect with visitors to Fairfax County who
                                                                                                     has increased for the past
are searching for where to stay, and things to see and do while on their trip. The featured            12 years, and reached its
content and special events listings make trip-planning a breeze for individual, family,              highest level yet during the
business and group travelers.                                                                                 pandemic.*

                      Total Reach:
                       More Than                            100,000!
CIRCULATION: 50,000
DISTRIBUTION
Direct Requests: Visitors can request a free copy from FXVA.com, allowing you to reach a
 qualified audience of visitors planning their trip even before they arrive.

State Welcome Centers: Thousands of visitors pick up their free copy to decide what to do and
where to stay while they are here.                                                                         Visitors
Trade Shows: The Visit Fairfax team uses the guide as an in-person tool to sell the
 destination to tour operators and event planners at trade shows.                                      DIGITAL
INTEGRATED PRINT + DIGITAL EXPOSURE
Digital Reach: Extend your reach digitally. The guide is also available in an electronic version,      GUIDE
                                                                                                           ** 26,000 pageviews
 which drives more than 26,000 pageviews in a typical year. All advertisers receive a free link to
 their site.                                                                                              ** 24+ pages per visit

Highlighted Listings: Advertisers’ listings will be highlighted in the Dining, Accommodations
 and Things to Do sections, directing visitors to their corresponding ads.

* SOURCE: 2021 MILES/DESTINATION ANALYSTS “STATE OF THE AMERICAN TRAVELER”
**SOURCE: GOOGLE ANALYTICS
VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership
DINING                                                                   B = Breakfast | L = Lunch | D = Dinner | $-$$$ = Price Range

                                                               AMERICAN                                            DAVE & BUSTER'S
                                                                                                                   daveandbusters.com | 703-682-4300 |                           & LUCKY LOUNGE
                                                                                                                                                                                                                                             JACKSON'S MIGHTY FINE FOOD
                                                                                                                   6655 Springfield Mall, Springfield 22150

ADVERTISING
                                                                                                                                                                                 greatamericanrestaurants.com | 703-
                                                                                                                   | Family-friendly chain DINING
                                                                                                                                           in a sports-bar setting B = Breakfast437-0800               | 11927           Democracy Dr., Reston
                                                               ARTIE'S CLASSIC AMERICAN                            with American food and games. LD $$
                                                                                                                                                                                  | L = Lunch | D = Dinner | $-$$$ = Price Range

                                                                                                                                                                                 20190 | Upbeat 1940s-style dinner house
                                                                                                                                                                                                                                    B = Breakfast | L = Lunch | D = Dinner
                                                                                                                                                                                                                                                                           | $-$$$ = Price Range
                                                                                                                                                                                                                                                                                                                                                                                                                                                         DINING
                                                               greatamericanrestaurants.com | 703-                                        AMERICAN           DELLA J'S DELECTABLES
                                                                                                                                                                                 with two         bars. LD $$
                                                                                                                                                                                              LOST DOG CAFÉ dellajsdelectables.com | 703-866-8058
                                                                                                                                                                                                                                    SILVERADO
                                                               273-7600 | 3260 Old Lee Hwy., Fairfax                                                                                                                                                                lostdogcafe.com | 703-356-5678 | 1690
                                                                                                                                                                                                                                                                        ZINBURGER WINE & BURGER BAR

                                                                                                                   DELLA J'S DELECTABLES
                                                                                                                                                                                                            | 6558 Backlick Rd., Springfield 22150                                                                 greatamericanrestaurants.com | 703-                                                                 HAMA SUSHI
                                                                                                                                                                                                                                                    |              Anderson Rd., McLean 22102 | Serves
                                                                                                                                                      ARTIE'S CLASSIC AMERICAN                              Southern home cooking, simply fresh. LD
                                                                                                                                                                                                                                                    $$
                                                                                                                                                                                                                                                                                                           up
                                                                                                                                                                                                                                                                   great pizza, sandwiches and beer from around    354-4560 | 7052 Columbia Pk., Annandale
                                                                                                                                                                                                                                                                                                                                                                      zinburger.com | 703-924-1058 | 6795
                                                                                                                                                                                                                                                                                                                                                                                                                       JAPANESE RESTAURANT
                                                                                                                                                                                                                                                                                                                                                                      Springfield Mall, Springfield 22150 |

                                                               22030 | Classic American with something for
                                                                                                                                                      greatamericanrestaurants.com | 703-                                                                          the world. LD $$                                22003 | Homemade American Southwest                                                                 hama-sushi.com | 703-713-0088 |
                                                                                                                                                                                                                                                                                                                                                       fare           Creative gourmet burgers and shakes, plus
                                                                                                                                                      273-7600 | 3260 Old Lee Hwy., Fairfax                 DOGFISH HEAD ALEHOUSE

                                                                                                                                                                                            LOSTMAPLE  DOG        CAFÉ
                                                                                                                                                                                                                                                                                                                   and comfort food. LD $$                                                                             2415 Centreville Rd., Herndon 20171 |
                                                                                                                   dellajsdelectables.com | 703-866-8058
                                                                                                                                                      22030 | Classic American with something               dogfishalehouse.com | 703-534-3342                                                                                                                        wine and local beer. LD $$
                                                                                                                                                                                              for          AVE RESTAURANT                              |                                                                                                                                                               Real Japanese cuisine in a traditional

                                                               everyone. LD $$
                                                                                                                                                      everyone. LD $$                                       6220 Leesburg Pk., Falls Church 22044
                                                                                                                                                                                                                                       TED'S BULLETIN
                                                                                                                                                                                                                                                            ASIAN
                                                                                                                                                                                                                                                         |        mapleaverestaurant.com | 703-319-2177                                                                                                                atmosphere. LD $$
                                                                                                                                                                                                            Exquisite grilled food and signature Dogfish

                                                                                                                   | 6558 Backlick Rd., BJ'S Springfi
                                                                                                                                                 RESTAURANT eld   22150 |
                                                                                                                                                                                                                                                                  | 147 Maple Ave., W., Vienna 22180 |            tedsbulletin.com | 703-956-9510 | 11948
                                                                                                                                                            & BREWHOUSE
                                                                                                                                                                                            lostdogcafe.com | 703-356-5678 | 1690
                                                                                                                                                     bjsrestaurants.com | 703-356-7305 | 8027
                                                                                                                                                                          EARLS KITCHEN
                                                                                                                                                                                                            ales. LD $$
                                                                                                                                                                                                                                                                                  HONEY PIG GOOLDAEGEE
                                                                                                                                                                                                                                                                  Eclectic American cuisine in the heart of
                                                                                                                                                                                                                                                                  Vienna. LD $$   KOREAN GRILL
                                                                                                                                                                                                                                                                                                                  Market St., Reston 20190 | A real American
                                                                                                                                                                                                                                                                                                                  classic joint with a bit of style. BLD $$

                                                                                                                   Southern home cooking, simply fresh. LD $$ + BAR Anderson
                                                                                                                                                     Leesburg Pk., Tysons 22182 | Boasting
                                                                                                                                                                                                                                                            ARIGATO SUSHI
                                                                                                                                                                                                            Rd.,RESTAURANT
                                                                                                                                                                                                                     McLean 22102 |TRUE Serves       up
                                                                                                                                                                                               an                                                                                                                                                                                                                     honeypigbbq.com | 703-256-5229 | 7220
                                                                                                                                                     expansive menu, a great selection of craft             earls.ca | 703-847-1870 | 7902 Tysons

                                                               BJ'S RESTAURANT &                                                                     beer and a comfortable atmosphere. LD          MCLEAN FAMILY                           FOOD KITCHEN
                                                                                                                                                                                                           Pl., Tysons 22102 | An innovative upscale-
                                                                                                                                                                                                                                                      One                                                                                                             arigatosushi.com | 703-352-9338 | 11199         Columbia Pk., Annandale 22003 | Authentic
                                                                                                                                                                                              $$                                                                  themcleanfamilyrestaurant.com | 703-356-        truefoodkitchen.com | 571-326-1616                  A Lee Hwy., Fairfax 22030 | Freshly made        Gooldaegee Korean BBQ. LD $$
                                                                                                                                                                                                           casual eatery with globally inspired food,                                                                                                    |

                                                                                                                                                                                            great pizza, sandwiches and beer from around                          9883 | 1321 Chain Bridge Rd., McLean            2910 District Ave., Fairfax 22031 | Honest          authentic sushi daily. LD $$
                                                                                                                                           BOB & EDITH'S DINER                                             inventive drinks and excellent service. LD

                                                               BREWHOUSE
                                                                                                                                                                                                                                                      $$                         KOGIYA KOREAN BBQ
                                                                                                                                                                                                                                                                  22101 | Unpretentious, family-friendly locale   food that tastes really good. LD $$
                                                                                                                                                     bobandedithsdiner.com | 703-854-1401
                                                                                                                                                                                                                                                            BIG BOWL
                                                                                                                   DOGFISH HEAD ALEHOUSE FOUNDING FARMERS RESTON
                                                                                                                                                                                                |                                                                 serving hearty, diner-style dishes from                                                                                                            kogiya.com | 703-942-6995 | 4220-A

                                                                                                                                                                                            the world. LD $$
                                                                                                                                                     6316 Springfield Plz., Springfield 22150                                                                     morning to night. BLD $                                                                         bigbowl.com | 703-787-8852 | 11915                 Annandale Rd., Annandale 22003 | Chefs
                                                                                                                                                     | Open 24 hours and serving the best diner            wearefoundingfarmers.com | 703-988-                                                                                                                    Democracy Dr., Reston 20190 | Delicious            grill classic Korean dishes tableside at this

                                                               bjsrestaurants.com | 703-356-7305 |
                                                                                                                                                     classics in a cozy setting. BLD $                    7333 | 1904 Reston Metro Plaza Dr.,
                                                                                                                                                                                                   THE MELTING POT                                                                                                                                                Asian cooking in a modern setting. LD $$           slick hangout with an industrial vibe. LD

   DISPLAY RATES
                                                                                                                   dogfishalehouse.com          | 703-534-3342               |
                                                                                                                                                                                                          Reston 20190 | Offering farm-fresh American                                                                                                                                                                                                           $$
                                                                                                                                                                                                                                                                 meltingpot.com | 703-435-1277 | 11730
                                                                                                                                           BURTONS  GRILL AND BAR                                         food, infused with the culinary and historical
                                                                                                                                                                                                                                                           DUANGRAT'S THAI       NEISHA THAI CUISINE
                                                                                                                                                                                                                                                                 Plaza America Dr., Reston 20190 | Fondue
                                                               8027 Leesburg Pk., Tysons 22182 |                                                    burtonsgrill.com | 703-922-1730 | 6452                dining traditions of Virginia. BLD $$

                                                                                                                                                                                            MAPLE          AVE RESTAURANTTYSONS SOCIAL TAVERN
                                                                                                                                                                                                                                                                 fun for more than three decades. LD $$                                                          duangrats.com | 703-820-5775 | 5878                 neisha.net | 703-883-3588 | 8027
                                                                                                                   6220 Leesburg Pk., Falls Church 22044                 FOXFIRE|GRILL
                                                                                                                                                    Old Beulah St., Alexandria 22315 | Upscale
                                                                                                                                                    chain with extensive American menu and
                                                                                                                                                                                                   MISSION BBQ
                                                                                                                                                                                                                                                                                                                                                                 Leesburg Pk., Falls Church 22041 | "Finest          Leesburg Pk., Tysons 22182 | Authentic

                                                               Expansive menu, great selection of craft beer
                                                                                                                                                                                                                                                                                                                                                                 Thai cuisine, and a top choice in the area."        taste of the exotic flavors of Thailand. LD
                                                                                                                                                    stylish dining room. LD $$                            foxfire-grill.com | 703-914-9280 |                                                                                                                                                                                                                     $$
                                                                                                                                                                                                                                                                                                                                                                 LD $$
                                                                                                                   Exquisite grilled food THE
                                                                                                                                           and     signature
                                                                                                                                                           FACTORY Dogfish
                                                                                                                                                                                                                                                                mission-bbq.com | 571-325-0975 | 13067

                                                                                                                                                                                            mapleaverestaurant.com | 703-319-
                                                                                                                                                                                                          6550 Little River Tpke., Alexandria
                                                                                                                                               CHEESECAKE                                                 22312 | American cuisine with personalized                            P.F. CHANG'S CHINA BISTRO
                                                                                                                                                                                                                                                                Lee Jackson Memorial Hwy., Fairfax 22033           tysonssocialtavern.com | 703-574-2561

                                                               and comfortable atmosphere. LD $$                   ales. LD $$
                                                                                                                                                    thecheesecakefactory.com | 703-273-6600               service. LD $$                                   ELEPHANT JUMPS
                                                                                                                                                                                                                                                                | Mouth-watering, all-American BBQ done
                                                                                                                                                                                                                                                                right. LD $
                                                                                                                                                                                                                                                                                                                   | 1960 Chain Bridge Rd., Tysons 22102
                                                                                                                                                                                                                                                                                                                                                                 elephantjumps.com | 703-942-6600 |
                                                                                                                                                                                                                                                                                                                                                                                                                    pfchangs.com | 703-734-8996 | 1716-M

                                                                                                                                                                                            2177 MOOKIE'S
                                                                                                                                                                                                    | 147BBQMaple Ave, W., Vienna 22180
                                                                                                                                                                                                                                                                                                                  | Paying homage to your local watering                                                            International Dr., Tysons 22102 | Chinese
                                                                                                                                                    | 11778 Fair Oaks Mall, Fairfax 22033
                                                                                                                                                                                          |                                                                                                                       hole by specializing in American favor-        8110 Arlington Blvd., Falls Church 22042           cuisine with fresh, contemporary flair. LD
                                                                                                                                                   Over 30 legendary cheesecakes and desserts                                                                                                                                                                                                                  |                                               $$
                                                                                                                                                                                                                                                                                                                  ites, craft beers and cocktails. BLD $$        Creative Thai cuisine with fusion elements

   Full Page........................................................$2,995
                                                                                                                                                   and more than 200 menu items, all made                                                                                                                                                                                                                   in a

                                                                                                                                                                                            | Eclectic American cuisine in the heart of
                                                                                                                                                                                                                                                                 mookiesbbq.com | 703-759-2386 | 1141                                                            minimalist space. LD $$
                                                                                                                                                   fresh each day. LD $$

                                                          BOB & EDITH'S DINER
                                                                                                                                                                                                                                                                Walker Rd., Great Falls 22066 | Full-service

                                                                                                                   EARLS KITCHEN + BAR
                                                                                                                                                                                                                                                                restaurant offering food from scratch using
                                                                                                                                          CITY WORKS
                                                                                                                                                  cityworksrestaurant.com/tysons | 571-
                                                                                                                                                                                            Vienna. LD $$                                                       local ingredients and handmade sauces and
                                                                                                                                                                                                                                                                rubs. LD $$

                                                               bobandedithsdiner.com |
                                                                                                                                                  765-1790 | 1640 Capital One Drive N.,
                                                                                                                                                  McLean 22102 | Celebrating all styles of
                                                                                                                   earls.ca | 703-847-1870 | 7902 Tysons                 GLORY DAYS GRILL
                                                                                                                                                  beer, housing 90 local and global varieties     NOT YOUR AVERAGE JOE'S
                                                                                                                                                                                              craft
                                                                                                                                                                                                                                                               notyouraveragejoes.com | 571-234-8200
                                                               703-854-1401 | 6316 Springfield Plz.,
                                                                                                                                                  on draft. Cook-from-scratch kitchen, adding             glorydaysgrill.com | Seven locations

                                                                                                                                                                                            THE MELTING POT
                                                                                                                                                                                                                                                               | 1845 Fountain Dr., Reston 20190 |

                                                                                                                   One Pl., Tysons 22102         | An innovative
                                                                                                                                                  brilliant twists to American classics. LD $$

   Half Page........................................................$1,885
                                                                                                                                                                                                          in Fairfax County. | Sports grill and                Comfortable, contemporary restaurant offering
                                                                                                                                                                                                          bar featuring award-winning menus.                   an eclectic American menu and full bar. LD
                                                               Springfield 22150 | Open 24 hours serving                                 CLYDE'S OF RESTON
                                                                                                                   upscale-casual eatery with globally inspired
                                                                                                                                                                                                          LD $$ AD PAGE 55
                                                                                                                                                                                                                                                               The GO TO PLACE for                        $$

                                                                                                                                                                                            meltingpot.com              | 703-435-1277 | 11730
                                                                                                                                                 clydes.com | 703-787-6601 | 11905
                                                                                                                                                 Market St., Reston 20190 | Clyde's offers        OPEN ROAD GRILL & ICEHOUSE
                                                                                                                                                                        GORDON BIERSCH
                                                               the best diner classics in a cozy setting.          food, inventive drinksCOOPER'S
                                                                                                                                                 modern American cooking. LD $$

                                                                                                                                            andHAWK excellent      service.
                                                                                                                                                                                                       gordonbiersch.com | 703-388-5454 |                      Sports and Food Fans!
                                                                                                                                                                                                                                                               openroadgrill.com | 571-395-4400 | 8100
                                                                                                                                                                                                                                                              Lee Hwy., Falls Church 22042 | Cold beer,

                                                                                                                                                                                            Plaza America Dr., Reston 20190 |Award-Win
                                                                                                                                                                                                       7861 Tysons Corner Ctr., Tysons 22102
                                                                                                                                                                                                                                              Fondue ning
                                                                                                                                                                                                                                                 |            good music and fresh food with friends and

                                                               BLD $                                                                                    WINERY &                                       Showcasing a passion for craft beer and                family. LD $$
                                                                                                                                                                                                                                               food
                                                                                                                                         RESTAURANT                                                                                                       Menus from our Award-Winning
                                                                                                                   LD $$
                                                                                                                                                                                                       with seasonal menus. LD $$

                                                                                                                                                                       HAMROCK'S RESTAURANT fun for morePANCAKE
                                                                                                                                                coopershawkwinery.com | 703-880-2444
                                                                                                                                                                                                 THE ORIGINAL thanHOUSE  three decades. LDMON $$ BURGER MONDAY $6.99                          Chef!

   Third Page......................................................$1,250
                                                                                                                                                | 12130 Sunset Hills Rd., Reston 20190
                                                                                                                                                                                                                                                              ophrestaurants.com | 703-698-6292 |
                                                                                                                                                                                                                                                                               BARCROFT PLAZA
                                                                                                                                                | Unparalleled combination of restaurant,              hamrocksrestaurant.com | 703-385-5433                                                          7395
                                                                                                                                                                                                                                                              Lee Hwy., Falls Church 22042 | Traditional                                  CLASSIC BURGERS
                                                                                                                                                winery, Napa-style tasting room and retail             | 3950 Chain Bridge Rd., Fairfax 22030                                                                                                                                                              6341 COLUMBIA PIKE | FALLS CHURCH

                                                         BUFFALO WILD WINGS                                                                                                                                                                                                                                              TUE TACO TUESDAY $5.99
                                                                                                                                                                                                                                                              pancake house and breakfast favorites. BL
                                                                                                                                                market. LD $$                                          | Creative American cuisine in historic                                                          $

                                                                                                                   FOUNDING FARMERS RESTON
                                                                                                                                                                                                                                                                                                                                                                                                            BURKE | 9526 OLD KEENE MILL RD
                                                                                                                                                                                                                                             MISSION BBQ
                                                                                                                                                                                                       downtown Fairfax with weekend brunch
                                                                                                                                                CRAFTHOUSE                                             menu. LD $$
                                                                                                                                                                                                                                                              PATSY'S AMERICAN                                                           TWO TACOS        W/ CHIPS & SALSA
                                                                                                                                                                                                                                                             greatamericanrestaurants.com | 703-552-                                                                                                       CENTREVILLE | 13850 BRADDOCK RD

                                                                                                                                                                                             mission-bbq.com | 571-325-0975WED
                                                               buffalowildwings.com |
                                                                                                                                                crafthouseusa.com | 571-926-9931 | 1888
                                                                                                                                                                                                                                                             5100 | 8051 Leesburg Pk., Tysons 22182
                                                                                                                                                                                                       HARD TIMES CAFÉ               RIB WEDNESDA Y $10.99
                                                                                                                   wearefoundingfarmers.com | 703-988-
                                                                                                                                                Explorer St., Reston 20190 | Great craft

                                                                                                                                                                                                                                | 13067                                                                                                                                                                        FAIRFAX | 3059 NUTLEY ST
                                                                                                                                                                                                                                                             | Great food and fun are always on Patsy's
                                                                                                                                                beer, craft spirits and craft fare at Reston          hardtimes.com | 703-913-5600 | 6362
                                                                                                                                                                                             Town                                                            menu. LD $$                                                                 HALF PORTION, CORNBREAD & SEASONED FRIES

                                                               703-267-6979 | 11204 James Swart Cir. ,
   Sixth Page.........................................................$850
                                                                                                                                                Center. LD $$                                         Springfield Plz., Springfield 22150 | "One

                                                                                                                   7333 | 1904 Reston    DAVEMetro
                                                                                                                                             & BUSTER'S Plaza Dr.,                           Lee SEASONS
                                                                                                                                                                                                  Jackson52                    THU22033
                                                                                                                                                                                                            Memorial Hwy., Fairfax
                                                                                                                                                                                                                                                 of
                                                                                                                                                                                                                                     NACHO THURSDAY $5.99
                                                                                                                                                                                                      the best places for a bowl of chili." LD $
                                                                                                                                                                                                                                                                                                                                                                                                           LORTON | 9459 LORTON MARKET ST
                                                                                                                                                                                                                                                                                                                                                                                                         RESTON AT NORTH POINT VILLAGE CTR
                                                               Fairfax 22030 | Sports-bar chain dishing up
                                                                                                                                                                                                                                                             seasons52.com | 703-288-3852 | 7863-L                                       HALF ORDER OF CHILI NACHOS
                                                                                                                                                                     JACKSON'S MIGHTY FINE FOOD &
                                                                                                                                               daveandbusters.com | 703-682-4300

                                                                                                                   Reston 20190 | Offering farm fresh American                               | Mouthwatering all-American BBQ FRI
                                                                                                                                                                                                                                                                                                                                                                                                            1400 NORTH POINT VILLAGE CTR
                                                                                                                                                                                          |                                                                  Tysons Corner Ctr., Tysons 22102 |

                                                                                                                                                                                                                               done FRIDAY FISH FRY $9.99
                                                                                                                                                                     LUCKY LOUNGE
                                                                                                                                               6655 Springfield Mall, Springfield 22150
                                                                                                                                                                                                                                                             Seasonally-inspired menu and award-winning
                                                                                                                                               | Family-friendly chain in a sports-bar setting
                                                               wings and American pub grub. LD $
                                                                                                                                                                                                      greatamericanrestaurants.com | 703-                    wine list. LD $$                                                                                                                              RESTON/HERNDON AT FOX MILL
                                                                                                                                               with American food and games. LD $$                    437-0800 | 11927 Democracy Dr., Reston
                                                                                                                   food, infused with the culinary and historical                            right. LD $                            $6 APPS AFTER 9PM
                                                                                                                                                                                                      20190 | Upbeat 1940s-style dinner house
                                                                                                                                                                                                      with two bars. LD $$
                                                                                                                                                                                                                                                                                                                                                                                    *
                                                                                                                                                                                                                                                                                                                                                                                          DINE IN ONLY
                                                                                                                                                                                                                                                                                                                                                                                                         SHOPPING CTR | 2567 JOHN MILTON     DR
                                                                                                                                                                                                                                    7 DAYS PER WEEK
                                                                                                                   dining traditions of Virginia.      BLD $$                                                                                                                                                                                                                                            GLORYDAYSGRIL L.COM
                                                                                                                                                                                                                                                                                                                                                                              *SELECT APPETIZERS ONLY

                                                               BURTONS GRILL AND BAR                                                    54 • FAIRFAX COUNTY VISITORS                         GUIDE

                                                                                                                                                                                                                                             NOT YOUR AVERAGE JOE'S
   PREMIUM RATES
                                                               burtonsgrill.com | 703-922-1730 | 6452
                                                                                                                                                                                                                                                                                                                                                                                                                                        FXVA.COM • 55

                                                                                                                   FOXFIRE GRILL                                                                                                             notyouraveragejoes.com | 571-234-8200
                                                               Old Beulah St., Alexandria 22315 | Upscale          foxfire-grill.com | 703-914-9280 | 6550                                                                                   | 1845 Fountain Dr., Reston 20190 |
                                                               chain with extensive American menu and              Little River Tpke., Alexandria 22312 |                                                                                    Comfortable, contemporary restaurant offering
                                                               stylish dining room. LD $$                          American cuisine with personalized service.                                                                               an eclectic American menu and full bar. LD $$
   Inside Front Cover (IFC).................................$3,680
                                                                                                                                                                                                                                                    MAKE YOUR LISTINGS
                                                                                                                   LD $$
                                                  THE CHEESECAKE FACTORY                                                                                                                                                                     THE ORIGINAL PANCAKE HOUSE
                                                               thecheesecakefactory.com | 703-273-6600
                                                                                                                                                                                                                                             ophrestaurants.com | 703-698-6292 | 7395
   Facing Inside Front Cover...............................$3,590
                                                 | 11778 Fair Oaks Mall, Fairfax 22033 |

                                                                                                                                                                                                                                                    STAND OUT!
                                                                                                                                                                                                                                             Lee Hwy., Falls Church 22042 | Traditional
                                                 Over 30 legendary cheesecakes and desserts
                                                                                                                                                                                                                                             pancake house and breakfast favorites. BL $
                                                               and more than 200 menu items made fresh
                                                               daily. LD $$
   Back Cover (BC – 2 sizes).................................$3,780                                                                                                                                                                          OPEN ROAD GRILL & ICEHOUSE
                                                                                                                                                                                                                                                    Highlighted Photo Listings available for
                                                                                                                                                                                                                                             openroadgrill.com | 571-395-4400 | 8100
                                                               CHEF GEOFF'S TYSONS CORNER                                                                                                                                                    Lee Hwy., Falls Church 22042 | Cold beer,
                                                               chefgeoff.com | 571-282-6003 | 8045
   Inside Back Cover (IBC)...................................$3,519
                                                               Leesburg Pk., Tysons 22182 | Enjoy an                                                                                                                                                Things to Do, Dining and Accommodations!
                                                                                                                                                                                                                                             good music and fresh food with friends and
                                                                                                                                                                                                                                             family. LD $$
                                                               extensive menu of American cuisine. LD $$$             GLORY DAYS GRILL
                                                                                                                      glorydaysgrill.com | Seven locations
                                                                                                                                                                                                                                             SEASONS 52
   Facing Inside Back Cover................................$3,490
                                                               CLYDE'S OF RESTON
                                                 clydes.com | 703-787-6601 | 11905
                                                                                                                      in Fairfax County. | Sports grill and
                                                                                                                      bar featuring award-winning menus.                                                                                       All advertisers receive a FREE highlighted
                                                                                                                                                                                                                                             seasons52.com | 703-288-3852 | 7863-L
                                                                                                                                                                                                                                             Tysons Corner Ctr., Tysons 22102 |
                                                               Market St., Reston 20190 | Offering modern             LD $$ AD PAGE 55
                                                                                                                                                                                                                                             Seasonally-inspired menu and award-winning
   Other Premium Placements.............................+10%
                                                               American cooking. LD $$
                                                                                                                                                                                                                                               listing. Advertisers may upgrade to
                                                                                                                                                                                                                                             wine list. LD $$
                                                               COOPER'S HAWK                                       GORDON BIERSCH
                                                               WINERY & RESTAURANT                                 gordonbiersch.com | 703-388-5454 |
                                                                                                                   7861 Tysons Corner Ctr., Tysons 22102 |
                                                                                                                                                                                                                                               a highlighted
                                                                                                                                                                                                                                             SILVERADO
                                                                                                                                                                                                                                             silveradova.com               PHOTO
                                                                                                                                                                                                                                                              | 703-354-4560  |     listing for an
                                                               coopershawkwinery.com | 703-880-2444                                                                                                                                          7052 Columbia Pk., Annandale 22003 |
   LISTING RATES
                                                                                                                   Showcasing a passion for craft beer and food
                                                               | 12130 Sunset Hills Rd., Reston 20190
                                                               | Unparalleled combination of restaurant,           with seasonal menus. LD $$                                                                                                  additional
                                                                                                                                                                                                                                             Homemade                $100!
                                                                                                                                                                                                                                                        American Southwest
                                                                                                                                                                                                                                             comfort food. LD $$
                                                                                                                                                                                                                                                                           fare and
                                                               winery, Napa-style tasting room and retail
                                                               market. LD $$                                       HAMROCK'S RESTAURANT
                                                                                                                                                                                                                                             TED'S BULLETIN
   Highlighted Photo Listings.................................$275
                                                 CRAFTHOUSE
                                                                                                                   hamrocksrestaurant.com | 703-385-5433
                                                                                                                   | 3950 Chain Bridge Rd., Fairfax 22030                                                                                    tedsbulletin.com | 703-956-9510 | 11948
                                                                                                                   | Creative American cuisine in historic                                                                                   Market St., Reston 20190 | A real American
                                                               crafthouseusa.com | 571-926-9931 | 1888                                                                                                                                       classic joint with a bit of style. BLD $$
        Advertisers receiving a free highlighted listing                                                                    RECEIVE FREE TRUE
                                                                                                                                          DIGITAL
                                                                                                                                              FOOD KITCHENADDED-VALUE!
                                                               Explorer St., Reston 20190 | Great craft            downtown Fairfax with weekend brunch
                                                               beer, craft spirits and craft fare at Reston Town   menu. LD $$

              can ADD A PHOTO for only $100!                   Center. LD $$
                                                                                                                   HARD TIMES CAFÉ                                                                                                           truefoodkitchen.com | 571-326-1616 |

                                                                                                                            • FULL-PAGE PRINT    food advertisers
                                                                                                                                                      that tastes really good. LDreceive three free posts on one
                                                                                                                   hardtimes.com | 703-913-5600 | 6362                                                                                       2910 District Ave., Fairfax 22031 | Honest
                                                                                                                   Springfield Plz., Springfield 22150 | "One                     $$

                ADVERTISING MATERIALS DUE
                                      54 • FAIRFAX COUNTY VISITORS GUIDE
                                                                                                                   of the best places for a bowl of chili." LD $
                                                                                                                              of Visit Fairfax’s social media channels, plus one free display
                     SEPTEMBER 2022                                                                                           ad in a Visit Fairfax enewsletter.

                                                         054-059_FAX119_Dining_19.indd 54                                   • HALF-PAGE PRINT advertisers receive
                                                                                                                                                            11/19/18 one    free social
                                                                                                                                                                      2:55 PM

                                                                                                                              media post.
                       Advertising Contact:
                       Carly Stedman Norosky                                                                                All added-value placements are first come, first serve, and must
                       Travel Media Sales and Marketing Executive                                                           be scheduled and approved in advance with Visit Fairfax.*
                       Carly.Stedman@MilesPartnership.com
                       202-681-8169

Free Tourism Marketing Research and Resources!
www.MilesPartnership.com/Research                                                                                                                                                                                                                                                                                           milespartnership.com

*added-value digital placements to run in 2023 at Visit Fairfax’s discretion.
VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership
Advertising Specs &
PRODUCTION REQUIREMENTS
HELPFUL TERMS                                                                                        PRODUCTION REQUIREMENTS
                                 Bleed is a printing term that refers to printing that goes          Ad Requirements
                                 beyond the edge of the sheet after trimming. It is very difficult   Save all art as high resolution (300 dpi)
                                 to print exactly to the edge of a sheet of paper; to achieve this
                                 it is necessary to print a slightly larger area than is needed      and four-color process CMYK. (No RGB
                                 and then trim the paper down to the required finished size.         files will be accepted. Convert all spot colors
                                 Images, background images and fills which are intended to           to CMYK.)
                                 extend to the edge of the page must be extended beyond the
                                 trim line to give a bleed.                                          Use only Adobe Type 1 (Postscript Level 1)
                                 The live area is a safe zone for important text or images. This     fonts. No True Type fonts will accepted.
                                 is an area of your printed piece that is safe from cropping.
                                 Keep text and important graphics inside the live area.
                                                                                                     Document size must be the same as ad size.
                                                                                                     Full-page ad must have bleed and adhere to
                                 The final size of a printed page after excess edges have been cut
                                 off is the trim size.                                               live area. Please turn off the crop marks on
                                                                                                     your supplied ads and supply spread ads as
                                                                                                     single pages.
AD SIZES
                                                                                                     Apply rich black (C:40 M:20 Y:20 K:100)
                                                                                                     to large areas of black.

                                                                                                     Don’t Forget
                                                                                                     Reproduction of hairline rules or type smaller
                                                                                                     than 10 pt. cannot be guaranteed.
                                                                                                     Publisher will not be liable for copy and
Full Page (must incl. bleed)       Back Cover (with mailer)*        Back Cover (without mailer)*     images that exceed live area dimensions
trim size: 5.25 x 8.25             trim size: 5.25 x 6              trim size: 5.25 x 8.25           and accepts no responsibility for errors on
bleed size: 5.5 x 8.5              bleed size: 5.5 x 6.125          bleed size: 5.5 x 8.5            materials supplied by advertiser.
live area: 4.75 x 7.75             live area: 4.75 x 5.75           live area: 4.75 x 7.75
                                                                                                     FREE AD PRODUCTION!
*Back Cover Ad needs to be submitted in both sizes above, as the book will be
                                                                                                     Several ad sizes are available – and all
  printed both with and without a mailing panel.
                                                                                                     production costs to create your ad are
                                                                                                     included in the published advertising rates.
                                                                                                     Contact Cynthia Hazell.

                                                                                                     Submit Your Print Ready Ad
                                                                                                     Submit your high resolution PDF/x-1a file to
                                                                                                     Cynthia.Hazell@MilesPartnership.com by the
Half Page                  Third Page                    Sixth Page                                  materials due date. Email questions or call
4.375 x 3.562              2.791 x 3.562                 1.333 x 3.562                               Cynthia Hazell at c: 901-230-2498
                                                                                                     d: 800-683-0010 x4684.

Contact Cynthia Hazell at Cynthia.Hazell@MilesPartnership.com
or c. 901-230-2498 or d. 800-683-0010 x4684 for questions or help
regarding ad materials or production details.                                                                      milespartnership.com
VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership VISIT FAIRFAX Official Visitors Guide Media Kit - CONNECT WITH TRAVELERS! - Miles Partnership
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