Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office

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Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
An Chláir

              Training &
            Development
             programme
                   2018

                 let’s talk business...
Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
Foreword

               An Chláir

Local Enterprise Office (LEO) Clare continues   business requirements of Clare based
to support micro enterprises across the         enterprises. In 2017, we ran 37 training
county to deliver sustainable growth and        programmes which were attended by 592
employment in Clare. In 2017, LEO Clare         people at all levels. Whether it is starting
assisted in the creation of over 251 jobs in    a business or growing a business there is
the small business sector resulting in a net    something suitable for everyone.
increase of 149 jobs. Over the last three
years, enterprises supported by LEO Clare       In addition to the training supports LEO
have increased employment by 433 people.        Clare also provides an extensive range of
                                                supports to local business communities
There is no doubt that home-grown business      through mentoring, microfinance loans and
ideas which display innovation and creativity   direct financial assistance. Our confidential
will enable us to grow jobs, challenge          advisory service is open to anyone exploring
for market share and demonstrate our            self employment as an option or for those
capability to adapt in a challenging global     who are currently operating a business.
economic climate. It’s important we assist      There has never been a better time to get
our entrepreneurs to provide innovative         into business in Clare and I would urge
products, processes and knowledge-based         anyone considering starting a business
solutions that will enable us to develop our    venture or growing an existing business to
local economy and enhance job creation.         visit www.localenterprise.ie/Clare where
                                                you can learn more about the wide range of
We are committed to investing in the            opportunities and supports being offered by
development of both Entrepreneurs/Owner         LEO Clare.
Managers and your staff. To assist the
small business community in meeting the
challenges of the business world, LEO Clare     Padraic McElwee
provide a wide range of high-quality training   Head of Enterprise
supports which are tailored to meet specific
Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
Training Schedule 2018
            A full list of training programmes available at www.localenterprise.ie/clare

                                                                                              JUNE

 Trading Online Voucher Information                    Complete Digital Marketing Programme
 Event                                                 Venue:    Clare Education Centre, Kilrush Road,
 Venue:    Templegate Hotel, Ennis                               Ennis
 Date:     05/06/2018                                  Date:     13/06/2018 (6 Week Programme)
 Time:     6.00- 8.00pm                                Time:     9.30- 1.00pm
 Cost:     Free to Attend (Registration Required)      Cost:     €70

 Are you looking to upgrade or build a new             Understanding how to market your business
 website for your business?                            online is becoming vitally important for every
 Grow your business with help from this                business owner. This very popular hands
 Government grant scheme, designed to assist           on course which is designed to give you a
 small businesses. It offers financial assistance      comprehensive practical overview of digital
 of up to €2,500 along with training and advice to     marketing – it explains the major strands
 help your business trade online.                      including social media and explains how they all
                                                       fit together.
 What will be covered at this workshop:
 Meet Local businesses that have benefited from        Course Content: This programme covers SEO,
 the scheme. Discussion on how the scheme              content and video marketing, how to convert
 works. Visit Trade stands of Internet Solution and    your traffic into more enquiries and sales, Email
 Digital Marketing providers.                          marketing, blogging, Instagram and Facebook
                                                       marketing, Twitter marketing and LinkedIn
                                                       marketing.

 Instagram for your Business
 Venue:    Clare Education Centre, Ennis               Women in Business Network Summer
 Date:     12/06/2018                                  Event with Domini Kemp
 Time:     1.30- 5.00pm
 Cost:     €25                                         Venue:    Hotel Woodstock, Ennis
                                                       Date:     13/06/2018
 Would you like to know how you could use              Time:     6.00- 8.00pm
 Instagram to market your business?                    Cost:     €10
 A one day Workshop - Instagram for your
 Business - Beginners/ Intermediate.                   Women in Business Network Event with Guest
                                                       Speaker Domini Kemp, Award winning chef, food
                                                       writer and entrepreneur.
 Course Content: This training course will explain
 what Instagram is and how to use it to market
                                                       She is a co-founder of ITSA, Hatch & Sons,
 your business. It will explain how to set up an
                                                       Alchemy Juice Co and Joe’s, as well as Feast
 Instagram account, how to create eye-catching
                                                       catering & events. She is MD of the ITSA
 images/videos, how to post a story. It will explain
                                                       food group and oversees the running of 12
 what type of marketing tool Instagram is and how
                                                       locations and five brands, employing a team of
 to use it for free and through paid advertising.
                                                       110. She is a Euro-toques chef, finalist of E&Y
                                                       entrepreneur of the year, Image business woman
                                                       of the year and is currently studying for an MA in
                                                       Gastronomy and Food Studies.

Book now! Call: 065 6821616 | Email:localenterprise@clarecoco.ie | Visit: www.localenterprise.ie/clare 02
Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
JUNE

 GDPR: General Date Protection Rules                         Food Start-Up Programme
 Venue:       Old Ground Hotel, Ennis                        Venue:     Hotel Woodstock, Ennis
 Date:        19/06/2018                                     Date:      3 day programme
 Time:        09.30- 1.00pm                                             20/06/2018, 27/06/2018, 11/07/2018
 Cost:        €10                                            Cost:      €100

 This purpose of this session will equip you with            The programme is to provide the participants with
 the knowledge and skill to identify changes in              a basic knowledge of what is involved in setting
 the Data Protection legislation and be aware as             up a food business. The content is designed
 to how these changes will affect your business.             to provide participants with information which
                                                             will allow them to avoid the pit falls normally
 Course Content:                                             associated with this journey.
 • Data Protection legal changes
 • Individual’s rights and business’ obligations             Course Content: The programme content focuses
 • Legal basis for processing (including consent)            on providing participants an overview of the Food
 • Awareness of the liabilities and penalties.               Sector in Ireland. Developing a business plan,
                                                             identifying legalities, food safety and labelling
                                                             requirements and financing a food start up.
                                                             Includes two mentor sessions.

     JULY

     Building a Business Brand                               Preparing for Trade Shows Workshop
     and Packaging Guidelines                                Venue:     Hotel Woodstock, Ennis
     Venue:     Hotel Woodstock, Ennis                       Date:      25/07/2018
     Date:      09/07/2018                                   Time:      09.30- 5.00pm
     Time:      9.30- 5.00pm                                 Cost:      €25 (Lunch Included)
     Cost:      €25 (Lunch Included)
                                                             Trade Shows can be expensive in terms of cost
     Consumers today have a world of choice.                 and time therefore, it is essential you get the sales
     Demonstrating and communicating your product            conversions necessary for your business.
     or service point of differentiation is critical to
     your success. Your business brand plays a core          Course Content: An informative and interactive one
     role within that strategy. Communicating the            day workshop which will give participants the
     personality of your business to the consumer is         opportunity to hear expert advice and network
     essential. Packaging often referred to by marketers     with other participants in relation to Trade
     as the “Silent Sales Man” can often be the difference   Show preparation.
     between making a sale or not.
                                                             Participants will acquire an understanding of
     Course Content: An informative and interactive          the stages of Trade Show preparation and the
     one day workshop which will give participants the       importance of each stage, learn the skills and tools
     opportunity to hear expert advice and network with      to approach prospective customers before,
     other participants in relation to building a business   during and after the show, gain networking
     brand and making packaging decisions.                   and selling strategy techniques and learn
                                                             evaluation techniques.

03
Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
AUGUST

 Patents/ Trademarks/ Copyright
 Information Event

 Venue:    Clare County Council, New Road,
           Ennis
 Date:     30/08/2018
 Time:     11.00- 1.00pm
 Cost:     Free to Attend (Registration Required)

 Organised by the LEO Clare office and presented
 by the Patents Office in Kilkenny, this information
 session will cover patents, trademarks, copyright,
 design and trade secrets.

 Information will also be provided on how to
 apply and the costs involved etc. Q & A session
 also included.

                                                                                     SEPTEMBER

 Complete Digital Marketing Programme                  Book-Keeping & Taxation Programme
 Venue:    Clare Education Centre, Kilrush Road,       Venue:    Templegate Hotel, Ennis
           Ennis                                       Date:     05/09/2018 (6 week Programme)
 Date:     11/09/2018 2nd Date                         Time:     6.00pm – 9.00 pm
           (6 Week Programme)                          Cost:     €70
 Time:     1.30- 5.00pm
 Cost:     €70                                         The main aim of this 6 week programme is to
                                                       educate the business person on the basics of
 Understanding how to market your business             bookkeeping within their business. Participants
 online is becoming vitally important for every        will come away with a much clearer picture of
 business owner. This very popular hands               basic accounting practices and your obligations
 on course which is designed to give you a             to Revenue and will be able to apply this
 comprehensive practical overview of digital           knowledge within your business.
 marketing – it explains the major strands
 including social media and explains how they all      Course Content: Accounting terminology, records
 fit together.                                         which must be maintained to satisfy Revenue, tax
                                                       calculation, cheques journal, cash book, sales
 Course Content: This programme covers SEO,            book and VAT.
 content and video marketing, how to convert
 your traffic into more enquiries and sales, Email
 marketing, blogging, Instagram and Facebook
 marketing, Twitter marketing and LinkedIn
 marketing.

Book now! Call: 065 6821616 | Email:localenterprise@clarecoco.ie | Visit: www.localenterprise.ie/clare 04
Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
SEPTEMBER

     Start your own Business Course                      Growing your Business Creatively
     Venue:    Templegate Hotel, Ennis                   Venue:    Clare County Council, New Road,
     Date:     03/09/2018 (6 Week Programme)                       Ennis
     Time:     6-9pm                                     Date:     06/09/2018
     Cost:     €70                                       Time:     9.30- 1.30pm
                                                         Cost:     €85
     Are you considering setting up your own business
     or have just recently started a new business but    Through a series of two half day workshops,
     not sure what areas to focus on? Then this is the   dedicated 1:1 mentoring, we will support you
     course for you!                                     in addressing your business challenges and
                                                         opportunity. This is a hands-on, practical
     Course Content:      Business & marketing           program and the objective is to select one key
     planning; Funding sources; Finance and Book-        challenge and support you to deliver agreed
     keeping; Product research; Sales; Business and      outputs within months.
     employment law; ICT.
                                                         Course Content :
                                                         • Targeting new customers and markets
     Primary Course in Food Safety                       • Reviewing your business model
                                                         • Improving your customer experience
     Venue:    Templegate Hotel, Ennis                   • Creating new products and services
     Date:     04/09/2018                                • Making your internal processes more efficient
     Time:     9.30- 6.00pm                                and cost effective
     Cost:     €70                                       • Includes two mentor sessions.

     A one day Workshop - essential for any person
     handling/ preparing food. This course has been
     designed and developed by the Environmental
     Health Officers Association of Ireland which
     focuses on requirements under EC regulations
     no 852/2004.

     Course Content: Introduction to Food Safety,
     Food Contamination; Food Delivery and
     Storage; Food Preparation and service; Personal
     Hygiene; Layout of food premises; Cleaning and
     operational hygiene; Introduction to HACCP;
     Pest Control; Role of Food Safety Authorities.

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Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
OCTOBER

 Trading Online Voucher Information Event             PR and Media Skills
 Venue:    Killaloe Hotel, killaloe                   Venue:     Templegate Hotel, Ennis
 Date:     09/10/2018                                 Date:      12/10/2018
 Time:     6.00 - 8.00pm                              Time:      09.30- 5.00pm
 Cost:     Free to Attend (Registration Required)     Cost:      €25 (Lunch Included)

 Are you looking to upgrade or build a new             This one day workshop should equip small
 website for your business?                            business with the knowledge and skills to be
 Grow your business with help from this                able to manage and leverage the media for their
 Government grant scheme, designed to assist           business.
 small businesses. It offers financial assistance
 of up to €2,500 along with training and advice to     Course Content: An introduction and practical
 help your business trade online.                      guide to Media and PR, how to write a press
                                                       release, how to prepare for radio, social media
 What will be covered at this workshop:                campaigns (overview), how to capitalize on FREE
 Meet Local businesses that have benefited from        publicity opportunities, mock interviews, budget
 the scheme. Discussion on how the scheme              planning for public relations and building key
 works. Visit Trade stands of Internet Solution and    contacts
 Digital Marketing providers

                                                      Managing your Cashflow
 Essential Marketing and Sales for Small
 Business                                             Venue:     Hotel Woodstock, Ennis
                                                      Date:      17/10/2018 (4 Week Programme)
 Venue:    Hotel Woodstock, Ennis                     Time:      9.00- 12.00pm
 Date:     02/10/2018 (6 week Programme)              Cost:      €50
 Time:     6.00pm – 9.00 pm
 Cost:     €70                                        The importance of managing cash flow, pricing
                                                      properly, knowing how to deal with banks and
 With the age of the Web, Marketing has               Revenue in the current economic climate are
 become more accessible but more complex              vital to the survival of every small business.
 for businesses. Resources in terms of time and
 money are required to implement effective and        Course Content: This course is designed to
 efficient online and offline marketing campaigns.    address problems, by improving the participant’s
                                                      knowledge and implementing systems for
 Course Content: This 6 week programme covers         Inadequate financial controls , poor working
 the essential areas of marketing and gives the       capital management, severe cash flow problems,
 participant an insight into how marketing works      arrears with the bank, arrears with the Revenue
 and the “Domini” effect it has on your business.     Commissioners, no proper costing system in
 Learning the latest in promotional techniques is     place, no management accounts, not being able
 no longer enough to achieve marketing success.       to read and understand their accounts when
 A broader understanding of marketing and the         they receive them from the accountant.
 dynamics between marketing online and offline and
 the sales process in your business is required.

Book now! Call: 065 6821616 | Email:localenterprise@clarecoco.ie | Visit: www.localenterprise.ie/clare 06
Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
November

     Search Engine Optimisation (SEO)                     Cyber Security for your Business
     Workshop
                                                          Venue:   Templegate Hotel, Ennis
     Venue:    Clare Education Centre, Kilrush Road,      Date:    06/11/2018
               Ennis                                      Time:    09.00- 1.00pm
     Date:     01/11/2018                                 Cost:    €10
     Time:     09.00- 1.00pm
     Cost:     €15                                        Businesses that implement Internet Security
                                                          Awareness & Safety Training experience a
     Are you frustrated that your site is not appearing   reduction in the chance of a staff member
     on page 1 of Google search results whenever you      clicking on a malicious e-mail from 30% to
     search? Wondering what you need to do in order       5-10%.
     to get your site appearing on page 1?
                                                          Course Content: In this morning briefing, we
     Course Content: This training course will explain    will provide a non-technical, ten step overview
     in detail where your site might be lacking in        to protecting your business from cyber security
     terms of search engine performance and what          threats. Not only will this briefing focus on
     needs to be done on your website and outside         protecting e-mail usage, the briefing will also
     your website in order for you to start appearing     touch on threats such as Wi-Fi Eavesdropping,
     on page 1 of Google’s search results and win         Social Engineering and CEO Fraud, as well as
     more business.                                       the importance of creating unique and strong
                                                          passwords and best practices for using mobile
                                                          devices.

                                  All Programmes are subject to change

      Mentor Programme - Available all year round

      Mentor Programme

      Cost:     €50
      Date:     Available All Year
      Time:     2 x 3 Hour Sessions

      The Mentor Programme is designed to match up
      the knowledge, skills, insights and entrepreneurial
      capability of experienced business practitioners with
      small business owner/ managers who need practical
      and strategic one to one advice and guidance. The
      mentor contributes independent, informed observation
      and advice to aid decision making.

      Format: The mentor programme consists of 2 x 3
      hours of one-to-one mentoring with a professional
      business consultant in the area of business which help
      is required.

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Training & DevelopmenT programme 2018 - An Chláir - Local Enterprise Office
Other Initiatives

    online TraDing
    voUCHer
    The Voucher s suppor t small Irish busines ses
    to enhance their trading online pr esence.
    Valued at €2,500 they are adminis tered
                                                                  For further details on upcoming
    the National Digital Strateg y and funded                           Tov information Sessions
    by the Depar tment of Communications,                         Email localenterprise@clarecoco.ie
    Energ y and Natural Resources .                                              or Call 065 6821616
                                                                 or Visit www.localenterprise.ie/clare

Book now! Call: 065 6821616 | Email:localenterprise@clarecoco.ie | Visit: www.localenterprise.ie/clare 08
Other Initiatives

                                       need help to internationalise your business?

                                          excellent resource for any business expanding internationally.

                 To find out more email localenterprise@clarecoco.ie or phone 065 6821616

       The Food Academy Start Programme
       The Food Academy Start Programme is designed for people who are looking to develop and grow
       small-scale food and drink production businesses. The programme is delivered through workshop style
       training and one-to-one mentoring sessions and is supported by SuperValu. It is aimed at those in the
       early stages of developing their Clare based food or drink business.
       participants are encouraged to partake in our Food Starter programme prior to the Food academy.

  09
USEFUL CONTACTS WHEN SETTING UP A BUSINESS

                                        Failte Ireland                          Local Enterprise Office Clare
                                        T: 1800 242473                          T: 065 682 1616
                                        88-95 Amiens Street,                    New Road, Ennis, Co. CLare
                                        Dublin 1                                E: localenterprise@clarecoco.ie
                                        W: www.failteireland.ie                 W: www.localenterprise.ie/clare

                                        Food Safety Authority of Ireland        Microfinance Ireland
                                        T: 1890 33 66 77                        T: 01 260 1007
                                        The Exchange,                           13 Richview Office Parks,
                                        George’s Dock, Dublin 1                 Clonskeagh Road, Dublin 14
Bord Bia                                E: info@fsai.ie                         W: www.microfinanceireland.ie
T: 01 668 5155                          W: www.fsai.ie
Clanwilliam Court,                                                              Office of the Data Protection
Lower Mount St, Dublin 2                IE Domain Registry CLG                  Commissioner
W: www.bordbia.ie                       T: 01 236 5400                          T: 1890 252 231
                                        2 Harbour Square, 4th Floor,            Data Protection Commissioner
Clare County Council                    Dun Laoghaire, Co. Dublin               Canal House, Station Road,
T: 065 682 1616                         E: registrations@iedr.ie                Portarlington, Co. Laois
Corporate Headquarters,                 W: www.iedr.ie                          E: info@dataprotection.ie
New Road, Ennis, Co. CLare                                                      W: www.dataprotection.ie
E: info@clarecoco.ie                    Intertrade Ireland
W: www.clarecoco.ie                     T:+44 (0)28 30834100                    Revenue Office
                                        The Old Gasworks Business Park,         T: (065) 684 9000
CRO                                     Kilmorey Street,                        Government Offices,
T: 01 804 5200                          Newry, Co. Down                         Kilrush Road, Ennis,
Bloom House,                            E: info@intertradeireland.com           W: www.revenue.ie
Gloucester Place Lower, Dublin 1        W: www.intertradeireland.com
E: info@cro.ie                                                                  Shannon Chamber
W: www.cro.ie                           Intreo Clare                            T: 061 360 611
                                        T: (065) 686 7800                       14 Shannon Airport House
Ennis Chamber of Commerce               Kilrush Rd, Clonroad Beg, Ennis,        Drumgeely, Shannon, co.Clare
T: (065) 684 2988                       W: www.welfare.ie                       W: www.shannonchamber.ie
56 O’Connell Street, Clonroad
Beg, Ennis,                             Ireland Smart Ageing Exchange           Skillnets
E: info@ennischamber.ie                 T: 061 317578                           Mid-West Regional Skills Forum
W: www.ennischamber.ie                  ISAX House 50+                          T: 061 293000
                                        O’Connell Street, Limerick.             Harnett Building, Limerick Institute
Enterprise European Network             E: Info@isax.ie                         of Technology, Moylish, Limerick
eileen.kelly@leo.donegal.ie             W: www.isax.ie                          E: info@skillnets.ie
W: www.een-ireland.ie                                                           W: www.skillnets.ie
Enterprise Ireland - Mid West           Irish Franchise Association
T: 061 777000                           T: 01 8134555                           Teagasc
                                        C/o Kandoy House,                       T: 059 917 0200
East Point Business Park,               2 Fairview Strand, Dublin 3             Teagasc, Oak Park,
4500 Atlantic Avenue,                   E: info@Irishfranchiseassociation.com   Carlow
Westpark, Shannon, Co. Clare            W: www.irishfranchiseassociation.com    E: info@teagasc.ie
E: client.service@enterprise-ireland.com                                        W: www.teagasc.ie
W: www.enterprise-ireland.com            Irish Patents Office
                                         T: 1890 220223
                                         Government Buildings,
                                         Hebron Road, Kilkenny
                                         E: patlib@patentsoffice.ie
                                         W: www.patentsoffice.ie
                                                                                                         10
Financial Assistance

                                                                 For further details on financial assistance
                                                                 please check www.localenterprise.ie/clare

                                                                 Qualifying businesses and companies may apply
                                                                 for assistance under the following headings:

                                                                 PRIMING GRANT
                                                                 (Businesses less than 18 months)
                                                                 Capital, Marketing, Rental, Utility, Business
                                                                 Consultancy & Business Specific Training

                                                                 BUSINESS EXPANSION GRANT
                                                                 (Businesses 18 months plus)
                                                                 Capital, Marketing, Rental, Utility, Business
                                                                 Consultancy & Business Specific Training

                                                                 FEASIBILITY STUDY GRANTS
                                                                 Feasibility Study/Business Plan grants up
                                                                 to 50% of the cost or €15,000 whichever
                                                                 is the lesser

                                                                 EXPORT ASSISTANCE PROGRAMME
                                                                 A range of services to help businesses
                                                                 gain access to export markets

                                                                 MENTOR PROGRAMME
                                                                 Provision of an expert mentor to provide one
                                                                 to one support in a specific area of business

                                               Photo by
                                              John Kelly
                           An Chláir

Áras Contae an Chláir, New Road, Ennis, Co. Clare | Phone: +353 (065) 6821616 | Email: localenterprise@clarecoco.ie
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