Turtle Beach 2013 E3 Messaging, Announcements & Product Details - CONFIDENTIAL Last Updated: June 21, 2013
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Turtle Beach
2013 E3
Messaging, Announcements & Product
Details
Last Updated: June 21, 2013
CONFIDENTIALCONFIDENTIAL
Table of Contents
Key Messages
Messages: Consumer
Messages: Business
Press Releases & Fact Sheets
Master E3 Release
Xbox One Announcement
o XO FOUR Fact Sheet
o XO SEVEN Fact Sheet
Activision / Call of Duty: Ghosts Announcement
o Call of Duty: Ghosts SHADOW
o Call of Duty: Ghosts SPECTRE
o Call of Duty: Ghosts PHANTOM
Marvel Overview
o Marvel SEVEN Fact Sheet
iSeries Overview
o i60 Fact Sheet
o i30 Fact Sheet
o i10 Fact Sheet
Media Alerts
Voice Panel Media Alert
Turtle Beach Major League Gaming E3 Invitational Media Alert
1CONFIDENTIAL
Messages: Value Proposition
Turtle Beach makes high-performance headsets that give you the most immersive audio experience
possible, and the versatility to play, listen and chat on any device.
Messages: Consumer
The Turtle Beach Advantage – gaming headsets that give you the best, immersive gaming experience
and a competitive advantage
• A performance advantage that gives players an edge in gaming
• The advantage of being part of the Turtle Beach community, the most engaged, social and
helpful in gaming
Versatility
• Portability -- works with your Xbox, PlayStation, handheld gaming device, PC, Mac, mobile
devices and tablet
• Flexibility – more than just gaming … stream music, chat, talk on the phone or watch movies
Quality
• Uncompromising audio quality that lets you hear the game the way the developers intended
• Durable, high-quality construction
• Memory foam ear cups that conform to fit you perfectly -- so comfortable you will not only wear
them for long gaming sessions, you will keep them for streaming music or watching a movie
• (for high-end) Premium finishes, including a comfortable headband with high
contrast decorative stitching and braided, no tangle cords
Performance
Technology, features and quality that give gamers the Turtle beach advantage
Control -- fingertip control over the mix of game, chat and microphone audio to provide a
competitive advantage in changing game situations.
Programmability -- flexible audio presets and mods
No-cord freedom of wireless headsets with true wireless chat
Interference-free Dual Bad WiFi and Dual Pairing Bluetooth
Value
Turtle Beach provides the most headset for your money at every price point
2CONFIDENTIAL Messages: Business Best-positioned to benefit from mobility and convergence in home entertainment Best console and software partners Unmatched and growing distribution footprint Retail marketing savvy and a vastly improved retail presence Leader in market share and determined to grow the category Best leadership team Supporting data: Turtle Beach designs and markets wireless and wired headsets for video game, personal computer and mobile platforms. The company's wide range of headsets, which combine quality with audio innovations, are popular with consumers because they make gaming more immersive and provide a competitive advantage. Turtle Beach manufactured 9 of the top 10 best-selling gaming headsets in 2012 when ranked in dollar sales, and 4 of the top 5 best-selling gaming headsets ever, according to the NPD Group. The Ear Force X12 wired headset for the Xbox is the No. 1 best-selling third-party gaming headset ever made. Turtle Beach headsets are sold at more than 27,000 storefronts across 39 countries, including major retailers such as Argos, Best Buy, Carrefour, Game, Gamestop, HMV, Sainsbury, Target, Tesco and Walmart. Turtle Beach owns more than half the market share in almost every country in which it sells, including a 53% share of the U.S. headset market as of year-end 2012. A key part of the company’s expanded retail presence is the addition of interactive kiosks that let consumers sample headsets at the point of purchase. As of March 2013 the company had placed more than 10,000 kiosks with retailers in 26 markets across North America, South America, Europe, the Middle East, Africa and Asia. Back to Table of Contents 3
CONFIDENTIAL
TURTLE BEACH REVEALS NEW HEADSET LINEUP AT E3
New headsets are tied to major partnerships with Activision, Marvel and Microsoft.
LOS ANGELES, Calif. – June 11, 2013 – Turtle Beach, the leader in gaming audio, is unveiling new
gaming headsets at the Electronic Entertainment Expo (E3) featuring the latest audio technology and
connected to global partnerships with Activision, Marvel and Microsoft. The new headsets will be on
display at E3 this week in the Turtle Beach booth in the Los Angeles Convention Center’s South Hall,
#2023 from June 11-13, 2013.
“Our presence at E3 has never been bigger.” Juergen Stark, Chief Executive Officer at Turtle Beach. “In
2013 we are introducing the most important line-up of new products and partnerships in our company
history. From our tournament-grade SEVEN Series and new media headsets, to new headsets for the
Xbox One, we are providing consumers with gaming and media headsets that combine quality, advanced
technology, comfort and value.”
Turtle Beach introduces Xbox One next-generation headsets
Turtle Beach, which is working with Microsoft to develop market-leading audio solutions for the Xbox
One, is introducing two new gaming headsets that will be available in time for the launch of the state-of-
the-art gaming console.
The Ear Force XO SEVEN is a premium wired surround sound headset built on the foundation of the
tournament-grade SEVEN Series. A headset adapter which connects to the Xbox One controller places
game and chat audio controls conveniently at your fingertips. The XO SEVEN has a detachable boom
mic, is compatible with mobile devices and comes with a breakaway mobile cable with an in-line mic for
phone calls and audio chat. The XO SEVEN has premium finishes, including a padded headband and
noise isolating on-ear cups with memory foam cushions. It also features interchangeable speaker plates
so users can customize the look of their headset. The XO SEVEN has a US MSRP of $149.95.
The Ear Force XO FOUR is a wired surround sound headset. A headset adapter which connects to the
Xbox One controller places game and chat audio controls conveniently at your fingertips. The XO FOUR
also has a 3.5mm cable for use with mobile devices and has a detachable boom mic. The XO FOUR has a
US MSRP of $99.95.
Turtle Beach unveils Call of Duty®: Ghosts limited edition headsets
As part of a two-year exclusive agreement with Activision, Turtle Beach is unveiling a new line of limited
edition headsets optimized for Call of Duty: Ghosts. The ultimate accessory for franchise fans, the new
headsets will feature Call of Duty: Ghosts branding, premium finishes and bonus content developed in
collaboration with the game’s developers, including voice prompts and audio presets.
Turtle Beach unveils Marvel customizable entertainment headset
4CONFIDENTIAL The officially licensed Marvel SEVEN premium headset features interchangeable speaker plates, and is compatible with gaming consoles, PC, Mac® and mobile devices. The versatile wired amplified stereo headset can be used for gaming as well as watching movies, listening to music, chat and voice calls. Fans of Marvel’s family of more than 5,000 comic-based characters will be able to customize their headset with collectible speaker plates. The universal headset is at the center of the collaboration between Turtle Beach and Marvel. Turtle Beach will have a significant presence at E3; Booth will feature live events Turtle Beach will have a significant presence at E3, anchored by a 10,000 square foot booth in the main hall that features a dedicated Major League Gaming (MLG) eSports tournament area, interactive product showcases and a walk-up theater. The Turtle Beach booth will host the Turtle Beach MLG E3 All-Star Invitational, a Call of Duty®: Black Ops II tournament featuring four teams of leading professional gamers competing for a cash prize. The round robin tournament will run during Expo hours throughout the three-day show. The booth will also host two live panel discussions on June 12 featuring voice talent from popular video games, TV series and films. Heroes and Villains will feature Troy Baker (Bioshock), James Burns (Call of Duty: Black Ops I & II), David Eddings (Borderlands), Steve Blum (The Last of Us) and Nolan North (Uncharted). Heroines and Holograms will feature Jennifer Hale (Mass Effect), Jen Taylor (Halo), Ashley Johnson (The Last of Us) and Ashley Burch (Borderlands 2). In addition, more than 800 Turtle Beach headsets will be on display or in use across the E3 floor by Turtle Beach partners, including Activision, Bethesda, IndieCade, Microsoft, TECMO KOEI America, Twitch, Warner Brothers Interactive and Wargaming. PC gaming headsets featured at E3 In 2013 Turtle Beach announced a major commitment to the PC gaming market and introduced three new PC gaming headsets: the Ear Force Z SEVEN, Ear Force Z22 and Ear Force Z300. The headsets will be on display at E3. The Z SEVEN is the first PC headset to offer pure, uncompressed surround sound on PC and Mac through USB, and the first and only PC headset featuring an Audio Control Unit (ACU) with single-touch controls and audio preset switching. The Z22, which will be available for purchase in August, is a wired stereo USB headset and the only wired PC headset to feature Chat Boost™, Variable Mic Monitor and the capability to answer voice calls while gaming. The Z300, which will be available at retail in October, is a wireless stereo headset and the only PC headset with dual band interference-free wireless and dual pairing Bluetooth. Turtle Beach is poised for growth as the market transitions to next-generation game platforms Turtle Beach has experienced steady growth in response to strong, global consumer demand for the company’s gaming headsets based on their quality, advanced technology, innovative features and value. According to The NPD Group, Turtle Beach manufactures the top five best-selling third-party gaming 5
CONFIDENTIAL headsets of all time, and nine of the top 10 best-selling gaming headsets in 2012 when ranked in dollar sales. In addition, the company’s distribution footprint increased by more than 50 percent in 2012, and Turtle Beach branded headsets are now distributed in 41 countries across North America, South America, Europe, the Middle East, Africa and Asia. “We are extremely excited about the new products and partnerships we have announced and what they mean for the future growth of our business,” said Juergen Stark, Chief Executive Officer at Turtle Beach. “With Activision, Marvel, Microsoft and our established relationships with Major League Gaming, Nintendo and Twitch, it is clear that Turtle Beach has the strongest partnerships in our industry.” About Turtle Beach Turtle Beach (http://www.turtlebeach.com) designs and markets premium audio peripherals for video game, personal computer, and mobile platforms, including its acclaimed line of Ear Force gaming headphones and headsets crafted for Xbox 360 and PS3 game consoles and PC games. Turtle Beach’s limited edition, Ear Force Tango wireless headset was recognized as an honoree by the 2013 International CES Innovations Awards. According to the NPD Group, Turtle Beach manufactures the top five best-selling third-party gaming headsets of all time when ranked in dollar sales. The Ear Force X12 wired headset is the No. 1 best-selling third-party gaming headset of all time. Turtle Beach, headquartered in Valhalla, New York, is a brand of Voyetra Turtle Beach, Inc., which has been at the forefront of music and audio technology for more than three decades and is recognized as a pioneer of today’s PC audio industry. Turtle Beach and Ear Force are registered trademarks of Voyetra Turtle Beach, Inc. All other trademarks are property of their respective holders and are hereby acknowledged. Back to Table of Contents 6
CONFIDENTIAL
TURTLE BEACH BRINGING NEXT GENERATION AUDIO TO XBOX ONE
VALHALLA, N.Y. – May 23, 2013 – Turtle Beach is excited to announce that it is working with Microsoft
to develop market-leading audio solutions for Xbox One. The two companies will leverage their
proprietary technology and experience in gaming to bring advanced audio solutions to consumers.
Earlier this week Microsoft announced the powerful new Xbox One. Under the agreement Turtle Beach
will be among the first to market with Microsoft-licensed gaming headsets for the Xbox One.
Turtle Beach designs and markets wireless and wired headsets for video game, personal computer and
mobile platforms. The company's wide range of headsets, which combine quality with audio
innovations, are popular with consumers because they make gaming more immersive and provide a
competitive advantage. Turtle Beach manufactured 9 of the top 10 best-selling gaming headsets in 2012
when ranked in dollar sales, and 4 of the top 5 best-selling gaming headsets ever, according to the NPD
Group. The Ear Force X12 wired headset for the Xbox is the No. 1 best-selling third-party gaming
headset ever made.
"In Turtle Beach we have a partner that can help Microsoft deliver world class gaming audio experiences
to our customers," said Branden Powell Director of Strategic Alliances Xbox Hardware Group. "Turtle
Beach has consistently innovated in wireless, surround sound, and other features and we are looking
forward to working with them."
Turtle Beach is largely responsible for the growth of the gaming headset category. The company quickly
grew sales through a combination of product innovation, distribution, and marketing prowess and now
owns more than 50% market share in the U.S. As a result, in less than five years gaming headsets have
grown from only 3 percent to 21 percent of all U.S. gaming accessory sales, and now rank second only to
gamepads based on NPD sales data.
"Turtle Beach is dedicated to creating audio products that improve players overall game experience,"
said Bob Picunko, Chief Marketing Officer at Turtle Beach. "We are very excited about the opportunity
to work with the Xbox team to develop new products that support the advanced Xbox platform.
Official products, pricing and release information to be revealed in the coming weeks.
About Turtle Beach
Turtle Beach (http://www.turtlebeach.com) designs and markets premium audio peripherals for video
game, personal computer, and mobile platforms, including its acclaimed line of Ear Force gaming
headphones and headsets crafted for Xbox 360 and PS3 game consoles and PC games. Turtle Beach’s
limited edition, Ear Force Tango wireless headset was recognized as an honoree by the 2013
International CES Innovations Awards. According to the NPD Group, Turtle Beach manufactures the top
five best-selling third-party gaming headsets of all time when ranked in dollar sales. The Ear Force X12
wired headset is the No. 1 best-selling third-party gaming headset of all time.
7CONFIDENTIAL Turtle Beach, headquartered in Valhalla, New York, is a brand of Voyetra Turtle Beach, Inc., which has been at the forefront of music and audio technology for more than three decades and is recognized as a pioneer of today’s PC audio industry. Turtle Beach and Ear Force are registered trademarks of Voyetra Turtle Beach, Inc. All other trademarks are property of their respective holders and are hereby acknowledged. Back to Table of Contents 8
CONFIDENTIAL
Ear Force XO FOUR
Xbox One Surround Sound Gaming Headset
Compatible with Xbox One and Mobile
The Ear Force XO FOUR brings surround sound and chat to the all-in-one entertainment system, Xbox
One. From games and music to TV and movies, be immersed and connected like never before with a
state-of-the-art headset that delivers unmatched audio quality.
Superior Audio & Technology:
Be perfect.
Adjust game and chat volume for the perfect mix.
Be social.
High-quality microphone for Xbox One chat on Skype or Xbox Live games.
Be mobile.
Use the XO FOUR with all your mobile devices.
Be comfortable.
Breathable mesh ear cushions and headband for hours of comfort.
Be stylish.
New headset look and feel compliments iconic design of Xbox One.
Specifications
Xbox One Audio Connection
Mobile Connection: 3.5mm Connector
MSRP: $149.95
Image Asset URL
Product URL
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9CONFIDENTIAL
Ear Force XO SEVEN
Premium Xbox One Surround Sound Gaming Headset
Compatible with Xbox One and Mobile
The Ear Force XO SEVEN is the perfect match to the all-in-one entertainment system, Xbox One. From
games and music to TV and movies, be immersed and stay connected with friends like never before with
a state-of-the-art headset that delivers unparalleled audio quality.
Superior Audio & Technology:
Be yourself.
Customize your XO SEVEN with interchangeable speaker plates.
Be perfect.
Adjust game and chat volume for the perfect mix.
Be mobile.
Remove the mic, swap in the mobile cable with inline mic and use the XO SEVEN with all your
mobile devices.
Be quiet.
Memory foam cushions create a noise-isolating barrier to outside distractions.
Be social.
Chat with friends on Skype or Xbox Live games using the high-quality, removable mic.
Specifications
Xbox One Audio Connection
Mobile Connection: 3.5mm Connector
MSRP: $99.95
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10CONFIDENTIAL
TURTLE BEACH ANNOUNCES NEW CALL OF DUTY®: GHOSTS GAMING HEADSETS
Two-year exclusive agreement with Activision’s Call of Duty® brand
launches with new limited edition headsets for stunning new title
LOS ANGELES & VALHALLA, N.Y. – June 11, 2013 – Turtle Beach, the leader in games audio, is
announcing a new two-year partnership agreement with Activision Publishing, Inc. involving the
blockbuster Call of Duty® video game franchise. As part of the agreement, Turtle Beach is unveiling a
new line of limited edition headsets optimized for the highly-anticipated Call of Duty®: Ghosts, the all-
new title in development by famed studio, Infinity Ward.
The ultimate accessory for franchise fans, the new headsets will feature Call of Duty: Ghosts branding,
premium finishes and bonus content developed in collaboration with the game’s developers, including
voice prompts and audio presets. As part of the agreement, Turtle Beach will also create Call of Duty co-
branded headsets and related accessories. The new line will be previewed at Turtle Beach’s Electronic
Entertainment Expo (E3) booth --Los Angeles Convention Center South Hall #2023 -- from June 11- 13,
2013.
Call of Duty: Ghosts is not only a stunning leap forward for the blockbuster franchise, but also showcases
what’s possible on next gen systems, featuring a new story, new characters and a new Call of Duty
world, all powered by a next-generation engine.
“Turtle Beach is honored to continue our relationship with Activision and Call of Duty. And we couldn’t
be more excited to work this year with the talented team at Infinity Ward on Call of Duty: Ghosts," said
Bob Picunko, Chief Marketing Officer at Turtle Beach. “There’s nothing quite like Call of Duty. This year,
Call of Duty: Ghosts will absolutely immerse fans to a whole new level, and Turtle Beach will be there to
deliver the innovative gaming accessories for Call of Duty fans to fully enjoy for current and next
generation consoles alike.”
In support of the partnership, Turtle Beach will promote across retail point-of-sale, media and marketing
initiatives, including the Call of Duty® Championship, in which the world’s best Call of Duty pros compete
using Turtle Beach headsets and tournament mixers in broadcast tournament events.
The new agreement follows a historic relationship that began with 2011’s Call of Duty®: Modern
Warfare® 3, and continued last year with the record setting launch of Call of Duty®: Black Ops II. The
limited edition Call of Duty: Black Ops II Ear Force Tango headset was named a PlayStation Universe Best
Accessory at E3 2012, Examiner.com Best Hardware of E3 and was honored with a 2013 CES Innovations
award.
About Turtle Beach
Turtle Beach (http://www.turtlebeach.com) designs and markets premium audio peripherals for video
game, personal computer, and mobile platforms, including its acclaimed line of Ear Force gaming
headphones and headsets crafted for Xbox 360 and PS3 game consoles and PC games. Turtle Beach’s
limited edition, Ear Force Tango wireless headset was recognized as an honoree by the 2013
International CES Innovations Awards. According to the NPD Group, Turtle Beach manufactures the top
five best-selling third-party gaming headsets of all time when ranked in dollar sales. The Ear Force X12
wired headset is the No. 1 best-selling third-party gaming headset of all time.
11CONFIDENTIAL Turtle Beach, headquartered in Valhalla, New York, is a brand of Voyetra Turtle Beach, Inc., which has been at the forefront of music and audio technology for more than three decades and is recognized as a pioneer of today’s PC audio industry. Turtle Beach and Ear Force are registered trademarks of Voyetra Turtle Beach, Inc. All other trademarks are property of their respective holders and are hereby acknowledged. ACTIVISION, CALL OF DUTY, MODERN WARFARE, CALL OF DUTY BLACK OPS, and CALL OF DUTY: GHOSTS, are trademarks of Activision Publishing, Inc. Back to Table of Contents 12
CONFIDENTIAL
Call of Duty®: Ghosts Ear Force SHADOW
Limited Edition Premium Universal Gaming Headset
Compatible with Xbox 360®, PS3™, PC, Mac® and Mobile
Strike fear in the hearts of your enemies with the Call of Duty™: Ghosts Ear Force SHADOW Limited
Edition amplified stereo headset. Awesome Turtle Beach sound and comfort brings your game to
another level. From game consoles to mobile devices, the Call of Duty: Ghosts SHADOW is ready for
battle.
Superior Gaming Audio & Technology:
Adjustable Bass & Treble Boost
Tune bass and treble levels to add depth and realism.
Dynamic Chat Boost™
Automatically raises the volume of chat during intense, explosive game situations and decreases
chat volume during quiet portions of the game.
Independent Volume Controls
Separate game and chat volume controls, plus microphone mute right on the inline amp.
Variable Microphone Monitor
Adjust how much or how little of your own voice you hear in the headset when you speak.
Comfortable, Lightweight Design
Breathable mesh cushions and soft, padded headband for hours of comfort.
USB Powered
No AC adapters or batteries ever required.
Specifications
Console Audio Connection: RCA (analog)
PC/Mac Audio Connection: USB or stereo 3.5mm
PC/PS3 Mic Connection: USB
Xbox 360 Mic Connection: 2.5mm chat cable
Power: USB
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13CONFIDENTIAL
Call of Duty®: Ghosts Ear Force SPECTRE
Limited Edition Premium Universal Gaming Headset
Compatible with Xbox 360®, PS3™, PC, Mac® and Mobile
The Call of Duty™: Ghosts Ear Force™ SPECTRE Limited Edition premium universal headset brings noise-
isolation, comfort and versatility to the home front. Connect your mobile phone to take calls or listen to
music while never leaving combat. From game consoles to mobile devices, the Call of Duty: Ghosts
SHADOW is ready for battle.
Superior Gaming Audio & Technology:
Adjustable Bass & Treble Boost
Tune bass and treble levels to add depth and realism.
Dynamic Chat Boost™
Automatically raises the volume of chat during intense, explosive game situations and decreases
chat volume during quiet portions of the game.
Independent Volume Controls
Separate game and chat volume controls, plus microphone mute right on the inline amp.
Customizable Speaker Plates
Personalize your Ear Force TWO with replaceable speaker plates.
Variable Microphone Monitor
Adjust how much or how little of your own voice you hear in the headset when you speak.
Comfortable, Twist-Cup Design
Soft memory foam cushions on ear cups rotate-to-flat for wearing around your neck.
Specifications
Console Audio Connection: RCA (analog)
PC/Mac Audio Connection: USB or stereo 3.5mm
PC/PS3 Mic Connection: USB
Xbox 360 Mic Connection: 2.5mm chat cable
Power: USB
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Product URL
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14CONFIDENTIAL
Call of Duty®: Ghosts Ear Force PHANTOM
Limited Edition Wireless Dolby® Surround Sound Gaming Headset
Compatible with Xbox 360®, PS3™ and Mobile
Strike fear in the hearts of your enemies with the Call of Duty® Ghosts Ear Force™ PHANTOM Limited
Edition Gaming Headset. Armed with interference-free, Dual-Band Wi-Fi Wireless and a powerful, Dual-
Stage Audio Processor for immersive Dolby® Digital Surround Sound. Bluetooth compatibility lets you
stream music or take phone calls while never leaving the battle. And with up to 15 hours of continuous
play from the rechargeable battery, you’ll play longer and rise to the top of the leaderboards even
faster.
Superior Gaming Audio & Technology:
Dolby® Digital Surround Sound
Pinpoint the direction of every sound in immersive, 360 degree audio driven by premium 50mm
neodymium speaker drivers, and connected with TOSLINK digital optical.
Dual-Band Wi-Fi Wireless
Dual-Band Wireless scans for a clear channel, like hopping lanes on a crowded freeway, ensuring
you a crystal clear connection every time.
100% Wireless Game, Console & Chat Audio
Chat wirelessly and stream music while gaming directly from your console, or pair with a Bluetooth
compatible phone, tablet or PS Vita to either take calls or game on the go.
Play & Charge Rechargeable Battery
Built-in rechargeable battery delivers up to 15 hours of continuous play. You can even charge while
playing
Music & Gaming Together
Take advantage of Bluetooth to stream your favorite songs while you play or take phone calls, and
never have to leave the game
Dynamic Chat Boost™
Chat volume automatically increases as the game volume gets louder.
o Dual-Stage Audio Processing
For more powerful and customizable presets and accurate Dolby Surround Sound
Specifications
Console Audio Connection: Digital Optical
Mobile Device Connection: 3.5mm Connector or Bluetooth
Power: USB
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15CONFIDENTIAL
MARVEL SEVEN HEADSET
Turtle Beach introduces the Ear Force Marvel SEVEN premium gaming headset. The customizable
headset features interchangeable speaker plates, and is compatible with gaming consoles, and PC, Mac®
and mobile devices.
Fans of Marvel’s family of more than 5,000 comic-based characters will be able to customize their
headset with an assortment of collectible speaker plates. Turtle Beach will work with Marvel to deploy
an extensive mix of marketing, media and retail initiatives to support the new headset.
The new headset blends quality, comfort, control and versatility and features premium finishes.
The headset can be used for gaming as well as watching movies, listening to music, chat and
voice calls.
Out of the box the headset will work seamlessly with game consoles, handheld consoles
including the Nintendo DS and PS Vita™, PC, Mac®, tablets and mobile devices.
The lightweight design includes noise isolating on-ear cups with memory foam cushions and a
padded headband.
A flexible in-line amp provides easy access to audio controls, including adjustable base and
treble boost, independent control of voice and game volume, as well as the volume at which
you hear your own voice.
“The Turtle Beach collaboration with Marvel creates opportunities to pair headsets with a broad array of
Marvel properties," said Bob Picunko, Chief Marketing Officer at Turtle Beach. “From feature films and
TV shows to video games and comic books, we’re able to provide new opportunities for consumers and
retailers.”
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16CONFIDENTIAL
Ear Force Marvel SEVEN
Premium Universal Gaming Headset
Compatible with Xbox 360®, PS3™, PC, Mac® and Mobile
The officially licensed MARVEL Seven premium universal headset brings amazing sound, customization
and comfort to your games, music and videos. Swap plates to showcase your favorite Marvel comic
book heroes. Connect your mobile phone to take calls or listen to music while never leaving the action.
From game consoles to mobile devices, the Marvel Seven has you covered.
Superior Gaming Audio
Customizable Speaker Plates
Personalize your Marvel SEVEN with interchangeable speaker plates featuring your favorite Marvel
characters
Independent Volume Controls
Separate game and chat volume controls, plus microphone mute right on the inline amp.
Dynamic Chat Boost™
Automatically raises the volume of chat during intense, explosive game situations and decreases
chat volume during quiet portions of the game.
Adjustable Bass & Treble Levels
Tune bass and treble levels to add depth and realism.
Variable Microphone Monitor
Adjust how much or how little of your own voice you hear in the headset when you speak.
Comfortable, Twist-Cup Design
Memory foam cushions create a noise-isolating barrier to outside distractions, and rest flat around
your neck.
Specifications
Console Audio Connection: RCA (analog)
PC/Mac Audio Connection: USB or stereo 3.5mm
PC/PS3 Mic Connection: USB
Xbox 360 Mic Connection: 2.5mm chat cable
Power: USB
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Product URL
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17CONFIDENTIAL
Turtle Beach Announces iSeries Line of High-End Media Headsets
Turtle Beach, U.S. based pioneer and market-leader in gaming headsets, is announcing the iSeries line of
high-end media headsets. The iSeries– including the wireless surround sound i60, wireless amplified
stereo i30, and wired amplified stereo i10 – are the first headsets designed for use with Apple products.
The iSeries headsets are packed with innovations that Turtle Beach first introduced to gaming headsets
but are new for Apple users, including features that improve audio, chat and voice call quality and
provide an unmatched level of control over audio.
The i60, i30 and i10 share the same core design that blends style, quality, comfort and durability and
features premium finishes, including a leather headband and leather-covered memory foam ear cups.
They will also feature innovative dual boom-less microphones that deliver clear, high-quality audio
during chat, and voice calling. Plans call for the headsets to also recognize physical taps on either ear
cup as a programmable control signal, and they go into sleep mode when they are laid down and power
on when they are picked up.
i60
The flagship i60 features a control unit for use with Mac desktops and laptops that provides fingertip
audio and preset control. Turtle Beach anticipates that the i60 will be the first wireless headset for Apple
users to provide:
5.1 true surround sound with adjustable speaker angles and EQ presets
a fully programmable digital signal processor (DSP)
dual-band Wi-Fi for uncompressed, interference free wireless audio
dual-pairing Bluetooth 4.0 connectivity
The i60 headset can be paired directly with Bluetooth devices and act as a stereo Bluetooth headset or
as a wired stereo amplified headset using the provided 3.5mm standard cable. The i60 will be the only
headset that can connect simultaneously multiple Apple products, so you can take calls through the
headset while you are gaming or listening to music.
i30
The i30 is a wireless stereo Bluetooth 4.0 headset packed with features, including voice morph and
active noise cancellation. The i30 headset can also be paired directly with Bluetooth devices and act as a
stereo Bluetooth headset or as a wired stereo amplified headset using a standard 3.5mm cable.
i10
The i10 is a wired version of the i30 that has provides all the features of the i30 through a wired
connection.
“Apple owners use their iPhones®, iPads® and Macs for entertainment, from music and movies to
gaming and chat,” said Bob Picunko, Chief Marketing Officer at Turtle Beach. “The iSeries is perfect for
users who want a headset that is expressly designed to do everything they can do with their Apple
products.”
Turtle Beach is the market leader in gaming headsets, producing both wired and wireless headsets for
gaming consoles including the Xbox®, PlayStation® and Wii®, handheld consoles such as the PS Vita® and
Nintendo DS®, PCs, Macs and mobile devices. Turtle Beach has experienced steady growth over the past
18CONFIDENTIAL three years in response to strong, global consumer demand for the company’s gaming headsets based on their quality, innovative features, and value. In 2012 the company’s share of the U.S. gaming headset market grew to 53.2 percent, and Turtle Beach ranked behind only Microsoft, Sony, and Activision in 2012 sales of all gaming accessories. “The iSeries represents the next logical step in our evolution from gaming headsets to entertainment headsets,” said Turtle Beach CEO Juergen Stark. “We are excited to bring all the features and innovative technology that gamers associate with Turtle Beach to Apple enthusiasts.” Pricing and Availability The iSeries headsets are expected to be available at retail this winter, and pricing will be provided approaching launch. Back to Table of Contents 19
CONFIDENTIAL
Turtle Beach iSeries: i60
Premium Wireless Digital Media Headset and Transmitter Base
Designed for use with Apple products
The iSeries is perfect for Apple users who want a headset that can do everything they do with their
Apple products – from gaming to watching movies, listening to music, chat and voice calls. The Turtle
Beach i60 headset is the only Turtle Beach headset designed to deliver a premium media experience and
feature set to the Apple community.
Superior Audio
Digital Surround Sound
Highest quality digital surround sound for Apple products in market. Allows you to pinpoint the
direction of every sound in immersive, 360-degree audio driven by premium 50mm speakers.
Adjustable Surround Sound Angles
Customize your audio experience by altering the position of the surround sound to suit your
ears.
Customizable Audio
Change the soundscape of your experience with the included presets, download entertainment-
specific presets from TurtleBeach.com or take advantage of the new Advanced Sound Editor for
Mac to create and customize your own.
Voice Morph
Disguise your voice by changing the sound from deep lows to screeching highs.
Variable Bass Boost
Similar to a sub-woofer, you can enhance deep-bass effects that may have been missed
otherwise, and make your entertainment experience more dramatic.
Noise Isolating
Memory foam cushions cozy up to your ears to block out noise and distractions.
Superior Technology
Dual-Pairing WiFi & Bluetooth 4.0
Dual-Band WiFi scans for a clear channel in any environment, like hopping lanes on a crowded
freeway, ensuring you a crystal clear connection. Bluetooth pairing to the Transmitter Base
allows you to wirelessly use the i60 with iPad, iPhone and Macs, or it can be paired to take calls
or stream music in stereo.
Hidden Microphone
Sleek and stylish, the i60 headset uses dual microphones and a special algorithm to monitor and
pickup voice patterns without the use of an in-line or boom microphone.
Rechargeable Battery
Provides up to 15 hours of uninterrupted entertainment and can be recharged while in-use via
USB charging cable.
MSRP: TBD
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20CONFIDENTIAL
Turtle Beach iSeries: i30
Wireless Stereo Bluetooth Media Headset
Designed for use with Apple products
Designed for Apple devices, the i30 for is ideal for those who enjoy media and entertainment wirelessly.
Key Features:
Stereo Sound
High quality stereo sound for Apple devices for an immersive audio environment through 50mm
speakers.
Bluetooth 4.0
Bluetooth pairing allows you to connect the i30 with any Bluetooth enabled device, such as the
iPhone, iPod Touch and iPad, to stream music or take phone calls.
Active Noise Cancellation
Using the latest in ANC, the i30 will block out the outside world so you can lose yourself in
music, movies, or games.
Hidden Microphone
Sleek and stylish, the i30 headset uses dual microphones and a special algorithm to monitor and
pickup voice patterns without the use of an in-line or boom microphone.
Voice Morph
Disguise your voice by changing the sound from deep lows to screeching highs.
Rechargeable Battery
Provides up to 15 hours of uninterrupted entertainment and can be recharged while in-use via
USB charging cable.
MSRP: TBD
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21CONFIDENTIAL
Turtle Beach iSeries: i10
Wired Amplified Stereo Media Headset
Designed for use with Apple products
Designed for Apple devices, the i10 is perfect for those who enjoy media and prefer a wired option.
Key Features:
Stereo Sound
High quality stereo sound for Apple devices for an amazing audio environment through 50mm
speakers.
Bluetooth 4.0
Connect the i30 with any Bluetooth enabled device, such as the iPhone, iPod Touch and iPad, to
stream music or take phone calls.
Active Noise Cancellation
Using the latest in ANC, the i10 will block out the outside world so you can lose yourself in
music, movies, or games.
Hidden Microphone
Sleek and stylish, the i10 headset uses dual microphones and a special algorithm to monitor and
pickup voice patterns without the use of an in-line or boom microphone.
Rechargeable Battery
Provides up to 15 hours of uninterrupted entertainment and can be recharged while in-use via
USB charging cable.
MSRP: TBD
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22CONFIDENTIAL
Media Alert: Meet the voices behind the best characters in video games at E3
Wednesday 12 June, 11:00 AM and 3:00 PM PST, Booth 2023
Interviews available on request
What: Turtle Beach is hosting two live panel discussions at the Electronic Entertainment Expo
(E3) featuring some of the most recognizable voices in video games and hosted by
producer Keith Arum.
Heroes and Villains features actors who have voiced main characters in some of the
biggest video game releases of the past year, including:
Nolan North: Nathan Drake (Uncharted); Deadpool (Deadpool);
Desmond Miles (Assassins Creed)
Troy Baker: The Joker (Batman: Arkham Origins); Joel (The Last of Us);
Hawkeye (Marvel Avengers)
James C. Burns: Frank Woods (Call of Duty: Black Ops)
David Eddings: Claptrap (Borderlands)
Steve Blum: Starscream (Transformers Prime); God of War: Ascension (Ares)
Heroines and Holograms features actresses behind iconic video game and animated TV
characters, from the world’s youngest demolitions expert to the most famous A. I. clone
in entertainment.
Jennifer Hale: Commander Shepherd (Mass Effect 3); Naya Deveraux (Fuse);
The Avengers (Ms. Marvel); Poison Ivy (Batman)
Jen Taylor: Cortana (Halo); Zoey (Left 4 Dead); Princess Peach (Mario)
Ashley Burch: Tiny Tina (Borderlands 2)
Ashley Johnson: Ellie (The Last of Us)
When: Wednesday, June 12
Heroes and Villains Panel discussion 11:00-11:45
Autographs 11:45-12:15
Media Interviews 12:15-12:45
(please enquire)
Heroines and Holograms Panel discussion 3:00-3:45
Autographs 3:45-4:15
Media Interviews 4:15-4:45
(please enquire)
Where: Electronic Entertainment Expo (E3), The Los Angeles Convention Center,
South Hall, Booth 2023
23CONFIDENTIAL
Media Alert: The Best Call of Duty® Players in the World Face Off at E3 in the
Turtle Beach MLG E3 All-Star Invitational
What: Turtle Beach is hosting a three-day live Major League Gaming (MLG) tournament at the
Electronic Entertainment Expo (E3) featuring some of the best professional eSports
athletes in the country. Three teams will compete at Call of Duty®: Black Ops II on the
Expo floor for a cash prize.
The team captains will draft teams from a pool of top players from across the country
invited to compete in the tournament. The captains include:
Ian “Crimsix” Porter: Recently finished in the Top 4 at both the MLG Winter
Championship and Call of Duty Championship.
Chris "Parasite" Duarte: Captured three first place finishes this year, in the M Winter
Championship, EGL 9, and the Call of Duty Championship.
Damon "Karma" Barlow: Named the MVP at both the MLG Winter Championship and
European Gaming League EGL 9 competitions.
Schedule: Tuesday, June 11 – 1:00 p.m. to 6:00 p.m.
Team draft and competition
Wednesday, June 12 – 1:00 p.m. to 6:00 p.m.
Competition
Thursday, June 13 – 1:00 p.m. to 6:00 p.m.
Competition, Tournament Finals and Prize presentation
by Sundance DiGiovanni, CEO of Major League Gaming
Where: Electronic Entertainment Expo (E3), The Los Angeles Convention Center, South Hall,
Booth 2023
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