TROOP TOOLKIT 2019 GSME Cookie Program - Girl Scouts of Maine
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2019 GSME Cookie Program
TROOP TOOLKIT
When a girl participates in the cookie program, she is exposed
to unique experiences and learns essential life skills, her
confidence soars, and the leader in her begins to step up
in powerful, everyday ways. Learn how you can support
her success with this helpful toolkit.
Troop#: Troop Goal:
Service Unit:
Have questions? Contact your Service Unit Cookie Supervisor!
SERVICE UNIT COOKIE SUPERVISOR:
Name:
Email:
Phone:
Troop Cookie Product
Manager Checklist:
�
� Review training material.
� Review contact info on large troop envelope.
� Familiarize yourself with the Product Sales Team.
� Review Troop Cookie Program Toolkit.
� Pull the following from the troop envelope and prepare
for each girl:
Girl order card (1 per registered girl)
Money envelope (1 per registered girl)
Cookie Program Family Guide (1 per registered girl)
CHECKLIST
�contact
Log into Smart Cookies at www.smartcookies.com to verify your address and
information.
�any
Verify all of your girls have been loaded into Smart Cookies. Reach out to parents of
girl not yet registered to encourage reregistration. Contact your Service Unit
Supervisor if a registered girl is not listed.
�Set a Troop Goal.
�attend
Meet with parents and girls in your troop to train and distribute materials, and/or
a Cookie Rally.
�Remind families to log into Smart Cookies and reach out to those who have not.
�Be a coach, check in and help out! Have the girls set goals. Provide support.
�and
Encourage girls to personalize their online store with a picture, video and message,
to send emails to family and friends.
�Collect all girl order cards.
�does
Review Troop info in Smart Cookies. Enter the troop’s order in Smart Cookies. If a girl
not have any orders, reach out and check in, don’t assume she did not sell!
�for
Receive cookies from the Product Supervisor. Verify all inventory before you sign
them! Sort girl orders using the Girl Initial Order report in Smart Cookies. This report
also serves as a receipt. Schedule girl pickups and have a parent sign the form at the
bottom.
�Check with your Cookie Supervisor to find out when and where to pick up patches.
2
New Cookie
This Year!
We are excited to introduce
the new Gluten Free cookie,
Caramel Chocolate Chip Cookie. This cookie
NEW COOKIE | TIMELINE
will NOT be on the order card and is NOT part
of the initial sale. It can be purchased online and
will be available at cookie cupboards, if the service unit has preordered them. Please
be sure to stress that this is not an initial order option to your leaders and that
GSME cannot guarantee delivery if girls add them to the initial order.
The Caramel Chocolate Chip cookies are $5.00 per package. All other flavors are
$4.00 per package.
2019 Timeline
★ January 1 Online sale begins
★ January 6 Initial Order taking begins
★ January 31 Initial Order taking ends
★ February 1 Girls can continue to collect orders
★ February 4 Last day troop cookie managers can enter/edit orders in Smart Cookies
★ February 5 Last day supervisors can enter/edit troop orders in Smart Cookies
★ February 22-28 Cookie deliveries to service units (Check with your Cookie Supervisor
for your date)
★ March 1-31 Cookie booth/Direct sales
★ March 8 Be sure your troop’s bank info is on file with GSME
★ March 20 Automatic Electronic Withdrawal (ACH) from troop accounts
★ March 31 Cookie Sale ends
★ April 1 Parent Collection Forms due to GSME
★ April 10 Final ACH withdrawal and troop proceeds deposit
★ April 26 Last day to turn in NSF checks for reimbursement to GSME
Deadline for Recognitions
Great news! Girls can continue to earn ALL incentives,
including the Free Camp Challenge, throughout the entire
sale...all the way through March 31. Spread the word!
3
Cookie Booth sales are not included.
How Does the Sale Work?
3 ways to sell cookies
❧ Order Taking: Girls canvas neighborhoods and reach out to friends
and family with order cards in hand. During this phase, orders are entered
HOW DOES THE SALE WORK?
into Smart Cookies by February 4 and delivery and payment collection
happens in March.
❧ Booth Sales: At booth sales, girls work together at local retailers to achieve troop sales
goals. Starting March 1, troops who have placed orders in smart cookies for upcoming
booth sales can pick up cookies from their local cupboard and set up tables outside
local retail locations such as restaurants, grocery stores and hardware stores to sell
directly to customers. Packages sold during booth sales count toward your troop’s goal!
❧ Online Sales: Encourage your girls to set up their very own Smart Cookie websites. This
new tool will allow girls to personalize their page, set goals, and send emails to friends
and family to increase sales through online orders. Customers are invited to shop from
your girl’s very own website and cookies will ship directly to them.
Why Should Troops Participate
❧ Why should troops participate in the Cookie Sale?
★ Great program for the girls. Teaches the 5 Skills:
★ It is final requirement for the Free Camp Challenge.
★ Troops benefit - It is the biggest money earning activity for troops. On average, troops
earn over $700 in proceeds from this sale.
❧ It’s important for troops to participate in BOTH GSME sponsored Product Programs,
especially if they are planning to do additional money earning activities.
★ Funds council-sponsored programming: 100 percent of the profits stay in our area to
support local Girl Scouts.
4
Secrets to a Successful Sale
Did you know that girls who attend a Cookie Rally or Cookie Kick Off event sell
more cookies? If your Service Unit is hosting one this year, make a point to attend. Not only
will girls have lots of fun, they will get some great tips and learn all the details about our cookie
sale! Check with your Service Unit Supervisor for the date, location, and time.
Booth Sales
It is a privilege to be trusted by our retail partners with their storefront space and
it is of utmost importance that we take great care to honor all booth sale
COOKIE BOOTH 101
etiquette guidelines. Let’s ensure that all of our interactions at booth sale
locations are always positive and appreciative.
❧ Always be polite and friendly and follow all instructions given by store management.
❧ Never block or impede a store’s foot traffic with your booth setup.
❧ Girl Scouts should wear a uniform (vest, tunic, sash), to identify themselves
as Girl Scouts at booth sales.
❧ Plan ahead and always safeguard money during booth sales.
❧ Be sure to clean up after yourselves when packing up.
Planning Your Booth Sale
Again this year, leaders control when, how many, and what flavors of
cookies they order for cookie booths. Simply place a Planned Order
within Smart Cookie for your local cupboard by 9:00 p.m. on the Sunday
BEFORE your booth sale for cookie pick up at a time and day you choose.
This ordering system helps to guarantee the cookies you need will be available
for your sale.
If you have a last minute booth opportunity or miss the 9:00 pm cutoff, contact your
Cupboard Supervisor. She/he will make every effort to get you the cookies you need.
Booth sale requirements - A minimum of two registered adults must be present
at all times. One of the adults must be approved, and trained. Three registered
girls must be present at all times as well. Check Volunteer Essentials for the
adult to girl ratio needed for this activity.
Please be aware that the USDA Food Safety regulations prevent cupboards
from accepting any cookie returns. Be sure to order only what you feel
confident you can sell and have a backup plan for any unsold packages.
5
MEALS ON WHEELS | FREE SESSION OF CAMP Free Session of Camp
Girls who have completed the first 2 steps of the Free Camp Challenge will need to sell 350
packages of cookies, 15 of which must be Share Cookies to complete the final requirement.
Cookies sold during the initial order taking phase and online throughout the entire sale
will be counted towards this goal. Cookie booth sales are not included. Girls who have
earned their Free Session of Camp will be notified in April.
Can’t Eat Them? Treat Them!
Once again we have partnered with Meals On Wheels for our Cookie Share program.
Customers can purchase Share Cookies via order card or online that will later be distributed
to local Meals on Wheels throughout the state.
All donated cookies will count toward patches and incentives as well as troop proceeds.
Dontated cookies are not included with your cookie delivery, so troops do not need to make
special arrangements. The cookie shares will be delivered directly from the warehouse to
Meals on Wheels in April. Troops wishing to help unload cookies will be given an opportunity
to join us in April.
6
Best Tips and Practices
at Parent and Girl Training
❧ Be sure to familiarize yourself with the Smart Cookies platform. You are the expert
be sure you can navigate it with confidence!
❧ Set a troop goal and share that goal with your girls and parents.
❧ Encourage everyone to try the new gluten free Caramel Chocolate Chip Cookie. This helps
build excitement!
❧ Use the Cookie Program Troop Toolkit as a training resource. Be sure to look over the Family
Guide with the parents as well.
❧ Emphasize the importance of this being a girl activity, not a fundraiser. Focus on key
elements such as the 5 Skills and other important benefits for the girls.
❧ BE ENTHUSIASTIC! This is a FUN activity and everyone LOVES Girl Scout Cookies! Rally the
troops to be excited and promote the sale!
TRAINING
How the Cookie Crumbles
pays the bakery
$1.04 for the cookies.
$2.08 75¢
stays at the
stays here in
girl level to
Maine to fund
fund troop
various services
activities
provided to girls
such as field
and leaders such as
trips and
program activities,
resources to
financial help for
assist leaders
girls, and other
with girl
support services
activities.
for volunteers.
stays in the Service
pays for cost Unit to provide services
needed locally, such
of the sale
6¢ (girl patches, bad
as a camporee for
checks, postage, etc.)
all troops and any
additional resources 7¢
for leaders. 7
Set Your Goals GIRLSCOUTSOFMAINE.ORG
MY GOAL: The Girl Scout Cookie Program
MY GOAL:
Just for the Girls
Begins
The Girl1/6/19
Begins 1/6/19
Scout Cookie Program
You may not take orders or sell cookies before this date
You may not take orders or sell cookies before this date
Theme Patch Online Patch Cookie Share Patch
12+ packages 15 emails sent 15+ packages
Theme Patch Online Patch Cookie Share Patch
12+ packages 15 emails sent 15+ packages
500+ Club Grand Club
500+ packages 1,000+ packages
500+ Club Grand Club
500+ packages 1,000+ packages
Last Chance to Earn Your
Go Getter Patch!
Don’t forget! Girls who fulfilled the fall requirement to earn our first ever
Combo Patch will need to sell a total of 125 packages of cookies to meet the
final requirement. These special one-time patches will be mailed directly to
the girl from Ashdon Farms in mid-May.
25 Fall Product
Sale Items (includes
online, order card,
and catalog sales)
+ 125
packages of
cookies (online
and order card)
⮕ Earn an awesome
new patch
directly from QSP
in the Spring!
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