TRAILER PARTNERSHIP DECK - tokuAsia Pictures

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TRAILER PARTNERSHIP DECK - tokuAsia Pictures
TRAILER PARTNERSHIP DECK

PROTOTYPE COSTUME
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
Fusing the heart and soul of classic Tokusatsu superhero TV shows like Ultraman and
         Kamen Rider with the rich culture of ancient Southeast Asia and our unique Singapore
       identity, Sacred Guardian Singa is a Singapore’s answer to the long-running pantheon of
                      global superheroes that have dazzled the world for decades.

               The Team would like to invite you to join us on our journey to create
                            an epic Singapore superhero legacy.

                          THIS DECK CONTAINS CONFIDENTIAL PROGRAM INFORMATION
                          AND IS NOT FOR PUBLIC VIEWING. ACCESS BY INVITATION ONLY.

INTRODUCTION
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
A flippant young man must confront his difficult past in order to
        defend humanity’s future from a cult of evil demons who have
        invaded our realm to free their leader - a vicious demon pirate
         imprisoned for centuries in the mythical Crown of Nila Utama.

THE STORY
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
Singapore is a market where superhero and franchise
              media are already profitable. Four out of five* of
              Singapore’s top grossing movies of all-time are
              superhero movies, and nine out of the top ten are
              franchise films, amounting to a total box office revenue
              of   S$72.35m          in 2018 alone. After the massive
              success of this year’s Avengers Endgame, this figure is
              set to grow.

              Entertainment    character     licensing          accounts           for
              US$121.5b,            or   44.7%      of the total global
              licensing market.**

              This is a gap in the local and regional entertainment
              industry that has yet to be fully realised.

                                             * IMDA Singapore Cinema Statistics Report 2018
                                                            ** LIMA Global Licensing Survey

THE PROJECT
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
tokuAsia Pictures is a Singapore-based creative film
    production company. Over the years, we have honed
    our storytelling and technical capabilities whilst
    working with clients such as the National Day Parade,
    Muis and A.C. Milan to produce compelling brand
    stories and narratives. We have achieved a mastery of
    the craft almost unheard of in studios our size.

    As we started on this project as a hobby group in 2006
    and set up a legitimate production company in 2012
    with the aim of seeing our dream through to fruition,
    we   strongly   believe   that   we perfectly
                                          are
    positioned to exploit this opportunity.
                                                             REEL

THE PROJECT
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
We believe that a superhero story has the power to move people and
     inspire strength in the face of adversity. As Singapore faces an era of
      uncertainty, we believe the existence of an iconic superhero to call
             our own can unite people to face challenges together.

THE PROJECT
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
In view of producing a full TV series in the near future,
    We have assembled a team to develop a Pilot
    Episode. The
    SingaporeToComic
                    Pilot has
               Information
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                              (SGCC),
                         contact
                                            the view.
                                     from public
                                 an SGSwho
                                        Teamis
                                                  interest of the
                                                 keen on having
                                              Member,                                  50,000
                      or email hello@toku.asia.
    us premiere at their event in December 2019.                                       visitors annually

    The Pilot will subsequently be exhibited to content
    buyers and consumers at local and regional
    conventions and trade markets while simultaneously
    capturing global and regional audiences with a
    free-to-view launch on a digital platform.

    Our future plan is to expand the Sacred Guardians
    Universe into   a franchise featuring Singa and other
               Information redacted from public view.
                                                                    US$313m                 9,000
    Sacred Guardians       fromancountries
              To access, contact                in the region,
                                    SGS Team Member,                Total Deals Made      Industry Visitors
                      or email hello@toku.asia.
    pioneering a Southeast Asian superhero media                         in 2018              in 2019
    universe.

THE PROJECT
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
We believe there is immense potential in our character IP,
                not just in transmedia storytelling but in helping to
                drive character-centric consumer business market
                       opportunities that are key to growing
                             a local pop culture industry.

THE PROJECT
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
We have self-funded initial development, producing
    concept artwork of characters, props and villains, as
    well as engaging a partner to produce a prototype suit.

    The character has been marketed with zero marketing
    spend so far, reaching audiences in Singapore,
    Malaysia and Indonesia, and even as far as North
    America and Japan. We even managed to secure a TV
    appearance with Channel 8 (Morning Express, 19 Apr)
    and the Singapore Bicentennial Office is interested to
    hear more about this project.

    Hence, we believe it is now time to take things           20,000 people watched our segment on
    to the next step with a trailer.                                Channel 8’s Facebook page

THE PROJECT
TRAILER PARTNERSHIP DECK - tokuAsia Pictures
■   Fans of Japanese Tokusatsu heroes who are
          bored of the mainstream franchises
      ■   Fans of “geek-centric pop” culture who actively                          ■      Primary: Singapore
          look for fresh, unique characters and collectibles                       ■      Secondary: Malaysia, Indonesia, Thailand
      ■   Singaporeans who are looking for something                                      and Philippines
          new, local and cool                                                      ■      Tertiary: North America, China and Japan

                                   BEHAVIOURAL                                  GEOGRAPHIC

                                                 Information redacted from public view.
                                                To access, contact an SGS Team Member,
                                                        or email hello@toku.asia.

                                PSYCHOGRAPHIC                                   DEMOGRAPHIC
      ■   Fans of Japanese Tokusatsu heroes                                        ■      Male persons aged 13-45
      ■   People who are into superhero movies and                                 ■      Female persons 13-30
          “geek-centric” pop culture (movies, gaming,                              ■      Children aged 4-12
          music)
      ■   People interested in independent filmmaking

MARKET SEGMENTATION
OUR OBJECTIVE IS:

        To produce a high impact and quality, yet cost-effective trailer, showing off the best
        elements that we want to bring to the show - The action, the drama, the music, the look
        and feel - to put the show in the best light possible.

        The trailer will be an asset to drive community growth by exciting potential investors,
        partners and viewers, as a main showpiece for us as we seek further capital to produce the
        Pilot Episode.

        Based on our current audience numbers, the trailer is expected to hit at least 30,000
        combined global platform views (Facebook and YouTube) within two weeks of its launch.
        An optimised digital marketing activation will be run, and the networks of our existing
        partners will be leveraged on to push this number further.

THE TRAILER
Information redacted from public view.
              To access, contact an SGS Team Member,
                                                        TOTAL TRAILER BUDGET:

                                                        $10,000
                      or email hello@toku.asia.

THE TRAILER
Coveted ‘Proudly Presented By’ Logo & Voice Credit at Start of Trailer (5-seconds) and All Key
   PRESENTER                             $7,000   web/print collaterals up to Pilot Episode
   (Corporate; Two slots available)
                                                  Major Partner Logo Credit on Website and Pilot Episode Ending Sequence,
                                                  Line Credit in Opening Sequence;
                                                  Brand Integration in Trailer and Pilot Episode; Company Superhero Photo Op with Singa and Cast;
                                                  Four pairs of VIP invites to the Pilot Episode launch screening;

                                                  Co-Producer Line Credit for Trailer and all key web/print collaterals up to Pilot Episode
   CO-PRODUCER                           $5,000   Line Credit in Pilot Episode Ending Sequence
   (Individual or Corporate; Two slots            Opportunity to appear as an extra in the Trailer and Pilot Episode;
   available each)
                                                  Two pairs of VIP invites to the Pilot Episode launch screening
                                                  Corporate or Family Superhero Photo Op with Singa and Cast;

                                                  Associate Producer Line Credit for Trailer and Pilot Episode;
   ASSOCIATE PRODUCER                    $2,000   Opportunity to appear as an extra in the Trailer;
   (Individual; Five slots available)             Family Superhero Photo Op with Singa and Cast
                                                  One pair of VIP invites to the Pilot Episode launch screening

                                                  ‘Supported By’ Line Credit for Trailer and Pilot Episode;
   SUPPORTER                             $1,000   One pax Superhero Photo Op with Singa
   (Individual; No limit)
                                                  One VIP invite to Pilot Episode launch screening
                                                  No limit on slots

                                                                                          Get in touch with your Team contact or send us an email at
                                                                                             hello@toku.asia to notify us of your interest. Thank you!

SPONSORSHIP TIERS
Your Company Logo Here

                     PROUDLY PRESENTED BY:

                              Your
                            Company
                              Logo
                              Here

             For Maximum Brand Exposure

                                                      Coveted ‘Proudly Presented By’ Logo & Voice Credit at Start of Trailer (5-seconds) and All Key
   PRESENTER                                 $7,000   web/print collaterals up to Pilot Episode
   (Corporate; Two slots available)
                                                      Major Partner Logo Credit on Website and Pilot Episode Ending Sequence,
                                                      Line Credit in Opening Sequence;
                                                      Brand Integration in Trailer and Pilot Episode; Company Superhero Photo Op with Singa and Cast;
                                                      Four pairs of VIP invites to the Pilot Episode launch screening;

PRESENTER TIER                                                                     Get in touch us at hello@toku.asia to inform us of your interest!
Your Name Here

                      Your Name Here              This could be you!

                                                  Co-Producer Line Credit for Trailer and all key web/print collaterals up to Pilot Episode
   CO-PRODUCER                           $5,000   Line Credit in Pilot Episode Ending Sequence
   (Individual or Corporate; Two slots            Opportunity to appear as an extra in the Trailer and Pilot Episode;
   available each)
                                                  Two pairs of VIP invites to the Pilot Episode launch screening
                                                  Corporate or Family Superhero Photo Op with Singa and Cast;

CO-PRODUCER TIER                                                                Get in touch us at hello@toku.asia to inform us of your interest!
This could be you!

                      Your Name Here

                                                Associate Producer Line Credit for Trailer and Pilot Episode;
  ASSOCIATE PRODUCER                   $2,000   Opportunity to appear as an extra in the Trailer;
  (Individual; Five slots available)            Family Superhero Photo Op with Singa and Cast
                                                One pair of VIP invites to the Pilot Episode launch screening

ASSOCIATE PRODUCER                                                            Get in touch us at hello@toku.asia to inform us of your interest!
Your Name Here

                                                 ‘Supported By’ Line Credit for Trailer and Pilot Episode;
  SUPPORTER                             $1,000   One pax Superhero Photo Op with Singa
  (Individual; No limit)
                                                 One VIP invite to Pilot Episode launch screening
                                                 No limit on slots

SUPPORTER                                                                      Get in touch us at hello@toku.asia to inform us of your interest!
31 May                                    31 Jul                 31 Oct          31 Dec
                       Information redacted from public view.
   10,000            150,000
                      To access, contact an SGS Team Member,    90,000            50,000
                              or email hello@toku.asia.
         Trailer                         Pilot Episode              Pre-Release   Exhibition and
     Production                          Production &                 Marketing            Sales
                                      Product Launch

FUNDING PROJECTION
We seek to produce the trailer by 30 June 2019, to be
              launched the week after, and we have assembled a great
                        Team that will be able to pull it off.

THE PROJECT
THE SHOW
                                                                                                                                  CREATORS

                   GAN MENG YEOW (j. 2006)       SHAUN KOK (j. 2010)           AFIQAH JUNID (j. 2018)         JOHN SOEGIARTO (j. 2019)
                   Producer, Consumer Business   Concept Artist, Prop Master   Concept Artist                 Illustrator

    The Team
    consists of:   BASIL YEO (j. 2006)           ESTHER TEY (j. 2015)          FERDAUS AMZAH (j. 2018)
                   Producer, Filmmaker           Concept Artist                Marketing & Brand Strategist

                   AYDEEL DJOEHARIE (j. 2010)    ZUBAIR MAYUDIN (j. 2018)      HANAFI MOHD SAM (j.
                   Producer, Filmmaker           Concept Artist                2018)
                                                                               Marketing & Brand Strategist

THE TEAM
ASIAPAC BOOKS will be publishing a prequel comic book that is
                                                          targeted for launch at Singapore Comic Con. This partnership deal was
                                                          struck in the interest of converting new fans and growing the community
                                                          in neighbouring markets by offering a glimpse at the other Sacred
                                                          Guardians. There are also plans to pitch the comic book as an Animated
                                                          Series later this year.

                                                Information redacted from public view.
                                               To access, contact an SGS Team Member,
                                                       or email hello@toku.asia.

 TUJUHBAND has re-recorded their hit song, Suara Kita, in
 English as the opening theme song for Singa. The song hit top
 spot for two consecutive weeks on Ria Chartz in 2013, and earned
 the band nominations for Best Song and Best Regional Band at
 Anugerah Planet Muzik 2014. The new song, titled Our Voice, will
 likely be released along with the trailer.

OUR PARTNERS                                                                     INFORMATION STRICTLY EMBARGOED UNTIL FURTHER NOTICE
PEPS GOH is a highly sought-after stuntman, actor and stunt
                                                                  coordinator for TV, stage and film in Singapore. He performed
                                              Information redacted from public view.
                                                                     acrobatic and fight stunts for Singapore Repertory Theatre’s
                                             To access, contact an SGS Team Member,
                                                                     The Forbidden City: Portrait of an Empress, as well as for
                                                     or email hello@toku.asia.
                                                                  MediaCorp productions. He is currently working as a Stunt
                                                                  Coordinator for a Toggle series, set to launch end 2019.

  EDENTECHSG produces made-in-Singapore costumes
  and props for film, stage and cosplay. Founder Shannon
  worked at Universal Studios Singapore as a costume
  technician before moving onto head the Props department
  for the Lion King Musical. He was recently engaged by
  MGM Cotai Resorts in Macau to produce props for Destiny,
  an action-packed live theatre show.

OUR PARTNERS                                                                 INFORMATION STRICTLY EMBARGOED UNTIL FURTHER NOTICE
THE
                 HERO
            Information redacted from public view.
           To access, contact an SGS Team Member,
                   or email hello@toku.asia.
                   PLAYED
                   BY       KASIMIR POH CIESLAK
                   A young and promising action star in the making, Kasimir is a multidisciplinary actor
                   and stuntman who has appeared in TV commercials, short films and stage
                   performances. He is currently working as an assistant stunt coordinator on a Toggle
                   series, set to launch end 2019.

                                                                                             REEL

THE CAST                                        INFORMATION STRICTLY EMBARGOED UNTIL FURTHER NOTICE
THE
  ENIGMA                                              Information redacted from public view.
                                                     To access, contact an SGS Team Member,
                                                             or email hello@toku.asia.
   PLAYED
   BY       DOROTHY LEONG
   An experienced pageant model and actress who has worked on various TVCs, print
   ads and short films and is now venturing into theatre, Dorothy plays a high-flying
   elite police Inspector that leads a special task force set up to seek the truth behind
   the battle between Singa and the Raksawana.

                                                                              REEL

THE CAST                                                                                    INFORMATION STRICTLY EMBARGOED UNTIL FURTHER NOTICE
THE
                 VOICE
            Information redacted from public view.
           To access, contact an SGS Team Member,
                   or email hello@toku.asia.
                   VOICED
                   BY       HAMISH BROWN
                   Hamish Brown is that familiar voice you recognised from the good old days of radio
                   all those years ago. Now retired and living in a lush villa in Koh Samui, Hamish is no
                   stranger to working with the team at tokuAsia Pictures, often lending his golden
                   voice to various corporate voiceover projects, shipped from his cosy home studio
                   with love.
                   Hamish will be voicing the Lion Spirit Singa
                   as well as the series’ main villain, Raksa.
                                                                        EVIL VOICE           GOOD VOICE

THE CAST                                        INFORMATION STRICTLY EMBARGOED UNTIL FURTHER NOTICE
More cast members, established and new, are being sought
           for a multitude of other roles, that we will not be able to cast
                            without the help of a trailer.

THE CAST
We sincerely hope that you choose to join us
on this very special journey, and we look forward
         to having you onboard the Team.

                           Thank you.

          Get in touch with your Team contact or send us an email at
           hello@toku.asia to notify us of your interest. Thank you!
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