THE SMU CAREER GUIDE 2020
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THE SMU CAREER GUIDE 2020 MCI (P) 023/11/2019
INSIDE THIS GUIDE
Kickstart Your Job Search on Campus Tap on the SMU Alumni Network
3 Message for Undergraduates 56 Hear from SMU Alumni
3 Message for Postgraduates
Jobs & Internships 64
4 Career Services at SMU
8 Meet Your Career Coaches
Adapting to a Changing World
12 Career Resilience for Millennials Produced by
14 Thought Leadership: Developing Career
Resilience
23 Sectors on the Rise
Editor
Sarah Si
28 Joining an MNC vs SME vs Start-up
Editorial
Sarah Si
Your First Job and You Design & production
Amirah Azlan
31 Your Career and You Advertising
Ron Ong, Terence Teo, The GTI Media sales team
32 Top 3 Things to Look for in a First Job Marketing & distribution
Shirlyn Ting, Tang Weishan, Cheryl Tan
33 Alternative Career Paths
Publisher
Isaac Hee
34 Attain Professional Achievements with ISCA
International managing director and co-founders
Adrian Wood, Mark Blythe
Winning at Applications GTI Asia Pte Ltd
(Company number: 200301978M)
1 Lorong 2 Toa Payoh
36 Crafting the Perfect Resume
#05-04 Braddell House
Singapore 319637
38 Tips for Cover Letter Writing T+(65) 6294 6505
F +(65) 6294 1043
40 Personal Branding and Networking
Printer
Times Printer Pte Ltd
16 Tuas Ave 5
Excelling at Interviews Singapore 639340
© GTI Asia Pte. Ltd, Jan 2020
42 4 Types of Interviews All rights reserved. No part of this publication may be
reproduced by any means including, but not limited to,
44 Mastering the Job Interview photocopying or storage in a retrieval system in any
form without prior written consent of GTI. The views
46 Tackling Case Studies expressed in the articles are those of the authors and
their publication does not necessarily imply that such
48 Acing Assessment Centres views are shared by GTI. Whilst every care has been taken
in the compilation of this publication, the publishers
50 Grilling Your Interviewer cannot accept responsibility for any inaccuracies, or for
consequential loss arising from such inaccuracies, or for
51 Preparing for the Big Day any loss, direct or consequential, arising in connection
with information in this publication.
54 Managing Job Offers
KICKSTART YOUR JOB SEARCH ON CAMPUS
Message for Undergraduates
Sim Cher Young
Director
Dato’ Kho Hui Meng Career Centre
I
n an ever changing world of work, university education prepares you for a
myriad of possibilities. Here at SMU, we provide opportunities to strengthen
your character and values, helping you to build lasting qualities that will take
you through challenges in your careers to come.
As we usher in the new year of 2020, the Dato’ Kho Hui Meng Career Centre
is committed to ensure that you are ready from your first day at SMU to your
graduation, by offering guidance for securing your first internship to your first
full-time job.
The SMU Career Guide 2020, which the centre publishes each year, is a resource for you to begin charting your career
direction as our team strives to empower you with the relevant skill sets and attributes.
Do keep a lookout for announcements on our profiling tools, career fairs and career talks by employers across various
industries. The Finishing Touch programme includes five online internship readiness modules, alongside an elective suite
of enrichment workshops.
At SMU, each undergraduate is assigned to a Career Coach who is dedicated to your success. Make an appointment via
OnTRAC II to meet your coach for a review of your resume and cover letter, as well as other important career advice and
preparation. We conduct mock interviews and facilitate employability workshops, in addition to linking you up with select
employers and industries which each Career Coach is in-charge of. Each summer, most SMU students embark on a quality
internship opportunity through the centre’s efforts, completing a mandatory graduation requirement.
To our freshmen, welcome to SMU. To the Class of 2020, best wishes for your career adventures.
Message for Postgraduates
Henry Yeo
Head
Postgraduate Career Services
W
elcome to the 2020 edition of the SMU Career Guide. It provides good
insights into current job prospects, possible career pathways as well as
useful tips and strategies to improve your chances of landing your ‘dream’
job.
Postgraduate programmes are relatively short and intensive, and many students
tend to defer the preparation of their careers (including job search) thinking
they have more than enough time. Anecdotal experience does suggest that the
time taken to secure a role may indeed be longer than you would expect. This is
especially true for students who are switching careers and/or those seeking jobs in a different country. If you also consider
the fact that many firms source for talent as early as one year ahead of time, it becomes essential that you start planning
and preparing for your career from the get-go.
We have a team of experienced careers professionals in Postgraduate Career Services that will work with you and improve
your chances of landing a role that is aligned with your skills and aspiration. However, your drive and willingness to take the
lead in the (job) search is a critical success factor.
Besides one-to-one career coaching, Postgraduate Career Services also run various career development workshops to
help you brand yourself in the best possible way to the recruiters. These include workshops on resume writing, interview
skills, networking skills, personal branding, digital profiling and assessment centres. We organise talks where experts would
provide insights into their professions and we hold regular information sessions and networking events where you get to meet
recruiters from myriad industries.
The team will support and facilitate your job search but we will need you to take the lead. Your awareness of the skills
required as well as your proactive stance to address any skills gap would improve your odds of securing the role. We look
forward to working closely with you and we will continue to support you up to three years after graduation. All the best and
we wish you success in your chosen career path.
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 3
KICKSTART YOUR JOB SEARCH ON CAMPUS
CAREER SERVICES AT SMU
T OnTRAC II
he SMU Dato’ Kho Hui Meng Through these sessions, graduating
Career Centre (DKHMCC) students will have the opportunity for
has been serving the student OnTRAC II is SMU’s one-stop portal for direct interaction with representatives
community and partnering with leading career services, where students register from members of the top echelon,
business organisations for hiring for events, view job postings, submit middle management, and line managers.
success since SMU’s inception in applications, monitor their progress,
2000. We are proud of our programmes and accept job offers. Networking events
and activities which ensure that our Students only need a single log-
students progress seamlessly to the in account to update and view their The career centre hosts several
working world. LinkedIn profile from OnTRAC II. networking events annually, bringing
Students may integrate their LinkedIn prospective recruiters and graduating
Our services profile to their resumes on OnTRAC II students together under one roof.
by using its Resume Builder function to On average, about 120 companies
The centre is an ideal place where both import their LinkedIn details into their participate in each networking event.
corporate partners and students can resume in an instant. Recruiters will gain direct exposure to
exchange valuable ideas and first-hand graduating students who are pursuing
experience in pursuit of a professional
life with each other.
Career coaching
All students are assigned to a Career
Coach upon matriculation to support
them in their career planning through
the four-year journey at SMU. Our
Career Coaches come from diverse
backgrounds with rich industry
experience and maintain strong
ties with corporate partners to stay
informed of the industry and the hiring
landscape.
Keeping a watch on industry
developments and changes in the
recruitment landscape helps Career
Coaches provide insights into current
industry trends and organisations’
hiring practice during career coaching. On-campus recruitment either a single or double degree in
Career Coaches are available to critique Accountancy, Business Management,
cover letters and resumes, facilitate job
talks, industry talks, and Economics, Information Systems, Law,
search strategies, and hone interview company visits or the Social Sciences.
skills through one-to-one mock Students should bring along fine-
DKHMCC organises recruitment/ tuned copies of their resumes (to which
interview sessions. All information
industry talks and company visits they can also add a QR code using their
exchanged between a student and a
every year. These include on-campus OnTRAC II > Documents > Portfolio) to
Career Coach is confidential.
recruitment and industry talks by these networking events.
Career coaching is also provided by
recruitment teams from global
student-peer advisors enriched with
and regional banks, multinational
valuable internship experience. Career
corporations, government ministries,
Champions are trained and equipped
agencies, statutory boards, and small
with essential skills to work alongside
and medium enterprises from a variety
DKHMCC as paraprofessionals to serve
of industries and geographic regions.
the undergraduate community.
Students can make individual
appointments with their Career Coach
or Champions via OnTRAC II.
4 | THE SMU CAREER GUIDE 2020 www.smu.edu.sg
KICKSTART YOUR JOB SEARCH ON CAMPUS
UNDERGRADUATE CAREER SERVICES
Finishing Touch programme administrative work for this programme. Career resources library
and enrichment workshops Internships allow students to apply and “Suited for Success”
their classroom knowledge to a real-
As students progress to their junior wardrobe
world setting, hone their soft skills and
and senior years, elective workshops DKHMCC maintains a specialised
cooperative abilities, and build their
will be offered at the crucial job library which houses career preparation
credentials before starting their journey
application stage in their final years. and management literature, including
into the working world.
These optional workshops are topic- the series of Career Insider Guides from
Students can find a plethora of
specific to help penultimate-year and Vault College Publications.
internship opportunities by logging in
graduating students gain experience The “Suited for Success” walk-
to OnTRAC II.
and understanding of the selection in wardrobe is a business wear loan
process in job applications. Career profiling tools service, offered to students who
Additionally, DKHMCC holds a are attending career events and
All Career Coaches at DKHMCC
series of complementary enrichment workshops. Accessible to all students,
are certified in career development
workshops to equip students with the the wardrobe is stocked with men’s and
facilitation and able to administer at
critical skills and competencies needed women’s suits, shoes, ties, and belts
least one personality or career profiling
to gain an edge in areas of career for students to borrow.
tool. These tools help students better
development and employability.
understand their own personalities,
The Finishing Touch programme
career profiles, core business
is one of SMU’s distinguishing factors
competencies, and motivating factors
and is well recognised by employers and
of career success.
students in preparing our graduates for a
Personality and career profiling tools
seamless transition to the working world.
include:
For more information, please log in
• Myers-Briggs Type Indicator
to: OASIS > Career Devt & Comm Svcs
(MBTI®)
> The Finishing Touch.
• DiSC Personality System
Internships • Strong Interest Inventory
All SMU students are required to
complete an internship before they
graduate, and DKHMCC oversees the
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 5
KICKSTART YOUR JOB SEARCH ON CAMPUS
Career publications Graduate Employment Survey
DKHMCC produces a range of publications The Graduate Employment Survey is The results of this survey are an
to cater to each phase of the students’ an important survey that SMU alumni important indicator of the performance
time at SMU. One such publication is are encouraged to take. The survey is of SMU graduates in the job market.
the Majors and Careers Pathway Guide conducted annually by autonomous More importantly, the survey results
available for download via OASIS. universities to ascertain the affirm the value of SMU as an
The guide serves to provide a career’s employment outcomes of graduates. educational institution and the worth
perspective for students when deciding The survey typically takes place of an SMU degree. The information
on majors. about six months after senior-year provided will also inform policy-making
As students go through their students’ final examinations. at the national level for Institutes of
educational and career journeys at Higher Learning.
SMU, they can also share their success
stories by submitting stories and photos
to placement@smu.edu.sg.
6 | THE SMU CAREER GUIDE 2020 www.smu.edu.sg
KICKSTART YOUR JOB SEARCH ON CAMPUS
POSTGRADUATE CAREER SERVICES
Postgraduate networking event The Pathways series The “In Conversation With” series
The annual postgraduate networking The Pathways series is an initiative Launched by the Postgraduate Career
event features a large number of launched by the Postgraduate Career Services team in June 2014, the “In
employers across different industries, Services team where experienced Conversation With” series is a monthly
offering various roles and opportunities finance industry practitioners meet lunchtime event held for postgraduates to
for the postgraduates. This is the up with and give SMU postgraduates interact with and learn from successful
perfect platform for postgraduates insights into their respective job professionals at different stages of their
to connect face-to-face with hiring functions. These include technology careers.
managers and HR representatives from and operations, wealth management, Guests come from diverse industries,
employer partners. treasury, risk management, asset such as information technology,
management, and corporate finance. consulting, logistics, wealth management,
This series aims to enable students finance, and fast-moving consumer goods.
to make a more informed decision
about their career pathways, thereby
leading to a sustainable and rewarding
career.
Anecdotal feedback on the series
has been positive, with many students
having gained a deeper understanding
of the roles and attributes necessary
to do well in their respective line of
expertise.
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 7
KICKSTART YOUR JOB SEARCH ON CAMPUS
MEET YOUR CAREER COACHES
The Undergraduate Career Services Team
Front row, from left to right: Rupert Chan, Catherine Tan, Margaret Koh, Neo Shi Ling, Prasanthi Guda, Sim Cher Young,
Angela Hoo, Veronica Tan, Foo Siew Mong, and Wendy How
Back row, from left to right: Aaron Chong, Wong Soo Mei, Jacelyn Tay, Tan Poon Kian, Jasima Aminsah, Joanne Teo,
Victor Go, Magdalene Lee, and Sam Yeo
Career Coaches Administration
SIM CHER YOUNG JASIMA AMINSAH JACELYN TAY
Director, Dato’ Kho Hui Meng Career Centre Senior Manager Senior Manager
cysim@smu.edu.sg jasimaa@smu.edu.sg Systems Administrator
[+65] 6808 5271 [+65] 6828 1954 chtay@smu.edu.sg
LinkedIn: linkedin.com/in/simcheryoung LinkedIn: linkedin.com/in/jasimaaminsah [+65] 6828 9553
JOANNE TEO PRASANTHI GUDA CATHERINE TAN
Senior Assistant Director Associate Director Senior Manager
joanneteo@smu.edu.sg prasanthig@smu.edu.sg ASEAN Programme Operations
[+65] 6828 0679 [+65] 6808 5272 catherinetan@smu.edu.sg
LinkedIn: linkedin.com/in/joanne-teo-72699315 LinkedIn: linkedin.com/in/prasanthiguda [+65] 6828 0056
WENDY HOW SAM YEO NEO SHI LING
Senior Manager Senior Manager Manager
wendyhow@smu.edu.sg samyeo@smu.edu.sg Employability Skills Training Programme
[+65] 6808 5410 [+65] 6808 5385 slneo@smu.edu.sg
LinkedIn: linkedin.com/in/wendyhow LinkedIn: linkedin.com/in/samyeo [+65] 6828 0322
MAGDALENE LEE VERONICA TAN RUPERT CHAN
Senior Manager Senior Manager Assistant Manager
magdalenelee@smu.edu.sg veronicatan@smu.edu.sg Events and Third-Party Relations
[+65] 6828 0695 [+65] 6828 0336 rupertchan@smu.edu.sg
LinkedIn: linkedin.com/in/lee-magdalene LinkedIn: linkedin.com/in/veronicatanhl [+65] 6828 0940
AARON CHONG VICTOR GO FOO SIEW MONG
Associate Director Assistant Director Assistant Manager
aaronchong@smu.edu.sg victorgo@smu.edu.sg smfoo@smu.edu.sg
[+65] 6828 0149 [+65] 6828 0316 [+65] 6808 5228
LinkedIn: linkedin.com/in/aarontcchong LinkedIn: linkedin.com/in/govictor
ANGELA HOO
TAN POON KIAN WONG SOO MEI Assistant Manager
Senior Manager Senior Manager Internship Administrator
pktan@smu.edu.sg smwong@smu.edu.sg angelahoo@smu.edu.sg
[+65] 6828 0084 [+65] 6808 5136 [+65] 6808 5218
LinkedIn: linkedin.com/in/poonkian LinkedIn: linkedin.com/in/soomeiwong
MARGARET KOH
Senior Manager
margaretkoh@smu.edu.sg
[+65] 6828 0332
LinkedIn: linkedin.com/in/margaretbtkoh
8 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgKICKSTART YOUR JOB SEARCH ON CAMPUS
The Postgraduate Career Services Team
From left to right: Dawn Tan, Soo Chai Chew, Roopa Sankararaman, Eunice Loke, Tan Yock Lan, Patrick Han, Henry Yeo,
Jeanie Leong, Amanda De Souza, Veronica Yeow, Atina Fong, Koh Yong Fong, and Eric Yee
Career Coaches Administration & IT
HENRY YEO ATINA FONG ROOPA SANKARARAMAN
Head, Postgraduate Career Services Senior Manager Senior Manager
henryyeo@smu.edu.sg atinafong@smu.edu.sg roopas@smu.edu.sg
[+65] 6828 0693 [+65] 6808 5165 [+65] 6808 7909
linkedin.com/in/henryyeo linkedin.com/in/atinafong
TAN YOCK LAN
VERONICA YEOW DAWN TAN Manager
Senior Assistant Director Senior Manager yltan@smu.edu.sg
veronicayeow@smu.edu.sg dawntan@smu.edu.sg [+65] 6828 1927
[+65] 6828 1978 [+65] 6828 0779
linkedin.com/in/veronicayeow linkedin.com/in/tandawn
SOO CHAI CHEW ERIC YEE
Senior Assistant Director Senior Manager
ccsoo@smu.edu.sg ericyee@smu.edu.sg
[+65] 6808 7989 [+65] 6828 0588
linkedin.com/in/chaichewsoo linkedin.com/in/eric-yee
EUNICE LOKE KOH YONG FONG
Assistant Director Senior Manager
euniceloke@smu.edu.sg yfkoh@smu.edu.sg
[+65] 6808 5249 [+65] 6808 5205
linkedin.com/in/euniceloke linkedin.com/in/yongfong-koh
JEANIE LEONG PATRICK HAN
Senior Manager Senior Manager
jeanieleong@smu.edu.sg patrickhan@smu.edu.sg
[+65] 6808 5359 [+65] 6808 5166
linkedin.com/in/jeanieleong linkedin.com/in/patrickhan88
https://www.smu.edu.sg/postgraduate/career-services
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The holistic programme offers prospects for personal growth
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CapitaLand’s senior management.
LET’S
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Leadership qualities
Aptitude to articulate a vision and lead people toward achieving it
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Tenacity to thrive and perform under pressure
Drive to succeed
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Team player
Ability to communicate effectively and collaborate with others
Building People
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capitaland.comADAPTING TO A CHANGING WORLD
CAREER RESILIENCE FOR
MILLENNIALS
What is career resilience and do you have it? Why is career
resilience important for a millennial entering the workforce?
Here is a guide on how you can nurture and develop what it
takes to be a resilient professional in an ever changing world
of work.
What is career resilience? Do you have career resilience?
Y
ou need both hard and soft skills Check yourself! How many of these boxes do you tick?
to navigate the professional
world, as well as strength and I am not afraid of failure and I see it as a learning opportunity.
resilience to cope with unpredictable I embrace challenges and keep a positive attitude when faced with one.
changes and switches to different I am resourceful.
career paths along the way. Maintaining
I am inquisitive about how things work and enjoy learning about new
a positive mindset, identifying how perspectives.
you can contribute to the industry and
I am flexible with changes and adapt accordingly.
organisation, and being ever hungry
to learn new things are all part of I have good relationships with contacts in my industry.
developing career resilience.
Cultivating career 2. Build Relationships
Why is career resilience resilience Maintaining a good network helps you
important for millennials? to get industry insights and support
1. Be Adaptable from those who appreciate your work,
Although young professionals usually Keeping up with change, be it personality and ethics. While trends can
have new skills to offer to the macro-economic shifts or new events move and shake the industry, having
market even in a changing economic and manpower movements in your valuable professional relationships
environment, there is no guarantee workplace, is key for any professional often means that someone can lend
that your career jouney will always be who wishes to remain flexible and you a hand in a time of need.
smooth-sailing. Furthermore, transiting positive. Change can be unsettling,
from school to the industry involves a but knowing that change is the only
big leap, calling for adaptability and 3. Commit to Personal Growth
constant helps you to adjust your
self-awareness. Take charge of your own development
expectations whenever new situations
by looking out for new courses to take,
arise, reminding yourself to stay afloat
and be thirsty for new knowledge to
and fit in.
gain. Other than asking your employer
to offer you training, spend your after-
work hours wisely to keep abreast with
industry news and developments.
12 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgADAPTING TO A CHANGING WORLD
4. Embrace Change and Seize 6. Have a Sense of Purpose 8. Develop a Sense of Foresight
Opportunities Working for a company whose mission It is impossible to rely on just one
Changes which crop up in the aligns with your personal sense of plan for the unforeseeable future.
professional realm are often purpose can be empowering. While the Cultivating a sense of vision and
unpredictable, as with other changes correlation between the working world foresight to scan for future prospects,
in life. Do you view changes as crises and your personal goals might not be and forming a positive outlook are all
or opportunities to be tapped on? obvious at times, understand the value part of how you can prepare yourself for
Remember that change is where which you are delivering to others the road ahead.
opportunity lives and new possibilities through your daily work. Your career Chart your own path and maintain
are there for you to grab hold of or to is a form of service and knowing the your own plan to adapt and succeed.
create. impact which you are making leads to You should understand emerging
higher levels of job satisfaction. trends and be on the lookout for
new knowledge to gain. Identify your
5. Maintain a Positive Outlook advantages and risks in each possible
In the face of failure, your ability to 7. Reflect Often scenario. If you have an idea of what
bounce back is crucial. In good times, Taking a step back from your emotions could possibly happen, you can
set and crush your goals. Count your and impulse to pause and reflect develop responses and action plans
blessings and make sure your workload helps you to rejuvenate and make more swiftly.
is manageable. Ask for help when you wiser choices. Reflexivity is a mark of
need it and remember to take care of mental agility, processing your stress,
yourself. When things go awry, take it and encouraging you to flex your brain
one step at a time and stick to your muscles to think about what matters in
guiding principles. your career output. Maintain an internal
rhythm to reflect often so that you keep
things in perspective constantly, in the
face of changes and even when things
are status quo.
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 13ADAPTING TO A CHANGING WORLD
THOUGHT LEADERSHIP:
DEVELOPING CAREER RESILIENCE
2005-2007 2007-2014 2014-2017
Management Associate, Vice President, Head of Risk Management,
United Overseas Bank Risk Management Industrial and Commercial
United Overseas Bank Bank of China
2017 onwards
Chief Risk Officer
Asia Pacific Exchange
“Ideally, I believe that one should aim to build a
career around something that they enjoy and have
Adrian Tan Theng Wai passion in, and this passion will fuel the desire to
Chief Risk Officer keep learning and upgrading their knowledge and
Asia Pacific Exchange
skill sets throughout their career.”
Future challenges Value-adding to remain relevant I am hopeful that my wide ranging
No matter which industry you choose To mitigate my personal career skill sets and personal strengths such
to build your career in, I believe the disruption risks, I continuously enhance as resilience and adaptability will keep
biggest threat to be faced is the risk of my skill sets and personal strengths me relevant and future-proof my career.
being disrupted. With advancements in various ways. While employed as
in technology such as artificial
Advice to graduates
a Market Risk Manager at United
intelligence and machine learning, Overseas Bank (UOB), I upgraded Ideally, I believe that one should aim to
many of the jobs that we know now my knowledge base through a part- build a career around something that
may not even exist 10 years – or even time Master of Science in Applied they enjoy and have passion in, and
as short as five years – down the road. Finance at SMU. I also took on internal this passion will fuel the desire to keep
In the banking industry, opportunities that allowed me to gain learning and upgrading their knowledge
outsourcing is a common occurrence exposure to other risk types such as and skill sets throughout their career.
where banks continuously try to find liquidity, credit and operational risks, At the same time, one should also find
ways to cut costs and boost profits, as well as other business areas such as opportunities to develop their personal
such as to move entire functions out trading, asset management and retail strengths, especially in the areas of
of Singapore to lower cost countries and wholesale banking. resiliency and adaptability.
to reduce employment expenses. In After almost a decade at UOB, I While it is not possible to predict
addition, artificial intelligence and left the bank to join the Industrial and the future and see with great clarity
automation have also changed, and Commercial Bank of China, to head which jobs will boom and which will
may progressively make obsolete many the risk management team there. This become redundant, the more expert
of the roles that currently exist across took me directly out of my comfort knowledge a person has, the less likely
the bank. zone, where in addition to adapting he will find himself in a position of
In short, I believe that roles that to the differences in corporate culture being useless. The additional qualities
do not require skills or strengths that and language mode of communication, of resiliency and adaptability will also
cannot be replicated by machines will I had to build on my skill sets and provide the person with the tenacity
be in danger of being made redundant. personal strengths to manage the to reskill and upskill in the event that
risks of the bank competently. I also disruption really occurs.
regularly attend industry conferences
and seminars to update myself on the
latest developments.
14 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgADAPTING TO A CHANGING WORLD
2001-2003,
1995 1995-2001 2006-2008
Public Relations Airtime Sales Manager, Business Support Manager,
Executive, Senior Programming Research Consultant
Singapore Zoological Manager, Marketing Russell Reynolds Associates
Gardens Communications,
MediaCorp
2008 onwards
Board Director,
Community Partnership Committee
AWWA Ltd
Beatrice Chen “Change is the new norm, and adaptability and a
Board Director, Community constant desire to learn will ensure that you keep
Partnership Committee
pace with changing trends and remain relevant.”
AWWA Ltd
Future challenges speaking to colleagues who were The new role was not without
Uncertainties in the global economy generous with their time and help challenges but again, fostering a
and evolving technology have when they saw I was committed good relationship with colleagues
significant implications on job to promoting their programmes. In and managing expectations were
redesign and could even result in that time, I was given a few weeks instrumental in helping me fulfil the
redundancies. One of the comments to organise merchandise sales at a role.
I frequently hear is, “This was not wedding roadshow which included a
“live” cooking demonstration in Malay Advice to graduates
the job I signed up for.” It is indeed
inevitable that many graduates will to promote a cooking programme. It I would advise fresh graduates to keep
end up taking on additional roles that was an incredibly challenging time as an open mind as the path to success
may even be outside their area of I made many mistakes. Thankfully, may meander – and sometimes taking
expertise and comfort zone. I had mentors who provided sound the scenic route may yield surprising
advice and encouragement, and these results. Have the courage to embrace
Value-adding to remain relevant setbacks were instrumental in shaping change and not be afraid of making
I was starting my career in the way I work and deal with people. mistakes as these prove to be valuable
broadcasting when tasked to assume Years later, I was at a United States- life lessons. Be a clear and open
the additional role of promoting Malay based executive search company when communicator. Change is the new
and Indian programmes even though the country head asked me to be the norm, and adaptability and a constant
I did not speak both languages. I felt IT point person to help the head office desire to learn will ensure that you
overwhelmed, being new to both the roll-out software updates and perform keep pace with changing trends and
industry and role, but I was passionate simple troubleshooting despite my lack remain relevant.
about broadcasting and resolved to at of relevant experience and training.
least give it a shot. I viewed the job expansion as an
I first tried to understand the new opportunity to upskill and took on the
programming genres by spending challenge.
time viewing the programmes and
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 15ADAPTING TO A CHANGING WORLD
2008-2010 2010-2012 2012-2015
Junior Research Analyst Research Analyst Specialist
McKinsey & Company McKinsey & Company McKinsey & Company
2019 onwards 2015-2018
Head of People and Associate Partner
Organisational Development McKinsey & Company
Grab
Cornelius Chang
Head of People and
Organisational Development
“Stay relevant by being relevant.”
Grab
Future challenges As you embark on and continue in strengths, and working on your areas
In the context of having experienced a the course of your professional careers, of growth, especially in ways that
nearly unmatched period of economic the ongoing challenge will be learning complement your existing strengths.
growth, being bombarded regularly about your strengths and passions, Secondly, think about the composition
with images of wonderful lives and and balancing between pursuit of of, and how you will build, your personal
stories about incredible success that alongside continued learning “board of directors,” who will give you
– and yet graduating at a time of and personal growth. The question honest feedback and challenge you to
increasing uncertainty and turmoil to yourself over time will be how you grow.
across political, social and economic could stay humble and hungry to learn
even as you become successful. Advice to graduates
domains, I see two near-term
intertwined challenges that graduates Stay relevant by being relevant.
Value-adding to remain relevant Constantly ask yourself what value you
today are perhaps not sufficiently
prepared for. Although I am only part-way through are bringing in whatever role you have,
First is the challenge of my own career, here are a few ideas what problem you are solving, or what
disappointment, where the reality that I have found helpful, to share in opportunity you are creating for the
of a job for most graduates will be staying relevant throughout a career. organisation.
hard-hitting, and that nearly every As a starting point, staying relevant Know what is happening at
job entails trade-offs. Second is the requires being willing to adapt, and the macro-level and explore what
challenge of pace. With increasing to challenge yourself; daring to take could happen in the future. In that
connectivity and the possibility of on new opportunities that stretch you, context, think about the challenges
being “on” at work all the time, there and even embarking on what might or opportunities that either or will
is less and less time to disconnect and seem like “detours” in the career you exist, and then consider the skills
recharge. might have had in your mind, making and experiences you already bring,
With that comes the challenge of decisions based on how that would identifying and investing in what you
knowing yourself – from understanding help you grow. need to build ahead of time.
what enables you to perform at your Beyond that, think about how you
best, to when you are approaching regularly solicit and get feedback.
burnout or what is needed to re- Specifically, there are two dimensions
energise – and pacing yourself, bearing to this; firstly, making sure you receive
in mind that you are building a career feedback on your strengths, finding
rather than just excelling at a job. ways to build and expand on your
16 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgADAPTING TO A CHANGING WORLD
1998-2003 2003-2005 2005-2008
Business Development Regional Business Deputy General Manager,
Manager, Agency Development Manager Jiangsu Provincial Branch
Prudential Assurance AXA Asia Pacific Holdings AXA-Minmetals Company China
Company Singapore Hong Kong
2010-2011 2008-2010
Head, Distribution Operations SVP, Independent Channels and
AXA Life Insurance Insurance Business Development
Company Singapore HSBC Life Insurance Singapore
2011-2018 2018 onwards
Leslie Wee Executive Director and Head, Chief Bancassurance Officer
Chief Bancassurance Officer
Bancassurance (Wealth Management) Manulife Singapore
Manulife Singapore Standard Chartered Bank (Singapore)
Future challenges
“Change is the new norm, and adaptability and a
The world we live in now is so vastly
different from when I first started constant desire to learn will ensure that you keep
my career. On top of some universal pace with changing trends and remain relevant.”
challenges all graduates face, this
changed world has a different set of
challenges and opportunities. Have the mind-set that opportunities while keeping in mind that there will
Keep in mind that the world today is exist in times of change – you just need be times you may have to sacrifice to
much more global and interconnected to keep an eye out for them. It is alright open new doors.
than it was two decades ago. There is to stay in an organisation over the long Your attitude at work is important, as
the reality of global competition vying term, but try out different roles when is the ability to collaborate with others,
for the same role, that just having a you have the chance to gain a bit of the willingness to learn and maximise
degree now may not be comparable to both breadth and depth. change, establishing your network and
having a degree in the past, and living Finally, do not downplay the mentors, humility and respect, having
in a much more digitised world. importance of bosses and mentors. I your core values, exploring different
am very grateful to mine for they are roles and staying long enough to
Value-adding to remain relevant one of the key reasons I am where I garner both breadth and depth, being
Learn the importance of value-adding am now. sincere to others, and remaining true
to the organisation, to both internal to yourself.
and external customers, and, most Advice to graduates The journey is just as important as
importantly, being able to adapt to Enjoy the present. If you are a fresh the destination, and we can expect
change. For instance, although the graduate, maximise the fact that you that there will be many destinations
roles I took on in strategy, governance, have another 40 years of working life after the first, and not all of them will
operations and management seem to go, so be bold and take risks. Follow be what we expect. So it is important
diverse and unrelated to what I was your dreams, even if you may not know that we manage our own expectations,
doing earlier in my career, they were where you are headed now! There is no face the future with enthusiasm and
in fact all complementary with one one right path for everyone. positivity, look forward to the adventure
commonality; the ability to link back As you take in life experiences and and maybe walk the road less travelled.
to my strengths and understanding in establish your own view, start to chart
distribution. your path towards your end destination,
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 17ADAPTING TO A CHANGING WORLD
1993-1998 1998-2000 2000-2005
Manager Manager Associate Director
Knight Frank Cheong IKEA Asia Knight Frank Pte Ltd
Hock Chye & Baillieu Pacific Pte Ltd
2015-2017 2005-2013
Speech Therapist Director
KK Women’s and Children’s DTZ Debenham Tie Leung
Hospital (SEA) Pte Ltd
2017 onwards
Speech Therapist
Magdeline Goh Summer’s Therapy
Speech Therapist
Services Pte Ltd
Summer’s Therapy Services Pte Ltd
Future challenges
“Deliberately find time to recalibrate.”
One constant challenge that I have had
to face throughout my work journey is
that of change. Change can come from There will be times when you will Think about those times when
both external and internal factors. An be faced with challenging or tough you had a good shopping experience.
example of an external change can be decision-making situations. Referring Identical price and product aside,
that of a change in job demands due to your mission statement can help you what was the element that made the
to change in management, industry ask relevant questions and steer back difference? It is usually the human
trends and company needs, to name on track. factor. How you felt stuck with you. It
a few. Internal change, however, is My second strategy is to find a is the same thing in your career.
more personal, stemming from a balance between happiness and How you make others feel from
realisation of a job mismatch or that meaning. I once read that “happiness their encounters with you will stick
the job entails aspects that you had is the personal enjoyment you get out with them. Make a habit of valuing any
not anticipated. of the process. Meaning is the value relationship that you encounter along
Thus, be prepared for change. you peg to the outcome”. Any job your career journey. Make cultivating
Knowing how to manage and adapt high on one end and low on the other positive relationships your priority. That
to changes in your career journey is is unlikely to be sustainable. Thus, will distinguish you from the scores of
vital to making it a sustainable and deliberately find time to recalibrate. others with the same qualification. Be
enjoyable one. Ask yourself things like: “Where am I remembered for the right reasons.
at on the scale?” Check the compass.
Value-adding to remain relevant It is not fun to be lost, but we can
In light of managing this constant make that occurrence less stressful
called “change,” I have used two with “tools” to help us navigate and
strategies to help me stay nimble and stay on track.
adaptable. The first one is to write a
personal mission statement for each Advice to graduates
new job. This mission statement acts There is no running away from
as a compass for me to stay focused continuous learning to stay updated
and on track. For instance, this is and hard work to showcase the head
my current mission statement – Be knowledge that you possess into
a therapist that brings love, joy and effective and productive action.
hope to each house I enter, each However, these alone will not set you
session that I conduct. apart.
18 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgADAPTING TO A CHANGING WORLD
1999-2000 2000-2004 2004-2005
Postdoctoral Researcher Chief Scientist Research Associate Professor
Tongji University Centre for Intelligent University of Cincinnati
Maintenance, University
of Wisconsin-Milwaukee
2010-2014 2005-2010
Manager Research Scientist
GE Global Research GE Global Research
2014-2016 2016-2018
Qiu Hai R&D Director Vice President of Large
Managing Director
Schindler Escalator Division, Projects
Schindler Lifts (Singapore) Pte Ltd Schindler China Schindler China
2018 onwards
Future challenges
Managing Director
One important belief that I have is Schindler Lifts (Singapore) Pte Ltd
understanding the transition from
a student to a professional, and
realising the difference between the
two. As students, we study hard and “We need to constantly sharpen our edges and
try to get good grades for examinations
that validate our learning results with
adapt to different circumstances, from professional
singular answers. knowledge to managerial and leadership skills.”
However, in the working world, not
every question raised by your manager a candid team player and contribute relentless pursuit for knowledge,
or customer has a correct answer. effectively. so never stop learning. We need to
Furthermore, the purpose of their Finally, pay attention to the constantly sharpen our edges and
questions are not to test your capability development of essential soft skills. We adapt to different circumstances, from
but to solve problems efficiently with can develop hard skills in school as they professional knowledge to managerial
accessible resources. can be defined and evaluated, but soft and leadership skills.
skills are much harder to define. You Look to your career growth next. We
Value-adding to remain relevant will not realise their absence if you do need to stay ambitious and hungry, so
School not only imparts textbook not develop your awareness. Essential build a solid foundation through high
knowledge, but also the entire soft skills include communication, performance. As a solid foundation
problem-solving process from listening and empathy. In the long is always a prerequisite for any next
analysing the problem, collecting term, these are more essential in move, stay focused on your current
background information, organising management than hard skills. role and ensure solid delivery before
and planning a step-by-step process, thinking ahead. Ensure every step or
and conducting experiments to Advice to graduates every line in your resume consists of
reporting the results. Proficiency in First of all, build up and expand your a solid achievement that can be built
every aspect of the problem-solving professional network; your network upon.
process allows you to become a within and outside the organisation will Last but definitely not least, stay
successful learner. Additionally, we help you increase your exposure and positive and passionate. Attitude
cultivate teamwork in group studies visibility, thus providing you with more makes a big difference in your
and projects. opportunities for career advancement. professional life. There will be ups
Beyond school, teamwork remains There are many different ways to and downs in your career, but your
as important as before, if not more. expand your network, but remember to peers will be positively influenced by a
Your colleagues are resources, always be active and passionate. good attitude and your manager will be
mentors, collaborators and customers, Secondly, remember that our happy to give you more opportunities if
and you should always remember to be society is highly dynamic with a you can embrace them openly.
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 19ADAPTING TO A CHANGING WORLD
2002-2005 2005-2008 2008-2009
Quality Assurance and Senior Executive, Quality Manager, Organisation
Engineering Account Management and Business Development
Management Excellence National Arts Council
Aspial Corporation Limited Defence Science and
Technology Agency
2014-2018 2009-2014
Assistant Vice President, Talent Senior Manager, Human
Management, Learning and Resources
Organisation Development Workforce Development Agency
Parkway Pantai Limited (Workforce Singapore)
Shawn Lim Ming 2018 onwards
Head, Talent Network Head, Talent Network
Infineon Technologies Asia Pacific Infineon Technologies Asia Pacific
Future challenges
The fear of change and being reluctant
“I always remind myself to do my best in everything
to seize opportunities may limit that has been entrusted to me, even if that meant
your growth potential. Personally, frequent late work nights and some sacrifice on my
I started as a quality engineer in
the manufacturing industry, before part to learn and re-learn.”
transiting to the public service and
multinational corporations.
The price of my career progression Value-adding to remain relevant my best in everything that has been
resulted in late work nights, frequent Keep learning and always do entrusted to me, even if that meant
work trips, limited quality time with everything with a spirit of excellence. frequent late work nights and some
family, and the huge responsibility of My change in multiple portfolios from sacrifice on my part to learn and re-
shouldering face-to-face engagement quality management to organisational learn.
with international customers and excellence, HR business partnering,
Advice to graduates
stakeholders. Faced with the decision learning and development, and now
between keeping my then-hectic work talent network, has given me the Studying psychology has allowed
schedule and a more humane routine, opportunity to continuously re-invent me to understand that behaviours
I made a difficult call at one time to myself. and motivations are driven by one’s
leave a job with a substantial salary Although many of these portfolios internal beliefs. Being equipped
cut to take on a relatively unrelated were unrelated, I tapped on my with an internal compass helps you
portfolio in a different industry. strengths in process thinking and remain resilient through changes and
Never did I anticipate that believing structured systems to plan and challenges. Be willing to change and
in my potential would start a never- execute projects the best I could. seize opportunities.
ending path of development, relegation Daily acquisition of new skills is a
and promotion. Nothing experienced must alongside constantly speaking to
and learnt is wasted. Every change is people and reading literature on new
an opportunity for growth. topics. I always remind myself to do
20 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgADAPTING TO A CHANGING WORLD
2001-2010 2010-2013 2013-2016
Senior Manager, Human Director, Human Director, Human Resources,
Resources, APAC Resources, North Asia APAC
UPS District UPS
UPS
2017-2018 2016-2017
Director, HR Operations, APAC Director, Human Resources, Europe
UPS UPS
2018 onwards
Tanie Eio Vice President, Human Resources, APAC
Vice President of Human
UPS
Resources, APAC
UPS
“There is a misconception that not knowing
Future challenges something is a sign of weakness or ignorance, but
I think it is really important to get to having the courage to admit you do not know, as
know and understand the people you
work with and for. There will always well as the drive and proactive approach to find
be people you get along with easily the answer, is actually a sign of great strength and
and those who require extra effort,
but learning how to build professional
integrity.”
relationships will help when dealing
with daily situations.
When working as a team, each situation will progress from there. Advice to graduates
collaboration, trust, respect and Then we will be in a better position to Besides honesty, integrity, respect,
openness to feedback will make your overcome any obstacles that come our positivity and open-mindedness, you
working life a lot easier to manage, but way. need to know what you want from your
it is also good to hone your influencing I try to take my own advice and keep career; to be clear in your own mind
and communication skills, as these learning, and to do this, it is important where you are going. Nobody knows
are things we do not learn in school but to be both confident and self-aware you better than you know yourself, so
face daily once we enter the workplace. enough to admit you do not know never lose your focus no matter how
You will experience moments out everything. There is a misconception frustrated or busy you get.
of your comfort zone, whether in an that not knowing something is a sign Learn from your experience, try not
unfamiliar situation or unfamiliar of weakness or ignorance, but having to make the same mistake twice, do not
surroundings. It is important for our the courage to admit you do not know, be afraid to try new things, and check
personal development that we do this as well as the drive and proactive in with yourself every now and again
with a positive mentality. approach to find the answer, is actually to make sure you are still pointing in
a sign of great strength and integrity. the right direction. Build relationships
Value-adding to remain relevant Besides, you might be surprised how based on sincerity, trust and respect so
I think the biggest roadblock to much more you learn by listening to your colleagues know they can rely on
progress comes from within, and other opinions and ideas. you, and you know who you can go to if
that is if we lose the willingness to Agility is also needed to stay relevant you need support.
learn or keep an open mind. If we in today’s world. Be comfortable with
are open to feedback, both positive the uncomfortable, be prepared to try
and constructive, we can learn from something different and take on new
our experiences and our approach to challenges.
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 21ADAPTING TO A CHANGING WORLD
2006-2009 2009-2013 2013-2015
Associate, Banking Deputy Head, Domestic Assistant Vice President,
Supervision Department Markets Management Mount Elizabeth Hospital
Monetary Authority of Division Parkway Pantai Ltd
Singapore Monetary Authority of
Singapore
2017 onwards 2015-2017
Vice President, Fresenius Kidney CEO
Care Asia Pacific Primary Care Network,
Fresenius Medical Care Greater China
Parkway Pantai Ltd
Warren Mah “Recognise that there are many ways of doing
Vice President, Fresenius Kidney
Care Asia Pacific things, and that the best way may not be the one you
Fresenius Medical Care are most familiar with.”
Future challenges Value-adding to remain relevant accept that you will encounter bad
The biggest challenge I faced moving With degrees in Economics and leaders from whom you should take
along in my career was the luxury and Political Science, starting in the away lessons for your own career.
limitation that I had having only ever Monetary Authority of Singapore made
Advice to graduates
worked in Singapore. It was a safe, sense, though it also helped that they
predictable, law abiding environment had kindly given me a scholarship to Embrace life in the challenge zone –
which, to be honest, ill-prepared me get those degrees! the space between comfort and fear.
for work anywhere else. What perhaps made less sense Getting too comfortable, or living in
The VUCA world is a better was a switch to hospital management a state of constant anxiety is both
reflection of the reality that graduates seven years later, and then to a role dangerous in its own way. Push yourself
will face. Use Colin Powell’s rule of in a dialysis provider thereafter. Each to find that middle ground.
40-70. Every time you face a tough career switch was serendipitous – the Accept internships in fields that
decision, aspire to no less than 40 per company was willing to take a chance interest you, but where you do not
cent and no more than 70 per cent on me, and I was willing to work hard necessarily have experience. Grab job
of information you need to make the at giving it a go. opportunities in foreign countries,
decision. With less than 40 per cent, I was fortunate enough to have good particularly within this region.
you are shooting from the hip and you and bad bosses in my career. Seize Recognise that there are many ways
are likely to make mistakes. With more every opportunity to stick close to the of doing things, and that the best
than 70 per cent, the opportunity has good leaders and observe the ‘why’ as way may not be the one you are most
passed and someone else has beaten well as the ‘how’ of what they do. Also familiar with.
you to the punch.
22 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgADAPTING TO A CHANGING WORLD
SECTORS ON THE RISE
Discover the different career sectors available in the job
market and explore the various opportunities out there.
Accountancy and
Financial Management
A
ccountancy and financial management qualifications open
doors to career opportunities in a range of organisations,
from the “Big Four” to smaller accountancy firms, as well
as in corporations and the public sector.
In recent years, businesses have embraced cloud accounting
software and applications to increase efficiency for accounting
and financial management. Accounting professionals are
encouraged to upskill constantly to pick up data analysis and be
well-versed in digital accounting.
Accounting firms offer a diversity of services, such as
consulting, assurance, risk assessment, corporate recovery, tax,
and forensic accounting, aside from the customary accounting
and auditing services.
Employers are constantly on the lookout for candidates with
good analytical skills, attention to detail, and an ability to convey
financial data clearly. Graduate accountants often join firms as
trainees and will be required to take professional qualifications to
enhance themselves. It is mandatory to go through the Singapore
Qualification Programme (Singapore QP) in order to practise as a
chartered accountant here.
Potential job options:
• Assurance management
• Auditing
• Financial consulting
• Risk assessment
• Tax consulting
www.smu.edu.sg THE SMU CAREER GUIDE 2020 | 23ADAPTING TO A CHANGING WORLD
Banking
Analytics Education
and Finance
Data analytics, the sector dealing Some possible areas of work in Teaching is a noble profession given
with the collection and analysis of banking and finance include asset its long hours and multi-faceted
huge amounts of data, is very much management, hedge funds, private demands, entailing the heavy
an engine of growth for the future banking and equity, risk management, responsibility of nurturing the future
economy. As Singapore continues to venture capital, and corporate generation. A career in education is
prioritise digital transformation in its restructuring. highly rewarding for the satisfaction
Smart Nation initiative, delivering While the banking and finance of helping others to achieve their
high-value information technology sector may be a volatile one affected aspirations.
services is of top-notch importance. by fluctuations in the economy, it Major employers include the
Data analytics is significant continues to be a popular career choice Ministry of Education, public and
for rising industry trends such as in the financial hub of Singapore, private institutions, and tuition
e-commerce, artificial intelligence causing stiff competition for graduate centres. Besides becoming a teacher,
and the Internet of Things. The hires. you may also consider roles such as
Infocomm Media 2025 masterplan, A good way to increase your value a career counsellor, an educational
the government’s road map for the as a jobseeker is by seeking out psychologist, or corporate and
information communications and internships during your university administrative roles in the ministry.
technology (ICT) sector for the next days to gain relevant work experience. Upon graduating with at least a
decade, considers big data as a key It is also a good idea to actively bachelor’s degree, aspiring teachers
strategic thrust of growth. participate in co-curricular activities will need to obtain a postgraduate
The demand for data analytics and to join the relevant societies to diploma in education at the National
roles is ever growing. Data analytics develop the necessary skills required Institute of Education. Graduates from
is widely used commercially, as in the sector. For instance, employers all disciplines are welcome to apply.
well as in public policy and non- value candidates with problem-solving Good organisational, time
profit organisations, for safeguarding ability and excellent communication, management, interpersonal, and
cybersecurity, tracking user behaviour organisational and teamwork skills. effective communication skills are
to maximise earnings, or using data to You should also read financial crucial for this sector.
further social causes. business news regularly to update
The work in data analytics is yourself on any changes in the sector.
mainly of inference, experiments While numerical and business degrees Potential job options:
and visualisation to achieve goals are preferred by employers, they are
for stakeholders, with data that has not a necessary requirement. • Administration
already been mined. Career pathways • Curriculum and content
in data analytics can be grouped management
according to management and • Coaching and counselling
Potential job options: • Teaching
specialisation, depending on the skill
sets which individuals possess. • Business/Commercial banking
• Consumer/Personal banking
• Corporate finance
Potential job options: • Foreign exchange trading
• Investment banking
• Business analysis • Operations and technology
• Cybersecurity • Private banking
• Data architecture • Private equity
• Data analysis • Risk management
• Data and analytics management • Treasury
• Data science • Wealth management
• Data engineering
• Product management
• Statistics
• User experience
24 | THE SMU CAREER GUIDE 2020 www.smu.edu.sgYou can also read
