The efficient & user-friendly golf afterwork - Pep'ss Golf Cup
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“PLAYING 18 HOLES IN MORE THAN 5 HOURS IS OVER AND IS BEING REPLACED BY FASTER AND M O R E U S E R - F R I E N D LY FORMULAS…” 5TH EDITION 2020
INTRODUCTION Which concept offers a series of friendly meetings after working hours ? Launched in 2016, "Pep'ss Golf Cup" is the only "Golf-afterwork" concept that has seduced the minds of Brussels' young dynamic executives! "Most young players play in their own clubs and never have the opportunity to meet other guys of the same age. Through Pep'ss, these meetings are now possible and make them happy" explains the organisator. Like the "Apéros leagues" in hockey, the organizers want to position themselves as a "Golf-Afterwork" event. Animations, sports, festivity, dynamism, networking and conviviality are the driving forces of this young and ambitious concept. 5TH EDITION 2020
COMPANY OVERVIEW FOUNDED IN 2018 Kick Up is a specialist sports marketing & events agency delivering integrated services and solutions to sport businesses, brands & clubs. Kick Up is a professional organisation led by experienced people with a deep understanding of the world of sport. Our services cover all aspects of sports marketing, communications & events. We are specifically designed to deliver effective, targeted exposure for our clients, whatever their objectives. Kick Up stands out by creating his own projects where companies can associate theIr images 5TH EDITION 2020
FORMAT 24 teams /190 players 1 hosting club 7 rounds 24 teams of 8 players 1 hosting club in Brussels 5 qualifying rounds & finals rounds Match play / 9 holes Live scoring 4 players rounds Team Manager manages their & 2 finals Rounds Team online 5TH EDITION 2020
OUR GOALS CONVIVIALITY NETWORKING FUN FLEXIBILITY Time to switch off & enjoy ! A perfect combination between A great mix between sport No wasted time ! work & leisure & afterwork Join, play & enjoy ! 5TH EDITION 2020
SCHEDULE ROUND 1 ROUND 2 ROUND 3 ROUND 4 ROUND 5 1/2 FINALS FINALS WED WED WED WED WED WED WED 06 13 20 27 03 10 17 MAY MAY MAY MAY June June June 7 ROUNDS IN 1 HOSTING CLUB 5TH EDITION 2020
TYPICAL PEP’SS JOURNEY 5.30 SHOTGUN START ! 9.00 AFTERWORK 11.00 Be focus on your game ! & NETWORKING pm pm pm HELLO ! END OF GAME GOODNIGHT ! 7.00 pm 9.00 pm Time to warm up ! See you next week ! 5TH EDITION 2020
OUR VENUE SURROUNDING BRUSSELS Pep'ss Golf Cup is born in 2016 at Golf Club 7 Fontaines. This club offers the best facilities and perfectly situated around Brussels. His is officially the Headquarter of Pep'ss Golf Cup ! 5TH EDITION 2020
DIGITAL IMPACT DIGITALIZATION IS THE FUTURE ! Our players are connected people. Digitalization is part of our event. Our target is looking for something modern & fast. Since 2018, Team Managers can update and manage their teams through a specific Management area. Players can consult directly the scores and ranking on www.pepssgolf.be. 5TH EDITION 2020
DIGITAL IMPACT WAMP - No more scorecards and wasted time ! WAMP - We Are Match Play is the new generation app launched by Thomas Pieters in 2018 and official partner of the BKO. Download WAMP and invite your friends to be part of a great match play experience ! Trough WAMP, players can check their stats and manage their following clashes ! 5TH EDITION 2020
CHARITY THE OCEAN CLEANUP Pep’ss supports the largest cleanup in history ! 5TH EDITION 2020
MEDIA OUR RETURN IN THE MEDIA Pep’ss has several media partners that offers a significant visibility. MEMBERS ONLY - March 2018 TRENDS TENDANCES - May 2018 MEMBERS ONLY - JULY 2019 7F MAGAZINE - JULY 2019 5TH EDITION 2020
MEDIA OUR RETURN IN THE SOCIAL MEDIA Pep’ss operates principally on Facebook & Instagram. A corporate identity and a strategic media planning is scheduled for each publication 5TH EDITION 2020
OUR PACKAGES MORE THAN SPONSORING 5TH EDITION 2020
TITLE PARTNER A «Main Partner» will benefit from impressive national coverage from may to june, numerous promotional opportunities in addition to a large MASSIVE EXPOSURE ! selection of advantages throughout the tournament. TITLE RIGHTS Association between the company and The right to use the Tournament name in any “Pep’ss Golf Cup presented by …” marketing campaign. DIGITAL BRANDING ON COURSE BRANDING In APP logo placement Logo on tee-box of Hole 1. Logo on all forms of digital communication. Logo on putting green in front of the Club House. WEBSITE & SOCIAL MEDIA Advertising on screens of Club House. Logo on 3 mobile displays. Logo on the website: www.pepssgolf.be Link to Partner’s website. Logo in the «Partners» row. OFF COURSE BRANDING MARKETING & PRESS Publications on the official Facebook Page & Instagram. Background Logo for Prize Giving Ceremony & Marketing campaign about one of your product. Welcome. Visibility on all mediums : online, external and printed. Possibility to add your own communication mediums. The Partner will be included in the strategic global HOSPITALITY marketing of the Tournament. 8 invitations for the closing “Walking Dinner”. Press book and clippings with our media partners. PLAYERS PRINT A team of 8 players. Logo on official Tournament layout. Logo on all forms of printed communication. 5TH EDITION 2020
IN APP LOGO PLACEMENT Have your brand logo placed on the competition card, reach all players who compete in the Belgian Golf League, Pep’ss, but also all 5000 users in the App who navigate to the competition page and will be able to see the Competition. Celebration screen add 1 Season incl
OFFICIAL PARTNER An «Official Partner» will benefit from a great coverage from may to june, numerous promotional opportunities in addition to a large selection of GREAT ACTIVATION OPPORTUNITIES advantages throughout the tournament. DIGITAL BRANDING ON COURSE BRANDING Logo on all forms of digital communication. Logo on tee-box of Hole 1. Advertising on screens of Club House. Logo on putting green in front of the Club House. Logo on 3 mobile displays. OFF COURSE BRANDING MARKETING & PRESS HOSPITALITY 2 invitations for the closing “Walking Dinner”. Background Logo for Prize Giving Ceremony & Visibility on all mediums : online, external and printed Welcome. The Partner will be included in the strategic global marketing of the Tournament. PEP’SS ACADEMY Press book and clippings with our media partners. Access to the « Pep’ss Academy ». PRINT Logo on official Tournament layout. Logo on all forms of printed communication. WEBSITE & SOCIAL MEDIA Logo on the website: www.pepssgolf.be Link to Partner’s website. RIGHTS Logo in the «Partners» row. The right to use the Tournament name in any Publications on the official Facebook Page & Instagram. marketing campaign. 5TH EDITION 2020
PARTNER A «Main Partner» will benefit from impressive coverage from may to june. PRODUCT ACTIVATION OPPORTUNITIES DIGITAL BRANDING ON COURSE BRANDING Logo on all forms of digital communication. Logo on tee-box of Hole 1. Advertising on screens of Club House. Logo on putting green in front of the Club House. Logo on 3 mobile displays. OFF COURSE BRANDING Background Logo for Prize Giving Ceremony & MARKETING & PRESS PEP’SS ACADEMY Welcome. Visibility on all mediums : online, external and printed Access to the « Pep’ss Academy ». The Partner will be included in the strategic global marketing of the Tournament. PRINT Press book and clippings with our media partners. Logo on official Tournament layout. Logo on all forms of printed communication. WEBSITE & SOCIAL MEDIA Logo on the website: www.pepssgolf.be RIGHTS Link to Partner’s website. The right to use the Tournament name in any Logo in the «Partners» row. marketing campaign. Publications on the official Facebook Page & Instagram. 5TH EDITION 2020
PEP’SS PACK The « Business Pack» will benefit from impressive coverage from may to june. A GREAT OPPORTUNITY TO INVITE YOUR NETWORk PLAYERS WEBSITE & SOCIAL MEDIA Logo on the website: www.pepssgolf.be. A team of 8 players. DIGITAL BRANDING PEP’SS ACADEMY Logo of your team on the “live leaderboard”. Access to the « Pep’ss Academy ». RIGHTS The right to use the Tournament name in any marketing campaign. 5TH EDITION 2020
MORE DIGITAL OPPORTUNITIES… 5TH EDITION 2020
1. CELEBRATION SCREEN VIDEO Have your brand video played together with a text message on the App’s celebration screen. Every time someone posts a winning match, you can treat the winner of that match to your brand video/image. People get rewarded for their win and brands get the exposure they need at the best time possible - when the player is still high on endorphins. A win/win/win for, WAMP, your brand and the user. Be aware: your brand message needs to give extra value to the winner. Celebration screen add 1 Season 2 500 € Example: Duvel buys every winner a Duvel for 2 months.
Beglian Golf league Inbox 2. ADVERTISE IN THE Compose AUTOMATED EMAILS Inbox (1) Mar 03 (3 days a Starred Sent Mail All players will be getting automated emails Drafts (1) before, after and in anticipation of their next More Belgian Golf League and Pep’ss match. Wamp gives you direct access to these Chandler golfers by advertising in these emails. Monica Geller I know Joey Tribbiani How you doing Celebration screen add 1 Season 2 500 € Mail visibility
PRICING OUR DIFFERENT OFFERS | HTVA TITLE OFFICIAL PARTNER Pack 2.850,00 € Based on a one-year -€ contract -€ 1.250,00 € To be discussed 5.000,00 € Product exchange Based on a two-years contract 5TH EDITION 2020
BEHIND THE SCENE FRANCOIS VERHEYEN Founder & Organisator francois@kick-up.be CREATIVE ? 90% OUR FAIRWAYS HITS IN 2018 ? 6% G.O. GOLF EXPERIENCE ? 95 % LOVE PIZZA :-) 60 % 5TH EDITION 2020
OUR TEAM MEET OUR GREAT TEAM FRANCOIS VERHEYEN THIBAULT DE SAEDELEER Partner Partner 5TH EDITION 2020
THANKS ! 5TH EDITION 2020
www.pepssgolf.be
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