Storytelling for stakeholder involvement and acceptability of urban logistics measures in Rome: the L-3D project - POLIS Network
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Storytelling for stakeholder involvement and acceptability
of urban logistics measures in Rome: the L-3D project
POLIS Conference, Session, 3G. Collaborative logistics. Brussels (BE),
Wednesday 30 November – 16:15-17:45
Giacomo Lozzi, TRElab @Roma Tre University
25/11/2022 1
25/11/2022 1
Outline
• Why this project
• The Logistics Living Lab
• The L-3D project
• Case study
• Preliminary results
• Next steps
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Why this project
25/11/2022 3
The project aims to increase the involvement of stakeholders in the
decision-making processes of public policies for urban logistics, thanks to
the use of new technologies and innovative communication techniques
25/11/2022 4
Lack of stakeholder engagement
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Logistics Living Lab
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Urban freight measures in the
Sustainable Urban Mobility Plan
of Rome
SHORT TERM MEDIUM TERM LONG TERM
- Living Lab approach - Vehicle accreditation systems - Urban Distribution
- Information campaigns and - Mini-hubs and parcel lockers Centers (UDC)
gamification processes - Technological systems for - Reverse logistics
- Incentives for low emission management and control of - Electric van-sharing
vehicles L/U areas
- Increase of the offer of L/U - Electric charging points
areas - Crowdshipping
- New permit system for - Delivery systems with cargo-
expansion of the Freight bikes and off-peak deliveries
LTZ 25/11/2022 7
The Logistics Living Lab
• EU project City Logistics in Living Laboratories
(CITYLAB)
• Permanent working table on urban logistics
• Continuous involvement of public and private
stakeholders
• Co-create, test and implement effective and
sustainable solutions in line with SUMP
• Consultation, exchange & networking
• Synergies & integration of projects
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Participants so far
• Public actors:
– Roma Capitale (Transport and Commerce Departments),
Città Metropolitana, Roma Servizi per la Mobilità, ATAC
(PTA), Regione Lazio, Università Roma Tre.
• Associations and organizations:
– Associazione Italiana Corrieri Aerei Internazionali, e
associati (AICAI), Associazione Nazionale Imprese Trasporti
Automobilistici (ANITA), Associazione riders Roma, CNA,
Confcommercio Roma, Confcooperative, Freight Leaders
Council, Isfort, Unindustria
• Companies:
– Amazon, Bartolini (DPD Group), CDU San Lorenzo, DHL,
FedEx / TNT, FERCAM, FM Logistic, GLS, Piaggio, Poste
Italiane, SDA, Spedire Roma, UPS.
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Improving stakeholder engagement for urban
logistics: the L-3D project
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The case study:
Sustainable Logistics Plan
of
Rome metropolitan area
25/11/2022 135.352 km²
M5 inhabitants
25/11/2022 14Strategic areas of intervention and actions
1. Improved monitoring
2. Restrictions on polluting vehicles
ZTL access 3. Facilitations for green vehicles
Cross- Spaces for
cutting logistics
interventions
1. Logistics in urban planning 1. Integrated PuDo network
2. Green logistics in public tenders 2. Availability of loading/unloading bays
3. Electric charging infrastructure 3. Integrated microhub network
1. Off-hours deliveries
1. $ consolidation
2. $ Off-hours delivery
Monetary Operation 2. Priority lanes for green vehicles
3. $ green vehicles incentives al facilities 3. Loading / unloading areas for
green vehicles
25/11/2022 15Preliminary results
25/11/2022 16Strategic measures prioritisation
Best shared policy mix Degree of satisfaction
LTZ access Facilitations for green
vehicles
Cross-cutting Logistics in urban planning
interventions
Operational Priority lanes for green
facilities veihicles
Spaces for Integrated microhub transport providers senders receivers
logistics network
Monetary Incentives for off-hours
incentives deliveries
Best shared policy mix + degree of satisfaction per stakeholder =
catchier way of presenting results
25/11/2022 18Impact assessment
INDICATORI
Area di impatto → Ambientale Sociale Economica
Inquina- Inquina- Emissioni Inquina- Condi- Tempo
Accessibi- Conge- Sicurezza Costi Livello del
indicatori di riferimento → mento mento di gas mento zioni Costi Fissi medio per
lità stione stradale Operativi servizio
(TRElab) visivo dell'aria serra acustico lavorative consegna
AREE DI
INTERVENTO ↓ AZIONI ↓
Miglioramento monitoraggio + + + + + + = + = - + +
Accesso ZTL Agevolazioni mezzi green = + + + = = = = - - = =
Restrizioni mezzi inquinanti = ++ ++ + = = = = - - = =
Disponibilità aree carico/scarico + + + + + ++ + + = + + ++
Spazi della
Rete integrata microhub - + + + + + + ++ = - + -
logistica
Rete integrata PuDo - + + + + + + + = + + -
Corsie preferenziali mezzi green = + + + = + + + = + + =
Facilitazioni
Aree carico/scarico mezzi green + = = + + + + = = + + =
operative
Consegne fuori orario = + + + + + = + = - + ++
$ consolidamento + + + + + ++ = ++ + + + =
Incentivi
$ consegne fuori orario = + + + + + = + + + + ++
monetari
$ mezzi green = ++ ++ + = = + + + + = =
Logistica green gare pubbliche = + + = = = = = - - + =
Interventi
Infrastrutture ricarica elettrica - + + = = = = = = + + =
trasversali 25/11/2022 19
Logistica nei piani urbanistici = + + + ++ ++ + ++ + ++ + ++Next steps
25/11/2022 20Next step: Digital storytelling & Measure validation
25/11/2022 21Next steps
• Broaden the number of respondents
• Engage «non-usual suspects»
• Assisted procedure
• From strategic (i.e. Plan) to operational level (e.g. micro-hubs
implementation)
• Apply methodology to other policy/research areas
25/11/2022 22Thank you for your attention!
Giacomo Lozzi
Research & project manager
Giacomo.lozzi@uniroma3.it
TRELAB | Transport Research Lab – Roma Tre University
www.trelab.it | info@trelab.it
L-3D Team:
Edoardo Marcucci edoardo.marcucci@uniroma3.it
Valerio Gatta valerio.gatta@uniroma3.it
Ila Stefania Maltese ila.maltese@uniroma3.it
Riccardo Lozzi Riccardo.lozzi@uniroma3.it
Gabriele Iannaccone gabriele.iannaccone@uniroma3.it 25/11/2022 23You can also read
