Spring 2018 INDIQUE - Indique Hair
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INDIQUE Spring 2018
Spring 2018
Feature Highlights:
Bounce Coil Curl
Spring forward with a little BOUNCE!
Coil Curl should be a staple piece in your spring
collection this year. Available in lengths 10”, 14”,
18”, and 22”, there are so many ways your stylist
can create a look perfect for your lifestyle, whether
short and sassy, long and layered, or coiffed into the
perfect shape to frame your face.
As seen on Oprah!
Indique Pro Stylist,
Nicole Mangrum, used
Indique’s BOUNCE Coil
Curl to create Oprah’s
colorful ponytail for one
of the covers of February
2018’s issue of O, The
Oprah Magazine!
“The Coil Curl texture has always been one of my
favorites for the spring. It has loads of volume,
effortless styling capability, and it’s soft to the touch.
It’s also one of my favorite textures to mix and match
for what I’d like to think of as customizing my curls.
I’ve mixed this texture with both BOUNCE Organic
Curl and PURE Curly.”
– Ericka Dotson, Co-Founder & Creative Director
Coil Curl is one of my favorite
textures to style. It looks great as
a wash-and-go, wand curled, or
fluffed-out for the most coveted
disco divaesque mane. Coil Curl is
a conversation piece. Everyone will
compliment you on your hair!”
– Joyce Koomson, Associate Brand Manager &
Resident Stylist of Indique Hair
Meron, Model, is wearing 4 tubes of BOUNCE Coil Curl in 18”.
This prized collection consists of Through an innovative chemical-free
hand-picked pieces of genuine, 100% process, the BOUNCE collection
Indian remy hair. Our PURE hair is available features steam textured Indian hair
in lengths ranging from 10” to 30” and is available in rich, extensions that are lustrous, tangle free,
virgin hair color. Pricing starts at $149. and offered in a wide variety of curl patterns and styles—all
created without compromising the integrity of the hair.
Pricing starts at $169.
PURE STRAIGHT: Enjoy a style that is super sleek and
practically carefree! PURE Straight has the perfect amount
of body and natural sheen. NATURAL ROOTS: Are you transitioning or searching for a
texture with a little more thickness near the root for blending?
Natural Roots features a coarse, relaxed straight texture near
PURE WAVY: This alluring and supple texture is one of our the weft with a silky, natural straight texture throughout.
most sought after patterns. Each piece has a unique yet
blendable wave pattern. PURE Wavy possesses the versatility
to create a number of styles while maintaining its original RELAXED STRAIGHT: Love straight hair but desire more
wave pattern. texture? Relaxed Straight is a favorite among clients, whether
natural or relaxed, who desire a straight look with low luster
and thickness.
PURE CURLY: Whether you prefer to sport a glorious crown of
natural ringlets or something sleek and chic, this texture has
the ability to be extremely versatile. There are endless style
options with PURE Curly. BEACH WAVE: Do you want effortless, defined, and tousled
waves? Beach Wave’s distinct wave pattern makes it the
perfect wash-and-go texture!
Discover the secret of the orient— DEEP WAVE: Do you love naturally curly textures but desire
vibrant, lustrous, virgin hair from South something with a bit more fullness? BOUNCE Deep Wave is
the perfect match! Deep Wave is packed with tons of volume
East Asia. Available in natural, virgin
and gorgeous waves, allowing you to create a fabulous style
textures as well as patterns created paired with the perfect cut.
using an innovative steam process, Indique’s SEA Collection
offers untold beauty from an unexpected source. Offering an
COIL CURL: Do you desire a curl pattern that is tight yet soft,
enhanced selection of textures and lengths, the SEA Collection
voluminous, and defined? Coil Curl gives a heavily textured look
allows you to regularly switch up your look or cultivate a style
with medium luster and low maintenance.
that is uniquely yours. Pricing starts at $85.
ORGANIC CURL: Have you been searching for a lightweight
BALI STRAIGHT: The Bali Straight texture is completely natural texture that has the ability to achieve naturally kinky styles?
and untouched. Bali Straight has natural shine, body, and Organic Curl is our curliest texture yet, providing a very full
holds curls beautifully. look with low luster.
ZEN STRAIGHT: Enjoy the look of a fresh press with a BLOW-OUT: Are you looking for hair with the ideal blend of
natural low luster and tapered ends. This texture has undergone coarseness that emulates the perfect blow out? Blow-Out will
a special 3-day steaming process to achieve a straight texture blend seamlessly with your pressed or blown out natural hair.
with a slight kink.
SUMATRA WAVE: Sumatra Wave is an authentic, elongated
wave pattern with medium luster, ample thickness, and plenty ALSO AVAILABLE FROM INDIQUE:
of body.
Our Collection of Colored Virgin South East
Asian Hair
TAHITIAN WAVE: The perfect blend of tousled, touchable
Our Collection of Keratin-Tip Virgin Indian Hair
waves with a natural taper at the ends and just enough
volume. This texture has undergone a special 3-day steaming
Our Collection of Innovative, Quick & Easy to Apply
process to achieve its unique wave pattern. Hair Extensions
Our Collection of Exclusive Hair Care Products
FIJI CURL: Fiji Curl is a low luster corkscrew curl. This texture
has undergone a special 3-day steaming process to create a
tightly defined and heavily textured curl pattern.
CLOSURES Lace Base Closures and Frontals in Several
Sizes, Styles, and Textures
& FRONTALS
The Path to Healthy Hair
with Robin D. Groover
The secret for beautiful healthy hair is rooted in love
C.A.R.E.
and care. Your hair is as unique as a fingerprint.
Understanding your personal hair ID is based on
texture, type & condition. These are key elements
Consult / Analyze / Recommend / Educate
for achieving your hair goals. Mysteries, myths, and
untruths are causing hair care confusion. Not to
Seeking advice on a few innovative technology concepts
mention trying to figure out the right products and
for my hair care company; I was led to Techturized, the
services best for you.
parent-company of Myavana, the first personalized hair
care recommendation system for ingredients, products,
My chemical-free methodology has been used to
professionals, and regimens.
transition countless textures, types, and conditions.
20 years ago, because of my meticulous solution-
Co-Founder and CEO, Candace V. Mitchell was exactly
oriented approach, I discovered ionic blow dryers
what the hair doctor ordered. Together, we serve healthy
and ceramic flat irons revolutionizing heat styling
hair nirvana utilizing Hair Care S.T.E.A.M. Science.
forever, nearly wiping out chemical dependency.
Technology. Engineering. Arts. Mathematics. Our desire to
provide the best in hair care is the driver of our inch-wide
Today, we are faced with more severe hair
mile long, deep dives into beautiful healthy hair.
challenges than breakage, dryness and product build-
up. Hair thinning and loss in the forms of scarring
Loving and caring for your authentic texture, type, and
and traction alopecia are devastating women
condition require guidance from a qualified professional,
everywhere. Healthy hair care impacts you in various
system, and tools. Science and technology provide
ways, emotionally, mentally, and spiritually. A hair
microscopic viewpoints for knowing the true hair
journey travels beyond physical aspects.
condition. Hair density, elasticity, and porosity are key
components creating a personalized plan. The shampoo,
conditioner and styling products used, affect the hair
differently as well as diet, genetics, and lifestyle.
It’s no secret that healthy hair care can be too much to
handle alone sometimes. No fear, Indique ID powered by
Myavana is the perfect way to love and care for your hair
extensions with a personalized plan.
– Robin D. Groover, Chief Hair Officer of Myavana & Founder of Too Groovy Hair Salon
11 Secrets for Beautiful Healthy Hair
1. Love Your Hair
Protective Styles with
2. Authentic Texture, Type, & Condition
3. Consult with a Professional Hair Extensions
Hair Extensions are no longer a cover-up, but a
4. Get a Hair & Scalp Analysis statement. The convenient, popular protective styles are
5. Deep Cleanse the Hair & Scalp ranging from braids, clip-ins, sew-ins to lace front units.
6. Restore Moisture Levels Indique Hair Extensions lead the charge when it comes
7. Reinforce Strength Condition to beautiful hair for protective styling. Meeting Indique
8. Steam Therapy Co-founder and Creative Director, Ericka Dotson filled
9. Ionic Blow Dryer a gap in partnership. Her customer-centric company
culture and caring spirit of excellence was the perfect
10. Ceramic Tools
fit for sharing healthy hair care past the extensions
11. Protective Styling
powered by Myavana.
Indique Hair Care Essentials
Moisturizing Shampoo & Conditioner
Purchase at Indique Hair for
$18 each
7 Secrets for Protective Styling
1. Invest in High-Quality Hair
Protective Styles with
2. No Pulling & Tension
3. Change Partings Each Service/Style
1 Year Grow Out
Grow 6 to 12 inches of authentic texture in one year
4. Be Gentle with the Hair Line
without chemicals, heat, or hair color. To grow 12”,
5. Shampoo & Condition Weekly or select a protective style that lasts 4 weeks. For 6” of
Bi-Weekly growth, select a protective style that lasts 8 weeks.
6. Nourish the Scalp Protective styles that last for 4 weeks can typically
7. Protect Hair Ends grow your hair up to 4”.
Indique Hair Extensions: Remember to:
Premium Quality Virgin Hair 1. Deep cleanse
Extensions from India and
2. Moisture cleanse
South East Asia
3. Use a strengthening conditioning
Prices Vary
treatment and an oil sealer to lock in
moisture
4. Do gentle drying methods after
detangling with a wide tooth comb
5. Receive a horizontal line trim quarterly
Getting a trim every three months is
crucial to keeping your hair as healthy
as possible!
Introducing
Indique ID powered by Myavana is a hair analysis
platform that creates personalized hair care plans based
on an individual’s texture, type, and condition. Based
on the results, Indique ID will suggest products and
protective styling options. The results of your hair analysis
will be shared in a digital hair care profile that will be
accessible via our website and mobile app. It will contain
a personalized hair care plan of recommended products,
regimens, texture specific matches, and even pair you with
an Indique Pro Stylist to help you achieve your desired look.
Clients will also have the option to share their results with
their stylist! I’m so excited to bring more
value to the hair industry in
a new way with Indique Hair
“Your hair is as unique as your as we elevate the customer
fingerprint” which makes our experience by catering to
scientific analysis so important women’s personalized needs.”
and accurate! – Candace Mitchell, CEO & Co-Founder
of Myavana
Many of our clients are eager
to know how to properly care
for their natural hair. With
Indique ID, we are addressing
their concerns and providing
the education along the way!”
– Ericka Dotson, Co-Founder & Creative
Director of Indique Hair
How it works for clients who purchase the kit online
Approximately 5 days after placing an order and completing a survey, clients will receive
a kit with instructions on how to submit their strands for hair analysis.
Hair sheds naturally every day, so all the client will need to do is comb their hair in
various sections as noted on the instruction card.
A prepaid envelope will be provided to the client, which they will use to send the hair
strands they collect to the lab.
All first-time clients will complete a questionnaire about their specific hair care needs
and goals.
A hair analyst will assess the clients’ hair strands and provide results and
recommendations in a digital hair care plan.
The client will receive an email with login instructions to view their hair care plan, start
their healthy hair journey, and purchase recommended products!
How it works for clients who book an appointment in an Indique Boutique
A registration link will be sent to the client to schedule an appointment, along with a link
to a survey.
All first-time clients will complete a questionnaire about their specific hair care needs
and goals.
A hair consultant at the boutique will assess the clients’ hair strands and provide results
and recommendations in a digital hair care plan.
Indique has partnered with Myavana because we C.A.R.E.
We Consult, Analyze, Recommend, and Educate you on a healthy hair journey!10% OFF Enjoy 10% off your next purchase
with code SPRING
Exp: 6/30/18. Offer valid online, in Boutiques, or by calling Client Care at 877.556.4247. Offer based on stock availability. No Rainchecks. Cannot
be combined with other promotions, discounts, already discounted items, items on sale/special, or Indique Rewards. Additional discount not available to
Partner Stylists, Partner Stylist Apprentices or Authorized Retailers. Discount cannot be applied to the SEA Collection, Design Essentials, or Bundle Deals.
Indique Pro is a virtual hair boutique app that allows our
Pro Stylists to recommend Indique Hair Products and Services
directly to their clients.
Interested in joining? Visit www.indiquepro.com today!
Free to join. Easy to earn points. Fabulous benefits.
Sign up today at rewards.indiquehair.com
Shop now or find a Boutique at indiquehair.com | Client Care & Phone Orders: 877.556.4247
@ILOVEINDIQUE @ILOVEINDIQUE INDIQUEHAIR INDIQUE
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