Skills Strategy 2018 2023 - Association of Colleges

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Skills Strategy 2018 2023 - Association of Colleges
Skills Strategy
2018 - 2023
Skills Strategy 2018 2023 - Association of Colleges
2

Contents

3   Foreword

4   Skills Strategy Summary

12 Our Vision

13 Our Ambition

15 Our Changing Policy Landscape

18 Examples of Practice

20 Our Economy and Labour Market

24 Examples of Practice

26 Skills Challenges as Opportunities

28 Our Strategy

28 A Shared Process

28 Our Ambition and Vision

31 Focusing Our Outcomes

32 Examples of Practice

34 Selecting Meaningful and
   Impactful Actions

38 Reforming Our Skills System

41 Our Strategy: An Overview

42 Implementing Our Strategy
Skills Strategy 2018 2023 - Association of Colleges
Skills Strategy Plan 2018 - 2020   3

Foreword

Making sure that people have the skills to get a job and progress in work and
employers have people with the right skills they need for growth is a key priority
for the Liverpool City Region Combined Authority. Improving skills levels will help
to improve the productivity and economic output of our employers, as well as
ensuring that they can benefit from this growth.

This Skills Strategy sets out an ambitious programme         The priorities identified here set the direction for
of work to help people into work, to ensure they             mainstream services, and will require input from
realise their potential and to ensure that businesses        many partners to deliver: as such the Households
can access the skills they need now and in the future.       into Work Programme will provide vital intelligence
This will enable us to improve productivity and secure       and learning in how to deliver public service reform
fair and inclusive growth. As such, it will form the basis   to benefit residents and businesses.
for the people pillar of the Local Industrial Strategy.
                                                             Working together across the Combined Authority,
The devolution of the Adult Education Budget                 Councils, the LEP, employers, colleges, training
from 2019/2020 will for the first time enable us to          providers, universities, trade unions and public
commission skills outcomes to meet the needs of              agencies, we have made great strides in recent years:
individuals and employers. This provision will more          but there is more to be done to drive collaborative
closely meet those needs and be in line with the             working across providers and employers for the
vision and direction set out in this Strategy.               benefit of us all. A sustained collaborative effort is
                                                             required to see our ambitions realised.

Steve Rotheram                                               Cllr Ian Maher
Liverpool City Region Metro Mayor                            Liverpool City Region Portfolio Lead,
                                                             Skills and Apprenticeships
Skills Strategy 2018 2023 - Association of Colleges
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Skills Strategy Summary

Our Vision
The Liverpool City Region Combined Authority has         delivered within a context of uncertainty, created
published a Skills Strategy 2018 – 2023 that sets a      by Britain’s exit from the European Union. But they
vision for an improved skills system, able to respond    will be driven to also achieve greater labour market
to changing global and local conditions. The Strategy    equality and work to eradicate the pockets of
builds on eight years of successful partnership          concentrated poverty seen in our communities.
working that has contributed to rising skills levels
among young people and adults and the success            Liverpool City Region has a strong foundation to
of high value international sectors generating           achieve these goals by putting skills at the centre
wealth in the City Region.                               of our economic ambitions. This means enhancing
                                                         partnership working to create a skills system that is
Part of this success has been taking control of          informed by the aspirations of business and is able
a range of powers and budgets from central               to supply high quality employees for the jobs being
government to more effectively tailor action that        created. It means focusing our efforts on high growth
meets the needs of City Region people and                sectors, creating pathways for young people through
employers. This work continues, through the Skills       apprenticeships and graduate entry. It means building
Strategy, to address our long-term challenges of         on our strengths as an enterprising, flexible and
improving educational performance and expanding          resilient City Region to ensure that all our communities
the number and range of high skill jobs located in       are included in the opportunities being created.
the City Region. These important objectives will be

Our vision is that in five years’ time Liverpool City Region will have:

An outstanding and effective skills system that meets the needs of
employers, individuals of all ages and communities and drives high
aspirations and attainment, to create a truly global and competitive
City Region at the heart of the Northern Powerhouse
Skills Strategy 2018 2023 - Association of Colleges
Skills Strategy Plan 2018 - 2020   5

Measuring our Success
The purpose of the Skills Strategy is to create a         • Outcome 1 – a higher percentage of our young
framework to co-ordinate the actions of education           people have good attainment levels in English,
and training providers, businesses and members of           Maths and Digital skills, and higher levels of
the workforce to improve skills and make the most of        work readiness.
our collective talents, energy and resources. To make
sure that our partnership is working effectively we       • Outcome 2 – a higher percentage of the working
have set five outcomes that reflect the priority issues     age population is employed, and good quality
for the City Region. These provide a structure to           jobs are a higher percentage of all jobs.
monitor performance across a wide range of                • Outcome 3 – across the key growth sectors,
activities and specific targets and will guide City         there is higher productivity and a lower incidence
Region investment and decision making.                      of skill shortages.

                                                          • Outcome 4 – across all sectors there are more
                                                            effective workforces and fewer local recruitment
                                                            difficulties.

                                                          • Outcome 5 – employers are investing significantly
                                                            more in the quality and quantity of the skills of
                 The purpose of                             their workforce.
         the Skills Strategy is to create
    a framework to co-ordinate the actions
     of education and training providers,
        businesses and members of the
    workforce to improve skills and make
       the most of our collective talents,
             energy and resources.
Skills Strategy 2018 2023 - Association of Colleges
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Sectoral Analysis
Liverpool City Region has a wealth of intelligence,
expertise, capacity, capability and opportunity in its
core business sectors that offer the potential for
regional, national and international competitive
advantage for indigenous and investing businesses.
These flow from the sectoral strengths identified
by the Northern Powerhouse in their Independent
Economic Review.

Figure 1
Summary of growth sectors
Source: BRES Regional Accounts

Growth Jobs GVA                                            Number of                Business Size
Sector			                                                  Businesses           (number of employees)

 No. Proportion Amt.                             Proportion 		           0-9      10-49     50-249      250+
			(£bn)
Advanced          47,200      6.6%        4.3      13.9%    2,265       74.4%     19.4%      4.2%
Skills Strategy 2018 2023 - Association of Colleges
Skills Strategy Plan 2018 - 2020   7

Changing Economic Performance
Recent performance of the City Region economy has        Forecasts for the City Region suggest that the number
been positive, although with significant variation       of jobs will grow by some 22,200 up to the year 2025.
across local authority areas – figure 2. In 2015,        This could increase by up to 75,000 jobs by 2025,
the City Region generated around £29.5 billion           if a series of transformational developments across
of economic output (GVA), or £19,300 per head.           the City Region go ahead. Forecasts represent net
Rising productivity has supported an increase in         new jobs to the Liverpool City Region economy and
full time jobs, with four key sectors contributing       do not take into account the jobs that will require new
the majority of growth: distribution, transport and      employees to replace those who retire or otherwise
food sector; manufacturing; business services;           leave the workforce. Broad estimates suggest that
and information and communications sector.               around 26,000 jobs will need to be filled each year,
                                                         on average these will far outweigh newly created
                                                         employment. Meeting this replacement demand
                                                         with skilled labour is a vital challenge for the City
                                                         Region and a key opportunity for local residents.

Figure 2
Summary of selected indicators
Sources: 1 – BRES, 2015; 2 – ASHE, 2016; 3 – ASHE, 2016; 4 – Regional Accounts, December 2016; 5 – APS, 2017.

                Employees            Change             Weekly Gross         Total GVA          Worklessness
                20151                FTE Jobs           Earnings (FT         (£m) 20154         Rate April 2016
                                     2006 - 16 (%)2     Resident) 20173                         - March 2017 (%)5
Halton          55,200               13.8               £497.10              3,380              13.7
Knowsley        64,100               5.5                £511.90              3,652              13.3
Liverpool       230,200              11.5               £509.20              10,907             14.0
St. Helens      59,000               1.0                £498.00              2,810              11.8
Sefton          89,600               -1.4               £524.00              4,042              12.7
Wirral          100,400              -6.1               £529.50              4,661              7.9
LCR             598,400              3.3                £513.20              29,452             12.2
North West      3,140,400            5.1                £514.50              156,872            12.7
England         24,866,600           8.3                £555.80              1,433,164          11.5

            Rising productivity
       has supported an increase in
   full time jobs, with four key sectors
   contributing the majority of growth:
    distribution, transport and food
   sector; manufacturing; business
     services; and information and
         communications sector.
Skills Strategy 2018 2023 - Association of Colleges
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Liverpool City Region has experienced jobs growth              A key feature of labour market change has been
between 2000 and 2015 at a rate similar to the                 growth in higher skilled occupations, with
North West region, but below the national average.             management, professional and technical jobs
Since 2010 the number of workforce jobs in the                 now representing 42 per cent of total employment
City Region has increased by some 43,000 or                    – figure 3. The City Region now has a higher
6.8 per cent, compared to a national rate of                   proportion of Professional occupations than the
7.7 per cent.                                                  North West region (19.4 per cent compared to
                                                               18.6 per cent respectively).

Figure 3
Growth in higher level occupations
Source: ONS Annual Population Survey

    20

    18

    16

    14

    12

    10

     8

     6

     4

     2

     0
             1: managers, directors and              2: professional occupations         3: associate prof & tech
             senior officials (SOC2010)                      (SOC2010)                   occupations (SOC2010)

         Jul 2006-Jun 2007       Jul 2011-Jun 2012   Jul 2016-Jun 2017

         The City Region
         now has a higher
    proportion of Professional
      occupations than the
        North West region
       (19.4% compared to
       18.6% respectively).
Skills Strategy 2018 2023 - Association of Colleges
Skills Strategy Plan 2018 - 2020   9

Changes in occupational structure are also reflected         • Poor educational performance limits progression
in levels of qualifications and skills in the City Region,     routes into work for individuals and the availability
with 50 per cent more people aged 16 – 64 qualified            of skills in the labour market. Achievement at
to level 4 or above than a decade ago. The rate                Key Stage 4 varies significant across the City
of improvement is faster than both regional and                Region, with Wirral and Halton schools above
national averages, with the gap closing significantly          the national average, but other local authority
over the past three years. Despite the significant             areas are under-performing, most significantly
progress there remain a number of important                    in Knowsley.
challenges for the City Region.
                                                             With a clear focus on these challenges and strong
• Employers report a tightening of the labour                partnerships with employers, the City Region
  market, with difficulty filling technical roles            has the ability to co-ordinate action to strengthen
  due to a shortage of qualified candidates                  labour market performance. By leveraging demand
  and in lower level roles due to job readiness.             from key growth sectors, driving improvements in
  Labour supply remains a risk for the economy               English, maths and digital core skills, cultivating
  as forecasts indicate that the working age                 the enterprise of local residents and improving
  population will shrink by some 3.7 per cent                employment rates, the City Region can become
  (36,000 people) over the period to 2030.                   an inclusive, high skill, high productivity and high
                                                             earnings economy. This is balanced against the
• Inactivity remains a significant challenge,                replacement demand of employers, which could
  particularly among younger people. If the City             reach 230,000 jobs within the next 10 years.
  Region reduced inactivity rates to the same level
  as regional average, this would bring around
  34,500 people into the labour force. Among both
  the employed and unemployed, unequal access
  to quality work has a disproportionate impact
  on people with disabilities, people from minority
  ethnic communities, women and those aged 50+.
Skills Strategy 2018 2023 - Association of Colleges
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Improving Our Skills System
Working through the Combined Authority and the          • Simplify and strengthen our skills system to
City Region’s well-established partnership structures     improve responsiveness to changing national
offers an opportunity to tailor national policy           and global conditions. Build leadership at all
initiatives to support local growth. In particular        levels to embed adaptability and flexibility in
the publication of the national Industrial Strategy       commissioning activity to improve focus on
provides a framework to build existing strengths          skills needed in the labour market.
in materials chemistry, high performance cognitive
computing and infectious disease control and boost      • Place inclusivity at the heart of our actions
the productivity of automotive, digital and clean         by sharing best practice and innovation
energy sectors. With a clear Skills Strategy to           among providers and employers. Ensure the
inform investment and the targeting of business           implementation of new T-Levels and expanded
support, the Strategy provides a framework to             work experience programmes improve labour
match skill demand and supply; taking advantage           market equality across genders and for BAME
of the new T-Level qualifications, devolution of          communities and people with disabilities.
adult education budgets and changes to the              • Improve strategic decision making across
national Apprenticeships programme to enhance             Combined Authority and partnerships,
labour market performance.                                recognising the enabling role of health, housing
To realise our goals we need to reform the way            and transport for raising skill levels. Maximise
that we plan and deliver education and training and       procurement to generate training, work
continue to strengthen partnership working through        experience and education outcomes.
the following actions.                                  • Ensure that skills planning and commissioning is
                                                          intelligence-led by widening availability of quality
                                                          LMI to plan and measure the effectiveness of
                                                          the skills system.

                                                        • Produce a clear improvement plan that underpins
                                                          dialogue across sectors and helps measure
                                                          progress, reported at the annual Skills Summit.
Skills Strategy Plan 2018 - 2020 11

Implementation
The Skills Strategy provides the starting point to                  of City Region partners. The headline outcomes,
define the specific actions required to enhance                     actions and measures in the Skills Strategy,
labour market performance over the next five                        summarised in the diagram below, require the
years. Leadership will come through the Combined                    commitment of public sector organisations,
Authority supported by the Employment and Skills                    businesses and communities to realise the
Board, LEP and Skills Commission and will be                        full economic potential of the City Region.
woven into the strategic and operational plans

                                  OUTCOMES             KEY ACTIONS                          MEASURES

                                                       Multi-agency actions to           ∞ NEET rate for 19-24
                                                       raise attainment among              year olds
                                Improve attainment     young people
                                in English, Maths                                        ∞ Prior qualifications
                                                                                           of young people
                                and Digital and
                                                       Careers hub improves                16-24 starting an
                                work readiness
                                                       progression pathways                apprenticeship
                                                       to quality work

                                                       Increase flexibility of           ∞ Proportion of working
                                                       employment and skills               age disadvantaged
                                Raise working age      services                            people employed
                                employment rate and
                                increase percentage                                      ∞ Inactivity rates among
                                of good quality jobs   Targeted services to                18-24
                                                       improve labour market             ∞ Starts and outcomes
                                                       inclusion
  IMPROVING THE SKILLS SYSTEM

                                                                                           from AEB provision

                                                       Develop planned                   ∞ Proportion of
                                                       approach to graduate                employers reporting
                                Higher productivity    retention                           shortages / gaps in
                                and lower skills                                           technical skills
                                shortages in
                                                       Promote employer                  ∞ Productivity measured
                                growth sectors
                                                       collaboration to address            by GVA / hour
                                                       skills shortage areas

                                                       With employers design             ∞ Proportion of population
                                More effective         skills and jobs plan to tackle      with no qualifications
                                                       replace demand challenge
                                workforces and fewer                                     ∞ Employment rate for
                                local recruitment                                          inclusion groups
                                difficulties across    Improve quality and               ∞ Employers reporting
                                all sectors            accessibility of labour             hard to fill vacancies
                                                       market information

                                                       Enhance management                ∞ Number of
                                                       and leadership skills               apprenticeship starts
                                Employers are          in SMEs
                                                                                         ∞ Starts on higher / degree
                                investing more in                                          apprenticeships
                                the skills of their
                                                       Support employers to              ∞ Employer investment in
                                workforces
                                                       source skills provision             workforce development
                                                       tailored to individual
                                                       requirements
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Our Vision
Our vision is that in five years’ time Liverpool City Region will have:

An outstanding and effective skills system that meets the needs
of employers, individuals of all ages and communities and drives
high aspirations and attainment, to create a truly global and
competitive City Region at the heart of the Northern Powerhouse

We will deliver this ambition by:

• Strengthening partnership working across               • Working towards a more inclusive local economy,
  Liverpool City Region to build leadership and            where all sections of our community are engaging
  innovation and secure commitment to identifying          in and sharing the benefits of a growing City
  opportunities at all levels to raising employer          Region economy.
  and individual demand for skills.
                                                         • Challenging ourselves and Government to work
• Supporting our people and businesses to be               differently together in ways that recognise the
  more ambitious, flexible and resilient and better        unique strengths of the City Region and fully
  placed to take advantage of changing global              deliver the skills system we need.
  and local markets.

• Working with employers and providers to
  co-design our learning system to be more
  responsive to individual and business needs.
                                                                                 More people
                                                                               now have higher
                                                                               qualification and
                                                                                 skills levels.
Skills Strategy Plan 2018 - 2020 13

Our Ambition
In early 2010, the Liverpool City Region Employment     • New growth sectors now have a strong foothold
and Skills Strategy and Commissioning Framework           in the City Region which offer the potential to
was published and the Employment and Skills Board         create better quality jobs with higher earnings
was established. Designed in the early stages of the      and more secure employment prospects.
major economic recession, the Strategy has helped
guide investment and actions to drive employment        • More people now have higher qualification and
and skills in the City Region. It also introduced the     skills levels.
Skills for Growth approach, which has strengthened      • Employment opportunities have risen and there
partnership between business, education and               is now more evidence of skills shortages and
learning providers and resulted in a series of sector     local recruitment problems.
based action plans that identify the current and
future skills needs of employers.                       • Devolution of a range of powers and funding
                                                          to City Regions is now a central feature of UK
However, there have been significant changes over         government policy, linked to the increased profile
this period, and looking forward there are both major     and effectiveness of the northern city regions
challenges and exciting opportunities. The ambition       working together.
set out in the Single Growth Strategy: Building our
Future, the growth potential around Digital, Tidal
Energy and Advanced Manufacturing and the
opportunities from the Science and Innovation
Audit must be realised. This means we need to
think again. In particular:
14

However, there are also challenges that we need          Transformational change will only occur if Liverpool
to confront:                                             City Region partners build on their long history of
                                                         working collectively and collaboratively across public
• Educational attainment levels in the key areas of      and private sectors and with the community. Above all,
  English, maths and digital have improved – but         the future workforce will need to be enterprising,
  not enough.                                            flexible and resilient to build on the strengths of
• The uncertainty surrounding Brexit is lowering         the local economy, become more confident and
  growth rates.                                          outward-looking and exploit the opportunities that
                                                         future technological changes will bring. This will
Our new strategy acts as a bridge between two            require that this partnership works for employers
key pillars:                                             and employees and especially those excluded
                                                         from the benefits of growth to ensure that the City
• It needs to work for our employers by creating a       Region makes the best use of all its assets.
  workforce which has high levels of appropriate
  skills. This will help sustain an expanding and        This Strategy has been developed after a consultation
  higher quality jobs base, as this is a significant     process involving a wide range of partners sharing
  determinant of the level of prosperity that our        the good practice that the City Region has already
  residents can enjoy.                                   developed to face up to the future challenges.
                                                         Case study examples are included throughout this
• It must also work for all groups of people             document to highlight that many good things are
  across the City Region as part of a twin process       already underway and show that through partnership
  of inclusive growth. For too long, it is the poorest   working and co-design with employers, unions,
  across our communities who have been hardest           voluntary sector, education and training providers,
  hit in periods of economic recession and benefited     learners and other key players we can create an
  insufficiently from periods of sustained economic      outstanding and effective skills system to underpin
  growth. This must end.                                 a global and competitive City Region.

                                                         Our next step is to develop a Skills Action Plan
                                                         that will drive the implementation of the strategy.
                                                         Working closely with our partners, we will detail our
                                                         actions and key performance measures. The Action
                   Working closely
                                                         Plan will draw heavily on the rich ideas garnered
                  with our partners,                     through workshops and one to one consultations
               we will detail our actions                during the strategy development process, as well
                                                         as the extensive and constructive feedback on
                and key performance
                                                         earlier drafts of the strategy.
                      measures.
Skills Strategy Plan 2018 - 2020 15

Our Changing Policy Landscape
The Metro Mayor has set out the ambitious and                 Young people now entering the labour market are
transformative opportunities open to the Liverpool            expected to have multiple jobs through a number
City Region to harness the power of the River Mersey,         of different careers during their working life and the
accelerate Digital Connectivity, build enterprise             education and skills system needs to build their
and support the roll out of the Fourth Industrial             capacity for flexibility and resilience. The skills
Revolution in Manufacturing. These are in addition            landscape is part way through significant shifts in
to the global strengths in Materials Chemistry, High          policy that are designed to build the quality and
Performance and Cognitive Computing and Infection             relevance of technical education in the UK, to better
set out in the LCR+ Science and Innovation Audit.             respond to a fast-changing economy. Partnership
Delivery of these opportunities require sustained             arrangements, through the City Region, need to
and broad based effort from a wide range of partners,         continually adapt to respond to emerging policy
not least building a skills and employment base               and changing market conditions and ensure the
able to support a growing economy.                            future relevance of provision and a coherent
                                                              approach to raising attainment across all state
We welcome the new national Industrial Strategy and           education providers.
believe that the City Region is particularly well-placed
to drive forward a local industrial strategy, building        The production of this Strategy recognises the
on our key sectors in automotive, digital, transport          fundamental importance of strong partnerships
and logistics and clean energy. The City Region looks         that work both across sectors of the economy
forward to taking advantage of further devolution to          and connect public and private investment: it also
make the best use of our local partnerships to build          needs to operate ‘vertically’, planning for and
the productivity of all our sectors and, crucially, include   integrating provision for pre and post 16 provision,
a wider range of our people in the growth of earnings.        workbased training and independent adult learning.
We will be making full use of the Industrial Strategy         Realising our skills goals requires leveraging
actions such as the Challenge Fund for sector                 partnerships in areas that include infrastructure
development, new infrastructure investment in                 and procurement, health and wellbeing and
critical areas and ensuring that employees can                housing as well as with Unions and social sector
access the National Retraining Scheme to develop              organisations. These areas are important both to
their interests into new careers: these will need a           create the environment for skills to be generated
local input if they are to be successfully scoped             and utilised as well as realising opportunities to
and delivered.                                                encourage businesses and workers to invest in
                                                              learning. This Skills Strategy provides a framework
                                                              for partnerships to strengthen, to focus on key
                                                              priorities for the City Region and respond to
                                                              changes in the policy landscape.
16

Technical Education                                      Apprenticeships
The Government’s Post-16 Skills Plan aims to             The recent changes to Apprenticeship funding and
revitalise technical education policy with vocational    operation have started to shift the nature and quality
‘T Levels’ at the same level as academic A levels.       of learning and present many opportunities at
These T levels will provide progression pathways for     a higher quality with Higher and gold standard
young people to achieve their aspirations. The Further   Degree Apprenticeships. Valued both by employers
Education sector will need to ensure local readiness     and local residents, Apprenticeships have always
to meet the opportunities presented by T Levels prior    been a strength of the local economy in Liverpool
to 2020. The ability to offer quality work placements    City Region. It is vitally important that employers and
will underpin a shift-change in employer involvement.    providers are able to exploit the new opportunities
Transition year developments for learners will be        these changes present to secure additional high
of key importance in areas with lower than average       quality apprenticeship opportunities. This Skills
GCSE attainment at age 16, if learners are to            Strategy should be read alongside the Liverpool
progress to T Levels (at Level 3).                       City Region Apprenticeship Growth Plan: this Plan
                                                         aims to ensure Liverpool City Region will benefit
Institutes of Technology are an additional a way of      from the right infrastructure and environment to
addressing skills gaps at Level 4 through to Level 6     be able to overcome the detrimental impacts of
(first degree level). These involve collaborations of    reforms and grow apprenticeship volumes locally.
employers, Higher Education Institutes and Further
Education Colleges or independent training providers.
Institutes of Technology will focus on Science,
Technology, Engineering and Maths related skills
areas linked to local needs.

             The Government’s
          Post-16 Skills Plan aims
      to revitalise technical education
     policy with vocational ‘T Levels’ at
        the same level as academic
        A levels. These T levels will
       provide progression pathways
        for young people to achieve
              their aspirations.
Skills Strategy Plan 2018 - 2020 17

Adult Education Budget                                     Narrowing gaps
Devolution of the Adult Education Budget to the            Some of the skills challenges for Liverpool City
Combined Authority was agreed in the City Region’s         Region have arisen from uneven growth. Not all
Devolution Agreement of November 2015. Local               areas or groups in the local population have been
devolution will put the Combined Authority in control of   able to participate in the successes of the City Region.
what is delivered from this funding from the 2019/20       Varied educational outcomes, health, and disability
academic year. This will enable a much closer link         affect an individual’s opportunities to secure stable
to be in place between employers’ needs and the            and full-time employment that offers the opportunity
curriculum offer. The Adult Education Budget’s             to progress. The City Region will need to build on the
principal purpose is to engage adults and provide          Work and Health Programme and the Government’s
them with skills and learning needed for work              twin commitments to reducing both the minority ethnic
or further learning, while also recognising that           and Disability Employment Gaps. Equal access to
returning to education can improve employability           education and learning is a vital part in ensuring that
skills including communication and self-confidence         all people from under represented groups can
and enable people to contribute to the social wellbeing    participate fully in the labour market. Fair work
of their communities., Adult education enables             and a living wage are vitally important to individual
more tailored programmes of learning, which do             wellbeing, continuing mental health and family
not need to include a qualification, to help those         development as recognised in the recent Stevenson /
furthest from learning or the workplace.                   Farmer review of mental health and employers and
                                                           Improving Lives: Helping Workless Families. Stable
The Post-16 Area Review of Further Education               employment at a living wage underpins this and
carried out in the Liverpool City Region reported in       boosts the local economy where people can afford
January 2017 and set out a number of structural            to buy goods and services.
change and reform recommendations, which are
being progressed. The Review was one of the first          Improving the life chances and participation of
nationally to have such a strong focus on both             all sections of the labour market is increasingly
curriculum reform and change as well as delivering         being recognised as the solution to our long-
on the financial and operationally sustainable             standing inability to deliver a fully-productive
institutions required for the future.                      competitive economy.

Maintaining a stable and high-quality provider base
in Liverpool City Region is vital to ensuring that
learners’ and employes’ needs are met. The role
of the devolved Skills Capital budget in supporting
the implementation of the reform recommendations
and securing cutting-edge facilities and learning
equipment will become increasingly important.
18

Examples of practice

DELIVERY: Devolved Skills Capital investment
supporting Growth Sectors
Liverpool City Region Combined Authority awarded          The facility has a strong focus on Industry 4.0; the
a Skills Capital grant of £1.509m as a contribution       current industry movement of automation and
towards Riverside College’s STEM Centre at their          digital data exchange in manufacturing processes.
Cronton site. The centre provides new pathways            Students have access to the latest digital fabrication
into advanced manufacturing, life sciences and            equipment for prototyping, such as 3D printers.
digital careers on the current 6th Form College           There is also a focus on computer science and
site. Facilities include two new laboratories within      computer programming, virtual reality technologies,
the existing building and a new build advanced            robotics, PLC assembly lines, flow level control
manufacturing centre.                                     systems, pneumatic and hydraulic systems and
                                                          sports science.
The IDEA Centre will educate students and
Apprentices using some of the most advanced               The IDEA centre has become a focal point for the
industry standard equipment and methods up to             promotion of careers in the STEM priority growth
degree level. Students studying various courses           sectors of advanced manufacturing, digital and life
including Science, Engineering, Sport, IT, Business       sciences. The centre hosted a ‘Women into Rail’
and Health Studies will have the opportunity to           event with Alstom for over 70 Year 9 schoolgirls in
work alongside local and national companies to            July 2017.
provide them with the up to date skills needed
to gain employment in a variety of industries.
Employers from the City Region are pro-actively
engaged with the curriculum design and content
and can also use the centre to upskill their existing                        Students
workforce on bespoke programmes. The new centre
                                                                        have access to the
enables more cross curriculum learning, with
students from all subject areas using its facilities to              latest digital fabrication
collaborate on project ideas, produce design concepts               equipment for prototyping,
and develop prototype products, encouraging team
building and interaction between courses.                              such as 3D printers.
Skills Strategy Plan 2018 - 2020 19

DELIVERY:                                                DELIVERY: Working Futures
Supported Internships                                    support to young people
There are a number of innovative programmes that         Working Futures offers a personalised, flexible
exist to help young people with learning disabilities    package of support to help City Region residents,
into work within the City Region. One such example       aged 16 to 29 who are not in employment, education
is run by Liverpool City Council, aiming to help         or training (NEET), to move towards a better future.
them transition from education in to the world of        Using funding from ESF and the Youth Employment
work, so they can live more independently and            Initiative, everyone enrolling on to the programme
don’t become socially isolated. The Council has          is assessed to identify the help that they require,
teamed up with the Marriott Hotel, Hilton Hotel and      with short, medium and longer term interventions
grounds maintenance partner Glendale Liverpool           offered, from 2 weeks up to a year in duration.
to offer Supported Internship placements. They           Participants are supported in a range of ways to
last an academic year with the pupils working for a      help them move in to, or closer to employment,
different department in the organisation each term.      Apprenticeships, Further Education, or volunteering.

Pupils from Sandfield Park School, Bank View             Led by Greenbank College, in collaboration with
High School and Myerscough College are working           VOLA Consortium, it is delivered by a partnership
four days a week and spending the other day in           of 18 Voluntary, Community and Social Enterprise
lessons to build employability skills. All the pupils    providers across the City Region. From March 2016
are supported by a work coach who helps them get         to December 2017, the programme has supported
used to the routine expected when in employment,         over 1,200 participants, with nearly 600 having
instructing and supporting pupils to build skills in     already moved into work or Further Education.
the work place to complete work tasks to a high level.
                                                         Sarah, 25, joined the Working Futures programme,
                                                         offered by Youth Fed, with low self-confidence and
                                                         a lack of direction for the future. Through the one-
                                                         to-one support available on the programme, she
                                                         came to realise that she has lots of great skills and
                                                         gained enough confidence to join group sessions.
                                                         Here, she took a leading role and offered support
                                                         for others. Sarah also decided that she wanted to
                                                         return to hairdressing. Since September 2017 she
                                                         has been undertaking NVQ Level 2 Hairdressing at
                                                         West Cheshire College, combining study with the
                                                         care of her son. “Working Futures really helped to
                                                         motivate me, develop my skills and confidence and
                                                         get me to where I am today”.
20

  Our Economy and Labour Market
  A detailed Technical Report has been prepared as                  Across the City Region, the sectors that contribute
  part of the strategy development process. Here we                 most to GVA growth (82% of all GVA growth in
  highlight the key findings emerging from the report.              LCR) in the decade between 2005 and 2015 are:

  Liverpool City Region has experienced significant                 • Distribution; transport; accommodation &
  jobs growth, at a rate similar to the North West region             food which represents 27% of the increase in
  but lower than the national average. There has been                 City Region GVA and just under a fifth of the
  some variation within the City Region – growth in                   economy in 2015;
  productivity in Knowsley and Halton has increased at
  above the national rate and Liverpool has experienced             • Public administration contributed the greatest
  significant growth in the decade to 2015. Other areas               share of City Region GVA in 2015 (28%) and
  have increased total employment, but changing                       just under a quarter of GVA growth in the decade
  patterns of full-time and part-time work have led to                to 2015. While the sector remains the largest
  marginal growth in St Helens and declines in FTE                    in the City Region, it does represent a slightly
  employment in both Sefton and Wirral. Growth in                     smaller proportion than in 2005;
  productivity has supported growth in full time jobs.              • Manufacturing has grown in its share of the local
  Liverpool City Region generated £29.5 billion worth                 economy and is significantly more important
  of economic output in 2015, or £19,300 per head.                    in the City Region when compared to national
  The City Region’s average annual rate of economic                   averages (14% compared to 9.8% nationally).
  growth over the decade from 2005 to 2015 was 2.5%.                  Manufacturing GVA in Knowsley has increased
  While growth was achieved throughout the period,                    146% over the period but fallen 19% in Sefton
  this was at a rate below the England average (3.2%).                and 6% in Wirral;

  The City Region’s ‘performance gap’ (measured                     • Business Services grew by 36% which represents
  by GVA per capita) is persistent and entrenched.                    13% of the total GVA growth in the City Region;
  Having been on a downward trend since the early                     and
  2000s, the gap has widened since the recession.                   • The Information and Communications sector
  Productivity (GVA per hour worked) accounts for                     grew at over 60%, considerably faster than the
  the largest proportion of the ‘performance gap’ and                 national average but still represents just over
  is also associated more closely with the widening                   5% of the City Region economy in 2015.
  of the gap since 2010.

  Chart 1
  GVA £ per head 2005-15
  Source: Regional Accounts, Dec 2015 release. Office for National Statistics
               £28,000

               £26,000

               £24,000

               £22,000
GVA per head

               £20,000

               £18,000

               £16,000

               £14,000

               £12,000

               £10,000

                         2005     2006   2007       2008   2009     2010    2011     2012   2013       2014   2015

                         Halton          Knowsley          St. Helens         Liverpool            Sefton            Wirral
Skills Strategy Plan 2018 - 2020 21

    Overall, key City Region sectors are adding new                                  Liverpool City Region has made significant
    jobs, increasing their GVA and providing full-time                               improvements in qualifications and skills. The
    employment at good rates of pay.                                                 City Region now has 50% more people aged
                                                                                     16-64 qualified to Level 4 or above than a decade
    Forecasts for the City Region economy suggest                                    ago. This rate of improvement is better than
    that jobs will grow by 22,200 by 2025 as a baseline                              both North West and national averages, with the
    but this could increase by up to 75,000 jobs by                                  gap closing significantly over the past 3 years.
    2025 if a series of transformational developments                                Qualification rates at Levels 2 (GCSE) and 4 (First
    across the City Region go ahead. These are net                                   year degree) have also improved. Employment in
    new jobs to the Liverpool City Region economy                                    senior management, professional and technical
    and do not take into account the jobs that will                                  occupations have increased as a share of total
    require new employees to replace those who retire                                employment over the past decade and this now
    or otherwise leave the workforce. Broad estimates                                stands at 42% of total employment. There is now
    of these suggest that around 260,000 job openings                                a higher proportion of Professional occupations
    will need filling over a decade – at some 26,000                                 in the City Region than the North West. However,
    a year on average these will far outweigh newly                                  graduate retention rates, at around 31%, are low
    created employment.                                                              compared to some other northern cities, such as
                                                                                     Glasgow (46%) and Manchester (51%) : there
                                                                                     is enthusiasm from graduates to stay in the City
                                                                                     Region but the graduate jobs are not there in
                                                                                     sufficient scale to retain them.

    Chart 2
    GVA per hour worked (£)
    Source: ONS Regional and Subregional Productivity Jan 2015
                      34
GVA per hour worked

                      32

                      30

                      28

                      26

                      24

                      22
                            2005      2006       2007       2008         2009       2010      2011     2012       2013      2014       2015

                               England          Liverpool City Region           North West

    Chart 3
    Per cent Working Age Population with NVQ4+
    Source: Annual Population Survey
                      40
                      38
                      36
                      34
Per cent

                      32
                      30
                      28
                      26
                      24
                      22
                      20
                           Jan-Dec    Jan-Dec     Jan-Dec      Jan-Dec      Jan-Dec        Jan-Dec   Jan-Dec     Jan-Dec     Jan-Dec     Jan-Dec
                             07         08          09           10            11            12        13          14          15          16
                               Liverpool City Region        North West              Great Britain
22

Apprenticeship starts have grown steadily to 18,370       • It is clear that employers are already finding it
in 2016/17 since 2013/14 – an increase of 12.6%             challenging to recruit appropriate employees.
which is above the national average. At the same            To compound this, the City Region’s workforce
time, proportionately more Level 3 (A level) and            is forecast to contract by 3.7% (over 36,000
above Apprenticeships have started – just under             people) at a time when England’s workforce will
half of starts in 2016/17 with some 9% at Level 4           expand by 4.7%. In some areas, the working age
or above.                                                   population will fall by 8% up to the year 2030.
                                                            This is due to a combination of a decline of
However, there are challenges:                              16-18 year olds entering the workforce and
• This skills gap is thought to be one of the most          an increase in the over 50s such that, in some
  critical factors in driving the overall ‘performance      areas, 50-64s will form 38% of the working age
  gap’ as it influences both productivity and               population. These shifts will have significant
  employment rates. Evidence from the Employer              implications in terms of post-50 participation
  Skills Survey suggests that more than two-thirds          rates due to health problems, increased caring
  of employers had at least one vacancy in the              responsibilities and the relevance of the skills of
  last year, two in five experienced recruitment            the age group to future employment opportunities.
  difficulties with too few applicants with appropriate   • Too many City Region residents are inactive:
  skills. Hard to fill vacancies are occurring in both      these differentials are across all age groups, but
  technical skilled occupations and entry-level             inactivity among younger people is particularly
  jobs where candidates for the latter often lack           high. If the City Region could match regional
  basic employability skills and motivation.                inactivity rates this would add 34,500 people to
• These recruitment difficulties have a direct              the labour force. Using learning and work as one
  impact on businesses – increasing the costs               route to supporting better wellbeing for people
  of recruitment, the workloads for current staff           with long-term health conditions or disabilities
  and can lead to a loss of contracts. Employers            will be a significant challenge.
  in the Visitor Economy highlighted that the             • Educational performance is mixed across the
  nature and standards of professions have                  City Region. At Key Stage 4, Wirral consistently
  changed following the investment made in the              out-performs the national average and Halton
  local Visitor Economy over recent years. The              schools have improved since 2011 to be above
  resulting reputational enhancement of the City            average. The other areas are below average,
  Region as a destination have led to greater               particularly in Knowsley. The shift to Progress 8
  expectations from visitors and demand for                 scores in 2015 rates all Council areas as average
  higher standards from employees.                          or below. The proportion achieving grades A*-C
                                                            in English and Maths GCSEs has improved but
                                                            only Wirral are above national average which will
                                                            be an issue for STEM-based technical training.
Skills Strategy Plan 2018 - 2020 23

 • The impact of this lower educational performance            • Evidence from the 2017 Employer Skills
   at age 16 means that the time between 16 and                  Survey suggests that the labour market is
   19 can be taken up by ensuring young people                   already tightening as employers are reporting
   achieve Level 2 rather than developing the Level              difficulties in filling vacancies – for technical
   3 skills that employers require. This opportunity             skills roles there is a lack of candidates with
   is lost and can result in larger skills gaps than             appropriate qualifications and experience while
   would otherwise have been the case.                           those employers offering vacancies with lower
                                                                 skills requirements report concerns in finding
 • Whilst the overall trends for employment,                     candidates with the right employability skills.
   unemployment and skills levels might be moving
   in the right direction, there are significant differences   • Many vacancies are remaining unfilled and this
   within these indicators for male/female, BME                  is having an impact in terms of business efficiency
   groups, those with disabilities and those aged                and losing sales to competitors. At present, most
   over 50. As well as improving the overall levels,             employers are responding by advertising their
   these gaps need targeted efforts to close.                    vacancies more widely but the trends in the City
                                                                 Region labour force suggest that this is not a
 • The City Region has long seen high levels of                  sustainable solution. As yet, relatively few are
   apprenticeship starts, particularly at Level 2.               considering changing their approach to training
   The introduction of the reforms in May 2017 has               existing staff or employing a less-qualified
   seen an initial reduction in the number of starts             candidate and training them up. Clearly, there is
   as these changes bed in and are implemented.                  a challenge to employers to invest more in their
   It is expected that there will be a recovery in               workforce and ensure individuals can progress
   starts numbers in due course but this picture                 to meet their potential and consider candidates
   may be different for sectors where 20% off the                from a wider range of sources.
   job training has not previously been a required.

      Apprenticeship
     starts have grown
         steadily to
         18,370
in 2016/17 since 2013/14 –
   an increase of 12.6%,
    above the national
         average.
24

Examples of practice

DELIVERY: Jaguar Land Rover                              DELIVERY, TEST AND LEARN:
Apprenticeship Recruitment                               Youth Employment Gateway
Jaguar Land Rover Halewood welcomed in                   As part of the Liverpool City Region Local
October 2017 seven new apprentices from across           Growth Deal with Government the City Region
the North West to its award-winning Halewood             was awarded £5.9m to design and deliver an
factory - which manufactures Range Rover                 employment programme helping young people into
Evoque and Land Rover Discovery Sport - and              work. Delivered by Councils in partnership with
for the first time in the factory’s history there are    Jobcentre Plus, the programme provides young
more successful female candidates than men.              people with a Personal Advisor providing one-to-
Five of this year’s intake who are about to start        one support, a personal budget to help them into
the 4 year-long Automotive Trailblazer Advanced          work, supported by mobile app and website.
Apprenticeship are women and at the end of the
programme they will play a key role in helping to        This focus on flexible and tailored support to meet
manufacture the next generation of Jaguar Land           clients’ needs and aspirations and to improve job
Rover vehicles to be produced at Halewood.               readiness is a key success factor. The personal
                                                         budget provides an attractive offer to help ‘sell’ the
After completing their apprenticeship, they will         programme and maintain engagement, and can
specialise in Mechatronics and Toolmaking;               make a crucial difference to removing work barriers
designing, testing, installing and servicing the         as well as promoting budget management.
state-of-the-art machinery across Jaguar Land
Rover’s 300 acre factory complex, supporting its         Between October 2014 – September 2017, 4,961
4,200 strong workforce. Technology-based careers         young people have received support with 2,077
in the automotive manufacturing sector don’t             (42%) having found work.
attract many female applicants, despite the fact
they often excel in relevant subjects like design,
engineering, mathematics and IT at school. In

                                                                         Only 9%
fact, only 9% of the UK’s engineering workforce
is female. However, Jaguar Land Rover, the UK’s
largest car manufacturer, runs a series of initiatives
to address this including their Young Women in the                   of the UK’s engineering
Know programme.                                                  workforce is female. However,
                                                                  Jaguar Land Rover, the UK’s
                                                                largest car manufacturer, runs a
                                                               series of initiatives to address this
                                                                 including their Young Women
                                                                   in the Know programme.
Skills Strategy Plan 2018 - 2020 25

DELIVERY:
Promoting STEM in Schools
Unilever offer an annual “Bright Futures” programme,   The students visit site to be briefed on sample
developed in collaboration with Allabout STEM.         global, societal challenges, which they will work on
Open to all schools in the greater Mersey and          when back in school, and to experience applied
Cheshire area, it provides an opportunity to engage    science. They then work in small teams to develop
and inspire students in year 9 and 10 with aspects     product and service ideas to meet these challenges.
of applied science, technology, engineering and        The programme requires students to research the
mathematics. It exposes students to the everyday       needs of consumers in diverse areas; suggest
applications that science has in the personal care     formulation and packaging solutions that will meet
and beauty industry to encourage young people          these challenges; demonstrate their understanding
(especially females) to choose to stay in science      of cost and scale up; and consider the communication
and engineering related disciplines.                   of benefits and influencing of consumer behaviour.

The programme involves working with local schools,     The projects are judged by Unilever experts and
to show teachers the technologies and areas that       the winning projects win prizes for both schools
Unilever applies STEM subjects in – consumer           and individuals. Examples include
understanding, formulation science, packaging,
digital and manufacturing – and sets out societal      • It all adds up - Develop a product that
challenges that students are required to work on.        encourages people to use 50% less water when
                                                         showering.

                                                       • Clean Hands for all -Design products that
                                                         encourage children in 3rd world countries to
                                                         wash their hands before food and after using
                                                         the toilet.

                                                       The programme in 2017-18 has attracted 180
                                                       students from 35 schools across the area.
26

Skills Challenges as Opportunities
As a result of the extensive analysis and, more           • In many of our more traditional sectors, such
importantly wide-ranging consultations, carried             as construction and engineering, the existing
out as part of the strategy development process,            skilled workforce has a high average age.
a large number of pressing issues or challenges             When these people retire, they will create
were identified. However, rather than concentrating         ‘replacement demand’ that could be met
on problems, we have thought more in terms of               through Apprenticeships. The number of job
opportunities that can be grasped as the best way           opportunities created will be substantial, and we
to address the challenges ahead.                            must plan to ensure we have the right number
                                                            of people with the appropriate skills to fill these
In terms of converting challenges into opportunities,       vacancies when they become available.
we see the following as the key issues where more
action is needed.                                         • The growth of digital industries and small dynamic
                                                            businesses across the economy increases the
• The City Region has a comparative advantage               importance of enterprise skills. Understanding
  and strong potential in a number of key national          how businesses operate can a major advantage
  and European leading sectors – Advanced                   to enable young recruits to be ‘ready for work’
  Manufacturing, Digital and Creative, Financial            and also broaden their options to include new
  and Professional Services, Health and Life                business start up and self-employment.
  Sciences, Low Carbon Economy, Maritime
  and Logistics, and Visitor Economy. These will          • The introduction of T levels provides a challenge
  demand high skill sets to fuel both a growth in           to established systems of skills delivery in the
  employment opportunities and an expansion of              City Region. However, it also creates a practical
  higher quality, better paying jobs. We have an            opportunity to draw together employers and
  opportunity to plan for these jobs by ensuring            providers to adapt new frameworks and delivery
  our skills providers, including colleges and              arrangements to the specific requirements of
  universities, are investing in the right courses.         City Region employers.

• Digital skills are an enabler of future opportunities   • The number of people of working age is going
  yet there is no consistently applied digital skills       to grow much more slowly in the coming years
  framework, to enable employers, learners and              as the number of people retiring cancels out the
  skills providers to articulate needs and offers.          number of young people coming into the labour
                                                            market. Additionally, as a result of Brexit, it is
• The City Region produces large numbers of                 likely that the levels of immigration of people
  graduates from higher education institutions              seeking work in the UK will fall.
  each year but more needs to be done to
  increase retention of these graduates from
  the region’s universities and attracting back
  residents from the North West that have studied
  elsewhere in the UK. This will boost the skills
  pool and contribute to productivity growth.
                                                                          The growth
                                                                   of digital industries and
                                                                  small dynamic businesses
                                                                     across the economy
                                                                  increases the importance
                                                                      of enterprise skills.
Skills Strategy Plan 2018 - 2020 27

If we are to ensure that the job opportunities           and lifelong access to education make a significant
created through growth in our key sectors and            contribution to individual health and wellbeing. We
replacement demand in our more traditional               recognise the significant contribution aleady made
sectors are met, it is our view that our skills system   by the unions in promoting workplace learning, and
needs to undergo a step change. This change is           they will be key partners in helping implement the
essential to enable the City Region to:                  strategy as we move forward.

• Move towards a high skill/high productivity/           It is also important to make clear that our ambition
  high earnings enterprise economy, a significant        cannot be achieved solely with public money.
  reversal of the way we currently describe the          Clearly, we want our businesses to prosper, but this
  economies in the North of England.                     prosperity needs to spread across the City Region.
                                                         We will build a more effective skills system which
• This will be driven by skilling and upskilling our     will aid businesses in their quest for productivity
  young people, those who are unemployed or              and competitiveness, but the business community
  economically inactive – and also very importantly      needs to co-invest with the public sector more than
  our employed population, too many of whom              is currently the case to help transform our City Region.
  currently sit in poor quality jobs with low pay,       The best way to do this is to have more employers
  insecure contracts and limited potential for           investing in the skills of their workforces, and those
  progression. We have the potential here through        that currently do invest in workforce development
  the skills strategy and its effective implementation   should seek to increase their investment. Locally,
  to impact significantly on poverty.                    we must ensure that we create the right context
The key point to grasp in our argument is that the       and support to enable this to happen.
changes required to create a more successful City
Region economy should be – and indeed must be
– aligned with the objective of helping many more of
our people to enjoy a more productive and rewarding
experience in work; recognising that improved skills
28

Our Strategy

A Shared Process                                      Our Ambition and Vision
We have developed our new Skills Strategy as          Liverpool City Region has seen significant capital
an inclusive process aimed at capturing the views     investment in infrastructure and buildings over the
of a wide range of stakeholders, consulted often      last decade. This creates a major platform to support
1-2-1 but also in small groups and larger workshop    and promote key industries that are major employers,
sessions. Informing these discussions has been        such as tourism, health and retail. It is also providing
an in-depth analysis of a wide range of statistical   a magnet to attract major groupings of businesses
indicators of relevance to the skills agenda and      in the growth sectors of tomorrow, such as low carbon
a large-scale survey of our employer base. The        and advanced manufacturing. To ensure and enhance
process of engagement and consultation has            the competitiveness of these and other sectors, it is
been valuable to share available data, to promote     essential to secure a significantly increased level,
debate on important issues for the City Region        and an appropriate mix, of education and skills to
and to underline our shared responsibilities for      build and maintain a highly productive workforce:
implementing this Skills Strategy.                    this is in support of the wider sector development work
                                                      being undertaken by Local Enterprise Partnership
                                                      (LEP) Sector Panels. Realising the full impact of high
                                                      value business, growing investment and a strong
                   Estimates for                      skills pool could transform the City Region economy;
               potential jobs growth                  making a positive impact across the Northern City
                                                      Regions and beyond. Complementary investment
               in a transformational                  in the transport infrastructure will be vital to secure
               scenario involve the                   this growth. Estimates for potential jobs growth in
                                                      a transformational scenario involve the creation of
                     creation of
                                                      75,000 jobs by 2025.

                     75,000
                     jobs by 2025.
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