Roger Dow President & CEO U.S. Travel Association - Let's Go ...

Roger Dow
President & CEO
U.S. Travel Association
Roger Dow is president and CEO of U.S. Travel Association, the Washington, D.C.-
based organization representing all segments of travel in America. U.S. Travel’s
mission is to increase travel to and within the
United States.

As the leading travel industry advocate, Dow and his team regularly meet with
executive branch and congressional leaders to advance policies that benefit the
broader travel industry. His efforts have resulted in major legislative victories,
including his instrumental role in establishing and renewing Brand USA, the highly
effective national travel and tourism promotion program. Dow and U.S. Travel
are also leaders of the Meetings Mean Business Coalition, which promotes and
defends the value of face-to-face business meetings, trade shows, conferences and
conventions.

U.S. Travel provides the industry unrivaled research and analysis and holds
renowned annual events, such as IPW, the leading international inbound travel
trade show, and ESTO, the premier learning and knowledge-sharing forum for
destination marketing professionals. Most recently, Dow launched The Dow Report,
a regular video series that featues conversations with prominent CEOs from across
all segments of the industry about their leadership and insights throughout the
coronavirus pandemic.

For his efforts to unify the travel industry and increase its effectiveness on Capitol
Hill, Dow has been the recipient of multiple honors, including MPI’s 2018 Industry
Leader Award. Dow has also held seats on several boards, including ASAE, GWSAE,
MPI Foundation, PCMA, RE/MAX International, the Travel Institute and the U.S.
Chamber of Commerce Committee of 100, among others.

Prior to joining U.S. Travel in 2005, Dow spent 34 years at Marriott International,
rising to senior vice president of global and field sales. Dow served in the United
States Army with the 101st Airborne Division in Vietnam, where he received the
Bronze Star and other citations. He earned a Bachelor of Science degree from
Seton Hall University and was honored as a Most Distinguished Alumnus in 2012. In
addition, he holds an honorary degree from Johnson & Wales University.

Jill Estorino
President and Managing Director
Disney Parks International
Jill Estorino is President and Managing Director, Disney Parks International. In this
role, Jill oversees the operations and development of Disney’s parks and resorts
outside of the United States, including Disneyland Paris, Hong Kong Disneyland,
Shanghai Disney Resort and Tokyo Disney Resort with the Oriental Land Company.

Around the world, Jill’s teams mix legendary guest service with storytelling,
creativity and innovation to bring magical memories to life for the millions of fans
and families visiting Disney parks each year.

Previously, Jill served as the Executive Vice President of Global Marketing and Sales
for Disney Parks, Experiences and Products, overseeing a global team of more
than 2,000 professionals responsible for innovatively promoting Disney’s global
destinations, products, experiences, and signature vacations.

Throughout her career with The Walt Disney Company, Jill has held a variety of
site-based and global leadership roles focused on driving visitation and affinity for
Disney’s products and offerings. Her past roles include Senior Vice President of
Marketing and Sales, Asia Pacific; Senior Vice President, Marketing Strategy;
and Senior Vice President of Marketing at both Hong Kong Disneyland and the
Disneyland Resort in California.

A widely sought-after speaker and thought leader on brand experience and
marketing innovation, Jill is also a passionate advocate for diversity and inclusion.
She serves as executive champion for several internal and external initiatives
focused on elevating women in the workplace.

Jill is a member of the Disney Parks, Experiences, and Products Executive
Committee, as well as the Shanghai Disney Resort and Hong Kong Disneyland
Board of Directors. She also serves on the Board of Directors for the Association of
National Advertisers.

Michelle Gielan
Founder
Institute for Applied Positive Research
Michelle Gielan, founder of the Institute for Applied Positive Research, has been
studying the connection between happiness and success for more than a decade.
She is the bestselling author of Broadcasting Happiness: The Science of Igniting
and Sustaining Positive Change and was named one of the Top 10 authors on
resilience by the Harvard Business Review.

Michelle holds a masters in positive psychology from the University of Pennsylvania
and a B.S. from Tufts University in Computer Engineering. She is an Executive
Producer of “The Happiness Advantage” on PBS and a featured professor in
Oprah’s Happiness course. Michelle formerly served as anchor of The CBS Morning
News, and her research has received attention from dozens of media outlets
including The Washington Post, FORBES, and The New York Times.

Brian King
Global Officer, Distribution, Revenue
Strategy, Engagement Centers,
Sales + Services
Marriott International
As Global Officer of Distribution, Revenue Strategy, Engagement Centers, Sales
& Services for Marriott International, Brian King’s team optimizes demand, drives
revenue and delivers a seamless experience for customers across the company’s
sales channels.

Brian’s portfolio encompasses Distribution, which oversees the company’s
relationships with traditional travel partners and online intermediaries such as
Expedia and Google. Brian also has responsibility for the Global Sales Organization
that manages the company’s largest multinational accounts representing $21+
billion in worldwide sales across all segments from luxury, group, leisure and
corporate transient. Additionally, Brian provides leadership for the Customer
Engagement Centers, whose associates serve over 67 million customers annually;
Revenue Strategy teams, who determined pricing strategies using sophisticated
machine learning optimization tools; and Planning and Services teams, who create
and drive strategic plans to drive performance, connect ideas and accelerate results
across disciplines.

In January 2021, Brian will assume a new role as President of Marriott’s Caribbean
and Latin America region, and will provide leadership and oversight for more than
280 Marriott hotels across 20 different brands.

Brian is a distinguished speaker and panelist at many industry conferences and
summits and has been a featured contributor for USA Today, The New York Times,
The Wall Street Journal and Time. In addition, he is an appointed Commissioner for
the California Travel & Tourism Commission and a judge for the Digital Interactive
Advertising Board. He was named one of the 25 Most Influential People in the
meetings industry by Successful Meetings and is a 2018 recipient of Fortune
Partners Top Service Award for his leadership in customer recognition management.
He is also a board member on Immigration Equality whose mission helps provide
free legal support for asylum seekers.

Brian has a B.A. in Communications from Cardinal Stritch University in Milwaukee,
Wisconsin, where he was awarded the Distinguished Alumni Award for Professional
Achievement. He has completed executive education courses at the Kellogg School
of Management at Northwestern University and the School of Hotel Management at
Cornell University.

Caroline Beteta
President & CEO
Visit California
Caroline Beteta serves as president & CEO of the industry-led Visit California, a
nonprofit organization created to market California as a premier travel destination to
increase the state’s share of tourism-related revenues. She simultaneously serves
as the Director of Tourism in California’s Governor’s Office of Business & Economic
Development (GO-Biz). Beteta is responsible for implementing Visit California’s
global marketing program and serves as the lead spokesperson for California’s
travel industry. She has shepherded the growth of Visit California into a global
marketing franchise and helped restore travel and tourism following numerous
natural and economic crises.