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Rates & Media 2022 Indexed through the National Library of Medicine (PubMed/MEDLINE), PubMed Central (PMC), and EMBASE Co-Editors-in-Chief 2021 ZE FREE Richard R. Furman, MD R AT E 022 FOR 2 Daniel J. George, MD Section Editors Sanjiv S. Agarwala, MD Robert L. Coleman, MD Andrew J. Armstrong, MD Axel Grothey, MD Craig M. Kessler, MD Susan O’Brien, MD Millennium Medical Publishing, Inc. Mark J. Ratain, MD 611 Broadway, Suite 605 Hope S. Rugo, MD New York, NY 10012 Edward S. Kim, MD Phone: 917.656.7994 hematologyandoncology.net
EDITORIAL ADVISORY BOARD COLORECTAL CANCER Steven M. Horwitz, MD Claire Harrison, MD, FRCP Tanios S. Bekaii-Saab, MD Memorial Sloan Kettering Guy’s and St Thomas’ Hospital Editors-in-Chief Mayo Clinic Cancer Center John O. Mascarenhas, MD Richard R. Furman, MD Brad S. Kahl, MD Mount Sinai Medical Center Edward Chu, MD Weill Cornell Medicine Washington University UPMC Hillman Cancer Center NewYork-Presbyterian School of Medicine Ruben A. Mesa, MD University of Pittsburgh Hospital UT Health San Antonio David H. Ilson, MD, PhD John P. Leonard, MD Cancer Center Daniel J. George, MD Weill Cornell Medicine Memorial Sloan Kettering Cancer Duke University Medical Center NewYork-Presbyterian Hospital Srdan Verstovsek, MD, PhD Center MD Anderson Cancer Center Section Editors John L. Marshall, MD Craig H. Moskowitz, MD Georgetown University Hospital University of Miami NEUTROPENIA Melanoma in Focus Sylvester Comprehensive Cancer Center David C. Dale, MD Sanjiv S. Agarwala, MD Mohamed E. Salem, MD University of Washington St Luke’s Cancer Center and Carolinas Medical Center John M. Pagel, MD, PhD Temple University OVARIAN CANCER Leonard Saltz, MD Swedish Cancer Institute Memorial Sloan Kettering Maurie Markman, MD Prostate Cancer in Focus MELANOMA Cancer Treatment Centers Cancer Center Andrew J. Armstrong, MD John M. Kirkwood, MD of America Duke University Medical Center University of Pittsburgh ENDOCRINE CANCER Alexandria Phan, MD Cancer Institute PANCREATIC CANCER Ovarian Cancer in Focus UT Health North Campus Tyler Margaret Tempero, MD Robert L. Coleman, MD MULTIPLE MYELOMA University of California, MD Anderson Cancer Center US Oncology Network San Francisco Comprehensive Kenneth C. Anderson, MD GASTROINTESTINAL CANCER Dana-Farber Cancer Institute Cancer Center Hematology Craig M. Kessler, MD Farshid Dayyani, MD University of California, Irvine James R. Berenson, MD PEDIATRIC HEM/ONC Georgetown University Institute for Myeloma Medical School Mitchell S. Cairo, MD & Bone Cancer Research New York Medical College Lombardi Comprehensive HEAD AND NECK CANCER Cancer Center Marshall R. Posner, MD Sundar Jagannath, MD Mount Sinai Medical Center PROSTATE CANCER Mount Sinai Medical Center Lung Cancer in Focus David B. Agus, MD Edward S. Kim, MD KIDNEY CANCER Ola Landgren, MD University of Southern California City of Hope Sylvester Comprehensive Cancer Keck School of Medicine Robert A. Figlin, MD Cedars-Sinai Comprehensive Center Hematologic Malignancies Michael A. Carducci, MD Cancer Center The Sidney Kimmel Susan O’Brien, MD Paul G. Richardson, MD University of California, Irvine Dana-Farber Cancer Comprehensive Cancer Center Brian I. Rini, MD at Johns Hopkins Vanderbilt University Medical Center Institute Drug Development Mark J. Ratain, MD MYELOPROLIFERATIVE SARCOMAS/GISTs LEUKEMIA The University of Chicago NEOPLASMS George D. Demetri, MD Jan A. Burger, MD, PhD Dana-Farber Cancer Institute MD Anderson Cancer Center Guillermo Garcia-Manero, MD Breast Cancer in Focus MD Anderson Cancer Center Hope S. Rugo, MD Elihu H. Estey, MD UCSF Helen Diller Family Fred Hutchinson Cancer Center Comprehensive Cancer Center Founding Editor Elias Jabbour, MD MD Anderson Cancer Center Bruce D. Cheson, MD Georgetown University Hospital Hagop M. Kantarjian, MD Lombardi Comprehensive MD Anderson Cancer Center Cancer Center Neil E. Kay, MD Mayo Clinic, Rochester CEO and Copublisher Steven H. Kurlander aHUS, TTP LUNG CANCER Jeffrey C. Laurence, MD Jeffrey Crawford, MD President and Copublisher Weill Cornell Medicine Duke University Medical Center Paul H. McDaniel NewYork-Presbyterian Hospital David S. Ettinger, MD Editorial Director The Sidney Kimmel Comprehensive Cancer Center Devon Schuyler BREAST CANCER Howard A. Burris III, MD at Johns Hopkins Contributing Editor The Sarah Cannon Cancer Center Roy S. Herbst, MD, PhD Jacquelyn Matos Yale Cancer Center William Gradishar, MD Art Director Northwestern University David H. Johnson, MD Southwestern Medical Center Tim Jeffs Ruth O’Regan, MD University of Rochester Medical Center Corey J. Langer, MD, FACP University of Pennsylvania Indexed in PubMed/MEDLINE and EMBASE Lee Schwartzberg, MD The West Clinic LYMPHOMA Postmaster: Please send address changes (form 3579) to Clinical George P. Canellos, MD Advances in Hematology & Oncology c/o DMD, 10255 West George W. Sledge Jr, MD Dana-Farber Cancer Institute Higgins Road, Suite 280, Rosemont, IL 60018. Stanford University Andre Goy, MD ISSN: 1543-0790 Hackensack University Medical Center
Mission The mission of Clinical Advances in Hematology & Oncology Sp e c i a l ty Ci rc u l ation (CAH&O) is to contribute to the advancement of these inter- related fields by providing indispensable editorial content to oncologists, hematologist/oncologists, and pure hematolo- Colon/Rectal Surgery . . . . . . . . . . . . . . . . . . . . . . 1,970 gists. CAH&O fulfills the voiced need of practicing physi- cians for a practical and readable journal containing the most up-to-date clinical information in malignant and nonmalig- Gynecology/Oncology . . . . . . . . . . . . . . . . . . . . . . .812 nant hematologic disorders, as well as solid tumor cancers. CAH&O is also dedicated to being the leader in editorial Hematology . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1,410 coverage of targeted therapy. CAH&O’s main editorial departments are: Hematology/Oncology . . . . . . . . . . . . . . . . . . . . . 10,186 • Thought leader-driven review articles • Advances columns featuring engaging interviews with experts Musculo-Skeletal Oncology . . . . . . . . . . . . . . . . . . . .147 on current issues in solid tumor oncology, hematologic malignancies, hematologic disorders, drug development Medical Oncology . . . . . . . . . . . . . . . . . . . . . . . . .3,820 • Counterpoints: Section addressing clinical controversies in hematology/oncology Pediatric Hematology/Oncology . . . . . . . . . . . . . . . 2,857 Editorial Direction A peer-reviewed monthly journal, CAH&O provides editor Radiation Oncology . . . . . . . . . . . . . . . . . . . . . . . . 2,500 ial content encompassing a wide array of topics relevant and useful to the fields of oncology and hematology, both sepa- Surgical Oncology . . . . . . . . . . . . . . . . . . . . . . . . . .460 rately and together. Content is directed by the strong input of experts in the field. CAH&O contains several monthly columns providing cutting edge content on current issues in Urology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1,700 these fast-moving fields, including: Total Circulation . . . . . . . . . . . . . . . . . . . . . . 25,862 • In Focus: Breast Cancer, Colorectal Cancer, Lung Cancer, (As of September 2021) Prostate Cancer, or Melanoma • Pro/Con: Experts present their views on controversial issues in hematology and oncology • Clinical Trials Broadcast: Summaries of ongoing, phase III clinical trials in vital therapeutic areas • Hem/Onc News: Briefs about the latest developments and global meeting coverage • Clinical Updates: Peer-reviewed updates on landmark therapeutic developments Circulation Clinical Advances in Hematology & Oncology circulates to nearly 26,000 hematology & oncology physicians. 3
2022 Print Advertising Rates Effective Date: January 2022 Agency Commission: 15% of gross on space, color, and position if paid within 30 days. Earned Rate: Frequency Discounts are earned on the basis of accumulated ad space placed within a 12-month period. All pages of a parent company and its subsidiaries placed in Clinical Advances in Hematology & Oncology are combined to determine the earned rate for the publication. B &W P a ge R at e s F u l l P ag e 2/3 Pa ge 1/2 Pa ge 1/3 Pa ge 1/4 P ag e 1x $4,265 $3,635 $2,875 $2,255 $1,665 6x $4,215 $3,575 $2,815 $2,190 $1,595 12x $4,140 $3,505 $2,755 $2,135 $1,545 24x $4,065 $3,445 $2,705 $2,070 $1,470 36x $4,005 $3,355 $2,630 $2,010 $1,410 48x $3,950 $3,320 $2,575 $1,950 $1,345 60x $3,915 $3,285 $2,535 $1,910 $1,315 72x $3,880 $3,255 $2,505 $1,875 $1,290 84x $3,850 $3,230 $2,475 $1,845 $1,255 96x $3,815 $3,200 $2,450 $1,785 $1,225 108x $3,790 $3,165 $2,415 $1,755 $1,200 120x $3,755 $3,125 $2,380 $1,730 $1,160 C o lo r R a t e s * 6- Co l o r 5-Color 4-Col or 3-Col or 2-Col or Ma tc h e d PMS M etallic $2,860 $2,550 $2,075 $1,975 $935 $990 $1,300 * In addition to earned B/W rates; apply to each full or fractional page. No bleed charge. Inserts 2-page (2x b/w page rate), 4-page (4x b/w page rate), 6-page (6x b/w page rate), 8-page (8x b/w page rate) plus $800 net insert charge. BRC’s $1,665 Cover Tips $27,000 net (Price based on PITA Pocket Tip w/Folded P.I. inside tips supplied by advertiser to our printer.) (supplied) C o v e r s a n d P re m i u m Rat es Pos i ti on B /W R a te Pl u s Cover 4 (2-page minimum) 50% Cover 2 (2-page minimum) 25% Page opposite 1st Table Contents 20% Page opposite 2nd Table of Contents 15% Page opposite first editorial page 15% Continuity Discount Program: Advertise your product in all 12 issues in 2022, and receive a 5% discount on each insertion as placed. Advertise your product in 9 issues in 2022, and receive a 3% discount on each insertion as placed. 4
Cover Tips The cost to run a supplied branded PITA Pocket Cover Tip to the full circulation of CAH&O is $27,000 net. The cost to run a supplied Cover Tip, standard size 2-page (single leaf, front and back), to the full circulation of CAH&O is $22,500 net. Please see the next page for production specifications. CAH&O can accommodate variations in size and dimension and will be quoted on an individual basis from provided samples. Bonus Distribution: The most recent issues of Clinical Advances in Hematology & Oncology will be made available to all attendees at the following major oncology meetings: American Society of Clinical Oncology (May Issue) American Society of Hematology (November Issue) San Antonio Breast Cancer Symposium (December Issue) 2022 Closing Dates Issuance: Monthly. Commitment of Space: 1st of the preceding month (ie, January 1st for the February issue). Material Due Date: 15th of the preceding month (ie, January 15th for the February issue). Insert Due Date: 20th of the preceding month (ie, January 20th for the February issue). Ad Sizing (run-a-book ads) Ad U n it Tri m S i z e Bleed L i v e Are a Maintain 1/4” safety zone for live content 2-Page 16 1/4 “ (width) x 16 1/2” x 11 1/8” (Bleed should extend inside trim. Allow an extra 1/8” safety for Spread 10 7/8” (height) 1/8” beyond trim size on all sides) gutter allowance. Maintain 1/4” safety zone for live content Full 8 1/8 “ (width) x 8 3/8” x 11 1/8” (Bleed should extend inside trim. Allow an extra 1/8” safety for Page 10 7/8” (height) 1/8” beyond trim size on all sides) gutter allowance. Half Page 8 1/8” (width) x Ad can bleed on top and sides only. Maintain 1/4” safety zone for Horizontal 5.0” (height) (Extend bleed out 1/8” beyond trim size) live content inside trim Ad can bleed on top, bottom, and either Maintain 1/4” safety zone for Half Page 4.0” (width) x into gutter or outer edge. live content inside trim. Also, if bleeding into Vertical 10 7/8” (height) (Extend bleed out 1/8” beyond trim size) gutter, allow an extra 1/4 inch for binding. Ad can bleed on top and gutter or outer Maintain 1/4” safety zone for Quarter 4.0” (width) x edge. (Extend bleed out 1/8” live content inside trim. Also, if bleeding into Page 5.0” (height) beyond trim size) gutter, allow an extra 1/4 inch for binding. 5
Paper Stock Paper Stock Body Pages: 45# coated. Covers: 80# coated. Specifications for Electronic Files Disks Macintosh-formatted CD. File Format Press ready, high res PDF only. (All files and fonts must be embedded; do not save PDF with unlinked OPI data) PDF needs to include crop marks and bleed. Make sure PDF is not set to crop document to frame edges. Images/Color/Resolution 4 Color Scans Resolution should be 2× the screen ruling (and at least 300 dpi). Color should be CMYK. Proofs Please provide one set of progressive/chromalin proofs for all color pages. Provide a laser print of all black and white pages. All printouts should indicate trims, bleeds, folds, color breaks, etc. Disks and proofs should be mailed to the publisher. Label disks with file and company name. Provide graphics contact information. Specifications for Printed Inserts Insert quantity (includes spoilage allowance): 29,000. Sizes 2-, 4-, 6-, or 8-page folded supplied inserts. Maximum 8 3/8” and specification. Insert Trimming - The final trim size needs to be 8 3/8” x 11 1/8” - Inserts jog to foot. This means that our printer will trim an additional 1/8” from the top. Keep this in mind in your design. - Live area: The type should be at least 3/8” from gutter grind, 3/8” from head and 1/4” from face and 1/4” from the foot. Shipping Preprinted inserts should be shipped directly to the printer at the address below. Please note the journal name and issue date on your shipment. For contracts or insertion orders, please contact the publisher. Cover Tip Specifications: Trim Size: 7.75” (width) x 4.0” (height). Extend bleed out 1/8” beyond trim. Paper weight: Use 70 lb. or 80 lb. Publisher Printer Steve Kurlander or Paul McDaniel LSC Communications Millennium Medical Publishing, Inc. 13487 South Preston Highway 611 Broadway, Suite 605 Lebanon Junction, KY 40150 New York, NY 10012 Attn: Kevin Baugh, H&O, Issue Date Tel: 917-656-7994 *Please indicate counts on the packing slip and on each of the e-mail: shk@clinicaladvances.com cartons phm@clinicaladvances.com Please send a sample of all shipped inserts to the publisher at the address provided at left. 6
Website Banner Ads 2021 Average Stats* • Average visit duration = 1 minute, 19 seconds • Average monthly unique visitors = 35,275 Leaderboard (728 x 90 pixels) • Average monthly visits = 42,856 • Average monthly page views = 50,585 • Average monthly impressions = 74,604 • 18,651 per 25% share of voice (SOV) Medium • CTR = 0.12% Rectangle *Based on average stats Jan-Aug 2021, (300 x 250 pixels) Google Analytics, WordPress, US only Hematologyandoncology.net is the online home of Medium the monthly journal, CAH&O—Clinical Advances in Rectangle Hematology & Oncology. Access to the Web site is free (300 x 250 pixels) for recipients of the print edition of CAH&O. Hematologyandoncology.net complements the jour- nal’s goal to improve the quality of cancer care by addressing oncology practice for all disease stages and presentations. Ad Sizes Available • Leaderboard (728 × 90) • Medium Rectangle (300 × 250) • Moble Leaderboard (320x50) 7
Clinical Advances in Hematology & Oncology e-TOCs e-TOC Average Stats • Total distribution: over 19,000 hematology and oncology clinicians • Average open rate: 10-12% • Click-to-open rate: 5.5% • Delivery Rate: 99.96% Two E-mails for Every Issue of CAH&O e-TOC 1 – “Coming This Month” – delivered two weeks before the printed issue mails • e-TOC links to hematologyandoncology.net • Contents of current issue • Highlights of past issues e-TOC 2 – “In This Issue” – delivered days before the issue reaches the mailbox • e-TOC links to hematologyandoncology.net • Contents of current issue • Highlights of future issues Distribution E-Mail Primary Specialty Distribution Gynecological Oncology (GO) 754 Hematology & Medical Oncology (HO) 10,812 Medical Oncology (ON) 3,979 Musculoskeletal Oncology (OMO) 175 Pediatric Hematology/Oncology (PHO) 3,034 Surgical Oncology (SO) 464 Grand Total 19,218 Ad Sizes Available (Static JPEG) • Leaderboard (728 × 90) • Medium Rectangle (300 × 250) • Wide Skyscraper (160 × 600) 8
Online Advertising Rates & Closing Dates CAH&O e-TOC Sponsorship CAH&O e-TOC Closing Dates* • Single sponsor = $6,500 net Email Date Insertion Order Due Ad Material Due • Partial sponsor = $4,500 net 1/8/2022 12/21/2021 1/3/2022 1/22/2022 1/8/2022 1/16/2022 10% discount for print advertising in the same month 2/5/2022 1/22/2022 1/27/2022 Hematologyandoncology.net Advertising Rates 2/19/2022 2/5/2022 2/10/2022 Limited sponsorship program, offered to just four annual sponsors 3/5/2022 2/19/2022 2/24/2022 at $80,000 net per year. Each sponsor will receive approximately 3/19/2022 3/5/2022 3/12/2022 200,000 total yearly impressions. 4/9/2022 3/26/2022 4/2/2022 10% discount for print advertising in the same month 4/23/2022 4/9/2022 4/16/2022 Digital Cancellations 5/7/2022 4/23/2022 4/30/2022 5/21/2022 5/7/2022 5/14/2022 In accordance with the AAAA/IAB Standard Terms and Conditions for Internet Advertising Version 3.0) found at http://www.iab.net/ 6/4/2022 5/21/2022 5/28/2022 media/file/ IAB_4Astsandcs-FINAL.pdf, Advertiser may cancel the 6/18/2022 6/4/2022 6/11/2022 I/O as follows: 7/9/2022 6/25/2022 7/2/2022 For Flat-Fee or Fixed Placements: 7/23/2022 7/9/2022 7/16/2022 • With minimum of 30 days prior written notice: no penalty 8/6/2022 7/23/2022 7/30/2022 8/20/2022 8/6/2022 8/13/2022 • With less than 30 days prior written notice: Advertiser is 9/10/2022 8/27/2022 9/4/2022 responsible for any contracted media to be served within 30 days 9/24/2022 9/10/2022 9/17/2022 Send all digital material to Paul McDaniel at 10/9/2022 9/24/2022 10/2/2022 phm@clinicaladvances.com 10/23/2022 10/8/2022 10/15/2022 11/5/2022 10/22/2022 10/29/2022 11/19/2022 11/16/2022 11/12/2022 12/3/2022 11/19/2022 11/28/2022 12/21/2022 12/10/2022 12/17/2022 *Dates are subject to change. 9
Digital Specifications Specification Website e-TOC Accepted ad sizes Leaderboard (728 × 90) Leaderboard (728 × 90) Medium rectangle (300 × 250) Medium rectangle (300 × 250) Mobile leaderboard (320 × 50) Wide Skyscraper (160 × 600) Ad expansion available Yes N/A Ad expansion sizes Leaderboard (728 × 90) N/A Ad expansion notes Ad must require user initiation before expansion. N/A Expanded ad must include clearly visible close controls. Ad formats JPG, GIF, HTML5, third-party served ads JPG, GIF, animated GIF Maximum file size 200K 100K Rich media file size 200K N/A Animation time 15 seconds/3 loops 15 seconds/3 loops* Border All ads with white or partially white background All ads with white or partially white back- must use a 1-pixel black border ground must use a 1-pixel black border Third-party click and By Request By Request pixel tracking available? Alternate text required Yes Yes URL Provide URL for any links Provide URL for any links For times when the user’s browser does not support creative functionality (i.e. HTML5), provide a standard image file. *Please ensure that the first frame of the animated GIF makes sense as a static image. Contact Advertising: Paul McDaniel phm@clinicaladvances.com Tel: (917) 656-7994 Send all insertion orders to: phm@clinicaladvances.com Millennium Medical Publishing, Inc. 611 Broadway, Suite 605, New York, NY 10012 Tel: 917-656-7994 or 914-720-4485 hematologyandoncology.net 10
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