PRESTIGIOUS BRANDS 2020 2021 - THE ECONOMIC TIMES - ET Unwired

THE ECONOMIC TIMES
PRESTIGIOUS BRANDS
     2020 - 2021

OVERVIEW:
Brands are a dime a dozen. No matter what you sell, there is
someone else out there selling the exact same thing or
something similar. The truth is, no matter how unique your
products or services are, you will have stiff competition.
Considering how crowded the landscape is in every region,
the question is, how do you stand out in a crowded
marketplace? But do you know what makes a brand timeless
honest, transparent and popular is what makes a brand a
timeless brand. Such brands make it to the journey of The
Economic Times Prestigious Brands of India 2020 -2021.

India being home to many global and Indian brands India, has
seen a 41% global shift in merchandise trade and around
36% on commercial trade. India todays has a golden
opportunity of USD 39 billion opportunity. India is a
renowned nation and has a long history of unique art forms
and cultural heritage and foreign trade with other countries.
Alongside the practices and traditions handed down from
generation to generation, India is blessed with natural
wonders that have been attracting people to this land for
centuries. With the pandemic in place there has been a huge
shout out for buy local and grow local brands of the nation.
Brands such as Mahindra & Mahindra, Bata - India, Amul &
Fevicol are world renowned brands that carry ancient
legacy

THE ECONOMIC TIMES
PRESTIGIOUS BRANDS OF
INDIA COFFEE TABLE BOOK 2021
Having successfully covered brand stories in specific sectors
such as BFSI, Education, Healthcare, FMCG, Technology,
Lifestyle and Luxury, Entrepreneurs, and many more, The
Economic Times now looks to unveil the most
comprehensive study of leading brands in the space of
“Prestigious Brands” by launching this coveted book will
feature brands that have shown constant innovation and
relatability, based on their values, style of operation here, and
the kind of influence they have on Indian consumers.
Remember, as the market gets more seasoned, it is only the
select few brands that will weather the tide. This curation
aspires to put on the map, celebrate, and immortalize brands
that have enriched Indian society through their tireless
contribution

WHY                          FEATURE?
Is your brand upping the game through parameters like
innovation transparency, customer experience and
versatility in premium operations? Does your brand check
on the below parameters?

1.   Is your brand Eco friendly?
2.   Is your brand value for money?
3.   Is your brand broad enough?
4.   Is your brand a culture creator?

If yes, this is your ultimate chance to shine and get featured
on the most successful coveted book where brand stories
are highlighted and are remembered in the market as
seasoned and “The Economic Times Prestigious Brands
2020 - 2021”

The Economic Prestigious Brands of India 2020 -2021 this
year will recognise brands across the country. The brands
would be divided are per the origination and brand love in
North, South, East & West zones of the country.

CHOOSE
YOUR CATEGORY
The Economic Times Prestigious 2021 aims at celebrating
the success of the brand and its segments, to map, celebrate
and immortalize brands for the year 2021

    Category 1: The Economic Times Prestigious Brands in
    Food & Beverage 2020 -2021

    Category 2: The Economic Times Prestigious Brands in
    Apparel 2020 - 2021

    Category 3: The Economic Times Prestigious Brands in
    Automobile 2020 - 2021

    Category 4: The Economic Times Prestigious Brands in
    Manufacturing 2020 -2021

    Category 5: The Economic Times Prestigious Brands in
    FMCG 2020 -2021

    Category 6: The Economic Times Prestigious Brands in
    Healthcare 2020 - 2021

    Category 7: The Economic Times Prestigious Brands in
    BFSI 2020 - 2021

    Category 8: The Economic Time Prestigious Brands in
    Home & Retail Furnishing 2020 -2021

    Category 9: The Economic Times Prestigious Brands in
    Hospitality 2020 -2021

    Category10: The Economic Times Prestigious Global
    Brand of India 2020 -2021

THE ECONOMIC TIMES
PRESTIGIOUS BRANDS
Acting as the change agent, it is The Economic Times
constant endeavour to address to the issues and matters of
importance that are determinants to the growth of our nation.
Economic Times, through its various industry led initiatives,
has been promoting the transformation India is witnessing at
its every nook and corner and so ET announces The
Economic Times Prestigious Brands 2021 to showcase the
growth the sector witnessed, challenges faced and how it
overcame the challenges and what will determine the growth
rate of the sector in years to come? In this edition, we will take
stock of the situation, analyse the past and draw the future.
The half day summit will discuss all major aspects that needs
immediate attention and bring forth the hidden opportunities.

THINGS TO
WATCH OUT:
A world class platform, one-to-one meetings with solution
providers and the opportunity to network with your peers
will arm you with the information you need. The summit
will discuss key challenges being faced, advancement in
the sector and the opportunities. The summit will include:

•   Focused tracks and engaging keynotes

•   Inclusive session that will enable and engage the
    audience through an interesting and
    thought-provoking group discussion to discuss the
    key issues in the industry and bring out their relevant
    solutions

•   Engaging fire side chats

•   Inputs from the top who’s who of the industry

PRELIMINARY     AGENDA
TIME            SESSIONS
15.00 - 15.15   Registrations

15.20 - 15.40   KEYNOTE ADDRESS:
                Realizing Relevance - The Art & Science of
                Creating a Timeless Brand
                The Art & Science of any brand is the most rewarding and
                creative parts of growing your business. If this is done well it
                becomes the heart of the company and leads to great
                business growth. This session will help us list down the key
                factors in creating a timeless brand.

                • The mantra to being popular today and
                  tomorrow
                • Give honesty & creativity to your consumers
                • Cultivate community & Brand evolution

                Dipali Goenka, CEO & Jt. MD, Welspun India

15.45 - 16.30   PANEL DISCUSSION:
                Evaluating The 2020 Story & Road Ahead
                The past year has been a shocker for all business. The plans
                & targets to execute and achieve had all gone in waste and
                a rebooting was vital. This panel discussion would help us
                understand what not to do and what needs to be done to
                move ahead in the right direction.

                • Revisiting the failed and successful methods of
                  2020
                • Key elements to successful road ahead
                • Real time examples and success stories

                Vivek Sharma, CMO, Pidilite
                Vikasdeep Katyal, Director Marketing Kids
                Nutrition, Unilever
                Elizabeth Venkataraman, Joint President -
                Consumer, Commercial & Wealth Marketing Kotak
                Mahindra Bank
                Sameer Yadav, Director Marketing Chocolates,
                Mondelez International

TIME            SESSIONS
                MODERATOR: Deepali Naair, Director Marketing,
                India & South Asia, CMO, IBM

16.30 - 17.00   UNVEILING OF THE ECONOMIC TIMES
                PRESTIGIOUS BRANDS 2020 -2021 COFFEE TABLE
                BOOK & FELICITATION

17.00 -17.05    Closing Remarks by ET EDGE

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