PRESENTATION PACK - Dubai Autodrome
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PRESENTATION PACK PRESENTATION PACK CONTENTS OVERVIEW Page 4 Sponsors & Partners Dubai Autodrome has seen significant growth in B2B relations with leading international and local organizations. In addition, there has been an increase in strategic sponsorship value over the past two years. Page 7 Welcome Centre Motorsport Experiences One of the contributing factors to the rise is that Dubai Autodrome has, and continues to host major local and international Page 15 Corporate & Hospitality events ranging from motorsport, corporate and various fitness events, each with a significant footfall. The positioning of the Dubai Autodrome brand has subsequently seen a positive shift making the venue a popular and attractive proposition Page 16 Track Days for corporates, sponsors and events. Page 17 Kartdrome (Indoor - Outdoor - Laserdrome - Chill Zone - Race Room) This presentation will highlight Dubai Autodrome’s partners, affiliates and facilities, in addition to past and future events. Page 26 Large Scale Events Page 32 Motorsport Events Page 35 Past Events Page 38 Rentals Page 40 Stats & Footfall Page 41 VIP & Celebrities Page 42 Dubai Autodrome Page 44 Dubai Kartdrome P2 P3
PRESENTATION PACK PRESENTATION PACK SPONSORS & PARTNERS SPONSORS & PARTNERS All Sponsors & Partners Title Sponsors & Partners Official Venue Sponsor: Official Sponsor of Official Car Supplier: NGK Racing Series: INSPIRE YOURSELF Middle East Cup Official Hotel: Official Petroleum Sponsor: Official Tire Supplier: Park Inn Motor City P4 P5
PRESENTATION PACK PRESENTATION PACK SPONSORS & PARTNERS WELCOME CENTRE Experiences On Offer Facility Sponsors Media Sponsors Event Sponsors Motorsport & Partners & Partners & Partners Partners Dubai Autodrome adrenaline driving experiences are designed to provide the average road user an exciting and unique Audi TT Experience Audi R8 Experience Formula DXB Experience experience on an FIA sanctioned Grade A Middle East Cup circuit. A variety of driving experiences are on offer that will challenge the more experienced driver but also cater to drivers who are not as comfortable driving on a race track. INSPIRE YOURSELF Audi R8 Half Day Course Clio Cup Experience First Drive Experience New experiences are constantly being introduced with emphasis on the experience the guest receives from start to end. McLaren Sprint Experience Easy Drift Experience P6 P7
PRESENTATION PACK PRESENTATION PACK WELCOME CENTRE WELCOME CENTRE Audi TT Experience Audi R8 V10 Experience The all new Audi TT 45 TFSI Coupe Quattro is totally revamped from it’s The Dubai Autodrome Audi R8 V10 Thrill is truly unforgettable. The Audi R8 predecessor, with a 2.0-litre four-cylinder turbocharged delivering 230 bhp V10 is one of the most luxurious and fastest supercars in the world, that under the right foot. Lighter and lower it takes pocket rocket handling to can rocket you from 0-100kph in a mere 3.9 seconds. the next level, as it hugs the tarmac while evoking confidence through superb handling and progressive steering. You begin your journey in an Audi TT 2.0 turbo car to learn the correct racing lines around one of Dubai Autodrome’s demanding tracks. You The ‘cheeky’ little brother of the Audi R8 supercar, the TT appeals to anyone drive alongside a professional instructor before embarking out on four seeking a rush of adrenalin coupled to a precise driving experience. All exhilarating laps in a 518BHP Audi R8 V10! enhanced by a futuristic and full customisable instrument cluster to cater for the needs and preferences of the driver. The new TT raising the bar in Price for R8 Experience: AED 1,495 more ways than one when it comes to track action – now it’s your turn to Half and Full Day Formats Available Upon Request: experience it! Price for Audi Sports Car Experience – Half Day: AED 2,450 Price for R8 Full Day Experience: AED 5,950 Price: AED 875 Driving Activity Format (for regular Audi R8 V10 Experience) Driving Activity Format • Arrival 15 minutes before start. • Arrival 15 minutes before start. • 20 minute driving and safety presentation. • 20 minute driving and safety presentation. • Move to cars and introduction to instructors. • Move to cars and introduction to instructors. • 20 minute driving session with instructor. • 20 minute driving session with instructor + 1 Hot lap. (10 minute drive in Audi TT + 3 Laps in R8). • Debrief and certificate handout. • Debrief and certificate handout. P8 P9
PRESENTATION PACK PRESENTATION PACK WELCOME CENTRE WELCOME CENTRE Formula DXB Experience Clio Cup Experience The Dubai Autodrome Formula DXB is the ultimate race car introduction to These outrageously fun tin tops are pure racing cars from the day they wings and slick tires. Our specially prepared race cars are ultra lightweight were forged in the Renault Sport factory in France. Everything onboard – with incredible acceleration and sharp handling, allowing you to corner at brakes, suspension, sequential gearbox and 205 bhp engine – is built to high speed and feel every part of the circuit. race specification, just like the touring cars you see on TV. After a full safety briefing, you will be provided with all your safety clothing An experienced instructor will be right alongside to coach you through two and helmet, and then paced around the Dubai Autodrome 1.2km Oval driving sessions around one of Dubai Autodrome’s demanding circuits. Circuit behind a professional instructor, to learn the correct racing lines and get the most out of this unique and exciting race car. A truly unforgettable Price: AED 1,095 experience! Advanced bookings required. Stage 1 Price: AED 875 Stage 2 Price: AED 1,100 Stage 3 Price: AED 1,350 Driving Activity Format • Arrival 15 minutes before start. Driving Activity Format • 20 minute driving and safety presentation. • Move to cars and introduction to instructors. • Arrival 15 minutes before start. • 20 minute driving session with instructor. • 20 minute driving and safety presentation. • Debrief and certificate handout. • Move to cars and introduction to instructors. • If Stage 1: 20 minute TT paced driving session with instructor on oval circuit. • If stage 2: 20 minute Single Seater paced driving session on club circuit. • If Stage 3: 20 minute free driving session – no instructors, no pacing. • Debrief and certificate handout. P10 P11
PRESENTATION PACK PRESENTATION PACK WELCOME CENTRE WELCOME CENTRE First Drive Experience McLaren Sprint Experience Even youngsters can discover the thrill of driving at Dubai Autodrome. The Anticipation just got redefined. First Drive Experience is specifically designed for young drivers from 12 to 18 years of age. Experience driving a high performance GT spec McLaren Sprint super car with stripped out interior and walk away breathless with a high-definition The experience is designed for first time drivers to gain driving experience video of you driving this powerful kit around our circuit. in a manual car in the safe and controlled environment at Dubai Autodrome with a professional instructor. Vehicle Specs: Driving a Chevrolet Aveo 5 with state-of-the-art duel controls, drivers will • 3.8l Turbo learn clutch control, gear changing, braking, use of mirrors and how to • 625 BHP reverse properly. A very rewarding experience for budding drivers! • Top Speed: 299kph • Weight: 1,350kg Price: AED 400 Price: AED 1,950 Driving Activity Format Souvenir Video: AED 150 • Arrival 15 minutes before start. • 20 minute driving and safety presentation. Driving Activity Format • Move to cars and introduction to instructors. • 20 minute driving session with instructor. • Arrival 15 minutes before start. • Debrief and certificate handout. • 20 minute driving and safety presentation. • Move to cars and introduction to instructors. • 20 minute driving session with instructor (10 minute in the AudiTT + 3 Laps in the McLaren) • Debrief and certificate handout. P12 P13
PRESENTATION PACK PRESENTATION PACK WELCOME CENTRE CORPORATE & HOSPITALITY Easy Drift Experience A Unique Experience Drifting is a driving technique where the driver intentionally over-steers, Dubai Autodrome is available throughout the year for exclusive hire, causing loss of traction in the rear wheels or all tires, while maintaining offering a one-of-a-kind facility that guarantees a unique and unforgettable control from entry to exit of a corner. New technology called Easydrift experience. allows creating a loss of grip on the rear wheels by placing specifically designed plastic rings on the rear tires. From small scale to large events, our staff has the skills and expertise to make any event a success. The venue can comfortably cater for a wide This allows drifting with standard front wheel drive cars starting from very range of events, with capacities of anything from 10 to 15,000 people. low speeds, making the activity very safe. It also allows much faster drifting for drivers mastering our first levels of experiences resulting in an incredibly The venue is geared up for and specialises in offering clients a perfect addictive and memorable experience. location for: No driver license required. • 5 star corporate hospitality . Price: AED 950 • Production car and motorcycle testing. Driving Activity Format • Race team and race series testing. • Manufacturer research and development. • Arrival 15 minutes before start. • Introduced to instructor. • Vehicle demonstrations. • 10 minute in car briefing. • Motor industry and related product launches. • 45 mins. driving session with instructor. • Debrief and certificate handout. • Press and media events. • Driver training and coaching. • Corporate and team building events. • Kartdrome corporate events and packages. P14 P15
PRESENTATION PACK PRESENTATION PACK TRACK DAYS DUBAI KARTDROME Car Track Days Activities On Offer Track Days/Evenings allow drivers to explore the performance of their cars Dubai Autodrome’s popular Kartdrome sees more in a controlled and safe environment. It is an opportunity to drive on a race than 100,000 people visiting the outdoor and track without the constraints, restrictions and invariable risks of a public indoor karting circuits. road. Safety cover on the track is run to strict international standards, with marshal posts manned, and safety trucks, ambulance and paramedic With a healthy kart racing industry, the circuit Arrive & Drive Karting SWS Racing Endurance Racing services available throughout the event. organizes a multitude of championships such as the Endurance Championship, Rotax Championship, Track Days are run 2-3 times a month for novice and advanced groups. Dubai O-Plate and the SWS Series. Safety cover on the track is run to strict international standards, with The Dubai Kartdrome also offers other entertainment marshal’s posts manned, and safety trucks, ambulance and paramedic such as: RaceRoom Simulators, corporate events, services available throughout the event. PS4 Zone, kids birthday parties and a Laserdrome medievel maze. Dubai O-Plate & Other Karting Laserdrome & Chill Zone RaceRoom Sim Car Racing Motorcycle Track Days The most popular activity is the Arrive and Drive Outdoor karting experience, which runs from 10am The ever popular Bike Track Days allow bike owners an enjoyable and safe until midnight, seven days a week. way to ride their bike in a controlled environment. Riders will get to enjoy a variety of different circuit configurations on a FIA Sanctioned Grade A Download Dubai Kartdrome App circuit with full medical and ambulance cover on the day. Also running 2-3 times per month for novice, intermediate and advanced groups. Kartdrome Daily Timings Kids Karting & Parties Kartdrome Corporate Events It is an opportunity to ride on a race track without the constraints, restrictions and invariable risks of a public road. Note: Drivers & Riders who have not participated in Track Days at Dubai Autodrome before must first enroll and partake in a Novice Track Evening. P16 P17
PRESENTATION PACK PRESENTATION PACK ARRIVE & DRIVE KARTING SWS RACING SERIES Go Race Now! Arrive & Race The Dubai Kartdrome offers a fleet of leisure Karts that deliver an This is the next step from ‘Arrive and Drive’ excellent racing experience while ensuring high safety, in a range or leisure karting, and it’s the same principle of specifications to satisfy those aged 7 and up. whereby the Dubai Kartdrome provides the kart, suit, helmet and gloves (although you are Manufactured by SodiKart, the karts offer a comfortable driving welcome to use your own), but instead of just position, top level performance and precision handling. All karts driving in a practice session you are entering a are powered by Honda engines which ensures equal acceleration, race with up to 30 other drivers! guaranteeing that all clients have the most competitive karts available. The UAE top ranked SWS drivers will be invited to go to the World Finals to race against the top They are also equipped with transponders that automate timing and ranked finalists from other countries. scoring systems, providing an accurate starting grid in qualifying. This up-to-date system displays laps competed, gap between karts and the fastest lap. At the end of each session drivers are able to compare lap times. Price: Outdoor AED 130 per 15 minute session Indoor AED 100 per 15 minute session P18 P19
PRESENTATION PACK PRESENTATION PACK ENDURANCE RACING DUBAI O PLATE Endurance Championship Every January! The Dubai Kartdrome Endurance Championship, run since The O-Plate is the United Arab Emirates’ annual big weekend 2004, is a mainstay of the UAE motorsport calendar. The for professional kart racers held at the Dubai Kartdrome. The event has been dubbed as “extreme racing” – as tough event sets local talent up against international drivers for top as it gets and requires stamina, concentration, speed, honors of becoming Dubai O-Plate Champions on the world consistency and probably most importantly team work – renowned circuit. all this under the duress of hard fought competition over a 24 or 12 hour period. The Dubai Kartdrome answered the call by many drivers who wanted to challenge for a championship but without the At the end there will be a winning team, but in truth pressure and expense of a full season campaign. The Dubai competing with enthusiasm and completing the event is a O-Plate event fulfills that aspiration for two race filled days victory in itself. The objective is to provide new challenges every January. to teams and create a competitive environment for teams to race at the highest level. The emphasis is on attracting The winter temperatures in Dubai are normally in the mid 20’s a mix of pro, semi-pro and corporate teams to the series. (Celsius), which provides an ideal opportunity for European teams to test and race when conditions back home are significantly colder. A great experience for drivers and the whole family; bring them along to enjoy Dubai’s sun, shopping and beaches! With the local karting scene at an all-time high, this event offers the chance for top local and international kart drivers to battle it out on the same tarmac for a full weekend of racing of selected IAME and Rotax Categories. The Dubai Kartdrome pulls together a large amount of attractive prizes that will be awarded to the top drivers in each category. P20 P21
PRESENTATION PACK PRESENTATION PACK LASERDROME & CHILL ZONE RACEROOM SIM RACING Always Something To Do Virtual Racing For Up To 10 Drivers A unique feature of the Indoor Kartdrome Complex is the RaceRoom was born on the real race track and Laserdrome – laser tag – game area. Best described as developed as a virtual experience which extracts Paintball without the Pain(t) and without the mess. Players the best out of driving dynamics and motor racing are sorted into two teams (maximum 10 players) battling simulation. against one another with laser guns. Set in a medieval The concept is very easy to use, affordable and castle type environment of 400 square meters featuring without any technical limitations. RaceRoom huge dayglo dungeon style decoration with lighting and is the place which can inspire everyone to artificial fog aimed at confusing vision and making the participate in virtual motorsport, for users from 7 objective of tagging opponents a challenge. Ideal for to 70 years of age. groups and children. Booking is quick and simple and very On the same floor as the Laserdrome you can relax in much Arrive & Drive entertainment facilitated by the Chill Zone, an area which includes Playstation Alley, exclusive RaceRoom Event Automation Software which allows up to 10 drivers to compete against Billiards and a snack bar. each other at the same time on a virtual race track. The live broadcast system puts drivers in the spotlight of the audience while showing live timing and results. At the Indoor Kartdrome there will be regular RaceRoom competitions and challenges with prizes for the winners. RaceRoom virtual motor racing offers extraordinary fun at the Indoor Kartdrome, providing an ideal and unique entertainment platform which is ideal for parties, corporate events or individuals wanting a virtual adrenalin rush! P22 P23
PRESENTATION PACK PRESENTATION PACK MOBILE RACEROOM Innovative Event Equipment For Virtual Motorsport The fascination of motorsport connects people worldwide. With RaceRoom, get world-famous racing circuits, original engine sound and vehicles delivered directly to your event. Your guests will feel a rush of adrenaline in a memorable racing experience! Our event entertainment allows guests to drive, have fun and to compete against each other. You can also strengthen employee spirit and foster a sense of commitment and concentration. And more! The setup allows you to promote your company image within the game, securing your brand in the minds of clients. RaceRoom is suitable both as entertainment and as a promotional tool for any event. P24 P25
PRESENTATION PACK PRESENTATION PACK LARGE SCALE EVENTS LARGE SCALE EVENTS Hankook 24H Dubai National Race Days This is a 24 hour endurance race that pits drivers against time and each At each National Race Day Dubai Autodrome creates other to last through the entire race. Held at the Dubai Autodrome for the an event for the entire family. Activities such as Bungee first time back in 2006, it has since been hosted each year for a total of 10 jumping, a kid’s area, food and beverage areas, times. viewing areas to watch the track action up close with opportunities to meet the drivers and cars. A wide variety of ‘tin top’ touring cars, GTs and 24H-Specials (e.g. silhouette cars) are eligible to race, from ‘hot hatchbacks’ up to proper GT3 machinery Racing includes six rounds at Dubai Autodrome with an and purpose-built race cars. An established structure of classes and liberal average attendance between 1,000 and 3,000 people. technical regulations allow teams to compete without having to change their cars for the 24H SERIES, thus helping them to save costs. Categories that take part on National Race Days include: NGK Racing Series, Radical Middle East Cup, Formula Gulf Academy, Sport Bike Series, Lamborghini Super Trofeo, Porsche GT3 Cup ME, MRF Single Seater Championship. Hankook 24H Dubai Facts • 100 cars on the start grid. • 500+ drivers. • 30 nationalities. • 20,000+ people attended the race. • VIP Hospitality Suites with VIP’s and celebrities. • Live Screening to over 200,000 people world-wide. P26 P27
PRESENTATION PACK PRESENTATION PACK LARGE SCALE EVENTS LARGE SCALE EVENTS The Color Run The Neo Run The Color RunTM, presented by Daman’s Active Life, also Glo crazy with colour and dance the night away known as the “Happiest 5k on the Planet”, is a unique at NEORUN - a REDFILO EVENTS original paint race that celebrates healthiness, happiness, creation, – the first ever UV night fun-run of its individuality, and giving back to the community. 15,000 kind in Dubai! people took part in the 2014 Colour Run at the Dubai Autodrome. The Autodrome also received PR to the Thousands of runners took to the track at Dubai value of AED 850,000 from the marketing exposure Autodrome on 10 April 2015 and experienced gained from the event. the brightest race attractions and glo-tastic colour zones as they journyed through a Less about your 10-minute-mile and more about having magical Neo World. the time of your life, The Color RunTM is a five-kilometer, untimed race in which thousands of participants are The run ended with a large and loud ENIGMA doused from head to toe in different colors at each Party, which will was hosted by RADIO 1 DJs. kilometer. The fun continues at the finish line with a gigantic “Color Festival,” using more colored powder to Over 5,000 people took part in the event. create happiness and lasting memories, not to mention millions of vivid color combinations. Trust us, this is the best post-5k party on the planet! With only two rules, the idea is easy to follow: Wear white at the start line, finish plastered in color! Now the single largest event series on the planet. P28 P29
PRESENTATION PACK PRESENTATION PACK LARGE SCALE EVENTS LARGE SCALE EVENTS Wings For Life Run TrainDubai by DAMAN Health 1,000 runners took part in the charity based Wings for TrainDubai is an initiative brought to you by Daman’s Life run organized by Redbull. The event was based at Activelife and is held on the 2.46km floodlit Club Circuit Dubai Autodrome which represented the UAE and Dubai at Dubai Autodrome for weekly FREE evenings of cycling, live on Dubai Sports TV and also through to 32 countries running or walking from 6 – 9pm every Wednesday. around the world. • Average attendance: 400-800 The event was viewed by over 600,000 people around • Ages: 23 to 60 years old the globe. Dubai Autodrome offered our circuit and • Demographics: 90% Western – 10% Arabic services free of cost to aid in this CSR initiative. INSPIRE YOURSELF P30 P31
PRESENTATION PACK PRESENTATION PACK MOTORSPORT EVENTS MOTORSPORT EVENTS MRF Challenge Lamborghini Super Trofeo Motorsports in India is synonymous with MRF. In fact, the development The new Lamborghini Super Trofeo Middle East, Squadra and popularity of various forms of the sport could be directly attributed to Corse, is adding a new important piece to its expansion the pioneering efforts of the company, be it racing, rallying, motocross or plan, by exporting the same winning format of the three karting. consolidated continental series to a market as important as that of Middle East. The MRF Challenge will feature MRF Formula 2000 race cars, The Formula 3 style car has been built in technical collaboration with Dallara, and is The race format will be the same as the other considered to be the fastest of its kind in Asia. The new car is powered by championships: two one-hour free practice sessions, a 2 litre Mountune Duratec engine with max power of 230 bhp and shod two twenty-minute qualifying sessions and two fifty- on MRF Z.L.O. tyres. The car will also feature advanced aerodynamics with minute races with rolling start. The series is open only underbody diffuser and a Hewland 6-speed sequential gearbox. to Huracán Super Trofeos and to Pro, Pro-Am, Am and Lamborghini Cup driver classes. This race will form part of the much anticipated National Race Days. www.squadracorse.lamborghini.com P32 P33
PRESENTATION PACK PRESENTATION PACK MOTORSPORT EVENTS PAST EVENTS Porsche GT3 Cup Challenge Fun Cup Powered by the highly experienced Lechner Racing, the Porsche GT3 Cup The Fun Cup is a one-make racing series created by Franz Dubois in 1997 Challenge Middle East quickly established itself as the most professional in Belgium. The cars are identical: 130bhp, 760kg (1700lb) Volkswagen and successful one-make GT series in the Middle East. Beetle replicas with all major components sealed to ensure the cars are technically identical and of equal performance. The tires are a standard Ever since its inaugural season in 2009/2010 the GT3 Cup Challenge Middle road radial which is spec to the series, and is run in both wet and dry. East is offering an ideal platform for the Arab worlds most promising circuit racing drivers to broaden their racing experience on the regions most The series is renowned for the competitiveness of the racing as well as appealing race tracks. the friendliness and ease in which one can enter the races. It is, however, known mostly for the cost of it - it is one of the cheapest options to get into www.gt3me.com motor racing. Cars cost around £29,600, which is usually split between the drivers. The races last mostly between three and six hours, split between a team of two or more drivers, so driving time in the Fun Cup is more than 8 times that offered by other series. There are Fun Cup national series competed in the UK, Belgium, France, Spain, Italy, Germany and the Canary Islands, all of which combine in the 25 Hours at Spa. • Between 3,000 -6,000 people P34 P35
PRESENTATION PACK PRESENTATION PACK PAST EVENTS PAST EVENTS FitDXB Gulf Bike Week FIT DXB is the biggest, most innovative, fun and exciting Fitness Fest Dubai has ever seen. Continuing with the idea of kick starting the region’s riding season with a leading motoring event, the festival is set to move to Dubai Autodrome in FIT DXB is a celebration of fitness, life and positive energy. It is colourful and engaging. It is aimed, not only at the fit, healthy and beautiful, October 2015. but also at children, the elderly and even people with health challenges. It is for men and women, children and adults, professionals and enthusiastic amateurs, as well as the curious and those who want to improve their lives. The 7th annual Gulf Bike Week promises bike enthusiasts and families three days of continuous fun and excitement. It is a 3 day, outdoor event with endurance, fitness and strength competitions (for every different ability level), shows, martial arts and boxing fights, instruction, free classes, meet & greets with famous athletes, seminars, stands and retail outlets. Our message is that everyone, With its new location Gulf Bike Week features a number of previously regardless of their age, gender, health level and station in life benefits from fitness. successful festival highlights such as live music throughout the event, the custom bike competition, the Space Cowboy, Thunder Parade, Street Bike Stunts as well as the exhibition showcasing bikes from renowned companies such as Harley-Davidson, Ducati, Kawasaki and many more. Approximately 15,000-20,000 people attended. P36 P37
PRESENTATION PACK PRESENTATION PACK RENTALS LOOKING AHEAD Grandstand Retail Plaza Motorsport Business Park • 22,000 square feet • 6,000 square meters • Located just inside Grandstand Main Gate • Units for companies and teams • Shops and special events • Located inside main track • Opposite the Ribbon Mall • P2 Parking Area Motorsport Business Park Phase 2 • 2,640 square meters (28,417sqft.) • Warehouse facility inside track • Adjacent to Phase 1 Race School Building 2 • 23,000 square feet • Located inside main track, next to the Welcome Centre • Dragon Racing and Emirates Motorsports Academy P38 P39
PARTNERS & AFFILI- PRESENTATION PACK PARTNERS & AFFILI- STATS & FOOTFALL VIP & CELEBRITIES Event Type Total Events Approx Footfall Average Age Male-Female Details Over the years there has been a number of celebrities visit Dubai Autodrome for PR events or simply to just to make use of our facilities. Below are just a few of these occurrences captured. National Race Days 6 1,500 16-50 80%-20% National Race Days for the whole family. Hankook 24H Dubai 1 20,000 24-60+ 70%-30% Dubai’s Flagship International Race. Corporate Events 200+ 10-200 28-50 80%-20% Range between 10-200 guests per event. Welcome Centre • Audi R8 50 1,026 total 24-50 90%-10% • Audi TT 50 851 total 21-50 70%-30% Individual experience purchases. • Formula DXB 50 2,421 total 21-45 90%-10% • McLaren 50 1,202 21-50 90%-10% Dubai Kartdrome 200+ 100,000+ 16-40 80%-20% 50% Residents-50% Tourists. Train Dubai Every Wednesday 600-800 15-60 60%-40% Every Wednesday: cycle, run or walk. Color Run Once a year 15,000 16-40 50%-50% The largest fitness event in the region. Neo Run Once a year 5,000 21-40 50%-50% Similar to Color Run but with Neo Paint. Wings For Life Run Once a year 1,000 21-45 50%-50% CSR Initiative-Live to 32 countries. Dubai Road Runners Once a year 800 13-50 50%-50% Fitness Run 5k - 10k. P40 P41
PRESENTATION PACK PRESENTATION PACK The Heart of UAE Motorsport Completed in 2004, the Dubai Autodrome was the UAE’s first fully-integrated multipurpose motorsport and entertainment facility. At the heart of the Union Properties MotorCity development, it includes an FIA sanctioned 5.39km circuit with six different configurations, a race school, indoor and outdoor karting tracks, the Grandstand Retail Plaza, the Motorsport Business Park, a VIP Paddock Hospitality area and entertainment facilities ideal for events and corporate entertainment. Located 25 minutes from central Dubai, the Dubai Autodrome is a safe and controlled motoring environment that can accommodate large crowds, whether as a local social destination or as a tourist attraction for overseas visitors. For over a decade the Dubai Autodrome has played host to world class racing, including rounds of the FIA GT Championship, European Touring Car Championship, A1 GP, GP2 Asia, Lamborghini Super Trofeo ME, MRF Challenge, Porsche GT3 Cup Challenge ME, the Radical Middle East Cup and the renowned Hankook 24H Dubai Endurance Race. The track is also proud to promote local motorsport, which annually supports the NGK Racing Series, the UAE Sportbike Championship, the Formula Gulf Academy and the FIA UAE F4 Championship. P42 P43
PRESENTATION PACK PRESENTATION PACK The Dubai Kartdrome operates an INDOOR and OUTDOOR circuit with a fleet of leisure karts that deliver an excellent racing experience, while ensuring high safety, in a range of specifications to satisfy those aged 7 and up. Manufactured by SodiKart, the karts offer a comfortable driving position, top level performance and handling. Karts are powered by Honda engines which ensure equal acceleration, guaranteeing that all clients have the most competitive karts available. All karts are linked to state-of-the-art SMS Timing Software which provides drivers with precise lap times and live-timing on track-side screens. The Dubai Kartdrome provide suits, helmets, balaclavas and gloves as part of this rental experience to ensure you are fully immersed in the racing experience with a high level of safety. Whether visiting either track please refer to the live calendar to see up-to-date availability. No prior booking required – simply arrive & drive! P44 P45
PRESENTATION PACK PRESENTATION PACK Successful And Here To Stay 2004 2004 2005 2006 2008 2006 Grand Racing & GP2 Asia Series First 24H Dubai Race 2005 A1 Grand Prix 2014 2008 2014 2016 2017 10 year Anniversary Celebration 2016 2004 Grandstand Retail Plaza Opens FIA GT Championship Race 2004 2017 Dubai Autodrome Opens Motorsport Business Park Groundbreaking P46 P47
P.O. BOX 57331, MotorCity, Dubai Tel: +971 (0)4 367 8700 Fax:+971 (0)4 367 8750 www.dubaiautodrome.com HILL CIRCUIT CLUB CIRCUIT OVAL CIRCUIT T7 T6 T7 T10 T9 T6 T12 T10 T11 T5 T5 T4 T7 T11 T8 T4 T13 T8 T13 T12 T11 T3 T18 T2 T14 T6 T10 T15 T8 T13 T9 T14 T15 T12 T14 T15 T4 T2 T17 T9 T16 T5 T1 T3 T1 T17 T16 T3 T16 T2 TUNNEL T1 T17 WELCOME CENTRE PIT LANE PIT GARAGES PIT GARAGES
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