POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...

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POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
POPCORN
         SALES GUIDE
For more information visit http://www.michiganscouting.org/popcorn2019/
 If you have popcorn specific questions email mccpopcorn@scouting.org

             Text mccpop to 555888
        for sale updates and reminders.
POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
IN 2019, the sale is about you!
Congratulations on making the choice to have your              less products = simpler inventory!
unit fund its Scouting program through the 2019
Popcorn Sale!                                                    unit commission/mcc incentives
The funds you raise can be used to cover registration                  improving website
fees, provide Boys’ Life subscriptions, uniforms, trips,
activities, awards, day camps, summer camps, and                     Unit Growth Incentives
high adventure experiences for the youth with less
out-of-pocket expense for your families.                             Multiple Selling Options
Help all of your families save their money by having             Trails End App and Dashboard
100% of your Scouts participate! This year’s popcorn
sale can be the shortest, best sale EVER! It’s up to you!          Scout Prizes and Rewards

                    For more information visit http://www.michiganscouting.org/popcorn2019/

Guide Index                                                 Online Resources
Why Sell Popcorn                                  Page 3     Visit Us Online at:
Product Sale                                      Page 4     www.michiganscouting.org/popcorn2019
                                                             for additional Popcorn Resources:
Building a Successful Sale                        Page 5
Trail’s End App                                   Page 6     • Ideal Year of Scouting / Program Planning
Selling Methods                                   Page 10    • How To Guides on:
Tips & Best Practices                             Page 11        - Look for your unit kernel
Popcorn Calendar                                  Page 13        - Planning your Sale
Product Lineup                                    Page 14        - Conducting Online Sales
                                                                 - Using Popcorn Ordering System
Commission, Prizes and Incentives                 Page 15
                                                                 - Ordering Prizes
Unit Growth Incentive                             Page 16
                                                             • Tracking and Inventory Management Tools
Ordering and Distribution                         Page 19    • Unit Kick-off Best Practices and Videos
Product Returns/Account Settlement                Page 20    • Trails End App
Payment Procedures                                Page 21    • Training Videos for Scouts/ Parents/
Trail’s End App Training Webinars                 Page 22      Leaders
                                                             • And much more!

                           Text mccpop to 555888 for sale updates and reminders.

 PRESIDENT FORD FSC             WATER AND WOODS FSC           SOUTHERN SHORES FSC         GREAT LAKES FSC

                                     Need help? Email mccpopcorn@scouting.org

  2     2019 POPCORN SALES GUIDE | 6/18/2019
POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
Why sell popcorn
•   Turn-key unit fundraiser
•   No upfront money - No Risk to Unit
•   Council supported prize program
•   Scouts can earn their own way in Scouting with just one fundraiser a year
•   Over 73% supports local Scouting program
•   High quality and best tasting products
•   Multiple ways to Sell - Show and Sell, Take Order, Show and Deliver and Online Sales

SHOW AND SELL FOCUS                       BOOKING LOCATIONS
•   Scalable - More Scouts, More Shifts   •   Start Early! Late Spring, Early Summer          WHY POPCORN
•   One Scout Per Shift                   •   Google Analytics: High Traffic Volume
                                                                                              SHOULD
•   8 Hour Selling Commitment             •   Unique Locations: Malls, Truck Stops, etc.
•   Easy Sales Forecasting                •   Shifts Dependent on Unit Size & Goal            BE YOUR ONLY
                                                                                              FUNDRAISER
MOTIVATING SCOUTS                         BUILD A TEAM
•   Advancement Opportunities             •   Popcorn Kernel Team
                                                                                              Top 10 Reasons
•   Scout prizes and rewards              •   Shared Ideas & Effort
•   Accepts Credit Cards                  •   Tribal Knowledge Passed Down                    •   Risk Free Sale
•   No fees                               •   Scalable                                        •   No-Hassle Payment System
•   Real time reporting                                                                       •   Popcorn Supports Scouting
•   Recognition for Top Seller Status     SALES TRACKING                                      •   Local Warehouse Locations
•   Fun, Games, Pie Face                  •   Point of Sale Software
                                                                                              •   Flexible Timeline
                                          •   Accept Credit Cards
                                                                                              •   Streamlined Product Line
RECRUITING                                •   Individual Sales Tracking
•   Recruit at Show and Sells
                                                                                              •   Affordable Products
                                          •   Real-Time Reporting
•   Train the Parents                     •   Dashboard                                       •   Exciting Prize Program
•   Distribute Flyers                                                                         •   Hometown Heroes
•   Take Contact Information              PARENT BUY-IN                                       •   Sell Online
                                          •   Personal Growth Program
                                          •   One Fundraiser Per Year
                                          •   No Dues
                                          •   Unit Culture: It’s What We Do

                                                                 New for 2019
                                                       Unit Sign Up Incentive
                                               New Scout Trails End App and Dashboard
                                                 Unit Trails End App and Dashboard
                                                       Unit Growth Inventives
                                                       Top Seller Club Events

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POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
Product Sale highlights
      Keys to success
      •   Units should plan their Ideal Year of Scouting. Program planning is the first step for successful
          Scouting and for goal setting. This should take place during the summer before fall recruitment.
      •   Don’t wait until the last minute to find your units Popcorn Kernel! Volunteer recruitment, engagement
          and accountability are important in a successful sale.
      •   It’s important to have a little fun; be sure your unit kickoff is exciting, motivating and meaningful.
      •   Each unit’s plan and goal is customized to fit their needs.

FLEXIBLE ORDER DATES                                                                                         August

Three available Order Dates – August 10, September 14, and October 26th, 2019. You only need to               1O
order for the time you are actually selling. Take product only when you are going to sell. This              September
can shorten the sale, leaving the Holidays free for family time. If your Scouts work hard for a
just a few weeks this fall they can help provide the money necessary for great programming                    14
the rest of the Scouting year! Remember, we are not selling popcorn, we are funding adventure!               October

CONSISTENT PRODUCT LINE UP!                                                                                   26
Consistent with 2018 this year’s Line up; Chocolate Lovers (tin), Cheese Lovers Collection, Salted Caramel
(no tin), Chocolate Caramel Crunch, Premium Caramel Corn w/nuts, Unbelievable Butter Microwave,
White Cheddar (larger bag), Classic Caramel Corn, Popping Corn and two donation levels for Hometown
Heroes/Military Donations!

UNIT COMMISSION
Each unit will receive a 34% commission. *The “NO PRIZE” option is still available and will add 3% to that
commission. You will need to adjust your Trails End system to reflect your commission choice.* Online
sales earn 35% commission with free shipping. MCC incentives and patches will be available for all units.
MCC incentives include 3 Top Seller Patches per unit, a $750 prize, the Top Seller club and the fill-a-sheet
for a Universal Studios Drawing. (To receive patches, prizes, 3% extra commission or your Unit       December
Growth Incentive; final payment will need to be made on time!) Prize orders will need to be
placed by the deadline of December 15th, 2019.                                                                15
IMPROVING WEBSITE (www.trails-end.com)
Watch training modules, more system updates, easier signup/access, transfers handled within the
system, online sales show up in your system and are removed automatically from your invoice.

TRAILS END APP AND DASHBOARD (app.trails-end.com)
Track and report real-time storefront, wagon and online sales. Accepts cash, credit cards, tracks
inventory and sign up storefront shifts. Credit Card processing Powered by Square, paid by Trail’s End
and Michigan Crossroads Council. Free payment processing with swipe capability. If you have an
existing Square it can be used as well.
• Streamlined invitations for Scout families to download app and create Trail’s End account.
• Integrated scheduling and management of storefront sites and shifts.
• Robust popcorn inventory, cash and credit card tracking for storefront sites, take order and online.
• Real-time, dashboard and downloadable reporting of sales, inventory and storefront registrations.
• Easy to understand reporting to determine your Scout’s rewards.

  4       2019 POPCORN SALES GUIDE | 6/18/2019
POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
Building a successful sale
 Visit: www.michiganscouting.org/popcorn2019/ for more information.
1.   Discuss with your Scouts and parents why your              8.   SELL SELL SELL - Keep Scouts motivated! Do one
     unit Sells Popcorn - Conduct youth/adult program                fundraiser per year and do it well! Some ideas
     planning and do an Ideal Year of Scouting Planning              to keep Scouts motivated: arrange den/patrol
     Exercise with your unit.                                        competitions, continuously share what prizes and
                                                                     incentives are available at each sales level, remind
2. Set a Unit and Per Scout Sales Goal - Utilize the                 parents about how the popcorn sale pays for their
   Program Planner in the ‘tool kit’ and set unit and                program, and give regular updates on your unit’s
   Scout sales goals. Units who set a goal with their                progress towards your sales goal.
   Scouts sell almost twice as much.
                                                                9. Collect Payments from Families - Develop a plan
3.   Attend Training - Attend your local Field Service             to collect payments from your Scout families.
     Council/District popcorn training. Visit www.                 Utilize Scout collection envelopes and train Scouts
     michiganscouting.org/popcorn2019 for details.                 to collect fees. Set unit due dates prior to council
4. Formulate a Sales Plan - Talk with your unit                    payment dates so you have time to process before
   leadership and determine which methods of selling               your payment is due.
   you would like to use.                                       10. Order Prizes and Incentives for Scouts - Recognize
5.   Hold a FUN and EXCITING Unit Kick-off for Your                 your Scouts for their hard work with the
                                                                                                                December
     Families - The meeting should explain the popcorn              great prizes and incentives offered
     sale and communicate sales expectations to your
     parents. Build excitement with the boys through
                                                                    through the popcorn sale. Be sure to
                                                                    place your prize order on time, prize
                                                                    orders are due by December 15, 2019.
                                                                                                                       15
     the prize and incentives program.
                                                    August
6. Order Popcorn - Order popcorn by August 10,                  11. Pay Your Popcorn Bill - Make payments
   September 14 and October 26, 2019 as your         1O             on your 2019 popcorn bill on specified
                                                                                                                 December

   unit needs it throughout the popcorn sale.
   Order what you need, and you can return
                                                    September       dates throughout the sale using the Black
                                                                    Pug/Online Payment system. All
                                                                                                                       4
   100%** of what you don’t use up until the         14             payments must be made as specified. Your final
   return deadline. Remember returns must be        October
                                                                    payment must be received by December 4, 2019.
   in full cases and will be checked by                             Check your invoice at any time throughout the sale
   warehouse staff.                                  26             on your own Trail’s End site. If you have questions
                                                                    contact; mccpopcorn@scouting.org.
7.   Manage Popcorn Inventory - Use the new Trails
     End App to develop a plan to track the inventory           12. Spend Your Earnings! - Congratulations! You’ve
     your unit has in stock. Keep product in the hands              followed your plan and raised what your unit
     of your Scouts to keep them selling throughout the             needed to support their program. Now recognize
     sale. The goal is not running out of product yet not           your Scouts by providing a fantastic Scouting
     having excess left to return at the end.                       program in 2019.
                                                                13. Great job and happy Scouting!

**Please read guide for details; only full cases can be returned.

      Keys to success
      •   Program planning is the first step for successful Scouting and for goal setting. This should take
          place during the summer before fall recruitment.
      •   Don’t wait until the last minute to find your units Popcorn Kernel! Volunteer recruitment,
          engagement and accountability are important in a successful popcorn sale.
      •   It’s important to have a little fun; make sure your fall kickoff is fun, motivating and meaningful.
      •   Each unit’s plan and goal is customized to fit their needs.

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POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
trail’s end app
      Point of sale                    Payment   Storefront Scheduling      Sale Tracking

                               APP.TRAILS-END.COM
 Mobile app for Scouts to track and report real-time storefront, wagon and online
 sales, accept cash and credit cards, track inventory by Scout and storefront, and
                         schedule Scouts for storefronts.

2018 Proven Test Results: 191 units / 2,300+ Scouts sold $1.9 million and grew 26%.

BENEFITS FOR UNITS:
• NO CREDIT CARD FEES (paid by Michigan Crossroads Council and TE) – powered by Square.
• Compatible with your Square readers.
• Automatically communicates and tracks sales for Scout Rewards.
• Dashboard Tracking from Unit Leader Portal dashboard, storefront, wagon, online.

BENEFITS FOR SCOUTS:
• Every Scout can do credit card sales (sales are higher vs cash) when using app.
• Linked to online, show and sell, take order, show and deliver.
• Scout Portal Face to face and customer orders.

                          DOWNLOAD FROM THE APPLE STORE OR THE GOOGLE PLAY STORE

  6    2019 POPCORN SALES GUIDE | 6/18/2019
POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
Scout portal

APP.TRAILS-END.COM
DOWNLOAD FROM THE APPLE STORE OR THE GOOGLE PLAY STORE

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POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
unit leader portal

                     APP.TRAILS-END.COM
                      DOWNLOAD FROM THE APPLE STORE OR THE GOOGLE PLAY STORE

8   2019 POPCORN SALES GUIDE | 6/18/2019
POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
unit leader portal

 APP.TRAILS-END.COM
 DOWNLOAD FROM THE APPLE STORE OR THE GOOGLE PLAY STORE

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POPCORN SALES GUIDE Text mccpop to 555888 for sale updates and reminders - For more information visit ...
Selling Methods
Scouts can participate in the sale using several methods. Whatever methods your Scouts choose, you
have the brand recognition of Scouting to help sell product and support the unit’s year-round programs.

•    “Wagon Sales / Neighborhood Blitz” - This is the most effective sales method! Involves the Scout
     soliciting orders at the customer’s residence. This method is preferred for neighborhoods close to
     home. A large percentage of homeowners say that no Scout has ever come to their door, missing
     this great opportunity. Product is brought along (in wagon or vehicle), making it a quick and easy
     process for the customer. If the desired product is not on hand, an order can be taken and product
     delivered later.

•    “Storefront” or “show and sell” - Involves coordinating booths in high foot traffic locations
     throughout your community. Begin the reservation process early (in the summer) to reserve to the
     best locations. Watch for SIGN UPS at some of your local retailers.

•    Order Form / Take order - Scouts collecting orders on their order form. The Scout turns in the
     order form to the unit’s popcorn team (i.e. Unit Popcorn Kernel). The product is then ordered and
     delivered later. This is great for parent’s co-workers, friends and family. It is at unit’s discretion
     whether money is collected up front or upon delivery.

•    Online Sales - Online sales are easier than ever and you make 35% commission! Scouts sell to out-
     of-town friends and family. It also works well for tech-savvy Scouts who are familiar with social
     networking sites like Facebook, YouTube and Twitter. Scouts set up their account on the Trail’s End
     Website (with parental approval if under the age of 13). The customer pays securely online and the
     product is shipped directly to them. CUSTOMERS NO LONGER HAVE TO PAY FOR SHIPPING! The
     unit is not involved in the ordering or shipping process and receives a 35% commission from all
     online sales. Online products can vary throughout the season - so keep checking; www.trails-end.
     com/store

•    Corporate Sales - Focus on companies who give out year-end or holiday gifts to employees
     or customers. Banks, insurance agents, car dealers, doctors, dentists and realtors are all good
     examples. If a company is interested and needs assistance with special ordering please contact
     your District Kernel or popcorn staff advisor.

                   PLANNING YOUR SALE IS KEY!
               Selling units are responsible for all information in this guide!

    10   2019 POPCORN SALES GUIDE | 6/18/2019
Popcorn Selling Tips
                    and Best Practices
Use Assistant Kernels, Den Kernels (Cub Scouts) or Patrol Kernels (Scouts BSA). This Kernel is responsible for
communication and “energy” of the sale in their respective Den or Patrol. They keep track of their Scouts’ weekly
sales and use that info for weekly prizes (your unit offers those!). They also check out popcorn for Show and Sells
and collecting forms & money when Take Orders are due. They balance and double check it all before giving it to
the Unit Kernel.

Have a Goal. Have a Goal. Have a Goal. We can’t say this enough. Units that have a written down and expected goal
sell more. Scouts who either have a goal that is given to them by the unit OR a goal they’ve selected sell MUCH
more.

Don’t be wimpy. Pick a substantial goal. Start at $400 ... or maybe even the $750 or Top Seller Club as a goal.
Average Door-to-Door sales are $200/hour and average Show and Sells are $125/hour. With only 3-6 hours work
(over a 3 month period), they could easily make that. Just think together about all of the great things you Unit
could do if every Scout sold that much.

Communicate with Scouts Families every couple of weeks: check up on how they are doing, keep them informed,
remind them of $750 club and other incentives, etc. Not a high pressure email, just updates and reminders.

Find a Hook: make the sale fun. Have adults dress up in costume, cook and give out free hotdogs, silly signs,
pictures of cub scouting events, have a good popcorn cheer, be a little silly and fun, have a “game” a customer
could participate in.

Decide in advance how your unit is going to divvy up sales. Either give each scout an equal share or pro-rate on a
time basis. Use sign-in/sign-out sheets to track who worked, when, where, how long, etc. The new app can do this
for you!

Take Show and Sell product door-to-door also known as Wagon Sales or Show-N-Deliver. Many units create
good profits using this method. If you have the product at the door, you don’t have to return to the house and the
customer gets his product at point-of-sale. Have a process for checking out popcorn to families just like for Show
and Sell. Have organized neighborhood canvassing or “Blitz” days where scouts and popcorn meet in a parking
lot, neighborhood activity house, or nearby location with designated streets for each den, patrol, etc.

Have a Unit Level Rewards that complement the rewards from Trails End. Some ideas: gift cards for top seller or
top den(s)/patrol(s), pie in the CM/SM face, free camping trip, dues refunded, special unit activity if they sell above
X dollars, free pizza party for the highest selling den, etc. Find freebies at local stores such as free oil change, free
massage, free day spa, etc. for the parents! Parents who are motivated will get their kids selling.

Give yourself enough time to collect the money and place the order. Schedule the forms and money due to the Den
Kernels or Patrol Kernels about a week before you have to place the order. The Assistant Kernels then give you
what they collected several days before so you can get everything in order. This gives everyone time for tracking
down scouts who you know have sold but haven’t turned in their form, etc.

          Visit the MCC Popcorn Website for More Information
                   michiganscouting.org/popcorn2019

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Popcorn Selling Tips
                    and Best Practices
SHOW AND SELL
Set your Show and Sell dates as early as possible: After a couple of weeks, customers will have seen the popcorn
and your sales will start to drop. Time slots at businesses go fast, too. Begin to request date/times in the summer
before school starts.

Have enough Show and Sells opportunities for all your dens/patrols. Large units should have a minimum of 2 time
slots for every den or patrol. Give priority for Show and Sell slots in the second time around to scouts who were
unable to sell the first time. Be sure to use all slots you have signed up for!

Cub Scouts only work for 2 hours. Cub Scouts tend to burn out after 2 hours in the sun (Maybe even 1 hour for
Tigers?) So, if you have a 4-hour shift, then work it so that half the den sets and works for 2 hours then the other
half takes over and finishes last 2 hours. If it’s hot, bring a pop-up awning.

Know your location. You will need 1-2 scouts per door. Some places may have more than one entrance. Sell on the
way out, not in. More than 1-2 scouts working per entrance at once is too many!

Keep scouts active. Don’t let scouts sit idle during a storefront sale. It’s THEIR sale. Have them approach people
leaving the store, asking specifically if they will ‘support scouting’ by buying popcorn. It’s better to schedule
shorter hours to keep the Scouts engaged. Always have them say “thank you”.

When doing Show and Sells DO NOT BLOCK THE DOORS!! ... not with your table or by getting between customers
and the door or their car. Stay to the side. Have signs. Big smiles. Loud voices. Say “thank you,” “please,” “have a
good day,” etc.

General popcorn questions…
Topics Like: Placing an Order Online, Product Line-up, Payment Procedures, etc.
• Visit our website at: www.michiganscouting.org/popcorn2019
• If there is not an answer on the website, email us at: mccpopcorn@scouting.org

Specific popcorn questions…
Topics Like: Local Warehousing, Local Popcorn Kernel Contact Information, District Training Information, etc.
• Visit our website at: www.michiganscouting.org/popcorn2019

                  Text mccpop to 555888 for sale updates and reminders.

            Like the Michigan Crossroads Council Popcorn Facebook Page!
                           www.facebook.com/mccpopcorn
  12     2019 POPCORN SALES GUIDE | 6/18/2019
2019 Popcorn Calendar
                                                 KEY DATES
      Dates listed here will be closely adhered to, please be conscious of the dates applicable to your sale at all times.

 Payments are required throughout the sale, please see the 2019 Popcorn Guide for details. The November (Hunters Sale) orders will be
 handled on a one-on-one consignment basis using product left on hand at MCC. Full return and payment from regular sale needs to be
 made in advance of any consignment sale. Consignment popcorn will receive a 37% commission, receive no prizes and be paid net by
           unit as noted on consigment form. All excess consignment product is to be returned for credit at the same time.

 ~~~Please look at your invoice before the due date to confirm all online sales, pickups and returns are included and your
                  commission is correct. ~~~Also confirm any prize/incentive orders have been placed.
 ****You can make final payment when you make final pick up using an ‘e’ or post dated check.****

     ORDERS DUE                 DISTRIBUTION                   FINAL PAYMENT DUE                         PRIZE ORDERS DUE

SU M      T    W TH F SA                                                   AUGUST 2019
                      1  2 3           1st        Online sales for incentives begin
4 5 6     7           8 9 10           10th       August Order Due
11 12 13 14          15 16 17          22-24      ALL MCC; Popcorn Pickups. Check your email or the website for local information.
18 19 20 21          22 23 24          31st       Labor Day Weekend

25 26 27 28          29 30 31
SU   M T       W TH F           SA                                        SEPTEMBER 2019
 1   2  3      4  5 6            7     14th       September Order Due
 8    9 10     11 12 13         14     26-28      Popcorn Pickups. Check your email or the website for local information.
15   16 17     18 19 20          21               GLFSC - your pickups are October 4th unless you register for non GLFSC warehouse.

22   23 24     25 26 27         28        If you take product any time before September 25th - you will need to pay 25% of your total
                                        retail value by September 28th. No additional product will be distributed without this payment.
29   30                                        Remember APP payments come off your total due and may minimize this payment.

SU M   T       W     TH     F SA                                           OCTOBER 2019
       1        2     3    4   5       4th        GLFSC PICKUPS
 6 7   8        9    10    11 12       25-26      FINAL RETURNS DUE
13 14 15       16    17    18 19       26th         Oct (FINAL) Order Due
20 21 22       23    24    25 26           If you take product any time before October 23rd - you will need to pay 25% of your total
                                         retail value by October 26th. No additional product will be distributed without this payment.
27 28 29        30    31                      Remember APP payments come off your total due and may minimize this payment.

SU M      T
         W TH F SA                                                        NOVEMBER 2019
                1 2                    2nd        SALE ENDS!
 3 4   5 6  7   8 9                    8-9th      ALL MCC; Final Popcorn Pickups. Check your email or the website for local information.
10 11 12 13 14 15 16                   22nd       Unit Growth Incentive orders due
17 18 19 20 21 22 23                   28th       Thanksgiving
24 25 26 27 28 29 30                   30th       All Top Seller incentive orders due

SU   M T W           TH     F   SA                                        DECEMBER 2019
1    2   3  4         5     6    7     4th        Final settlement due!
 8   9 10 11         12    13   14
15   16 17 18        19    20   21     15th       FINAL PRIZE ORDERS DUE!
22   23 24 25        26    27   28     31st       **Any unit still owing will have their entire prize order removed.**

29   30 31

                                                                                        6/18/2019 | 2019 POPCORN SALES GUIDE         13
Product Lineup
                                              (ON HAND)
        NOTE: FOR THE PROTECTION OF YOUR PRODUCT AND LIKELY WARM WEATHER CONDITIONS,
               NO CHOCOLATE PRODUCTS CAN BE SHIPPED UNTIL THE SEPTEMBER ORDER.
                                    Packaging subject to change

INDIVIDUAL                                                 RETAIL
              SYMBOL                     PRODUCT                               INCLUDES                    CASE   COST
 PACKAGE                                                    COST
                                                                    Popcorn will be given to Hometown
                          Gold Hometown Heroes/                     Heroes and customer can receive a
                                                            $50        Smitten for Scouting Sticker.
                          Military Donations (Blue)                 *Background is clear, color used to
                                                                              show details.

                          Silver Hometown Heroes/
                                                                    Popcorn will be given to Hometown
                                                                    Heroes and customer can receive a
                                                   $30                 Smitten for Scouting Sticker.
                          Military Donations (Red)                  *Background is clear, color used to
                                                                              show details.

                                                                       17 oz. White Chocolatey Pretzels

                          Chocolate Lovers (Tin)            $60         17 oz. Milk Chocolatey Pretzels
                                                                      15 oz. Chocolatey Caramel Crunch     1:1    $60
                                                                    7 oz. Milk Chocolatey Pecan Clusters

                          Cheese Lover’s                                5 oz. White Cheddar Cheese
                                                            $30            5 oz. Jalapeno Cheddar
                                                                                                           1:1    $30
                          Collection (Box)                                  5 oz. Cheddar Cheese

                          Chocolatey Caramel
                                                            $25      18 oz. Chocolatey Caramel Crunch
                                                                                                           1:12 $300
                          Crunch (Bag)

                          Salted Caramel (Bag)              $25            20 oz. Salted Caramel
                                                                                                           1:12 $300

                          18-Pack
                                                    $20                                                           $120
                                                                       18 pack of Unbelievable Butter
                                                                                 Microwave                 1:6
                          Unbelievable Butter (Box)

                          White Cheddar (Bag)               $20         9 oz. White Cheddar Cheese
                                                                                                           1:8    $160

                          Premium Caramel Corn
                                                            $20
                                                                     18 oz. Premium Caramel Corn with

                          (Bag)                                          almonds, cashews, pecans          1:12 $240

                          Classic Caramel Corn
                                                            $10         11 oz. Classic Caramel Corn
                                                                                                           1:12 $120
                          (Bag)

                          Popping Corn (Bag)                $10             30 oz. Popping Corn
                                                                                                           1:12 $120

                   ATTENTION: COLLECTIONS ARE PACKAGED IN SILVER FOIL PACKS WITHIN
                      THE BOX OR TIN. This includes Chocolate Lover’s and Cheese Lover’s

 14    2019 POPCORN SALES GUIDE | 6/18/2019
COMMISSION STRUCTURE
                 34%                                     3%
                                             Additional if your unit does not
                                                                                                 35%
            Base Commission                           order prizes                     Commission on all online
           PLUS prizes and MCC                                                          sales - online sales can
                                            MCC Incentives are still included!
               Incentives.                                                              be included in totals for
                                              Reset your commission in TE                    Scout prizes.
                                                         system

                       Prizes & Incentives
              Sales, including online from August 1, 2019 through November 2, 2019 can be                              November

                            included in Scout totals for prizes and incentives.                                          1
                   Unit Growth Incentives must be submitted by November 22, 2019                                       November

           **Patches and all Michigan Crossroads Council sponsored incentives are available
                                to units that choose the cash option.**
                                                                                                                        22
INCENTIVES:
 November
          $1,200 Top Seller - Sales at $1200 earn access to additional incentives. Look for details on these events
 30         being presented by your Field Service Council. Sign up through a link available at
            www.michiganscouting.org/popcorn2019 before the deadline of November 30, 2019.

UNIVERSAL STUDIOS - Each filled order sheet will be used as a ticket into a drawing for a Universal Studios            November

Package. App and online sales count! Each transaction can be added as a line item towards the Scout’s sale.
Completed filled order forms/online tracking must be received on or before November 30, 2019. Donations                 30
to the unit, partial Hometown Heroes donations. *Forms must include Scout’s first and last name, unit type (Pack
or Troop or Crew) and number, district name and total sales value. Find the forms at www.michiganscouting.org/
popcorn2019. Please watch the michiganscouting.org website for the link to submit.
November
            $750 PRIZE - Be sure you enter your $750 sellers for their incentive on the unit prize order before the
 30         deadline of November 30, 2019 (see below)

$2,500 TRAILS END SCHOLARSHIP - Scouts who sell at least $2,500 (online, face-to-face, or combination) in any
calendar year will have 6% of their Qualified Product Sales count towards their own Trail’s End Scholarship*. Once
enrolled, 6% of their sales each year will go towards the scholarship. Scouts only have to hit the $2,500 minimum
one time, and don’t forget online sales count!
Reporting of sales is not automatic, and forms must be submitted to Trail’s End each year following these
guidelines; Completed scholarship form, copy of each paper order form, tracking for any show and sells, show and
delivers, online sales, app sales to be submitted to; michiganscouting.org/popcorn2019/scholarship. MCC popcorn
customer service will sign and send to Trails End.

            All additional Scout prizes/incentive orders need to be placed to National supply                          November

                       through your unit's Trails End site by November 30, 2019.**                                      30
We cannot guarantee fulfillment if not placed by this date. Please see calendar for details. Any              December

prize/incentive order (including patches) will be held due to non-payment will be completely removed
from the system as of December 31, 2019. There will be no additional opportunity to get prizes/awards or                31
patches. Any removed prize order will get a 3% credit applied to the invoice. Any amount still due will be turned
over to collection for non-payment.

                                                                                6/18/2019 | 2019 POPCORN SALES GUIDE     15
Unit Growth Incentive
      Units must be paid in full and have submitted their Unit Growth Incentive Order by
                                      November 22, 2019.

          INCREASE SALES BY $2,500 (Over 2018 Sales)
                       CHOOSE ONE
PINEWOOD DERBY KIT
(2) Participation Ribbons (10/pack)
(1) Pinewood Derby Poster Set
(1) Pinewood Decoration Kit
(1) Caution Tape
(1) Pennants
(25) Pinewood Derby Cars
(4) Pinewood Trophy - Small
(4) Pinewood Trophy - Medium
(4) Pinewood Trophy - Large

LIGHTS & MORE KIT
(1) Coleman Twin LED Lanterns
(1) Coleman 70qt Cooler
(1) Igloo 5 gallon Beverage Cooler
(1) Lodge Cast Iron Dutch Oven

PACK OR TROOP CAMPING KIT
(1) Two-Burner Camp Chef Stove
(1) Five Piece All-Purpose Chef Kit
(1) Six Piece Cast Iron Cookware Set

$200
SCOUT SHOP GIFT CARD
                                                    $200
             *Incentives cannot be stacked. Example; if your unit sells $5,000 over last years total,
                                  you have earned (1)$5,000 UGI or (2)$2,500
 16    2019 POPCORN SALES GUIDE | 6/18/2019
Unit Growth Incentive
      Units must be paid in full and have submitted their Unit Growth Incentive Order by
                                      November 22, 2019.

         INCREASE SALES BY $5,000 (Over 2018 Sales)
                      CHOOSE ONE
PINEWOOD DERBY KIT
(4) Participation Ribbons (10/pack)
(2) Pinewood Derby Poster Set
(2) Pinewood Decoration Kit
(2) Caution Tape
(2) Pennants
(50) Pinewood Derby Cars
(8) Pinewood Trophy - Small
(8) Pinewood Trophy - Medium
(8) Pinewood Trophy - Large

LIGHTS & MORE KIT
(3) Coleman Twin LED Lanterns
(1) Coleman 70qt Cooler
(2) Igloo 5 gallon Beverage Cooler
(2) Lodge Cast Iron Dutch Oven

PACK OR TROOP CAMPING KIT
(2) Two-Burner Camp Chef Stove
(1) Five Piece All-Purpose Chef Kit
(1) Flat Top Griddle
(1) Six Piece Cast Iron Cookware Set

$400
SCOUT SHOP GIFT CARD                              $400
            *Incentives cannot be stacked. Example; if your unit sells $5,000 over last years total,
                                 you have earned (1)$5,000 UGI or (2)$2,500
                                                                         6/18/2019 | 2019 POPCORN SALES GUIDE   17
Unit Growth Incentive
      Units must be paid in full and have submitted their Unit Growth Incentive Order by
                                      November 22, 2019.

         INCREASE SALES BY $7,500 (Over 2018 Sales)
                      CHOOSE ONE
PINEWOOD DERBY KIT
(6) Participation Ribbons (10/pack)
(2) Pinewood Derby Poster Set
(3) Pinewood Decoration Kit
(2) Caution Tape
(4) Pennants
(75) Pinewood Derby Cars
(12) Pinewood Trophy - Small
(12) Pinewood Trophy - Medium
(12) Pinewood Trophy - Large

LIGHTS & MORE KIT
(6) Coleman Twin LED Lanterns
(2) Coleman 70qt Cooler
(3) Igloo 5 gallon Beverage Cooler
(2) Lodge Cast Iron Dutch Oven

PACK OR TROOP CAMPING KIT
(2) Two-Burner Camp Chef Stove
(2) Five Piece All-Purpose Chef Kit
(1) Flat Top Griddle
(2) Six Piece Cast Iron Cookware Set

BSA BRANDED CANOPY

$600
SCOUT SHOP GIFT CARD                            $600
              *Incentives cannot be stacked. Example; if your unit sells $5,000 over last years total,
                                   you have earned (1)$5,000 UGI or (2)$2,500
 18    2019 POPCORN SALES GUIDE | 6/18/2019
Ordering & distribution
                     ORDER POPCORN: TRAILS-END.COM/LOGIN

                                                                                                                      August
ORDERING:
•
•
    Please confirm your username and password well BEFORE the due date.
    There are three available dates to place orders in the Trails End site Go to; http://scouting.trails-end.com
                                                                                                                       1O
    to place your order by these specified due dates.                                                            September

•   Double check your order before submission.
•   Units have the ability to order on August 10, September 14, and October 26 - use the plan that fits                14
    your unit the best. If your unit does not meet until after school starts, the September pickup is            October
    probably the earliest you want to get product!
•   Remember a 25% payment will be due in September (for August and earlier September orders) and                      26
    October (for any late September or earlier October orders) for any orders filled before the late September
    pickup. NOTE: There will be no additional products distributed until payment is received as laid out on the
    Payment Procedures page and calendar.
•   Only take product if you are going to sell before the next order date.

•   Chocolate products are not available until the September order.

                           Need help? Email mccpopcorn@scouting.org

       SPECIFIC FSC INFORMATION INCLUDING CONTACT NAMES AND
    NUMBERS, WAREHOUSE LOCATIONS, TIMES, DATES ARE AVAILABLE HERE:
     www.michiganscouting.org/popcorn2019/ OR FROM YOUR LOCAL OFFICE
                             OR PROFESSIONAL.

DISTRIBUTION
•   If your warehouse takes appointments, be sure to sign up in advance and be timely with your pickups.
    Distribution locations are manned by volunteers and available staff statewide. To make sorting and
    distribution days as smooth as possible, please consider helping in your local warehouse.
•   Deliveries to council take place in August, September and November. Please check www.michiganscouting.
    org/popcorn2019 for the warehouse locations and times near you.

             Note: PLEASE double check your packing slip BEFORE signing!
                 Once signed, you are responsible for the debt incurred.
    Please see program calendar for order dates and www.michiganscouting.org/popcorn2019

                   For more information visit http://www.michiganscouting.org/popcorn2019/

                                                                               6/18/2019 | 2019 POPCORN SALES GUIDE   19
Product Returns &
                   account settlement
                                100% of your product can be returned!
                       VIEW YOUR ACCOUNT ONLINE: TRAILS-END.COM/LOGIN

PRODUCT RETURNS:
Final returns are due to our warehouse by Friday, October 25, 2019.                                           October

In September and October whenever the warehouse is open for pickups, it MAY also be open for returns.
Help us help you, if you see you have excess product PLEASE keep us informed. If you let your district
                                                                                                              25
kernel, unit serving executive or FSC staff advisor know—they can help you get that product into someone else’s
hands and OFF YOUR INVOICE! The app can help you track inventory too!
See dates and times in your area; www.michiganscouting.org/popcorn2019/.

Council Policy on Product Returns:
• 100% of the product a unit orders can be returned to the council (in full cases, correct product) until the final
   return date of Friday, October 25, 2019.
• Please respect your fellow volunteers, do not falsify your return. Product is re-distributed, discrepancies cause
   other volunteers extra time and effort when you reseal a case or put incorrect product in it.
• Product returned in full cases may be opened and examined by warehouse staff to verify contents are
   identical, undamaged and salable.
• The council reserves the right to refuse damaged, melted, or defaced packaging, product or cases. Returned
   product must be in full cases and cannot be defaced in any way (e.g. written on, labeled, stickers, etc.)
• All returned cases must be in a fully salable condition.
• Warehouse staff will writeup a return form and sign, giving a copy to the unit. Unit and warehouse staff will
   sign the return form AFTER CONFIRMING ACCURACY. Please double check for accuracy BEFORE SIGNING.
• Remember you can always look at the ‘post order adjustments’ to see any activity that has taken place on your
   orders. You can also print your invoice ‘with adjustments’ showing.
• No product will be accepted for return after Friday, October 25, 2019 - no exceptions.

Account/Product Settlement: To review your invoice for accuracy go to: http://scouting.trails-end.com/

*Please check the system within three business days of a return, pickup or change to confirm it has been
accounted for properly. It is up to the unit to confirm dollars owed prior to the due dates. After contacting us,
please check the system again for confirmation the changes were made.

If you see any discrepancies please contact; mccpopcorn@scouting.org, your District Kernel, Unit Serving
Executive or FSC Staff Advisor immediately to rectify. Please do so before your payment is due.
• Remember you can look at the ‘post order adjustments’ to see any activity that has taken place on your orders
     by printing your invoice ‘with adjustments’ or going to reporting in your Trails End system and pulling your
     ‘post order adjustments’.
• Adjustments should be made within three business days of a physical transaction. If you see any
     discrepancies, please contact; mccpopcorn@scouting.org or your FSC Staff Advisor. (listed in the contact
     guide)
• Account/Product settlement – always review your invoice before paying.

Unit to Unit transfers
Unit to Unit Transfers are again available in the Trails End system. When you transfer product to another unit
remember that product will not be moved from your unit to the ‘buyer’ until they have approved the transfer.

                                     Need help? Email mccpopcorn@scouting.org

 20     2019 POPCORN SALES GUIDE | 6/18/2019
Payment Procedures
                    MAKE YOUR POPCORN PAYMENT ONLINE AT
                   http://www.michiganscouting.org/popcorn2019/

Personal checks, Credit card payments, multiple checks from your customers, or checks made payable to a
unit cannot be accepted as payment for a unit’s popcorn bill. Prize and incentive orders will not be released for
shipment until the unit’s invoice is paid in full and processed by the council.
Final Settlement: When the sale is complete, units keep their commission and pay the ‘Balance Due Council’ on
invoice. This keeps the money in the unit account for use in providing program for the scouts. It is up to the unit
to confirm dollars owed on the invoice prior to the due dates.
Unit Payment Due Dates: It is the unit’s responsibility to access their invoice through; http://scouting.trails-end.
com and pay at the intervals noted below using the Black Pug system. Before accessing Black Pug please have
available; FSC, District, Unit Type (Pack,Troop etc), Unit Number,
Routing Number and Account Number. Check for accuracy and
pay at; www.michiganscouting.org/popcorn2019/payments to
access Black Pug for payment.
Notes: We are encouraging payment processing through Black
Pug. This process was highly successful last year and will permit
the unit to pay online and alleviate carrying checks to the office or
warehouse.
Option also available to pay by check:
Checks can also be brought to a local FSC office to be received on
or before the dates below. Be sure when you go to the warehouse, you bring a copy of your invoice and receipt.

Remember that you cannot pickup additional product unless total dollar amounts due are paid.                September

• September pickups - Units that take product through September 25, 2019 will need to make a
   payment equal to or above 25% of their Total Retail Value on or before September 28th. This should              25
   include an interim pickups.                                                                               October
• October returns - All returns are due by October 26th. Units that take product through October 23, 2019
   will need to make a payment equal to or above 25% of their Total Retail Value on or before October 26th.
   This should include any interim pickups.
                                                                                                                   26
• November pickups - You can make a partial or final payment when you pick up in early November.            December

   Please be sure to audit your invoice before paying. Prizes will not be released without full payment.
• Final payments are due on or before December 4, 2019.                                                            4
Notes:
• We are encouraging payment processing through Black Pug (https://scoutingevent.com/272-
   2019PopcornPayment) that will permit the unit to pay online and alleviate carrying checks to the office or
   warehouse. (Much like payments made for camping and other MCC/FSC events.)
• Option also available for paying by; bringing an office receipt to the warehouse OR bringing a check to the
   warehouse AND submitting a post dated check at final delivery.
• Units that cosign product for a later November sale will follow the payment plan as laid out in that agreement
   with your FSC Staff Advisor.

                                                                            6/18/2019 | 2019 POPCORN SALES GUIDE   21
trail’s end app training
   webinars for unit leaders
Thursdays (June 20
through September 12)
6:30PM & 9:30PM EST

Saturday, June 22nd
12:00PM EST

Saturday, July 20th
12:00PM EST

Saturday, August 24th
12:00PM EST

For more information and to register visit https://app.trails-end.com/unit-training/

           Save time with the new
              trail’s end app
  Text APP to 62771 to get the link to download.
 The app for Scouts to track and report real-time storefront, wagon
 and online sales, accept cash and credit cards, track inventory by
      Scout and storefront, and sign up for storefront shifts.

 22    2019 POPCORN SALES GUIDE | 6/18/2019
Notes
Notes
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