NZ HEMP EXPORT DRIVEN INVESTOR REPORT: $2 Billion and 20,000 Regional Jobs by 2030 Just needs the nod - full report - New Zealand Hemp ...

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NZ HEMP EXPORT DRIVEN INVESTOR REPORT:  Billion and 20,000 Regional Jobs by 2030 Just needs the nod - full report - New Zealand Hemp ...
NZ HEMP EXPORT DRIVEN
INVESTOR REPORT:
$2 Billion and
20,000 Regional Jobs by 2030
Just needs the nod...

                               full report
NZ HEMP EXPORT DRIVEN INVESTOR REPORT:  Billion and 20,000 Regional Jobs by 2030 Just needs the nod - full report - New Zealand Hemp ...
Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020              3

NZ’s Hemp Export Driven Industry
10 August 2020
By Dr Nick Marsh
                                                    Author: Dr Nick Marsh
                                                    Published by: NZ Hemp Industries Association
                                                                                                                  table of contents
1) A 60 page FULL REPORT                            Funded by: AGMARDT/NZHIA
https://joom.ag/attC for investors, in the NZ       Editing, Design & Artwork – Marco Fantham &
iHemp industry                                      Chedon Owsley
2) A 28 page SNAPSHOT https://joom.ag/oSiC          Printing: NZ Hemp Industries Association Inc            FOREWORD.........................................................................................................    5
of the full report for investors, in the NZ         Submit feedback and queries, to the author via
iHemp industry.                                     admin@nzhia.com

ACKNOWLEDGEMENTS                                    Disclaimer:
                                                                                                            EXECUTIVE SUMMARY.......................................................................................             7
-A huge thanks to my wife Linda Robinson            The purpose of this report is to explore the
whose writing and editing expertise has been        commercial, regional, and environmental
invaluable to this report.                          opportunity for investors in the Industrial             1. INTRODUCTION.............................................................................................        10
-Thanks to Richard Barge, Chair of NZHIA, Nigel     Hemp sector in New Zealand.
Slaughter from Ligar Extraction, and Nigel          Readers are responsible for accessing the
Hosking from Midlands Seed who have guided          relevance and accuracy of the content of this
this project - from seed to product, so to speak.   publication. NZHIA, AGMARDT or the author
                                                                                                            2. WHAT IS HEMP...............................................................................................      12
-Thanks also to all the CEO’s and investors who     will not be liable for any loss, damage, cost or
have created and grown the hemp companies           expense incurred or arising by reason of any
including: Dave & Anne Jordan - Hemp Farm           person using or relying on the information in           3. HEMP HEALTH MARKETS - COUNTRY COMPARISONS..........................                                              20
NZ, Andrew Davidson – Midlands Seed, Jacob          this publication.
Draper - Hemp NZ, Matt Johnston - Hemp              This publication is copyright. NZHIA
Connect, Isaac Beach - Kanapu Foods, Andrew         encourages wide dissemination of it’s
Bell - Kakariki Fine Foods, Brad Lake, Brendon      research, providing the organisation and
                                                                                                            4. HEMP FOOD PRODUCTS IN NEW ZEALAND............................................                                    30
McIntosh, Michael Burnett - The Brothers            author are clearly acknowledged.
Green, Chris Woodney - NZ Hemp Brokers,
Mack McIntosh - Hemp Seed Holdings, Tadhg                            Author: DR NICK MARSH                  5. HEMP FIBRE INVESTMENT GROWTH........................................................                             42
Stopford - Hemp Foundation, Lisa Gadsby - NZ                         Strategic Analyst
Hempress and many more.                                              Next Corporation
-And a special thanks to the 150 farmers who                         021 617 267
have planted around 1,200 hectares of hemp
                                                                                                            6. THE ROAD TO A MAJOR HEMP EXPORT INDUSTRY...............................                                          46
                                                                     nick.marsh@nextcorporation.net
in 2019/2020.                                                        linkedin.com/in/dr-nick-marsh-3b3109

NZ'S HEMP EXPORT DRIVEN INDUSTRY                    NZ Hemp Industries Association                          7. HEMP GROWTH SCENARIOS - A $2 BILLION INDUSTRY BY 2030......                                                      49
ISBN 978-0-473-53796-8 – Full Report (softcover)    PO Box 38 392, Howick, Auckland, New
ISBN 978-0-473-53798-2 – Full report (PDF)          Zealand 2014
ISBN 978-0-473-54114-9 – Snapshot (softcover)       Chair: Richard Barge
ISBN 978-0-473-54115-6 – Snapshot (PDF)             021 706 690                                             8. CONCLUSION................................................................................................       54
10 August 2020                                      www.nzhia.com
(c) 2020 copyright NZ Hemp industries               admin@nzhia.com
Association Inc (NZHIA)

                                                                                                            APPENDIX 1 - SCENARIO MODELLING ASSUMPTIONS..............................                                           56

                                                                                                            APPENDIX 2 - BIBLIOGRAPHY.........................................................................                  56

                                                                                                            APPENDIX 3 - NZ FOOD, FIBRE, AND HEALTH – KEY REPORTS.................                                              57
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    New Zealand Hemp Regions

                                                             AUCKLAND & NORTHLAND
                                                                                 -
                                                              HEMP REGION: KOEKOEA

                                                                                       FOREWORD
                                                                                       Industrial Hemp is a treasure trove of potential
                                                   WAIKATO & BAY OF PLENTY HEMP        - New Zealand can grow high quality plants,
                                                              REGION: HEMP FARM        which can be processed into a wide range of
                                                                                       natural health products for consumers, as well
                                                                                       as industrial products for different industries.
                                                                                       The environmental and health credentials of
                                                                                       hemp are aligned with the values of consumers.
                                                                                       Processing has to be situated close to the
                                                                                       farms - which leads to investment in regional
                                                                                       development. And, the creation of jobs and
                                                                                       training opportunities.

                            WELLINGTON/MANAWATU-WHANGANUI/TARANAKI                     80 years of prohibition      the food and fibre hemp
                                                                                       means there is a             industry is moving forward
                                           HEMP REGION: HEMP CONNECT                   tremendous amount            and making huge leaps
                                                                                       of work required. That       each season, to develop
                                                                                       fits well with our ‘can      and service a wide range
                                                                                       do’ attitude, and kiwi       of expanding markets:
                                                                                       ingenuity. Our research      • The food industry
                                                                                       and development eco-             has embraced the
                                                                                       system are well positioned       highly nutritious hemp
                                                                                       to develop new products          seeds, and the wider
                                                                                       and services. Additional         industrial applications
                                                                                       rewards come from                are starting to be
                                                                                       licensing the technology         discussed as supply
                                                                       SOUTH ISLAND    to process and produce           creates a demand
                                                              HEMP REGION: MIDLANDS    hemp products for global         for the secondary
                                                                                       markets.                         industries. They being
                                                                                       We have the growers, and         animal foods (currently
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                                                                                              Executive Summary
                                                                                              The global research in this report paints a
                                                                                              surprising picture for most New Zealanders. A
                                                                                              big opportunity for the New Zealand economy,
        illegal) and industrial          yields will increase        and other products       of which few are aware. In short, we could
        uses.                            as new varieties are        that are required to     have another crop export success like Wine and
    •   The fibre industry is            bred to meet the            deliver our high value
        potentially the largest          specifications of the       branded products to
                                                                                              Kiwifruit, but in a much shorter time. Hemp
        part of the industry,            food, fibre and health      global niche markets.    products are making a comeback globally
        with a high demand               industries. Farming                                  into mainstream consumer markets as well
        for low and high tech            systems will benefit                                 as industrial markets, most notably in the
        end products. It will            from this alternate land                             Americas and across Europe.
        provide scalable and             use, in their rotations.
        bankable business                Regenerative hemp
        plans for investors              will help these systems                              Hemp manufacturing           The global hemp industry
        and farmers. There               to become sustainable,                               was for centuries a key      is projected to grow from
        is a strong local                and will benefit the                                 economic sector from         US$ 4.6 billion in 2019
        demand for low carbon            soil and ecosystems                                  Asia to the Americas. But    at a CAGR of 34%, to
        construction materials           where it is grown.                                   this was followed by eight   US$64.8 billion by 2030.
        grown and made in            •   Health applications,                                 decades of being wrongly     The biggest share of
        New Zealand. Ensuring            which are currently                                  designated as a narcotic     this market is expected
        continuity of supply             limited by our legal                                 drug. Hemp and marijuana     to be CBD and other
        from local sources is            framework, have the                                  are two varieties of the     cannabinoid products,
        a priority in the ‘new-          potential to bank             Richard Barge          cannabis plant. Marijuana    followed by seed food
        normal’ post Covid-19.           roll the industry        Chair of NZ Hemp Industry   contains psychotropic        products, as well as an
    •   Growers will improve             and encourage the          Association Inc (1997)    THC, while hemp contains     increasing demand for
        their on farm                    development of hemp                                  the calming CBD.             low and high-tech fibre
        management and their             fibre into packaging                                                              products both locally and
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                              20,000 REGIONAL JOBS BY 2030                                        THERE ARE ONLY 2 PROBLEMS GETTING IN THE WAY:

                                                                                                           1. The general public ignorance, confusion, and
                                                                                                              outdated stigma about cannabis, marijuana,
                                                                                                                                     medicines, and hemp.

    overseas. A niche market         This report is to inform         led by Dave and Anne                                                                             MISUSE OF DRUGS
    which NZ could quickly           investors and politicians        Jordan who founded                                                                                  ACT 1975
    dominate is premium seed         about the opportunity            Hemp Farm NZ in 2008,
    oils for the discerning          hemp provides to our             also Andrew Davidson and        2. The regulatory block that is delaying our ability to
    consumers of high quality        economy, as we face the          Nigel Hosking at Midlands          compete in fast-growing global CBD markets with
    cuisine in San Francisco,        challenge of minimising          Seed in Christchurch.              our own brands of hemp nutraceuticals, as well as
    London, Shanghai, and            recession by developing                                                                         premium bulk extracts.
    Berlin.                          new crops and value              Hemp Farm has grown
                                     propositions in world            into Hemp NZ, which
    The commodity hemp               markets. We prosper or           operates as a nationwide
    players are China, USA,          decline on our ability to        conglomerate across
    Canada, and France. But          find high value consumer         Foods, Fibre, and Bulk
    smaller iHemp countries          niches in world markets.         extract markets with a
    and states around the                                             grower’s group of 100
    world (such as NZ) are also      In New Zealand Medicinal         farmers across five         Investment Fund                Industry in NZ in 2006.          in seed products, and
    positioning themselves to        Cannabis/Marijuana was           growing regions.            managers tell us that                                           $317 million in fibre
    play to their strengths and      legalised commercially                                       capital is readily available   This report describes two        products, $1.5 billion in
    specialise in key markets.       in April of this year            Other leading hemp          for the rapid expansion        growth scenarios for hemp        hemp nutraceuticals from
    For example, Israel and          for the production of            companies in different      of our hemp industry           in New Zealand by 2030.          cannabinoids, terpenes
    the Australian state of          pharmaceuticals which            regions have developed      but that investors need                                         and flavonoids, and
    Victoria are focussed on         can include THC and CBD          brands and market share     regulatory assurance so        SCENARIO 1 - No                  20,000 new jobs in the
    pharmaceuticals; Canada          in their formulations.           - Hemp Connect, Kanapu,     that they can enter the        Regulatory Reform                regions.
    is building strength in          iHemp was partly                 The Brothers Green,         nutraceuticals market, as      with the seed and fibre
    fibre for construction and       legalised in 2006, with          Hemp Brokers, Larry’s       well as the seed and fibre     products estimated at            In summary: Does New
    textiles, while Colorado,        new regulations allowing         Creek, NZ Hempress,         markets. Senior lawyers        $500 million with around         Zealand want the export
    California and Hawaii are        for human consumption            Karariki Fine Foods, and    tell us that the regulatory    5,000 new jobs in the            earnings of a new $2.0
    retailing a wide range of        of hemp seed in 2018, but        HomeSite Farm. These        adjustments needed             regions                          billion hemp industry,
    CBD products for different       not the flowers and leaves.      entrepreneurs have          are really not that hard                                        which plays to all our
    customer markets,                                                 helped drive consumer       to accomplish, but we          SCENARIO 2 -                     strengths in agriculture,
    including formulations for       The scaling up of the            demand for hemp seed        need a similar vision and      Regulatory Reform with           and global brand
    animal well-being.               commercial hemp industry         products including oils,    political will to that which   total earnings of $2.0           marketing of high value
                                     in New Zealand has been          balms, milk, and protein    established the iHemp          billion; $183 million            food and beverages?
                                                                      powder.
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                                                                                                     reader will encounter         the report provides a            pyschoactive compounds
                                                                                                     in this discussion, the       comprehensive picture of         in hemp can be used in
                                                                                                     report looks at the results   the New Zealand industrial       a wide range of non-
                                                                                                     of scientific study into      hemp sector at present.          medicine products, such
                                                                                                     hemp. It then scans global    Included is a discussion         as - foods, nutraceuticals
                                                                                                     activity in the industrial    of the present regulatory        or body care. This would
                                                                                                     hemp market, which is         framework, which is seen         enable hemp growers to
                                                                                                     proving very profitable       as a serious obstacle to         use the whole plant, and
                                                                                                     in those countries which      the development of a             to grow the industry at a
                                                                                                     have liberalised their        wider, and more lucrative        substantial rate.
                                                                                                     legislation by either         range of products to
                                                                                                     legalising the cannabis       meet growing consumer            Finally, a ten-year
                                                                                                     plant, or at the least        demand – both in New             forecast is given in
                                                                                                     expressly excluding           Zealand and overseas.            the 2030 Scenario,
                                                                                                     industrial hemp and its                                        based on assumptions
                                                                                                     beneficial compounds          Further discussion               including a liberalisation
                                                                                                     from their anti-drug laws.    includes ways in which           of regulations as seen
                                                                                                                                   the regulatory framework         in other countries, and
                                                                                                     Following on from             in New Zealand could be          predicting a $1.6 billion

     1. introduction
                                                                                                     the global discussion,        changed so that the non-         dollar export sector.

     PURPOSE OF REPORT                interviews and meetings
                                      across the industry and          SCOPE
     This report was                  also desktop reviews of          This report is about
     commissioned by the              the literature relating to       industrial hemp, a cultivar
     NZ Hemp Industries               traditional knowledge, the       of the cannabis plant.
     Association Inc and              science and international        Owing to the general
     funded by Agricultural           and national laws relating       prohibition on cannabis,
     and Marketing Research           to the cannabis plant, and       it is necessary to discuss
     and Development Trust            to hemp cultivars.               cannabis (marijuana)
     (AGMARDT). Its purpose           In addition, a market scan       and medicinal cannabis.
     is to inform interested          has been undertaken of           However, it is vital that
     parties and potential            the global market in those       the reader appreciates
     investors about what has         countries where there are        that industrial hemp, as
     already been achieved            active industrial hemp           compared to marijuana,
     in the industry and              sectors. The international       is a non-psychoactive
     the opportunities for            scan includes an                 cultivar with enormous
     growth; in particular the        understanding of the ways        health and other benefits,
     extraordinary opportunity        in which law changes             as well as the potential to
     for New Zealand to export        have allowed for the             be a new export industry
     into a burgeoning global         development of a market          for New Zealand. It is
     industry in hemp foods,          in hemp-based products.          hoped that this report will
     hemp fibre, and hemp             Finally, the 2030 forecast/      assist in overcoming the
     health products .                scenario was the result          negative connotations
                                      of collaboration with the        around cannabis and give
                                                                       a new appreciation of the
     METHOD                           CEO’s of several leading
                                      NZ hemp companies                value of hemp.
     The report is based on           and the chairman of the          After explaining the
     a substantial number of          NZIHA.                           industry terms which the
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                                                                                                                                    HEMP

                                                                                                                                                         MARIJUANA

     2. What is Hemp
     KEY TERMS SUMMARY                                                                               industrial hemp, and
                                                                                                     processing and trading
                                                                                                                                    New Zealand.                     •   Food products can
                                                                                                                                                                         be sourced from
     Cannabis Sativa                  cannabis flowers which           occurring chemical            in the seeds and stalk to      Hemp (Sometimes called               hemp seeds which
     is an annual flowering           has a wide range of anti-        compounds in hemp and         produce hemp food and          ‘industrial hemp’) is the            are processed into
     plant originating in             inflammatory effects in          marijuana which interact      fibre products.                name given to cannabis               oils, flours, powders
     Central Asia, which has          the body. CBD is non-            with the ECS in our body.                                    sativa plant strains with            and milk. This market
     been cultivated for              psychotropic.                                                  Medicinal Cannabis/            extremely low levels of              started in 2018 when
     several thousand years,                                           Hemp Fibre                    Marijuana Medicines in         THC. (In New Zealand                 we were granted
     for health and recreational      Marijuana is another name        The Bast are the fibres       New Zealand                    the permissible level of             access to hemp seed
     purposes. Recently, it           for these high THC plants        that grow on the outside      Misuse of Drugs                THC is less than 0.35%,              foods for human
     has been bred to enhance         and their associated             of the plant’s stalk- which   (Medicinal Cannabis) Act       in Australia 1%, and in              consumption.
     its active compound              products which have more         can be manufactured into      2018-2019 made it legal        Europe 0.2%). Hemp
     tetrahydrocannabinol             than 0.35% of THC                textiles, ropes, and all      from 1st April 2020 for        is grown both in New             •   Fibre is commonly
     (THC) which provides the                                          fibre-based products.         licensed companies to          Zealand and overseas for             used for pet bedding,
     euphoric effect or ‘high’        Endocannabinoid                                                grow and manufacture           industrial and commercial            high grade paper
     sought by recreational           system (ECS) a recently          The Hurd (or shiv) is the     cannabis prescription          uses. Hemp seed is                   making and as a yarn
     users.                           discovered, molecular            high cellulose, woody core    medicines containing           highly nutritious and                in textiles, plastics
                                      system in the human              inside the stalk, which can   cannabinoids. Including        very versatile. The entire           and composites.
     THC                              body responsible for             be used for hempcrete         high THC dosages.              hemp plant, including                Local demand for
     (Tetrahydrocannabinol)           maintaining homeostasis          and various absorbent                                        stalk, leaves, seeds, roots          construction uses
     the psychotropic chemical        (stability of your               products.                     To understand hemp             and buds can be used for             - which range from
     compound found in                internal environment)                                          one must start with the        a wide range of products,            insulation, MDF boards
     the buds and flowers             in many processes in             Hemp Industry in New          cannabis plant, and then       including food, fibre, and           and hempcrete to
     of marijuana, induces            the body including the           Zealand                       understand the different       health remedies.                     acoustic tiles, carpets
     a euphoric effect when           immune system, sleep,            Misuse of Drugs Act           characteristics of cultivars   Traditional markets exist            and soft furnishings
     heated and consumed.             stress, chronic pain and         (Industrial Hemp)             of that plant and in           for hemp food and fibre              - will support the
                                      moderating inflammation.         Amendment Regulations         particular hemp; these         and as more research is              establishment of new
     CBD                                                               2006 and 2018 allows          differences are central to     done we are developing               industries for the
     (Cannabidiol) a prevalent        Cannabinoids                     cultivation of low THC        the development of an          many more non-                       regions.
     cannabinoid in the               More than 100 naturally          (less than 0.35%)             industrial hemp sector         traditional, high and low
                                                                                                     in any country, including      tech markets.
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     •   A sustainable source of          New Zealand,                     appetite, metabolism
         fibre can complement             creating the jobs and            and more. Science
         our other primary                opportunities required           has revealed a web
         industries like wool             to scale the industry.           of receptors, enzyme
         and forestry and lead            And, leveraging the              and biochemical
         to the development               global reputation of             pathways involved
         of both low and high             New Zealand food and             in manufacturing
         tech applications.               beverages, as a trusted          and using the human
         Researchers at New               brand.                           body’s own form of
         Zealand Universities                                              cannabinoids. Endo
         and Scion Research are       •   Scientific research into         (originating within the
         already engaged with             the phytochemicals               body) cannabinoids,
         industry to open up              contained in the                 can be supplemented
         opportunities to utilise         cannabis leaf and                by phyto (from plants)
         the versatile qualities          flower, and in particular        cannabinoids.
         of hemp fibre for                compounds known
         industrial applications.         as cannabinoids,          •      The cannabis plant can
                                          has resulted in the              be used for treating a
     •   Consumer demand                  recognition that,                wide range of illnesses
         will help focus these            in comparison to                 because it has over
         developments.                    high THC content                 one hundred currently
         By being ahead of                plants, many strains             known cannabinoids
         the curve we could               of Cannabis Sativa               which can each
         be developing                    can be safely used               connect into the ECS.
         novel packaging                  for medicines and                The best known of
         and distribution                 other products. Many             these is cannabidiol
         technology which is              research agencies,               (CBD), which is a
         supported by science.            including the WHO,               non-pyschoactive
         This complements new             have published                   compound. CBD is
         product development,             literature reviews               highly regarded as a
         and has export                   confirming that                  compound with a wide
         potential.                       Cannabidiol (CBD)                range of medical and      New Frontier Data
                                          is generally safe for            health benefits. This
     •   A positive future                human consumption.               knowledge has been
         for hemp food and                (1)                              known for centuries
         fibre is assured.                                                 but only recently
         As the industry              •   The recent                       proved via scientific       The hemp plant has many different uses
         scales up to meet                discovery of the                 research.
         a growing demand                 endocannabinoid                                                                           The hemp plant has many          oils, flours, powders
         for sustainable raw              system (ECS) in              •   CBD is extracted either                                  different uses, which can        and milk. Fibres
         materials, New Zealand           the 1990’s, is very              through separation                                       generally be divided into        sourced from the stalks
         is well positioned to            significant for the              of CBD oil from the                                      four distinct categories         of the plant have been
         be a global leader in            future of the hemp               plant matter, or                                         based on the parts of the        manufactured into
         these areas. We can              industry. The ECS is a           by extracting the                                        plant: Flower, seed, fibre       textiles, ropes, paper,
         play to our strengths,           molecular system in              compound from the                                        (stalks), roots.                 composites, plastics,
         with a sophisticated             our body responsible             stem, stalk, leaves and                                  Food products can be             fuels and construction
         and ecological R&D               for regulating and               flowers of the hemp                                      sourced from hemp seeds          materials.
         system, and an                   balancing many                   plant.                                                   which are processed into
         agile manufacturing              processes in the
         industry.                        body including
                                          immune response,
     •   Hemp is an opportunity           communications
         to invest in regional            between cells,
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     The Hemp Value Chain - Manufacturing Raw Materials
     into products (2)
     THE 3 MAIN PRODUCTION CATEGORIES ARE:
     FIBRE                            EXTRACTS                         SEEDS
     From the bast and hurd in        Cannabinoids, terpenes           Manufactured into oils
     the stalk; is manufactured       and flavonoids extracted         for consumer products
     into a wide range of             from the flowers and             including natural health
     textiles, ropes, paper,          leaves into distillates          products, food products,
     composites, plastics,            and isolates of which the        such as oils, flours, milk,
     fuels and construction           largest market is CBD            supplements, powders,
     materials.                       (cannabidiol).                   balms, industrial oils,
                                                                       lubricants.
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        While the cultivation of
        hemp is permitted in New
                                         of the safety, health
                                         and nutritional benefits
                                                                          Nutraceuticals                  added or concentrated
                                                                                                          ingredients to functional
                                                                                                                                        THE NATURAL HEALTH
                                                                                                                                        PRODUCT MARKET
                                                                                                                                                                         3. However, one could
                                                                                                                                                                            argue that hemp is
        Zealand for the production
        of hemp seed oil and
                                         of cannabinoid-based
                                         products.
                                                                          and Functional                  levels which improve
                                                                                                          health or performance.
                                                                                                                                        1. Hemp health products             the queen of all the
                                                                                                                                                                            plants from which
        hemp seeds, as well                                               Foods - The Growth                                               are part of the natural
                                                                                                                                           health products                  nutraceuticals can be
        as fibre, it is important        The discussion around            Space for Hemp                  2. NUTRACEUTICALS                industry, which is a             extracted, because
        to note that products            liberalisation of cannabis       Many analyst reports over       ‘The term ‘nutraceuticals’       $2.5 billion industry.           of its unique ability
        containing CBD are               can be confusing, as for         the past ten years have         was coined in the late        2. The Natural Health               to work with our own
        regarded by the regulator,       many people cannabis is          pointed out the growth          1980s to describe food           Products Association             endocannabinoid
        the Ministry of Health, as       a synonym for marijuana,         opportunities which lie         products that have a             holds the membership             system, to help keep
        being prohibited.                whereas for those in the         in the space between            health benefit. They are         of 136 NZ companies              all ourphysiological
                                         research sphere or hemp          ‘Food’ and ‘Pharmaceutical      natural product extracts         which are primarily              systems in
        The only exception to this       industries ‘cannabis’ is         Medicine’. As pointed           sold in dosage form as           making nutraceuticals            homeostasic balance.
        is a designation of CBD          simply a plant genus,            out in Chapter 3 it is in       capsules, tablets, powders,      from plants.
        and CBD derived products,        which includes both              this space that the largest     etc.
        containing less than             marijuana (containing            boom in the American and
        2% THC, as medicines,            THC) and hemp (minimal           European hemp markets
        which are governed by            THC) cultivars.                  has occurred, focused
        the Medicinal Cannabis                                            on nutraceuticals and
        Agency, and must be              Without the psychoactive         functional foods. The
        prescribed by a doctor.          THC, Industrial hemp is          following diagram shows                                     GROWTH SPACE EXAMPLES
                                         just another agricultural        the continuum between
        Due to its derivation from       crop. But unlike many            food and medicine, which
        a plant infamous as an           other crops it can be            are categorised as the
        illegal recreational drug,       used by a wide range of          ‘natural health foods’
        the development of CBD           industries. Providing a          market:
        (and minimal THC) based          safe and plentiful resource
        products overseas has            with great physical              1. FUNCTIONAL
        required a liberalisation        properties makes it an              FOODS
        of legislation and other         attractive and sustainable       Foods fortified with
        controls, and a recognition      raw material for industry.

                          THE GROWTH SPACE FOR NUTRACEUTICALS
                                                BETWEEN FOOD AND MEDICINE

                                                                                            MEDICINAL
                    INDUSTRIAL HEMP INDUSTRY                                                CANNABIS
 FOODS WITH
   STRONG                   FUNCTIONAL
                                                              HEMP                         PRESCRIPTION
 NUTRITIONAL                  FOODS/
                                                          NUTRACEUTICALS                    MEDICINES
HEALTH RELATED              INGREDIENTS
     LINKS
Raw Hulled Hemp Seeds      Hemp Protein Powder            FULL SPECTRUM OILS               Epidiolex
Hemp Seed Oil              Hemp Snacks                    CBD OILS                         Sativex
Hemp Protein Powder        Hemp Flour                     CBD PET FOOD
Hemp Milk                  Hemp Skin Balms
20   Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020                               Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020   21
                                                                                                    •   Glaucoma                    FDA approved cannabis            companies’ research
                                                                                                    •   Muscle spasticity           medicine formulation,            includes a focus on
                                                                                                    •   Insomnia, anxiety and       Epidiolex, used to               formulations using
                                                                                                        low appetite                treat epilepsy contains          different doses of CBD and
                                                                                                                                    both CBD and THC.                THC, as they have useful
                                                                                                    Interestingly, the first        Many pharmaceutical              interactive effects.

     3. HEMP HEALTH MARKETS -
     COUNTRY COMPARISONS
                                                                                                    HEMP SEED RESEARCH
     HEMP CANNABINOIDS (CBD) AND THE ENDOCANNABINOID                                                A review of the research        •   Contain GLA (gamma           centuries most countries
     SYSTEM                                                                                         literature (5) on the
                                                                                                    benefits of hemp seeds
                                                                                                                                        linoleic acid) which
                                                                                                                                        is considered to be
                                                                                                                                                                     grew and processed hemp.

     The endo-cannabinoid             Cannabidiol (CBD) was            have shown that while        shows that they;                    beneficial to brain          But the world was divided
     system (ECS) is                  discovered in 1940 and           these cannabinoids are       • Are an excellent                  function, hair growth,       in the 1960’s between
     responsible for managing         THC in 1963. Professor           chemically similar, they         protein source;                 and in reducing              those which accepted the
     the complex parts of a           Raphael Mechoulam has            have almost opposite         • Are an excellent                  arthritic inflammation       UN Single Convention
     human: A vast range of           led a major output of            effects on the human body        source of vitamin E             pain.                        on Narcotic Drugs and
     physiological processes          Israeli research studies in      in the way they interact         and minerals such                                            made Hemp illegal and
     including mood, memory,          the 1970’s, 80’s and 90’s        with the body’s receptors.       as phosphorus,              These benefits can               those refusing to impose
     pain-sensation, and              which has identified more                                         potassium, sodium,          be enjoyed through               a ban, including China and
     appetite. It monitors            cannabinoids, along with         Research studies appear          magnesium, sulphur,         consumption and use of           France.
     irregularities in different      an understanding of the          to show that CBD can help        calcium, iron and zinc;     hemp seeds in a number
     systems and helps                endocannabinoid system           with conditions such as:     • Hemp contains all 21          of ways including:               Hemp is today grown in
     communicate corrective           (discovered in the 1990’s)       • Seizures, inflammation         amino acids which           • raw hulled seeds               around 30 countries; it
     action to restore                and its relationship to              and pain                     are in a perfect ratio      • hemp oils                      began its resurgence in
     homeostasis. Body                cannabis-sourced (phyto)         • Psychosis or mental            for humans, making          • protein powder                 Europe in the 1980’s, in
     temperature is a simple          cannabinoids. Through                disorders, depression        it an ideal food for        • milk                           Canada in the 1990’s and
     example, and the immune          the continuous research              and anxiety                  vegetarians / vegans        • balms for the skin.            in the USA in 2018.
     system is a more complex         findings and influence           • Nausea and                     (and those cutting
     one. Research has proved         of Mechoulam’s work,                 inflammatory bowel           down on meat)               The Global Hemp Picture          Today the top six hemp-
     that humans create their         Israel has become a global           disease                  • Hemp contains a               There is a burgeoning            producing countries are:
     own endocannabinoids,            centre of research and           • Migraines                      number of essential         cannabis and industrial             • China
     such as dopamine and             commercial development.                                           fatty acids, including      hemp industry worldwide             • Canada
     serotonin, inside the body.      (3, 4)                           THC research studies             Omegas 3, 6, and 9,         in hemp foods, hemp fibre           • USA
     These are not stored, but                                         suggest that THC can help        which have major            and hemp nutraceuticals.            • France
     formed as and when the           Further research studies         with                             health benefits; and        It is important to                  • Chile
     body needs them.                 relating to CBD and THC          • Pain and nausea                most notably,               remember that in previous           • North Korea (6)
22   Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020                               Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020   23
     The fastest growth in the        aged 18+ have tried CBD,         in a number of European       - accessible products          this was expanded to the         (due to legalisation), and a
     last 5 years has been in         and that 50% of those            countries, also in the        containing THC, and            legalisation of cultivation,     unified market, that is not
     the use of cannabis for          consuming it, are doing so       United States and Canada,     to non-psychotropic            possession, acquisition          hampered by state/federal
     medicinal purposes and           as a substitute for other        Australia, and Israel.        health products, food          and consumption of               conflict as has been the
     in FMCG (fast moving             wellness products.                                             supplements and                cannabis and its by-             case in the United States).
     consumer goods) - via the                                         Each country or state         nutraceuticals containing      products (i.e. as a
     development of a wide            Similar surveys in Europe        has a slightly different      CBD and other beneficial       recreational drug).              Canada can expect
     range of hemp health             are indicating a similar         profile in regard to this.    cannabinoids.                                                   competition, however,
     products, including oils,        picture as CBD products          At the highly proscribed                                     A licence is required            from other jurisdictions
     capsules, tinctures, teas        are widely available             end of the continuum          Before reviewing the           to grow cannabis                 where relevant legislation
     and balms.                       in large retail chains           are countries such as         New Zealand situation,         commercially, process it         is being rapidly
                                      nationwide. (7)                  Germany and New               both in the present and in     into finished products,          liberalised, in particular
     In addition, hemp                                                 Zealand, which continue       regard to future potential,    conduct research on it           the United States.
     seed and seed oil are            The cultivation and              to classify cannabis as an    it is helpful to look at       and sell it for medical
     being used as a food             development of these             illegal substance under       the hemp industries in         purposes.                        ISRAEL
     supplement, a health             hemp health products             anti-misuse of drugs          some of these overseas                                          As we have seen, Israel has
     food product, and an             has been facilitated by          legislation, but which        countries.                     In what is regarded by           been a global leader in
     ingredient in cosmetics.         legalisation of cannabis         permit certain exceptions                                    commentators as an               research and development
     Also, hemp fibre products        for medicinal purposes.          to that prohibition.          This helps with both           extremely important              of medicinal cannabis
     are becoming very popular        As well as a trend towards       These include medicinal       appreciation of the            further stage of                 and recognition of its
     as a textile and as a            the easing of regulations        cannabis, and the             potential for a developed      liberalisation, regulations      beneficial attributes. As
     substitute for fossil fuel       which had previously             cultivation, processing,      hemp industry in               came into force in October       a result, its medicinal
     plastics and construction        hampered the production          use and consumption           New Zealand, and the           2019 for the production of       cannabis programme was
     materials.                       and sale of hemp health          of hemp seeds and oils        regulatory means by            edible cannabis, extracts        introduced in the early
                                      products, including those        containing minimal THC or     which that might be            and cannabis topicals.           1990’s.
     Hemp Industry Daily (12)         containing CBD.                  CBD.                          achieved.                      These may contain THC
     reports that the USA hemp                                                                                                      and/or CBD and other             The country has stayed
     products market in 2019          Demand Drivers                   Other jurisdictions such      Additionally, it highlights    cannabinoids.                    in the vanguard of
     was around US$1.6 billion        When considering these           as Hawaii and the United      those countries which                                           legalisation, permitting
     revenue, and dominated           developments, it can             Kingdom, retain the illegal   are sufficiently liberal       There is expected to             recreational use of
     by CBD products                  be seen that the growth          status of psychotropic        to have developed              be strong demand                 cannabis from April 2019.
     • CBD - US$1.2 billion           of the cannabis/hemp             cannabis (marijuana),         consumer demand for,           for these products by
     • Seeds and Oil -                industry globally can be         however they have             and understanding of,          consumers who were               GERMANY
        US$200 million                attributed to a number of        legalised the production      hemp health products,          previously reluctant to          Germany was one of the
     • Fibre - US$200 million         drivers.                         and/or importation of         and therefore qualify as       use or consume cannabis          first countries to advocate
        (10)                                                           hemp health products          valuable export markets        products. While the              for CBD legalisation
                                      These include traditional        containing CBD extracts       for NZ producers.              existing market of legal         in Europe, and it has
     There has been a strong          knowledge in regard              and other cannabinoids.                                      cannabis was estimated           developed a diverse CBD
     consumer interest in             to the plant’s efficacy,                                       CANADA                         (in 2019) as C$5.6 billion,      product market, both off
     Cannabidiol (CBD) as an          present day trends in            At the most liberal end are   Canada is at the forefront     the creation of a consumer       and online.
     ingredient in a wide range       consumer demand for              countries such as Canada      of the cannabis/hemp           market for edibles and
     of products. CBD is prized       plant based remedies             and Israel, and various       global industry in regard      other alternate cannabis         In 2017 the German
     for its anti-inflammatory        and products, research           American States, which        to research, investment        products is predicted to         government amended
     and calming effects for          based discoveries, and           have legalised cannabis       and substantial                be worth another C$2.5           its Narcotics Law to
     humans and also pets.            activism around the use          containing THC for            production.                    billion per annum.               make a clear distinction
                                      of cannabis products for         recreational use.                                                                             between cannabis for
     Consumer awareness and           the treatment of certain                                       This has been enabled          The Deloittes Report,            medical and non-medical
     market penetration over          diseases.                        Flowing from this has         by broad liberalisation of     when discussing the              use. This resulted in the
     the past 4 years has been                                         been the growth of hemp       controls of the cannabis       Canadian industry’s              legalisation of medicinal
     extraordinary, led by the        This liberalisation, with        industries ranging from       plant and products             competitive advantages,          cannabis, with a licensing
     USA and Europeans. US            the resulting growth in          medicinal cannabis, to        arising from it. Medicinal     cites government support,        scheme for production,
     surveys indicate that up         their respective hemp            cannabis edibles and          cannabis was legalised         access to capital markets        and prescription only by
     to 25% of consumers              industries, has occurred         other more consumer           in 2001, and in 2018           and the banking system           medical practitioners.
24   Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020                              Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020   25
     Cannabis/marijuana               through registered               hemp based oils are           only) which would mean        United Kingdom and in            THC products for medical
     retains its classification as    specialist doctors.              controlled substances, as     that no prescription would    some US states.                  purposes.
     an illegal narcotic.                                              is cannabis containing THC    be required so long as:
                                      Cultivation and processing       for recreational use.                                       The argument for keeping         Federally, recreational
     In addition, the                 are permitted through a                                        1. The CBD is either          the products as pharmacist       and medicinal use of
     amendments exempted              licensing scheme. CBD            AUSTRALIA                        plant-derived, or when     only, compared to freely         cannabis containing THC
     (industrial) hemp and CBD        oil (less than 0.2% THC)         Having legalised                 synthetic, is subject to   over the counter (OTC),          remains illegal, as well
     from the definition of           is permitted to be sold,         medicinal cannabis in            certain conditions;        is that they consider this       as transporting cannabis
     dangerous substances.            in both pharmacies               2016, Australia has seen      2. The maximum                to be more appropriate           across state borders.
                                      and health stores, as a          a growth in supply and           recommended dose is        as pharmacist advice is
     This allowed for                 nutritional supplement.          demand of medicinal              60 mg or less;             necessary to mitigate            However, there has been
     cultivation of hemp with                                          cannabis products.            3. The product is in packs    safety risks associated          an important change
     less than 0.2% THC, and          The CBD industry in the          This has been limited,           containing not more        with CBD’s potential for         in the federal attitude
     products with less than          United Kingdom is one            however, by the normal           than 30 days’ supply;      drug-drug interactions           to (non-THC) hemp, as
     0.2% THC are available           of the largest in Europe,        prescription/medical          4. CBD comprises 98%          when used at the same            compared to cannabis.
     over the counter. A range        based on imported raw            doctor framework, due to         or more of the total       time as many other               This change is manifested
     of CBD products are also         ingredients. As in other         the need to train doctors        cannabinoid content of     commonly prescribed              by relevant provisions in
     available over the counter;      jurisdictions, however,          in the medicinal benefits        the preparations;          drugs. Schedule 3 also           the Farm Bill of 2018.
     however, edibles are             there are issues around          of the cannabinoids -         5. Any cannabinoids,          requires that Product
     excluded from this, due to       the seller’s ability to make     especially THC and CBD.          other than CBD, must       Information and Consumer         In 2018 the Hemp Farming
     their prohibition under the      therapeutic claims.                                               be only those naturally    Medicine Information is          Act removed hemp (with
     EU Novel Food Regulation.                                         A Senate Inquiry was             found in cannabis and      available to reinforce the       less than 0.3% THC) from
     This regulation requires         EU                               set up in late 2019 to           comprise 2% or less of     safe use of CBD. (9)             Schedule 1 Controlled
     businesses to apply              In addition to the EU            review how the medicinal         the total cannabinoid                                       Substances and made it
     for a novel food                 Novel Foods regulation           cannabis system in               content of the             These proposals                  an ordinary agricultural
     authorisation in the             referred to above, the EU        Australia could be               preparation; and           are presently being              commodity.
     European Commission              has also set up the Rapid        reformed to better serve      6. The product is for         considered by the
     before they sell CBD             Alert System for Food and        the public.                      adults 18 and over.        Advisory Committees of           Its provisions were
     foods. (Designated               Feed (RASFF), to facilitate                                                                  Medical Scheduling and           incorporated in the
     ‘novel’ because there            the quick exchange of            Most products are             The consultation              Chemical Scheduling.             2018 US Farm Bill, which
     is no evidence of                information amongst              imported; by June 2019,       document relating to this                                      became law at the end of
     significant consumption          EU member countries              the top twenty listed         proposal states that “A       This initiative in Australia     that year.
     before 1997). Although           on possible health risks         cannabis companies in         safety review conducted       is of particular relevance
     authorisation is                 related to food or animal        Australia had a market        by the Therapeutic            to New Zealand, where            Usually the Farm Bills
     anticipated, the                 feeds. This applies to CBD       capitalisation of A$1.8       Goods Authority has           there is substantial             provide important
     application process is           products on sale in the EU.      billion.                      established that low          impetus in the hemp              agricultural and nutritional
     lengthy.                                                                                        doses of CBD may have         industry, to definitively        policy extensions for five
                                      DENMARK                          More relevant to this         possible clinical utility     remove CBD extracts from         years; however cannabis
     The sale over the counter        Denmark is another               report, however, are          when used via the oral        the Misuse of Drugs Act          is not typically part of the
     of CBD hemp flowers              country which has                recent moves in Australia     route in the management       1975 (MoDA).                     discussion around farm
     is prohibited because            legalised medicinal              to liberalise its narcotics   of some conditions, that                                       subsidies, nutritional
     they are unprocessed.            cannabis, prescription-          scheduling of CBD to          do not require medical        UNITED STATES                    assistance and crop
     Hemp flowers containing          only from a doctor.              make it available over the    practitioner oversight”.      As of 2019, 22 states            insurance. Then, in 2018,
     quantities of THC are            A small number of                counter in limited doses.     (8)                           across the US have               it was.
     only sold for scientific         licences are granted,            Under the Australian                                        legalised medical use
     purposes or commercial           and market supply is             Therapeutic Goods Act         The proposal advises that     cannabis, and a further          For decades, federal law
     use.                             mostly dependent on              1989, CBD is listed in        the current controls in       11 states have broadened         did not differentiate
                                      strategic alliances with         Schedule 4 of the Poisons     Australia are much more       to allow adult-use of            hemp from other cannabis
     UNITED KINGDOM                   international companies          Standard. The Health          restrictive than those for    cannabis, for recreational       plants, all of which were
     Medicinal cannabis               for all elements, including      Department has proposed       comparable regulators in      and other uses.                  in effect made illegal in
     products were legalised in       research, cultivation and        that CBD should be moved      other jurisdictions, with     An additional 15 states          1937 under the Marihuana
     late 2018, with restricted       manufacturing.                   to Schedule 3 of that         CBD products available        allow the sale of some           Tax Act, and formally made
     access by prescription           However, CBD and other           Standard, (pharmacist         over the counter in the       form of CBD oil, and of low      illegal in 1970 under the
26   Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020                               Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020   27
     Controlled Substances Act,       In states opting not to          a Schedule 1 substance         improve the efficiency        hemp industry which has              price $US0.75/pound
     which banned cannabis of         devise a hemp regulatory         under federal law and          of regulatory pathways        developed in a very short        •   US$53 million paid
     any kind.                        programme, the USDA              are therefore illegal.         for the lawful marketing      time.                                to Kentucky farmers
                                      construct a regulatory           (The only exception are        of appropriate cannabis                                            for harvested hemp
     Federal policy did               regime under which hemp          pharmaceutical-grade           and cannabis-derived          Before hemp was banned               materials
     recognise ‘industrial            cultivators in those states,     drugs approved by the          products”. (13)               again after World War 2,         •   US$194 million in
     hemp’ to the extent that         apply for licences and           FDA).                                                        Kentucky was the leading             gross product sales
     pilot programmes to study        comply with a federally-                                        As a result it has been       hemp-producing state in          •   US$207 million in
     hemp and market interest         run programme.                   Previously CBD products        consulting with the hemp      America.                             capital investments
     in hemp-derived products                                          produced by state-legal,       industry in the US for over                                    •   1,304 people
     were approved by the USA,        The effect of the Farm Bill      medical or recreational        a year, and evaluating the                                         employed
     and by state departments         has been to dramatically         use cannabis jurisdictions     regulatory frameworks
     of agriculture. This             increase the number              - were illegal products        that apply to certain                                          CBD FUTURE GROWTH
     permitted small-scale            of US hemp cultivation           under federal law, both        cannabis-derived products                                      PROSPECTS FOR US
     expansion of hemp                licences. Moving from            within states and across       which are intended for
                                      pilot programmes to Farm         state lines. Under the         non-drug uses. This
                                                                                                                                                                     INDUSTRY
     cultivation, for limited
                                                                                                                                                                     Estimates for the CBD
     purposes.                        Bill endorsed cultivation        Farm Bill, CBD products        consultation includes
                                                                                                                                                                     market in 2024 vary from
                                      has meant an increase in         are more broadly               whether the FDA might
                                                                                                                                                                     US$10 - $20 billion, with a
     However, the US Farm Bill        licences from 3,546 in           available, however this        consider updating its
                                                                                                                                                                     compound average growth
     is much broader, and is          2018 to 16,877 in 2019.          does not mean that all         regulations, in what way,
                                                                                                                                                                     rate (CAGR) from 22%
     regarded as “drastically”        Similarly, hemp acreage          CBD products are legal.        and whether legislative
                                                                                                                                                                     upwards (11)
     transforming hemp policy         has increased from 78,176                                       change is appropriate.        Mitch McConnell is the
     in the US. It allows hemp        in 2018 to 230,000 in            In addition, state legal       Unfortunately for the         senator for Kentucky and
                                                                                                                                                                     (Analysts vary in their
     cultivation broadly, not         2019.                            cannabis (as compared to       industry, to date no report   an ardent supporter of the
                                                                                                                                                                     forecasting models due to
     just pilot programmes.                                            hemp) programmes are           or proposals have come        hemp industry. He is also
                                                                                                                                                                     product definitions, and
     It explicitly allows the         There is a misperception         still illegal under federal    from the FDA as to its        one of the Senate House
                                                                                                                                                                     the proliferation of CBD as
     transfer of hemp-derived         that the Farm Bill               law. However, there is         position.                     leaders who influenced
                                                                                                                                                                     an ingredient.)
     products across state lines      legalises CBD. While             hope among interested                                        the President to sign the
     for commercial or other          it has removed hemp-             parties that reforms to        In the meantime, it           2018 Farm Bill.
                                                                                                                                                                     There are a number of
     purposes. In addition, it        derived products from its        hemp policy under the          continues to send warning
                                                                                                                                                                     reasons for the predicted
     controls the sale, transport     Schedule 1 status under          Farm Bill may serve as a       letters to CBD companies      The result has been
                                                                                                                                                                     rapid growth in the United
     or possession of hemp-           the Controlled Substances        first step toward wider        which it considers are        accelerated economic
                                                                                                                                                                     States CBD products
     derived products, so             Act, the legislation does        cannabis reform.               making unproven health        growth for the state. In
                                                                                                                                                                     sector. These may be
     long as those items are          not legalise CBD, which                                         claims and/or dealing in a    2019, the statistics from
                                                                                                                                                                     applicable in other
     produced in a manner             remains a Schedule 1             The US Food and Drug           non-approved medicine.        the Kentucky Department
                                                                                                                                                                     countries (depending on
     consistent with the law.         substance under federal          Administration (FDA) is                                      of Agriculture show a
                                                                                                                                                                     regulation) and include:
                                      law.                             an agency that is also                                       thriving industry, with
     There is significant,
     shared state-federal             The Farm Bill creates
                                                                       obstructing the industry
                                                                       to some extent. To             Kentucky State -              209 licensed growers.
                                                                                                                                    Particularly of interest are
                                                                                                                                                                     Depth of market
                                                                                                                                                                     penetration.
     regulatory power over
     hemp cultivation and
                                      exceptions to that
                                      illegality; it ensures
                                                                       date, it has approved
                                                                       only one CBD product, a
                                                                                                      a case study                  the increase in licensed
                                                                                                                                    growers, and the valuable
                                                                                                                                                                     CBD products in the USA
                                                                                                      Kentucky is an interesting                                     have been distributed
     production. State                that any cannabinoid             prescription drug to treat     case study, as it shows       income from hemp for
                                                                                                                                                                     through many states in
     departments of agriculture       that is derived from             two rare, and severe forms     the scale of growth in        the farmers, from hemp
                                                                                                                                                                     supermarkets, petrol
     must consult with the            hemp will be legal, if           of epilepsy. Its position is   the hemp/CBD industry         flowers for CBD.
                                                                                                                                                                     stations, and a range of
     state’s governor and chief       and only if that hemp is         that it is illegal to market   of a country or state in                                       large retailers which has
     law enforcement officer to       produced in a manner             CBD by adding it to a food     which legislation has been    •   209 licensed growers
                                                                                                                                                                     made them very visible to
     devise a plan that must be       consistent with the Farm         or labelling it as a dietary   changed to untether hemp      •   43 licensed processors
                                                                                                                                                                     consumers.
     submitted to the Secretary       Bill, associated federal         supplement.                    from (illegal) cannabis.      •   12,800 outdoor
     of USDA. A state’s plan to       regulations, associated                                                                           cultivated acres
                                                                                                                                                                     The versatility of CBD and
     license and regulate hemp        state regulations, and by a      The FDA states that it is      Kentucky is a state with a    •   Hemp flower
                                                                                                                                                                     the nature of consumer
     can only commence once           licensed grower. All other       “committed to protecting       population of 4.67 million        wholesale price
                                                                                                                                                                     demand mean that it will
     the Secretary of USDA            cannabinoids, produced in        public health while            - comparable to New               US35.00/pound
                                                                                                                                                                     grow from inclusion in
     approves that state’s plan.      any other setting, remain        also taking steps to           Zealand. It has a large       •   Hemp Seed wholesale
                                                                                                                                                                     health products to being
28     Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020                              Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020   29
                                                                                                             such as industry testing,      have liberalised marijuana,      relatively safe drug.
                                                                                                             compliance, and quality        but that does not appear
                                                                                                             management into the            to have deterred them, nor       Interestingly, one
                                                                                                             hemp industry.                 has it changed their status      commentator’s view was
                                                                                                                                            in regard to membership          that “the WHO’s slow-
                                                                                                             CONCLUSION                     as a Convention signatory.       moving suggestions may
                                                                                                             The global experience                                           be obsolete by the time
                                                                                                             of growth in the hemp          Even the World Health            they are implemented,
                                                                                                             sector points to exciting      Organisation has recently        given that more
                                                                                                             opportunities for the          recommended to the               progressive organizations
                                                                                                             New Zealand Industrial         United Nations that              are so far ahead”. (13)
                                                                                                             Hemp Sector, both in the       cannabis be reclassified,
                                                                                                             domestic market and for        by removal from                  Australia is an interesting
Photo credit: Matt Barton, University of Kentucky Ag Com
                                                                                                             our exports.                   Schedule IV of the Single        example of a country
                                                                                                                                            Convention, which is the         which is moving ahead
               an ingredient in a broader         potential widespread use      via supermarkets and         The process in other           most restrictive level           with the concept of
               range of products aimed            of CBD in products makes      petrol stations, which       countries of liberalisation    of the Convention (and           down-scheduling low
               at the mainstream lifestyle        sales growth very hard        has increased consumer       of laws blocking CBD           includes heroin). The            dose CBD, a move which
               market, including products         to forecast accurately.       awareness very quickly.      extraction and products,       recommendation is that           has been proposed by
               intended for pets. An              Analyst forecasts of                                       as discussed above,            it should be maintained          the Therapeutic Goods
               example of CBD products            the CBD market vary           In the US this has then      demonstrates to New            under a less restrictive         Agency. In proposing
               moving into mainstream             widely, possibly totalling    created a virtuous           Zealand legislators and        level of control than            this course, reference is
               is the replacement of              US$25 billion by 2024.        investment circle of         regulators that there          Schedule I, which applies        expressly made to WHO’s
               alcoholic beverages with           This wide variation is        awareness, demand,           are a range of different       to “harmful psychoactive         recommendation that
               CBD-based beverages.               explained by different        product creation,            approaches which will          substances” which could          CBD should not be placed
                                                  market information feeds      distribution, access to      allow growth to occur.         have a medical use (such         under international
               DECLINE OF                         and different product         capital, and impressive      To enable the industrial       as morphine).                    drug control. This is of
               CONSUMER TRUST IN                  definitions.                  sales growth; thus           hemp sector in New                                              particular interest to
                                                                                sparking more investor       Zealand is to allow            In regard to CBD, the            New Zealand given our
               PHARMACEUTICAL
                                           Hemp growers get higher              demand, which has spread     agricultural growth at an      WHO recommends that              Trans-Tasman relationship
               COMPANIES AND               returns from harvesting              to the UK and European                                      preparations containing          and the harmonisation
                                                                                                             exponential rate.
               REGULATORS.                 hemp flowers for CBD.                markets. The downside                                       predominantly CBD and            of various standards
               Trust has been shaken       This has resulted in a               has been that the lack of    History also clearly shows     with no more than 0.2%           including food standards
               by the opioid addiction     majority of growers (94%             product regulation has       that being a signatory to      THC should not be placed         relationship and the
               scandal. This leaves        in 2019) planting hemp               seen many products of        the United Nations Single      under international drug         harmonisation of various
               chronic pain sufferers in   cultivars, the flowers of            inferior quality enter the   Convention on Narcotics        control, and that this           standards including food
               the US, which could be as   which are rich in CBD. In            market, and this has made    1961 has not hindered          should be expressly stated       standards.
               many as 50 million people, comparison, only 11% of               consumers mistrustful.       any countries in their         in the Single Convention.        For the New Zealand
               looking for an alternative  growers are planting for                                          amendment, re-definition       This recommendation is           hemp industry, and those
               solution. Increasingly      the production of fibre,             The hemp sector in the       or complete removal of         based on reviews by the          lawmakers who have
               these sufferers are very    and 10% for seed.                    US has attracted many        the prohibition in that        WHO’s Expert Committee           the power to remove
               attracted to medicines and                                       entrepreneurs from           Convention on cannabis         on Drug Dependence on            the constraints on its
               nutraceuticals containing   Clearly, the US Hemp                 other industries, who        sativa. At most it has         cannabis and cannabis            growth, the question that
               THC and/or CBD for a non- market was transformed                 have strong marketing        visited a little disapproval   related substances               is begged by this review
               addictive solution to their in 2019 despite concerns             skills, and have set up      on those countries which       (including CBD) - which          of the global growth and
               problem.                    from the FDA regulator.              manufacturing companies                                     found CBD to be a                opportunity in the hemp
                                           To some extent, the                  in many states. For                                                                          industry is:
               CBD can be added to most market jumped past the                  example, Global Widget
               fast moving consumer        regulatory confusion to              CBD Corp executives in                                                                            “If not now then
               products which are eaten    get the product to the               Florida have a background
               or applied to the skin.
                                                                                                                                                                                       when?”
                                           customer. CBD products               in the car industry,
               These include various       are widely distributed               and have brought
               food, beverages, skin       to the mass market                   manufacturing disciplines
               balms and cosmetics. This
30   Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020                             Investor Report Industrial Hemp Sector New Zealand’s New Export Opportunity 2020   31
                                                                                                        whole or in part from        has the prerequisite          cannabis, and manufacture
                                                                                                        industrial hemp,             phytosanitary                 and supply medicinal
                                                                                                        including a hemp seed        documents;                    products, which can then
                                                                                                        food product)             4. Process and sell hemp         only be obtained by
                                                                                                    •   Hulled hemp seeds and        product (e.g. oil made        consumers with a doctor’s
                                                                                                    •   Stalks of industrial         from seed), hulled            prescription. Quality
                                                                                                        hemp (limited to stalks      hemp seeds and stalks         standards and prescriber
                                                                                                        which do not have            of industrial hemp;           guidelines are covered
                                                                                                        leaves or fruit).            (under licence)               by the regulations, which
                                                                                                                                  5. Import and export             also allow the importation
                                                                                                    Hemp seed food products          hemp products                 of medicines produced
                                                                                                    can be produced from             as defined in the             overseas.
                                                                                                    hemp seeds but must not          regulations, including
                                                                                                    be produced from any             hulled hemp seeds             Activities must be carried
                                                                                                    other part of the plant,         or food containing            out in accordance with
                                                                                                    including flowers, buds or       hulled hemp seeds,            a Medical Cannabis

     4. hemp food products - in                                                                     leaves.

                                                                                                    The amendment also
                                                                                                                                     without a licence. In
                                                                                                                                     relation to seeds the
                                                                                                                                     importer must make
                                                                                                                                                                   Licence which is issued
                                                                                                                                                                   by the controlling body,
                                                                                                                                                                   the Medicinal Cannabis

     new zealand
                                                                                                    allows importation and           a mandatory customs           Agency.
                                                                                                    exportation of these same        declaration that the
                                                                                                    products.                        hulled seeds are not a        A major barrier remains
                                                                                                                                     controlled drug.              for the availability of
                                                                                                    Hemp seed and oil                                              medicinal cannabis to
                                                                                                    products for consumption      The 2018 Industrial Hemp         those who need it, namely
     Regulation                                                                                     must also meet the
                                                                                                    requirements of the Food
                                                                                                                                  amendment did not alter
                                                                                                                                  the prohibited status of
                                                                                                                                                                   the cost of medicines
                                                                                                                                                                   which typically do not
     As previously noted, New         use.                             generally below 0.35%        Act 2014, to ensure that      foods infused with or            qualify for Pharmac
     Zealand remains at the                                            and is not above 0.5%.       the products are safe to      containing cannabinoids          subsidies.
     proscribed end of the            There is also confusion          The regulations apply to     eat.                          such as THC or CBD, hemp
     cannabis continuum. Like         around the status of             Cannabis Sativa only.                                      oils other than oil derived      In order to facilitate
     many countries which             products which contain                                        New Zealand industrial        from hemp seed, full             the amendment
     are signatories to the           CBD and/or other                 The Misuse of Drugs          hemp growers and hemp         spectrum hemp extract            allowing for a medicinal
     UN Single Convention             cannabinoids, but are            (Industrial Hemp)            companies are allowed to:     and other medicinal              cannabis scheme, and in
     on Narcotics 1961, the           neither medicines                Regulations 2006 allowed     1. Grow industrial hemp       products.                        anticipation of the fact
     cultivation and use of           nor considered to be             general cultivation,            which meets the THC                                         that such medicine was
     Cannabis Sativa has been         psychotropic.                    research, and plant             maximum levels under       Medicinal amendment              likely to contain not just
     illegal in New Zealand for                                        breeding to be carried out      the 2006 regulation        An important step,               THC but also CBD, a new
     decades.                         MODA REGULATIONS                 under a licence from the        (under licence);           and recognition of the           definition was inserted
                                      2006 AND                         Ministry of Health. It has   2. Procure non-               therapeutic benefits of          into the MoDA.
     Specifically, it is a                                             been a highly regulated         approved cultivars for     the cannabis plant, was
                                      AMENDMENT 2018                                                   cultivation, breeding      a further amendment to           In summary, the definition
     specified substance under                                         system.
                                      A slight softening in
     Schedule 2 and 3 of the                                                                           and research purposes      the MODA, the Misuse             states that ‘CBD Product’
                                      regulations was seen
     Misuse of Drugs Act 1975                                          The 2006 regulation was         only, under licence.       of Drugs Act (Medicinal          means a product that
                                      in 2006 under the
     (MoDA).                                                           subsequently amended         3. Import (but not sell)      Cannabis) Amendment              contains cannabidiol and
                                      MoDA, which exempted
                                                                       by the Misuse of Drugs          whole hemp seeds           Act 2018. This allows for        either does not contain a
                                      “Industrial Hemp”
     Also similarly to other                                           (Industrial Hemp)               (not hulled/viable)        the use of cannabis for          specified substance under
                                      from the ban. These
     signatories, New Zealand                                          Amendment Regulations           under licence and with     medicinal purposes.              the MoDA or contains
                                      regulations defined hemp
     legislators have slowly                                           2018. These extended            mandatory customs                                           specified substances that
                                      as “cannabis plant, seed
     drawn back from that                                              permission to possess,          declaration indicating     Subsequent regulations           are no more than 2% of
                                      or fruit”, and “industrial
     position, although there is                                       use, and trade in:              that the importer has      in 2019, allow a New             the cannabinoid content
                                      hemp” as hemp in the
     still a ban on recreational                                       • Hemp products (a              a permit to import a       Zealand-based industry           in the product.
                                      form of plants with
     cannabis cultivation and                                             product derived in           controlled drug, and       that can cultivate
                                      a THC content that is
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