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DEPARTMENT OF FOREIGN AFFAIRS AND
AND TRADE MAY 2022
TRADE •• JULY 2021
Niche markets
for Australian
business
How is Russia’s invasion of Ukraine
affecting the global economy?
from DFAT’s Chief Economist
News and market opportunities:
Israel
Egypt
Morocco
Botswana
Spain
Vietnam
Italy
Malaysia
Mexico
DFAT’s flagship trade and investment quarterly
Contents From the Chief Economist
David Woods
How is Russia’s illegal invasion
of Ukraine affecting the global 3
economy?
Israel: A flourishing tech sector
4
and consumer market
Egypt: Investment
opportunities as the desert 6
How is Russia’s invasion of Ukraine affecting the
goes green global economy?
Botswana: A stable METS hub 7
As the global economy continues to rebound from the COVID pandemic, Russia’s
Australian expertise delivering illegal invasion of Ukraine will slow global growth, but not halt it. The Australian
energy and water solutions for 8 Treasury estimates that global growth in 2022 will be 3.75 per cent, with Russia’s
Morocco
invasion of Ukraine causing a 0.75 per cent drag, in addition to untold human
New Metal Digital suffering.
Manufacturing Hub to connect 9
Spain and Australia
The effects will be felt chiefly machinery). Australia should also
Australia boosting sustainable through higher prices for become still more attractive for
10 commodities like oil, gas, coal, investors, particularly in the mining
cotton exports to Vietnam
wheat, fertiliser and metals. These and agriculture sectors.
Calling Australian fintechs to prices – already high - soared
Finally, the Russian economy will
revolutionise digital payments 12 in early March due to supply
contract sharply (the International
in the Pacific interruptions, uncertainty in
Monetary Fund says 8.5 per cent
international markets, sanctions
in 2022), although the extent could
Certificates of Origin: Your and ‘self-sanctioning’ by firms no
13 vary depending upon the duration
passport for goods longer willing to deal with Russia.
of the conflict, possible additional
Other factors affecting commodity
sanctions, and Russian policy
Dispatches from DFAT’s prices include global demand,
14 responses. The Russian Central
network especially in China, where COVID-
Bank initially hiked interest rates
related lockdowns have reduced
from 9 to 20 per cent in an effort to
demand for commodities such as
TradeStart – Local advice to stabilise the currency and financial
16 oil – for now.
take your business global system; it has since reduced
High prices will also increase rates back to 17 per cent. Higher
Fast-tracking the registration already-high global inflation this interest rates increase the cost of
of professionals across APEC 17 year (an extra 1.5 percentage borrowing and debt repayments,
economies points, according to Treasury), and reducing spending and investment.
many countries will see interest The cost of imports has also
Are you ready to expand your rates rise to combat this. Inflation risen sharply for Russian people
18
horizons? has hit a 40-year high in the US; and businesses. In the longer
the US Federal Reserve responded term, the withdrawal of Western
by raising interest rates in March, capital, skills and technology will
What’s On – events calendar 19
and will probably hike several more erode Russian productivity and
times over the coming year. competitiveness and create an
increasing drag on Russia’s longer-
Australia, as a commodity exporter
term growth.
with limited direct exposure to
On the cover: the economies most affected by
Morocco’s Noor Concentrated Solar the conflict, is in a relatively good
Power (CSP) Plant is the largest solar position to adapt. High prices
complex of its kind in the world.
for LNG, wheat, coal and barley
Located in the southern city of will improve our terms of trade
Ouarzazate, the more-than-6,000-acre
facility reflects Morocco’s renewable and national income if the rise in
energy ambitions. Australian expertise is export prices outweighs increased
well regarded in Morocco and there are input costs (like fuel, fertiliser and
opportunities to help develop the local
energy and water sectors. Story: page 8.
Satellite image ©2022 Maxar Technologies.
Department of Foreign Affairs and Trade business envoy 3
Israel: A flourishing tech sector and consumer market Australian companies that can help fill gaps
– health and medtech, agtech, water tech,
and green tech – are well positioned to take
advantage of opportunities in Israel’s world-
leading tech ecosystem.”
Paul Griffiths
Australia’s Ambassador to Israel
Spend a day walking Israel’s GDP grew by 8.1 per cent products, and non-alcoholic Israel has strong links to the United is available to assist businesses More:
in 2021, powered by its robust beverages. There is also a growing States, Europe, and Africa, so navigate regulations, import
around Tel Aviv and you tech sector, rapid innovation and appetite for personal care products, Australian companies must offer a procedures, kosher certification
Australian Embassy in Tel Aviv:
israel.embassy.gov.au/tavv/home.
are guaranteed to spot commercialisation of R&D. This including cosmetics, skin care, unique product that can compete and freight costs. And business
html
was reflected in the momentum and nutritional supplements - and on price. We should play to our groups – such as the Australia-
a pair of Tasmania’s advantages: the Israeli market Israel Chamber of Commerce,
sustained through 2021 with a Australian companies are making Austrade at the Australian Trade
Blundstone boots on a record year of investments (Israeli gains. recognises Australia as being a the Israel-Australia Chamber of and Defence Office in West
busy sidewalk, a surfer technology companies raised
In addition to Blundstone,
producer of high-quality products Commerce, and the Trans-Tasman Jerusalem: austrade.gov.au/
US$26.6 billion last year) and and services which adhere to the Business Circle – regularly arrange australian/export/export-markets/
on their way down to more than 30 companies reached
Arnott’s and Billabong, Australian
strictest standards. delegations to Israel. With a bit of countries/israel/market-profile
Gordon Beach sporting unicorn status.
companies servicing the Israeli
“chutzpah”, our Tim Tams will be
market include Redback, The Austrade team in Israel, based
a Billabong wetsuit, or Australian companies that can help Ryderwear, Everdure, KAS at the Australian Trade and Defence
in good Australian company in the
Israeli market.
a packet of Arnott’s fill gaps – health and medtech, Australia and Uppercut Deluxe. Office in West Jerusalem,
agtech, water tech, and green Beyond consumer goods, medtech
Tim Tams in any local tech – are well positioned to company Cochlear provides
supermarket. Despite take advantage of opportunities hearing devices, Northwood
relatively modest export in Israel’s world-leading tech Exploration is developing the
ecosystem. largest oil shale project in Israel,
figures, Australian ANCA supplies tool and cutter
brands enjoy sustained Despite a modest population
grinders and investment firm
of 9.5 million, the Israeli market
recognition and affection punches above its weight in
Square Peg Capital provides
funding to startups.
in Israel. This bodes well consumption and spending. GDP
per capita is currently US$44,000 There is a clear appetite from both
for Australian companies and on an upwards trajectory. Israel and the broader region to
with an interest in Increased disposable income has attract more trade and investment
entering the burgeoning been accompanied by demand for from Australia. New trade
new and innovative products. With relationships between Israel and
Israeli market. a value of US$25 billion per year the UAE, Bahrain and Morocco will
and an annual growth rate of six enable better connectivity within
per cent, Israel’s food and beverage the region and for
market presents opportunities for Australian exporters.
Australian companies that can
offer a differentiated product in
packaged food,
nuts, health,
organic and
sustainable
Tel Aviv Azrieli Center
4 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 5
Egypt: Investment opportunities as the desert Botswana: A stable METS hub
goes green
Egypt does not lack it the edge in becoming an energy represents a key step forward for Botswana is an African
gateway for three continents. Its investment into Egypt, providing a
for wind or sun. With proximity to the Suez Canal – where ‘one stop shop’ for foreign investors success story. Best
aspirations of becoming 12 per cent of global trade passes and a single point of contact to known for natural
a regional power annually – is a major attraction, ease the process of navigating
while other projects, such as the Egypt’s regulatory environment.
resources, particularly its
exporting hub, there are interconnector electricity cable extraordinary diamond
Australian companies in Egypt
significant opportunities running between Egypt and Greece,
include Centamin Mining, Capital reserves and tourism
are evidence of its ability to support
for investment in Egypt’s large scale energy needs. And the
Drilling, Allied Gold, Samex, opportunities, it is a
renewables sector, demand for electricity from Egypt
Gourmet Egypt and Worley.
country diversifying its
Papyrus, an Australian-Egyptian
particularly as the is likely to grow as Europe seeks to
company converting banana waste economy and positioning
diversify its power imports away
Egyptian Government from Russia.
into sustainable food packaging itself as a hub in, and
at its factory in Upper Egypt,
looks to boost its climate Despite the COVID-19 pandemic, exemplifies the complementarity of
into, the African market.
credentials as the host Egypt’s economy grew by 3.3 per Australia’s innovative tech sector Political stability, an
of COP27 in November cent over 2020-21. Riding on its and Egypt’s growing investment educated workforce
successful implementation of into new sustainable technologies.
2022. IMF-backed structural economic and a sound, predictable
More:
reforms, Egypt is in a strong regulatory environment, Engineer repairing a mining truck in
Located at the strategic nexus of Australia’s investment
Europe, Africa and Asia, Egypt’s
position to incentivise foreign Australian Embassy in Cairo: including strong Botswana.
investment into its renewables egypt.embassy.gov.au relationship with Botswana
infrastructure and geography give sector. protections for property
Austrade: austrade.gov.au/ continues to grow, with a Companies active in Botswana also
The Egyptian Government has australian/export/export-markets/
rights, underpin this gain market access to North and
focus on the resources sector.
already signed several agreements countries-and-economies/egypt/ transformation. South America and Europe through
with foreign companies looking market-profile
Nearly half of the miners active preferential trade agreements.
Egypt is expanding its renewable energy
capacity, including through solar and wind to establish renewable energy In addition to diamond and other in Botswana are Australian The country has a wide array of
power plants. projects involving solar, wind and mining resources (such as base firms. Australian companies financial incentives that include
green hydrogen within the Suez metals, soda ash and coal), tax rebates. Botswana offers a
Canal Special Economic Zone. The Botswana is promoting investment have a terrific opportunity right to repatriate all profits and
Suez Canal Special Economic Zone opportunities in agriculture and to access a diverse regional has no foreign exchange control
agri-business, manufacturing and regulations. This is underpinned by
and continental market while an infrastructure network that links
services, energy and tourism.
These sectors offer opportunities benefiting from Botswana’s the country to regional ports and
for Australian firms including METS stable and predictable the continent.
service providers.
regulatory environment. Today, Botswana’s 2.3 million
Australian companies are taking people enjoy a GDP per capita
advantage of growing prospects in Gita Kamath of US$6,319 (2020) - one of the
Botswana. At least 10 Australian Australian High Commissioner highest in Africa. Moodys gave
mining companies have operations to South Africa Botswana a stable, investment
there, and trade in goods and grade credit rating of BBB+ in 2021.
services was valued at $59 million member of the Southern African In 2020, The Economist ranked
The Egyptian market is increasingly looking outward for high-tech solutions to its climate in 2020, mainly of machinery and Customs Union (SACU), with a Botswana 1st out of 66 emerging
equipment. population of 70 million, while its markets based on four measures of
and sustainability issues. Australian companies like Papyrus, with their tech know-how and membership of the South African financial strength in 2020.
Investors in Botswana have
innovative approach, are perfectly situated to fill this niche. The Egyptian Government’s access to a diverse market greatly
Development Community (SADC)
More:
gives it access to a market of a 100
commitment to a more sustainable future will only make increased investment more attractive. larger than the relatively small
million people. Botswana is also a Australian High Commission in
population of the country itself due
participant in the over one billion Pretoria:
Glenn Miles to its multiple trade agreement
Australia’s Ambassador to Egypt
plus market created by the African southafrica.embassy.gov.au
memberships. Botswana is a
Continental Free Trade Area.
6 business envoy Department of Foreign Affairs and Trade 7 Department
business envoy
of Foreign Affairs and Trade Department of Foreign Affairs
businessandenvoy
Trade 7
Australian expertise delivering energy and water New Metal Digital Manufacturing Hub to connect
solutions for Morocco Spain and Australia
Morocco and Australia RMIT Europe and
have similar agricultural Eurecat, Catalonia’s
economies and water Morocco is keenly focussed on the transition to sustainable development leading research and
supply challenges. Both and is determined to achieve energy sovereignty as rapidly as possible. A technology centre,
Ministry for Energy Transition and Sustainable Development was recently
share a commitment established, and Morocco is launching studies to build the country’s first
have announced the
to green energy and LNG terminal. The pace of green energy investments is also accelerating, establishment of a Metal
lowering their carbon with the aim of rapid decarbonisation of its two largest industries: Digital Manufacturing
phosphates and fertilizers.
footprints. Australian Hub to drive industrial
expertise is well Morocco is determined to reduce energy consumption by 20 per cent by innovation for companies
2030 and wants 52 per cent of the national electricity mix to be made up
regarded in Morocco, of renewables by this date. Morocco’s geography provides advantages in the aerospace,
giving Australian in wind and solar generation and there is significant green hydrogen automotive and health
potential. A Green Hydrogen Roadmap is in place, and the government
companies the edge is aiming to attract major international investments in this sector. Green
sectors in Europe and
in providing the skills hydrogen is particularly important to produce green ammonia, a necessary Australia.
to help develop the step in decarbonising the phosphate industry.
The hub will provide access to
local energy and water The government is also stepping up its investment in water infrastructure,
state-of-the-art infrastructure
both to meet demand generated by green energy projects, and to respond
sectors. Australian to a serious drought this year. As part of a program running until 2027, and technical expertise at both
businesses in Morocco the government passed a USD2.8 billion budget for water infrastructure organisations to increase the
global competitiveness of the
include ship builder for 2022. This year, for example, the government will work towards the
manufacturing sector in Europe and
construction of 13 new dams, and the development of water resources
Austal, Fortescue including two desalination plants in Casablanca and Safi. The former will Australia. It will help develop new
Future Industries, be the largest desalination plant in Africa. products and processes while also Based in Barcelona, RMIT Europe The capacity to offer innovative
training new talent. is the European hub of RMIT and customised solutions to clients
Rubicon Water and More: University, focused on design, will support growing economic and
Launched on 29 March, 2022 at
Samex Australian Meat Australian Embassy in Rabat: morocco.embassy.gov.au the Advanced Factories Expo
technology and enterprise. RMIT research links between Australia
Company. Austrade: austrade.gov.au/australian/export/export-markets/countries/
and Congress in Barcelona,
Europe provides a gateway to and Spain and enhance market
connect Australian and European competitivity.
the new hub covers the entire
morocco/market-profile research, industry, government and
We’re bullish on value chain, from the design and More:
enterprise. Eurecat is one of Spain’s
Above: Ambassador Michael Cutts in advanced manufacturing of metal
opportunities for leading applied research and Australian Embassy in Madrid:
northeast Morocco exploring opportunities components to the development
to grow trade and investment ties with technology development centres spain.embassy.gov.au
Australian firms in high Australia. of alloys and new materials that
which has close relationships with
enable the customisation of
agtech solutions in industry and public R&D in Spain.
innovative design solutions for
Morocco. Maximising Wind power is a promising sector for
renewable energy generation in Morocco. different industrial sectors and The launch of the Metal Digital
water and improving applications. Manufacturing Hub is an important
step under the partnership
yields are key priorities The hub’s directors are RMIT’s
agreement between RMIT Europe
State-of-the-art facilities at the Metal Digital
Professor Mark Easton and Manufacturing Hub in Barcelona.
for the Moroccan and Eurecat, which was signed in
Eurecat’s Xavier Plantá.
government. There’s a 2021 and offers significant new
opportunities for R&D and industry
lot of understanding of collaboration between Australia
Australia’s expertise in and Spain.
this area.
Michael Cutts
Australia’s Ambassador
to Morocco
8 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 9
Australia boosting sustainable cotton exports to
Vietnam
By purchasing carbon-
positive Australian cotton
from Good Earth Cotton and
implementing FibreTrace
There is great potential Vietnamese born and Australian cotton would return to Australia as emits – Fashion Enterprise plans to Supply chains between Australia technology, we offer real-
raised, Fashion Enterprise founder finished garments for local brands increase the processing volume of and Vietnam are set to become
for expanding exports Rodney Thanh learned to sew from such as Cue, Veronika Maine, RM carbon-positive cotton in Vietnam even more closely entwined time verification of the yarn,
of Australian cotton to his parents before enrolling in Williams, Country Road and Kookai to 16 million kilograms by 2023. under the Australia-Vietnam fabrics and garments which
Vietnam, with Australia’s design studies at Melbourne’s Box and 40 per cent will be used by Fashion Enterprise is also looking Enhanced Economic Engagement is increasingly important to
Hill Institute – one of Australia’s international brands such as Reiss, to establish the first merino wool Strategy. The implementation of
global cotton output leading art, fashion and design Tommy Hilfiger, Calvin Klein and spinning factory in Ho Chi Minh City the Strategy will unlock mutually our clients.
forecast to exceed schools. He went on to establish Maggie Marilyn. This is being driven applying FibreTrace technology. beneficial opportunities, across
Fashion Enterprise in 2010 with by strong interest from big clothing Longer term, Fashion Enterprise key sectors such as agriculture Rodney Thanh
$3.6 billion in 2022-23. the aim of helping Australian brands to use more sustainable and will focus its efforts on working and manufacturing, so that
Founder of Fashion Enterprise.
Australia is one of the clients develop and source quality ethical cotton. exclusively with sustainable fibres companies like Fashion Enterprise
top five cotton suppliers manufacturing products in Vietnam
By partnering with Australian
that contain unique digital markers, and Good Earth Cotton can work
and China. allowing real time traceability at together to offer more sustainable
to Vietnam’s billion-dollar company Good Earth Cotton –
each stage of the supply chain. product lines to customers in both
In 2022, Fashion Enterprise aims producer of one of the world’s first
industry, with Australian to process five million kilograms carbon-positive cotton products
countries.
Above: Fashion Enterprise founder,
exports of cotton in 2021 of carbon-positive cotton with that sequesters more carbon than it Rodney Thanh, explains FibreTracing
technology to Australian Ambassador to
worth approximately FibreTrace technology, translating Vietnam, Robyn Mudie during her visit in
to an estimated retail value of $214 February 2022.
$812 million. million. Of this, 60 per cent of the Left: Raw bales of Australian cotton.
Australia is a top five
cotton supplier to
Vietnam’s billion-dollar
manufacturing industry
and there is great potential
to expand exports further.
Companies such as
Fashion Enterprise are
quickly adapting to provide
more sustainable and
ethical product lines to
their customers, providing
exciting opportunities for
Australia’s cotton industry.
Robyn Mudie
Australia’s Ambassador to
Vietnam
10 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 11
Calling Australian fintechs to revolutionise digital Certificates of Origin: Your passport for goods
payments in the Pacific
Innovation comes from
creating environments where
ideas can connect. This is
very much the theme of this
challenge where we attempt to
harness the creative energies
of regional fintechs to support
the growth of human-centric
digital payment solutions that
serve the needs of everyday
Pacific Islanders.
Bram Peters
UNCDF Pacific Regional Manager
Australian businesses with proven expertise in
developing market-ready, consumer-friendly digital
payments solutions are invited to apply to the Pacific
Islands Fintech Innovation Challenge.
Certificates of Origin are an important part of the The Australian Chamber of
The Challenge aims to address barriers faced by Pacific Island countries Commerce and Industry (ACCI)
(with a focus on Fiji, Samoa, Solomon Islands, Tonga and Vanuatu) in international trading system. Just as a passport is the leading provider of CoOs in
adopting digital payments services and transforming the region’s digital certifies that a person is from a particular country, Australia.
payment infrastructure. It is an initiative of the United Nations Capital certificates of origin (CoOs) certify that the goods in Chambers of Commerce around the
Development Fund (UNCDF)-led Pacific Digital Economy Programme in
collaboration with the Australian Government’s Market Development a shipment originate from a particular country and world issue over 15 million CoOs
each year, providing exporters
Facility. qualify for preferential tariff treatment. Additionally, and importers with an added layer
Applications open in May for fintechs to submit proposals, with they serve administrative purposes including trade of confidence that their claim for
10-12 teams to be shortlisted by a panel of industry leaders in June. finance, trade statistics and anti-dumping duties. preferential treatment is legitimate
Finalists will participate in a two-day bootcamp either in Singapore or and that the goods meet the
Sydney. Shortlisted teams will be assigned a mentor to strengthen their requirements of the agreement.
value proposition and refine solutions, with the added option of integrating
their solutions with an assigned technology partner. For more information,
australianchamber.com.au
All solutions will be assessed by a panel of judges and a winner for each of
the five countries will be announced at an event held in July. The winning
teams will be provided with prize money of up to US$50,000 to deploy the
solutions in the competitive marketplace. Winners will also gain access to
Top left: Market vendors in Suva, Fiji, using
support including mentorship, introductions to investor networks, solution their phones to shop online
testing and regulatory guidance to continue developing and refining Top: First-time users in Vanuatu learning
solutions. how to use mobile money to send, receive
and store funds
For further details on how to apply, contact UNCDF’s Regional Technical Above: A Solomon Islands family checking
Specialist, Ajay Jagannath: ajay.jagannath@uncdf.org their bank balance online
Images courtesy of John Rae, UNCDF.
12 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 13
Global Insights
Dispatches from the diplomatic network
and state and territory offices
projects. A hydropower dam in Internationalisation is central to the greater visibility of trade origins
Sarawak now under construction strategic plans at Monterrey’s three and destinations, and greater
and due for commission from leading universities (Autonomous understanding of COVID-19 impacts
2025 is attracting interest from University of Nuevo Leon, the – including opportunities – on our
international investors in green University of Monterrey and Tec trading partners.
hydrogen production. Malaysia’s de Monterrey), including delivering
national energy company, Petronas, The Supply Chain Data Intelligence
more courses in English to facilitate
and the Sarawak State Government Hub is only the first stage in
joint programs and deepen
are pushing growth in hydrogen Fremantle Ports’ transition to
cooperation beyond traditional Local studio Mighty Kingdom has
production to capitalise on global “smart logistics” that will see
student exchange and study listed on the ASX this year, doubling
commitments to decarbonise. it become a provider of digital
abroad models. There is particular its team to over 140. Mighty
Opportunities exist for Australian solutions that benefit the entire
interest in enhancing collaboration, Kingdom’s Managing Director Philip
companies to assist Malaysia port ecosystem (partners and
particularly in applied research. Mayes welcomed the introduction
customers), including multi-modal
Rome: Italy’s ambitious recently achieved unicorn status. grow its hydrogen industry and of the Australian Government’s
plans for digital More opportunities for Australian for greater collaboration between Perth: Fremantle Port (road, rail, sea) supply chain
Digital Games Tax Offset.
digitalisation expertise will arise as universities and research institutes. leading data-driven participants, and the nearby port
transformation and the digital transition gets underway. communities. Visual effects studio Rising Sun
opportunities for Australia Mexico City: Strong approaches to supply chains
Pictures’ (RSP), in tandem with
Kuala Lumpur: Malaysia’s international education Fremantle Ports’ Supply Chain Adelaide: Lights, camera, the University of South Australia,
Italy has allocated a massive
€49 billion, or 27 per cent of its growing hydrogen production prospects in Monterrey Data Intelligence Hub, an industry action for creative industries is producing homegrown VFX
and opportunities for leader in Australia, is breaking new talent through a highly-regarded
EU Recovery fund, to significantly Mexico’s key industrial city Adelaide has a global reputation
ground globally on data-driven visual effects training program.
upgrade its digital infrastructure. Australia Monterrey in the state of Nuevo as a vibrant city with an arts
approaches to supply chains. The RSP contributed to the VFX on the
This includes the rollout of ultra- Leon is seeking to leverage its and innovation focus. It has a
Malaysia is incrementally growing Hub synthesises supply chain Marvel superhero feature Shang-
fast broadband, Italy’s 5G plan and strong education and innovation proven track record of blending
its capacity to produce hydrogen data from across the country and Chi and The Legend of The Ten
the enhancement of public digital ecosystem to attract international art, creativity and environmental
fuel from both renewable and uses complex modelling and visual Rings, which was nominated for an
infrastructure. Italy is still behind partners and investment. Nuevo design with cutting-edge digital
non-renewable sources. There is dashboards (including charts Academy Award.
its European peers in terms of Leon is an economic and industrial technology. Thanks to Adelaide’s
also appetite for carbon capture, and heatmaps) to understand
digital infrastructure and use of powerhouse, with GDP per capita position as a visual special effects In March the Fringe Honey Pot,
utilisation and storage alongside past, current and projected trade
digital services across government, almost twice the Mexican national (VFX) hub, there are close links Adelaide’s Fringe Festival’s global
oil and gas extraction to produce volumes. It is specifically designed
business and education. When average. Monterrey institutions between the digital games and marketplace, continued to connect
blue hydrogen. Malaysia’s hydrogen for the WA context specialising
implemented, the ambitious are closely linked to Europe and film sectors. More than 32,000 hundreds of industry leaders with
fuel production primarily targets in container freight and will soon
plans for digital transformation the US, but Australia is seen as a South Australians are involved with artists to explore trade and export
export markets, chemical and incorporate a container price index
will make long-lasting, structural diversification partner that can act creative employment. opportunities after 30 years of
mineral processing operations and for a variety of routes to and from
change to the way the country as a bridge into the Indo-Pacific. success.
small-scale domestic transport Fremantle. The Hub provides a clear South Australia (SA) is taking
operates, dismantle bureaucratic
understanding of global supply centre stage as a major source of With international borders now
impediments for foreign investors
chains and Fremantle’s position Australian creative services. In the open, South Australia’s creative
and redefine daily transactions by
within them and enables a uniquely last year the state has lured digital industries sector is in the box seat
Italians and businesses. Australian
“interactive” customer experience. game creators, local visual effects to further expand exports and
investors and businesses are
artists have swept up global capture new markets for Australia’s
already key players in the transition. By monitoring the flow of shipping
awards for their film and television unique arts and cultural offerings.
For example, Macquarie Asset containers, Fremantle Port’s Supply
creations and Adelaide’s annual
Management is working with Italy’s Chain Data Intelligence Hub can Above: Reuben Kaye The Butch is Back.
Fringe Festival has showcased
largest fibre-to-the-home network, estimate the proportion of empty Image courtesy of Rebekah Ryan,
global and local creative talent. Adelaide Fringe 2022
Lendlease’s Milan Innovation containers expected to leave the
District is offering examples of port that could potentially be used Left: Australian Ambassador to Mexico,
Local productions in 2021 by Rolf Remo Moretta, tries out virtual reality
how digitalisation can create by Western Australian exporters. de Heer (The Mountain), Warwick goggles in the medical lab at Tec de
smart cities, and Goodman has In 2021, 40.3 per cent of containers Thornton (Firebite), and the Stan Monterrey
developed high-tech warehouse left Fremantle empty. Original production, Gold, starring
solutions for Amazon. Startup Hollywood’s Zac Efron have
The Hub has come into its
Scalepay (a buy now, pay later tech focused the spotlight on SA.
own since the beginning of the
provider) originated in Australia and
COVID-19 pandemic by providing
14 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 15
TradeStart – Local advice to take your business global Fast-tracking
the registration of
professionals across
APEC economies
The TradeStart network Our team worked with I have been involved in
is an extension of TradeStart Adviser Hank exporting for over 15 years
Austrade’s own offices Delen who provided us with across three premium food
Professionals who want to better
and is delivered in his expertise and international brands in the Northern Rivers.
understand if their qualifications
partnership with State, network of support, generating Gabrielle Oriel, My TradeStart
are recognised across Asia-Pacific
Territory and local immediate results to enable adviser in Port Macquarie,
Economic Cooperation (APEC) forum
governments, industry our business to quickly assess is always my first point of
economies can now access a database
associations and the opportunities in USA with contact for all things export
of all known Mutual Recognition
chambers of commerce. on-the-ground assistance and I need including connections
Agreements (MRAs) on licensing,
support. to relevant departments
Export advisers are located
qualifications and accreditation of
for compliance, grants, FTA
throughout regional Australia to Luke Boorman professionals and skilled service
ScreenAway Holdings, South Australia programs, information on
provide local assistance and a providers.
direct link to Austrade services and international trade shows,
its overseas network. connecting with business The APEC Inventory of Mutual Recognition Agreements
development managers in for Professional Qualifications is an online resource
of the agreements between industry regulators or
other countries, or to other professional bodies that support the international
Austrade and the various mobility of professionals.
programs Trade Start has The Inventory contains details of more than 175
delivered over the years. agreements and is regularly updated, making it the
most comprehensive database of MRAs across the
An invaluable asset during my Asia-Pacific region.
journey in export and for SMEs
Darwin currently exporting or looking
to export.
Cairns
Jackie Barnes
Nutra Organics, Murwillumbah
Townsville New South Wales
Mackay
Austrade and TradeStart points of presence Rockhampton
What are the benefits of the
Bundaberg
MRA Inventory?
Austrade Location
Sunshine Coast For individuals, businesses and professional
TradeStart Location
September 2021 Toowoomba
associations, the Inventory provides a simple means
Brisbane
Ipswich Gold Coast of identifying MRAs that could better facilitate their
Tamworth work across borders through cheaper and streamlined
Port Macquarie
registration and licensing procedures and processes.
Newcastle
Orange Gosford
Perth Parramatta For governments, regulators and professional
Berri Wollongong Sydney Liverpool
Bunbury Tanunda Canberra
associations, an overview of all the agreements in
Port Lincoln Nowra
Albany Adelaide place will assist in the prioritisation and development
Wagga Wagga of future agreements as well as aiding in benchmarking
Mt Gambier Melbourne current practice.
The Inventory can be found at
aasc.knack.com/mra-inventory
Launceston
For more information on the benefits of MRAs,
Hobart contact DFAT’s Professional Services and
More information on TradeStart offices at Mutual Recognition Unit via
austrade.gov.au/tradestart professionalservicesmru@dfat.gov.au.
16 business envoy Department of Foreign Affairs and Trade Department of Foreign Affairs and Trade business envoy 17
Are you ready to expand your horizons?
• Are you in an economic We are seeking applicants from regional and rural
development role based shire councils, chambers of commerce and economic
in regional Australia?
development organisations to participate in the
Horizons International Engagement Leadership
• Want to be connected
to a vast network Program.
of national and
international The program consists of six free interactive webinars.
organisations? Participants will have access to mentoring and networking opportunities
tailored to their professional goals and become members of the Horizons
alumni.
• Want to help local Don’t miss out on this opportunity! Apply here. Apply now!
business harness dfat.gov.au/horizons
trade and investment
opportunities? Applications close 22 July 2022. For enquiries, contact
events@regionalaustralia.org.au
18 business envoy Department of Foreign Affairs and TradeAcknowledgements
This edition is published during the caretaker period ahead of Australia’s
Federal Election on 21 May 2022. Accordingly, its focus is on factual updates
and market insights.
business envoy is produced in the Trade, Investment and Business
Engagement Division of the Department of Foreign Affairs and Trade.
Any views expressed within are those of DFAT officers and not the views of
the Australian Government.
DFAT does not guarantee, and accepts no legal liability arising from or
connected to, the accuracy, reliability, currency or completeness of any
material contained in this publication. DFAT recommends that readers
exercise their own skill and care with respect to their use of this publication
and should obtain professional advice relevant to their particular
circumstances.
With the exception of the Commonwealth Coat of Arms and where otherwise
noted, all material presented in this publication is provided under a Creative
Commons Attribution 3.0 Australia licence. Material in this publication can
be shared or adapted for any purpose in accordance with the licence terms
available on the Creative Commons website.
The Department of Foreign Affairs and Trade acknowledges the traditional
owners of country throughout Australia, and their continuing connection to
land, sea and community. We pay our respects to them and their cultures, and
to elders past, present and emerging.
Contact
email: trade@dfat.gov.au
To receive business envoy as an e-newsletter,
visit dfat.gov.au/businessenvoy
For more on DFAT’s engagement with
business visit dfat.gov.au/trade
Trade and investment information is a click away.
dfat.gov.au/trade
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