MUNICH | HOTEL MARKET REPORT 2018 - MARKTBERICHT - Colliers International
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MARKTBERICHT
MARKET REPORT 2018
MUNICH | HOTEL
2017 Q1-Q4
Hotel Market Munich 2017 Q1-Q4
Munich, the state capital of Bavaria and the third largest city
of Germany, recorded - after a restrained development in the HOTEL MARKET STRUCTURE BASED ON CLASSIFICATION 1
prior year - the strongest growth of the number of guest
arrivals and overnight stays in 2017 and takes the 1st place
in the nationwide ranking among the best performing cities.
The occupancy of rooms (OCC rooms) as well as the average
room rate (ARR) are listed in the TOP 3 of German cities and
effect the highest RevPAR of Germany.
Accommodation Supply
According to the Federal Statistical Office of Bavaria, 432
accommodation providers operated in Munich and provided
74,552 guest beds in 2017. Versus the prior year the number
of operating accommodation providers increased by 4.9 % as
well as the number of guest beds rose by 8.0 %.
Key facts hotel market | Development vs. pre-year
Accommodation providers operating… 432 + 4.9 %
Guest beds available ………………..………. 74,552 + 8.0 %
Arrivals………………………………….….…...…. 7.8 Mio. + 10.2 %
Overnight stays…………………….…………… 15.7 Mio. + 11.7 % DEVELOPMENT OF ACCOMMODATION SUPPLY 1
Duration of stay Ø……………………..……… 2 days 0%
Bedspace Occupancy……………….………… 59.9 % + 3.6 %
ACCOMMODATION PROVIDERS OPERATING
With 51 % the 3-star hotel classification forms the majority in
the structure of the hotel market in Munich, followed by the
4-star sector with a share of 33 %. Despite the rise of the
number of operating accommodation providers, the
GUEST BEDS AVAILABLE
percentage distribution almost remained the same - except
the 2-star sector with a growth of 29 %, up to a total share of
11 % in Munich‘s hotel market. This was effected by the
increasing popularity of budget hotel concepts.
The forecast of new hotel projects and developments in
Munich contains the following openings:
Currently, Munich’s highest hotel building, the Hotel Tower
with a height of 86 meters, is under construction and will be
1
completed in 2019, located in Munich‘s new city quarter All figures are written in the German way of writing → decimal mark of all figures:
comma in German = point in English - vice versa!
„Werksviertel“ next to the huge railway station „Ostbahnhof“.
The Hotel Tower will accommodate two different hotels: An
ADINA apart-hotel with 234 rooms operated by the Australian
group TFE and a hostel with 500 rooms operated by the
Austrian group Wombat‘s.
The first German NYX hotel with 225 rooms, a boutique brand
of Leonardo Group, schedules the opening in Munich in June
2018.
Demand For Accommodation DEVELOPMENT OF DEMAND FOR ACCOMMODATION 1
Regarding the demand for accommodation, Munich achieved
new peak results in the number of guest arrivals and in the
number of overnight stays compared to the year before.
7.763.333 guest arrivals were recorded, a 7.3 % increase
versus the prior year, resulting in 15.663.728 overnight stays
in Munich in 2017, a growth of 11.7 % relative to the prior
year. The average duration of stay remains the same like in
2016: 2 days.
The permanent positive development of the numbers of guest
arrivals and overnight stays since 2009 continued in 2017. The
overnight stays rose by 58.1 % and the guest arrivals by 55.8
% versus the year 2009.
In 2017 the demand for accommodations of the guests from Overnight stays in mio. Guest arrivals in mio.
domestic grew by 9 %, up to 51 %, and from abroad up to 49
%, a remarkable increase of 14.6 % versus the prior year. DEMAND FOR ACCOMMODATION BASED ON ORIGIN 1
Munich‘s second mayor Josef Schmid gives a positive rating:
„Munich attracts lots of visitors from all over the world and
from domestic. Due to Munich’s hospitality along with its
cosmopolitan spirit and its unique sightseeing hotspots, the
city of Munich is considered as a popular travel destination.“
An almost identical allocation of the demand for
accommodation from domestic and from abroad is a rare
result in the TOP 7 cities in Germany and supports the
statement before.
Guests from Germany
Guests from abroad
Performance Hotel Market PERFORMANCE OF THE HOTEL MARKET 1
In 2017 Munich’s occupancy of rooms amounts to 76.2 %.
Despite a slight decline of 0.3 % versus the prior year, Munich
takes the 3rd place in the national ranking regarding the
occupancy of rooms. Munich’s average room rate (ARR)
achieved a significant peak result with EUR 111, compared to
the TOP 7 German cities, Munich takes the 2nd place in the
ARR rating - although a slight decrease of 3.5 % versus the
year 2016.
These results effect an average revenue per available room
(RevPAR) of EUR 84. Despite a decline of 4,5 % versus the prior
year. Munich takes the 1st place in the RevPAR ranking of
German cities in 2017! With a growth of 3.6 % the occupancy
of guest beds rose up to 59.9 %. Despite the positive
development of the hotel market the KPIs result in contrastive
values. A look at the occupancy of rooms (OCC) and at the
occupancy of guest beds show this contradiction, with the
conclusion that the data volume of STR Global contains more DEVELOPMENT OF THE BEDSPACE OCCUPANCY 1
and more budget and economy hotels, and here are different
data is measured.
Forecast
The Munich hotel market shows an excellent performance and
comparing the key indicators nationwide, despite slight
declines, Munich is listed among the TOP 3 of German cities.
Munich still attracts lots of visitors from all over the world.
This on-going fast rising upwards trend of the last years is also
expected in the future.
Due to this, Munich is considered as an extremely interesting
location for hotel Investments. Bedspace Occupancy
1 All figures are written in the German way of writing → decimal mark of all figures:
comma in German = point in English - vice versa!
Page 2 | Colliers International Hotel GmbH | Report Hotel Market 2017 Q1-Q4 Munich, Germany
OVERVIEW 2017 Q1-Q4
PERFORMANCE
Kennzahlen Deutschland Berlin Düsseldorf Frankfurt Hamburg Köln München Stuttgart
1
KPIs Germany Berlin Dusseldorf Frankfurt Hamburg Cologne Munich Stuttgart
Zimmerauslastung Ø
Occupancy Ø
71,5% 76,8% 69,4% 69,9% 81,6% 75,2% 76,2% 73,3%
Veränderung Vorjahr
Development YOY
0,8% -0,3% -0,1% 1,1% 0,7% 1,8% -0,3% 0,0%
Zimmerpreis Ø
95,00 € 93,00 € 112,00 € 98,00 € 101,00 € 104,00 € 111,00 € 103,00 €
Average room rate
Veränderung Vorjahr
Development YOY
1,3% 3,3% -2,6% 2,1% 4,1% 8,3% -3,5% 4,0%
Zimmerertrag Ø
RevPAR Ø
68,00 € 71,00 € 78,00 € 69,00 € 82,00 € 78,00 € 84,00 € 75,00 €
Veränderung Vorjahr
Development YOY
2,1% 1,4% -2,5% 4,5% 5,1% 11,4% -4,5% 2,7%
HOTEL MARKET
Kennzahlen Deutschland Berlin Düsseldorf Frankfurt Ham burg Köln München Stuttgart
Key Facts 1 Germ any Berlin Dusseldorf Frankfurt Ham burg Cologne Munich Stuttgart
Beherbergungs-
betriebe
51.916 795 220 280 382 280 432 170
Accom m odation
providers
Veränderung Vorjahr
-0,1% 0,8% -0,9% 3,3% 5,5% -1,8% 4,9% 1,2%
Developm ent YOY
Bettenangebot
3.000.474 142.754 27.017 51.815 63.263 32.544 74.552 21.071
Guest beds offered
Veränderung Vorjahr
2,1% 2,6% -1,9% 4,9% 6,4% 1,4% 8,0% 3,2%
Developm ent YOY
Gästeankünfte
178,2 Mio. 13,0 Mio. 2,9 Mio. 5,6 Mio. 6,8 Mio. 3,6 Mio. 7,8 Mio. 2,0 Mio.
Guest arrivals
Veränderung Vorjahr
3,9% 1,8% 6,4% 7,7% 3,3% 7,3% 10,2% 2,0%
Developm ent YOY
Übernachtungen
459,5 Mio. 31,2 Mio. 4,8 Mio. 9,5 Mio. 13,8 Mio. 6,2 Mio. 15,7 Mio. 3,8 Mio.
Overnight stays
Veränderung Vorjahr
2,7% 0,3% 4,6% 8,4% 3,7% 8,1% 11,7% 2,0%
Developm ent YOY
LOCATION
Kennzahlen Deutschland Berlin Düsseldorf Frankfurt Hamburg Köln München Stuttgart
1
Key Facts Germany Berlin Dusseldorf Frankfurt Hamburg Cologne Munich Stuttgart
Einwohner
2 82,7 Mio. 3,7 Mio. 640.000 736.000 1,8 Mio. 1,1 Mio. 1,5 Mio. 610.000
Population
Arbeitslosenquote
2 5,3% 8,4% 6,9% 5,6% 6,5% 8,1% 3,8% 4,3%
Unemployment rate
Sozialversicherungs-
pflichtig Beschäftigte
Employees subject to
31,4 Mio. 1,4 Mio. 398.524 551.231 932.219 538.112 821.971 396.516
social insurance 3
Verfügbares Einkommen
pro Kopf 22.671 € 19.095 € 21.207 € 22.130 € 24.000 € 21.336 € 23.658 € 23.540 €
Income per capita
Flughafenpassagiere
Airport passengers
234,7 Mio. 33,3 Mio. 24,6 Mio. 64,4 Mio. 17,5 Mio. 12,4 Mio. 44,5 Mio. 10,9 Mio.
1 All figures are written in the German way of writing → decimal mark of all figures: comma in German = point in English - vice versa!
2 im Dezember des Berichtsjahres / in December of reporting year
3 im Juni des Vorjahres / in June of pre-year
Page 3 | Colliers International Hotel GmbH | Report Hotel Market 2017 Q1-Q4 Munich, Germany
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Global Key Facts 2017 Colliers International Hotel GmbH
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International, provides a full range of real estate services for
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Your contact:
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www.colliers.de andreas.erben@colliers.com
Reference sources: Statistisches Landesamt, IHA Hotelmarkt Deutschland Report, www.hotel.de,
www.ahgz.de, www.hotelier.de, Verband der deutschen Verkehrsflughäfen www.adv.aero, www.muenchen.de
Picture copyright by Taxiarchos228 [FAL], from Wikimedia Commons
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